Summary of the invention
For overcoming problem present in correlation technique, the present invention provides a kind of start content recommendation method and device.
First aspect according to embodiments of the present invention, it is provided that a kind of start content recommendation method, including:
Obtain the history acquisition record obtaining content for recording history in default terminal;
Determine the default start content type corresponding with each content of multimedia respectively;
Pre-conditioned start content is met presetting with part the default start properties collection that start content type is corresponding obtains;
It is pushed to the start content of acquisition preset terminal.
Alternatively, described determine the default start content type corresponding with each content of multimedia respectively, including:
For each content of multimedia, obtain the classification logotype of described content of multimedia;
Judge whether to exist the default start content type identical with described classification logotype in default start content type set;
When there is the default start content type identical with described classification logotype, determine that this identical default start content type is the default start content type corresponding with this content of multimedia.
Alternatively, described method also includes:
Add up the quantity of content of multimedia corresponding to each default start content type;
All default start content types are ranked up by the described quantity according to statistics according to preset order;
Several start content types of quantification maximum are for meeting content type of partly starting shooting.
Alternatively, described acquisition in the default start properties collection corresponding with part default start content type meets pre-conditioned start content, including:
Obtain and preset the renewal time of all start contents in the start properties collection that start content type is corresponding with this;
According to all renewal times, all start contents are ranked up according to preset order;
Choose renewal time several start contents the latest.
Alternatively, described acquisition obtains the history of content and obtains record for recording history in default terminal, including:
Sending uploading instructions to described default terminal, described uploading instructions is used for indicating described default terminal upload broadcasting content record and download content record;
When receiving broadcasting content record and the download content record that described default terminal is uploaded, generate history according to described broadcasting content record and described download content record and obtain record.
Alternatively, described acquisition obtains the history of content and obtains record for recording history in default terminal, including:
Obtain the terminal iidentification presetting terminal;
Obtain the broadcasting content record corresponding with described terminal iidentification and download content record;
Generate history according to described broadcasting content record and described download content record and obtain record.
Second aspect according to embodiments of the present invention, it is provided that a kind of start content recommendation device, including:
First acquisition module, obtains record for obtaining the history obtaining content for recording history in default terminal;
Determine module, for determining the default start content type corresponding with each content of multimedia respectively;
Second acquisition module, meets pre-conditioned start content for obtaining in the default start properties collection corresponding with part default start content type;
Pushing module, for being pushed to default terminal by the start content of acquisition.
Alternatively, described determine module, including:
First obtains submodule, for for each content of multimedia, obtains the classification logotype of described content of multimedia;
Judge submodule, for judging whether to exist the default start content type identical with described classification logotype in default start content type set;
Determine submodule, for when there is the default start content type identical with described classification logotype, determining that this identical default start content type is the default start content type corresponding with this content of multimedia.
Alternatively, described second acquisition module, including:
Statistics submodule, for adding up the quantity of content of multimedia corresponding to each default start content type;
First sorting sub-module, for being ranked up all default start content types according to preset order according to the described quantity of statistics;
Determine submodule, be satisfied part start content type for several start content types that quantification is maximum.
Alternatively, described second acquisition module, including:
Second obtains submodule, presets the renewal time of all start contents in the start properties collection that start content type is corresponding with this for obtaining;
Second sorting sub-module, for being ranked up all start contents according to preset order according to all renewal times;
Choose submodule, for choosing renewal time several start contents the latest.
Alternatively, described first acquisition module, including:
Sending submodule, for sending uploading instructions to described default terminal, described uploading instructions is used for indicating described default terminal upload broadcasting content record and download content record;
First generates submodule, for when receiving broadcasting content record and the download content record that described default terminal is uploaded, generating history according to described broadcasting content record and described download content record and obtain record.
Alternatively, described first acquisition module, including:
3rd obtains submodule, for obtaining the terminal iidentification of default terminal;
4th obtains submodule, for obtaining the broadcasting content record corresponding with described terminal iidentification and downloading content record;
Second generates submodule, obtains record for generating history according to described broadcasting content record and described download content record.
The technical scheme that embodiments of the invention provide can include following beneficial effect:
The present invention obtains record by first obtaining the history obtaining content for recording history in default terminal, determine the default start content type corresponding with each content of multimedia the most respectively, meet pre-conditioned start content presetting with part the default start properties collection that start content type is corresponding obtains, be finally pushed to the start content of acquisition preset terminal.
The method that the present invention provides, the history acquisition record of content of multimedia can be obtained automatically according to user, automatically be the default terminal propelling movement of the user start content closely bound up with user, it is easy to push start content for user targetedly, improve user's attention rate of start content, improve the actual employing rate pushing start content.
