CN103220305A - Processing system and processing method of network media information sharing - Google Patents
Processing system and processing method of network media information sharing Download PDFInfo
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Abstract
The invention discloses a processing system and a processing method of network media information sharing. The system comprises a content match device, a display sharing device and a statistic analysis device. The method includes the steps: obtaining user identification and displaying page address when a user visits a display page, matching the user identification with the corresponding network media information of the display page address according to a matching law, sending the network media information to the display page for displaying; sharing the network media information to a sharing page of the user after the user selects a sharing option of the network media information, collecting attribute information of the user and contextual information as sharing detail information; relevantly recording the identification of the sharing detail information and the network media information, analyzing the sharing detail information and the network media information, and updating the matching law according to the analysis result. By means of the processing system and the processing method of network media information sharing, the matching precision of the network media information and audiences is improved.
Description
Technical field
The present invention relates to the data processing technique of the Internet, what relate in particular to a kind of network media information shares treatment system and processing method.
Background technology
Social networking service system (SNS, Social Network Service) abbreviates social networking system as, is intended to help people to set up the internet, applications service system of social network.At present nearly all web station system is all at its social convenience of expansion, for it increases the SNS characteristic.The another kind of SNS appellation commonly used is: social network sites (Social Network Site) or social network.
What network media information was that a kind of various displaying media (as webpage, client end interface etc.) in internet system go up issue is the various media communications of carrier with the digital code.How recommending to show network media information to specific audient effectively, and the media communication of being showed is effectively managed, is the field that present Internet technology industry is paid close attention to.
For example, present a kind of product promotion technical solution scheme (CPS, Commodity Promotion Solution) network media information exhibition system, this system is based on the door level network media, abundant by full station, continuous displaying commodity media communication impels a kind of information recommendation system of user's cognition, hobby and purchase.
At present a kind of described SNS also occurred and shared processing method with the network media information that CPS constitutes jointly, in the method, user A is registered as certain website user, and the network media information that system throws in can be illustrated in the page of this user A visit (for example this network media information can be certain website buyer's guide information); User A is after viewing this network media information, instruction is shared in triggering, can by microblogging, everybody etc. the SNS platform share this network media information to the good friend, can also follow the tracks of the click of this network media information and subsequent operation situation afterwards and user A is carried out feedback processing.Whether the good friend who for example follows the tracks of user A has generated corresponding order after having clicked certain commodity network media communication, if generated corresponding order, then return incentive message to this user A.
But, the prior art scheme is shared in the processing procedure the whole of described network media information, just write down certain user and shared certain network media information, but there is not to gather more detailed information, can't gather the more detailed data basis that is used for The matching analysis, therefore cause and finally to cause network media information and audient user's matching precision lower to the coupling adjustment of more optimizing between network media information and displayed page and the audient user.
Summary of the invention
In view of this, what main purpose of the present invention was to provide a kind of network media information shares treatment system and processing method, to gather the more detailed data basis that is used for The matching analysis, improves network media information and audient user's matching precision.
Technical scheme of the present invention is achieved in that
A kind of network media information share treatment system, this treatment system comprises:
The content match device, be used to receive the network media information of input, sign and displayed page address according to the user who visits displayed page, mate the network media information of this user ID and displayed page address correspondence according to matching strategy, the network media information that matches is sent to described displaying sharing apparatus show; The analysis result that also is used for the receiving and counting analytical equipment upgrades described matching strategy according to described analysis result;
Show sharing apparatus, be used for when the user capture displayed page, obtain this user's sign and displayed page address, send to described content match device; The network media information of on displayed page, showing described content match device coupling, and the display network media communication share option; When the user select network media information share option after, generation comprises the sharing information of described network media information, described sharing information is forwarded to this user's the page of sharing, and gather attribute of user information and contextual information as sharing managing detailed catalogue, the described sign of sharing managing detailed catalogue and described network media information is reported the statistical analysis device;
The statistical analysis device is used for described managing detailed catalogue and the corresponding network media message identification shared that associated record reports, and the described network media information of sharing managing detailed catalogue and association thereof is analyzed, and analysis result is sent to described content match device.
A kind of network media information share processing method, comprising:
When the user capture displayed page, obtain user ID and displayed page address, mate the network media information of this user ID and displayed page address correspondence according to matching strategy, the network media information that matches is sent to described displayed page show;
The display network media communication shares option on displayed page, when the user select network media information share option after, generation comprises the sharing information of described network media information, described sharing information is forwarded to this user's the page of sharing, and gathers attribute of user information and contextual information as sharing managing detailed catalogue; The described sign of sharing managing detailed catalogue and described network media information of associated record is analyzed the described network media information of sharing managing detailed catalogue and association thereof, upgrades described matching strategy according to analysis result.
Compared with prior art, the present invention is in the process that network media information is shared, the attribute information of gathering the participator and contextual information are as sharing managing detailed catalogue, the described sign of sharing managing detailed catalogue and described network media information of associated record, formed the more detailed data basis that is used for The matching analysis, can analyze the described network media information of sharing managing detailed catalogue and association thereof on this basis, upgrade the matching strategy of optimizing between network media information and displayed page and the audient user according to analysis result; When audient user visits displayed page once more, can be this user and displayed page matching network media communication according to up-to-date matching strategy, improved network media information and audient user's matching precision.
