CN104378406A

CN104378406A - Information push method and device

Info

Publication number: CN104378406A
Application number: CN201410251154.8A
Authority: CN
Inventors: 刘恩辉
Original assignee: Tencent Technology Shenzhen Co Ltd
Current assignee: Tencent Technology Shenzhen Co Ltd
Priority date: 2014-06-06
Filing date: 2014-06-06
Publication date: 2015-02-25
Anticipated expiration: 2034-06-06
Also published as: CN104378406B

Abstract

The invention discloses an information push method and device. The method comprises the steps that operation statistical information used for indicating operation executed on a client side in each time period of a plurality of time periods before a preset time point is obtained; according to the operation statistical information, a plurality of time frames used for pushing different pieces of information to the client side in each time period of a plurality of time periods after the preset time point are determined; the different pieces of information are pushed to the client side in the time frames of each time period after the preset time point. The technical problem that in the prior art, due to the fact the information is pushed randomly, interference is caused to operation currently executed on a terminal where the client side is located is solved.

Description

Information pushing method and device

Technical Field

The invention relates to the field of computers, in particular to an information pushing method and device.

Background

At present, more and more people know the information required by themselves through the internet, and thus, the security protection of the terminal is concerned more and more. In the prior art, security information is generally pushed to a client installed on a terminal for security protection at random, for example, the time of pop-up of a prompt message for repairing a bug is random. Therefore, when the terminal receives the prompt message for repairing the bug, the video selected by the user may be currently played on the terminal, and at the moment, the user usually does not stop watching the video to repair the bug. That is, the terminal receives inappropriate security information at an inappropriate point in time, which is a disturbance to the operation currently performed by the terminal at which the client is located (e.g., playing video as described above). Therefore, in the prior art, the random push information may cause interference to the operation currently performed by the terminal where the client is located.

In addition, in order to obtain the operation record of the user on the client, it is necessary to manually obtain and observe the huge and complicated data in the background, which is very unfavorable for obtaining the operation habit of the user within a certain time period, and further cannot push information closer to the operation habit of the user to the client used by the user.

In view of the above problems, no effective solution has been proposed.

Disclosure of Invention

The embodiment of the invention provides an information pushing method and device, which are used for at least solving the technical problem that the random information pushing in the prior art causes interference to the current operation executed by a terminal where a client is located.

According to an aspect of the embodiments of the present invention, there is provided an information pushing method, including: acquiring operation statistical information indicating an operation performed on the client over each of a plurality of time periods before a predetermined time point; determining a plurality of time periods for pushing different information to the client in each of a plurality of time periods after the predetermined time point according to the operation statistical information; and pushing the different information to the client over the plurality of time periods in each time period after the predetermined time point.

Optionally, determining, according to the operation statistical information, a plurality of time periods for pushing different information to the client in each of a plurality of time periods after the predetermined time point includes: determining a first time period for pushing first type information to the client in each of a plurality of time periods after the predetermined time point and a second time period for pushing second type information to the client in each of the plurality of time periods after the predetermined time point according to the operation statistical information; wherein a time taken to perform the operation indicated by the first type information on the client is shorter than a time taken to perform the operation indicated by the second type information on the client.

Optionally, the determining, according to the operation statistic information, a first time period for pushing the first type of information to the client in each of a plurality of time periods after the predetermined time point and a second time period for pushing the second type of information to the client in each of the plurality of time periods after the predetermined time point includes: acquiring an average value of the number of times the client is operated in each time period of the plurality of time periods before the predetermined time point according to the operation statistical information, determining a time period in which the average value is greater than a first predetermined threshold as the first time period, and determining a time period in which the average value is less than a second predetermined threshold as the second time period; wherein the first predetermined threshold is equal to or greater than the second predetermined threshold.

Optionally, the pushing the different information to the client over the plurality of time periods in each of the time periods after the predetermined time point includes: determining whether to push the first type information to the client at least according to whether the first time period in the plurality of time periods after the predetermined time point is reached; and judging whether to push the second type information to the client side at least according to the second time period in the plurality of time periods after the preset time point.

Optionally, the determining whether to push the first type information to the client according to at least the first time period of the plurality of time periods after the predetermined time point includes one of: if the first time period is reached, pushing the first type information to the client; or, if the first time period is reached, judging the current operation state of the terminal where the client is located, and if the current operation state indicates that the terminal is in an idle state, pushing the first type information to the client; the determining whether to push the second type information to the client according to at least the second time period of the plurality of time periods after the predetermined time point includes one of: if the second time period is reached, pushing the second type information to the client; or, if the second time period is reached, judging the current operation state of the terminal where the client is located, and if the current operation state indicates that the terminal is in an idle state, pushing the second type information to the client.

Optionally, the first type information includes a plurality of subtype information, and each of the subtype information corresponds to a type of operation instruction operated by the client in the first time period.

Optionally, the obtaining operation statistical information indicating an operation performed on the client in each of a plurality of time periods before the predetermined time point includes: acquiring the number of times of executing operations on the client over the plurality of time periods in each of the plurality of time periods before the predetermined time point; and generating an operation statistical graph or an operation statistical table according to the times of executing the operation on the client in the time periods, wherein the operation statistical graph or the operation statistical table is used for showing the corresponding relation between the time periods and the times of executing the operation on the client in the time periods, and the operation statistical graph or the operation statistical table is used as the operation statistical information.

Optionally, the client is an application client for operating a terminal, and the different information includes at least one of: the terminal comprises prompt information used for virus killing of the terminal, prompt information used for one-key optimization of the terminal, prompt information used for system optimization of the terminal, prompt information used for starting acceleration of the terminal and prompt information used for Trojan cloud searching of the terminal.

According to another aspect of the embodiments of the present invention, there is also provided an information pushing apparatus, including: an acquisition unit configured to acquire operation statistical information indicating an operation performed on a client over each of a plurality of time periods before a predetermined time point; a determining unit, configured to determine, according to the operation statistical information, a plurality of time periods for pushing different information to the client in each of a plurality of time periods after the predetermined time point; a pushing unit, configured to push the different information to the client over the plurality of time periods in each time period after the predetermined time point.

