CN1980380A - Vehicle networked video advertisement agent authorization electronic processing method and system - Google Patents

Vehicle networked video advertisement agent authorization electronic processing method and system Download PDF

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Publication number
CN1980380A
CN1980380A CNA2005100455135A CN200510045513A CN1980380A CN 1980380 A CN1980380 A CN 1980380A CN A2005100455135 A CNA2005100455135 A CN A2005100455135A CN 200510045513 A CN200510045513 A CN 200510045513A CN 1980380 A CN1980380 A CN 1980380A
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China
Prior art keywords
audit
advertising programme
agency
ride
database
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CNA2005100455135A
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CN1980380B (en
Inventor
周伟涛
余建成
张萌
张俊钦
陈典全
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Xiamen Yaxon Networks Co Ltd
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Xiamen Yaxon Networks Co Ltd
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Abstract

The system includes authorization central system, agency system, and networked vehicles. The authorization central system is in use for authorization center i.e. advertising agent with advertising (ad) managerial authority to grant agency company, to check ad program files provided by agency, and to monitor transmission, issuance, and playing of ad program files. Agency system is in use for agency company to prepare ad program files, hand over to examine, and arrange issuance, and distribute the files to networked vehicles. Networked vehicles are in use for playing back the ad program files; but validation by authorization central system is needed for stating up the ad program files. The invention divides corresponding authorities between advertising agent with ad managerial authority and agency companies so as to guarantee operations of vehicle networked video playing back system carry out normally in order.

