CN103686636A - Intelligent recommendation information sending method and device - Google Patents
Intelligent recommendation information sending method and device Download PDFInfo
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- CN103686636A CN103686636A CN201210352250.2A CN201210352250A CN103686636A CN 103686636 A CN103686636 A CN 103686636A CN 201210352250 A CN201210352250 A CN 201210352250A CN 103686636 A CN103686636 A CN 103686636A
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Abstract
The invention discloses an intelligent recommendation information sending method. The method comprises the following steps: a mark indicating whether recommendation information is allowed to be added is carried in a short message sent by a sending end; and after a short message center determines that the sending end allows the addition of the recommendation information according to the received short message, the position information and/or the time information of the sending end can be determined, the recommendation information matched with the position information and/or the time information is selected to be sent to the sending end, and the short message is sent to the receiving end according to the receiving end identifier carried in the short message. The invention further provides an intelligent recommendation information sending device. By applying the technical scheme, the recommendation information can be sent in a targeted manner, so that the recommendation information sending flexibility can be improved.
Description
Technical field
The application relates to mobile communication technology, particularly a kind of sending method of intelligent recommendation information and equipment.
Background technology
The send mode of existing short message recommendation information (for example advertising message) is much to realize by contracted user.If after user is signing, all forced with recommendation information after short-message sending or multimedia message, have no idea to cancel at any time, very dumb.Additional recommendations information is forced in sometimes some value-added services, as Fetion, easily causes user's dislike.
Meanwhile, the input content of existing short message recommendation information is more inflexible.Such as recommending a lot of real estate recommendation informations, it is all the mode to user's mass-sending.Remote user does not even know the position of the source of houses, therefore cannot produce Expected Results.If user just in time passes by somewhere, in the information of reception, can know house property around, just the traffic convenience degree in house has been had to preliminary impression.The recommendation information of the general merchandise such as food and drink or clothes is equally also relevant with place and time.Generally can not buy the clothes in summer winter, can recommend food and drink or department store that recipient is adjacent.And the Internet recommendation information is also difficult to conversion content because position is fixing.
From above-mentioned, at present, no matter short message recommendation information is still thrown in content from send mode, all lacks flexibility and specific aim.
Summary of the invention
The application provides a kind of sending method of intelligent recommendation information, can improve the specific aim that recommendation information sends.
A sending method for intelligent recommendation information, comprising:
Transmitting terminal carries the sign that whether allows additional recommendations information in the short message sending;
When short message service center determines that according to the described short message receiving described transmitting terminal allows after additional recommendations information, determine positional information and/or the temporal information at described transmitting terminal place, select the recommendation information matching with described positional information and/or temporal information to send to described transmitting terminal, and the receiving terminal carrying according to described short message sign send to receiving terminal by described short message.
Preferably, the positional information at described transmitting terminal place is the positional information of community, described transmitting terminal place or the geographical location information at transmitting terminal place.
Preferably, described short message service center determines that the mode of the positional information at described transmitting terminal place comprises: described short message service center extracts the positional information at the entrained described transmitting terminal place of this short message from described short message.
Preferably, the mode that described transmitting terminal carries described positional information comprises: described transmitting terminal is carried at described positional information in the extension header Message Header Extensions of described short message.
Preferably, described short message service center determines that the mode of the positional information at described transmitting terminal place comprises: described short message service center is according to the positional information of inquiring about described transmitting terminal place in system database that is identified at of described transmitting terminal.
Preferably, the method further comprises: the base station of described transmitting terminal or its community, place reports the location information of cell at described transmitting terminal place to described system database, and the sign of the corresponding described transmitting terminal of described system database is preserved the location information of cell at its current place;
Or, the method further comprises: in described system database, corresponding each location information of cell is preserved corresponding geographical location information, the base station of community, described transmitting terminal place reports the location information of cell at described transmitting terminal place to described system database, the sign of the corresponding described transmitting terminal of described system database is preserved the location information of cell at its current place;
Or the method further comprises: described transmitting terminal reports the geographical location information at self place to described system database.
Preferably, the receiving terminal sign that described short message service center carries according to described short message sends to receiving terminal by described short message, comprise: the positional information at the sign that whether allows additional recommendations information carrying in described short message and described transmitting terminal place is deleted by described short message service center, and according to described receiving terminal sign, the short message after upgrading is sent to described receiving terminal.
