CN105426037A - Method and apparatus for presenting promotional information - Google Patents
Method and apparatus for presenting promotional information Download PDFInfo
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- CN105426037A CN105426037A CN201510729349.3A CN201510729349A CN105426037A CN 105426037 A CN105426037 A CN 105426037A CN 201510729349 A CN201510729349 A CN 201510729349A CN 105426037 A CN105426037 A CN 105426037A
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- G—PHYSICS
- G06—COMPUTING; CALCULATING OR COUNTING
- G06F—ELECTRIC DIGITAL DATA PROCESSING
- G06F3/00—Input arrangements for transferring data to be processed into a form capable of being handled by the computer; Output arrangements for transferring data from processing unit to output unit, e.g. interface arrangements
- G06F3/01—Input arrangements or combined input and output arrangements for interaction between user and computer
- G06F3/048—Interaction techniques based on graphical user interfaces [GUI]
- G06F3/0481—Interaction techniques based on graphical user interfaces [GUI] based on specific properties of the displayed interaction object or a metaphor-based environment, e.g. interaction with desktop elements like windows or icons, or assisted by a cursor's changing behaviour or appearance
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Abstract
The present invention aims to provide a method and an apparatus for presenting promotional information. The method comprises the following steps of: when promotional information on a page is selected, determining at least one piece of service indication information corresponding to the promotional information; and presenting a service highlighting effect corresponding to the determined at least one piece of service indication information respectively. The method provided by the present invention has the advantages that a service entry corresponding to the promotional information is highlighted by presenting the service highlighting effects corresponding to selected promotional information, so as to prompt a user to acquire information that is similar to the clicked promotional information in type through the service entry, so that the user can further acquire relevant information conveniently; and the service entry corresponding to the promotional information is highlighted through animation effects, thereby increasing fun in interaction and improving user experience.
Description
Technical field
The present invention relates to field of computer technology, particularly relating to a kind of method and apparatus for presenting promotion message.
Background technology
In prior art, one or more operation advertisement position (banner) can be set in the application of many mobile devices and represent promotion message, and adopt form that is static or the dynamically advertisement figure of carousel to represent.When clicking the promotion message in start page as user, apply by jump to from start page promotion message corresponding land page.But based on which, user often cannot know where to get the information with the same or similar type of clicked promotion message.
Summary of the invention
The object of this invention is to provide a kind of method and apparatus for presenting promotion message.
According to an aspect of the present invention, provide a kind of method for presenting promotion message, wherein, described promotion message is contained in a start page, also comprise the one or more business indication information corresponding to different service types in this start page, said method comprising the steps of:
-when the promotion message in the page is selected, determine at least one the business indication information corresponding with described promotion message;
-present the business corresponding respectively with determined described at least one business indication information to highlight effect.
According to an aspect of the present invention, additionally provide and a kind ofly present device for what present promotion message, wherein, described promotion message is contained in a start page, also comprise in this start page and one or morely correspond to the business indication information of different service types, described in present installation method and comprise:
For when the promotion message in the page is selected, determine the device of at least one the business indication information corresponding with described promotion message;
The device of effect is highlighted for presenting the business corresponding respectively with determined described at least one business indication information.
Compared with prior art, the present invention has the following advantages: highlight effect by presenting the business corresponding with selected promotion message, highlight the ingress for service corresponding with this promotion message, thus prompting user can get the information with the same or similar type of clicked promotion message by this ingress for service, provides convenience for user obtains relevant information further; Further, highlight ingress for service corresponding to promotion message by animation effect, add mutual interest, improve Consumer's Experience further.
Accompanying drawing explanation
By reading the detailed description done non-limiting example done with reference to the following drawings, other features, objects and advantages of the present invention will become more obvious:
Fig. 1 illustrates according to a kind of method flow diagram for presenting promotion message of the present invention;
Fig. 2 illustrates according to a kind of structural representation presenting device for presenting promotion message of the present invention.
In accompanying drawing, same or analogous Reference numeral represents same or analogous parts.
Embodiment
Below in conjunction with accompanying drawing, the present invention is described in further detail.
Fig. 1 illustrates according to a kind of method flow diagram for presenting promotion message of the present invention.Method according to the present invention comprises step S1 and step S2.
