CN104869442B - The control method and its system of advertisement putting number in a kind of video - Google Patents
The control method and its system of advertisement putting number in a kind of video Download PDFInfo
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- CN104869442B CN104869442B CN201510196026.2A CN201510196026A CN104869442B CN 104869442 B CN104869442 B CN 104869442B CN 201510196026 A CN201510196026 A CN 201510196026A CN 104869442 B CN104869442 B CN 104869442B
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- H—ELECTRICITY
- H04—ELECTRIC COMMUNICATION TECHNIQUE
- H04N—PICTORIAL COMMUNICATION, e.g. TELEVISION
- H04N21/00—Selective content distribution, e.g. interactive television or video on demand [VOD]
- H04N21/20—Servers specifically adapted for the distribution of content, e.g. VOD servers; Operations thereof
- H04N21/25—Management operations performed by the server for facilitating the content distribution or administrating data related to end-users or client devices, e.g. end-user or client device authentication, learning user preferences for recommending movies
- H04N21/266—Channel or content management, e.g. generation and management of keys and entitlement messages in a conditional access system, merging a VOD unicast channel into a multicast channel
- H04N21/2668—Creating a channel for a dedicated end-user group, e.g. insertion of targeted commercials based on end-user profiles
-
- H—ELECTRICITY
- H04—ELECTRIC COMMUNICATION TECHNIQUE
- H04N—PICTORIAL COMMUNICATION, e.g. TELEVISION
- H04N21/00—Selective content distribution, e.g. interactive television or video on demand [VOD]
- H04N21/20—Servers specifically adapted for the distribution of content, e.g. VOD servers; Operations thereof
- H04N21/25—Management operations performed by the server for facilitating the content distribution or administrating data related to end-users or client devices, e.g. end-user or client device authentication, learning user preferences for recommending movies
- H04N21/262—Content or additional data distribution scheduling, e.g. sending additional data at off-peak times, updating software modules, calculating the carousel transmission frequency, delaying a video stream transmission, generating play-lists
- H04N21/26208—Content or additional data distribution scheduling, e.g. sending additional data at off-peak times, updating software modules, calculating the carousel transmission frequency, delaying a video stream transmission, generating play-lists the scheduling operation being performed under constraints
- H04N21/26241—Content or additional data distribution scheduling, e.g. sending additional data at off-peak times, updating software modules, calculating the carousel transmission frequency, delaying a video stream transmission, generating play-lists the scheduling operation being performed under constraints involving the time of distribution, e.g. the best time of the day for inserting an advertisement or airing a children program
-
- H—ELECTRICITY
- H04—ELECTRIC COMMUNICATION TECHNIQUE
- H04N—PICTORIAL COMMUNICATION, e.g. TELEVISION
- H04N21/00—Selective content distribution, e.g. interactive television or video on demand [VOD]
- H04N21/40—Client devices specifically adapted for the reception of or interaction with content, e.g. set-top-box [STB]; Operations thereof
- H04N21/45—Management operations performed by the client for facilitating the reception of or the interaction with the content or administrating data related to the end-user or to the client device itself, e.g. learning user preferences for recommending movies, resolving scheduling conflicts
- H04N21/458—Scheduling content for creating a personalised stream, e.g. by combining a locally stored advertisement with an incoming stream; Updating operations, e.g. for OS modules ; time-related management operations
- H04N21/4583—Automatically resolving scheduling conflicts, e.g. when a recording by reservation has been programmed for two programs in the same time slot
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- Engineering & Computer Science (AREA)
- Databases & Information Systems (AREA)
- Multimedia (AREA)
- Signal Processing (AREA)
- Business, Economics & Management (AREA)
- Marketing (AREA)
- Software Systems (AREA)
- Information Transfer Between Computers (AREA)
- Management, Administration, Business Operations System, And Electronic Commerce (AREA)
- Two-Way Televisions, Distribution Of Moving Picture Or The Like (AREA)
Abstract
The present invention relates to the control method and its system of advertisement putting number in a kind of video, wherein the described method includes：Record the first advertising message corresponding to the first advertisement that at least Internet video in mobile terminal plays in the first pre-set threshold time and be stored in advertising database；Obtain the second advertising message corresponding to the second advertisement that will be launched in Advertisement Server and compare whether it duplicates with any first information content in first advertising message；If repeating first information instruction is sent to the Advertisement Server；The Advertisement Server instructs the dispensing cancelled to second advertisement according to the first information and reacquires new advertisement.By the present invention, it can effectively solve the problems, such as that advertisement putting is uneven and cannot improve Experience Degree and advertisement delivery effect of the user when watching video by mobile terminal by each advertisement putting number of user's control in existing advertisement putting technology.