Preferably, the receiving terminal sign that described short message service center carries according to described short message sends to receiving terminal by described short message, comprise: the sign that whether allows additional recommendations information carrying in described short message is deleted by described short message service center, and according to described receiving terminal sign, the short message after upgrading is sent to described receiving terminal.
A transmitting apparatus for intelligent recommendation information, comprising: short message receives unit, additional recommendations information process unit and short message transmitting element;
Described short message receives unit, the short message sending for receiving end/sending end; In described short message, carry the sign that whether allows additional recommendations information;
Described additional recommendations information process unit, while determining permission additional recommendations information for receive the short message of unit reception according to described short message, determine positional information and/or the temporal information at described transmitting terminal place, select the recommendation information matching with described positional information and/or temporal information to send to described transmitting terminal;
Described short message transmitting element, the receiving terminal sign of carrying for receive the short message of unit reception according to described short message, sends to receiving terminal by described short message.
Preferably, described additional recommendations information process unit comprises that judgement subelement, positional information determine that subelement and additional recommendations information send subelement;
Described judgement subelement, for judging whether to allow additional recommendations information according to described short message, when determine allowing, notifies described positional information to determine that subelement processes;
Described positional information is determined subelement, for extract the positional information of carrying from described short message;
Described additional recommendations information sends subelement, and for determine location information of cell and/or the temporal information that subelement is determined according to described positional information, the recommendation information that selection is mated with described positional information and/or temporal information, sends to described transmitting terminal.
Preferably, described additional recommendations information process unit comprises that judgement subelement, positional information determine that subelement and additional recommendations information send subelement;
Described judgement subelement, for judging whether to allow additional recommendations information according to described short message, when determine allowing, notifies described positional information to determine that subelement processes, and notifies described short message transmitting element to carry out short message transmission; When determining while not allowing, notify described short message transmitting element to carry out short message transmission;
Described positional information is determined subelement, for according to the positional information that system database is inquired about described transmitting terminal place that is identified at of described transmitting terminal;
Described additional recommendations information sends subelement, and for determine positional information and/or the temporal information that subelement inquires according to described positional information, the recommendation information that selection is mated with described positional information and/or temporal information, sends to described transmitting terminal.
As seen from the above technical solution, transmitting terminal carries the sign that whether allows additional recommendations information in the short message sending; When short message service center determines that according to the short message receiving transmitting terminal allows after additional recommendations information, determine positional information and/or the temporal information at transmitting terminal place, select the recommendation information matching with this positional information and/or temporal information to send to transmitting terminal, and the receiving terminal carrying according to short message sign send to receiving terminal by short message.By the way, can allow the user to choose whether to allow additional recommendations information, and can select corresponding recommendation information to send for position and/or temporal information, thereby greatly improve the flexibility that recommendation information sends.
Accompanying drawing explanation
Fig. 1 is the particular flow sheet of intelligent recommendation method for sending information in the application;
Fig. 2 is the concrete structure figure of intelligent recommendation information transmitting apparatus in the application.
Embodiment
In order to make the application's object, technological means and advantage clearer, below in conjunction with accompanying drawing, the application is described in further details.
In the application's recommendation information sending method, utilize the attribute of short message to carry out selection and the transmission of recommendation information.Particularly, in short message protocol, increase the attribute of recommendation information information, when sending SMS message, increase a selection: whether allow additional recommendations information.If user has selected permission additional recommendations information, in short-message protocol by the setup of attribute of recommendation information information.If do not allow additional recommendations information, not by this recommendation information setup of attribute.Short message service center receives after note, if user allows additional recommendations information, short message service center is when receiving short message, the specific recommendation information of selection of time according to sending number location information of cell and transmission number locality, then sends to short message sender by the recommendation information of selection.
Specific implementation below by specific embodiment explanation the application.Fig. 1 is the idiographic flow schematic diagram of intelligent recommendation method for sending information in the embodiment of the present application.As shown in Figure 1, the method comprises:
The additional sign that whether allows to add recommendation information in sending SMS message, this sign represents two states, is with no, so the most simply, can represent by 1bit word length, can add this sign in a field for short-message protocol.