It should be appreciated that it is only exemplary and explanatory that above general description and details hereinafter describe, the present invention can not be limited.
Detailed description of the invention
Here will illustrate exemplary embodiment in detail, its example represents in the accompanying drawings.When explained below relates to accompanying drawing, unless otherwise indicated, the same numbers in different accompanying drawings represents same or analogous key element.Embodiment described in following exemplary embodiment does not represent all embodiments consistent with the present invention.On the contrary, they only with describe in detail in appended claims, the present invention some in terms of the example of consistent apparatus and method.
Owing to current server is usually according to the timing propelling movement of gray demand to the startup advertisement that intelligent television end pushes, so, the advertisement being pushed to intelligent television end may not be that user needs, or directly related with user, and then cause the actual employing rate being taken by the user of startup advertisement low, as shown in Figure 1, in one embodiment of the invention, thering is provided one start content recommendation method, the method is applied to server, said method comprising the steps of.
In step S101, obtain the history acquisition record obtaining content for recording history in default terminal.
In embodiments of the present invention, history obtains content can include video, music and application etc., history obtains record and can refer to record the record of user's history acquisition content, such as, history acquisition record can comprise user asks to play video, the record of music, it is also possible to comprises user and asks the record etc. of video, music and the application downloaded.
In this step, can first obtain the device identification of default terminal, then search the history corresponding with this device identification at server end and obtain record, or history can also be sent to default terminal and obtain record uploading instructions, then, after default terminal uploads history acquisition record, obtain this history uploaded and obtain record.
The device identification presetting terminal can be IMEI (InternationalMobileEquipmentIdentity, International Mobile Station Equipment Identification), can also be MAC (MediaAccessControl or MediumAccessControl, physical address) etc..
In step s 102, the default start content type corresponding with each content of multimedia is determined respectively.
In embodiments of the present invention, preset the start content type that start content type can refer to determine in advance for each start content, such as: start content type is child, education and consumer goods etc., content of multimedia can be more " full of joy and grey too wolf ", " wishing English ", " diet everyday " and " iron and steel is chivalrous " etc., and start content here can comprise startup advertisement etc..
In this step, the classification logotype of content of multimedia can be obtained, such as: classification logotype corresponding to " full of joy and grey too wolf " is Fructus Alpiniae Oxyphyllae, parent-offspring and makes laughs, the classification logotype that " wishing English " is corresponding is education, the classification logotype that " diet everyday " is corresponding is cuisines, the classification logotype that " iron and steel is chivalrous " is corresponding is action and science fiction etc., then searches the start content type of correspondence in default start content type set at the classification logotype according to content of multimedia.
In actual applications, owing to all content of multimedia of user's viewing may not exist the default start content type of correspondence, this is to ignore this content of multimedia, continues to determine that the default start content that next content of multimedia is corresponding is of all categories.
In step s 103, in the default start properties collection corresponding with part default start content type, acquisition meets pre-conditioned start content.
nullIn embodiments of the present invention,The part default start content type that the content of multimedia of several correspondence is most can be screened in all default start content type determined,Such as,The content of multimedia that cuisines are corresponding is 10,The content of multimedia of education correspondence is 8,Content of multimedia corresponding to parent-offspring is 7,The content of multimedia that science fiction is corresponding is 6,Content of multimedia corresponding to action is 2,The content of multimedia of correspondence of making laughs is 1 etc.,So,If selecting part to preset start content type in all default start content types,Here part can determine according to the N that the quantity of corresponding content of multimedia is most,Can also determine for a certain threshold value M of quantity of content of multimedia,M and N is the integer more than or equal to 1,Such as,When 3 default start content types that the quantity selecting corresponding content of multimedia is most,Part presets start content can include cuisines、Education and parent-offspring,When being selected in the corresponding content of multimedia default start content type more than 5,Part presets start content can include cuisines、Education、Parent-offspring and science fiction.
One can be preset under each start content type and preset start properties collection, in start properties collection, multiple start content can be comprised, such as, preset start content type be cuisines, then can corresponding multiple start contents, such as about recommend KFC start content, about the start content of recommendation cookies, about start content recommending Haagen-Dazs etc..
Here pre-conditioned can refer to renewal time up-to-date start content, the renewal time such as recommending the start content of KFC is on April 20th, 2016, the renewal time recommending the start content of cookies is on April 25th, 2016, the renewal time recommending the start content of Haagen-Dazs is on April 8th, 2016, then can select the renewal time is the start content in a week, assume that today is on April 26th, 2016, then can obtain the start content recommending KFC and the start content recommending cookies.
