CN103841102A - Method and equipment for blocking network video advertisements - Google Patents
Method and equipment for blocking network video advertisements Download PDFInfo
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- CN103841102A CN103841102A CN201410063234.0A CN201410063234A CN103841102A CN 103841102 A CN103841102 A CN 103841102A CN 201410063234 A CN201410063234 A CN 201410063234A CN 103841102 A CN103841102 A CN 103841102A
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Abstract
The invention discloses a method and equipment for blocking network video advertisements. The method includes the steps of receiving a responding message of a page requested by a client according to the page request sent by the client, analyzing the message of the page requested by the client, distributing non-FLASH information in the message of the requested page to the client and sending a FLASH request end message to a FLASH playing server. Further, the equipment comprises a receiving unit, a page message analysis unit, a message distribution unit and a FLASH request end message sending unit. When a user sends the page request, the FLASH message mingled with the page is timely intercepted and tampered, the non-FLASH information in the requested page is forwarded to the client while the FLASH request end message is sent to the FLASH playing server, and thus the purpose of blocking the FLASH video advertisements and keeping effective information in the requested page not lost are achieved.
Description
Technical field
The invention belongs to technical field of the computer network, be specifically related to a kind of method and apparatus that shields network video advertisement.
Background technology
At present; advertisement video on network is all FLASH form; so user conventionally still can pop-up advertisement in the network environment that has shielded video; in the time that user wants to see a network film; conventionally can first eject one section of networking advertisement; this web advertisement only has member to eliminate, otherwise need to watch whole advertisement process.
In prior art, shield FLASH video ads time, conventionally need to shield a page request, but shielding a page request can cause effective information conductively-closed, loses more than gain.
Therefore, be necessary to provide a kind of method and apparatus that shields network video advertisement, can shield FLASH video ads, there will not be again the situation of the effective information conductively-closed of user requests webpage, can effectively reduce the time of the videos to be watched such as user.
Summary of the invention
The object of this invention is to provide a kind of method and apparatus that shields network video advertisement, intercepting by the message to FLASH in requests for page and distorting, send FLASH request end message, the object that has realized shielding FLASH video ads and do not lost the effective information in requests for page to FLASH Play Server.
According to an aspect of the present invention, provide a kind of method that shields network video advertisement, comprising: the message of the page of the client-requested that the page request that reception is sent according to client responds; Analyze the message of the page of client-requested, to obtain FLASH message, described FLASH message is the message of the FLASH that is mingled with in the page; Non-FLASH distribution of information in the message of the page of request is given to the client of request, and send FLASH request end message to FLASH Play Server, to shield and to skip FLASH video ads.
Wherein, in foregoing invention, described to FLASH Play Server transmission FLASH request end message, comprising: intercept the FLASH message obtaining; Distort intercepted FLASH message; Send the FLASH message of distorting, distorted FLASH message is sent to FLASH Play Server.
Wherein, in foregoing invention, the message of the page of described analysis client-requested, comprising: system call data analysis module, the message of the page by data analysis module to client-requested carries out data analysis.
Wherein, in foregoing invention, described in distort intercepted FLASH message, comprising: the keyword of the FLASH message of intercepting is play to trailer field instead.
According to another aspect of the present invention, provide a kind of equipment that shields network video advertisement, comprising: receiving element, for receiving the message of the page of the client-requested that the page request sent according to client responds; Page message analysis unit, analyzes for the message of the page of client requests that receiving element is received, and to obtain FLASH message, described FLASH message is the message of the FLASH that is mingled with in the page; Message Dispatching Unit, for giving the non-FLASH distribution of information of the message of the page of client-requested the client of request; FLASH request end message transmitting element, in the described non-FLASH information of message Dispatching Unit distribution, sends FLASH request end message to FLASH Play Server, to shield and to skip FLASH video ads.
Wherein, in foregoing invention, described FLASH request end message transmitting element comprises: interception unit, distort unit and transmitting element; Interception unit, the FLASH message obtaining for intercept page message analysis unit; Distort unit, distort for the FLASH message that interception unit is intercepted, initial FLASH message is distorted into FLASH request end message; Transmitting element, for being sent to FLASH Play Server by described FLASH request end message.
Wherein, in foregoing invention, described in distort unit and by the mode that changes FLASH message keyword, it distorted.
