CN105245964A - Method and device for setting interactive information of interactive television system - Google Patents

Method and device for setting interactive information of interactive television system Download PDF

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Publication number
CN105245964A
CN105245964A CN201510639666.6A CN201510639666A CN105245964A CN 105245964 A CN105245964 A CN 105245964A CN 201510639666 A CN201510639666 A CN 201510639666A CN 105245964 A CN105245964 A CN 105245964A
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CN
China
Prior art keywords
interactive information
programme
interactive
classification
configuration
Prior art date
Legal status (The legal status is an assumption and is not a legal conclusion. Google has not performed a legal analysis and makes no representation as to the accuracy of the status listed.)
Pending
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CN201510639666.6A
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Chinese (zh)
Inventor
呼伦夫
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TVM Beijing Technology Co Ltd
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TVM Beijing Technology Co Ltd
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Publication date
Application filed by TVM Beijing Technology Co Ltd filed Critical TVM Beijing Technology Co Ltd
Priority to CN201510639666.6A priority Critical patent/CN105245964A/en
Publication of CN105245964A publication Critical patent/CN105245964A/en
Pending legal-status Critical Current

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Classifications

    • HELECTRICITY
    • H04ELECTRIC COMMUNICATION TECHNIQUE
    • H04NPICTORIAL COMMUNICATION, e.g. TELEVISION
    • H04N21/00Selective content distribution, e.g. interactive television or video on demand [VOD]
    • H04N21/40Client devices specifically adapted for the reception of or interaction with content, e.g. set-top-box [STB]; Operations thereof
    • H04N21/47End-user applications
    • H04N21/475End-user interface for inputting end-user data, e.g. personal identification number [PIN], preference data
    • HELECTRICITY
    • H04ELECTRIC COMMUNICATION TECHNIQUE
    • H04NPICTORIAL COMMUNICATION, e.g. TELEVISION
    • H04N21/00Selective content distribution, e.g. interactive television or video on demand [VOD]
    • H04N21/20Servers specifically adapted for the distribution of content, e.g. VOD servers; Operations thereof
    • H04N21/25Management operations performed by the server for facilitating the content distribution or administrating data related to end-users or client devices, e.g. end-user or client device authentication, learning user preferences for recommending movies
    • H04N21/258Client or end-user data management, e.g. managing client capabilities, user preferences or demographics, processing of multiple end-users preferences to derive collaborative data
    • H04N21/25866Management of end-user data
    • HELECTRICITY
    • H04ELECTRIC COMMUNICATION TECHNIQUE
    • H04NPICTORIAL COMMUNICATION, e.g. TELEVISION
    • H04N21/00Selective content distribution, e.g. interactive television or video on demand [VOD]
    • H04N21/40Client devices specifically adapted for the reception of or interaction with content, e.g. set-top-box [STB]; Operations thereof
    • H04N21/45Management operations performed by the client for facilitating the reception of or the interaction with the content or administrating data related to the end-user or to the client device itself, e.g. learning user preferences for recommending movies, resolving scheduling conflicts
    • H04N21/4508Management of client data or end-user data
    • H04N21/4532Management of client data or end-user data involving end-user characteristics, e.g. viewer profile, preferences

Landscapes

  • Engineering & Computer Science (AREA)
  • Databases & Information Systems (AREA)
  • Multimedia (AREA)
  • Signal Processing (AREA)
  • Human Computer Interaction (AREA)
  • Computer Graphics (AREA)
  • Two-Way Televisions, Distribution Of Moving Picture Or The Like (AREA)

Abstract

The invention discloses a method and a device for setting interactive information of an interactive television system, and aims to attract a user to participate in watching and interactions of a television-played video by referring to functions of a mobile terminal. The method comprises the following steps: acquiring a category of a television program; and configuring the interactive information for the television program according to the category of the television program. According to the method and the device, the interactive information is determined by acquisition of the category of the television program and an amount of pre-configured interactive information, and display formats and decorative images of interactive information of different properties are pre-designed for the interactive information, so that the interactive information is generated more rapidly, and a higher utilization ratio is achieved. Audience of the television program can participate in interactions of the television program during playing of the video on a television by using a user terminal through the interactive information; the user is attracted to participate in the watching and interactions of the television-played video; an audience rating of the television program is increased; and the participation interactivity and visual experience of the user are enhanced.