Wherein, method according to the present invention presents device to realize in computer equipment by being contained in.Described computer equipment comprise a kind of can according in advance setting or the instruction stored, automatically carry out the electronic equipment of numerical evaluation and/or information processing, its hardware includes but not limited to microprocessor, special IC (ASIC), programmable gate array (FPGA), digital processing unit (DSP), embedded device etc.Described computer equipment comprises the network equipment and/or subscriber equipment.Wherein, the described network equipment includes but not limited to the server group that single network server, multiple webserver form or the cloud be made up of a large amount of main frame or the webserver based on cloud computing (CloudComputing), wherein, cloud computing is the one of Distributed Calculation, the super virtual machine be made up of a group loosely-coupled computing machine collection.Described subscriber equipment includes but not limited to that any one can to carry out the electronic product of man-machine interaction with user by modes such as keyboard, mouse, telepilot, touch pad or voice-operated devices, such as, personal computer, panel computer, smart mobile phone, PDA, game machine or IPTV etc.Wherein, described subscriber equipment and the network residing for the network equipment include but not limited to internet, wide area network, Metropolitan Area Network (MAN), LAN (Local Area Network), VPN etc.
Preferably, present device described in be contained in mobile terminal.
More preferably, present device described in be contained in the application of mobile terminal.
It should be noted that; described subscriber equipment, the network equipment and network are only citing; other subscriber equipment that is existing or that may occur from now on, the network equipment and networks, as being applicable to the present invention, within also should being included in scope, and are contained in this with way of reference.
With reference to Fig. 1, in step sl, when the promotion message in the page is selected, presents device and determine at least one the business indication information corresponding with described promotion message.
Wherein, described promotion message is contained in a start page, also comprises the one or more business indication information corresponding to different service types in this start page.
Preferably, described business indication information comprises the access information of the business detail information for obtaining corresponding type of service.
Particularly, described step S1 comprises step S101 (not shown) and step S102 (not shown) further.
In step S101, present the popularization type information that device obtains selected promotion message.
Present mode that device obtains the popularization type information of selected promotion message include but not limited to following any one:
1) determine that it promotes type information according to the type attribute information comprised in described selected promotion message;
Such as, when type attribute information is identical with popularization type information, directly the type attribute information comprised in this promotion message is promoted type information as it.Again such as, when type attribute information exists predetermined mapping relations with popularization type information, type attribute information determines the popularization type information of this promotion message based on the type attribute information comprised in selected promotion message and these mapping relations.
2) determine that it promotes type information according to the content of described selected promotion message;
Such as, extract one or more predetermined keyword by carrying out semantic analysis operation to the title of promotion message or text etc., as the popularization type information etc. of its correspondence.
Then, in step s 102, present device according to described popularization type information, and each self-corresponding type of service of described one or more business indication information in described start page, determine at least one the business indication information corresponding with described promotion message.
According to the first example of the present invention, presenting device is contained in the application of search engine class, and, the ingress for service of " news ", " video " and " novel " printed words is comprised in the homepage of this application, as the business indication information corresponding respectively to type of service " news ", " video " and " novel ", user obtains the business detail information of corresponding type of service by the ingress for service clicked in homepage.Further, in the homepage of this application, also comprise multinomial promotion message, select for user.
User opens this application in smart mobile phone, and point clicks promotion message info_1 in homepage.Then present device in step S101, directly obtain the type attribute information " video " comprised in promotion message info_1, as popularization type information; Then, device is presented according to popularization type information " video ", and each self-corresponding type of service of multinomial business indication information in homepage, determine that the business indication information corresponding with promotion message info_1 is " video " ingress for service.
Continue with reference to Fig. 1, then, in step s 2, present device and present the business corresponding respectively with determined described at least one business indication information and highlight effect.
Wherein, present device first to generate the business corresponding with this business indication information highlight effect by performing step S3 (not shown).
In step s3, present the device generation business corresponding with this business indication information and highlight effect.
Wherein, described business highlights effect and comprises the various effect highlighting ingress for service.Such as, text overstriking display, converting text color etc.
Preferably, this business highlights effect and comprises animation effect, and described step S3 comprises step S301 (not shown) and step S302 (not shown) further.