Description
Technical field
The present invention relates to field of communication technology, control method more particularly to advertisement putting number in a kind of video and its
System.
Background technology
With the development of internet, the ratio of the online dispensing advertisement of advertiser's selection is increasing.For example, in the prior art
In, video provider when providing Internet video to the user, can according to the concrete condition of video video piece is first, in piece or piece
Portion launches a certain amount of web advertisement.The advertisement that user needs to watch certain time before video is watched just may browse through
Corresponding video, to realize the purpose of advertisement putting.
But in existing advertisement putting, often a certain branch advertisement is carried out repeating dispensing or only launched several
It is secondary, i.e. advertisement putting Density inhomogeneity, therefore user just can be appreciated that a certain branch advertisement when watching advertisement by video player
Often play or only play once with regard to stopping, it is impossible to the impressions of each advertisement are controlled by user, so as to reduce sight
The effect seen.
Therefore, the present inventor feels the necessity that the above problem has it to improve very much, is engaged in association area for many years then with it
Design and professional manufacturing experience, energetically the control method for advertisement putting number in a kind of video and its system into
Row research improvement, the present invention is developed under the scrupulous consideration of each side's condition finally.
The content of the invention
For the above situation, the shortcomings that in order to overcome the prior art, an embodiment of the present invention provides advertisement in a kind of video
The control method and its system of impressions, can effectively solve that advertisement putting is uneven in existing advertisement putting technology and cannot
The problem of advertisement putting number each by user's control, improve user by mobile terminal watch video when Experience Degree and
Advertisement delivery effect.
The embodiment of the present invention adopts the following technical scheme that：
The control method of advertisement putting number in a kind of video, the described method includes：
The first advertisement institute that an at least Internet video in record mobile terminal plays in the first pre-set threshold time is right
The first advertising message for answering simultaneously is stored in advertising database, and first advertisement specifically includes a plurality of advertisements, i.e. institute
State the summation for all advertisements that Internet video plays in the first pre-set threshold time, first advertising message includes described the
Advertised name and duration corresponding to one advertisement；
Obtaining the second advertising message corresponding to the second advertisement that will be launched in Advertisement Server and comparing it is
No any first information content with first advertising message duplicates；
When any first information content compared out in second advertising message and first advertising message weighs
When multiple, then first information instruction is sent to the Advertisement Server；
The Advertisement Server cancels dispensing and the reacquisition to second advertisement according to first information instruction
New advertisement；The method further includes：
In first advertising message that is identified in the advertising database of record user at least first in information
Hold；And
Comparing whether second advertising message occurs with any first information content in first advertising message
When repeating, at least first information content in identified first advertising message is fallen in automatic fitration.
Preferably, before first information instruction is sent to the Advertisement Server, the method further includes：
Judge what second advertising message was duplicated with any first information content in first advertising message
Whether number reaches the second predetermined threshold value.
Preferably, what at least Internet video in the record mobile terminal played in the first pre-set threshold time
The first advertising message corresponding to first advertisement is simultaneously stored in advertising database and includes：
Whether at least Internet video detected in the mobile terminal is broadcast in first pre-set threshold time
It is placed with first advertisement；
First advertising message is recorded if having, wherein first advertising message is included corresponding to first advertisement
Adline；
First advertising message is stored in the advertising database.
Preferably, the method further includes：
When the Internet video of the mobile terminal plays advertisement, whether detecting receives user in the network video
Performed default touch operation on frequency interface；
Stop playing the advertisement being currently displayed in the Internet video if having and send one to the Advertisement Server
Second information command；
The Advertisement Server reacquires new advertisement according to second information command.
