CN104599162A - APP (application) promotion and statistical method based on network platform - Google Patents
APP (application) promotion and statistical method based on network platform Download PDFInfo
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- CN104599162A CN104599162A CN201510073733.2A CN201510073733A CN104599162A CN 104599162 A CN104599162 A CN 104599162A CN 201510073733 A CN201510073733 A CN 201510073733A CN 104599162 A CN104599162 A CN 104599162A
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Abstract
The invention provides an APP (application) promotion and statistical method based on a network platform. A budget value of an APP is segmented between a network platform ID (identification) and a client ID to enable APP downloading to acquire corresponding reward values, and effectiveness in APP promotion is improved; a sum of the reward values and total download times of each APP in a preset time period is calculated, and information that each APP is downloaded by who in which time periods is recorded to provide essential data for subsequent precision marketing; traversing the reward operation record according to inquire requests of promoters to generate an inquire result, the inquire result is processed according to the requests of the promoters, the promoters manage the APP according to the inquire result and different APP promotion conditions, for instance, budget values of APPs effective in promotion can be increased, or APPs poor in promotion effects can be revoked. By the APP promotion and statistical method based on the network platform, APP promotion effects are improved.
Description
Technical field
The invention belongs to network field, particularly a kind of APP popularization of platform Network Based and the method for statistics.
Background technology
Almost a mobile phone all can be had in every staff in modern society, and topmost in mobile phone be exactly various a large amount of APP, user can download the APP application program of its hobby from some application markets, in these application markets, throw in APP application program can play the effect arrived very much, but the promotion effect of APP statistics gets up to compare to waste time and energy, APP promoter can not get information about the input of APP and promote achievement, also unclear is in addition the APP of oneself who was downloaded, while be not understand especially to the budget service condition of oneself APP yet.
Summary of the invention
For solving the problem, the method that the APP that the invention provides a kind of platform Network Based promotes and adds up, it comprises:
Receive promoter and issue request, perform APP according to described issue request and issue operation, described APP is mounted in the network platform;
Obtain the client id of user and the network platform ID at described APP place of downloading APP, generate the mapping relations between the client id of the user downloading APP and the network platform ID at described APP place;
According to described mapping relations and the award allocative decision based on estimated value of mating with described APP, between the client id of user downloading APP and the network platform ID at described APP place, perform the batch operation of award value;
In statistics predetermined amount of time, each APP downloads the summation of total degree and award value, and APP each in predetermined amount of time is downloaded the award operation note of summation as this APP of total degree and award value, described mapping relations and award operation note binding are uploaded to database, set up directory tree, and travel through this award operation note according to the inquiry request of promoter, generated query result, also processes described Query Result according to the request of promoter;
Promoter manages APP according to this Query Result.
Preferably, in the method that the APP of described platform Network Based promotes and adds up, the award allocative decision based on estimated value of mating with described APP comprises:
According to estimated value formulation predetermined award value summation within a predetermined period of time, described predetermined award value summation is not more than described estimated value;
Percentage distribution between the client id and the network platform ID at described APP place of the user downloading APP is formulated according to predetermined award value summation;
Percentage distribution shared by described client id formulates the award value downloading APP.
Preferably, in the method that the APP of described platform Network Based promotes and adds up, promoter manages APP, comprising:
According to increase APP budget request of promoter, perform the estimated value renewal rewards theory of corresponding A PP;
According to the request of the total input of an increase APP of promoter, perform the operation that existing APP renders to other network platforms;
Increase the request of the total input of the APP in a network platform according to promoter, perform the operation that newly-increased APP renders to current network platform;
According to the cancellation request of promoter, perform the operation cancelled APP and throw in.
Preferably, in the method that the APP of described platform Network Based promotes and adds up, promoter manages APP, also comprises:
Formulate the described estimated value within a predetermined period of time of each APP, minimum predetermined award value and the first prompting ratio;
When the ratio that APP award value summation within a predetermined period of time accounts for predetermined award value summation reaches the first prompting ratio, perform budget increase value and upgrade the operation of described predetermined award value summation, or performing the operation recalling this APP;
When APP award value summation is within a predetermined period of time lower than minimum bonus value, perform the operation recalling this APP.
