CN104244031B - A kind of method and system for preventing from distorting ad content - Google Patents

A kind of method and system for preventing from distorting ad content Download PDF

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Publication number
CN104244031B
CN104244031B CN201410490364.2A CN201410490364A CN104244031B CN 104244031 B CN104244031 B CN 104244031B CN 201410490364 A CN201410490364 A CN 201410490364A CN 104244031 B CN104244031 B CN 104244031B
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data
advertisement
terminal
management server
encryption
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CN104244031A (en
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徐建国
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Shandong Taixin Electronics Co Ltd
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Shandong Taixin Electronics Co Ltd
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Abstract

The invention discloses a kind of method and system for preventing from distorting ad content, it the step of be:S1:Advertisement Server sends ad data to management server;S2:Management server checks the legitimacy of ad data;S3:Ad data is encrypted management server, generates ad data, advertisement and identifier number and the decruption key of encryption;S4:Management server sends the ad data and advertisement and identifier number of encryption to Advertisement Server;S5:Advertisement Server sends the ad data and advertisement and identifier number of encryption to terminal;S6:Management server sends advertisement and identifier number and decruption key to terminal;S7:Terminal checks the legitimacy of ad data;S8:Terminal utilizes the ad data that decryption key decryption is encrypted;S9:Ad data is shown after terminal deciphering success.The present invention effectively can prevent ad content to be tampered, and have the advantages that safe.