Description

Vehicle networked video advertisement agent authorization electronic processing method and system
Technical field
The present invention relates to vehicle networked audio/video player system, specifically be meant a kind of advertisement agency's authorization electronic processing method and system that is applied to vehicle networked video.
Background technology
Taxi is as a main strength of city operation, and the low interference of its advertisement playing environment, the flowability of commercial audience, behavior centrality, high consumption will make it become the stream media terminal that the advertisement operation has a high potential.But the renewal of advertising programme content is one of its difficult problem that faces.
Normal way is advertising media's file that loop play is stored in other storage mediums such as CD or storage card in playback equipment, regularly goes to the playback equipment place to change CD or storage card by the special messenger then.Like this, just produced wasting manpower and material resources, inconvenience management, upgraded a large amount of problems such as untimely, asynchronous.
For this reason, the applicant has invented a kind of vehicle networked audio/video player system, wireless communication technology is combined with streaming media transmission technique, by mode mobile unit releasing advertisements media file and the broadcast program list to each vehicle on of an issue center with radio communication, not only can control the working days that advertisement is play and play at the issue center on which vehicle, can also monitor the broadcast situation, count the last actual play amount of advertisement.This vehicle networked audio/video player system not only can be applied to taxi, can be applied to airport, market, office building, bus, subway or the like at an easy rate equally, the applicant of this system separate case application.
Above-mentioned this scheme provides a kind of Play System of networked video advertisement, using the advertiser of this system must can not be an independent tame advertiser, an its operation mode normally advertiser tame or that several families have advertisement operation to weigh licenses to numerous ad-agencies, act on behalf of in its agent authority of power scope by each ad-agency and to accept customer consignment, make the video ads program file, could issue after the advertiser through advertisement operation power is arranged examines.This just requires to realize that in this networked video advertisement Play System the advertiser of advertisement operation power and the delineation of power between each agent are arranged that the present invention is intended to be provided as technically the electronic processing method and the system of this delineation of power service.
Summary of the invention
The invention provides a kind of vehicle networked video advertisement agent authorization electronic processing method and system, its main purpose is in vehicle networked audio/video player system to provide technical implementation for the advertiser that advertisement operation power is arranged and the delineation of power between each agent, each participant is operated in the extent of competence of oneself, thereby guarantee the operation that vehicle networked audio/video player system is normal, orderly.
The present invention adopts following technical scheme:
Vehicle networked video advertisement agent authorization electronic processing method comprises: 1) authorization center uses the hair fastener terminal equipment to make the login authentication card as agency, and the authorization information in the login authentication card is stored in its security centre's database; 2) NM server of agency reads the authorization information in the login authentication card, the audit server authentication of request authorization center, the audit server verifies to it according to the authorization information of storing in security centre's database whether decision allows this NM server login according to the checking result; 3) operating terminal of agency is submitted the audit request of advertising programme file to the audit server of authorization center, the audit server distributes first sentence nuclear identifying code for it, and should examine identifying code and deposited security centre's database in, operating terminal should be examined identifying code and write the advertising programme file, submit to the audit terminal of authorization center to examine, audit terminal verifies to this advertising programme file according to the audit identifying code of storing in security centre's database whether decision carries out content auditing to it according to the checking result; 4) audit terminal is carried out content auditing to the advertising programme file, and it is encrypted, enciphered message is write security centre's database, audit terminal will be sent back to the operating terminal of agency through the advertising programme file of audit and encryption, and the operating terminal of agency arranges its program transmission server to issue the advertising programme file; 5) the program transmission server of agency reads the enciphered message of advertising programme file from security centre's database of authorization center, it is issued to the networking ride together with the program file through audit, the networking ride recomputates the enciphered message of advertising programme file, and compare with the enciphered message that receives, whether decision plays this advertising programme file according to comparative result.
The aforementioned vehicle networked video advertisement agent authorization electronic processing method, further comprise, authorization center is the networking ride distribution ride identification information of agency by key generator, and with this ride identification information storage in its security centre's database, the program transmission server of agency is issuing the advertising programme file before the networking ride, arrive first and read the identification information of waiting to issue the networking ride in security centre's database of authorization center, be issued to the networking ride together with program file, the networking ride compares this identification information and the sign of self, just plays this advertising programme file when having only both identical.
The aforementioned vehicle networked video advertisement agent authorization electronic processing method, further comprise, after audit terminal is encrypted the advertising programme file, the audit server reads this enciphered message in security centre's database, it is write the advertising programme file, the advertising programme file is carried out superencipher together with this enciphered message, and superencipher information is write security centre's database.
The vehicle networked video advertisement agent authorization electronic treatment system comprises rights issuer system, system of agency and networking ride, wherein:
Rights issuer system comprises: the hair fastener terminal equipment, for each agency makes unique login authentication card; Security centre's database, the authorization information of the login authentication card that storage hair fastener terminal equipment is made and the audit identifying code and the enciphered message of advertising programme file; The audit server, for each pending advertising programme file generates the audit identifying code, whether checking is correct from the advertising programme file audit identifying code of agency's system operation terminal; Audit terminal is carried out content auditing and encryption to the advertising programme file, and enciphered message is stored in security centre's database;
The system of agency comprises: NM server, be responsible for the startup management of system of agency, and read the authorization information of login authentication card, submit to the audit server authentication, the result starts according to checking; Operating terminal, the program file of preparing advertising is submitted advertising programme file audit request to the audit server, receives the advertising programme file that passes through audit from audit terminal, and instruction program transmission server issues; The program transmission server issues the advertising programme file to the networking ride according to the instruction of operating terminal, and read the advertising programme enciphered message from security centre's database of authorization center, together is issued to the networking ride;
The networking ride receives advertising programme file and enciphered message thereof, recomputates the enciphered message of advertising programme file, and with the enciphered message contrast of receiving, the result determines to play the advertising programme file according to checking.
Aforementioned vehicle networked video advertisement agent authorization electronic treatment system, its rights issuer system comprises that further a key generates terminal, be used to generate and the unique corresponding ride identification information of each networking ride, be stored in security centre's database, for the identity of networking ride checking networking ride when playing the advertising programme file.
