CN104580082A - Railway media advertisement broadcasting and controlling system - Google Patents

Railway media advertisement broadcasting and controlling system Download PDF

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Publication number
CN104580082A
CN104580082A CN201310483124.5A CN201310483124A CN104580082A CN 104580082 A CN104580082 A CN 104580082A CN 201310483124 A CN201310483124 A CN 201310483124A CN 104580082 A CN104580082 A CN 104580082A
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CN
China
Prior art keywords
subsystem
advertisement
media
media advertisement
sub
Prior art date
Legal status (The legal status is an assumption and is not a legal conclusion. Google has not performed a legal analysis and makes no representation as to the accuracy of the status listed.)
Pending
Application number
CN201310483124.5A
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Chinese (zh)
Inventor
吴为民
胡咏红
程炽昌
刘海东
江冬
Current Assignee (The listed assignees may be inaccurate. Google has not performed a legal analysis and makes no representation or warranty as to the accuracy of the list.)
SHANGHAI SHENTIE INFORMATION ENGINEERING Co Ltd
Original Assignee
SHANGHAI SHENTIE INFORMATION ENGINEERING Co Ltd
Priority date (The priority date is an assumption and is not a legal conclusion. Google has not performed a legal analysis and makes no representation as to the accuracy of the date listed.)
Filing date
Publication date
Application filed by SHANGHAI SHENTIE INFORMATION ENGINEERING Co Ltd filed Critical SHANGHAI SHENTIE INFORMATION ENGINEERING Co Ltd
Priority to CN201310483124.5A priority Critical patent/CN104580082A/en
Publication of CN104580082A publication Critical patent/CN104580082A/en
Pending legal-status Critical Current

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Abstract

The invention relates to a railway media advertisement broadcasting and controlling system. The system comprises a media advertisement publishing sub-system, a secure media advertisement transmission and authentication sub-system, a station advertisement broadcasting sub-system, a streaming media monitoring sub-system, a short message platform service sub-system and a mobile equipment value-added service sub-system, wherein the media advertisement publishing sub-system is used for locally displaying and sending a to-be-broadcast advertisement material after editing the to-be-broadcast advertisement material; the secure media advertisement transmission and authentication sub-system is connected with the media advertisement publishing sub-system and used for sending information required to be published by the media advertisement publishing sub-system; the station advertisement broadcasting sub-system is connected with the secure media advertisement transmission and authentication sub-system and used for displaying the received advertisement information in real time; the streaming media monitoring sub-system is connected with the secure media advertisement transmission and authentication sub-system and used for monitoring the station advertisement broadcasting sub-system in real time; the short message platform service sub-system is used for sending the advertisement information and alarm information; the mobile equipment value-added service sub-system is used for accessing the streaming media monitoring sub-system to acquire the advertisement information. Compared with the prior art, the system has the advantages of high safety, good stability, good expansibility, good usability, high compatibility and the like.