In step S301, present device and obtain the page elements corresponding with this business indication information.
Wherein, described page elements comprises the elements such as word corresponding to business indication information, picture.
In step s 302, present device based on obtained page elements, create the animation effect corresponding with this page elements.
Preferably, described animation effect comprises amplification animation effect.
Wherein, present device and the various application program that can be used for making of cartoon can be adopted to create described animation effect, those skilled in the art according to actual conditions and demand, should be able to determine the application program that making of cartoon effect adopts.
Continue to be described foregoing First example, present device in step S301, obtain " video " icon corresponding with " video " ingress for service; Then, presenting device based on obtained " video " icon, creating the amplification animation effect corresponding with being somebody's turn to do " video " icon.Then, present device in step s 2 in homepage the position of " video " ingress for service represent created, that " video " icon is corresponding amplification animation effect.
Wherein, step S4 (not shown) is also comprised according to method of the present invention.
In step s 4 which, present device and obtain the popularization detail information corresponding with described promotion message.
Wherein, described popularization detail information comprises the various available information representing detailed content corresponding to promotion message.
Preferably, described popularization detail information is contained in details webpage corresponding to promotion message, presents device and obtains the popularization detail information corresponding with this promotion message by accessing this details webpage.
It should be noted that, presenting device can perform step S4 and step S1 simultaneously.
Or presenting device can first perform step S1 and S2, more then perform step S4.
Continue to be described foregoing First example, present device after the animation effect representing " video " icon terminates, then the details page page_1 that access is corresponding with promotion message info_1 in step s 4 which, to obtain the popularization detail information corresponding with described promotion message.
Preferably, described method can provide multiple business to highlight effect and select for user, and described method also comprises step S5 (not shown), and described step S2 comprises step S201 further.
In step s 5, present device and operate based on the selection of user, determine that the business corresponding with this user highlights effect.
In step s 201, present device and highlight effect based on described user-selected business, present and determined described at least one business indication information.
Such as, user highlights in effect in provided multiple business the business that have selected " conversion font color " and highlights effect, presents device in step s 5 based on the operation of this user, and the fixed business corresponding with this user highlights effect for " conversion font color ".Then when this user chooses a promotion message, present device and determine at least one the business indication information corresponding with this promotion message in step sl, and then highlight effect based on this user-selected business in step s 201, the font color shown by least one business indication information that in conversion start page, this promotion message is corresponding, to highlight this at least one business indication information.
According to method of the present invention, effect is highlighted by presenting the business corresponding with selected promotion message, highlight the ingress for service corresponding with this promotion message, thus prompting user can get the information with the same or similar type of clicked promotion message by this ingress for service, provides convenience for user obtains relevant information further; Further, highlight ingress for service corresponding to promotion message by animation effect, add mutual interest, improve Consumer's Experience further.
Fig. 2 illustrates according to a kind of structural representation presenting device for presenting promotion message of the present invention.
The device that presents according to the present invention comprises: for when the promotion message in the page is selected, determines the device (hereinafter referred to as " business determining device 1 ") of at least one the business indication information corresponding with described promotion message; The device (hereinafter referred to as " effect presents device 2 ") of effect is highlighted for presenting the business corresponding respectively with determined described at least one business indication information.
With reference to Fig. 2, when the promotion message in the page is selected, business determining device 1 determines at least one the business indication information corresponding with described promotion message.
Wherein, described promotion message is contained in a start page, also comprises the one or more business indication information corresponding to different service types in this start page.
Preferably, described business indication information comprises the access information of the business detail information for obtaining corresponding type of service.
Particularly, the device that described business determining device 1 comprises the popularization type information for obtaining selected promotion message further (schemes not show, hereinafter referred to as " type acquisition device "), with for according to described popularization type information, and each self-corresponding type of service of described one or more business indication information in described start page, determine the device (scheming not show, hereinafter referred to as " subservice determining device ") of at least one the business indication information corresponding with described promotion message.
Type acquisition device obtains the popularization type information of selected promotion message.
