CN104021727A - WeChat shopping anti-counterfeiting mark and preparation method thereof - Google Patents

WeChat shopping anti-counterfeiting mark and preparation method thereof Download PDF

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Publication number
CN104021727A
CN104021727A CN201410274392.0A CN201410274392A CN104021727A CN 104021727 A CN104021727 A CN 104021727A CN 201410274392 A CN201410274392 A CN 201410274392A CN 104021727 A CN104021727 A CN 104021727A
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China
Prior art keywords
shopping
counterfeiting mark
counterfeiting
layer
preparation
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CN201410274392.0A
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Chinese (zh)
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CN104021727B (en
Inventor
张钦永
胥国芳
王庆刚
巩建宝
毕宜军
乔红宝
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Shandong Taibao Information Technology Group Co., Ltd
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Shandong Taibao Preventing Counterfeit Product Co Ltd
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Publication of CN104021727A publication Critical patent/CN104021727A/en
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Publication of CN104021727B publication Critical patent/CN104021727B/en
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Abstract

The invention belongs to the field of anti-counterfeiting marks, and particularly relates to a WeChat shopping anti-counterfeiting mark and a preparation method of the WeChat shopping anti-counterfeiting mark. The WeChat shopping anti-counterfeiting mark sequentially comprises a digital layer, a printing layer, a substrate layer, a glue layer and a release paper layer from outside to inside, wherein the digital layer carries two-dimension codes, and after the two-dimension codes are read in an optical mode, an interface formed by returned information carries a second-level menu and a third-level menu; adhesive force between the digital layer and the substrate layer is no smaller than 3 B. The preparation method comprises the material selection step, the plate making and printing step, the code assignment step and the compound die cutting step, and then, the WeChat shopping anti-counterfeiting mark is obtained. According to the WeChat shopping anti-counterfeiting mark and the preparation method of the WeChat shopping anti-counterfeiting mark, the shopping function and the anti-counterfeiting function are achieved, the oneness that an original anti-counterfeiting mark only has the anti-counterfeiting function is broken through, the use value of anti-counterfeiting marks is improved, shopping and query can be carried out more conveniently and rapidly, the function that a product is firstly confirmed and then purchased is achieved, and the defect that remote identification is difficult is overcome.

