CN105045889B - A kind of information-pushing method and device - Google Patents

A kind of information-pushing method and device Download PDF

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Publication number
CN105045889B
CN105045889B CN201510456927.0A CN201510456927A CN105045889B CN 105045889 B CN105045889 B CN 105045889B CN 201510456927 A CN201510456927 A CN 201510456927A CN 105045889 B CN105045889 B CN 105045889B
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China
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information
sent
result
demand
user
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CN105045889A (en
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谷铁峰
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Beijing Baidu Netcom Science and Technology Co Ltd
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Beijing Baidu Netcom Science and Technology Co Ltd
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Priority to CN201510456927.0A priority Critical patent/CN105045889B/en
Publication of CN105045889A publication Critical patent/CN105045889A/en
Priority to JP2017541055A priority patent/JP6853179B2/en
Priority to KR1020177021661A priority patent/KR102009787B1/en
Priority to PCT/CN2015/096452 priority patent/WO2017016122A1/en
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    • GPHYSICS
    • G06COMPUTING; CALCULATING OR COUNTING
    • G06FELECTRIC DIGITAL DATA PROCESSING
    • G06F16/00Information retrieval; Database structures therefor; File system structures therefor
    • G06F16/30Information retrieval; Database structures therefor; File system structures therefor of unstructured textual data
    • G06F16/33Querying
    • G06F16/335Filtering based on additional data, e.g. user or group profiles
    • GPHYSICS
    • G06COMPUTING; CALCULATING OR COUNTING
    • G06FELECTRIC DIGITAL DATA PROCESSING
    • G06F16/00Information retrieval; Database structures therefor; File system structures therefor
    • GPHYSICS
    • G06COMPUTING; CALCULATING OR COUNTING
    • G06FELECTRIC DIGITAL DATA PROCESSING
    • G06F16/00Information retrieval; Database structures therefor; File system structures therefor
    • G06F16/90Details of database functions independent of the retrieved data types
    • G06F16/95Retrieval from the web
    • G06F16/953Querying, e.g. by the use of web search engines
    • G06F16/9535Search customisation based on user profiles and personalisation

Abstract

The present invention provides a kind of information-pushing method and device, method therein includes:Search term input by user is received, and obtains user's characteristic information;Demand result is obtained according to described search word;Dimension result is obtained according to the user's characteristic information;Information to be sent is pushed to by the user according to the demand result and the dimension result.This method is pushed information to be sent by way of search term is combined with user's characteristic information, therefore can be directed to different user characteristicses and be carried out accurately personalized service, is added the accuracy of information push, is met the individual demand of user.

Description

A kind of information-pushing method and device
Technical field
The present invention relates to computer realm, more particularly to a kind of information-pushing method and device.
Background technology
Currently used information-pushing method is only capable of the push into row information according to keyword input by user, as long as user The keyword of input is identical, then the information of push is just all identical, it can not be directed to different user demands into row information Push.Existing information-pushing method can not be directed to push of the different user demands into row information so that information push essence Accuracy is low, and user finds that time-consuming to its useful information, so as to cause the point exhibition rate of pushed information low, reduces information push Efficiency.
The content of the invention
Present invention solves the technical problem that one of be that existing information-pushing method can not be directed to different user demands Into the push of row information.
One embodiment according to an aspect of the present invention, there is provided a kind of information-pushing method, including:
Search term input by user is received, and obtains user's characteristic information;
Demand result is obtained according to described search word;
Dimension result is obtained according to the user's characteristic information;
Information to be sent is pushed to by the user according to the demand result and the dimension result.
One embodiment according to a further aspect of the invention, there is provided a kind of information push-delivery apparatus, including:
For receiving search term input by user, and obtain the device of user's characteristic information;
For obtaining the device of demand result according to described search word;
For obtaining the device of dimension result according to the user's characteristic information;
For information to be sent to be pushed to the device of the user according to the demand result and the dimension result.