The control system of advertisement putting number in a kind of video, including a mobile terminal and an Advertisement Server, wherein institute
Stating mobile terminal includes：
First recording unit, at least Internet video for recording in mobile terminal are broadcast in the first pre-set threshold time
The first advertising message corresponding to the first advertisement put；
Storage element, for first advertising message to be stored in advertising database, first advertisement is specifically wrapped
Include a plurality of advertisements, i.e., the summation for all advertisements that described Internet video plays in the first pre-set threshold time, described first
Advertising message includes the advertised name and duration corresponding to first advertisement；
Acquiring unit, for obtaining the second advertisement letter corresponding to the second advertisement that will be launched in Advertisement Server
Breath；
Comparing unit, for comparing first whether second advertising message being believed with any in first advertising message
Breath content duplicates；
First instruction sending unit, second advertising message and appointing in first advertising message are compared out for working as
Meaning sends a first information instruction when first the information content duplicates, to the Advertisement Server；
Wherein described Advertisement Server is for cancelling the dispensing to second advertisement according to first information instruction simultaneously
Reacquire new advertisement；The mobile terminal further includes：
Second recording unit, in first advertising message identified for recording user in the advertising database
At least first information content；And
Filter element, for compare second advertising message whether with first advertising message it is any first
When the information content duplicates, automatic fitration falls described in identified first advertising message at least first in information
Hold.
Preferably, the mobile terminal further includes：
Frequency judging unit, for judging second advertising message and arbitrarily first believing in first advertising message
Whether the number that breath content duplicates reaches the second predetermined threshold value.
Preferably, first recording unit includes：
First detecting unit, it is default described first for an at least Internet video described in detecting in the mobile terminal
Whether first advertisement has been played in threshold time；
Subelement is recorded, for recording first advertising message, wherein first advertising message includes described first
Adline corresponding to advertisement；And
Subelement is stored, for first advertising message to be stored in the advertising database.
Preferably, wherein described mobile terminal further includes：
Second detecting unit, for when the Internet video of the mobile terminal plays advertisement, whether detecting to receive
To user in default touch operation performed on the Internet video interface；
Playing control unit, for stopping playing the advertisement being currently displayed in the Internet video；And
Second instruction sending unit, for sending one second information command to the Advertisement Server；
Wherein described Advertisement Server is further used for reacquiring new advertisement according to second information command.
The beneficial effect that technical solution provided in an embodiment of the present invention is brought is：Technical solution using the present invention, first,
When appointing in the second advertising message corresponding to the second advertisement that will be launched in Advertisement Server and the first advertising message
For meaning when first the information content duplicates, the Advertisement Server is by the dispensing cancelled to second advertisement and reacquires new
Advertisement；Secondth, when second advertising message and any first information content in first advertising message duplicate
Number when reaching the second predetermined threshold value, the Advertisement Server is by the dispensing cancelled to second advertisement and reacquires new
Advertisement；3rd, when user is in default touch operation performed on Internet video interface, broadcasting will be stopped and be currently displayed at
Advertisement and the Advertisement Server in the Internet video reacquire new advertisement；4th, user can be by described wide
Accuse database in first advertising message at least first the information content be identified with compare when carried out
Filter；In this way, it is uneven and cannot be by each advertisement of user's control effectively to solve advertisement putting in existing advertisement putting technology
The problem of impressions, improve Experience Degree and advertisement delivery effect of the user when watching video by mobile terminal.
Brief description of the drawings
Above-mentioned and other purposes, feature, advantage in order to allow the present invention can become apparent, and hereafter embodiment will be described
Needed in attached drawing make one simply introduce, it should be apparent that, drawings in the following description be only the present invention one
A little embodiments, for those of ordinary skill in the art, do not pay create it is laborious on the premise of, can also be according to these
Attached drawing obtains other attached drawings.
Fig. 1 is the control method flow diagram of advertisement putting number in a kind of video that the embodiment of the present invention one provides；
Fig. 2 is the control method flow diagram of advertisement putting number in a kind of video provided by Embodiment 2 of the present invention；
Fig. 3 is the control method flow diagram of advertisement putting number in a kind of video that the embodiment of the present invention three provides；
Fig. 4 is the control system square signal of advertisement putting number in the first video that the embodiment of the present invention four provides
Figure；
Fig. 5 is the block schematic diagram for the first recording unit that the embodiment of the present invention four provides；
Fig. 6 is the control system square signal of advertisement putting number in second of video that the embodiment of the present invention four provides
Figure；
Fig. 7 is the control system square signal of advertisement putting number in the third video that the embodiment of the present invention four provides
Figure.