Description

A kind of railway media advertisement broadcast control system
Technical field
The present invention relates to a kind of media information distribution technology, especially relate to a kind of railway media advertisement broadcast control system.
Background technology
In recent years, railway construction achieves high speed development, high ferro open-minded, bring the more stream of people, cash flow, information flow convergence, market radioactive force strengthens greatly, and more businessman selects by railway window publicity image, Marketing Product, advertising input increases increasingly, and increasing market is large.
The terminal equipment play for railway advertisement at present mainly contains three classes, LED large-size screen monitors, brush screen machine and automatic vending machine.Jing-Hu Railway Xu section 13 high ferro stations, Shanghai, total LED screen 13 in standing, 101, brush screen machine, Vending Machine 34 shields, LED screen 39; Intercity line Suzhou, Shanghai and Nanjing, Wuxi, station, 3, Changzhou have LED screen 5.LED screen adheres to three production firms separately, Suzhou, Wuxi, Changzhou, Hongqiao in Shanghai for thinking carefully product, totally 9; South, Nanjing is Lop product, totally 10; All the other stations are joint construction product, totally 25.The playing program that all advertisement broadcast modes all adopt advertisement producer to provide, be deployed in each equipment independent play-out, upper periodical, the lower periodical of advertisement, change the work such as periodical and rely on administrative staff to complete to on-the-spot craft, need to consume a large amount of man power and materials, there is the problems such as controllability is low, poor reliability, not easy care, O&M cost height, not only increase the cost of management, also constrain carrying out of advertising business.
Summary of the invention
Object of the present invention be exactly provide that a kind of fail safe is high, good stability, favorable expandability, ease for use are good to overcome defect that above-mentioned prior art exists, compatible strong railway media advertisement broadcast control system.
Object of the present invention can be achieved through the following technical solutions:
A kind of railway media advertisement broadcast control system, is characterized in that, comprising:
Media advertisement issues subsystem, and the ad material for playing needs is carried out this locality and shown and send after editing;
Media advertisement safe transmission authentication subsystem, issues subsystem with media advertisement and is connected, and issues the information of subsystem needs issue for sending media advertisement;
Subsystem is play in station advertisement, is connected, for the advertising message received being shown in real time with media advertisement safe transmission authentication subsystem;
Streaming Media Monitor And Control Subsystem, is connected with media advertisement safe transmission authentication subsystem, plays subsystem for monitoring station advertisement in real time;
SMS platform service subsystem, is connected with media advertisement safe transmission authentication subsystem, for sending advertising message and warning message;
Mobile device value-added service subsystem, is connected with media advertisement safe transmission authentication subsystem, issues subsystem carry out obtaining information for access stream media Monitor And Control Subsystem and media advertisement.
Described media advertisement is issued subsystem and is comprised local area network (LAN) and the source material editing server be connected with local area network (LAN) respectively, LCDs combination, control terminal, interactive terminal and publisher server, and described publisher server is connected with media advertisement safe transmission authentication subsystem.
Described media advertisement safe transmission authentication subsystem comprises the first safety certification transmission equipment, station local area network, the Internet and the second secure transmission device, described publisher server is connected with station local area network by the first safety certification transmission equipment, described station local area network is connected with the Internet by the second secure transmission device, and described station local area network and station advertisement are play subsystem and be connected.
Described station local area network comprises station trip and takes net or station OA net.
Described station advertisement is play subsystem and is comprised internal lan and the ftp server be connected with internal lan respectively, LED large-size screen monitors, brush screen machine, Vending Machine and PC.
Described Streaming Media Monitor And Control Subsystem comprises Surveillance center and front-end collection equipment, described Surveillance center is by media advertisement safe transmission authentication subsystem and front-end collection equipment connection, described Surveillance center comprises video monitoring streaming media server, Video Decoder, switch, disk array and display screen, described video monitoring streaming media server is connected with the Internet by switch, described video monitoring streaming media server is connected with display screen by Video Decoder, and described video monitoring streaming media server is connected with disk array.
Described front-end collection equipment comprises video camera and DVR.
Described SMS platform service subsystem comprises customer service SMS platform and mobile communications network, described customer service SMS platform is by media advertisement safe transmission authentication subsystem issues subsystem with media advertisement respectively, Streaming Media Monitor And Control Subsystem is connected, the advertising message that media advertisement to be issued subsystem by mobile communications network by described customer service SMS platform sends to advertiser client, and the warning message of Streaming Media Monitor And Control Subsystem is sent to administrative client.
Described mobile device value-added service subsystem comprises RO server, two layers of poe switch and multiple WAP (wireless access point), and described RO server is connected with the Internet, multiple WAP (wireless access point) respectively by two layers of poe switch.
Compared with prior art, the present invention has the following advantages:
(1) fail safe is high
Take into full account that advertising message plays in public places such as railway each station waiting room, Along Railway and the railway cars in advancing, cover face width, audient is wide, influence power is large, instant invention overcomes the defect of multiple security of system, the potential safety hazard that broadcast information is out of control can not be brought.
(2) good stability
Whole system can according to the continuous operation in 365 days in 24 hours, a year of demand whole day, cording has the feature such as high reliability, high stability, and run to ensure that system is throughout the year continuously normal, stable jettison system contributes to winning gray trust.
