CN105894060A - RFID-based advertisement system - Google Patents
RFID-based advertisement system Download PDFInfo
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- CN105894060A CN105894060A CN201610191299.2A CN201610191299A CN105894060A CN 105894060 A CN105894060 A CN 105894060A CN 201610191299 A CN201610191299 A CN 201610191299A CN 105894060 A CN105894060 A CN 105894060A
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- rfid
- display module
- control module
- video
- distance
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- G—PHYSICS
- G06—COMPUTING; CALCULATING OR COUNTING
- G06K—GRAPHICAL DATA READING; PRESENTATION OF DATA; RECORD CARRIERS; HANDLING RECORD CARRIERS
- G06K17/00—Methods or arrangements for effecting co-operative working between equipments covered by two or more of main groups G06K1/00 - G06K15/00, e.g. automatic card files incorporating conveying and reading operations
- G06K17/0022—Methods or arrangements for effecting co-operative working between equipments covered by two or more of main groups G06K1/00 - G06K15/00, e.g. automatic card files incorporating conveying and reading operations arrangements or provisious for transferring data to distant stations, e.g. from a sensing device
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- G—PHYSICS
- G06—COMPUTING; CALCULATING OR COUNTING
- G06K—GRAPHICAL DATA READING; PRESENTATION OF DATA; RECORD CARRIERS; HANDLING RECORD CARRIERS
- G06K7/00—Methods or arrangements for sensing record carriers, e.g. for reading patterns
- G06K7/10—Methods or arrangements for sensing record carriers, e.g. for reading patterns by electromagnetic radiation, e.g. optical sensing; by corpuscular radiation
- G06K7/10009—Methods or arrangements for sensing record carriers, e.g. for reading patterns by electromagnetic radiation, e.g. optical sensing; by corpuscular radiation sensing by radiation using wavelengths larger than 0.1 mm, e.g. radio-waves or microwaves
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- Engineering & Computer Science (AREA)
- General Engineering & Computer Science (AREA)
- Physics & Mathematics (AREA)
- General Physics & Mathematics (AREA)
- Theoretical Computer Science (AREA)
- Controls And Circuits For Display Device (AREA)
Abstract
The invention discloses an RFID-based advertisement system which comprises an RFID reader, a display module, a loudspeaker, first to fourth human body sensors, a control module and RFID labels stored with advertisement audios and videos, wherein the RFID reader reads advertisement audios and videos in the RFID labels, the first to fourth human body sensors are respectively arranged on the front, back, left and right sides of the display module, and the control module controls the work of the RFID reader, the display module and the loudspeaker according to the sensing distance of the four human body sensors. The RFID-based advertisement system is simply structured and custom-oriented, is convenient to use and easy to change advertisements and saves energy.
Description
Technical field
The present invention relates to RFID application, particularly relate to a kind of ad system based on RFID.
Background technology
RFID is the abbreviation of Radio Frequency Identification, i.e. RF identification, is a kind of noncontact
The automatic identification technology of formula, it automatically identifies destination object by radiofrequency signal, can be quickly carried out item tracing and data are handed over
Change.Identify that work, without manual intervention, is operable with various adverse circumstances.RFID technique can recognize that high-speed moving object can be with
Time identify multiple label, swift and convenient to operate.During RFID technology is born in World War II, it is traditional bar code skill
The successor of art, is also called " electronic tag ".
The basic functional principle of RFID technique is the most uncomplicated: after label enters magnetic field, receives the radio frequency letter that plug-in reader sends
Number, the energy obtained by induced-current sends out storage product information (passive label or passive tag) in the chips,
Or actively sent the signal (Active Tag, active label or active tag) of a certain frequency by label, plug-in reader reads letter
After ceasing and decoding, deliver to CIS and carry out relevant data process.
The rfid system of complete set, is by reader and electronic tag i.e. so-called transponder and application software system
Three parts of uniting are formed, and its operation principle is the radio wave energy that Reader launches a CF, in order to drive circuit
Internal data are sent, now Reader just received in sequence unscrambling data, give application program and do corresponding process.
Generally can divide from the point of view of the communication between RFID card reader and electronic tag and energy-sensitive mode
Become: inductively and back scattering couple two kinds.The RFID of general low frequency mostly uses the first formula, and higher-frequency uses mostly
The second way.