Optionally, the determining unit includes: a determining module, configured to determine, according to the operation statistical information, a first time period for pushing a first type of information to the client in each of a plurality of time periods after the predetermined time point, and a second time period for pushing a second type of information to the client in each of the plurality of time periods after the predetermined time point; wherein a time taken to perform the operation indicated by the first type information on the client is shorter than a time taken to perform the operation indicated by the second type information on the client.

Optionally, the determining module includes: an obtaining sub-module, configured to obtain, according to the operation statistical information, an average value of the number of times that the client has been operated in each of the time periods in each of the plurality of time periods before the predetermined time point, determine, as the first time period, a time period in which the average value is greater than a first predetermined threshold, and determine, as the second time period, a time period in which the average value is less than a second predetermined threshold; wherein the first predetermined threshold is equal to or greater than the second predetermined threshold.

Optionally, the pushing unit includes: a first determining module, configured to determine whether to push the first type information to the client according to at least the first time period of the multiple time periods after the predetermined time point is reached; a second determining module, configured to determine whether to push the second type information to the client according to at least the second time period of the multiple time periods after the predetermined time point is reached.

Optionally, the first determining module includes one of: the first pushing submodule is used for pushing the first type information to the client when the first time period is reached; or, the second pushing submodule is configured to, when the first time period is reached, determine a current operation state of a terminal where the client is located, and if the current operation state indicates that the terminal is in an idle state, push the first type information to the client; the second judging module includes one of: a third pushing submodule, configured to push the second type information to the client when the second time period is reached; or, the fourth pushing submodule is configured to, when the second time period is reached, determine a current operation state of the terminal where the client is located, and if the current operation state indicates that the terminal is in an idle state, push the second type information to the client.

Optionally, the obtaining unit includes: an obtaining module, configured to obtain a number of times that an operation is performed on the client over the plurality of time periods in each of the plurality of time periods before the predetermined time point; and a generating module, configured to generate an operation statistical graph or an operation statistical table according to the number of times of performing operations on the client over the multiple time periods, where the operation statistical graph or the operation statistical table is used to show a correspondence between the multiple time periods and the number of times of performing operations on the client over the multiple time periods, and the operation statistical graph or the operation statistical table is used as the operation statistical information.

In the embodiment of the invention, the operation statistical information is obtained by counting the information of the operation executed by the client, and the operation information of the client in a plurality of time periods in each of a plurality of time periods before the preset time point can be reflected according to the operation statistical information, so that the corresponding information is pushed to the client in different time periods after the preset time point, the purpose of pushing the proper information to the user in the proper time according to the operation habit of the user is achieved, and unnecessary disturbance to the user is avoided.

Further, in the embodiment of the present invention, a time period with a high total number of operations in the operation statistical information may be further refined according to the operation habits of the user, so that the server may push information closer to the user requirements to the user according to the specific different operation habits of the client on the terminal in the time period. Therefore, the technical effect of reducing the interference on the current operation executed by the terminal where the terminal client is located is achieved, and the technical problem that the interference on the current operation executed by the terminal where the client is located is caused by randomly pushing information in the prior art is solved.

Drawings

The accompanying drawings, which are included to provide a further understanding of the invention and are incorporated in and constitute a part of this application, illustrate embodiment(s) of the invention and together with the description serve to explain the invention without limiting the invention. In the drawings:

FIG. 1 is a flow chart of an alternative information push method according to an embodiment of the invention;

fig. 2 is a schematic diagram of an alternative application information pushing method according to an embodiment of the present invention;

FIG. 3 is a statistical schematic diagram of an alternative application information pushing method according to an embodiment of the present invention;

FIG. 4 is a flow diagram of an alternative information push method according to an embodiment of the invention;

FIG. 5 is a flow chart of yet another alternative information pushing method according to an embodiment of the present invention;

FIG. 6 is a flow chart of yet another alternative information pushing method according to an embodiment of the present invention;

FIG. 7 is a statistical schematic diagram of an alternative application information pushing method according to an embodiment of the present invention;

FIG. 8 is a schematic structural diagram of an alternative information pushing apparatus according to an embodiment of the present invention;

FIG. 9 is a schematic structural diagram of an alternative information pushing apparatus according to an embodiment of the present invention;

FIG. 10 is a schematic structural diagram of an alternative information pushing apparatus according to an embodiment of the present invention; and

fig. 11 is a schematic structural diagram of another alternative information pushing apparatus according to an embodiment of the present invention.

Detailed Description

In order to make the technical solutions of the present invention better understood, the technical solutions in the embodiments of the present invention will be clearly and completely described below with reference to the drawings in the embodiments of the present invention, and it is obvious that the described embodiments are only a part of the embodiments of the present invention, and not all of the embodiments. All other embodiments, which can be derived by a person skilled in the art from the embodiments given herein without making any creative effort, shall fall within the protection scope of the present invention.

It should be noted that the terms "first," "second," and the like in the description and claims of the present invention and in the drawings described above are used for distinguishing between similar elements and not necessarily for describing a particular sequential or chronological order. It is to be understood that the data so used is interchangeable under appropriate circumstances such that the embodiments of the invention described herein are capable of operation in sequences other than those illustrated or described herein. Furthermore, the terms "comprises," "comprising," and "having," and any variations thereof, are intended to cover a non-exclusive inclusion, such that a process, method, system, article, or apparatus that comprises a list of steps or elements is not necessarily limited to those steps or elements expressly listed, but may include other steps or elements not expressly listed or inherent to such process, method, article, or apparatus.

Example 1

According to an embodiment of the present invention, there is provided an information pushing method, as shown in fig. 1, the method including:

s102, obtaining operation statistical information used for indicating operations executed on a client in each of a plurality of time periods before a preset time point;

s104, determining a plurality of time periods used for pushing different information to the client in each of a plurality of time periods after a preset time point according to the operation statistical information;

and S106, pushing different information to the client in a plurality of time periods in each time period after the preset time point.