Aforementioned vehicle networked video advertisement agent authorization electronic treatment system, its rights issuer system further comprise a msu message database, are used for storing advertising programme file and the enciphered message and the audit state of review process.
In sum, the present invention has following advantage: one, the present invention provides technical implementation for advertiser that advertisement operation power is arranged and the delineation of power between each agent in vehicle networked audio/video player system, each participant is operated in the extent of competence of oneself, thereby guarantee the operation that vehicle networked audio/video player system is normal, orderly; Two, the present invention makes the advertiser of the power of management realize automation to each agential mandate, reduces the manual intervention joint, significantly reduces working procedure, increases work efficiency; Three, the present invention can guarantee fail safe and the correctness of advertising programme file in transmission course, guarantees that it is not illegally distorted.
Description of drawings
Fig. 1 is system configuration of the present invention and data flow schematic diagram;
Fig. 2 is a workflow diagram of the present invention.
Specific embodiment
Describe specific embodiments of the invention in detail below with reference to Fig. 1 and Fig. 2.
With reference to Fig. 1, system of the present invention comprises rights issuer system 1, system of agency 2 and networking ride 3, and rights issuer system 1 is used for that the advertising programme file that advertiser that authorization center promptly has advertisement operation power authorizes, agency is provided agency is examined, transmission, issue and broadcast to the advertising programme file are monitored; System of agency 2 is used for making that agency carries out the advertising programme file, submits audit to and arranges issue, is issued to networking ride 3; 3 of rides of networking are used to play the advertising programme file.
Rights issuer system 1 comprises that hair fastener terminal equipment 11, key generate terminal 12, security centre's database 13, audit server 14, audit terminal 15 and msu message database 16.Wherein, hair fastener terminal equipment 11 is made unique login authentication card for each agency; Key generates terminal 12 and is used to generate and each networking ride 3 unique corresponding ride identification information, its identity is verified when playing the advertising programme file for networking ride 3; The authorization information of the login authentication card that security centre's database 13 storage hair fastener terminal equipments 11 are made, the audit identifying code of advertising programme file and enciphered message and key generate the ride identification information that terminal 12 generates; Audit server 14 is that each pending advertising programme file generates the audit identifying code, and whether checking is correct from the advertising programme file audit identifying code of system of agency 2; 15 pairs of advertising programme files of audit terminal carry out content auditing and encryption, and enciphered message is stored in security centre's database 13;
System of agency 2 comprises NM server 21, operating terminal 22 and program transmission server 23.Wherein, NM server 21 is responsible for the startup management of system of agency 2, reads the authorization information of login authentication card, submits to 14 checkings of audit server, and the result starts according to checking; Operating terminal 22 program file of preparing advertising is submitted advertising programme files audit request to audit server 14, receives the advertising programme file that pass through audit from audit terminal 15, instructs program transmission server 23 to issue; Program transmission server 23 issues the advertising programme file to networking ride 3 according to the instruction of operating terminal 22, and reads advertising programme enciphered message and ride identification information from security centre's database 13 of rights issuer system 1, together is issued to networking ride 3.
Networking ride 3 receives advertising programme file and enciphered message thereof, recomputates the enciphered message of advertising programme file, and with the enciphered message contrast of receiving, the result determines to play the advertising programme file according to checking.
In the present embodiment, rights issuer system 1 has only one, system of agency 2 can have a plurality of, be in each city respectively, and each system of agency 2 comprises a plurality of networking rides 3, each networking ride 3 is installed on the taxi in this city, system of agency 2 and rights issuer system 1 are respectively local area network (LAN), can communicate by various possible modes between them, include spider lines and wireless network, then communicate between networking ride 3 and the system of agency by mobile communication wireless network.
The workflow of present embodiment is described at reference Fig. 2 down.
Hair fastener terminal equipment 11 is made the login authentication card for agency, and deposits the authorization information of login authentication card in security centre's database 13 (step S1); Key generates terminal 12 and generates the ride identification information for each networking ride 3, and with this ride identification information storage (step S2) in security centre's database 13.
NM server 21 reads authorization information in the login authentication card by card reader, and this login authentication information is sent to audit server 14, and login authentication (step S3) is carried out in request; Audit server 14 is transferred the login authentication information in security centre's database 13, compare (step S4) with the login authentication information that receives from NM server 21, judge both whether consistent (step S5), if it is inconsistent, then refuse NM server 21 logins (step S6), if consistent, then return by authorization information (step S7) to NM server 21, NM server 21 receives this by successfully starting (step S8) after the authorization information.
Operating terminal 22 sends advertising programme file audit request (step S9) to audit server 14, and audit server 14 generates first sentence nuclear identifying code according to this request, deposits security centre's database 14 in and sends back to operating terminal 22 (step S10); Operating terminal 22 will be examined identifying code and write the advertising programme file, and the advertising programme file is issued audit terminal 15 (step S11); Audit terminal 15 reads the audit identifying code from security centre's database 14, compare (step S12) with the audit identifying code in the advertising programme file of receiving, judge both whether consistent (step S13), if it is inconsistent, then abandon this advertising programme file (step S14), if both unanimities are then carried out content auditing (step S15) by 15 pairs of these advertising programme files of audit terminal.
15 pairs of advertising programme files of audit terminal are encrypted, and enciphered message is write security centre's database 13 (step S16); Audit server 14 reads the enciphered message that this is encrypted for the first time from security centre's database 13, it is together encrypted once more together with the advertising programme file, and superencipher information is write (step S17) in security centre's database 13; Audit terminal 15 will send back to operating terminal 22 (step S18) through the advertising programme file of content auditing and encryption.
The operating terminal transmission server 23 that programs issues advertising programme file (step S19); Before program transmission server 23 issues the advertising programme file, arrive first security centre's database 13 and read ride identification information and the advertising programme file encryption information of waiting to issue networking ride 3, be issued to networking ride 3 (step S20) together with the advertising programme file then; After the networking ride is received the advertising programme file, at first whether the ride identification information of checking oneself is consistent with the ride identification information of receiving, recomputate the enciphered message of advertising programme file then, compare with the enciphered message of receiving, verify whether it is consistent, only when the result of above-mentioned two contrasts is unanimity, just play this advertising programme file (step S21).
Cryptographic algorithm in the present embodiment adopts the md5 encryption algorithm.
Above-mentioned only is a specific embodiment of the present invention, but design concept of the present invention is not limited thereto, and allly utilizes this design that the present invention is carried out the change of unsubstantiality, all should belong to the behavior of invading protection range of the present invention.