Reader is different with technology according to the structure used can be to read or read/write device, is that rfid system information controls
And processing center.Reader is generally made up of coupling module, transceiver module, control module and interface unit.Reader and response
Between device, general employing half-duplex operation mode carries out information exchange, and reader provides energy by being coupled to passive balise simultaneously
Amount and sequential.In actual applications, the collection to object identification information, place can be realized by Ethernet or WLAN etc. further
The management function such as reason and teletransmission.Transponder is the information carrier of rfid system, and transponder is by coupling element (line mostly
Circle, microstrip antenna etc.) and microchip composition parasitic element.
RFID has a following Performance Characteristics:
The most quickly scanning, RFID identifier identification simultaneously can read several RFID label tag.2. volume miniaturization, various shapes,
RFID is not limited with shape by size on reading, be not required to coordinate to read accuracy the fixed dimension of paper with
Press quality.Additionally, RFID label tag more can be toward miniaturization and various Form Development, to be applied to different product.3. antipollution energy
Power and durability, the carrier of conventional barcode is paper, is therefore easily contaminated, but RFID is to water, oil and chemicals etc.
Material has the strongest repellence.Additionally, due to bar code is attached on polybag or outer packing box, so it is particularly susceptible to
Lose；RFID label is to deposit in the chips by data, therefore can be against being stained.The most reusable, bar code print now
Brush just cannot be changed after getting on, and RFID label tag then can repeatedly increase newly, revises, delete the interior data stored of RFID label,
Facilitate the renewal of information.5. penetrability and reading without barrier, in the case of capped, RFID can penetrate paper, timber and
Plastics etc. are nonmetal or nontransparent material, and can carry out penetrability communication.And bar code scanner must closely and
And in the case of not having object to stop, just can distinguish wanding.6. the memory capacity of data is big, and the capacity of one-dimensional bar code is
50Bytes, the capacity of two-dimensional bar maximum can store 2 to 3000 characters, and capacity maximum for RFID then has several MegaBytes.
Along with the development of memory carrier, data capacity also has the trend of constantly expansion.The data quantity carried needed for following article can more come
The biggest, the demand that label can expand capacity increases the most accordingly.7. security, due to RFID carrying is electronic type information,
Its data content can be via cryptoguard so that it is content is difficult to be forged and alter.RFID because of its possessed remote read,
The characteristics such as high storage capacity and get most of the attention.It is possible not only to the efficiency helping an enterprise that goods, information management are greatly improved, also
Sale enterprise and manufacturing enterprise can be allowed to interconnect, thus more accurately receiving feedback information, demand for control information, optimize whole
Supply chain.
Now in supermarket, there is little ad system on the ground such as airport, is the most all at product or to need the place publicized
One television set is set, constantly plays advertisement.This mode is more mechanical, with or without people, plays, additionally the most again
On the one hand, owing to the advertisement of super incity often changes, this mode needs to be loaded into the advertisement recorded the most at the scene, the most not side
Just.
Summary of the invention
The technical problem to be solved is for defect involved in background technology, it is provided that a kind of based on
The ad system of RFID.
The present invention solves above-mentioned technical problem by the following technical solutions:
Ad system based on RFID, comprises RFID reader, display module, loudspeaker, first to fourth human inductor, control
Molding block and storage have the RFID label tag of advertisement audio frequency and video；
Described control module respectively with first to fourth human inductor, RFID reader, display module, loudspeaker are connected；
Described RFID reader is for reading the advertisement audio frequency and video in RFID label tag, and passes it to described control module；
Described display module is used for playing advertisement video；
Described loudspeaker is used for playing advertisement audio frequency；
Described first to fourth human inductor is separately positioned on the front of described display module, the back side and both sides, is respectively used to
Measure display module distance between four direction and human body, and pass it to described control module；
Described control module comprises reading unit, distance comparing unit and playing control unit；
Described reading unit, for controlling the advertisement audio frequency and video in RFID reader read RFID tag, is separated into video letter
Described playing control unit is transmitted after breath and audio-frequency information；
Described distance comparing unit is for by display module distance between four direction and human body respectively and the distance preset
Threshold value compares, and comparative result passes to described playing control unit；
Described playing control unit is for controlling display module and speaker operation according to the comparative result received.
The specific works strategy of playing control unit is:
When display module distance between four direction and human body existing one and being less than the distance threshold preset, control to raise
The audio-frequency information received play by sound device；
When display module distance between its front and human body is less than the distance threshold preset, controls display module broadcasting and connect
The video information received.