Alternatively, the information pushing method described above in the present embodiment may be applied to information pushing between the server 204 and the client 202 as shown in fig. 2. Optionally, the client 202 in this embodiment is located on the terminal 206, where the terminal 206 in this embodiment may be, but is not limited to: cell phone, pc (personal computer) machine. For example, the server 204 pushes corresponding information to the client 202 under a predetermined condition, wherein, assuming that the client 202 is a computer administrator (or a mobile phone administrator) installed on the terminal 206 and used for managing the terminal 206, the server pushes corresponding information, such as killing trojans, cleaning garbage, and the like, to the computer administrator (or the mobile phone administrator) on the terminal 206 for a predetermined period of time according to operation statistical information of operations performed on the computer administrator (or the mobile phone administrator) in each of a plurality of time periods. The above example is only an example, and the present embodiment is not limited to this.

Optionally, in this embodiment, the predetermined time point may be a preconfigured time point, and the operation statistics information may be obtained by, but is not limited to, counting operations executed on the client in each time period after the predetermined time point.

Optionally, in this embodiment, the time period is a subset of the time period at the predetermined time point in each of a plurality of time periods before the predetermined time point and a plurality of time periods after the predetermined time point. That is, each time period includes a plurality of time segments.

For example, assuming that the plurality of time periods may be, but is not limited to, 7 consecutive days, each time period being 1 day, one time period of each time period may be, but is not limited to, 1 hour. And counting the operation information of the operation executed by the client 202 in each time period. For example, table 1 shows operational information of client 202 over a time period of 15:00 to 16:00 of 2013-8-13.

TABLE 1

TABLE 1 (continuation)

Optionally, in this embodiment, the operation information of the operations performed by the client 202 in a plurality of time periods is counted and represented by the operation statistical information. For example, fig. 3 shows the operation statistics of the client 202 from tuesday (2013-8-13) to thursday (2013-8-15), where the abscissa of fig. 3 is time and the ordinate is the total number of operations performed by the client 202.

Optionally, in this embodiment, the time period may be divided into a plurality of time periods according to the operation statistical information, and the information pushed to the client in at least two time periods in one time period after the predetermined time point is different. Further, the information pushed to the client is different in each time period in a time period after the predetermined time point.

For example, in a time period (e.g., one day), the duration of each time period is 1 hour, wherein each of 8:00-9:00 and 14:00-15:00 is a time period in which the operation time of the client 202 is less, and the information pushed to the client 202 by the two time periods may be the same or similar. For another example, if there is a change in the operation statistics information for each hour in 12 hours from 8:00 to 20:00, different security check information about the terminal will be pushed to the client 202 according to the operation statistics information.

For example, as shown in table 2, the statistics of the number of operations of the client 202 between 15:00 and 16:00 of the different types of operations 2013-8-13 are shown.

TABLE 2

Further, statistical values similar to the above-described operation times statistically obtained from a plurality of time periods before the predetermined time point obtain operation statistical information on respective time periods of one time period, which can be shown in table 3.

TABLE 3

Optionally, in this embodiment, a first time period for pushing the first type of information to the client in each of a plurality of time periods after the predetermined time point and a second time period for pushing the second type of information to the client in each of the plurality of time periods after the predetermined time point are determined according to the operation statistical information.

Optionally, in this embodiment, the first type information and the second type information may satisfy, but are not limited to, the following conditions: the time taken to perform the operation indicated by the first type information on the client is less than the time taken to perform the operation indicated by the second type information on the client.

Optionally, in this embodiment, the first type of information may include, but is not limited to: information corresponding to an operation performed with a higher frequency and information corresponding to an operation occupying a shorter time. For example, the first type of information may include at least one of: regularly reminding virus checking and killing information, frequently reminding garbage cleaning information and quickly checking and killing reminding information with less occupied time.

Optionally, in this embodiment, the second type of information may include, but is not limited to: the time of execution corresponds to the information of the operation scattered relatively. For example, the second type of information may include at least one of: and reminding information of vulnerability repair and reminding information of system optimization.

Optionally, in this embodiment, it may also be determined, but not limited to, whether the server 204 pushes information to the client 202 in combination with a current operating state of the terminal 206 where the client 202 is located. The current operating state of the terminal 206 may include, but is not limited to: busy and idle. Optionally, the busy and idle operation states in this embodiment may be determined by, but not limited to: as measured by whether the CPU occupancy percentage of the terminal 206 is less than a predetermined threshold, and by whether the time that the terminal 206 is continuously not operated is greater than a predetermined threshold.

Described with specific reference to the example, assuming that the terminal 206 plays a video for 2 consecutive hours (e.g., 13:00 to 15:00) without an operation other than the play operation being performed by the user, it may be determined that the current operation state of the terminal 206 in the above-described period is the idle state. For another example, assuming that the CPU occupancy percentage of the terminal 206 for 1 continuous hour (e.g., 12:00 to 13:00) is 10%, and the CPU occupancy percentage is less than the predetermined threshold 30%, the current operating state of the terminal 206 in the above time period may also be determined to be the idle state.

Optionally, in this embodiment, an average value of the number of times the client has been operated in each of the time periods in each of the plurality of time periods before the predetermined time point is obtained according to the operation statistical information, a time period in which the average value is greater than a first predetermined threshold is determined as the first time period, and a time period in which the average value is less than a second predetermined threshold is determined as the second time period.

Optionally, in this embodiment, the first predetermined threshold and the second predetermined threshold may be preconfigured values, and the first predetermined threshold is greater than the second predetermined threshold.

Further, as shown in fig. 2 and table 3, it is assumed that the terminal 206 is a notebook computer, the installed client 202 is a computer administrator, each time period is 1 day, and each time period is 1 hour. Fig. 3 shows statistical information of operations of the notebook computer using the computer steward over three time periods 2014-8-13 to 2013-8-15 before the predetermined time point acquired by the server 204. The time period may be divided into a first time period (e.g., 8:00 to 9:00 of a time period in which an average value of the number of times the client is operated over the respective time periods over each of a plurality of time periods before the predetermined time point is greater than a first predetermined threshold) and a second time period (e.g., 13:00 to 14:00 of a time period in which an average value of the number of times the client is operated over the respective time periods over each of a plurality of time periods before the predetermined time point is less than a second predetermined threshold) according to the above operation statistical information. And after the preset time point, when the corresponding time period in the time cycle is reached, pushing corresponding information to a computer manager on the notebook computer.