Embodiment
Below in conjunction with the attached drawing in the embodiment of the present invention, the technical solution in the embodiment of the present invention is carried out clear, complete
Site preparation describes, it is clear that described embodiment is only the part of the embodiment of the present invention, instead of all the embodiments.Base
Embodiment in the present invention, those of ordinary skill in the art obtained without making creative work it is all its
His embodiment, belongs to protection scope of the present invention.
In following embodiments of the present invention, the mobile terminal include, but are not limited to have the smart mobile phone of touch-screen,
Tablet computer, net book, PDA（Portable Digital Assistant）, intelligent wearable equipment etc..
Embodiment one
Please refer to Fig.1, Fig. 1 is the control method stream of advertisement putting number in a kind of video that the embodiment of the present invention one provides
Journey schematic diagram.Specifically, a kind of control method of advertisement putting number in video is present embodiments provided, is comprised the following steps：
Step 101, record mobile terminal in an at least Internet video played in the first pre-set threshold time first
The first advertising message corresponding to advertisement is simultaneously stored in advertising database.
Wherein, first pre-set threshold time is set in advance for engineer, such as one week, one month etc..Recording
, specifically can be with during the first advertising message corresponding to the first advertisement that the Internet video plays in the first pre-set threshold time
Only record an Internet video；Or a plurality of Internet videos are recorded at the same time, it is preferably record one in the present embodiment
It is a.
In the specific implementation, first by the Internet video detected in the mobile terminal in first predetermined threshold value
It is interior whether to have played first advertisement, wherein first advertisement specifically includes a plurality of advertisements, i.e., described Internet video
The summation of all advertisements played in the first pre-set threshold time.If then recording first advertising message, wherein institute
Stating the first advertising message includes adline, title and the duration corresponding to first advertisement, and first advertisement is believed
Breath be specially adline corresponding to all advertisements for being played in the first pre-set threshold time of the Internet video, title with
And duration.Finally first advertising message is stored in the advertising database.
For example, the advertisement that the Internet video plays in first pre-set threshold time is respectively A1, A2, A3 ...
A50, then will be using A1, A2, A3 in the present embodiment ... A50 when as first advertisement, and record A1, A2, A3 ... A50 institutes respectively
Corresponding adline, title and duration, finally again respectively by the corresponding adline of A1, A2, A3 ... A50, title
And duration（First advertising message）It is stored in the advertising database.
The second advertising message corresponding to the second advertisement that will be launched in step 102, acquisition Advertisement Server is simultaneously
Compare whether it duplicates with any first information content in first advertising message.
Second advertisement in the present embodiment is an advertisement.The mode of acquisition is specially：The Advertisement Server to
The mobile terminal sends the second advertising message corresponding to the second advertisement to be launched in real time；Or first by the movement
Terminal sends an information and gives the Advertisement Server, when the Advertisement Server receives the letter of the mobile terminal transmission
Second advertising message is fed back after breath again and gives the mobile terminal.
For example, work as the second advertisement corresponding to the second advertisement B6 that gets and will be launched in the Advertisement Server
During information, then by compare B6 corresponding to the second advertising message whether with any one in A1, A2, A3 ... A50 corresponding to letter
Breath content duplicates.
Step 103, when comparing out any in second advertising message and first advertising message first in information
When appearance duplicates, then first information instruction is sent to the Advertisement Server.
For example, when the second advertising message information content corresponding with A3 corresponding to B6 duplicates, then it is described mobile whole
End will send the first information to the Advertisement Server and instruct；Wherein described information content include adline, title with
And duration.
Step 104, the Advertisement Server are instructed according to the first information to be cancelled to the dispensing of second advertisement simultaneously
Reacquire new advertisement.
Wherein, when the Advertisement Server cancels the dispensing to second advertisement, then the mobile terminal is described
Video player will not play second advertisement.
