CN103279872A - Animation software intelligent packing anti-counterfeiting anti-mix point lottery drawing video interaction system - Google Patents
Animation software intelligent packing anti-counterfeiting anti-mix point lottery drawing video interaction system Download PDFInfo
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- CN103279872A CN103279872A CN2013102348537A CN201310234853A CN103279872A CN 103279872 A CN103279872 A CN 103279872A CN 2013102348537 A CN2013102348537 A CN 2013102348537A CN 201310234853 A CN201310234853 A CN 201310234853A CN 103279872 A CN103279872 A CN 103279872A
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Abstract
The invention provides an animation software intelligent anti-counterfeiting anti-mix point lottery drawing video interaction system. A web address two-dimensional code is printed on a product wrappage, a lining layer or an edge line easy to rear is arranged at the position where the web address two-dimensional code is located, and a video module, an anti-counterfeiting module, an anti-mix module and other modules are arranged inside a web address two-dimensional code management server. After a consumer buys a product, an intelligent mobile phone is used for scanning the web address two-dimensional code and obtaining awards like points, and then the web address two-dimensional code is scrapped or torn. The management server registers a last scanning person to be a legal point receiver. The intelligent anti-counterfeiting anti-mix point lottery drawing video interaction system can improve product attention and view rate.
Description
Technical field
The present invention relates to the intelligent packaging technical field, especially see the false proof anti-channeling integration prize drawing of intelligent packaging video interactive system (i.e. mobile marketing management packaging system) about patting of integrated applications such as commodity counterfeit prevention, anti-channeling, integration, prize drawing, video, the rate of exchange, comment.
Background technology
The author Si Wen of People's Net's " voice of net explorer " (2001-07-24) delivers one piece and be entitled as the article of " the fake products recall rate less than 5/1000ths of current code anti-fake ": the commodity counterfeit prevention of China is a headachy problem all the time.After releasing code telephone service system, checked greatly the batch of name brands has been forged, made major contribution for cracking down on counterfeit goods.But should see that also current code anti-fake exists fake products, and can not to detect with genuine article be the problem of fake products by false retrieval.The ultimate principle of code anti-fake is: every product all is provided with one group of coded message (code length is the 14-32 position) with uniqueness, and coded message all covers on the product.After the consumer buys product, can open covering layer earlier, dial the unified Antiforge inquiry phone in the whole nation again, coded message is carried out inquiring and authenticating.Current consumer is to the inquiry rate less than 5/1000ths of code anti-fake commodity, and the inquiry rate is extremely low, and this has stamped a big question mark with regard to the validity of giving code anti-fake.
According to official statistics, current, commodity code anti-fake (also claiming digital code anti-false or telephone service) inquiry rate≤0
.5%.In order to improve commodity counterfeit prevention inquiry rate, to strengthen the fake products discovery rate, hundreds of the patented claims that improve commodity counterfeit prevention inquiry rate have appearred in recent years.For example " anti-fake method for digital compulsive inquiry and cipher opening device thereof (publication number CN1588406A) ", " coded lock anti-fake bottle lid (CN301551762S) " etc.The expert points out how to improve code anti-fake inquiry rate, strengthen antifalse effect, is a great problem that false proof industry faces at present---improve the Antiforge inquiry rate.
A kind of false proof two-dimension code structure (notification number CN202473075U), it is printed with covering layer at two-dimension code, and covering layer all covers two-dimension code (maintaining secrecy), and it has realized the function of automatic input coding information.But there are two defectives in it: one, consumer have no right to open covering layer before buying, can't scan two-dimension code, can't open the public information that web page browsing has underlying commodity.Two, because the two-dimension code area is bigger, and the covering layer area also must be bigger, this has just brought difficulty to scraping clean covering layer, the situation that residual covering layer disturbs the recognition two-dimension code usually occurs.
Summary of the invention
Purpose of the present invention: provide a kind of false proof anti-channeling integration prize drawing of intelligent packaging video interactive system of seeing that pats, by not covering two-dimension code, overcoming existing technological deficiency, improve the Antiforge inquiry rate with back mode of destroying two-dimension code.
Technical scheme of the present invention is as follows.