Optionally, the client is an application client for operating the terminal, and the different information includes at least one of: the system comprises prompt information used for virus killing of the terminal, prompt information used for one-key optimization of the terminal, prompt information used for system optimization of the terminal, prompt information used for starting acceleration of the terminal and prompt information used for Trojan cloud searching of the terminal.

According to the embodiment provided by the invention, the operation statistical information of the operation executed on the client in each time period in the plurality of time periods is counted, different time periods in the time periods are further determined, and different information is pushed to the client in different time periods, so that the appropriate information is pushed to the client in the appropriate time period according to the operation habit of a user, and unnecessary disturbance to the client on the terminal is reduced.

Alternatively, as shown in fig. 4, determining, according to the operation statistic information, a plurality of time periods for pushing different information to the client in each of a plurality of time periods after the predetermined time point includes:

s402, determining a first time period used for pushing first type information to the client in each of a plurality of time periods after a preset time point and a second time period used for pushing second type information to the client in each of the plurality of time periods after the preset time point according to the operation statistical information; wherein the time taken to perform the operation indicated by the first type information on the client is less than the time taken to perform the operation indicated by the second type information on the client.

Optionally, in this embodiment, the manner of determining the first time period and the second time period in one time period includes at least one of the following situations:

1) counting the number of times that the client is operated in each time period in a plurality of time periods (for example, one counting period), calculating the average number of times that the client is operated in each time period in one time period, and comparing the average number of times in each time period with a first predetermined threshold and a second predetermined threshold to determine the first time period and the second time period;

for example, in connection with table 3, assume that the first predetermined threshold is 25 times and the second predetermined threshold is 18 times. For example, if the average operation frequency in the time period from 8:00 to 9:00 is 50 times, it may be determined that the operation frequency in the time period is greater than the first predetermined threshold value by 25 times, and then it is determined that the time period is the first predetermined time period in a time period. For another example, if the average number of operations in the time period from 13:00 to 14:00 is 15, it may be determined that the number of operations in the time period is less than the second predetermined threshold 25 times in a time period, and then the time period is determined to be the second predetermined time period.

2) Counting the number of times that the client is operated in each time period in a plurality of time periods (for example, one counting period), calculating the average number of times that the client is operated in each time period in one time period, and taking the maximum value and the minimum value of the average number of times that the client is operated in all the time periods in one time period. Comparing the maximum value with a first preset threshold value, and if the maximum value is greater than the first preset threshold value, determining that the time period to which the maximum value belongs is a first time period; and comparing the minimum value with a second preset threshold value, and if the minimum value is smaller than the second preset threshold value, determining that the time period to which the minimum value belongs is a second time period.

For example, in connection with table 3, assume that the first predetermined threshold is 25 times and the second predetermined threshold is 18 times. For example, the average operation frequency of the time periods 8:00 to 9:00 is 50 times, and if the average value is the maximum value of the average frequency of all the time periods in one time period through comparison, the maximum value, that is, 50 times is compared with a first predetermined threshold value for 25 times, and if the maximum value is greater than the first predetermined threshold value through comparison, the time period to which the maximum value belongs may be determined as the first time period. For another example, if the average number of operations in the time periods 13:00 to 14:00 is 15 times, and the average value is the minimum value among the average numbers of all the time periods in one time period, the average value is compared with a second predetermined threshold value 18 times by using the minimum value, that is, 15 times, and the minimum value is smaller than the second predetermined threshold value, then the time period to which the minimum value belongs may be determined as the second time period.

Optionally, in this embodiment, the first type information indicates that the time taken for the operation is shorter than the time taken for the operation indicated by the second type information, for example, as shown in fig. 2, assuming that the terminal 206 is a notebook computer, the installed client 202 is a computer administrator, the plurality of time periods are 7 consecutive days, each time period is 1 day, each time period is 1 hour, and the time period from 8:00 to 9:00 is determined as the first time period according to the operation statistical information, when the time period from 8:00 to 9:00 of the next time period after the predetermined time point is reached, the first type information is pushed, for example, information reminding the client of "immediate physical examination" is pushed; and determining that the time period from 13:00 to 14:00 is a second time period according to the operation statistical information, and pushing second type information when the time period from 13:00 to 14:00 of the next time period after the preset time point is reached, for example, pushing information for reminding a client of repairing the vulnerability.

According to the embodiment provided by the invention, the corresponding information is pushed to the client at different time periods, namely the first type information is pushed to the client at the first time period, the second type information is pushed to the client at the second time period, and the appropriate information is pushed to the client at the appropriate time period according to the operation habit of the user, so that the information pushed to the client by the server is closer to the requirements of the user.

As an alternative, as shown in fig. 5, the step S402 of determining, according to the operation statistic information, a first time period for pushing the first type of information to the client in each of a plurality of time periods after the predetermined time point and a second time period for pushing the second type of information to the client in each of the plurality of time periods after the predetermined time point includes:

s502, acquiring the average value of the operated times of the client on each time period in each of a plurality of time periods before the preset time point according to the operation statistical information;

s504, determining the time period of which the average value is greater than a first preset threshold value as a first time period, and determining the time period of which the average value is less than a second preset threshold value as a second time period; wherein the first predetermined threshold is greater than or equal to the second predetermined threshold.

For example, as shown in fig. 2 and table 3, it is assumed that the terminal 206 is a notebook computer, the installed client 202 is a computer administrator, and the plurality of time periods are 7 consecutive days, each time period is 1 day, and each time period is 1 hour. Further, assume that the first predetermined threshold is 25 times and the second predetermined threshold is 18 times. For example, the average operation number of the time periods 8:00 to 9:00, that is, the first average value is 50 times, and if it is determined that the first average value is 50 times greater than the first predetermined threshold value 25 times, it is determined that the number of times the computer administrator is operated in the time period is greater than the first predetermined threshold value. For another example, if the average operation number of the time periods 13:00 to 14:00, that is, the second average value is 15 times, it can be determined that the number of times that the computer administrator is operated in the time period is less than the second predetermined threshold 25 times in a time period, and it is determined that the number of times that the computer administrator is operated in the time period is less than the second predetermined threshold in the time period.