In addition in a step 102, if compare out second advertising message with it is any in first advertising message
First when the information content does not duplicate, then perform step 105, do not refer to the Advertisement Server one first information of transmission
Order.Specifically, when the mobile terminal does not send the first information to the Advertisement Server to be instructed, then advertisement clothes
Business device will launch second advertisement.
As one embodiment of the present invention, in the present embodiment, one first letter is being sent to the Advertisement Server
Before breath instruction, the method further includes：
Step 106, judge that second advertising message goes out with any first information content in first advertising message
Whether the number now repeated reaches the second predetermined threshold value.
Wherein described second predetermined threshold value is set in advance for engineer, for example, three times, it is four inferior.And have in the present embodiment
Body will also provide a modification entrance so that user changes second predetermined threshold value, i.e. it is default can to change described second at any time by user
Threshold value.
Second predetermined threshold value is set in the present embodiment as that three times, will be specifically in step 106 then：Described in judgement
Whether the second advertising message reaches three times with any number that first information content duplicates in first advertising message.
If reached, step 103 will be just performed, does not otherwise perform step 103.
Embodiment two
Please refer to Fig.2, Fig. 2 is the control method stream of advertisement putting number in a kind of video provided by Embodiment 2 of the present invention
Journey schematic diagram.Specifically, the present embodiment is roughly the same with embodiment one, and difference is, in the present embodiment, the method
Further include：
Step 201, the mobile terminal the Internet video play advertisement when, detecting whether receive user in institute
State default touch operation performed on Internet video interface.
Specifically, the mobile terminal system needs to monitor first the Internet video to determine the broadcast state residing for it,
When the definite Internet video is playing advertisement, the mobile terminal system will start whether detecting receives user in institute
State default touch operation performed on Internet video interface；Further, if the mobile terminal system determines the net
For network video not when playing advertisement, then whether the mobile terminal system will not be detected receives user in the Internet video
Performed default touch operation on interface.
Wherein, the default touch operation can be click, double-click, long-press, draw a circle in any one.
In the present embodiment, user can be specifically wide when the Internet video interface performs default touch operation
Touch operation is performed residing for announcement on region or is performing touch operation on region residing for non-advertisement.
Step 202, if having stop playing and be currently displayed at advertisement in the Internet video and to the advertising service
Device sends one second information command.
For example, playing advertisement A2 in the Internet video, and mobile terminal system detecting receive user in
Performed default touch operation on the Internet video interface, then the mobile terminal system control is currently displayed at described
Advertisement A2 in Internet video stops playing, while and sends second information command to the Advertisement Server.
Step 203, the Advertisement Server reacquire new advertisement according to second information command.
Wherein, after the Advertisement Server reacquires new advertisement according to second information command, also by institute
New advertisement is stated as second advertisement so that its corresponding described second advertising message and first advertising message to be carried out
Contrast, when the result of comparison is met the requirements, the Advertisement Server just launches it.
Wherein, in step 201, if detecting is not received by user in performed pre- on the Internet video interface
If touch operation, then directly terminate flow.
Embodiment three
Please refer to Fig.3, Fig. 3 is the control method stream of advertisement putting number in a kind of video that the embodiment of the present invention three provides
Journey schematic diagram.Specifically, the present embodiment is roughly the same with embodiment one, and difference is, in the present embodiment, the method
Further include：
At least one in first advertising message that step 301, record user are identified in the advertising database
The then information content.
Specifically, in the present embodiment, user can be to first advertising message in the advertising database into rower
Know, specifically will be to A1, A2, A3 ... in A50 at least first the information content is identified, i.e., user can be to A1, A2, A3 ... A50
In first or plural number then the information content is identified, be preferably that the information content of A2 is identified in the present embodiment,
After mark, the mobile terminal will record the information content of identified A2.Equally, if user identifier is A1, A2, A3
The information content, then the mobile terminal will record the information content of identified A1, A2, A3.
Step 302, compare second advertising message whether with any first information in first advertising message
When content duplicates, at least first information content in identified first advertising message is fallen in automatic fitration.