Description

A kind of method and device that the interactive information of interactive television system is set
Technical field
The present invention relates to Internet technical field, particularly a kind of method and device that the interactive information of interactive television system is set.
Background technology
Existing radio data system, it is unidirectional that business provides, and user is merely able to passive acceptance, and from user's practical operation, live just support enters broadcasting, exits the simple operationss such as broadcasting, switching channels.The arrangement of time of TV programme is fixed, and user can only enjoy specific service in the time of specifying.
Along with the development of development of Mobile Internet technology, mobile terminal, such as, the popularity rate of mobile phone is very high, and user appreciates the content of multimedia on the Internet by mobile terminal, thus has influence on the rating of broadcast television service.
In the process of televising video, attract user in conjunction with the function of mobile terminal, rating and interaction of video of participating in televising is a direction of Polarizations for Target Discrimination in Clutter, and how attracting user to utilize the interaction of mobile terminal participation TV programme, is a problem demanding prompt solution.
Summary of the invention
The invention provides a kind of method and the device that arrange the interactive information of interactive television system, in order to attract user in conjunction with the function of mobile terminal, the rating of the video that participates in televising is with interactive.
The invention provides a kind of method that the interactive information of interactive television system is set, comprising: the classification obtaining TV programme; According to the classification of described TV programme, it is described TV programme configuration interactive information.
Wherein, after the classification of described acquisition TV programme, also comprise: obtain the number that interactive information will be set;
Wherein, according to the classification of described TV programme, for described TV programme configuration interactive information comprises: according to the classification of described TV programme and the number of interactive information, it is described TV programme configuration interactive information.
Wherein, the described classification according to described TV programme, for described TV programme configuration interactive information comprises: according to the classification of described TV programme, be defined as the attribute of the interactive information of described TV programme configuration; According to the attribute of described interactive information, the interactive information of described TV programme is set.
Wherein, the described attribute according to described interactive information, arranges the interactive information of described TV programme, comprising: according to the attribute of described interactive information, chooses the predetermined format of interactive information; Utilize described predetermined format, generate described interactive information.
Wherein, describedly utilize described predetermined format, after generating described interactive information, also comprise: be described interactive information configuration decorative picture.
The present invention also provides a kind of device arranging the interactive information of interactive television system, comprising: the first acquisition module, for obtaining the classification of TV programme; Configuration module, for the classification according to described TV programme, is described TV programme configuration interactive information.
Wherein, also comprise: the second acquisition module, for obtaining the number that will arrange interactive information; Wherein, described configuration module for according to the classification of described TV programme and the number of interactive information, is also described TV programme configuration interactive information.
Wherein, described configuration module comprises: determining unit, for the classification according to described TV programme, is defined as the attribute of the interactive information of described TV programme configuration; Setting unit, for the attribute according to described interactive information, arranges the interactive information of described TV programme.
Wherein, described setting unit comprises: form chooses subelement, for the attribute according to described interactive information, chooses the predetermined format of interactive information; Generating subelement, for utilizing described predetermined format, generating described interactive information.
Wherein, also comprise: decoration subelement, for being described interactive information configuration decorative picture.
The present invention determines interactive information by the acquisition classification of TV programme and the information of number of pre-configured interactive information, and is display format and decorative picture that interactive information designs different attribute interactive information in advance.Each interactive information of TV programme is made to have the different forms of expression, and the interactive information with attribute has unified style, make interactive information vivid, and give the display styles of the comfortable cordiality of user, interactive information is generated more quick, utilance is stronger.Be beneficial to the rating crowd of TV programme in the process of televising video, utilize user terminal, pass through interactive information, participate in the interaction of TV programme, user is attracted to participate in televising the rating of video with interactive, improve the audience ratings of TV programme, and enhance the interactive and visual experience of user's participation.
Other features and advantages of the present invention will be set forth in the following description, and, partly become apparent from specification, or understand by implementing the present invention.Object of the present invention and other advantages realize by structure specifically noted in write specification, claims and accompanying drawing and obtain.