Wherein, in foregoing invention, described page message analysis unit comprises data analysis module, and the page that data analysis module is used for the request that client is sent carries out data analysis.
According to a kind of method and apparatus that shields network video advertisement of the present invention, in the time that user sends page request, in time the message of the FLASH being mingled with in the page is intercepted and distorted, in the time that FLASH Play Server sends FLASH request end message, the non-FLASH information in requests for page is transmitted to client, the object that has realized shielding FLASH video ads and do not lost the effective information in requests for page, reduce the time of the videos to be watched such as user, make domestic consumer also can enjoy member user's skip advertisements function, save the cost that user registered members uses.
Accompanying drawing explanation
Fig. 1 has shown the schematic diagram of the shielding network video advertisement method of the embodiment of the present invention;
Fig. 2 has shown the flow chart of the shielding network video advertisement method of the embodiment of the present invention;
Fig. 3 has shown the flow chart to FLASH Play Server transmission FLASH request end message of the embodiment of the present invention;
Fig. 4 has shown the block diagram of the shielding network video advertisement equipment of the embodiment of the present invention;
Fig. 5 has shown the block diagram of the FLASH request end message transmitting element of the embodiment of the present invention.
Embodiment
For making the object, technical solutions and advantages of the present invention more cheer and bright, below in conjunction with embodiment and with reference to accompanying drawing, the present invention is described in more detail.Should be appreciated that, these descriptions are exemplary, and do not really want to limit the scope of the invention.In addition, in the following description, omitted the description to known features and technology, to avoid unnecessarily obscuring concept of the present invention.
Fig. 1 has shown the schematic diagram of the shielding network video advertisement method of the embodiment of the present invention.
As shown in Figure 1, in the time that user sends page request by the network equipment to server, in the page of request, often include effective information and invalid information, for example invalid FLASH format video advertisement, these video ads are masked to the stand-by period that can greatly reduce user, and contribute to improve user's experience sense.In the present invention, the intercepting of the message by the FLASH in requests for page is also distorted into the message that end is play, thus the video ads of shielding FLASH form, and server directly loads the page after mute video advertisement to user simultaneously.
Fig. 2 has shown the flow chart of the shielding network video advertisement method of the embodiment of the present invention.
As shown in Figure 2, the method for the shielding network video advertisement of the embodiment of the present invention, comprises the following steps:
Step S1, the message of the page of the client-requested that the page request that reception is sent according to client responds.
Usually, when client will apply for accessing the needed page, first must send page request to server end, then the needed user page is sent to client by waiting for server end.When startup of server, can open the function of monitoring page request, the page request that monitor client sends in real time, to process in time user's request service, the message of the page that client is asked returns to client.
Step S2, the message of the page of analysis client-requested, to obtain the message of the FLASH being mingled with in the page.
The message of the page to the request receiving carries out information analysis, to obtain FLASH message, usually, in the page of client-requested, is mingled with FLASH, analyzes by the message of the page to request, just can obtain the message of the FLASH being mingled with in the page.Particularly, the message of system page to client-requested by calling data analysis module carries out data analysis, and FLASH information is distinguished from the message of requests for page.
Step S3, gives the non-FLASH distribution of information in the page message of request the client of request, and sends FLASH request end message to FLASH Play Server, to shield and to skip FLASH video ads.
After the message of the page to client-requested carries out data analysis, the non-FLASH distribution of information in the page message of request is given to the client of request, to guarantee the effective information in lost customer end requests for page not.The FLASH message obtaining is processed simultaneously, send FLASH request end message to FLASH Play Server, in the time that FLASH Play Server receives FLASH request end message, FLASH Play Server sends end play instruction to FLASH player, makes the conductively-closed of FLASH video ads and skips.
Adopt above-mentioned flow process, when user and server end carry out page request when mutual, system can be processed the FLASH message in the page of user's request, after being disposed, send FLASH request end message to FLASH Play Server, make the conductively-closed of FLASH video ads and skip, having realized user and browsed the target without video advertisement page.
Fig. 3 has shown the flow chart to FLASH Play Server transmission FLASH request end message of the embodiment of the present invention.
As shown in Figure 3, the embodiment of the present invention send FLASH request end message to FLASH Play Server, comprise the steps:
Step S31, intercepts the FLASH message obtaining.The analysis of the message of the page of process to client-requested, intercepts the FLASH message obtaining the message of the page from asking.