According to the embodiment provided by the application, the average value in a time period is compared with the preset threshold value, and the size relation between the operation times of the client and the preset threshold value in the time period is further obtained, so that the first time period and the second time period are determined, and the server can conveniently push different information to the client according to different time periods.

As an alternative, as shown in fig. 6, in step S106, pushing different information to the client over the plurality of time periods in each of the time periods after the predetermined time point includes:

s602, judging whether to push first type information to the client at least according to whether a first time period in a plurality of time periods after a preset time point is reached;

s604, judging whether to push the second type information to the client side according to at least a second time period in a plurality of time periods after the preset time point.

For example, assuming that the predetermined time point is 15:00 pm, the server 204 obtains the operation statistical information of the clients 202 in a plurality of time periods before the predetermined time point, analyzes the operation statistical information, compares the operation times in each time period with a predetermined threshold according to a predetermined condition, and further determines the first time period and the second time period in one time period, so that when the first time period or the second time period in the time period after the predetermined time point is reached is determined, corresponding information can be pushed to the client 202 on the terminal 206 according to the operation habits of the client 202 on the terminal 206.

As an optional scheme, in this embodiment, in step S702, at least according to whether the first time period in the plurality of time periods after the predetermined time point is reached, the determining whether to push the first type information to the client includes one of the following:

1) if the first time period is reached, pushing first type information to the client; or,

2) if the first time period is reached, judging the current operation state of the terminal where the client is located, and if the current operation state indicates that the terminal is in an idle state, pushing first type information to the client;

in this embodiment, in step S704, at least determining whether to push the second type information to the client according to the second time period in the plurality of time periods after the predetermined time point is reached includes one of:

1) if the second time period is reached, pushing second type information to the client; or,

2) and if the current operation state indicates that the terminal is in an idle state, pushing second type information to the client.

Optionally, in this embodiment, it may also be determined, but not limited to, whether the server 204 pushes information to the client 202 in combination with a current operating state of the terminal 206 where the client 202 is located. The current operating state of the terminal 206 may include, but is not limited to: busy and idle. Optionally, the busy and idle operating states in this embodiment may be, but are not limited to: as measured by whether the percentage of CPU occupancy of the terminal 206 is less than a predetermined threshold, and by whether the time that the terminal 206 has not been operated continuously is greater than a predetermined threshold.

Described specifically with reference to the example, for example, assuming that it is determined that the first period of time has been reached, the terminal 206 plays a video for 2 consecutive hours (for example, 13:00 to 15:00), and no operation other than the play operation is performed by the user, it may be determined that the current operation state of the terminal 206 in the above period of time is the idle state. For another example, assuming that the CPU occupancy percentage of the terminal 206 for 1 continuous hour (e.g., 12:00 to 13:00) is 10%, and the CPU occupancy percentage is less than the predetermined threshold 30%, the current operating state of the terminal 206 in the above time period may also be determined to be the idle state. In which case the corresponding first type information may be pushed to the client 202.

For another example, assuming that the second time period is determined to have arrived and the current operation state of the terminal 206 indicates that the terminal 206 is in the idle state, the second type information may be pushed to the client 202.

By the embodiment provided by the invention, whether the corresponding first type information or the second type information is pushed or not is further judged by combining the current operation state of the terminal, so that the idle period of the user using the terminal is further utilized, the safety protection of the terminal is improved, and unnecessary interference to a client on the terminal is reduced.

As an optional solution, the first type information includes a plurality of subtype information, and each subtype information corresponds to a type of operation instruction in which the client is operated over the first time period.

Optionally, as shown in conjunction with table 2, the operation of the client 202 on the terminal 206 may be further refined, into operations of different subtypes. For example, the operation of killing trojans includes: trojan cloud search _ fast scan, Trojan cloud search _ return (statistics of tricks, all page returns are there); the trace removal operation includes: removing trace-scanning and removing trace-cleaning; optimizing system class operations includes: system optimization scan button, system optimization TAB. The same type of operation corresponds to different sub-type information in the first type of information on the client 202, and each sub-type information corresponds to a type of operation instruction that the client 202 is operated over the first time period.

Optionally, in this embodiment, the operation in the first time period is further refined to obtain operation statistical information of each specific operation executed by the client 202 in the first time period, and then, for an operation executed a higher number of times in the first time period, the refined analysis is performed, so that not only is information pushed to the client 202 at a proper time to achieve the purpose of reducing interference to the client 202, but also other related information is pushed to the client 202 at a corresponding time period in combination with the operation habit of the client 202 to achieve the purpose of pushing information more suitable for the operation habit of the client 202 to the client 202.

For example, fig. 7 shows operation statistics of three specific operations of "loudongxf (bug fix)" with an operation ID of 12042, "yijianxifu (one-click fix)" with an operation ID of 12041, and "lijiijian (immediate examination)" with an operation ID of 11033, for a time period of 0:00 to 12:00 in one time period by the client 202. According to the operation statistics information server 204, it can be known that the client 202 often performs the operation of the repair class in 7:00 to 8:00, and then, in the following time period, when the time period reaches 7:00 to 8:00, other related repair class operations can be pushed to the client 202 according to the operation habit of the client 202.

According to the embodiment provided by the invention, the time period with a large number of operation times in the operation statistical information is refined, the deep level requirements of the user are mined, and the information which is more in line with the operation habits of the client is pushed to the client.

As an alternative, the obtaining operation statistical information indicating an operation performed on the client over each of a plurality of time periods before the predetermined time point includes:

s1, acquiring the number of times of performing an operation on the client over a plurality of time periods in each of a plurality of time periods before the predetermined time point;

and S2, generating an operation statistical graph or an operation statistical table according to the times of executing the operation on the client in a plurality of time periods, wherein the operation statistical graph or the operation statistical table is used for showing the corresponding relation between the time periods and the times of executing the operation on the client in the time periods, and the operation statistical graph or the operation statistical table is used as operation statistical information.