Since the present embodiment is pushed information to be sent by way of search term is combined with user's characteristic information, Therefore different user characteristicses can be directed to and carry out accurately personalized service, the accuracy of information push is added, meets use The individual demand at family.
Although those of ordinary skill in the art will be appreciated that following detailed description carries out referenced in schematic embodiment, attached drawing, But the present invention is not limited in these embodiments.But the scope of the present invention is extensive, and it is intended to be bound only by appended right It is required that limit the scope of the present invention.
Brief description of the drawings
By reading the detailed description made to non-limiting example made with reference to the following drawings, of the invention is other Feature, objects and advantages will become more apparent upon:
Fig. 1 shows the flow chart of an information-pushing method according to embodiments of the present invention.
Fig. 2 shows the particular flow sheet of step S140 in an information-pushing method according to embodiments of the present invention.
Fig. 3 shows the flow chart of another information-pushing method according to embodiments of the present invention.
Fig. 4 shows the block diagram of an information push-delivery apparatus according to embodiments of the present invention.
Fig. 5 shows the block diagram of pusher 440 in an information push-delivery apparatus according to embodiments of the present invention.
Fig. 6 shows the block diagram of pusher 440 in another information push-delivery apparatus according to embodiments of the present invention.
The same or similar reference numeral represents the same or similar component in attached drawing.
Embodiment
It should be mentioned that some exemplary embodiments are described as before exemplary embodiment is discussed in greater detail The processing described as flow chart or method.Although operations are described as the processing of order by flow chart, therein to be permitted Multioperation can be implemented concurrently, concomitantly or at the same time.In addition, the order of operations can be rearranged.When it The processing can be terminated when operation is completed, it is also possible to the additional step being not included in attached drawing.The processing It can correspond to method, function, code, subroutine, subprogram etc..
Alleged within a context " computer equipment ", also referred to as " computer ", referring to can be by running preset program or referring to Make to perform the intelligent electronic device of the predetermined process process such as numerical computations and/or logical calculated, its can include processor with Memory, performs the survival that prestores in memory by processor and instructs and perform predetermined process process, or by ASIC, The hardware such as FPGA, DSP perform predetermined process process, or are realized by said two devices combination.Computer equipment includes but unlimited In server, PC, laptop, tablet computer, smart mobile phone etc..
The computer equipment includes user equipment and the network equipment.Wherein, the user equipment includes but not limited to electricity Brain, smart mobile phone, PDA etc.;The network equipment includes but not limited to single network server, multiple webservers form Server group or the cloud being made of a large amount of computers or the webserver based on cloud computing (Cloud Computing), wherein, Cloud computing is one kind of Distributed Calculation, a super virtual computer being made of the computer collection of a group loose couplings.Its In, the computer equipment can isolated operation realize the present invention, also can access network and by with other calculating in network The present invention is realized in the interactive operation of machine equipment.Wherein, the network residing for the computer equipment include but not limited to internet, Wide area network, Metropolitan Area Network (MAN), LAN, VPN network etc..
It should be noted that the user equipment, the network equipment and network etc. are only for example, other are existing or from now on may be used The computer equipment or network that can occur such as are applicable to the present invention, should also be included within the scope of the present invention, and to draw It is incorporated herein with mode.
Method (some of them are illustrated by flow) discussed hereafter can be by hardware, software, firmware, centre Part, microcode, hardware description language or its any combination are implemented.Implement when with software, firmware, middleware or microcode When, to implement the program code of necessary task or code segment can be stored in machine or computer-readable medium and (for example deposit Storage media) in.(one or more) processor can implement necessary task.
Concrete structure and function detail disclosed herein are only representational, and are for describing showing for the present invention The purpose of example property embodiment.But the present invention can be implemented by many alternative forms, and it is not interpreted as It is limited only by the embodiments set forth herein.
Although it should be appreciated that may have been used term " first ", " second " etc. herein to describe unit, But these units should not be limited by these terms.The use of these items is only for by a unit and another unit Distinguish.For example, in the case of the scope without departing substantially from exemplary embodiment, it is single that first module can be referred to as second Member, and similarly second unit can be referred to as first module.Term "and/or" used herein above include one of them or Any and all combination of more listed associated items.