Below by drawings and Examples, technical scheme of the present invention is described in further detail.
Accompanying drawing explanation
Accompanying drawing is used to provide a further understanding of the present invention, and forms a part for specification, together with embodiments of the present invention for explaining the present invention, is not construed as limiting the invention.In the accompanying drawings:
A kind of schematic flow sheet that the method for the interactive information of interactive television system is set that Fig. 1 provides for the embodiment of the present invention.
Fig. 2 is the schematic diagram of television video of being added to by interactive signal.
A kind of theory structure schematic diagram that the device of the interactive information of interactive television system is set that Fig. 3 provides for the embodiment of the present invention.
Embodiment
Below in conjunction with accompanying drawing, the preferred embodiments of the present invention are described, should be appreciated that preferred embodiment described herein is only for instruction and explanation of the present invention, is not intended to limit the present invention.
The embodiment of the present invention provides a kind of method arranging the interactive information of interactive television system, see Fig. 1, comprising:
S100 obtains the classification of TV programme;
In interactive television system of the present invention, by interactive information is configured on television video picture, makes user when watching TV video, the interaction of TV programme can be participated in.See Fig. 2, during venues for football are relayed, at the interactive event that the upper left side of video is provided by Nike sponsor, user utilizes mobile phone terminal, also can use any communicating terminal, and see Fig. 2, shown mobile phone screen, participates in the interaction of television video.The interactive information of different display type is set respectively according to the classification of TV programme, is convenient to the management of system to information.
S200, according to the classification of described TV programme, is described TV programme configuration interactive information.
According to the classification of described TV programme, for described TV programme configures dissimilar interactive information, such as, the interactive information of different attribute, the interactive information of different display styles.Such as, TV programme is divided into following large class: news controlling, amusement class program, educational program and service class program, have again different little classification as follows under each large class:
News controlling: roundup news message program, classified news message program, Special Topics in Journalism class program, news talk show, world news program, large-scale news program.
Amusement class program: TV play program, sports cast, film class program, variety show, music program, drama programs, game shows, reality TV show program, amusement talk feature program, international amusement class program, large-scale entertainment.
Educational program: social education program, the young program of juvenile, international education class program, large-scale then educational programs.
Service class program: Service Programmer, commercial paper program, international service class program, large-scale service packages,
For sports cast, news talk show, during for sport category setting of the programs interactive information, can by Olympic Games identification article, personage, the movable interactive information being identification image or decorative picture and configuring this type of TV programme.And news talk show is using the identification image of recent emphasis event as the decorative picture of interactive information.
Preferably, after the classification of described acquisition TV programme, also comprise: obtain the number that interactive information will be set; Wherein, according to the classification of described TV programme, for described TV programme configuration interactive information comprises: according to the classification of described TV programme and the number of interactive information, it is described TV programme configuration interactive information.
Preferably, the described classification according to described TV programme, for described TV programme configuration interactive information comprises: according to the classification of described TV programme, be defined as the attribute of the interactive information of described TV programme configuration; According to the attribute of described interactive information, the interactive information of described TV programme is set.
According to the classification of described TV programme, can determine the possible different groups of watching this program, for different groups, arrange the interactive information of different attribute, the interactive information of each attribute attracts different groups.
Preferably, the described attribute according to described interactive information, arranges the interactive information of described TV programme, comprising: according to the attribute of described interactive information, chooses the predetermined format of interactive information; Utilize described predetermined format, generate described interactive information.
Interactive information for every attribute arranges different predetermined formats, thus can arrange interactive information more easily.
Preferably, describedly utilize described predetermined format, after generating described interactive information, also comprise: be described interactive information configuration decorative picture.
For interactive information configuration decorative picture, interactive information is shown more has characteristic.