In step S104, it is pushed to the start content of acquisition preset terminal.
In embodiments of the present invention, a pushing files can be generated according to the start content obtained, then be pushed to pushing files preset terminal.
The present invention obtains record by first obtaining the history obtaining content for recording history in default terminal, determine the default start content type corresponding with each content of multimedia the most respectively, meet pre-conditioned start content presetting with part the default start properties collection that start content type is corresponding obtains, be finally pushed to the start content of acquisition preset terminal.
The method that the embodiment of the present invention provides, the history acquisition record of content of multimedia can be obtained automatically according to user, automatically be the default terminal propelling movement of the user start content closely bound up with user, it is easy to push start content for user targetedly, improve user's attention rate of start content, improve the actual employing rate pushing start content.
In another embodiment of the present invention, described step S102, comprise the following steps.
In step s 201, for each content of multimedia, the classification logotype of described content of multimedia is obtained.
Owing in actual applications, each content of multimedia can pre-set classification logotype for it in corresponding attribute information, therefore, in this step, can obtain the classification logotype of content of multimedia in the attribute information corresponding with this content of multimedia.
In step S202, it is judged that whether there is the default start content type identical with described classification logotype in default start content type set.
In embodiments of the present invention, the classification logotype of each content of multimedia can be compared one by one with all default start content type preset in start content type set, when the two is identical, it may be determined that there is the default start content type identical with category mark.
When there is the default start content type identical with described classification logotype, in step S203, determine that this identical default start content type is the default start content type corresponding with this content of multimedia.
The present invention is by for each content of multimedia, first the classification logotype of described content of multimedia is obtained, then judge whether to exist the default start content type identical with described classification logotype in default start content type set, when there is the default start content type identical with described classification logotype, it may be determined that this identical default start content type is the default start content type corresponding with this content of multimedia.
The method that the embodiment of the present invention provides, automatically the default start content type of correspondence can be determined for each content of multimedia, it is easy to like according to user the content of multimedia of viewing, determines the default start content type of correspondence, and then be easy to determine the start content of propelling movement.
In another embodiment of the present invention, described step S103 comprises the following steps.
In step S301, add up the quantity of content of multimedia corresponding to each default start content type.
In step s 302, all default start content types are ranked up according to preset order according to the described quantity of statistics.
In embodiments of the present invention, all default start content types can be ranked up according to order from big to small according to the quantity of content of multimedia corresponding to each default start content type.
In step S303, several start content types of quantification maximum are part start content type.
First the present invention by adding up the quantity of content of multimedia corresponding to each default start content type, then all default start content types are ranked up according to preset order according to the described quantity of statistics, it may be determined that several start content types of quantity maximum are part start content type.
The method that the embodiment of the present invention provides, it is possible to automatically determine selected start content type, it is simple to like the content of multimedia of viewing according to user, determines the default start content type of correspondence, and then is easy to determine the start content of propelling movement.
In another embodiment of the present invention, described acquisition in the default start properties collection corresponding with part default start content type meets pre-conditioned start content, comprises the following steps.
In step S401, obtain and preset the renewal time of all start contents in the start properties collection that start content type is corresponding with this.
In embodiments of the present invention, the renewal time can refer to that start content uploading is started shooting the time in properties collection to server, and the renewal time can carry out corresponding storage with start content, it is also possible to the attribute information being stored in start content corresponding is medium.
In step S402, according to all renewal times, all start contents are ranked up according to preset order.
In embodiments of the present invention, according to the time order and function order of the time that updates of all start contents, all start contents can be ranked up.
In step S403, choose renewal time several start contents the latest.
The present invention presets the renewal time of all start contents in the start properties collection that start content type is corresponding by first obtaining with this, then according to all renewal times, all start contents are ranked up according to preset order, finally can choose renewal time several start contents the latest.
The method that the embodiment of the present invention provides, it is possible to automatically choose several start contents, it is simple to like the content of multimedia of viewing according to user, determine the default start content type of correspondence, and then be easy to determine the start content of propelling movement.
In another embodiment of the present invention, described step S101, comprise the following steps.
In step S501, sending uploading instructions to described default terminal, described uploading instructions is used for indicating described default terminal upload broadcasting content record and download content record.
In embodiments of the present invention, play content record and can refer to preset the record of all content of multimedia of terminal plays, such as, video, audio frequency etc., download content record and can refer to preset the video file of terminal downloads, audio file, application installation kit etc..
In step S502, when receiving broadcasting content record and the download content record that described default terminal is uploaded, generate history according to described broadcasting content record and described download content record and obtain record.