It should be appreciated that when a unit is referred to as " connecting " or during " coupled " to another unit, it can directly connect Connect or be coupled to another unit, or there may be temporary location.On the other hand, when a unit is referred to as " directly connecting Connect " or " direct-coupling " when arriving another unit, then there is no temporary location.It should in a comparable manner explain and be used to retouch State the relation between unit other words (such as " between being in ... " compared to " between being directly in ... ", " and with ... it is adjacent Closely " compared to " with ... be directly adjacent to " etc.).
Term used herein above is not intended to limit exemplary embodiment just for the sake of description specific embodiment.Unless Context clearly refers else, otherwise singulative used herein above "one", " one " also attempt to include plural number.Should also When understanding, term " comprising " and/or "comprising" used herein above provide stated feature, integer, step, operation, The presence of unit and/or component, and do not preclude the presence or addition of other one or more features, integer, step, operation, unit, Component and/or its combination.
It should further be mentioned that in some replaces realization modes, the function/action being previously mentioned can be according to different from attached The order indicated in figure occurs.For example, depending on involved function/action, the two width figures shown in succession actually may be used Substantially simultaneously to perform or can perform in a reverse order sometimes.
The present invention is described in further detail below in conjunction with the accompanying drawings.
Fig. 1 is the flow chart of information-pushing method according to an embodiment of the invention.
With reference to shown in Fig. 1, the information-pushing method described in the present embodiment, includes the following steps:
S110, receive search term input by user, and obtains user's characteristic information;
S120, according to described search word obtain demand result;
S130, according to the user's characteristic information obtain dimension result;
S140, according to the demand result and the dimension result be pushed to the user by information to be sent.
Each step is described in further detail below.
In step S110, user's characteristic information can include gender, age, health status, nationality, schooling (example Such as:Doctor, undergraduate course, senior middle school or primary school etc.), occupation (such as:Cook, reporter or lawyer etc.) and/or geographical location information etc..This Inventive embodiments are not specifically limited the mode for obtaining user's characteristic information, can be obtained by questionnaire form user, also may be used To browse record or login record acquisition according to user, as long as user's characteristic information can be obtained.
In step S120, sentenced according to search term input by user by participle technique progress deconsolidation process and/or part of speech The mode such as disconnected is analyzed, and obtains demand as a result, the embodiment of the present invention according to search term to obtaining the detailed process of demand result Do not limit, as long as demand result can be obtained.Such as:Search term input by user is " taking exercises ", then is determined For the demand related with body-building.
In step S130, corresponding dimension values are established for each user characteristics, to obtain dimension result.As optional , dimension result can be showed and be stored in a tabular form, such as ordinate represents user characteristics, and abscissa is tieed up to be corresponding Angle value.Such as:Ordinate is the age, and the corresponding dimension values of abscissa are age;Ordinate is schooling, and abscissa corresponds to Dimension values be the corresponding code value of educational background or educational background mark;Ordinate is geographical location information, and the corresponding dimension values of abscissa are GPS (Global Positioning System, global positioning system) geographic coordinate information.
Alternatively, in one embodiment, as shown in Figure 2, step S140 specifically may comprise steps of:
Step S1401, the first demand dimension is obtained by pre-defined algorithm according to the demand result and the dimension result Information.
Specifically, demand result and dimension result can be weighted to algorithm and obtain the first demand dimensional information, this hair Bright embodiment is to pre-defined algorithm and is not specifically limited, as long as the first demand dimensional information obtained according to the pre-defined algorithm can Demand result and dimension are embodied as a result, and disclosure satisfy that use according to the information to be sent that the first demand dimensional information pushes The search intention at family.
Step S1402, information to be sent is pushed to by the user according to the first demand dimensional information.