A kind of patting seen the false proof anti-channeling integration prize drawing of intelligent packaging video interactive system (also can be described as mobile marketing management packaging system), it is characterized in that:
1. on each part product package material (2), print one at least and only belong to page network address two-dimension code (5) its product package material (2), that comprise random character (6);
2. go up page network address two-dimension code (5) present position at described product package material (2), be provided with wiping as substrate layer (11) or be provided with edge easy to tear line (12);
3. in the management server (3) of page network address two-dimension code (5), be provided with video module (800), false proof module (801), anti-channeling module (802), user registration module (803), integration statistical module (804), score-for-gift module (805), the module (806) of drawing a lottery at random;
4. smart mobile phone (7) is communicated with management server (3) by WAP network (9), and the two-dimension code scanning client through management server (3) authentication registration is installed in smart mobile phone (7);
5. information database (10) disk array is communicated with management server (3), stores the video information about product (1) (4), anti-counterfeiting information, anti-channeling information, user's registration information, integration information, gift information and the prize-winning information corresponding with page network address two-dimension code (5);
6. after the consumer buys product (1), use smart mobile phone (7) scan page veil location two-dimension code (5), obtain award such as integration, scrape then and decrease or tear to pieces page network address two-dimension code (5); So, scrape the people who decreases or tear to pieces page network address two-dimension code (5), objectively just become last bit scan page network address two-dimension code (5) person, on rule and program, just can last scanning person be registered as the legal person that gets the integration by management server (3).
Described video module (800) is used for storage about the video information (4) of product (1), and is used for playing the product video information (4) corresponding with page network address two-dimension code (5) to consumer's smart mobile phone.
Described false proof module (801) be used for memory protection product (1) anti-counterfeiting information, and be used for checking random character (6) that page network address two-dimension code (5) that the consumer scans out comprises thus the feedback that whether conforms to anti-counterfeiting information is given the consumer about the anti-counterfeiting information of inquiry conclusion.
Described anti-channeling module (802) is used for storage and the feedback product (1) corresponding with page network address two-dimension code (5) should be at the geographical location information in zone.
Described user registration module (803) is used for sending authentication password or confirming registered user's identity to the registrant.
Described integration statistical module (804) is used for the integration that statistics registered user's each query page network address two-dimension code (5) wins, and the newly-increased integration of feedback is or/and balance of points is given the registered user.
Described score-for-gift module (805) is used for registered user's accumulated point exchanging gift service.
The prize drawing the information whether described module (806) of drawing a lottery at random gets the winning number in a bond for the page network address two-dimension code (5) that scans to consumer's feedback.
Participate in interactive enthusiasm in order further to improve the consumer, described patting seen the false proof anti-channeling integration prize drawing of intelligent packaging video interactive system, at least also should comprise one of following feature:
1. described management server (3) comprises the pricing information module (807) about product (1);
2. described management server (3) comprises the comment module (808) about product (1);
3. described management server (3) comprises the vote module (809) about product (1);
4. described management server (3) comprises the game module (810) about product (1);
5. described management server (3) comprises the sales promotion information release module (811) about product (1);
6. described management server (3) comprises the image speaker's photo download module (812) about product (1);
7. described wiping is a kind of clear dope that is added with 13% mould release at least;
8. described wiping is a kind of clear dope that is added with 1% protamine sulfate at least; Replace existing commercially available wiping to use with the clear dope that is added with 1% protamine sulfate or with the clear dope that is added with 13% mould release, this is a kind of unexpected discovery, can remove from expensive, be difficult to existing wiping and technology thereof dry, that print speed printing speed is very slow.
In order to possess better antifalse effect, also in order to improve the Antiforge inquiry rate, to strengthen the fake products discovery rate, the anti-counterfeiting information of described false proof module (801) lining storage preferably comprises random structure feature anti-counterfeiting mark photo, for example photo of random structure anti-fake grain mark.
Video information of the present invention (4) comprises animation and sound.
Compared with prior art, the present invention can produce following beneficial effect.
Inquire and browse the rate height: each page network address two-dimension code (5) on the product all combines false proof, anti-channeling, integration statistics, displaying video, comparative price, draws a lottery at random, plays, comments on, kind of system synthesis application function surplus the ballot etc. ten, the integrated application of kind of various objectives technological means surplus in the of ten, attracts the consumer to participate in interactive result to be: objectively improved the scan rate of page network address two-dimension code (5) greatly and inquired and browsed rate.