Method provided by the invention determines interactive information by the acquisition classification of TV programme and the information of number of pre-configured interactive information, and is display format and decorative picture that interactive information designs different attribute interactive information in advance.Each interactive information of TV programme is made to have the different forms of expression, and the interactive information with attribute has unified style, make interactive information vivid, and give the display styles of the comfortable cordiality of user, interactive information is generated more quick, utilance is stronger.Be beneficial to the rating crowd of TV programme in the process of televising video, utilize user terminal, pass through interactive information, participate in the interaction of TV programme, user is attracted to participate in televising the rating of video with interactive, improve the audience ratings of TV programme, and enhance the interactive and visual experience of user's participation.
The embodiment of the present invention also provides a kind of device arranging the interactive information of interactive television system, see Fig. 3, comprising: the first acquisition module 31, for obtaining the classification of TV programme; Configuration module 32, for the classification according to described TV programme, is described TV programme configuration interactive information.
Preferably, also comprise: the second acquisition module, for obtaining the number that will arrange interactive information; Wherein, described configuration module for according to the classification of described TV programme and the number of interactive information, is also described TV programme configuration interactive information.
Preferably, described configuration module comprises: determining unit, for the classification according to described TV programme, is defined as the attribute of the interactive information of described TV programme configuration; Setting unit, for the attribute according to described interactive information, arranges the interactive information of described TV programme.
Preferably, described setting unit comprises: form chooses subelement, for the attribute according to described interactive information, chooses the predetermined format of interactive information; Generating subelement, for utilizing described predetermined format, generating described interactive information.
Preferably, describedly utilize described predetermined format, after generating described interactive information, also comprise: decoration subelement, for configuring decorative picture for described interactive information.
The present embodiment is the device embodiment of corresponding said method, and the concrete description implementing to implement see said method, at this, repeats no more.
Device provided by the invention determines interactive information by the acquisition classification of TV programme and the information of number of pre-configured interactive information, and is display format and decorative picture that interactive information designs different attribute interactive information in advance.Each interactive information of TV programme is made to have the different forms of expression, and the interactive information with attribute has unified style, make interactive information vivid, and give the display styles of the comfortable cordiality of user, interactive information is generated more quick, utilance is stronger.Be beneficial to the rating crowd of TV programme in the process of televising video, utilize user terminal, pass through interactive information, participate in the interaction of TV programme, user is attracted to participate in televising the rating of video with interactive, improve the audience ratings of TV programme, and enhance the interactive and visual experience of user's participation.
Those skilled in the art should understand, embodiments of the invention can be provided as method, system or computer program.Therefore, the present invention can adopt the form of complete hardware embodiment, completely software implementation or the embodiment in conjunction with software and hardware aspect.And the present invention can adopt in one or more form wherein including the upper computer program implemented of computer-usable storage medium (including but not limited to magnetic disc store and optical memory etc.) of computer usable program code.
The present invention describes with reference to according to the flow chart of the method for the embodiment of the present invention, equipment (system) and computer program and/or block diagram.Should understand can by the combination of the flow process in each flow process in computer program instructions realization flow figure and/or block diagram and/or square frame and flow chart and/or block diagram and/or square frame.These computer program instructions can being provided to the processor of all-purpose computer, special-purpose computer, Embedded Processor or other programmable data processing device to produce a machine, making the instruction performed by the processor of computer or other programmable data processing device produce device for realizing the function of specifying in flow chart flow process or multiple flow process and/or block diagram square frame or multiple square frame.
These computer program instructions also can be stored in can in the computer-readable memory that works in a specific way of vectoring computer or other programmable data processing device, the instruction making to be stored in this computer-readable memory produces the manufacture comprising command device, and this command device realizes the function of specifying in flow chart flow process or multiple flow process and/or block diagram square frame or multiple square frame.
These computer program instructions also can be loaded in computer or other programmable data processing device, make on computer or other programmable devices, to perform sequence of operations step to produce computer implemented process, thus the instruction performed on computer or other programmable devices is provided for the step realizing the function of specifying in flow chart flow process or multiple flow process and/or block diagram square frame or multiple square frame.
Obviously, those skilled in the art can carry out various change and modification to the present invention and not depart from the spirit and scope of the present invention.Like this, if these amendments of the present invention and modification belong within the scope of the claims in the present invention and equivalent technologies thereof, then the present invention is also intended to comprise these change and modification.