(3) favorable expandability
System is forward-looking, has both been satisfied with the needs of current business, can also adapt to the requirement of Future Services Development.System should be able to, when future services increases, not need too many change can realize expansion substantially.
(4) ease for use is good
In order to realize the easy of operation, easy care, system takes into full account in design of hardware and software, the operation of complexity is encapsulated as far as possible, and partial function adopts embedded device, and deployment is simple, simple interface is clear, and operation use is friendly vivid, safeguards simple and convenient.
(5) compatible strong
Advertiser's impression information is various informative, and terminal presentation facility is wide in variety, producer is many, follows the world and industry standard during system, supports the Information issued of multiple format, the demand of compatible different manufacturers product.
Accompanying drawing explanation
Fig. 1 is structural representation of the present invention.
Embodiment
Below in conjunction with the drawings and specific embodiments, the present invention is described in detail.
Embodiment
As shown in Figure 1, a kind of railway media advertisement broadcast control system, comprising:
Media advertisement issues subsystem 1, and the ad material for playing needs is carried out this locality and shown and send after editing;
Media advertisement safe transmission authentication subsystem 2, issues subsystem 1 with media advertisement and is connected, and issues the information of subsystem needs issue for sending media advertisement;
Subsystem 3 is play in station advertisement, is connected, for the advertising message received being shown in real time with media advertisement safe transmission authentication subsystem 2;
Streaming Media Monitor And Control Subsystem 4, is connected with media advertisement safe transmission authentication subsystem 2, plays subsystem for monitoring station advertisement in real time;
SMS platform service subsystem 5, is connected with media advertisement safe transmission authentication subsystem 2, for sending advertising message and warning message;
Mobile device value-added service subsystem 6, is connected with media advertisement safe transmission authentication subsystem 2, issues subsystem carry out obtaining information for access stream media Monitor And Control Subsystem and media advertisement.
Described media advertisement is issued subsystem 1 and is comprised local area network (LAN) and the source material editing server be connected with local area network (LAN) respectively, LCDs combination, control terminal, interactive terminal and publisher server, and described publisher server is connected with media advertisement safe transmission authentication subsystem.
Described media advertisement safe transmission authentication subsystem 2 comprises the first safety certification transmission equipment, station local area network, the Internet and the second secure transmission device, described publisher server is connected with station local area network by the first safety certification transmission equipment, described station local area network is connected with the Internet by the second secure transmission device, and described station local area network and station advertisement are play subsystem and be connected.Described station local area network comprises station trip and takes net or station OA net.
Described station advertisement is play subsystem 3 and is comprised internal lan and the ftp server be connected with internal lan respectively, LED large-size screen monitors, brush screen machine, Vending Machine and PC.
Station advertisement is play subsystem and long-rangely can be realized upper periodical, the lower periodical of advertisement and change periodical work; On LED large-size screen monitors, passenger information must show with the different process of ad content, and the start and stop manipulation that ad content is play can not affect the normal report of passenger information; Report after program starts at the ad content playing program of LED large-size screen monitors and passenger information, both can, automatically according to previous setting, appear on position correct on screen at respective window; And should be in the window layered relationship of operating system foremost namely can not cover by the window of other program; According to the setting of client, according to each media file of appointment played in order, also can play specific content at the special time preset; Each playout software automatically can start along with the start of hardware system and start to play the ad content of timing setting in advance; Can not occur crashing because of software issue and video playback is not smooth, playlist automatic reduction loses the problem such as file.
Described Streaming Media Monitor And Control Subsystem 4 comprises Surveillance center and front-end collection equipment, described Surveillance center is by media advertisement safe transmission authentication subsystem and front-end collection equipment connection, described Surveillance center comprises video monitoring streaming media server, Video Decoder, switch, disk array and display screen, described video monitoring streaming media server is connected with the Internet by switch, described video monitoring streaming media server is connected with display screen by Video Decoder, and described video monitoring streaming media server is connected with disk array.Described front-end collection equipment comprises video camera and DVR.
Described SMS platform service subsystem 5 comprises customer service SMS platform and mobile communications network, described customer service SMS platform is by media advertisement safe transmission authentication subsystem issues subsystem with media advertisement respectively, Streaming Media Monitor And Control Subsystem is connected, the advertising message that media advertisement to be issued subsystem by mobile communications network by described customer service SMS platform sends to advertiser client, and the warning message of Streaming Media Monitor And Control Subsystem is sent to administrative client.
Described mobile device value-added service subsystem 6 comprises RO server, two layers of poe switch and multiple WAP (wireless access point), and described RO server is connected with the Internet, multiple WAP (wireless access point) respectively by two layers of poe switch.
The problem of special concern safety during system, system management carries out differentiated control to user, divides authority, role assignments, management area division etc.The transmission of information and issue, must pass through exclusive data encryption and decryption equipment, fixed personnel, fixed ip address.
Carry out the system interface with each plant equipment and third party software, guarantee the ad material of various form normal play on all terminal equipments.