Use statistics to show: adopt product of the present invention (1), consumer's inquiry rate has almost improved 1000 times greater than 33%.This will make existing code anti-fake technology give play to good anti-fake effect, strengthen its antifalse effect greatly.
Than " a kind of false proof two-dimension code structure (notification number CN202473075U) ", the present invention does not cover two-dimension code, has overcome the consumer and has had no right to open covering layer before buying, can't scan two-dimension code, can't open the shortcoming of web page browsing commodity public information.Overcome the shortcoming that residual covering layer disturbs the recognition two-dimension code.In other words, the present invention has overcome two defectives of background technology " a kind of false proof two-dimension code structure (notification number CN202473075U) ".
Background technology " a kind of false proof two-dimension code structure (notification number CN202473075U) ", two-dimension code information privacy before adopting traditional product purchased, the inquiry is the legal person's that gets the integration rule first, its shortcoming is can not scan two-dimension code before the consumer buys product, has reduced attention rate and the view rate of consumer to product information.The present invention breaks through traditional thinking, initiated product purchased before two-dimension code information disclosure, last inquiry be the legal person's that gets the integration technical regulation, improved attention rate and the view rate of consumer to product information greatly.
For above-mentioned purpose of the present invention, feature and advantage can be become apparent, integrated optimization embodiment cited below particularly, and conjunction with figs. is elaborated.
Description of drawings
Fig. 1 is for using a kind of product package material partial structurtes synoptic diagram of the present invention.
Fig. 2 is the cross section structure synoptic diagram of A-B position among Fig. 1.
Fig. 3 sees the false proof anti-channeling integration prize drawing of intelligent packaging video interactive system schematic for the present invention pats.
Fig. 4 is scraped for page network address two-dimension code decreases the structural representation that destroys.
Fig. 5 is decreased the structural representation that destroys for page network address two-dimension code tears.
Drawing reference numeral: 1-product, the 2-product package material, 3-management server (containing server cluster), the 4-video information, 5-page network address two-dimension code, 6-random character (being anti-counterfeiting information), the 7-smart mobile phone, the 800-video module, the false proof module of 801-, 802-anti-channeling module, the 803-Registering modules, 804-integration statistical module, 805-score-for-gift module, the 806-module of drawing a lottery at random, 807-pricing information module, 808-comments on module, the 809-vote module, the 810-game module, 811-sales promotion information release module, 812-image speaker photo download module, the 9-WAP network, the 10-information database, the 11-substrate layer, 12-edge easy to tear line.
Embodiment
Embodiment one.
As shown in Figure 1 and Figure 2, in product package material (2)---on the label, the white wiping layer that elder generation's printing one deck can be wiped off is as substrate layer (11), print page network address two-dimension code (5) about product (1) at substrate layer (11) again, for example content is the page network address two-dimension code (5) of http://wap.315net.com/ t=000300367812, wherein mantissa's 812 3 figure places are false proof random character (6), in order to improve antifalse effect, the longer the better for this random character (6) figure place, is preferably the 4-8 figure place.And the false proof descriptive informations such as comment with mobile telephone scanning identification are gone up in printing.
Certainly, also can not print wiping substrate layer (11), and go up page network address two-dimension code (5) present position at product package material (2), with a die-cutting machine edge easy to tear line of cross cutting (12).
Described wiping is a kind of self-control clear dope that is added with 13% mould release at least preferably, or a kind of self-control clear dope that is added with 1% protamine sulfate at least.Replace existing commercially available wiping to use with the clear dope that is added with 1% protamine sulfate or with the clear dope that is added with 13% mould release, this is a kind of unexpected discovery, can remove from expensive, be difficult to existing wiping and technology thereof dry, that print speed printing speed is very slow.
Product package material (2) is pasted on the bottle.
Preferably select for use stochastic distribution that the texture paper printed product packing material (2) of fiber is arranged, and it is taken pictures, obtain the random distribution characteristic photo of fiber, many photos are also stored into false proof module (801) lining of WAP site server (3) as corresponding its page network address two-dimension code (5) of anti-counterfeiting information.