As optional, the storage mode of information to be sent can include following two in information bank:
The first storage mode:The information to be sent of each in information bank is at least corresponded into a demand dimensional information, And the corresponding at least one demand dimensional information of information to be sent is carried out corresponding to storage.For example, information 1 corresponds to demand Dimensional information A and B are stored, and information 2 corresponds to demand dimensional information C and stored, and information 3 corresponds to demand dimensional information A and C Stored.
Second of storage mode:Each demand dimensional information in information bank is corresponded at least one information to be sent, And at least one corresponding information to be sent of demand dimensional information is carried out corresponding to storage.For example, demand dimensional information A Corresponding information 1 to be sent and information 3 are stored, and demand dimensional information B corresponds to information 1 to be sent and stored, demand Dimensional information C corresponds to information 2 to be sent and information 3 is stored.
Specifically, the information to be sent by storage corresponding with the first demand dimensional information in information bank is pushed to institute State user.The push order of specific information to be sent can be pre-set, and can also be pushed at random, can also be calculated according to matching Method is pushed according to the height of matching degree, and setting of the embodiment of the present invention to push order is not specifically limited, as long as can The information to be sent of user's pre-search is fast and accurately showed into user in time.
Alternatively, in one embodiment, step S140 can also specifically comprise the following steps:
Step S141, by with the degree of correlation of the demand result in threshold range, it is and identical with the dimension result Information to be sent is pushed to the user.
As optional, for step S140, the storage mode of information to be sent can include following two in information bank Kind:
The first storage mode:The information to be sent of each in information bank is corresponded at least one dimension as a result, and The information to be sent of each in information bank is corresponded at least one demand as a result, and information to be sent is corresponding extremely A few dimension result and at least one demand result carry out corresponding to storage.For example, information 1 corresponds to body-building, the female at 20 years old age Property stored, information 2 corresponds to 0-5 Sui food security, age infant and is stored.Information 3 corresponds to body-building, age 60-80 The male intellectual in year is stored.
Second of storage mode:Each dimension result in information bank is corresponded at least one information to be sent, and Each demand result in information bank is corresponded at least one information to be sent, by corresponding at least one of dimension result Information to be sent carries out corresponding to storage, and the corresponding at least one information to be sent of demand result is corresponded to Storage.Such as:20 years old age corresponding informance 1 and information 2,0-5 Sui corresponding informance of age 3 and information 4,1 He of body-building corresponding informance Information 3, male's corresponding informance 4 and information 5.
As optional, can be included by specifically pushing process in a manner of following three kinds:
The first push process:Determined in information bank according to predetermined relevancy algorithm related to the demand result Spend the first information aggregate to be sent in threshold range;And by the described first information aggregate to be sent with the dimension result Identical information to be sent is pushed to the user.Such as:Search term input by user is to take exercises, then body-building, be good for Body shop, square dance and fitness exercise etc. all with taking exercises related, then can determine that body-building, body-building shop, square dance are related to fitness exercise Information to be sent should all be in the first information aggregate to be sent.
Second of push process:Determine the second information aggregate to be sent identical with the dimension result in information bank; And the degree of correlation with the demand result is determined according to predetermined relevancy algorithm in the described second information aggregate to be sent Information to be sent in threshold range, the user is pushed to by the definite information to be sent.
The third push process:Determined in information bank according to predetermined relevancy algorithm related to the demand result The first information aggregate to be sent in threshold range is spent, determines in information bank that identical with the dimension result second is pending The information aggregate sent;First information aggregate to be sent and the second information aggregate to be sent are taken into intersection, will be pending in intersection The information sent is pushed to the user.
The embodiment of the present invention is not specifically limited relevant algorithm, and the different demands that can be directed to user carry out accordingly Setting, as long as disclosure satisfy that the demand of user.Threshold value can also be set according to the different demands of user.
With reference to shown in Fig. 3, the another information-pushing method described in the present embodiment, includes the following steps:
S310, receive it is input by user " weight-reducing ", and obtain user's characteristic information for 20 years old, women, geographical location For Haidian District, Beijing City Dian Huang village subway station.