Description

A kind of method and system for preventing from distorting ad content
Technical field
The present invention relates to digital TV field, more particularly to a kind of method and system for preventing from distorting ad content.
Background technology
DTV, as mainstream media, is the main path for carrying out Information Communication, policy propaganda and Public-opinion directing.Advertisement It is the important component of DTV, is mainly propagated by two ways:A kind of mode is as digital television program content A part, propagated in the form of audio frequency and video together with digital television program;Another way be as independent valued added applications, Terminal user is sent to by the ad system of operator front end.In the last few years, with digital television techniques and network technology Development, occurs in that the situation of illegally distorting, delete, replacing digital TV contents.Mainly by attacking the wide of operator front end Announcement system, illegally distorts or replaces the ad content for issuing terminal user, propagates invalid information, is having a strong impact on terminal user just Advertisement in digital television business is often used, the stable unity of society has even been had a strong impact on, how to have ensured advertisement in DTV The safety of business and how quickly to find and solve advertising business to have become a urgent problem by illegal distorted.
The content of the invention
The purpose of the present invention is exactly the problems such as illegally distorted for the ad content for solving presently, there are, deleted, replaced, A kind of method and system for preventing from distorting ad content are proposed, it ensures original by carrying out validity checking to ad content The legitimacy of ad content, by the way that ad content encrypted transmission to be ensured to the security in ad content transmitting procedure, with peace The high advantage of full property.
To achieve these goals, the present invention is adopted the following technical scheme that:
A kind of method for preventing from distorting ad content, step is:
S1:Advertisement Server sends ad data to management server;
S2:Management server checks the legitimacy of ad data, if ad data is legal, performs step S3;If advertisement Data are illegal, then send examination & verification failure information to Advertisement Server, exit flow;
S3:Ad data is encrypted management server, generates ad data, advertisement and identifier AID and the use of encryption In the decruption key DKEY for the ad data for decrypting the encryption;
S4:Management server sends the ad data and advertisement and identifier AID of the encryption to Advertisement Server;
S5:Advertisement Server sends the ad data and advertisement and identifier AID of the encryption to terminal;
S6:Management server sends advertisement and identifier AID and corresponding decruption key DKEY to terminal;
S7:Terminal checks the legitimacy of ad data, if legal, performs step S8;If illegal, flow is exited;
S8:Terminal decrypts the ad data of the encryption using decruption key DKEY;
S9:Terminal judges whether decryption succeeds, if successful decryption, the ad data after display decryption;If decryption failure, Ad data is not shown then.
The step S6 is further:Terminal sends the key request for including advertisement and identifier AID to management server;Pipe Reason whois lookup decruption key DKEY corresponding with advertisement and identifier AID is simultaneously sent to terminal.
Further, the management server is received after key request, legitimacy and advertisement and identifier AID to terminal Legitimacy verified.
In the step S3, management server checks that the method for ad data legitimacy is:Judge in ad data whether Include sensitive content set in advance, if comprising sensitive content set in advance, ad data is illegal;If do not included Sensitive content, then ad data is legal.
In the step S7, terminal checks that the method for the legitimacy of ad data is:Judge the advertisement and identifier of ad data Whether number AID meets rule set in advance, if so, then ad data is legal;Otherwise, ad data is illegal.
The ad data at least includes one kind in picture, word, audio or video.
The Advertisement Server sends the ad data and advertisement and identifier number of the encryption by internet or hfc plant AID is to terminal.
The management server by internet or hfc plant send advertisement and identifier AID and decruption key DKEY to Terminal.
A kind of system for preventing from distorting ad content, including:
Advertisement Server, with management server two-way communication, sends the raw advertisement data received to management server, connects Receive the ad data and advertisement and identifier AID for the encryption that management server is sent and be sent to terminal;
Management server, with terminal two-way communication, validity checking is carried out to the ad data from Advertisement Server, and Legal ad data is encrypted, the advertisement of the ad data, advertisement and identifier AID and the decryption encryption of encryption is generated The decruption key DKEY of data;The ad data and advertisement and identifier AID of encryption are sent to Advertisement Server;And send advertisement Identification number AID and decruption key DKEY are to terminal;
Terminal, communicates with Advertisement Server, receives the ad data of encryption, and displayed on the terminals wide after successful decryption Accuse content.
The beneficial effects of the invention are as follows:Check that the legitimacy of ad data ensures that ad data is conjunction by management server The content of method;The ad data encrypted is sent to terminal by Advertisement Server, and passes through management server and sends decryption encryption Ad data key to terminal, it is ensured that security of the ad data in transmitting procedure;Further, since the advertisement of encryption Data and the decruption key of decryption are to be sent to terminal by different approach, even if the ad data for having intercepted and captured encryption The content of ad data can not be distorted, the security of ad data broadcast is further increased.It can be seen that, the present invention can both ensure The legitimacy of ad data in itself, can ensure security of the ad data in transmitting procedure again, with preventing from distorting advertisement Data, it is ensured that the advantage of ad content safe broadcast.