The mode that type acquisition device obtains the popularization type information of selected promotion message include but not limited to following any one:
1) determine that it promotes type information according to the type attribute information comprised in described selected promotion message;
Such as, when type attribute information is identical with popularization type information, directly the type attribute information comprised in this promotion message is promoted type information as it.Again such as, when type attribute information exists predetermined mapping relations with popularization type information, the popularization type information of this promotion message is determined based on the type attribute information comprised in selected promotion message and these mapping relations.
2) determine that it promotes type information according to the content of described selected promotion message;
Such as, extract one or more keyword by carrying out semantic analysis operation to the title of promotion message or text etc., as the popularization type information etc. of its correspondence.
Then, subservice determining device is according to described popularization type information, and each self-corresponding type of service of described one or more business indication information in described start page, determines at least one the business indication information corresponding with described promotion message.
According to the first example of the present invention, presenting device is contained in the application of search engine class, and, the ingress for service of " news ", " video " and " novel " printed words is comprised in the homepage of this application, as the business indication information corresponding respectively to type of service " news ", " video " and " novel ", user obtains the business detail information of corresponding type of service by the ingress for service clicked in homepage.Further, in the homepage of this application, also comprise multinomial promotion message, select for user.
User opens this application in smart mobile phone, and point clicks promotion message info_1 in homepage.Then type acquisition device directly obtains the type attribute information " video " comprised in promotion message info_1, as popularization type information; Then, subservice determining device is according to popularization type information " video ", and each self-corresponding type of service of multinomial business indication information in homepage, determines that the business indication information corresponding with promotion message info_1 is " video " ingress for service.
Continue with reference to Fig. 2, then, effect presents device 2 and presents the business corresponding respectively with determined described at least one business indication information and highlight effect.
Wherein, present device described in and also comprise the device (scheming not show, hereinafter referred to as " effect generating apparatus ") highlighting effect for generating the business corresponding with this business indication information
Effect generating apparatus generates the business corresponding with this business indication information and highlights effect.
Wherein, described business highlights effect and comprises the various effect highlighting ingress for service.Such as, text overstriking display, converting text color etc.
Preferably, this business highlights effect and comprises animation effect, the device that described effect generating apparatus comprises further for obtaining the page elements corresponding with this business indication information (schemes not show, hereinafter referred to as " element acquisition device ") and for based on obtained page elements, create the device (scheming not show, hereinafter referred to as " animation creation device ") of the animation effect corresponding with this page elements.
Element acquisition device obtains the page elements corresponding with this business indication information.
Wherein, described page elements comprises the elements such as word corresponding to business indication information, picture.
Animation creation device, based on obtained page elements, creates the animation effect corresponding with this page elements.
Preferably, described animation effect comprises amplification animation effect.
Wherein, animation creation device can adopt the various application program that can be used for making of cartoon to create described animation effect, and those skilled in the art according to actual conditions and demand, should be able to determine the application program that making of cartoon effect adopts.
Continue to be described foregoing First example, element acquisition device obtains " video " icon corresponding with " video " ingress for service; Then, animation creation device, based on obtained " video " icon, creates the amplification animation effect corresponding with being somebody's turn to do " video " icon.Then, present device in step s 2 in homepage the position of " video " ingress for service represent created, that " video " icon is corresponding amplification animation effect.
Wherein, the device that presents according to the present invention also comprises device (scheming not show, hereinafter referred to as " details acquisition device ") for obtaining the popularization detail information corresponding with described promotion message.
Details acquisition device obtains the popularization detail information corresponding with described promotion message.
Wherein, described popularization detail information comprises the various available information representing detailed content corresponding to promotion message.
Preferably, described popularization detail information is contained in details webpage corresponding to promotion message, and details acquisition device obtains the popularization detail information corresponding with this promotion message by accessing this details webpage.
It should be noted that, the operation of described details acquisition device and the operation of described business determining device 1 can perform simultaneously.
Or, present device and first can perform the operation that described business determining device 1 and described effect present device 2, more then perform the operation of described details acquisition device.
Continue to be described foregoing First example, present device after the animation effect representing " video " icon terminates, the details page page_1 that the access of details acquisition device is corresponding with promotion message info_1, to obtain the popularization detail information corresponding with described promotion message.