" " it is body-building to obtain demand result to weight-reducing for S320, basis.
S330, to obtain dimension result according to user personality information be the age:20 years old, gender:Female, geographical location:Haidian is yellow The forms such as the village, Zhong Guan-cun, area code and/or latitude and longitude value.
As optional, if health status and national dimension are further included, but without health in the user's characteristic information obtained Situation and Folk Information, then dimension result further include:Health status:It is unknown, it is national:It is unknown.
S340, determine the degree of correlation with the demand result in threshold value model in information bank according to predetermined relevancy algorithm Enclose the first interior information aggregate to be sent;Determine the second information aggregate to be sent identical with dimension result in information bank; First information aggregate to be sent and the second information aggregate to be sent are taken into intersection, information to be sent in intersection is pushed to The user.
As optional, the first information aggregate to be sent can, with body-building shop related and body-building related with body-building The related information aggregate of club;It with age 20, gender is female and geographical location that second information aggregate to be sent, which can be, The information aggregate of storage is corresponded to for the dimension result of the Hai Dianhuang village, Zhong Guan-cun, area code and/or latitude and longitude value.Specifically may be used also The gymnasium for 20 years old women near Zhong Guan-cun is preferentially pushed to the user, so that the user can carry out nearby Selection.If the information of corresponding storage further includes the information of such as health status and national dimension, as long as meeting wherein dimension knot Age 20 in fruit, gender are female and geographical location is that the Hai Dianhuang village, Zhong Guan-cun, area code and/or latitude and longitude value are corresponded to and deposited The information aggregate of storage.
According to method provided in this embodiment, such as the keyword of girl's input at age 19 is " movement ", then she agrees Surely it would like to know that some move relevant knowledge with weight reducing;And the keyword of male's input at 60 years old age is " movement ", then He would like to know that some move relevant knowledge with the elderly certainly, it is seen then that the user of all ages and classes or gender is according to same pass The information that keyword scans for wanting differs.Therefore the present embodiment is combined by search term with user's characteristic information Mode is pushed information to be sent, can be directed to different user characteristicses and be carried out accurately personalized service, add The accuracy of information push, meets the individual demand of user.
With reference to shown in Fig. 4, the information push-delivery apparatus described in the present embodiment, can be arranged on network equipment side or high in the clouds is set Standby side, including following device:
For receiving search term input by user, and obtain the device (hereinafter referred to as " reception device ") of user's characteristic information 410;
For obtaining the device (hereinafter referred to as " the first analytical equipment ") 420 of demand result according to described search word;
For obtaining the device (hereinafter referred to as " the second analytical equipment ") of dimension result according to the user's characteristic information 430;
For information to be sent to be pushed to the device of the user according to the demand result and the dimension result (hereinafter referred to as " pusher ") 440.
Each device is described in further detail below.
In reception device 410, user's characteristic information can include gender, age, health status, nationality, schooling (such as:Doctor, undergraduate course, senior middle school or primary school etc.), occupation (such as:Cook, reporter or lawyer etc.) and/or geographical location information Deng.The embodiment of the present invention is not specifically limited the mode for obtaining user's characteristic information, can be obtained by questionnaire form user, Record or login record acquisition can also be browsed according to user, as long as user's characteristic information can be obtained.
It is square according to deconsolidation process and/or part of speech judgement etc. is carried out to search term input by user in first analytical equipment 420 Formula is analyzed, and obtains demand as a result, the embodiment of the present invention does not do the detailed process that demand result is obtained according to search term Limit, as long as demand result can be obtained.Such as:Search term input by user is " taking exercises ", then is determined as and is good for The related demand of body.
In second analytical equipment 430, corresponding dimension values are established for each user characteristics, to obtain dimension result. As optional, dimension result can be showed and be stored in a tabular form, such as ordinate represents user characteristics, abscissa For corresponding dimension values.Such as:Ordinate is the age, and the corresponding dimension values of abscissa are age;Ordinate is schooling, horizontal The corresponding dimension values of coordinate are the corresponding code value of educational background or educational background mark;Ordinate is geographical location information, and abscissa is corresponding Dimension values are GPS geographic coordinate informations.