In GSM and CDMA short message, the DCS in short message head (data coding scheme) takies 8 bit, and wherein bit No.7 and bit No.6 are reservation bit, can select therein a bit to indicate whether to allow additional recommendations information.For example select bit No.7 in DCS to indicate whether to allow additional recommendations information, wherein, in DCS, bit No.7 allows to add recommendation information for 1 o'clock, is within 0 o'clock, not allow to add.On the interface sending SMS message of mobile phone, can provide two options to select for user, allow add recommendation information or do not allow to add recommendation information.
According to the recommendation information sending strategy of short message service center, can select selection and the transmission of for the position of transmitting terminal and/or time, carrying out recommendation information.
Wherein, for carry out the situation of recommendation information selection for transmitting terminal positional information, short message service center need to determine the positional information at transmitting terminal place.This positional information can be the location information of cell at transmitting terminal place, can be also the geographical location information (being GPS information etc.) at transmitting terminal place.
Particularly, short message service center determines that the mode of transmitting terminal position information can carry out as follows:
1) positional information that transmitting terminal directly carries transmitting terminal in the short message sending.For example, can in short message extension header (Message Header Extensions), carry corresponding positional information.Wherein, this positional information can be the geographical location information that the GPS module of terminal is obtained, and can be also the location information of cell at terminal place.For example, location information of cell can represent with unique mark number GCI of community, and this GCI is that transmitting terminal calculates according to the LAC of the current persistent district of Cell Broadcast CB and CI, i.e. GCI=MCC+MNC+LAC+CI.MCC and MNC can determine according to the number of transmitting terminal.
When transmitting terminal carries the location information of cell at transmitting terminal place and short message service center need to determine the geographical location information at transmitting terminal place time in short message, can set up in advance subdistrict position database, wherein preserve the geographical location information that each location information of cell is corresponding, short message service center receives after the location information of cell at transmitting terminal place, can in subdistrict position database, inquire corresponding geographical location information.
2) short message service center receives after short message, the positional information of for example, inquiring about transmitting terminal place according to the sign of transmitting terminal (number) in system database.
With the above-mentioned the 1st) the similar ground of kind mode, what short message service center inquired can be location information of cell or geographical location information.The position information of the transmitting terminal of wherein, preserving in system database can be reported by transmitting terminal or other network equipment.For example, the base station of transmitting terminal or its community, place can report system database by the location information of cell at transmitting terminal place, and database is preserved the sign of the corresponding transmitting terminal of this positional information; Or transmitting terminal also can report system database by the geographical location information of self, the corresponding transmitting terminal sign of system database is preserved.
Or system database can also be database group, be respectively used to preserve the current area positional information of transmitting terminal and the corresponding relation of location information of cell and geographical location information.For example, can utilize system database HLR (home location register) and VLR (visitor location register) to preserve the location information of cell of transmitting terminal, additionally set up again subdistrict position database, for corresponding each location information of cell, preserve corresponding geographical location information.The positional information that transmitting terminal place can be inquired about in said system database group by short message service center.For example, short message service center can utilize number inquiry system database HLR (home location register) and the VLR (visitor location register) of transmitting terminal, thereby according to the MCC of transmitting terminal, MNC, LAC and CI, obtains the GCI of transmitting terminal; Can also be by the subdistrict position database of setting up in advance, correspondence inquires the geographical location information of transmitting terminal.
For carry out the situation of recommendation information selection for transmitting terminal temporal information, short message service center can extract the temporal information of short message transmission or current temporal information, the foundation of selecting as recommendation information.
According to above-mentioned positional information and/or temporal information, carrying out recommendation information targetedly selects.When realizing, all recommendation informations can be enclosed to feature tag, as the morning, afternoon, near what place etc., convenient selection very soon.Wherein, the location tags of recommendation information can be subdistrict position, can be also geographical position.Concrete processing mode belongs to those skilled in the art's common technology means, just repeats no more here.
No matter whether allow additional recommendations information, finally all need short message to send to receiving terminal.Wherein, short message service center can be directly by the short message receiving to receiving terminal, or, for minimizing the change of existing terminal, can in the short message receiving, will after the information deletion additionally adding, send to again receiving terminal, like this, the form of the short message that receiving terminal receives is identical with existing short message format, for the parsing of short message, with regard to not needing, changes.Wherein, need the information of the extra interpolation of deletion to comprise the sign that whether allows additional recommendations information, when the short message of transmitting terminal transmission comprises the cell information of transmitting terminal, the cell information of this transmitting terminal also belongs to the informational needs of extra interpolation and deletes.