Preferably, described method can provide multiple business to highlight effect and select for user, the described device that presents also comprises and operating for the selection based on user, determine that the device that the business corresponding with this user highlights effect (schemes not show, hereinafter referred to as " effect determining device "), described effect presents device 2 and comprises for highlighting effect based on described user-selected business further, present and the device of determined described at least one business indication information (scheming not show, hereinafter referred to as " selection presents device ").
Effect determining device operates based on the selection of user, determines that the business corresponding with this user highlights effect.
Select to present device and highlight effect based on described user-selected business, present and determined described at least one business indication information.
Such as, user highlights in effect in provided multiple business the business that have selected " conversion font color " and highlights effect, and effect determining device is based on the operation of this user, and the fixed business corresponding with this user highlights effect for " conversion font color ".Then when this user chooses a promotion message, business determining device 1 determines at least one the business indication information corresponding with this promotion message, select to present device and then highlight effect based on this user-selected business, the font color shown by least one business indication information that in conversion start page, this promotion message is corresponding, to highlight this at least one business indication information.
According to the solution of the present invention, effect is highlighted by presenting the business corresponding with selected promotion message, highlight the ingress for service corresponding with this promotion message, thus prompting user can get the information with the same or similar type of clicked promotion message by this ingress for service, provides convenience for user obtains relevant information further; Further, highlight ingress for service corresponding to promotion message by animation effect, add mutual interest, improve Consumer's Experience further.
Software program of the present invention can perform to realize step mentioned above or function by processor.Similarly, software program of the present invention (comprising relevant data structure) can be stored in computer readable recording medium storing program for performing, such as, and RAM storer, magnetic or CD-ROM driver or flexible plastic disc and similar devices.In addition, steps more of the present invention or function can adopt hardware to realize, such as, as coordinating with processor thus performing the circuit of each function or step.
In addition, a part of the present invention can be applied to computer program, such as computer program instructions, when it is performed by computing machine, by the operation of this computing machine, can call or provide according to method of the present invention and/or technical scheme.And call the programmed instruction of method of the present invention, may be stored in fixing or moveable recording medium, and/or be transmitted by the data stream in broadcast or other signal bearing medias, and/or be stored in the working storage of the computer equipment run according to described programmed instruction.At this, comprise a device according to one embodiment of present invention, this device comprises the storer for storing computer program instructions and the processor for execution of program instructions, wherein, when this computer program instructions is performed by this processor, trigger this plant running based on the aforementioned method according to multiple embodiment of the present invention and/or technical scheme.
To those skilled in the art, obviously the invention is not restricted to the details of above-mentioned one exemplary embodiment, and when not deviating from spirit of the present invention or essential characteristic, the present invention can be realized in other specific forms.Therefore, no matter from which point, all should embodiment be regarded as exemplary, and be nonrestrictive, scope of the present invention is limited by claims instead of above-mentioned explanation, and all changes be therefore intended in the implication of the equivalency by dropping on claim and scope are included in the present invention.Any Reference numeral in claim should be considered as the claim involved by limiting.In addition, obviously " comprising " one word do not get rid of other unit or step, odd number does not get rid of plural number.Multiple unit of stating in system claims or device also can be realized by software or hardware by a unit or device.First, second word such as grade is used for representing title, and does not represent any specific order.
Although show and describe exemplary embodiment especially above, it will be appreciated by those skilled in the art that when not deviating from the spirit and scope of claims, can change to some extent in its form and details.Here sought protection is set forth in the dependent claims.Define in following numbering clause each embodiment these and other in:
1. for presenting a method for promotion message, wherein, described promotion message is contained in a start page, also comprises the one or more business indication information corresponding to different service types, said method comprising the steps of in this start page:
-when the promotion message in the page is selected, determine at least one the business indication information corresponding with described promotion message;
-present the business corresponding respectively with determined described at least one business indication information to highlight effect.
2. the method according to clause 1, wherein, described method is further comprising the steps of:
-obtain the popularization detail information corresponding with described promotion message.
3. the method according to clause 1 or 2, wherein, described when the promotion message in the page is selected, determine that the step of at least one the business indication information corresponding with described promotion message is further comprising the steps:
-obtain the popularization type information of selected promotion message;
-according to described popularization type information, and each self-corresponding type of service of described one or more business indication information in described start page, determine at least one the business indication information corresponding with described promotion message.