Preferably, in the method that the APP of described platform Network Based promotes and adds up, promoter manages APP, also comprises:
Formulate second and remind ratio;
When the ratio that the award total value in the given time of the APP in a network platform accounts for estimated value reaches the second prompting ratio, perform the operation of the APP supply volume increased in this network platform.
Preferably, in the method that the APP of described platform Network Based promotes and adds up, obtain the client id of the user downloading APP, comprising:
When user registers in the described network platform, perform described award value and be distributed to operation in this ID;
Or when user is unregistered in the described network platform, obtain the facility information that this user uses, distribute one virtual ID, perform described award value and be distributed to operation in this virtual ID.
Preferably, in the method that the APP of described platform Network Based promotes and adds up, the request according to promoter processes described Query Result, comprising:
According to the screening request of described promoter, screening operation is carried out to described Query Result;
Or, according to the sequencing requests of described promoter, sorting operation is carried out to described Query Result
The method that the APP that the invention provides a kind of platform Network Based promotes and adds up, splits the estimated value of APP between network platform ID, client id, makes to download APP and can obtain corresponding award value, improve the effect that APP promotes;
The method that the APP that the invention provides a kind of platform Network Based promotes and adds up, the download total degree of each APP and the summation of award value in statistics predetermined amount of time, and using the award operation note as this APP of the download total degree of APP each in predetermined amount of time and the summation of award value, described mapping relations and award operation note binding are uploaded to database, by each APP in which period, whom downloaded record by get up, for the accurate marketing in later stage provides basic data;
The method that the APP that the invention provides a kind of platform Network Based promotes and adds up, this award operation note is traveled through according to the inquiry request of promoter, generated query result, also according to the request of promoter, described Query Result is processed, promoter manages APP according to this Query Result, can promote situation for different APP to manage APP, the APP that such as promotion effect is good can strengthen its estimated value, or the APP bad to promotion effect cancels process;
The APP that the invention provides a kind of platform Network Based promotes and the method for statistics, throws in threshold low, as long as you have the APP needing to promote, as long as you have 1 yuan, just can come precisely to throw in and be APP with service interaction platform and promote.Bid also oneself can determine there is sufficient pricing right.Can follow the tracks of budget and the business circumstance of company, setting is reasonably bid.
The method that the APP that the invention provides a kind of platform Network Based promotes and adds up, the charging mode of each APP can support self-defined configuration.APP bid is set by promoter oneself.Improve the efficiency that APP promotes, and the user profile of APP downloaded in record, promoter can view the user downloading oneself APP.
Embodiment
Below in conjunction with embodiment, the present invention is described in further detail, can implement according to this with reference to instructions word to make those skilled in the art.
The method that the APP that the invention provides a kind of platform Network Based promotes and adds up, it comprises:
Receive promoter and issue request, perform APP according to described issue request and issue operation, described APP is mounted in the network platform;
Obtain the client id of user and the network platform ID at described APP place of downloading APP, generate the mapping relations between the client id of the user downloading APP and the network platform ID at described APP place;
According to described mapping relations and the award allocative decision based on estimated value of mating with described APP, between the client id of user downloading APP and the network platform ID at described APP place, perform the batch operation of award value;
In statistics predetermined amount of time, each APP downloads the summation of total degree and award value, and APP each in predetermined amount of time is downloaded the award operation note of summation as this APP of total degree and award value, described mapping relations and award operation note binding are uploaded to database, set up directory tree, and travel through this award operation note according to the inquiry request of promoter, generated query result, also processes described Query Result according to the request of promoter;
Promoter manages APP according to this Query Result.
In the method that the APP of described platform Network Based promotes and adds up, the award allocative decision based on estimated value of mating with described APP comprises:
According to estimated value formulation predetermined award value summation within a predetermined period of time, described predetermined award value summation is not more than described estimated value;
Percentage distribution between the client id and the network platform ID at described APP place of the user downloading APP is formulated according to predetermined award value summation;
Percentage distribution shared by described client id formulates the award value downloading APP.
In the method that the APP of described platform Network Based promotes and adds up, promoter manages APP, comprising:
According to increase APP budget request of promoter, perform the estimated value renewal rewards theory of corresponding A PP;
According to the request of the total input of an increase APP of promoter, perform the operation that existing APP renders to other network platforms;
Increase the request of the total input of the APP in a network platform according to promoter, perform the operation that newly-increased APP renders to current network platform;
According to the cancellation request of promoter, perform the operation cancelled APP and throw in.