Description

Micro-letter shopping anti-counterfeiting mark and preparation method thereof
Technical field
The invention belongs to anti-counterfeiting mark field, be specifically related to a kind of micro-letter shopping anti-counterfeiting mark and preparation method thereof.
Background technology
Universal along with the raising of living standards of the people and network, networked shopping mode is gradually by people are approved, but because the singularity of shopping at network has also caused the drawback of some net purchases.
Because net purchase has, to cause net purchase without the advantage of regional limits be generally remote payment shopping, thus net purchase conventionally, shopping quality long with delivery period according to deficient, differentiate difficult drawback at a distance; In order to expand the information source of net purchase, the platform of the net purchase condition of conventionally geting started is very low, for the supervision of information also difficulty relatively, this caused net purchase commercial quality according to deficient, deceptive information spreads unchecked, sellers' qualification is without the drawback ensureing.
Company of Wei Xinshi Tengxun sends voice SMS, video, picture and word in a of release on January 21st, 2011 fast by network, supports the mobile phone chats software of many people group chat.There is zero rate, cross-platform communication, show the functions such as real-time input state, compared with traditional messaging communication mode, more flexible, intelligent, and save rate.
On current all documents, disclosed Quick Response Code purchase method has mainly solved the shopping way based on Quick Response Code and mobile communication equipment.Its drawback is because do not consider consumer's rate problem, makes consumer's query rate very low, and most of numbers are not queried, and copies code fraud left very large space to fake producer.
The disclosed anti-counterfeiting mark with Quick Response Code is characterized in that described Quick Response Code carries website information and security code information at present.Do not possess the service function between the producer and consumer.
Summary of the invention
The object of this invention is to provide a kind of micro-letter shopping anti-counterfeiting mark, realize shopping, false proof difunctional, convenient and swift, anti-counterfeiting power is high; The present invention provides the preparation method of micro-letter shopping anti-counterfeiting mark simultaneously, scientific and reasonable, simple.
Micro-letter shopping anti-counterfeiting mark of the present invention, comprise successively from outside to inside digital layer, printed layers, substrate layer, glue layer and off-style paper layer, digital layer carries Quick Response Code, and Quick Response Code is after optical mode recognition, and second-level menu and three-stage menu are carried in the interface that the information of returning forms; Adhesion >=the 3B of digital layer and substrate layer.
The preparation method of micro-letter shopping anti-counterfeiting mark of the present invention, step is as follows:
(1) select material: select base material according to customer demand;
(2) Plate making printing: the form design plate-making with picture and text by client's Logo Business Name information by customer requirement, in order to improve its anti-counterfeiting power, in design process, rightly false proof plate-making means are embedded into the inside according to layout, utilize the galley making to print;
(3) endowed: to utilize safe precious false proof physical distribution management platform to carry out data generation, utilize digital machine to carry out endowed;
(4) composite mold cutting: utilize release liners to carry out compound, then using automatic die cutter is single mark by its cross cutting.
Base material described in step (1) is the one in stationery, film class or synthetic class material.
In plate-making process described in step (2), the time shutter is 3-11 minute, and edition time of washing is 3-20 minute, and drying the version time is 2.5-3.5 hour, and be 6-8 minute set time.
The grammes per square metre of the release liners described in step (4) is 62-120g/m 2, off-type force is 1.5-2.5N/m, thickness is 45-55 μ m.
Compound middle gluing glue amount described in step (4) is 10-30g/m 2.
The preparation method of micro-letter shopping anti-counterfeiting mark of the present invention, concrete steps are as follows:
(1) select material: select stationery (containing speciality paper), film class or synthetic class material as base material according to customer demand;
(2) Plate making printing: the form design plate-making with picture and text by information such as client's Logo Business Names by customer requirement, in order to improve its anti-counterfeiting power, in design process, rightly false proof plate-making means are embedded into the inside according to layout, time shutter 3-11 minute in plate-making process, washes an edition time 3-20 minute; Dry version time 2.5-3.5 hour, set time, 6-8 minute, utilized the galley making to print, and can select one or more anti-forgery ink to print in order to increase anti-counterfeiting characteristic;
(3) endowed: utilize safe precious false proof physical distribution management platform to carry out data generation, the digital machine that utilizes company of Fuji-Xerox to produce carries out endowed, blackness 1-15, resolution 600 × 600, print speed 55-95 m/min;
(4) composite mold cutting: utilize release liners (grammes per square metre: 62-120g/m 2, off-type force: 1.5-2.5N/m, thickness: 50 ± 5 μ m) carry out compoundly, and glue amount is 10-30g/m 2, then using automatic die cutter is single mark by its cross cutting.
" safe precious false proof physical distribution management platform " is the micro-letter anti-fake comprehensive management platform based on the research and development of the public of Wei Xin official account, by this platform, the false proof physical distribution management platform characteristics with mobile Internet that make Shandong Taibao Preventing Counterfeit Product Co., Ltd., have also increased client's viscosity more.
Its major function:
Verification step: operation false proof, logistics checking is described.
Fake certification: send security code and complete false proof inquiry, can information labelings such as whether carrying out nearby shops (dealer) on map be set according to enterprise, person searches with guide consumption.
Falsifying evidence obtaining: send false proof (logistics) code and complete the inquiry of falsifying.Falsifying function can be opened to consumer (depending on that enterprise arranges).