Execution for step 105 can be carried out with step 104 simultaneously or with any sequencing, does not limit and formerly sends recommendation information, then send SMS message.
So far, the intelligent recommendation method for sending information flow process in the application finishes.From above-mentioned flow process, in the application, user can select the short message sending whether to allow additional recommendations information when sending SMS message.If allow to send recommendation information, can reduce or remit sender's part expense, and send recommendation information to sender.And the content of additional recommendations information constantly converts content according to time and position.So just greatly facilitate user, also improved the efficiency of recommendation information.
In addition, the application also provides a kind of transmitting apparatus of intelligent recommendation information, can be positioned at short message service center, for the method according to above-mentioned the application, carries out recommendation information transmission.Fig. 2 is the concrete structure schematic diagram of recommendation information transmitting apparatus in the application.As shown in Figure 2, this equipment comprises: short message receives unit, additional recommendations information process unit and short message transmitting element.
Wherein, short message receives unit, the short message sending for receiving end/sending end, and in this short message, carry the sign that whether allows additional recommendations information.
Additional recommendations information process unit, while allowing additional recommendations information for determining at the short message that receives unit reception according to short message, determine positional information and/or the temporal information at transmitting terminal place, select the recommendation information matching with this positional information and/or temporal information to send to transmitting terminal.
Short message transmitting element, the receiving terminal sign of carrying for receive the short message of unit reception according to short message, sends to receiving terminal by short message.
In the said equipment, additional recommendations information process unit can have following two kinds of implementations:
(1) additional recommendations information process unit can comprise that judgement subelement, location information of cell determine that subelement and additional recommendations information send subelement.
Wherein, judgement subelement, for judge whether to allow additional recommendations information according to short message, when determine allowing, notice positional information determines that subelement processes;
Positional information is determined subelement, for extract the positional information of carrying from described short message;
Additional recommendations information sends subelement, and for positional information and/or the temporal information of determining that according to positional information subelement is determined, the recommendation information that selection is mated with this positional information and/or temporal information, sends to transmitting terminal.
(2) additional recommendations information process unit can comprise that judgement subelement, positional information determine that subelement and additional recommendations information send subelement.
Wherein, judgement subelement, for judge whether to allow additional recommendations information according to short message, when determine allowing, notice positional information determines that subelement processes, and informing message transmitting element carries out short message transmission; When determining that while not allowing, informing message transmitting element carries out short message transmission;
Positional information is determined subelement, for according to the positional information that system database is inquired about transmitting terminal place that is identified at of transmitting terminal;
Additional recommendations information sends subelement, and for positional information and/or the temporal information of determining that according to positional information subelement inquires, the recommendation information that selection is mated with this location information of cell and/or temporal information, sends to transmitting terminal.
The foregoing is only preferred embodiment of the present invention, in order to limit the present invention, within the spirit and principles in the present invention not all, any modification of making, be equal to replacement, improvement etc., within all should being included in the scope of protection of the invention.
Claims (11)
1. a sending method for intelligent recommendation information, is characterized in that, comprising:
Transmitting terminal carries the sign that whether allows additional recommendations information in the short message sending;
When short message service center determines that according to the described short message receiving described transmitting terminal allows after additional recommendations information, determine positional information and/or the temporal information at described transmitting terminal place, select the recommendation information matching with described positional information and/or temporal information to send to described transmitting terminal, and the receiving terminal carrying according to described short message sign send to receiving terminal by described short message.
2. method according to claim 1, is characterized in that, the positional information at described transmitting terminal place is the positional information of community, described transmitting terminal place or the geographical location information at transmitting terminal place.
3. method according to claim 1, it is characterized in that, described short message service center determines that the mode of the positional information at described transmitting terminal place comprises: described short message service center extracts the positional information at the entrained described transmitting terminal place of this short message from described short message.
4. method according to claim 3, is characterized in that, the mode that described transmitting terminal carries described positional information comprises: described transmitting terminal is carried at described positional information in the extension header Message HeaderExtensions of described short message.
5. method according to claim 1, it is characterized in that, described short message service center determines that the mode of the positional information at described transmitting terminal place comprises: described short message service center is according to the positional information of inquiring about described transmitting terminal place in system database that is identified at of described transmitting terminal.