Step S32, distorts intercepted FLASH message.The FLASH message intercepting is distorted, specifically, the keyword of the FLASH message obtaining is play to trailer field instead.
Step S33, sends the FLASH message of distorting, and distorted FLASH message is sent to FLASH Play Server.After FLASH message is tampered into FLASH request end message, sending it to FLASH Play Server makes FLASH player skip video ads, and to the non-FLASH information in the client Forward-reques page, the object that has realized shielding FLASH video ads and do not lost the effective information in requests for page.
By the message of the FLASH that is mingled with in the above-mentioned intercept requests page, and FLASH message is distorted, distorted into FLASH and play end message, be sent to afterwards FLASH Play Server, to realize the shielding of FLASH video ads, reduce the time of the videos to be watched such as user.
Fig. 4 has shown the block diagram of the shielding network video advertisement equipment of the embodiment of the present invention; Fig. 5 has shown the block diagram of the FLASH request end message transmitting element of the embodiment of the present invention.
As shown in Figure 4, the equipment of the shielding network video advertisement of the embodiment of the present invention, comprising: receiving element 1, page message analysis unit 2, message Dispatching Unit 3 and FLASH request end message transmitting element 4.
Receiving element 1, for receiving the message of the page of the client-requested that the page request sent according to client responds.
Page message analysis unit 2, the message that is used for the page of the client requests that receiving element 1 is received is analyzed, to obtain the message of the FLASH being mingled with in the page, it comprises module according to one's analysis, the page that data analysis module is used for the request that client is sent carries out data analysis, and FLASH information is distinguished from the message of requests for page.
FLASH request end message transmitting element 4, in the described non-FLASH information of message Dispatching Unit distribution, sends FLASH request end message to FLASH Play Server, to shield and to skip FLASH video ads.
Wherein, as shown in Figure 5, FLASH request end message transmitting element 4 comprises: interception unit 41, distort unit 42 and transmitting element 43, the FLASH message that interception unit 41 is obtained for intercept page message analysis unit 2; Distorting unit 42 distorts for the FLASH message that interception unit 41 is intercepted, initial FLASH message is distorted into FLASH request end message, particularly, distort unit 42 and by the mode that changes FLASH message keyword, it is distorted, make FLASH into by the keyword of FLASH message and play trailer field; Transmitting element 43 is for being sent to FLASH Play Server by distorting the FLASH message of distorting unit 42, to realize the shielding of FLASH video ads, further, transmitting element 43 is in being sent to FLASH Play Server by the FLASH message of distorting, the non-FLASH information in the page is transmitted to client by message Dispatching Unit 3, reduce the time of the videos to be watched such as user, and do not lost the effective information in requests for page.
As mentioned above, according to a kind of method and apparatus that shields network video advertisement of the present invention, in the time that user sends page request, in time the message of the FLASH being mingled with in the page is intercepted and distorted, in the time that FLASH Play Server sends FLASH request end message, the non-FLASH information in requests for page is transmitted to client, the object that has realized shielding FLASH video ads and do not lost the effective information in requests for page, reduce the time of the videos to be watched such as user, make domestic consumer also can enjoy member user's skip advertisements function, save the cost that user registered members uses.
Should be understood that, above-mentioned embodiment of the present invention is only for exemplary illustration or explain principle of the present invention, and is not construed as limiting the invention.Therefore any modification of, making, be equal to replacement, improvement etc., within protection scope of the present invention all should be included in without departing from the spirit and scope of the present invention in the situation that.In addition, claims of the present invention are intended to contain whole variations and the modification in the equivalents that falls into claims scope and border or this scope and border.
Claims (8)
1. a method that shields network video advertisement, is characterized in that, comprising:
The message of the page of the client-requested that the page request that reception is sent according to client responds;
Analyze the message of the page of client-requested, to obtain FLASH message, described FLASH message is the message of the FLASH that is mingled with in the page;
Non-FLASH distribution of information in the message of the page of request is given to the client of request, and send FLASH request end message to FLASH Play Server, to shield and to skip FLASH video ads.
2. method according to claim 1, is characterized in that, described to FLASH Play Server transmission FLASH request end message, comprising:
Intercept the FLASH message obtaining;
Distort intercepted FLASH message;
Send the FLASH message of distorting, distorted FLASH message is sent to FLASH Play Server.