Brief description of the drawings
Fig. 1 is the structural representation of system of the present invention;
Fig. 2 is the flow chart of the method for the invention embodiment 1;
Wherein, 1, Advertisement Server, 2, management server, 3, terminal.
Embodiment
The invention will be further described with embodiment below in conjunction with the accompanying drawings.
Accompanying drawing described herein is used for providing a further understanding of the present invention, constitutes the part of the present invention, this hair Bright illustrated embodiment and its illustrate to be used to explain the present invention, do not constitute inappropriate limitation of the present invention.
As shown in figure 1, a kind of system for preventing from distorting ad content, it includes:
Advertisement Server 1, with the two-way communication of management server 2, sends the raw advertisement data received to management server 2, receive the ad data and advertisement and identifier AID for the encryption that management server 2 is sent and be sent to terminal 3;
Management server 2, with the two-way communication of terminal 3, legitimacy inspection is carried out to the ad data from Advertisement Server 1 Look into, and legal ad data is encrypted, generate the ad data, advertisement and identifier AID and the decryption encryption of encryption Ad data decruption key DKEY;The ad data and advertisement and identifier AID of encryption are sent to Advertisement Server 1;And Advertisement and identifier AID and decruption key DKEY is sent to terminal 3;
Terminal 3, communicates with Advertisement Server 1, receives the ad data of encryption, and show after successful decryption in terminal 3 Show ad content.
The Advertisement Server 1 is communicated by internet or hfc plant with terminal 3.
The management server passes through internet or hfc plant and terminal communication.
The terminal 3 at least includes one kind in set top box, digital TV integrated machine.
As shown in Fig. 2 a kind of method for preventing from distorting ad content, it the step of be:
S1:Advertisement Server sends ad data to management server;
S2:Management server checks the legitimacy of ad data, if ad data is legal, performs step S3;If advertisement Data are illegal, then send examination & verification failure information to Advertisement Server, exit flow;
S3:Ad data is encrypted management server, generates ad data, advertisement and identifier AID and the use of encryption In the decruption key DKEY for the ad data for decrypting the encryption;
S4:Management server sends the ad data and advertisement and identifier AID of the encryption to Advertisement Server;
S5:Advertisement Server sends the ad data and advertisement and identifier AID of the encryption to terminal;
S6:Management server sends advertisement and identifier AID and corresponding decruption key DKEY to terminal;
S7:Terminal checks the legitimacy of ad data, if legal, performs step S8;If illegal, flow is exited;
S8:Terminal decrypts the ad data of the encryption using decruption key DKEY;
S9:Terminal judges whether decryption succeeds, if successful decryption, the ad data after display decryption;If decryption failure, Ad data is not shown then.
The ad data at least includes one kind in picture, word, audio, video.
The Advertisement Server sends the ad data and advertisement and identifier number of the encryption by internet or hfc plant AID is to terminal.
The step S6 can be further:The management server passes through internet and terminal two-way communication;Terminal to Management server sends the key request for including advertisement and identifier AID;Management server is received after key request, the conjunction to terminal Method and advertisement and identifier AID legitimacy are verified;After being verified, management server is searched and advertisement and identifier number The corresponding decruption key DKEY of AID are simultaneously sent to terminal.
The step S6 can also be further:The management server passes through hfc plant and terminal two-way communication;Management Server sends advertisement and identifier AID and corresponding decruption key DKEY to terminal by hfc plant.
In the step S2, management server checks that the method for ad data legitimacy is:Judge in ad data whether Include sensitive content set in advance, if comprising sensitive content set in advance, ad data is illegal;If do not included Sensitive content, then ad data is legal.For example, when containing sensitive words such as " wheel of the law ", " big methods ", then it is assumed that be illegal advertisement.
Further, the legal of the ad data that management server is received can also be judged by way of manual examination and verification Property:The legitimacy of manual examination and verification ad data, and auditing result is fed back into management server;Management server is tied according to examination & verification Fruit judges the legitimacy of ad data, if auditing result is passes through, ad data is legal, otherwise, and ad data is illegal.
In the step S7, terminal checks that the method for the legitimacy of ad data is:Judge the advertisement and identifier of ad data Whether number AID meets rule set in advance, if so, then ad data is legal;Otherwise, ad data is illegal.
The advertisement and identifier AID is to discriminate between the unique mark of different ad datas, is raw according to rule set in advance Into, the identification number such as can generate such as AD0001, AD0002 according to " identifier+logical number " rule.
The terminal can also receive the control command of management server, and perform corresponding behaviour according to control command content Make.Forbid for example, terminal is received after display ad commands, any ad data is not shown;Terminal, which is received, allows display wide Accuse after order, show satisfactory ad data.
The above-mentioned preferred embodiment for the present invention, on the basis of technical scheme, the various modifications made or Deformation still falls within protection scope of the present invention.