In this step, separately can show playing content record with downloading content record in history obtains record, it is also possible to arrangement displaying etc. sequentially in time.
The present invention is by sending uploading instructions to described default terminal, described uploading instructions is used for indicating described default terminal upload broadcasting content record and download content record, when receiving broadcasting content record and the download content record that described default terminal is uploaded, history can be generated according to described broadcasting content record and described download content record and obtain record.
The method that the embodiment of the present invention provides, it is possible to the history quickly getting default terminal in default terminal obtains record, and method is simple and convenient efficiently.
In another embodiment of the present invention, described step S101, comprise the following steps.
In step s 601, the terminal iidentification of default terminal is obtained.
In embodiments of the present invention, terminal iidentification can also be this self-defining terminal iidentification of default terminal according to certain rule for server, such as: MN00900, MN00901 etc..
In step S602, obtain the broadcasting content record corresponding with described terminal iidentification and download content record.
In step S603, generate history according to described broadcasting content record and described download content record and obtain record.
In this step, separately can show playing content record with downloading content record in history obtains record, it is also possible to arrangement displaying etc. sequentially in time.
The present invention presets the terminal iidentification of terminal by obtaining, and obtains the broadcasting content record corresponding with described terminal iidentification and downloads content record, can generate history according to described broadcasting content record and described download content record and obtain record.
The method that the embodiment of the present invention provides, it is possible to the history quickly getting default terminal in server self obtains record, and method is simple and convenient efficiently.
As in figure 2 it is shown, in another embodiment of the present invention, it is provided that a kind of start content recommendation device, including: the first acquisition module 201, determine module the 202, second acquisition module 203 and pushing module 204.
First acquisition module 201, obtains record for obtaining the history obtaining content for recording history in default terminal.
Determine module 202, for determining the default start content type corresponding with each content of multimedia respectively.
Second acquisition module 203, meets pre-conditioned start content for obtaining in the default start properties collection corresponding with part default start content type.
Pushing module 204, for being pushed to default terminal by the start content of acquisition.
In another embodiment of the present invention, described determine module, including: first obtain submodule, judge submodule and determine submodule.
First obtains submodule, for for each content of multimedia, obtains the classification logotype of described content of multimedia.
Judge submodule, for judging whether to exist the default start content type identical with described classification logotype in default start content type set.
Determine submodule, for when there is the default start content type identical with described classification logotype, determining that this identical default start content type is the default start content type corresponding with this content of multimedia.
In another embodiment of the present invention, described second acquisition module, including: add up submodule, the first sorting sub-module and determine submodule.
Statistics submodule, for adding up the quantity of content of multimedia corresponding to each default start content type.
First sorting sub-module, for being ranked up all default start content types according to preset order according to the described quantity of statistics.
Determine submodule, be satisfied part start content type for several start content types that quantification is maximum.
In another embodiment of the present invention, described second acquisition module, including: second obtains submodule, the second sorting sub-module and chooses submodule.
Second obtains submodule, presets the renewal time of all start contents in the start properties collection that start content type is corresponding with this for obtaining.
Second sorting sub-module, for being ranked up all start contents according to preset order according to all renewal times.
Choose submodule, for choosing renewal time several start contents the latest.
In another embodiment of the present invention, described first acquisition module, including: send submodule and first and generate submodule.
Sending submodule, for sending uploading instructions to described default terminal, described uploading instructions is used for indicating described default terminal upload broadcasting content record and download content record.
First generates submodule, for when receiving broadcasting content record and the download content record that described default terminal is uploaded, generating history according to described broadcasting content record and described download content record and obtain record.
In another embodiment of the present invention, described first acquisition module, including: the 3rd obtains submodule, the 4th acquisition submodule and the second generation submodule.
3rd obtains submodule, for obtaining the terminal iidentification of default terminal;
4th obtains submodule, for obtaining the broadcasting content record corresponding with described terminal iidentification and downloading content record;
Second generates submodule, obtains record for generating history according to described broadcasting content record and described download content record.
Those skilled in the art, after considering description and putting into practice invention disclosed herein, will readily occur to other embodiments of the present invention.The application is intended to any modification, purposes or the adaptations of the present invention, and these modification, purposes or adaptations are followed the general principle of the present invention and include the undocumented common knowledge in the art of the present invention or conventional techniques means.Description and embodiments is considered only as exemplary, and true scope and spirit of the invention are pointed out by appended claim.
It should be appreciated that the invention is not limited in precision architecture described above and illustrated in the accompanying drawings, and various modifications and changes can carried out without departing from the scope.The scope of the present invention is only limited by appended claim.