Alternatively, in one embodiment, as shown in Figure 5, pusher 440 can specifically include following device:
For obtaining the first demand dimensional information by pre-defined algorithm according to the demand result and the dimension result Device (hereinafter referred to as " computing device ") 4401.
Specifically, demand result and dimension result can be weighted to algorithm and obtain the first demand dimensional information, this hair Bright embodiment is to pre-defined algorithm and is not specifically limited, as long as the first demand dimensional information obtained according to the pre-defined algorithm can Demand result and dimension are embodied as a result, and disclosure satisfy that use according to the information to be sent that the first demand dimensional information pushes The search intention at family.
For information to be sent to be pushed to device (the following letter of the user according to the first demand dimensional information Claim " the first dispensing device ") 4402.
As optional, for above-mentioned pusher 440, the information push-delivery apparatus described in the embodiment of the present invention can also wrap Include:
For the information to be sent of each in information bank at least to be corresponded to a demand dimensional information, and will be to be sent The corresponding at least one demand dimensional information of information correspond to the device (hereinafter referred to as " first storage device ") of storage 4501。
For each demand dimensional information in information bank to be corresponded at least one information to be sent, and by demand dimension At least one corresponding information to be sent of information correspond to the device (hereinafter referred to as " the second storage device ") of storage 4502。
Specifically, the information to be sent by storage corresponding with the first demand dimensional information in information bank is pushed to institute State user.The push order of specific information to be sent can be pre-set, and can also be pushed at random, can also be calculated according to matching Method is pushed according to the height of matching degree, and setting of the embodiment of the present invention to push order is not specifically limited, as long as can The information to be sent of user's pre-search is fast and accurately showed into user in time.
Alternatively, in one embodiment, as shown in Figure 6, pusher 440 can also specifically include following device:
For by with the degree of correlation of the demand result in threshold range, it is and identical with the dimension result to be sent Information be pushed to the device (hereinafter referred to as " the second dispensing device ") 441 of the user.
As optional, for the second dispensing device 441, the information push-delivery apparatus described in the embodiment of the present invention can also wrap Include:
For the information to be sent of each in information bank to be corresponded at least one dimension as a result, and will be every in information bank One information to be sent corresponds at least one demand as a result, and by the corresponding at least one dimension knot of information to be sent Fruit and at least one demand result correspond to the device (hereinafter referred to as " the 3rd storage device ") 4503 of storage.
For each dimension result in information bank to be corresponded at least one information to be sent, and will be every in information bank One demand result corresponds at least one information to be sent, by the corresponding at least one information to be sent of dimension result Carry out corresponding to storage, and the corresponding at least one information to be sent of demand result correspond to the device of storage (hereinafter referred to as " the 4th storage device ") 4504.
As optional, based on the letter to be sent stored in the 3rd storage device 4503 or the 4th storage device 4504 Breath, the second dispensing device 441, which specifically pushes process, includes following three kinds of modes:
The first push process:Determined in information bank according to predetermined relevancy algorithm related to the demand result Spend the first information aggregate to be sent in threshold range;And by the described first information aggregate to be sent with the dimension result Identical information to be sent is pushed to the user.Such as:Search term input by user is to take exercises, then body-building, be good for Body shop, square dance and fitness exercise etc. all with taking exercises related, then can determine that body-building, body-building shop, square dance are related to fitness exercise Information to be sent should all be in the first information aggregate to be sent.
Second of push process:Determine the second information aggregate to be sent identical with the dimension result in information bank; And the degree of correlation with the demand result is determined according to predetermined relevancy algorithm in the described second information aggregate to be sent Information to be sent in threshold range, the user is pushed to by the definite information to be sent.
The third push process:Determined in information bank according to predetermined relevancy algorithm related to the demand result The first information aggregate to be sent in threshold range is spent, determines in information bank that identical with the dimension result second is pending The information aggregate sent;First information aggregate to be sent and the second information aggregate to be sent are taken into intersection, will be pending in intersection The information sent is pushed to the user.