Wherein, filter out in identified first advertising message described at least first the information content refers to
Not using described in first advertising message that user is identified at least first the information content as it is described second wide
Accuse the content that information compares.
For example, first advertising message in the advertising database is in the information corresponding to A1, A2, A3 ... A50
Hold, user identifier be A1, A2, A3 the information content, i.e., described mobile terminal records be A1, A2, A3 the information content, such as
This, then when comparing whether second advertising message duplicates with any first information content in first advertising message
When, only comparing second advertising message, whether first whether the information content repeats with described at least in A4 ... A50.
In this way, the advertisement that user wants viewing can be avoided not to be cancelled dispensing.
If the function described in the present embodiment method is realized in the form of SFU software functional unit and is used as independent product pin
Sell or in use, can be stored in a computing device read/write memory medium.Based on such understanding, the embodiment of the present invention
The part to contribute to the prior art or the part of the technical solution can be embodied in the form of software product, this is soft
Part product is stored in a storage medium, including some instructions are used so that a computing device（Can be personal computer,
Server, mobile computing device or network equipment etc.）Perform all or part of step of each embodiment the method for the present invention
Suddenly.And foregoing storage medium includes：U disks, mobile hard disk, read-only storage（ROM, Read-Only Memory）, at random deposit
Access to memory（RAM, Random Access Memory）, magnetic disc or CD etc. are various can be with the medium of store program codes.
Example IV
Please refer to Fig.4, Fig. 4 is the control system of advertisement putting number in the first video that the embodiment of the present invention four provides
Block schematic diagram.Specifically, the present embodiment provides a kind of control system 40 of advertisement putting number in video, the system 40 to wrap
A mobile terminal 401 and an Advertisement Server 402 are included, wherein the mobile terminal 401 includes：
First recording unit 403, for recording at least Internet video in mobile terminal 401 in the first predetermined threshold value
The first advertising message corresponding to first advertisement of interior broadcasting；
Storage element 404, for first advertising message to be stored in advertising database；
Acquiring unit 405, for obtaining second corresponding to the second advertisement that will be launched in Advertisement Server 402
Advertising message；
Comparing unit 406, for compare second advertising message whether with it is any one in first advertising message
Then the information content duplicates；
First instruction sending unit 407, compares out in second advertising message and first advertising message for working as
It is any when first the information content duplicates, send first information instruction to the Advertisement Server 402；
Wherein described Advertisement Server 402 is used to cancel the dispensing to second advertisement according to first information instruction
And reacquire new advertisement.
As a kind of enforceable mode, in the present embodiment, the mobile terminal 401 further includes：
Frequency judging unit 408, for judge second advertising message with it is any one in first advertising message
Whether the number that then information content duplicates reaches the second predetermined threshold value.
Fig. 5 is refer to, Fig. 5 is the block schematic diagram for the first recording unit that the embodiment of the present invention four provides.Specifically, make
For a kind of enforceable mode, in the present embodiment, first recording unit 403 includes：
First detecting unit 409, for an at least Internet video described in detecting in the mobile terminal 401 described
Whether first advertisement has been played in one pre-set threshold time；
Subelement 410 is recorded, for recording first advertising message, wherein first advertising message includes described the
Adline, title and duration corresponding to one advertisement；And
Subelement 411 is stored, for first advertising message to be stored in the advertising database.
Fig. 6 is refer to, Fig. 6 is the control system of advertisement putting number in second of video that the embodiment of the present invention four provides
Block schematic diagram.Specifically, in the present embodiment, the mobile terminal 401 further includes：
Second detecting unit 412, for when the Internet video of the mobile terminal 401 plays advertisement, detecting to be
It is no to receive user in default touch operation performed on the Internet video interface；
Playing control unit 413, for stopping playing the advertisement being currently displayed in the Internet video；And
Second instruction sending unit 414, for sending one second information command to the Advertisement Server 402；
Wherein described Advertisement Server 402 is further used for reacquiring new advertisement according to second information command.
Fig. 7 is refer to, Fig. 7 is the control system of advertisement putting number in the third video that the embodiment of the present invention four provides
Block schematic diagram.Specifically, in the present embodiment, the mobile terminal 401 further includes：
Second recording unit 415, first advertisement letter identified for recording user in the advertising database
At least first information content in breath；And
Filter element 416, for compare second advertising message whether with it is any in first advertising message
First when the information content duplicates, at least first information in identified first advertising message is fallen in automatic fitration
Content.