Alternatively, in this embodiment, the number of times of performing an operation on the client over different time periods in each of the multiple time periods may be represented by a graph. For example, the number of times of performing an operation on the client 202 in different time periods in each of the plurality of time periods is obtained, and then the correspondence between the different time periods and the number of times of performing an operation on the client 202 in the different time periods is shown by using the operation statistical chart, as shown in fig. 3 and 7.

Through the embodiment provided by the invention, the purpose of more intuitively acquiring the operation statistical information of the executed operation of the client in a time period is achieved, the operation habit of the client in the time period is conveniently and accurately acquired, the specific requirements of the client on the terminal are deeply mined, and the information which is more in line with the requirements of the client is pushed to the client.

It should be noted that, for simplicity of description, the above-mentioned method embodiments are described as a series of acts or combination of acts, but those skilled in the art will recognize that the present invention is not limited by the order of acts, as some steps may occur in other orders or concurrently in accordance with the invention. Further, those skilled in the art should also appreciate that the embodiments described in the specification are preferred embodiments and that the acts and modules referred to are not necessarily required by the invention.

Through the above description of the embodiments, those skilled in the art can clearly understand that the method according to the above embodiments can be implemented by software plus a necessary general hardware platform, and certainly can also be implemented by hardware, but the former is a better implementation mode in many cases. Based on such understanding, the technical solutions of the present invention may be embodied in the form of a software product, which is stored in a storage medium (e.g., ROM/RAM, magnetic disk, optical disk) and includes instructions for enabling a terminal device (e.g., a mobile phone, a computer, a server, or a network device) to execute the method according to the embodiments of the present invention.

Example 2

According to an embodiment of the present invention, there is also provided an information pushing apparatus for implementing the information pushing method, as shown in fig. 8, the apparatus includes:

1) an acquisition unit 802 configured to acquire operation statistical information indicating an operation performed on a client over each of a plurality of time periods before a predetermined time point;

2) a determining unit 804, configured to determine, according to the operation statistical information, a plurality of time periods for pushing different information to the client in each of a plurality of time periods after a predetermined time point;

3) a pushing unit 806, configured to push different information to the client over a plurality of time periods in each time period after the predetermined time point.

Optionally, in this embodiment, the time period is a subset of each of a plurality of time periods before the predetermined time point and a plurality of time periods after the predetermined time point. That is, each time period includes a plurality of time segments.

For example, assuming that the plurality of time periods may be, but is not limited to, 7 consecutive days, each time period being 1 day, one time period of each time period may be, but is not limited to, 1 hour. And counting the operation information of the operation executed by the client 202 in each time period. For example, table 4 shows operational information of client 202 over a time period of 15:00 to 16:00 of 2013-8-13.

TABLE 4

Table 4 (continuation)

For example, as shown in table 5, the statistics of the number of operations of the client 202 between 15:00 and 16:00 of the different types of operations 2013-8-13 are shown.

TABLE 5

Further, statistical values similar to the above-described operation times statistically obtained from a plurality of time periods before the predetermined time point obtain operation statistical information on respective time periods of one time period, which can be shown in table 6.

TABLE 6

Further, as shown in fig. 2 and table 6, it is assumed that the terminal 206 is a notebook computer, the installed client 202 is a computer administrator, each time period is 1 day, and each time period is 1 hour. Fig. 3 shows statistical information of operations of the notebook computer using the computer steward over three time periods 2014-8-13 to 2013-8-15 before the predetermined time point acquired by the server 204. The time period may be divided into a first time period (e.g., 8:00 to 9:00 of a time period in which an average value of the number of times the client is operated over the respective time periods over each of a plurality of time periods before the predetermined time point is greater than a first predetermined threshold) and a second time period (e.g., 13:00 to 14:00 of a time period in which an average value of the number of times the client is operated over the respective time periods over each of a plurality of time periods before the predetermined time point is less than a second predetermined threshold) according to the above operation statistical information. And after the preset time point, when the corresponding time period in the time cycle is reached, pushing corresponding information to a computer manager on the notebook computer.

As an alternative, as shown in fig. 9, in this embodiment, the determining unit 804 includes:

1) a determining module 902, configured to determine, according to the operation statistical information, a first time period for pushing the first type of information to the client in each of a plurality of time periods after a predetermined time point, and a second time period for pushing the second type of information to the client in each of the plurality of time periods after the predetermined time point; wherein the time taken to perform the operation indicated by the first type information on the client is less than the time taken to perform the operation indicated by the second type information on the client.

for example, in connection with table 6, assume that the first predetermined threshold is 25 times and the second predetermined threshold is 18 times. For example, if the average operation frequency in the time period from 8:00 to 9:00 is 50 times, it may be determined that the operation frequency in the time period is greater than the first predetermined threshold value by 25 times, and then it is determined that the time period is the first predetermined time period in a time period. For another example, if the average number of operations in the time period from 13:00 to 14:00 is 15, it may be determined that the number of operations in the time period is less than the second predetermined threshold 25 times in a time period, and then the time period is determined to be the second predetermined time period.

For example, in connection with table 6, assume that the first predetermined threshold is 25 times and the second predetermined threshold is 18 times. For example, the average operation frequency of the time periods 8:00 to 9:00 is 50 times, and if the average value is the maximum value of the average frequency of all the time periods in one time period through comparison, the maximum value, that is, 50 times is compared with a first predetermined threshold value for 25 times, and if the maximum value is greater than the first predetermined threshold value through comparison, the time period to which the maximum value belongs may be determined as the first time period. For another example, if the average number of operations in the time periods 13:00 to 14:00 is 15 times, and the average value is the minimum value among the average numbers of all the time periods in one time period, the average value is compared with a second predetermined threshold value 18 times by using the minimum value, that is, 15 times, and the minimum value is smaller than the second predetermined threshold value, then the time period to which the minimum value belongs may be determined as the second time period.