Corresponding its page network address two-dimension code (5) of video informations (4) such as the description of product of relevant product (1), image display short-movie, using method is stored into video module (800) lining of management server (3).
With relevant product (1) regulation should corresponding its page network address two-dimension codes (5) of information such as geographic position, sales region, dealer store anti-channeling module (802) lining of management server (3) into.
With should give about product (1) with corresponding its page network address two-dimension code (5) of number of points information store integration statistical module (804) lining of management server (3) into.
With relevant product (1) whether with lottery and corresponding its page network address two-dimension code (5) of prize volume information store prize drawing module at random (806) lining of management server (3) into.
Relevant product (1) is stored into pricing information module (807) lining of management server (3) with reference to corresponding its page network address two-dimension code (5) of price information.
Corresponding its page network address two-dimension code (5) of consumer's review information of relevant product (1) is stored into comment module (808) lining of management server (3).
Corresponding its page network address two-dimension code (5) of consumer's vote information of relevant product (1) is stored into vote module (809) lining of management server (3).
Corresponding its page network address two-dimension code (5) of game information of relevant product (1) is stored into game module (810) lining of management server (3).
Corresponding its page network address two-dimension code (5) of sales promotion information of relevant product (1) is stored into sales promotion module (811) lining of management server (3).
Corresponding its page network address two-dimension code (5) of relevant product (1) image speaker's information such as photo is stored into image speaker's photo download module (812) lining of management server (3).
In management server (3) lining a user registration module (803) is set, obtains user ID such as registered user's ID (identity number) card No. or phone number, so as to registered user's cumulative integral, cash gift, provide prize etc.
In management server (3) lining a score-for-gift module (805) is set, so that the registered user uses integration to exchange gift for, gets prize etc.
So, the consumer is with regard to the available smart mobile phone (7) that the two-dimension code scanning software is installed, scan page veil location two-dimension code (5), realize false proof, anti-channeling, integration statistics, displaying video, comparative price, kind of system synthesis application function surplus the prize drawing etc. ten at random, thereby improved attention rate and the view rate of product information greatly.
When buyers is wished to obtain integration etc. and is rewarded, then can scrape and decrease or tear to pieces page network address two-dimension code (5), by management server (3) last scanning person is registered as the legal person that gets the integration.This be because: under the normal condition, scraping the people who decreases or tear to pieces page network address two-dimension code (5), is exactly last scanning person.
Above disclosed only is preferred embodiment of the present invention, can not limit the present invention's interest field certainly with this, and therefore the equivalent variations of doing according to claim of the present invention still belongs to the scope that the present invention is contained.
Claims (2)
1. pat and see the false proof anti-channeling integration prize drawing of intelligent packaging video interactive system, it is characterized in that:
1. on each part product package material (2), print one at least and only belong to page network address two-dimension code (5) its product package material (2), that comprise random character (6);
2. go up page network address two-dimension code (5) present position at described product package material (2), be provided with wiping as substrate layer (11) or be provided with edge easy to tear line (12);
3. in the management server (3) of page network address two-dimension code (5), be provided with video module (800), false proof module (801), anti-channeling module (802), user registration module (803), integration statistical module (804), score-for-gift module (805), the module (806) of drawing a lottery at random;
4. smart mobile phone (7) is communicated with management server (3) by WAP network (9), and the two-dimension code scanning client through management server (3) authentication registration is installed in smart mobile phone (7);
5. information database (10) disk array is communicated with management server (3), stores the video information about product (1) (4), anti-counterfeiting information, anti-channeling information, user's registration information, integration information, gift information and the prize-winning information corresponding with page network address two-dimension code (5);
6. after the consumer buys product (1), use smart mobile phone (7) scan page veil location two-dimension code (5), scrape then and decrease or tear to pieces page network address two-dimension code (5); Management server (3) is registered as the legal person that gets the integration with last scanning person.