4. the method according to any one of clause 1 to 3, wherein, to any one business indication information in described at least one business indication information, described method is further comprising the steps of:
-generate the business corresponding with this business indication information to highlight effect.
5. the method according to clause 4, wherein, described business highlights effect and comprises animation effect, and wherein, the step that the described generation business corresponding with this business indication information highlights effect is further comprising the steps:
-obtain the page elements corresponding with this business indication information;
-based on obtained page elements, create the animation effect corresponding with this page elements.
6. the method according to any one of clause 1 to 5, wherein, described method can provide multiple business to highlight effect and select for user, and described method is further comprising the steps of:
-operate based on the selection of user, determine that the business corresponding with this user highlights effect;
Wherein, present the step that the business corresponding respectively with determined described at least one business indication information highlight effect described in comprise further:
-highlight effect based on described user-selected business, present and determined described at least one business indication information.
7. the method according to any one of clause 1 to 6, wherein, described business indication information comprises the access information of the business detail information for obtaining corresponding type of service.
8. present a device for what present promotion message, wherein, described promotion message is contained in a start page, also comprises the one or more business indication information corresponding to different service types in this start page, described in present installation method and comprise:
For when the promotion message in the page is selected, determine the device of at least one the business indication information corresponding with described promotion message;
The device of effect is highlighted for presenting the business corresponding respectively with determined described at least one business indication information.
9. according to clause 8, present device, wherein, described in present device and also comprise:
For obtaining the device of the popularization detail information corresponding with described promotion message.
10. according to clause 8 or 9, present device, wherein, described for when the promotion message in the page is selected, determine that the device of at least one the business indication information corresponding with described promotion message comprises further:
For obtaining the device of the popularization type information of selected promotion message;
For according to described popularization type information, and each self-corresponding type of service of described one or more business indication information in described start page, determine the device of at least one the business indication information corresponding with described promotion message.
11. present device according to any one of clause 8 to 10, wherein, to any one business indication information in described at least one business indication information, described in present device and also comprise:
The device of effect is highlighted for generating the business corresponding with this business indication information.
12. present device according to clause 11, and wherein, described business highlights effect and comprises animation effect, and wherein, the described device highlighting effect for generating the business corresponding with this business indication information comprises further:
For obtaining the device of the page elements corresponding with this business indication information;
For based on obtained page elements, create the device of the animation effect corresponding with this page elements.
13. present device according to any one of clause 8 to 12, wherein, described in present device and multiple business can be provided to highlight effect select for user, described in present device also comprise with:
Operate for the selection based on user, determine that the business corresponding with this user highlights the device of effect;
Wherein, the described device highlighting effect for presenting the business corresponding respectively with determined described at least one business indication information is further used for:
-highlight effect based on described user-selected business, present and determined described at least one business indication information.
14. present device according to any one of clause 8 to 13, and wherein, described business indication information comprises the access information of the business detail information for obtaining corresponding type of service.
Claims (14)
1. for presenting a method for promotion message, wherein, described promotion message is contained in a start page, also comprises the one or more business indication information corresponding to different service types, said method comprising the steps of in this start page:
-when the promotion message in the page is selected, determine at least one the business indication information corresponding with described promotion message;
-present the business corresponding respectively with determined described at least one business indication information to highlight effect.
2. method according to claim 1, wherein, described method is further comprising the steps of:
-obtain the popularization detail information corresponding with described promotion message.
3. method according to claim 1 and 2, wherein, described when the promotion message in the page is selected, determine that the step of at least one the business indication information corresponding with described promotion message is further comprising the steps:
-obtain the popularization type information of selected promotion message;
-according to described popularization type information, and each self-corresponding type of service of described one or more business indication information in described start page, determine at least one the business indication information corresponding with described promotion message.
4. according to the method in any one of claims 1 to 3, wherein, to any one business indication information in described at least one business indication information, described method is further comprising the steps of:
-generate the business corresponding with this business indication information to highlight effect.
5. method according to claim 4, wherein, described business highlights effect and comprises animation effect, and wherein, the step that the described generation business corresponding with this business indication information highlights effect is further comprising the steps:
-obtain the page elements corresponding with this business indication information;
-based on obtained page elements, create the animation effect corresponding with this page elements.