Claims (6)

1, vehicle networked video advertisement agent authorization electronic processing method comprises:
1) authorization center uses the hair fastener terminal equipment to make the login authentication card as agency, and the authorization information in the login authentication card is stored in its security centre's database;
2) NM server of agency reads the authorization information in the login authentication card, the audit server authentication of request authorization center, the audit server verifies to it according to the authorization information of storing in security centre's database whether decision allows this NM server login according to the checking result;
3) operating terminal of agency is submitted the audit request of advertising programme file to the audit server of authorization center, the audit server distributes first sentence nuclear identifying code for it, and should examine identifying code and deposited security centre's database in, operating terminal should be examined identifying code and write the advertising programme file, submit to the audit terminal of authorization center to examine, audit terminal verifies to this advertising programme file according to the audit identifying code of storing in security centre's database whether decision carries out content auditing to it according to the checking result;
4) audit terminal is carried out content auditing to the advertising programme file, and it is encrypted, enciphered message is write security centre's database, audit terminal will be sent back to the operating terminal of agency through the advertising programme file of audit and encryption, and the operating terminal of agency arranges its program transmission server to issue the advertising programme file;
5) the program transmission server of agency reads the enciphered message of advertising programme file from security centre's database of authorization center, it is issued to the networking ride together with the program file through audit, the networking ride recomputates the enciphered message of advertising programme file, and compare with the enciphered message that receives, whether decision plays this advertising programme file according to comparative result.
2, vehicle networked video advertisement agent authorization electronic processing method as claimed in claim 1, further comprise, authorization center is the networking ride distribution ride identification information of agency by key generator, and with this ride identification information storage in its security centre's database, the program transmission server of agency is issuing the advertising programme file before the networking ride, arrive first and read the identification information of waiting to issue the networking ride in security centre's database of authorization center, be issued to the networking ride together with program file, the networking ride compares this identification information and the sign of self, just plays this advertising programme file when having only both identical.
3, vehicle networked video advertisement agent authorization electronic processing method as claimed in claim 1, further comprise, after audit terminal is encrypted the advertising programme file, the audit server reads this enciphered message in security centre's database, it is write the advertising programme file, the advertising programme file is carried out superencipher together with this enciphered message, and superencipher information is write security centre's database.
4, vehicle networked video advertisement agent authorization electronic treatment system comprises rights issuer system, system of agency and networking ride, wherein:
Rights issuer system comprises: the hair fastener terminal equipment, for each agency makes unique login authentication card; Security centre's database, the authorization information of the login authentication card that storage hair fastener terminal equipment is made and the audit identifying code and the enciphered message of advertising programme file; The audit server, for each pending advertising programme file generates the audit identifying code, the authorization information of checking agency system network management server; Audit terminal, read the audit identifying code from security centre's database, whether checking is correct from the advertising programme file audit identifying code of agency's system operation terminal, the advertising programme file carried out content auditing and encryption, and enciphered message is stored in security centre's database;
The system of agency comprises: NM server, be responsible for the startup management of system of agency, and read the authorization information of login authentication card, submit to the audit server authentication, the result starts according to checking; Operating terminal, the program file of preparing advertising is submitted advertising programme file audit request to the audit server, receives the advertising programme file that passes through audit from audit terminal, and instruction program transmission server issues; The program transmission server issues the advertising programme file to the networking ride according to the instruction of operating terminal, and read the advertising programme enciphered message from security centre's database of authorization center, together is issued to the networking ride;
The networking ride receives advertising programme file and enciphered message thereof, recomputates the enciphered message of advertising programme file, and with the enciphered message contrast of receiving, the result determines to play the advertising programme file according to checking.
5, vehicle networked video advertisement agent authorization electronic treatment system as claimed in claim 4, its rights issuer system comprises that further a key generates terminal, be used to generate and the unique corresponding ride identification information of each networking ride, be stored in security centre's database, for the identity of networking ride checking networking ride when playing the advertising programme file.
6, vehicle networked video advertisement agent authorization electronic treatment system as claimed in claim 4, its rights issuer system further comprises a msu message database, is used for storing advertising programme file and the enciphered message and the audit state of review process.
CN2005100455135A 2005-12-05 2005-12-05 Vehicle networked video advertisement agent authorization electronic processing method and system Expired - Fee Related CN1980380B (en)