Claims (10)

1. a method for the interactive information of interactive television system is set, it is characterized in that, comprising:
Obtain the classification of TV programme;
According to the classification of described TV programme, it is described TV programme configuration interactive information.
2. the method for claim 1, is characterized in that, after the classification of described acquisition TV programme, also comprises:
Acquisition will arrange the number of interactive information;
Wherein, according to the classification of described TV programme, for described TV programme configuration interactive information comprises: according to the classification of described TV programme and the number of interactive information, it is described TV programme configuration interactive information.
3. the method for claim 1, is characterized in that, the described classification according to described TV programme, for described TV programme configuration interactive information comprises:
According to the classification of described TV programme, be defined as the attribute of the interactive information of described TV programme configuration;
According to the attribute of described interactive information, the interactive information of described TV programme is set.
4. method as claimed in claim 3, it is characterized in that, the described attribute according to described interactive information, arranges the interactive information of described TV programme, comprising:
According to the attribute of described interactive information, choose the predetermined format of interactive information;
Utilize described predetermined format, generate described interactive information.
5. method as claimed in claim 4, is characterized in that, describedly utilizes described predetermined format, after generating described interactive information, also comprises:
For described interactive information configuration decorative picture.
6. a device for the interactive information of interactive television system is set, it is characterized in that, comprising:
First acquisition module, for obtaining the classification of TV programme;
Configuration module, for the classification according to described TV programme, is described TV programme configuration interactive information.
7. device as claimed in claim 6, is characterized in that, also comprise:
Second acquisition module, for obtaining the number that will arrange interactive information;
Wherein, described configuration module for according to the classification of described TV programme and the number of interactive information, is also described TV programme configuration interactive information.
8. device as claimed in claim 6, it is characterized in that, described configuration module comprises:
Determining unit, for the classification according to described TV programme, is defined as the attribute of the interactive information of described TV programme configuration;
Setting unit, for the attribute according to described interactive information, arranges the interactive information of described TV programme.
9. device as claimed in claim 8, it is characterized in that, described setting unit comprises:
Form chooses subelement, for the attribute according to described interactive information, chooses the predetermined format of interactive information;
Generating subelement, for utilizing described predetermined format, generating described interactive information.
10. device as claimed in claim 9, is characterized in that, also comprise:
Decoration subelement, for being described interactive information configuration decorative picture.
CN201510639666.6A 2015-09-30 2015-09-30 Method and device for setting interactive information of interactive television system Pending CN105245964A (en)

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Cited By (5)

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CN106454532A (en) * 2016-10-21 2017-02-22 合网络技术(北京)有限公司 Video player and interactive display method thereof
CN106851429A (en) * 2016-12-31 2017-06-13 天脉聚源(北京)科技有限公司 A kind of method and apparatus for showing information for the game
CN106851430A (en) * 2016-12-31 2017-06-13 天脉聚源(北京)科技有限公司 A kind of method and apparatus for showing player information
CN106899853A (en) * 2016-12-31 2017-06-27 天脉聚源(北京)科技有限公司 A kind of method and apparatus for showing player information
CN107623874A (en) * 2016-07-13 2018-01-23 天脉聚源(北京)科技有限公司 It is a kind of to start the method and system for shaking TV functions

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CN103533391A (en) * 2013-10-12 2014-01-22 青岛旲天下智能科技有限公司 Two-way interaction digital television box system with acoustic control type interaction and implementation method
CN103686406A (en) * 2013-12-03 2014-03-26 青岛海信传媒网络技术有限公司 Method and device for digital television to control intelligent terminal to display information

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CN102802026A (en) * 2012-07-13 2012-11-28 李映红 Interactive system and method in allusion to television programs
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CN103533391A (en) * 2013-10-12 2014-01-22 青岛旲天下智能科技有限公司 Two-way interaction digital television box system with acoustic control type interaction and implementation method
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CN107623874A (en) * 2016-07-13 2018-01-23 天脉聚源(北京)科技有限公司 It is a kind of to start the method and system for shaking TV functions
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CN106899853A (en) * 2016-12-31 2017-06-27 天脉聚源(北京)科技有限公司 A kind of method and apparatus for showing player information

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