Claims (9)

1. a railway media advertisement broadcast control system, is characterized in that, comprising:
Media advertisement issues subsystem, and the ad material for playing needs is carried out this locality and shown and send after editing;
Media advertisement safe transmission authentication subsystem, issues subsystem with media advertisement and is connected, and issues the information of subsystem needs issue for sending media advertisement;
Subsystem is play in station advertisement, is connected, for the advertising message received being shown in real time with media advertisement safe transmission authentication subsystem;
Streaming Media Monitor And Control Subsystem, is connected with media advertisement safe transmission authentication subsystem, plays subsystem for monitoring station advertisement in real time;
SMS platform service subsystem, is connected with media advertisement safe transmission authentication subsystem, for sending advertising message and warning message;
Mobile device value-added service subsystem, is connected with media advertisement safe transmission authentication subsystem, issues subsystem carry out obtaining information for access stream media Monitor And Control Subsystem and media advertisement.
2. a kind of railway media advertisement broadcast control system according to claim 1, it is characterized in that, described media advertisement is issued subsystem and is comprised local area network (LAN) and the source material editing server be connected with local area network (LAN) respectively, LCDs combination, control terminal, interactive terminal and publisher server, and described publisher server is connected with media advertisement safe transmission authentication subsystem.
3. a kind of railway media advertisement broadcast control system according to claim 2, it is characterized in that, described media advertisement safe transmission authentication subsystem comprises the first safety certification transmission equipment, station local area network, the Internet and the second secure transmission device, described publisher server is connected with station local area network by the first safety certification transmission equipment, described station local area network is connected with the Internet by the second secure transmission device, and described station local area network and station advertisement are play subsystem and be connected.
4. a kind of railway media advertisement broadcast control system according to claim 3, is characterized in that, described station local area network comprises station trip and takes net or station OA net.
5. a kind of railway media advertisement broadcast control system according to claim 3, it is characterized in that, described station advertisement is play subsystem and is comprised internal lan and the ftp server be connected with internal lan respectively, LED large-size screen monitors, brush screen machine, Vending Machine and PC.
6. a kind of railway media advertisement broadcast control system according to claim 5, it is characterized in that, described Streaming Media Monitor And Control Subsystem comprises Surveillance center and front-end collection equipment, described Surveillance center is by media advertisement safe transmission authentication subsystem and front-end collection equipment connection, described Surveillance center comprises video monitoring streaming media server, Video Decoder, switch, disk array and display screen, described video monitoring streaming media server is connected with the Internet by switch, described video monitoring streaming media server is connected with display screen by Video Decoder, described video monitoring streaming media server is connected with disk array.
7. a kind of railway media advertisement broadcast control system according to claim 6, it is characterized in that, described front-end collection equipment comprises video camera and DVR.
8. a kind of railway media advertisement broadcast control system according to claim 6, it is characterized in that, described SMS platform service subsystem comprises customer service SMS platform and mobile communications network, described customer service SMS platform is by media advertisement safe transmission authentication subsystem issues subsystem with media advertisement respectively, Streaming Media Monitor And Control Subsystem is connected, the advertising message that media advertisement to be issued subsystem by mobile communications network by described customer service SMS platform sends to advertiser client, and the warning message of Streaming Media Monitor And Control Subsystem is sent to administrative client.
9. a kind of railway media advertisement broadcast control system according to claim 8, it is characterized in that, described mobile device value-added service subsystem comprises RO server, two layers of poe switch and multiple WAP (wireless access point), and described RO server is connected with the Internet, multiple WAP (wireless access point) respectively by two layers of poe switch.
CN201310483124.5A 2013-10-15 2013-10-15 Railway media advertisement broadcasting and controlling system Pending CN104580082A (en)