It is to be understood that in example IV, the specific implementation process of above-mentioned unit can be with above method embodiment（Implement
Example one to three）Description it is corresponding, be not described in detail herein.
The mobile terminal in the system that above-described embodiment four is provided, is only carried out with the division of above-mentioned each functional unit
For example, in practical application, it can will appeal function distribution as needed and be completed by different functional units, will be described
The internal structure of mobile terminal is divided into different functional units, to complete all or part of function described above.In addition,
The System and method for embodiment that above-described embodiment provides belongs to same design, its specific implementation process refers to embodiment of the method,
This will be without repeating.The embodiments of the present invention are for illustration only, do not represent the quality of embodiment.
The achievable advantages below of the present invention：
By the present invention, first, when the second advertisement corresponding to the second advertisement that will be launched in Advertisement Server
Any in information and the first advertising message be when first the information content duplicates, and the Advertisement Server will be cancelled to described the
The dispensing of two advertisements simultaneously reacquires new advertisement；Secondth, when in second advertising message and first advertising message
When any number that first information content duplicates reaches the second predetermined threshold value, the Advertisement Server will be cancelled to described the
The dispensing of two advertisements simultaneously reacquires new advertisement；3rd, when user is in default touch behaviour performed on Internet video interface
When making, it will stop playing the advertisement being currently displayed in the Internet video and the Advertisement Server reacquire newly wide
Accuse；4th, user can by first advertising message in the advertising database at least first the information content into
Line identifier with compare when filtered；In this way, it is uneven effectively to solve advertisement putting in existing advertisement putting technology
And cannot advertisement putting number each by user's control the problem of, improve user by mobile terminal watch video when
Experience Degree and advertisement delivery effect.
The above description is merely a specific embodiment, but protection scope of the present invention is not limited thereto, any
Those familiar with the art the invention discloses technical scope in, change or replacement can be readily occurred in, should all be contained
Lid is within the scope of the present invention.Therefore, protection scope of the present invention should be subject to the protection domain of the requirement.
Claims (8)
- A kind of 1. control method of advertisement putting number in video, it is characterised in that the described method includes：Corresponding to the first advertisement that an at least Internet video in record mobile terminal plays in the first pre-set threshold time First advertising message is simultaneously stored in advertising database, and first advertisement specifically includes a plurality of advertisements, i.e., described net The summation for all advertisements that network video plays in the first pre-set threshold time, it is wide that first advertising message includes described first Accuse corresponding advertised name and duration；Obtain the second advertising message in Advertisement Server corresponding to the second advertisement that will be launched and compare its whether with Any first information content in first advertising message duplicates；When compare out in second advertising message and first advertising message it is any first the information content duplicates when, Then first information instruction is sent to the Advertisement Server；The Advertisement Server instructs the dispensing cancelled to second advertisement according to the first information and reacquires newly Advertisement；The method further includes：At least first information content in first advertising message that is identified in the advertising database of record user；With AndComparing whether second advertising message duplicates with any first information content in first advertising message When, at least first information content in identified first advertising message is fallen in automatic fitration.
- 2. the control method of advertisement putting number in a kind of video as claimed in claim 1, it is characterised in that to described wide Before accusing server transmission one first information instruction, the method further includes：Judge second advertising message and any number that first information content duplicates in first advertising message Whether second predetermined threshold value is reached.
- 3. the control method of advertisement putting number in a kind of video as claimed in claim 1, it is characterised in that the record moves The first advertisement letter corresponding to the first advertisement that an at least Internet video in dynamic terminal plays in the first pre-set threshold time Ceasing and being stored in advertising database includes：Whether at least Internet video detected in the mobile terminal has played in first pre-set threshold time First advertisement；First advertising message is recorded if having, wherein first advertising message is including wide corresponding to first advertisement Accuse type；First advertising message is stored in the advertising database.