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Cited By (5)

* Cited by examiner, † Cited by third party
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CN101986644A (en) * 2010-10-26 2011-03-16 上海同想文化传播有限公司 Internet-based automatic golf course media content updating method
CN104244031A (en) * 2014-09-23 2014-12-24 山东泰信电子股份有限公司 Method and system for preventing tampering with advertising content
CN104539910A (en) * 2015-01-16 2015-04-22 移康智能科技(上海)有限公司 Method, system and monitoring equipment thereof for safe access of data
CN114339321A (en) * 2022-01-12 2022-04-12 上海领路人科技股份有限公司 Lamplight engineering-based video program tamper-proof intelligent management method and device
CN114374851A (en) * 2022-01-13 2022-04-19 中国铁道科学研究院集团有限公司电子计算技术研究所 High-speed rail fusion media playing control method, system and equipment and high-speed rail playing equipment

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CN1284818A (en) * 2000-09-29 2001-02-21 清华大学 Full digital conditioned receiving method for video broadcost in cable TV network
CN1553711A (en) * 2003-06-05 2004-12-08 上海网上乐园信息技术有限公司 Fluid multimedia program broadcasting system and realizing method
JP2005007954A (en) * 2003-06-17 2005-01-13 Deinpuru:Kk Advertising device for taxi

Cited By (6)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
CN101986644A (en) * 2010-10-26 2011-03-16 上海同想文化传播有限公司 Internet-based automatic golf course media content updating method
CN104244031A (en) * 2014-09-23 2014-12-24 山东泰信电子股份有限公司 Method and system for preventing tampering with advertising content
CN104244031B (en) * 2014-09-23 2017-11-07 山东泰信电子股份有限公司 A kind of method and system for preventing from distorting ad content
CN104539910A (en) * 2015-01-16 2015-04-22 移康智能科技(上海)有限公司 Method, system and monitoring equipment thereof for safe access of data
CN114339321A (en) * 2022-01-12 2022-04-12 上海领路人科技股份有限公司 Lamplight engineering-based video program tamper-proof intelligent management method and device
CN114374851A (en) * 2022-01-13 2022-04-19 中国铁道科学研究院集团有限公司电子计算技术研究所 High-speed rail fusion media playing control method, system and equipment and high-speed rail playing equipment

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