The embodiment of the present invention is not specifically limited relevant algorithm, and the different demands that can be directed to user carry out accordingly Setting, as long as disclosure satisfy that the demand of user.Threshold value can also be set according to the different demands of user.
Information-pushing method and device provided in an embodiment of the present invention, the side combined by search term with user's characteristic information Formula is pushed information to be sent, can carry out specific aim and personalization according to the characteristic information of the users such as gender, age Information push and service, increase the accuracy of service result, can be directed to different user characteristicses carry out it is accurately personalized Service, adds the accuracy of information push, meets the individual demand of user, improve user experience.In combination with searching Rope word and the characteristic information of user further improve the essence pushed for different user demands into the push of row information Accuracy, improves pushing efficiency.
It should be noted that the present invention can be carried out in the assembly of software and/or software and hardware, for example, this hair Bright each device can using application-specific integrated circuit (ASIC) or any other realized similar to hardware device.In one embodiment In, software program of the invention can be performed by processor to realize steps described above or function.Similarly, it is of the invention Software program (including relevant data structure) can be stored in computer readable recording medium storing program for performing, for example, RAM memory, Magnetically or optically driver or floppy disc and similar devices.In addition, some steps or function of the present invention can employ hardware to realize, example Such as, as coordinating with processor so as to performing the circuit of each step or function.
It is obvious to a person skilled in the art that the invention is not restricted to the details of above-mentioned one exemplary embodiment, Er Qie In the case of without departing substantially from spirit or essential attributes of the invention, the present invention can be realized in other specific forms.Therefore, no matter From the point of view of which point, the present embodiments are to be considered as illustrative and not restrictive, and the scope of the present invention is by appended power Profit requires rather than described above limits, it is intended that all in the implication and scope of the equivalency of claim by falling Change is included in the present invention.Any reference numeral in claim should not be considered as to the involved claim of limitation.This Outside, it is clear that one word of " comprising " is not excluded for other units or step, and odd number is not excluded for plural number.That is stated in system claims is multiple Unit or device can also be realized by a unit or device by software or hardware.The first, the second grade word is used for table Show title, and be not offered as any specific order.
Although above specifically shown and describe exemplary embodiment, it will be understood to those of skill in the art that It is that in the case of the spirit and scope without departing substantially from claims, can be varied from terms of its form and details.Here Sought protection illustrates in the dependent claims.

Claims (6)

1. a kind of information-pushing method, including:
Search term input by user is received, and obtains user's characteristic information;
Demand result is obtained according to described search word;
Dimension result is obtained according to the user's characteristic information;
Information to be sent is pushed to the user according to the demand result and the dimension result includes:
First demand dimensional information is obtained by pre-defined algorithm according to the demand result and the dimension result, according to described the Information to be sent is pushed to the user by one demand dimensional information;Alternatively, by with the degree of correlation of the demand result in threshold In the range of value, and the to be sent information identical with the dimension result is pushed to the user;
The storage mode of information to be sent includes in information bank:
The information to be sent of each in information bank is corresponded at least one demand dimensional information, and by information to be sent and its Corresponding at least one demand dimensional information carries out corresponding to storage;Alternatively,
Each demand dimensional information in information bank is corresponded at least one information to be sent, and by demand dimensional information and its Corresponding at least one information to be sent carries out corresponding to storage;Alternatively,
The information to be sent of each in information bank is corresponded at least one dimension as a result, and each in information bank is pending The information sent corresponds at least one demand as a result, and by the corresponding at least one dimension result of information to be sent and at least One demand result carries out corresponding to storage;Alternatively,
Each dimension result in information bank is corresponded at least one information to be sent, and by each demand in information bank As a result at least one information to be sent is corresponded to, the corresponding at least one information to be sent of dimension result is corresponded to Storage, and the corresponding at least one information to be sent of demand result is carried out corresponding to storage.