6. method according to claim 5, it is characterized in that, the method further comprises: the base station of described transmitting terminal or its community, place reports the location information of cell at described transmitting terminal place to described system database, and the sign of the corresponding described transmitting terminal of described system database is preserved the location information of cell at its current place;
Or, the method further comprises: in described system database, corresponding each location information of cell is preserved corresponding geographical location information, the base station of community, described transmitting terminal place reports the location information of cell at described transmitting terminal place to described system database, the sign of the corresponding described transmitting terminal of described system database is preserved the location information of cell at its current place;
Or the method further comprises: described transmitting terminal reports the geographical location information at self place to described system database.
7. method according to claim 3, it is characterized in that, the receiving terminal sign that described short message service center carries according to described short message sends to receiving terminal by described short message, comprise: the positional information at the sign that whether allows additional recommendations information carrying in described short message and described transmitting terminal place is deleted by described short message service center, and according to described receiving terminal sign, the short message after upgrading is sent to described receiving terminal.
8. method according to claim 5, it is characterized in that, the receiving terminal sign that described short message service center carries according to described short message sends to receiving terminal by described short message, comprise: the sign that whether allows additional recommendations information carrying in described short message is deleted by described short message service center, and according to described receiving terminal sign, the short message after upgrading is sent to described receiving terminal.
9. a transmitting apparatus for intelligent recommendation information, is characterized in that, this equipment comprises: short message receives unit, additional recommendations information process unit and short message transmitting element;
Described short message receives unit, the short message sending for receiving end/sending end; In described short message, carry the sign that whether allows additional recommendations information;
Described additional recommendations information process unit, while determining permission additional recommendations information for receive the short message of unit reception according to described short message, determine positional information and/or the temporal information at described transmitting terminal place, select the recommendation information matching with described positional information and/or temporal information to send to described transmitting terminal;
Described short message transmitting element, the receiving terminal sign of carrying for receive the short message of unit reception according to described short message, sends to receiving terminal by described short message.
10. equipment according to claim 9, is characterized in that, described additional recommendations information process unit comprises that judgement subelement, positional information determine that subelement and additional recommendations information send subelement;
Described judgement subelement, for judging whether to allow additional recommendations information according to described short message, when determine allowing, notifies described positional information to determine that subelement processes;
Described positional information is determined subelement, for extract the positional information of carrying from described short message;
Described additional recommendations information sends subelement, and for determine location information of cell and/or the temporal information that subelement is determined according to described positional information, the recommendation information that selection is mated with described positional information and/or temporal information, sends to described transmitting terminal.
11. equipment according to claim 9, is characterized in that, described additional recommendations information process unit comprises that judgement subelement, positional information determine that subelement and additional recommendations information send subelement;
Described judgement subelement, for judging whether to allow additional recommendations information according to described short message, when determine allowing, notifies described positional information to determine that subelement processes, and notifies described short message transmitting element to carry out short message transmission; When determining while not allowing, notify described short message transmitting element to carry out short message transmission;
Described positional information is determined subelement, for according to the positional information that system database is inquired about described transmitting terminal place that is identified at of described transmitting terminal;
Described additional recommendations information sends subelement, and for determine positional information and/or the temporal information that subelement inquires according to described positional information, the recommendation information that selection is mated with described positional information and/or temporal information, sends to described transmitting terminal.
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| Application Number | Priority Date | Filing Date | Title |
|---|---|---|---|
| CN201210352250.2A CN103686636A (en) | 2012-09-20 | 2012-09-20 | Intelligent recommendation information sending method and device |
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| CN201210352250.2A CN103686636A (en) | 2012-09-20 | 2012-09-20 | Intelligent recommendation information sending method and device |
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| CN103686636A true CN103686636A (en) | 2014-03-26 |
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Cited By (1)
| Publication number | Priority date | Publication date | Assignee | Title |
|---|---|---|---|---|
| CN108763422A (en) * | 2018-05-24 | 2018-11-06 | 佛山市轻遣网络有限公司 | Distribute the method and system of recruitment information according to job hunting state |
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- 2012-09-20 CN CN201210352250.2A patent/CN103686636A/en active Pending
Cited By (1)
| Publication number | Priority date | Publication date | Assignee | Title |
|---|---|---|---|---|
| CN108763422A (en) * | 2018-05-24 | 2018-11-06 | 佛山市轻遣网络有限公司 | Distribute the method and system of recruitment information according to job hunting state |
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Application publication date: 20140326 |