- 4. the control method of advertisement putting number in a kind of video as claimed in claim 1, it is characterised in that the method is also Including：When the Internet video of the mobile terminal plays advertisement, whether detecting receives user in Internet video circle Performed default touch operation on face；Stop playing the advertisement being currently displayed in the Internet video if having and send one second to the Advertisement Server Information command；The Advertisement Server reacquires new advertisement according to second information command.
- 5. the control system of advertisement putting number in a kind of video, including a mobile terminal and an Advertisement Server, its feature exist In wherein the mobile terminal includes：First recording unit, what at least Internet video for recording in mobile terminal played in the first pre-set threshold time The first advertising message corresponding to first advertisement；Storage element, for first advertising message to be stored in advertising database, first advertisement specifically includes multiple Several advertisements, i.e., the summation for all advertisements that described Internet video plays in the first pre-set threshold time, first advertisement Information includes the advertised name and duration corresponding to first advertisement；Acquiring unit, for obtaining the second advertising message corresponding to the second advertisement that will be launched in Advertisement Server；Comparing unit, for whether comparing second advertising message with any in first advertising message first in information Appearance duplicates；First instruction sending unit, for when compare out second advertising message with it is any one in first advertising message When then the information content duplicates, first information instruction is sent to the Advertisement Server；Wherein described Advertisement Server, which is used to be instructed according to the first information, to be cancelled to the dispensing of second advertisement and again Obtain new advertisement；The mobile terminal further includes：Second recording unit, in first advertising message identified for recording user in the advertising database extremely Few first information content；AndFilter element, for compare second advertising message whether with any first information in first advertising message When content duplicates, at least first information content in identified first advertising message is fallen in automatic fitration.
- 6. the control system of advertisement putting number in a kind of video as claimed in claim 5, it is characterised in that described mobile whole End further includes：Frequency judging unit, for judging any in second advertising message and first advertising message first in information Hold whether the number duplicated reaches the second predetermined threshold value.
- 7. the control system of advertisement putting number in a kind of video as claimed in claim 5, it is characterised in that first note Record unit includes：First detecting unit, for an at least Internet video described in detecting in the mobile terminal in first predetermined threshold value Whether first advertisement has been played in time；Subelement is recorded, for recording first advertising message, wherein first advertising message includes first advertisement Corresponding adline；AndSubelement is stored, for first advertising message to be stored in the advertising database.
- 8. the control system of advertisement putting number in a kind of video as claimed in claim 5, it is characterised in that wherein described shifting Dynamic terminal further includes：Second detecting unit, for when the Internet video of the mobile terminal plays advertisement, whether detecting to receive use Family is in default touch operation performed on the Internet video interface；Playing control unit, for stopping playing the advertisement being currently displayed in the Internet video；AndSecond instruction sending unit, for sending one second information command to the Advertisement Server；Wherein described Advertisement Server is further used for reacquiring new advertisement according to second information command.
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| CN106993207B (en) * | 2016-01-21 | 2020-02-07 | 腾讯科技（北京）有限公司 | Multimedia information processing method and device |
| CN106997542A (en) * | 2016-01-22 | 2017-08-01 | 滴滴（中国）科技有限公司 | Internet advertising put-on method and device |
| CN106096999A (en) | 2016-06-02 | 2016-11-09 | 腾讯科技（深圳）有限公司 | The put-on method of media file and device |
| CN106682954A (en) * | 2017-01-20 | 2017-05-17 | 吕志义 | Advertisement playing method, terminal and advertisement putting method and system |
| CN106846056A (en) * | 2017-01-20 | 2017-06-13 | 吕志义 | Advertisement placement method, system, ad distribution and player method, terminal |
| CN108347651A (en) * | 2017-01-24 | 2018-07-31 | 北京康得新创科技股份有限公司 | Playback method, the apparatus and system of pushed information |
| CN108882046B (en) * | 2017-05-16 | 2020-08-04 | 武汉斗鱼网络科技有限公司 | Gift effect repeated playing method and device |
| CN111667323B (en) * | 2020-06-30 | 2023-07-11 | 成都新潮传媒集团有限公司 | Advertisement point position allowance scheduling method and device and computer equipment |
| CN113490021B (en) * | 2021-07-21 | 2023-07-18 | Vidaa(荷兰)国际控股有限公司 | User interface display method and display device |
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