6. method according to any one of claim 1 to 5, wherein, described method can provide multiple business to highlight effect and select for user, and described method is further comprising the steps of:
-operate based on the selection of user, determine that the business corresponding with this user highlights effect;
Wherein, present the step that the business corresponding respectively with determined described at least one business indication information highlight effect described in comprise further:
-highlight effect based on described user-selected business, present and determined described at least one business indication information.
7. method according to any one of claim 1 to 6, wherein, described business indication information comprises the access information of the business detail information for obtaining corresponding type of service.
8. present a device for what present promotion message, wherein, described promotion message is contained in a start page, also comprises the one or more business indication information corresponding to different service types in this start page, described in present installation method and comprise:
For when the promotion message in the page is selected, determine the device of at least one the business indication information corresponding with described promotion message;
The device of effect is highlighted for presenting the business corresponding respectively with determined described at least one business indication information.
9. according to claim 8ly present device, wherein, described in present device and also comprise:
For obtaining the device of the popularization detail information corresponding with described promotion message.
10. according to claim 8 or claim 9 present device, wherein, described for when the promotion message in the page is selected, determine that the device of at least one the business indication information corresponding with described promotion message comprises further:
For obtaining the device of the popularization type information of selected promotion message;
For according to described popularization type information, and each self-corresponding type of service of described one or more business indication information in described start page, determine the device of at least one the business indication information corresponding with described promotion message.
Present device according to any one of 11. according to Claim 8 to 10, wherein, to any one business indication information in described at least one business indication information, described in present device and also comprise:
The device of effect is highlighted for generating the business corresponding with this business indication information.
12. according to claim 11ly present device, and wherein, described business highlights effect and comprises animation effect, and wherein, the described device highlighting effect for generating the business corresponding with this business indication information comprises further:
For obtaining the device of the page elements corresponding with this business indication information;
For based on obtained page elements, create the device of the animation effect corresponding with this page elements.
Present device according to any one of 13. according to Claim 8 to 12, wherein, described in present device and multiple business can be provided to highlight effect select for user, described in present device also comprise with:
Operate for the selection based on user, determine that the business corresponding with this user highlights the device of effect;
Wherein, the described device highlighting effect for presenting the business corresponding respectively with determined described at least one business indication information is further used for:
-highlight effect based on described user-selected business, present and determined described at least one business indication information.
Present device according to any one of 14. according to Claim 8 to 13, wherein, described business indication information comprises the access information of the business detail information for obtaining corresponding type of service.
Priority Applications (1)
| Application Number | Priority Date | Filing Date | Title |
|---|---|---|---|
| CN201510729349.3A CN105426037B (en) | 2015-10-30 | 2015-10-30 | A kind of method and apparatus of promotion message for rendering |
Applications Claiming Priority (1)
| Application Number | Priority Date | Filing Date | Title |
|---|---|---|---|
| CN201510729349.3A CN105426037B (en) | 2015-10-30 | 2015-10-30 | A kind of method and apparatus of promotion message for rendering |
Publications (2)
| Publication Number | Publication Date |
|---|---|
| CN105426037A true CN105426037A (en) | 2016-03-23 |
| CN105426037B CN105426037B (en) | 2018-11-23 |
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Family Applications (1)
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| CN102982164A (en) * | 2012-12-07 | 2013-03-20 | 北京奇虎科技有限公司 | Method and browser for presenting browser page |
| CN104102736A (en) * | 2014-07-28 | 2014-10-15 | 可牛网络技术（北京）有限公司 | Personalized web page display method and personalized web page display device |
| US20140325342A1 (en) * | 2011-10-24 | 2014-10-30 | MTU Aero Engines AG | System for assisting in modifying websites |
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| Publication number | Priority date | Publication date | Assignee | Title |
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| US20140325342A1 (en) * | 2011-10-24 | 2014-10-30 | MTU Aero Engines AG | System for assisting in modifying websites |
| CN102982164A (en) * | 2012-12-07 | 2013-03-20 | 北京奇虎科技有限公司 | Method and browser for presenting browser page |
| CN104102736A (en) * | 2014-07-28 | 2014-10-15 | 可牛网络技术（北京）有限公司 | Personalized web page display method and personalized web page display device |
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