According to the embodiment provided by the invention, the corresponding information is pushed to the client at different time periods, namely the first type information is pushed to the client at the first time period, the second type information is pushed to the client at the second time period, and the appropriate information is pushed to the client at the appropriate time period according to the operation habit of the user, so that the information pushed to the client by the server is closer to the user requirement.

As an optional solution, in this embodiment, the determining module includes:

1) the obtaining submodule is used for determining a first time period used for pushing first type information to the client in each of a plurality of time periods after a preset time point and a second time period used for pushing second type information to the client in each of the plurality of time periods after the preset time point according to the operation statistical information; wherein the time taken to perform the operation indicated by the first type information on the client is less than the time taken to perform the operation indicated by the second type information on the client.

For example, as shown in fig. 2 and table 6, it is assumed that the terminal 206 is a notebook computer, the installed client 202 is a computer administrator, and the plurality of time periods are 7 consecutive days, each time period is 1 day, and each time period is 1 hour. Further, assume that the first predetermined threshold is 25 times and the second predetermined threshold is 18 times. For example, the average operation number of the time periods 8:00 to 9:00, that is, the first average value is 50 times, and if it is determined that the first average value is 50 times greater than the first predetermined threshold value 25 times, it is determined that the number of times the computer administrator is operated in the time period is greater than the first predetermined threshold value. For another example, if the average operation number of the time periods 13:00 to 14:00, that is, the second average value is 15 times, it can be determined that the number of times that the computer administrator is operated in the time period is less than the second predetermined threshold 25 times in a time period, and it is determined that the number of times that the computer administrator is operated in the time period is less than the second predetermined threshold in the time period.

As an alternative, as shown in fig. 10, the pushing unit 806 in this embodiment includes:

1) the first determining module 1002 is configured to determine whether to push the first type information to the client according to at least a first time period in a plurality of time periods after a predetermined time point is reached;

2) a second judging module 1004, configured to judge whether to push the second type information to the client according to at least a second time period of the multiple time periods after the predetermined time point is reached.

As an optional solution, in this embodiment, the first determining module includes one of the following:

1) the first pushing submodule is used for pushing the first type information to the client when a first time period is reached; or,

2) the second pushing submodule is used for judging the current operation state of the terminal where the client is located when the first time period is reached, and pushing the first type information to the client if the current operation state indicates that the terminal is in an idle state;

optionally, in this embodiment, the second determining module includes one of:

3) the third pushing submodule is used for pushing the second type information to the client when the second time period is reached; or,

4) and the fourth pushing submodule is used for judging the current operation state of the terminal where the client is located when the second time period is reached, and pushing the second type information to the client if the current operation state indicates that the terminal is in an idle state.

As an alternative, as shown in fig. 11, in this embodiment, the obtaining unit 802 includes:

1) an obtaining module 1102, configured to obtain the number of times of performing an operation on a client over a plurality of time periods in each of a plurality of time periods before a predetermined time point;

2) the generating module 1104 is configured to generate an operation statistical graph or an operation statistical table according to the number of times of performing operations on the client in the multiple time periods, where the operation statistical graph or the operation statistical table is used to show a corresponding relationship between the multiple time periods and the number of times of performing operations on the client in the multiple time periods, and the operation statistical graph or the operation statistical table is used as operation statistical information.

The above-mentioned serial numbers of the embodiments of the present invention are merely for description and do not represent the merits of the embodiments.

In the above embodiments of the present invention, the descriptions of the respective embodiments have respective emphasis, and for parts that are not described in detail in a certain embodiment, reference may be made to related descriptions of other embodiments.

In the several embodiments provided in the present application, it should be understood that the disclosed client may be implemented in other manners. The above-described embodiments of the apparatus are merely illustrative, and for example, the division of the units is only one type of division of logical functions, and there may be other divisions when actually implemented, for example, a plurality of units or components may be combined or may be integrated into another system, or some features may be omitted, or not executed. In addition, the shown or discussed mutual coupling or direct coupling or communication connection may be an indirect coupling or communication connection through some interfaces, units or modules, and may be in an electrical or other form.

The units described as separate parts may or may not be physically separate, and parts displayed as units may or may not be physical units, may be located in one place, or may be distributed on a plurality of network units. Some or all of the units can be selected according to actual needs to achieve the purpose of the solution of the embodiment.

In addition, functional units in the embodiments of the present invention may be integrated into one processing unit, or each unit may exist alone physically, or two or more units are integrated into one unit. The integrated unit can be realized in a form of hardware, and can also be realized in a form of a software functional unit.

The integrated unit, if implemented in the form of a software functional unit and sold or used as a stand-alone product, may be stored in a computer readable storage medium. Based on such understanding, the technical solution of the present invention may be embodied in the form of a software product, which is stored in a storage medium and includes instructions for causing a computer device (which may be a personal computer, a server, or a network device) to execute all or part of the steps of the method according to the embodiments of the present invention. And the aforementioned storage medium includes: a U-disk, a Read-only Memory (ROM), a Random Access Memory (RAM), a removable hard disk, a magnetic or optical disk, and other various media capable of storing program codes.

The foregoing is only a preferred embodiment of the present invention, and it should be noted that, for those skilled in the art, various modifications and decorations can be made without departing from the principle of the present invention, and these modifications and decorations should also be regarded as the protection scope of the present invention.

Claims

1. An information pushing method, comprising:

acquiring operation statistical information indicating an operation performed on the client over each of a plurality of time periods before a predetermined time point;

determining a plurality of time periods for pushing different information to the client in each of a plurality of time periods after the predetermined time point according to the operation statistical information;

pushing the different information to the client over the plurality of time periods in each time period after the predetermined point in time.

2. The method of claim 1, wherein determining, from the operational statistics, a plurality of time periods for pushing different information to the client in each of a plurality of time periods after the predetermined point in time comprises:

determining a first time period used for pushing first type information to the client in each of a plurality of time periods after the preset time point and a second time period used for pushing second type information to the client in each of the plurality of time periods after the preset time point according to the operation statistical information; wherein a time taken to perform the operation indicated by the first type information on the client is smaller than a time taken to perform the operation indicated by the second type information on the client.