2. see the false proof anti-channeling integration prize drawing of intelligent packaging video interactive system according to described the patting of claim 1, it is characterized in that:
It at least also comprises one of following feature:
1. be provided with the pricing information module (807) about product (1) in the described management server (3);
2. be provided with the comment module (808) about product (1) in the described management server (3);
3. be provided with the vote module (809) about product (1) in the described management server (3);
4. be provided with the game module (810) about product (1) in the described management server (3);
5. be provided with the sales promotion information release module (811) about product (1) in the described management server (3);
6. be provided with the image speaker's photo download module (812) about product (1) in the described management server (3);
7. described wiping is a kind of clear dope that is added with 13% mould release at least;
8. described wiping is a kind of clear dope that is added with 1% protamine sulfate at least.
Priority Applications (1)
| Application Number | Priority Date | Filing Date | Title |
|---|---|---|---|
| CN2013102348537A CN103279872A (en) | 2012-06-16 | 2013-06-14 | Animation software intelligent packing anti-counterfeiting anti-mix point lottery drawing video interaction system |
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| Application Number | Priority Date | Filing Date | Title |
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| CN201220284333.8 | 2012-06-16 | ||
| CN201220284333 | 2012-06-16 | ||
| CN2013102348537A CN103279872A (en) | 2012-06-16 | 2013-06-14 | Animation software intelligent packing anti-counterfeiting anti-mix point lottery drawing video interaction system |
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| CN103279872A true CN103279872A (en) | 2013-09-04 |
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Family Applications (3)
| Application Number | Title | Priority Date | Filing Date |
|---|---|---|---|
| CN201710809622.2A Pending CN107590523A (en) | 2012-06-16 | 2013-06-14 | The verification method of ultrashort cipher anti-false identifier |
| CN 201310234855 Pending CN103268510A (en) | 2012-06-16 | 2013-06-14 | Ultra-short password anti-counterfeiting marker |
| CN2013102348537A Pending CN103279872A (en) | 2012-06-16 | 2013-06-14 | Animation software intelligent packing anti-counterfeiting anti-mix point lottery drawing video interaction system |
Family Applications Before (2)
| Application Number | Title | Priority Date | Filing Date |
|---|---|---|---|
| CN201710809622.2A Pending CN107590523A (en) | 2012-06-16 | 2013-06-14 | The verification method of ultrashort cipher anti-false identifier |
| CN 201310234855 Pending CN103268510A (en) | 2012-06-16 | 2013-06-14 | Ultra-short password anti-counterfeiting marker |
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| CN (3) | CN107590523A (en) |
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| Publication number | Priority date | Publication date | Assignee | Title |
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| CN103745385A (en) * | 2014-01-21 | 2014-04-23 | 彭志强 | Sales promotion method for finishing lottery drawing and exchanging by technologies of mobile phone and modern network |
| CN104820936A (en) * | 2015-04-24 | 2015-08-05 | 重庆炬野科技发展有限公司 | Incentive purchasing system based on commodity information codes, and method |
| CN104952363A (en) * | 2015-07-03 | 2015-09-30 | 上海紫泉标签有限公司 | Commodity label with two-dimension codes |
| CN106022818A (en) * | 2016-05-11 | 2016-10-12 | 王利东 | Built-in-two-dimensional-code-based sales promotion system and method |
| CN109789714A (en) * | 2016-10-12 | 2019-05-21 | 索尼公司 | Recording equipment and record system |
| CN110335535A (en) * | 2019-06-26 | 2019-10-15 | 汕头市利农印刷有限公司 | It is anti-counterfeit printed and preparation method thereof |
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| CN103955658B (en) * | 2014-04-14 | 2017-02-15 | 成都菲普迪斯科技有限公司 | two-dimension code anti-fake method and system |
| CN104036397A (en) * | 2014-05-26 | 2014-09-10 | 北京五洲全景信息技术有限公司 | Internet of Things anti-counterfeiting and tracing scheme based on NFC and combination of two-dimensional code and password |
| CN110070366A (en) * | 2019-03-11 | 2019-07-30 | 王娅雯 | A kind of verification method of cipher anti-false identifier |
| CN110116866A (en) * | 2019-05-20 | 2019-08-13 | 南京理工大学 | A kind of anti-fake bottle lid of combination two dimensional code and digital security code |
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Also Published As
| Publication number | Publication date |
|---|---|
| CN107590523A (en) | 2018-01-16 |
| CN103268510A (en) | 2013-08-28 |
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Application publication date: 20130904 |