Claims (7)

1. a kind of method for preventing from distorting ad content, it is characterized in that, step is:
S1:Advertisement Server sends ad data to management server;
S2:Management server checks the legitimacy of ad data, if ad data is legal, performs step S3;If ad data It is illegal, then examination & verification failure information is sent to Advertisement Server, exits flow;
S3:Ad data is encrypted management server, generates the ad data encrypted, advertisement and identifier AID and for solving The decruption key DKEY of the ad data of the close encryption;
S4:Management server sends the ad data and advertisement and identifier AID of the encryption to Advertisement Server;
S5:Advertisement Server sends the ad data and advertisement and identifier AID of the encryption to terminal;
S6:Terminal sends the key request for including advertisement and identifier AID to management server;The management server receives key After request, the legitimacy of legitimacy and advertisement and identifier AID to terminal is verified;Management server is searched and advertisements The corresponding decruption key DKEY of knowledge AID are simultaneously sent to terminal;
S7:Terminal checks the legitimacy of ad data, if legal, performs step S8;If illegal, flow is exited;
S8:Terminal decrypts the ad data of the encryption using decruption key DKEY;
S9:Terminal judges whether decryption succeeds, if successful decryption, the ad data after display decryption;If decryption failure, no Show ad data.
2. the method as claimed in claim 1 for preventing from distorting ad content, it is characterised in that in the step S2, management clothes Business device checks that the method for ad data legitimacy is:Judge whether include sensitive content set in advance in ad data, such as Fruit includes sensitive content set in advance, then ad data is illegal;If not comprising sensitive content, ad data is legal.
3. the method as claimed in claim 1 for preventing from distorting ad content, it is characterised in that in the step S7, terminal inspection The method for looking into the legitimacy of ad data is:Judge whether the advertisement and identifier AID of ad data meets rule set in advance, If so, then ad data is legal;Otherwise, ad data is illegal.
4. the method as claimed in claim 1 for preventing from distorting ad content, it is characterised in that the ad data at least includes One kind in picture, word, audio or video.
5. the method as claimed in claim 1 for preventing from distorting ad content, it is characterised in that the Advertisement Server passes through mutual Networking or hfc plant send the ad data and advertisement and identifier AID of the encryption to terminal.
6. the method as claimed in claim 1 for preventing from distorting ad content, it is characterised in that the management server passes through mutual Networking or hfc plant send advertisement and identifier AID and decruption key DKEY to terminal.
7. the system that the method as described in above-mentioned any claim is used, it is characterised in that including:
Advertisement Server, with management server two-way communication, sends the raw advertisement data received to management server, reception pipe The ad data and advertisement and identifier AID of the encryption that reason server is sent simultaneously are sent to terminal;
Management server, with terminal two-way communication, validity checking, and pairing are carried out to the ad data from Advertisement Server The ad data of method is encrypted, and generates the ad data of the ad data, advertisement and identifier AID and the decryption encryption of encryption Decruption key DKEY;The ad data and advertisement and identifier AID of encryption are sent to Advertisement Server;And send advertisement and identifier Number AID and decruption key DKEY is to terminal;
Terminal, communicates with Advertisement Server, receives the ad data of encryption, and after successful decryption in advertisement displayed on the terminals Hold.
CN201410490364.2A 2014-09-23 2014-09-23 A kind of method and system for preventing from distorting ad content Active CN104244031B (en)

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CN107767158A (en) * 2016-08-18 2018-03-06 深圳市劲嘉数媒科技有限公司 Advertisement browsing method and device based on Internet of Things packaging
CN107767159A (en) * 2016-08-18 2018-03-06 深圳市劲嘉数媒科技有限公司 Advertisement delivery method and device based on Quick Response Code
CN108269116A (en) * 2016-12-30 2018-07-10 北京国双科技有限公司 A kind of advertisement safety monitoring method and device
JP6952486B2 (en) * 2017-04-14 2021-10-20 シャープ株式会社 Content display system and content display method
CN111669649A (en) * 2020-06-04 2020-09-15 杭州今奥信息科技股份有限公司 Tamper-proof method and system for on-site image data
CN112163891A (en) * 2020-10-14 2021-01-01 广州欢网科技有限责任公司 Safe delivery method, device and equipment of internet advertisement
CN114339321A (en) * 2022-01-12 2022-04-12 上海领路人科技股份有限公司 Lamplight engineering-based video program tamper-proof intelligent management method and device

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Denomination of invention: A method and system for preventing tampering with advertising content

Effective date of registration: 20220622

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Pledgee: Qilu bank Limited by Share Ltd. Ji'nan Zhang Zhuang sub branch

Pledgor: SHANDONG TAIXIN ELECTRONICS Co.,Ltd.

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