As the prioritization scheme of present invention ad system based on RFID, the processor of described control module uses AVR system
Row single-chip microcomputer.
As the prioritization scheme of present invention ad system based on RFID, the processor of described control module uses
Atmega168PA single-chip microcomputer.
As the prioritization scheme of present invention ad system based on RFID, described human inductor uses infrared distance measurement dress
Put.
As the prioritization scheme of present invention ad system based on RFID, described display module uses liquid crystal display.
The present invention uses above technical scheme compared with prior art, has following technical effect that
1. simple in construction, easy to use；
2. when having a people, just play advertisement, nobody time automatic stand-by, save the energy, and curstomer-oriented；
3. change advertisement convenient, it is only necessary to change RFID label tag.
Detailed description of the invention
Below technical scheme is described in further detail:
The invention discloses a kind of ad system based on RFID, comprise RFID reader, display module, loudspeaker, first to
4th human inductor, control module and storage have the RFID label tag of advertisement audio frequency and video；
Described control module respectively with first to fourth human inductor, RFID reader, display module, loudspeaker are connected；
Described RFID reader is for reading the advertisement audio frequency and video in RFID label tag, and passes it to described control module；
Described display module is used for playing advertisement video；
Described loudspeaker is used for playing advertisement audio frequency；
Described first to fourth human inductor is separately positioned on the front of described display module, the back side and both sides, is respectively used to
Measure display module distance between four direction and human body, and pass it to described control module；
Described control module comprises reading unit, distance comparing unit and playing control unit；
Described reading unit, for controlling the advertisement audio frequency and video in RFID reader read RFID tag, is separated into video letter
Described playing control unit is transmitted after breath and audio-frequency information；
Described distance comparing unit is for by display module distance between four direction and human body respectively and the distance preset
Threshold value compares, and comparative result passes to described playing control unit；
Described playing control unit is for controlling display module and speaker operation according to the comparative result received.
The specific works strategy of playing control unit is:
When display module distance between four direction and human body existing one and being less than the distance threshold preset, control to raise
The audio-frequency information received play by sound device；
When display module distance between its front and human body is less than the distance threshold preset, controls display module broadcasting and connect
The video information received.
The processor of described control module uses AVR series monolithic, preferential employing Atmega168PA single-chip microcomputer.
Described human inductor uses infrared distance measurement device.
Described display module uses liquid crystal display.
It is understood that unless otherwise defined, all terms used herein (include skill to those skilled in the art of the present technique
Art term and scientific terminology) have with the those of ordinary skill in art of the present invention be commonly understood by identical meaning.Also
It should be understood that those terms defined in such as general dictionary should be understood that have with in the context of prior art
The consistent meaning of meaning, and unless defined as here, will not explain by idealization or the most formal implication.
Above-described detailed description of the invention, has been carried out the purpose of the present invention, technical scheme and beneficial effect further
Describe in detail, be it should be understood that the detailed description of the invention that the foregoing is only the present invention, be not limited to this
Bright, all within the spirit and principles in the present invention, any modification, equivalent substitution and improvement etc. done, should be included in the present invention
Protection domain within.
Claims (5)
1. ad system based on RFID, it is characterised in that comprise RFID reader, display module, loudspeaker, first to fourth
Human inductor, control module and storage have the RFID label tag of advertisement audio frequency and video；
Described control module respectively with first to fourth human inductor, RFID reader, display module, loudspeaker are connected；
Described RFID reader is for reading the advertisement audio frequency and video in RFID label tag, and passes it to described control module；
Described display module is used for playing advertisement video；
Described loudspeaker is used for playing advertisement audio frequency；
Described first to fourth human inductor is separately positioned on the front of described display module, the back side and both sides, is respectively used to
Measure display module distance between four direction and human body, and pass it to described control module；
Described control module comprises reading unit, distance comparing unit and playing control unit；
Described reading unit, for controlling the advertisement audio frequency and video in RFID reader read RFID tag, is separated into video letter
Described playing control unit is transmitted after breath and audio-frequency information；
Described distance comparing unit is for by display module distance between four direction and human body respectively and the distance preset
Threshold value compares, and comparative result passes to described playing control unit；
Described playing control unit is for controlling display module and speaker operation according to the comparative result received.
Ad system based on RFID the most according to claim 1, it is characterised in that the processor of described control module is adopted
Use AVR series monolithic.