In the method that the APP of described platform Network Based promotes and adds up, promoter manages APP, also comprises:
Formulate the described estimated value within a predetermined period of time of each APP, minimum predetermined award value and the first prompting ratio;
When the ratio that APP award value summation within a predetermined period of time accounts for predetermined award value summation reaches the first prompting ratio, perform budget increase value and upgrade the operation of described predetermined award value summation, or performing the operation recalling this APP;
When APP award value summation is within a predetermined period of time lower than minimum bonus value, perform the operation recalling this APP.
In the method that the APP of described platform Network Based promotes and adds up, promoter manages APP, also comprises:
Formulate second and remind ratio;
When the ratio that the award total value in the given time of the APP in a network platform accounts for estimated value reaches the second prompting ratio, perform the operation of the APP supply volume increased in this network platform.
In the method that the APP of described platform Network Based promotes and adds up, obtain the client id of the user downloading APP, comprising:
When user registers in the described network platform, perform described award value and be distributed to operation in this ID;
Or when user is unregistered in the described network platform, obtain the facility information that this user uses, distribute one virtual ID, perform described award value and be distributed to operation in this virtual ID.
In the method that the APP of described platform Network Based promotes and adds up, the request according to promoter processes described Query Result, comprising:
According to the screening request of described promoter, screening operation is carried out to described Query Result;
Or, according to the sequencing requests of described promoter, sorting operation is carried out to described Query Result
The method that the APP that the invention provides a kind of platform Network Based promotes and adds up, splits the estimated value of APP between network platform ID, client id, makes to download APP and can obtain corresponding award value, improve the effect that APP promotes;
The method that the APP that the invention provides a kind of platform Network Based promotes and adds up, the download total degree of each APP and the summation of award value in statistics predetermined amount of time, and using the award operation note as this APP of the download total degree of APP each in predetermined amount of time and the summation of award value, described mapping relations and award operation note binding are uploaded to database, by each APP in which period, whom downloaded record by get up, for the accurate marketing in later stage provides basic data;
The method that the APP that the invention provides a kind of platform Network Based promotes and adds up, this award operation note is traveled through according to the inquiry request of promoter, generated query result, also according to the request of promoter, described Query Result is processed, promoter manages APP according to this Query Result, can promote situation for different APP to manage APP, the APP that such as promotion effect is good can strengthen its estimated value, or the APP bad to promotion effect cancels process;
The APP that the invention provides a kind of platform Network Based promotes and the method for statistics, throws in threshold low, as long as you have the APP needing to promote, as long as you have 1 yuan, just can come precisely to throw in and be APP with service interaction platform and promote.Bid also oneself can determine there is sufficient pricing right.Can follow the tracks of budget and the business circumstance of company, setting is reasonably bid.
The method that the APP that the invention provides a kind of platform Network Based promotes and adds up, the charging mode of each APP can support self-defined configuration.APP bid is set by promoter oneself.Improve the efficiency that APP promotes, and the user profile of APP downloaded in record, promoter can view the user downloading oneself APP.
Although embodiment of the present invention are open as above, but it is not restricted to listed in instructions and embodiment utilization, it can be applied to various applicable the field of the invention completely, for those skilled in the art, can easily realize other amendment, therefore do not deviating under the universal that claim and equivalency range limit, the present invention is not limited to specific details.
Claims (7)
1. the APP popularization of platform Network Based and a method for statistics, is characterized in that, comprising:
Receive promoter and issue request, perform APP according to described issue request and issue operation, described APP is mounted in the network platform;
Obtain the client id of user and the network platform ID at described APP place of downloading APP, generate the mapping relations between the client id of the user downloading APP and the network platform ID at described APP place;
According to described mapping relations and the award allocative decision based on estimated value of mating with described APP, between the client id of user downloading APP and the network platform ID at described APP place, perform the batch operation of award value;
In statistics predetermined amount of time, each APP downloads the summation of total degree and award value, and APP each in predetermined amount of time is downloaded the award operation note of summation as this APP of total degree and award value, described mapping relations and award operation note binding are uploaded to database, set up directory tree, and travel through this award operation note according to the inquiry request of promoter, generated query result, also processes described Query Result according to the request of promoter;
Promoter manages APP according to this Query Result.