3. The method of claim 2, wherein determining from the operational statistics a first time period for pushing the first type of information to the client in each of a plurality of time periods after the predetermined point in time and a second time period for pushing the second type of information to the client in each of the plurality of time periods after the predetermined point in time comprises:

acquiring an average value of the number of times the client is operated in each time period in each of the plurality of time periods before the predetermined time point according to the operation statistical information, determining a time period in which the average value is greater than a first predetermined threshold as the first time period, and determining a time period in which the average value is less than a second predetermined threshold as the second time period; wherein the first predetermined threshold is greater than or equal to the second predetermined threshold.

4. The method of claim 2, wherein pushing the different information to the client over the plurality of time periods in each of the time periods after the predetermined point in time comprises:

determining whether to push the first type information to the client at least according to whether the first time period in the plurality of time periods after the predetermined time point is reached;

and judging whether to push the second type information to the client side according to at least the second time period in the plurality of time periods after the preset time point.

5. The method of claim 4,

the determining whether to push the first type information to the client according to at least the first time period of the plurality of time periods after the predetermined time point comprises one of: if the first time period is reached, pushing the first type information to the client; or, if the first time period is reached, judging the current operation state of the terminal where the client is located, and if the current operation state indicates that the terminal is in an idle state, pushing the first type information to the client;

the determining whether to push the second type information to the client according to at least the second time period of the plurality of time periods after the predetermined time point comprises one of: if the second time period is reached, pushing the second type information to the client; or, if the second time period is reached, judging the current operation state of the terminal where the client is located, and if the current operation state indicates that the terminal is in an idle state, pushing the second type information to the client.

6. The method according to any one of claims 2 to 4, wherein the first type information includes a plurality of subtype information, each of the subtype information corresponding to a type of operation instruction for which the client is operated over the first time period.

7. The method according to any one of claims 1 to 4, wherein the obtaining operation statistical information indicating an operation performed on the client over each of a plurality of time periods before the predetermined time point comprises:

obtaining a number of times an operation is performed on the client over the plurality of time periods over each of the plurality of time periods prior to the predetermined point in time;

and generating an operation statistical graph or an operation statistical table according to the times of executing the operation on the client in the time periods, wherein the operation statistical graph or the operation statistical table is used for showing the corresponding relation between the time periods and the times of executing the operation on the client in the time periods, and the operation statistical graph or the operation statistical table is used as the operation statistical information.

8. The method according to any one of claims 1 to 4, wherein the client is an application client for operating a terminal, and the different information includes at least one of: the terminal comprises prompt information used for virus killing of the terminal, prompt information used for one-key optimization of the terminal, prompt information used for system optimization of the terminal, prompt information used for starting acceleration of the terminal and prompt information used for Trojan cloud check of the terminal.

9. An information pushing apparatus, comprising:

an acquisition unit configured to acquire operation statistical information indicating an operation performed on a client over each of a plurality of time periods before a predetermined time point;

a determining unit, configured to determine, according to the operation statistical information, a plurality of time periods for pushing different information to the client in each of a plurality of time periods after the predetermined time point;

a pushing unit, configured to push the different information to the client over the plurality of time periods in each time cycle after the predetermined time point.

10. The apparatus of claim 9, wherein the determining unit comprises:

a determining module, configured to determine, according to the operation statistical information, a first time period for pushing a first type of information to the client in each of a plurality of time periods after the predetermined time point, and a second time period for pushing a second type of information to the client in each of the plurality of time periods after the predetermined time point; wherein a time taken to perform the operation indicated by the first type information on the client is smaller than a time taken to perform the operation indicated by the second type information on the client.

11. The apparatus of claim 10, wherein the determining module comprises:

an obtaining sub-module, configured to obtain, according to the operation statistical information, an average value of the number of times that the client is operated in each of the time periods in each of the plurality of time periods before the predetermined time point, determine, as the first time period, a time period in which the average value is greater than a first predetermined threshold, and determine, as the second time period, a time period in which the average value is less than a second predetermined threshold; wherein the first predetermined threshold is greater than or equal to the second predetermined threshold.

12. The apparatus of claim 10, wherein the pushing unit comprises:

a first judging module, configured to judge whether to push the first type information to the client according to at least the first time period in the multiple time periods after the predetermined time point is reached;

and the second judging module is used for judging whether to push the second type information to the client side according to at least the second time period in the plurality of time periods after the preset time point.

13. The apparatus of claim 12,

the first judging module comprises one of the following modules: the first pushing submodule is used for pushing the first type information to the client when the first time period is reached; or the second pushing submodule is used for judging the current operation state of the terminal where the client is located when the first time period is reached, and pushing the first type information to the client if the current operation state indicates that the terminal is in an idle state;

the second judging module comprises one of the following: the third pushing submodule is used for pushing the second type information to the client when the second time period is reached; or, the fourth pushing submodule is configured to, when the second time period is reached, judge a current operation state of the terminal where the client is located, and push the second type information to the client if the current operation state indicates that the terminal is in an idle state.

14. The apparatus according to any one of claims 10 to 12, wherein the first type information includes a plurality of subtype information, each of the subtype information corresponding to a type of operation instruction for which the client is operated over the first time period.

15. The apparatus according to any one of claims 9 to 12, wherein the obtaining unit comprises:

an obtaining module configured to obtain a number of times that an operation is performed on the client over the plurality of time periods in each of the plurality of time periods before the predetermined time point;

a generating module, configured to generate an operation statistical graph or an operation statistical table according to the number of times of performing operations on the client in the multiple time periods, where the operation statistical graph or the operation statistical table is used to show a corresponding relationship between the multiple time periods and the number of times of performing operations on the client in the multiple time periods, and the operation statistical graph or the operation statistical table is used as the operation statistical information.

16. The apparatus according to any one of claims 9 to 12, wherein the client is an application client for operating a terminal, and the different information includes at least one of: the terminal comprises prompt information used for virus killing of the terminal, prompt information used for one-key optimization of the terminal, prompt information used for system optimization of the terminal, prompt information used for starting acceleration of the terminal and prompt information used for Trojan cloud check of the terminal.