Ad system based on RFID the most according to claim 2, it is characterised in that the processor of described control module is adopted
Use Atmega168PA single-chip microcomputer.
Ad system based on RFID the most according to claim 1, it is characterised in that described human inductor uses infrared
Range unit.
Ad system based on RFID the most according to claim 1, it is characterised in that described display module uses liquid crystal
Show device.
Priority Applications (1)
| Application Number | Priority Date | Filing Date | Title |
|---|---|---|---|
| CN201610191299.2A CN105894060A (en) | 2016-03-30 | 2016-03-30 | RFID-based advertisement system |
Applications Claiming Priority (1)
| Application Number | Priority Date | Filing Date | Title |
|---|---|---|---|
| CN201610191299.2A CN105894060A (en) | 2016-03-30 | 2016-03-30 | RFID-based advertisement system |
Publications (1)
| Publication Number | Publication Date |
|---|---|
| CN105894060A true CN105894060A (en) | 2016-08-24 |
Family
ID=57014653
Family Applications (1)
| Application Number | Title | Priority Date | Filing Date |
|---|---|---|---|
| CN201610191299.2A Pending CN105894060A (en) | 2016-03-30 | 2016-03-30 | RFID-based advertisement system |
Country Status (1)
| Country | Link |
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| CN (1) | CN105894060A (en) |
Cited By (1)
| Publication number | Priority date | Publication date | Assignee | Title |
|---|---|---|---|---|
| US20200241833A1 (en) * | 2019-01-30 | 2020-07-30 | Kyocera Document Solutions Inc. | Image forming apparatus |
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| US20090171786A1 (en) * | 2007-12-27 | 2009-07-02 | Industrial Technology Research Institute | Advertisement apparatus with rfid tag |
| CN103873913A (en) * | 2014-04-08 | 2014-06-18 | 江苏惠通集团有限责任公司 | Intelligent display device and control method thereof |
| CN204347855U (en) * | 2014-12-04 | 2015-05-20 | 王京 | A kind of valuables based on RFID show base |
| CN104657758A (en) * | 2015-02-13 | 2015-05-27 | 无锡市崇安区科技创业服务中心 | Exhibition introduction system based on RFID (radio frequency identification) and human body detection |
| CN105117749A (en) * | 2015-08-19 | 2015-12-02 | 苏州市新瑞奇节电科技有限公司 | Introduction method based on RFID |
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2016
- 2016-03-30 CN CN201610191299.2A patent/CN105894060A/en active Pending
Patent Citations (5)
| Publication number | Priority date | Publication date | Assignee | Title |
|---|---|---|---|---|
| US20090171786A1 (en) * | 2007-12-27 | 2009-07-02 | Industrial Technology Research Institute | Advertisement apparatus with rfid tag |
| CN103873913A (en) * | 2014-04-08 | 2014-06-18 | 江苏惠通集团有限责任公司 | Intelligent display device and control method thereof |
| CN204347855U (en) * | 2014-12-04 | 2015-05-20 | 王京 | A kind of valuables based on RFID show base |
| CN104657758A (en) * | 2015-02-13 | 2015-05-27 | 无锡市崇安区科技创业服务中心 | Exhibition introduction system based on RFID (radio frequency identification) and human body detection |
| CN105117749A (en) * | 2015-08-19 | 2015-12-02 | 苏州市新瑞奇节电科技有限公司 | Introduction method based on RFID |
Cited By (6)
| Publication number | Priority date | Publication date | Assignee | Title |
|---|---|---|---|---|
| US20200241833A1 (en) * | 2019-01-30 | 2020-07-30 | Kyocera Document Solutions Inc. | Image forming apparatus |
| CN111510571A (en) * | 2019-01-30 | 2020-08-07 | 京瓷办公信息系统株式会社 | Image forming apparatus with a toner supply device |
| JP2020121464A (en) * | 2019-01-30 | 2020-08-13 | 京セラドキュメントソリューションズ株式会社 | Image formation apparatus |
| US10877725B2 (en) * | 2019-01-30 | 2020-12-29 | Kyocera Document Solutions Inc. | Image forming apparatus |
| CN111510571B (en) * | 2019-01-30 | 2022-03-18 | 京瓷办公信息系统株式会社 | Image forming apparatus with a toner supply device |
| JP7200702B2 (en) | 2019-01-30 | 2023-01-10 | 京セラドキュメントソリューションズ株式会社 | image forming device |
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Application publication date: 20160824 |
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