More verification methods: to phone, web portal introduction.
Report right-safeguarding: system can automatically be extracted the obligate information of this enterprise (comprising website, phone etc.) represent according to number.
Help: show and help word or effectively link.
Micro-letter is false proof: to based on the false proof introduction of micro-letter, coordinate picture, word describes.
Solution: the solution providing is introduced, coordinated picture, word.
Industry case: sector application case is simply introduced, link can be provided.
Contact us: CompanyAddress, phone information are shown.
Company introduction: to company introduction, can coordinate word, picture.
Sweepstake: provide prize drawing to looking into false proof client based on micro-letter.
The present invention's inquiry is not limited by when and where with shopping.Along with the arrival in intelligence epoch, smart mobile phone spreads to every household, makes inquiry more convenient with shopping by mobile telephone scanning, and consumer can do shopping anywhere or anytime, prize, integration etc.
Intelligent replying: user is as long as input keyword, and system can show for information about automatically.
LBS location: on map, locate from your nearest dealer address, and mark; According to the particular location that can represent shops, dealer on map is set; Can realize accurate location, the track playback function of falsifying.
O2O guiding: realize demand on line by micro-letter+two-dimension code label and be directed under line, precision marketing, the change of entrance, what bring is exactly the change of marketing mode.
The result is directly perceived: can represent customization picture, add link support, can directly jump to company's site, on-line shop, publicity website etc.Realize the result directly perceived, increased user experience.By introducing webpage, can supporting picture represent the information such as Related product, enterprise of networking enterprise.Information is abundanter.
Utilizing the method for anti-counterfeiting mark of the present invention shopping is to utilize micro-letter to sweep the Quick Response Code sweeping anti-counterfeiting mark to scan, and enters safe precious false proof physical distribution management platform, inquires about, does shopping and the activity such as service according to platform information.
The present invention compared with prior art, has following beneficial effect:
(1) realize shopping, false proof difunctional, break original anti-counterfeiting mark and only possess anti-fraud functional unicity, promoted the use value of anti-counterfeiting mark.Strengthen the market exclusivity of anti-counterfeiting mark.
(2) it is more convenient to do shopping, inquire about.Clap the mode of code by mobile phone and just can inquire about and shopping, consumer can do shopping anywhere or anytime, prize, integration etc.
(3) realized product has first been confirmed to rear shopping function, solve the drawback that remote discriminating is difficult, because information content of the present invention is large, utilize mobile telephone scanning, can obtain the pictorial diagram of purchased commodity and the information such as all quality, production of these commodity at once, be convenient to the confirmation of consumer to product.
(4) realized shopping after to Product Validation function.
Embodiment
Below in conjunction with embodiment, the present invention is described further.
Embodiment 1
Customer order (1,000,000 pieces)
(1) select material: the adhesive sticker art paper model AW5209 that Ai Li company produces is base material.
(2) Plate making printing: by customer requirement design plate-making, plate-making anti-counterfeiting characteristic is disconnected pen technology.5 minutes plate-making exposure time, wash version 3 minutes; Dry version 2.5 hours, 6 minutes set times.Anti-forgery ink is the colourless red fluorescent ink that excites.
(3) endowed: utilize safe precious false proof physical distribution management platform to carry out data generation, the digital machine that utilizes company of Fuji-Xerox to produce carries out endowed.Blackness 1, resolution 600 × 600,55 ms/min of print speed.
(4) composite mold cutting: utilize release liners (grammes per square metre: 62g/m 2, off-type force: 2N/m, thickness: 55 μ m) carry out compoundly, and glue amount is 30g/m 2, then using automatic die cutter is single mark by its cross cutting.
Finished product rate is 99.1%, meets the quality of production requirement of company.
Embodiment 2
Customer order (1,500,000 pieces)
(1) select material: base material is the PET of 30 μ m.
(2) Plate making printing: autonomous Design plate-making, plate-making anti-counterfeiting characteristic is that technology is answered in embedding.3 minutes plate-making exposure time, wash version 12 minutes; Dry version 3 hours, 7 minutes set times.Anti-forgery ink is to excite chilli oil China ink.
(3) endowed: utilize safe precious false proof physical distribution management platform to carry out data generation, the digital machine that utilizes company of Fuji-Xerox to produce carries out endowed.Blackness 7, resolution 600 × 600,85 ms/min of print speed.
(4) composite mold cutting: utilize release liners (grammes per square metre: 120g/m 2, off-type force: 1.5N/m, thickness: 50 μ m) carry out compoundly, and glue amount is 10g/m 2, then using automatic die cutter is single mark by its cross cutting.
Finished product rate is 99.5%, meets the quality of production requirement of company.
Embodiment 3:(order 1,000,000)
(1) select material: the synthetic paper BW0053 that Ai Li company produces.
(2) Plate making printing: autonomous Design plate-making, plate-making anti-counterfeiting characteristic is shrink technology.11 minutes time shutter, wash version 20 minutes; Dry version 3.5 hours, 8 minutes set times.Anti-forgery ink is the colourless red fluorescent ink that excites.
(3) endowed: utilize the safe treasure of my company to flow false proof management platform and carry out data generation, the digital machine that utilizes company of Fuji-Xerox to produce carries out endowed.Blackness 15, resolution 600 × 600,95 ms/min of print speed.
(4) composite mold cutting: utilize release liners (grammes per square metre: 80g/m 2, off-type force: 2.5N/m, thickness: 45 μ m) carry out compoundly, and glue amount is 20g/m 2, then using automatic die cutter is single mark by its cross cutting.
Finished product rate is 99%, meets the quality of production requirement of company.