2. the APP popularization of platform Network Based as claimed in claim 1 and the method for statistics, it is characterized in that, the award allocative decision based on estimated value of mating with described APP comprises:
According to estimated value formulation predetermined award value summation within a predetermined period of time, described predetermined award value summation is not more than described estimated value;
Percentage distribution between the client id and the network platform ID at described APP place of the user downloading APP is formulated according to predetermined award value summation;
Percentage distribution shared by described client id formulates the award value downloading APP.
3. the APP popularization of platform Network Based as claimed in claim 2 and the method for statistics, it is characterized in that, promoter manages APP, comprising:
According to increase APP budget request of promoter, perform the estimated value renewal rewards theory of corresponding A PP;
According to the request of the total input of an increase APP of promoter, perform the operation that existing APP renders to other network platforms;
Increase the request of the total input of the APP in a network platform according to promoter, perform the operation that newly-increased APP renders to current network platform;
According to the cancellation request of promoter, perform the operation cancelled APP and throw in.
4. the APP popularization of platform Network Based as claimed in claim 3 and the method for statistics, it is characterized in that, promoter manages APP, also comprises:
Formulate the described estimated value within a predetermined period of time of each APP, minimum predetermined award value and the first prompting ratio;
When the ratio that APP award value summation within a predetermined period of time accounts for predetermined award value summation reaches the first prompting ratio, perform budget increase value and upgrade the operation of described predetermined award value summation, or performing the operation recalling this APP;
When APP award value summation is within a predetermined period of time lower than minimum bonus value, perform the operation recalling this APP.
5. the APP popularization of platform Network Based as claimed in claim 4 and the method for statistics, it is characterized in that, promoter manages APP, also comprises:
Formulate second and remind ratio;
When the ratio that the award total value in the given time of the APP in a network platform accounts for estimated value reaches the second prompting ratio, perform the operation of the APP supply volume increased in this network platform.
6. the APP popularization of platform Network Based as claimed in claim 5 and the method for statistics, is characterized in that, obtain the client id of the user downloading APP, comprising:
When user registers in the described network platform, perform described award value and be distributed to operation in this ID;
Or when user is unregistered in the described network platform, obtain the facility information that this user uses, distribute one virtual ID, perform described award value and be distributed to operation in this virtual ID.
7. the APP popularization of platform Network Based as claimed in claim 6 and the method for statistics, it is characterized in that, the request according to promoter processes described Query Result, comprising:
According to the screening request of described promoter, screening operation is carried out to described Query Result;
Or, according to the sequencing requests of described promoter, sorting operation is carried out to described Query Result.
Priority Applications (1)
| Application Number | Priority Date | Filing Date | Title |
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| CN201510073733.2A CN104599162A (en) | 2015-02-11 | 2015-02-11 | APP (application) promotion and statistical method based on network platform |
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| CN201510073733.2A CN104599162A (en) | 2015-02-11 | 2015-02-11 | APP (application) promotion and statistical method based on network platform |
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| CN104902019A (en) * | 2015-05-20 | 2015-09-09 | 腾讯科技（深圳）有限公司 | Application software (App) popularization method, server and terminal |
| CN105354132A (en) * | 2015-09-25 | 2016-02-24 | 百度在线网络技术（北京）有限公司 | Mobile application release processing method and release channel tracking method and system |
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| CN106779330A (en) * | 2016-11-28 | 2017-05-31 | 北京慧眼智行科技有限公司 | A kind of performance appraisal method and system |
| CN107016572A (en) * | 2017-03-31 | 2017-08-04 | 北京猎豹移动科技有限公司 | Promotion method, device and the server of application program |
| CN108629615A (en) * | 2017-12-06 | 2018-10-09 | 南京天朝机网络科技有限公司 | A kind of method and device of engineering machinery management platform distribution reward coin |
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| CN108629615A (en) * | 2017-12-06 | 2018-10-09 | 南京天朝机网络科技有限公司 | A kind of method and device of engineering machinery management platform distribution reward coin |
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