2. according to the method described in claim 1, wherein, it is described according to the first demand dimensional information by information to be sent The step of being pushed to the user includes:
The information to be sent of storage corresponding with the first demand dimensional information in information bank is pushed to the user.
3. according to the method described in claim 1, wherein, it is described by with the degree of correlation of the demand result in threshold range, And the to be sent information identical with dimension result the step of being pushed to the user, includes:
In information bank according to predetermined relevancy algorithm determine with the degree of correlation of the demand result in threshold range One information aggregate to be sent;And by information to be sent identical with the dimension result in the described first information aggregate to be sent It is pushed to the user;Alternatively,
Determine the second information aggregate to be sent identical with the dimension result in information bank;It is and to be sent described second Determined in information aggregate according to predetermined relevancy algorithm to be sent in threshold range with the degree of correlation of the demand result Information, the definite information to be sent is pushed to the user;Alternatively,
In information bank according to predetermined relevancy algorithm determine with the degree of correlation of the demand result in threshold range One information aggregate to be sent;Determine the second information aggregate to be sent identical with the dimension result in information bank;By One information aggregate to be sent and the second information aggregate to be sent take intersection, information to be sent in intersection are pushed to described User.
4. a kind of information push-delivery apparatus, including:
For receiving search term input by user, and obtain the device of user's characteristic information;
For obtaining the device of demand result according to described search word;
For obtaining the device of dimension result according to the user's characteristic information;
Device for information to be sent to be pushed to the user according to the demand result and the dimension result includes: For the device of the first demand dimensional information to be obtained by pre-defined algorithm according to the demand result and the dimension result, and For information to be sent to be pushed to the device of the user according to the first demand dimensional information;Alternatively, for will be with The degree of correlation of the demand result in threshold range, and the to be sent information identical with the dimension result be pushed to it is described The device of user;
The information push-delivery apparatus, further includes:
For the information to be sent of each in information bank to be corresponded at least one demand dimensional information, and by information to be sent Corresponding at least one demand dimensional information carries out corresponding to storage;Alternatively,
For each demand dimensional information in information bank to be corresponded at least one information to be sent, and by demand dimensional information At least one corresponding information to be sent correspond to the device of storage;Alternatively,
For the information to be sent of each in information bank to be corresponded at least one dimension as a result, and by each in information bank Information to be sent correspond at least one demand as a result, and by the corresponding at least one dimension result of information to be sent and At least one demand result correspond to the device of storage;Alternatively,
For each dimension result in information bank to be corresponded at least one information to be sent, and by each in information bank Demand result corresponds at least one information to be sent, and the corresponding at least one information to be sent of dimension result is carried out Storage is corresponded to, and the corresponding at least one information to be sent of demand result correspond to the device of storage.
5. device according to claim 4, wherein, for according to the first demand dimensional information by information to be sent Being pushed to the device of the user includes:
For the information to be sent of storage corresponding with the first demand dimensional information in information bank to be pushed to the user Device.
6. device according to claim 4, wherein, for by with the degree of correlation of the demand result in threshold range, And the to be sent information identical with the dimension result is pushed to the device of the user and includes:
For determining the degree of correlation with the demand result in threshold range according to predetermined relevancy algorithm in information bank The first information aggregate to be sent, and will be identical with the dimension result to be sent in the described first information aggregate to be sent Information is pushed to the device of the user;Alternatively,
It is to be sent described second for determining the second information aggregate to be sent identical with the dimension result in information bank Information aggregate in determined according to predetermined relevancy algorithm it is pending in threshold range with the degree of correlation of the demand result The definite information to be sent, is pushed to the device of the user by the information sent;Alternatively,
For determining the degree of correlation with the demand result in threshold range according to predetermined relevancy algorithm in information bank The first information aggregate to be sent, determine the second information aggregate to be sent identical with the dimension result in information bank, First information aggregate to be sent and the second information aggregate to be sent are taken into intersection, for information to be sent in intersection to be pushed away Give the device of the user.
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