Claims (6)

1. a micro-letter shopping anti-counterfeiting mark, comprise successively from outside to inside digital layer, printed layers, substrate layer, glue layer and off-style paper layer, digital layer carries Quick Response Code, it is characterized in that Quick Response Code is after optical mode recognition, and second-level menu and three-stage menu are carried in the interface that the information of returning forms; Adhesion >=the 3B of digital layer and substrate layer.
2. a preparation method for micro-letter shopping anti-counterfeiting mark claimed in claim 1, is characterized in that step is as follows:
(1) select material: select base material according to customer demand;
(2) Plate making printing: the form design plate-making with picture and text by client's Logo Business Name information by customer requirement, in order to improve its anti-counterfeiting power, in design process, rightly false proof plate-making means are embedded into the inside according to layout, utilize the galley making to print;
(3) endowed: to utilize safe precious false proof physical distribution management platform to carry out data generation, utilize digital machine to carry out endowed;
(4) composite mold cutting: utilize release liners to carry out compound, then using automatic die cutter is single mark by its cross cutting.
3. the preparation method of micro-letter shopping anti-counterfeiting mark according to claim 2, is characterized in that the base material described in step (1) is the one in stationery, film class or synthetic class material.
4. the preparation method of micro-letter shopping anti-counterfeiting mark according to claim 2, it is characterized in that in the plate-making process described in step (2) that the time shutter is 3-11 minute, washing edition time is 3-20 minute, and drying the version time is 2.5-3.5 hour, and be 6-8 minute set time.
5. the preparation method of micro-letter shopping anti-counterfeiting mark according to claim 2, the grammes per square metre that it is characterized in that the release liners described in step (4) is 62-120g/m 2, off-type force is 1.5-2.5N/m, thickness is 45-55 μ m.
6. the preparation method of micro-letter shopping anti-counterfeiting mark according to claim 2, is characterized in that the compound middle gluing glue amount described in step (4) is 10-30g/m 2.
CN201410274392.0A 2014-06-19 2014-06-19 Micro-letter false proof mark of shopping and its preparation method Active CN104021727B (en)

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Cited By (2)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
CN104750788A (en) * 2015-03-12 2015-07-01 励元科技(上海)有限公司 Anti-counterfeit logistic inquiry method with WeChat
CN105894948A (en) * 2014-09-09 2016-08-24 上海火并信息技术有限公司 Multifunctional multilayer adhesive label with surface front layer and surface back layer having personalized information

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CN101615258A (en) * 2008-06-27 2009-12-30 银河联动信息技术(北京)有限公司 Two-dimensional code anti-counterfeiting label that part covers and forming method thereof
CN102629443A (en) * 2012-04-30 2012-08-08 无锡新光印防伪技术有限公司 Anti-fake label stick with hidden variable information, and preparation method thereof
CN103093691A (en) * 2013-01-15 2013-05-08 广东正迪科技股份有限公司 Manufacturing method for integration anti-counterfeit label
CN103198760A (en) * 2013-04-25 2013-07-10 阜阳庆丰余防伪材料有限公司 Production process of colorful and transparent holographic laser two-dimension code relating and uncovering label

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JP2007256747A (en) * 2006-03-24 2007-10-04 Brother Ind Ltd Wireless tag label, tag tape roll, wireless tag circuit element cartridge
CN1909704A (en) * 2006-08-30 2007-02-07 钟杨 Method for obtaining user interface of mobile terminal equipment and mobile terminal device
CN101615258A (en) * 2008-06-27 2009-12-30 银河联动信息技术(北京)有限公司 Two-dimensional code anti-counterfeiting label that part covers and forming method thereof
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CN103198760A (en) * 2013-04-25 2013-07-10 阜阳庆丰余防伪材料有限公司 Production process of colorful and transparent holographic laser two-dimension code relating and uncovering label

Cited By (2)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
CN105894948A (en) * 2014-09-09 2016-08-24 上海火并信息技术有限公司 Multifunctional multilayer adhesive label with surface front layer and surface back layer having personalized information
CN104750788A (en) * 2015-03-12 2015-07-01 励元科技(上海)有限公司 Anti-counterfeit logistic inquiry method with WeChat

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Address after: 256407 Shandong Zibo County, Huantai Province, north of the first sea

Patentee after: Shandong Taibao Information Technology Group Co., Ltd

Address before: 256407 Shandong Zibo County, Huantai Province, north of the first sea

Patentee before: SHANDONG TAIBAO PREVENTING COUNTERFEIT PRODUCT Co.,Ltd.

CP01 Change in the name or title of a patent holder