3. method according to claim 1, is characterized in that, the message of the page of described analysis client-requested, comprising: system call data analysis module, the message of the page by data analysis module to client-requested carries out data analysis.
4. method according to claim 2, is characterized in that, described in distort intercepted FLASH message, comprising: the keyword of the FLASH message of intercepting is play to trailer field instead.
5. an equipment that shields network video advertisement, is characterized in that, comprising:
Receiving element (1), for receiving the message of the page of the client-requested that the page request sent according to client responds;
Page message analysis unit (2), analyzes for the message of the page of client requests that receiving element (1) is received, and to obtain FLASH message, described FLASH message is the message of the FLASH that is mingled with in the page;
Message Dispatching Unit (3), for giving the non-FLASH distribution of information of the message of the page of client-requested the client of request;
FLASH request end message transmitting element (4), in distributing described non-FLASH information at message Dispatching Unit (3), sends FLASH request end message to FLASH Play Server, to shield and to skip FLASH video ads.
6. equipment according to claim 5, is characterized in that, described FLASH request end message transmitting element (4) comprising: interception unit (41), distort unit (42) and transmitting element (43);
Interception unit (41), the FLASH message obtaining for intercept page message analysis unit (2);
Distort unit (42), distort for the FLASH message that interception unit (41) is intercepted, initial FLASH message is distorted into FLASH request end message;
Transmitting element (43), for being sent to FLASH Play Server by described FLASH request end message.
7. equipment according to claim 6, is characterized in that, described in distort unit (42) and by the mode that changes FLASH message keyword, it distorted.
8. equipment according to claim 5, is characterized in that, described page message analysis unit (2) comprises data analysis module, and the page that data analysis module is used for the request that client is sent carries out data analysis.
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| Application Number | Priority Date | Filing Date | Title |
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| CN201410063234.0A CN103841102B (en) | 2014-02-25 | 2014-02-25 | A kind of method and apparatus for shielding network video advertisement |
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| CN201410063234.0A CN103841102B (en) | 2014-02-25 | 2014-02-25 | A kind of method and apparatus for shielding network video advertisement |
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| CN103841102A true CN103841102A (en) | 2014-06-04 |
| CN103841102B CN103841102B (en) | 2017-10-31 |
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Cited By (2)
| Publication number | Priority date | Publication date | Assignee | Title |
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| WO2016011907A1 (en) * | 2014-07-23 | 2016-01-28 | 广州金山网络科技有限公司 | Method and device for video playback |
| CN106407098A (en) * | 2015-07-27 | 2017-02-15 | 腾讯科技（深圳）有限公司 | Application program state monitoring method and device |
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| CN101123527A (en) * | 2007-02-25 | 2008-02-13 | 华为技术有限公司 | A stream media system, signaling forward device and stream media transmission method |
| CN101977233A (en) * | 2010-11-01 | 2011-02-16 | 优视科技有限公司 | Method and system for leading mobile terminal to browse webpage in reading mode |
| CN103561327A (en) * | 2013-10-11 | 2014-02-05 | 深圳创维数字技术股份有限公司 | Method, media server, video receiving terminals and system for advertisement filtering |
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2014
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Patent Citations (4)
| Publication number | Priority date | Publication date | Assignee | Title |
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| CN1723525A (en) * | 2002-07-25 | 2006-01-18 | Google公司 | Method and system for providing filtered and/or masked advertisements over the Internet |
| CN101123527A (en) * | 2007-02-25 | 2008-02-13 | 华为技术有限公司 | A stream media system, signaling forward device and stream media transmission method |
| CN101977233A (en) * | 2010-11-01 | 2011-02-16 | 优视科技有限公司 | Method and system for leading mobile terminal to browse webpage in reading mode |
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Cited By (2)
| Publication number | Priority date | Publication date | Assignee | Title |
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| WO2016011907A1 (en) * | 2014-07-23 | 2016-01-28 | 广州金山网络科技有限公司 | Method and device for video playback |
| CN106407098A (en) * | 2015-07-27 | 2017-02-15 | 腾讯科技（深圳）有限公司 | Application program state monitoring method and device |
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| CN103841102B (en) | 2017-10-31 |
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