Priority Applications (1)

Application Number Priority Date Filing Date Title
CN201310483124.5A CN104580082A (en) 2013-10-15 2013-10-15 Railway media advertisement broadcasting and controlling system

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Application Number Priority Date Filing Date Title
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Publications (1)

Publication Number Publication Date
CN104580082A true CN104580082A (en) 2015-04-29

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Cited By (3)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
CN107316212A (en) * 2017-07-14 2017-11-03 杨克宁 A kind of advertisement management method, storage medium, server and the system of utilization railway transport of passengers service
CN107944924A (en) * 2017-12-05 2018-04-20 赛拓信息技术有限公司 Release management system is edited in advertisement
CN112087372A (en) * 2020-09-12 2020-12-15 广东万唯计算机服务有限公司 WeChat applet-based advertisement broadcasting control system

Citations (4)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
CN201118864Y (en) * 2007-11-09 2008-09-17 花江宁 An area information distribution device for mobile terminal
CN101588372A (en) * 2009-04-24 2009-11-25 中国电信股份有限公司 Remote playing method and system to media content
CN202189444U (en) * 2011-07-12 2012-04-11 毛振刚 Railway station intelligent security monitoring commanding system
CN202772922U (en) * 2012-09-20 2013-03-06 上海凯哲信息科技有限公司 Multimedia information publishing system

Patent Citations (4)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
CN201118864Y (en) * 2007-11-09 2008-09-17 花江宁 An area information distribution device for mobile terminal
CN101588372A (en) * 2009-04-24 2009-11-25 中国电信股份有限公司 Remote playing method and system to media content
CN202189444U (en) * 2011-07-12 2012-04-11 毛振刚 Railway station intelligent security monitoring commanding system
CN202772922U (en) * 2012-09-20 2013-03-06 上海凯哲信息科技有限公司 Multimedia information publishing system

Cited By (4)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
CN107316212A (en) * 2017-07-14 2017-11-03 杨克宁 A kind of advertisement management method, storage medium, server and the system of utilization railway transport of passengers service
WO2019011305A1 (en) * 2017-07-14 2019-01-17 杨克宁 Advertising management method utilizing railway passenger transport service, storage medium, server, and system
CN107944924A (en) * 2017-12-05 2018-04-20 赛拓信息技术有限公司 Release management system is edited in advertisement
CN112087372A (en) * 2020-09-12 2020-12-15 广东万唯计算机服务有限公司 WeChat applet-based advertisement broadcasting control system

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Application publication date: 20150429