Description of drawings
Fig. 1 is the composition schematic diagram of a kind of embodiment that shares treatment system of network media information of the present invention;
Fig. 2 is a kind of schematic flow sheet of sharing processing method of network media information of the present invention;
Fig. 3 shares the affiliated mutual a kind of composition schematic diagram of partner's station system in treatment system and network media information object address for network media information of the present invention;
Fig. 4 is a kind of more specifically flow chart of sharing processing method of network media information of the present invention.
Embodiment
The present invention is further described in more detail below in conjunction with drawings and the specific embodiments.
Fig. 1 is the composition schematic diagram of a kind of embodiment that shares treatment system of network media information of the present invention.Referring to Fig. 1, this is shared treatment system and comprises:
The content match device, be used to receive the network media information of input, sign and displayed page address according to the user (for example user A) who visits displayed page, mate the network media information of this user ID and displayed page address correspondence according to matching strategy, the network media information that matches is sent to described displaying sharing apparatus show; The analysis result of receiving and counting analytical equipment upgrades described matching strategy according to described analysis result;
Show sharing apparatus, be used for when user (for example user A) visit displayed page that the sign and the displayed page address that obtain this user send to described content match device; The network media information of on displayed page, showing content match device coupling, and the display network media communication share option, when the user select network media information share option after, generation comprises the sharing information of described network media information, described sharing information is forwarded to this user's the page of sharing, and gather attribute of user information and contextual information as sharing managing detailed catalogue, the described sign of sharing managing detailed catalogue and described network media information is reported the statistical analysis device;
The statistical analysis device is used for described managing detailed catalogue and the corresponding network media message identification shared that associated record reports, and the described network media information of sharing managing detailed catalogue and association thereof is analyzed, and analysis result is sent to described content match device.
The described customer attribute information of gathering when the share web media communication is this attribute of user that writes down in the website, displayed page place, for example can comprise information such as ID number, sex, age, hobby, graduation universities and colleges, residence.The described contextual information of gathering when the share web media communication can comprise at least a in the following information: current time, active user's IP address, the address of active user's accession page, network media information positional information on the current accessed page that the active user shared etc.The attribute of user information of gathering and contextual information carry out associated record as sharing managing detailed catalogue with the sign of the network media information of being shared, analyze the data basis of coupling as statistical analysis device and content match device, the degree of depth on this data basis and range are all strengthened greatly compared to existing technology, therefore can analyze the matching strategy that matches optimization on this basis; When audient user visits displayed page once more, can be this user and displayed page matching network media communication according to up-to-date matching strategy, improved network media information and audient user's matching precision.
The concrete analysis strategy that described statistical analysis device is analyzed the described network media information of sharing managing detailed catalogue and association thereof can specifically be set according to service needed.
For example, can classify to customer group to each feature of the user property of each network media associating information and each content characteristic of contextual information, and statistical is separated out the comprehensive grading of the corresponding a certain customer group of each network media information.For example for certain " video display " network media information A and B, it is the customer group Y of " video display " that directed coupling is given " hobby ", the comprehensive grading that the network media information A is mated to described customer group Y is 90, the comprehensive grading that network media information B mates to described customer group Y is 80, and is then preferential to described customer group Y displaying network media information A.
Again for example, also can add up the associated the highest network media information of ratio of the customer group with one or more user property features or contextual information feature.Be that the network media information type of the customer group X association of " women " is added up in " 25～26 years old ", " sex " for example at user property " age ", obtain the overall ranking of network media information, to the high score information of the preferential displaying of such customer group X, or the like.
User ID in the different user group that described statistical analysis device of while also will be separated out record institute statistical, that is to say to record the user ID that belongs to this group in the different customer groups, these information also send to described content match device as statistic analysis result.
Described statistical analysis device sends to the content match device with described statistic analysis result matching strategy is upgraded adjustment after obtaining statistic analysis result.Described matching strategy can set in advance, specifically according to the displaying needs of network media information and at audient's type and the type of displayed page be provided with, the networks of different type media communication can be provided with different matching strategies according to different service needed.For example in a kind of matching strategy, can be according to the classification or the corresponding audient's type and the displayed page of the related coupling of content characteristic of network media information, the network media information that for example needs to show is " video display class ", then preferential related coupling has the displayed page of video display category feature, for example the displayed page of the displayed page of video display issuing web site, video display zone of discussion etc.; Simultaneously, the user of corresponding coupling can carry out classification and matching according to user property feature and the contextual information that the above-mentioned customer group of analyzing has, for example for the net matchmaker media communication of described " video display class ", " hobby " in the then preferential match user attribute comprises the customer group of " seeing a film ".After receiving described statistic analysis result, can upgrade according to statistic analysis result and adjust described matching strategy, when for example giving described specific customer group matching network media communication, the highest network media information of scoring of this customer group correspondence in the described statistic analysis result of preferential coupling, when perhaps giving the customer group of specific net matchmaker media communication coupling correspondence, preferentially mate the highest customer group of scoring of this net media communication correspondence in the described statistic analysis result.
For example can set in the matching strategy: the directed coupling in a certain displayed page address comprises multiple network media communications such as " women's dress class ", " household ornaments class ", " class of nursing a baby ", " finishing class ", and classification is the customer group of " women " for the network media information priority of " women's dress class " mates to user property " age " in " 25～26 years old ", " sex ".When this displayed page of user capture, with user ID and displayed page Address requests to the content match system, the content match system is according to the network media information category of this displayed page address search to corresponding coupling, and for example network media information such as " women's dress class ", " household ornaments class ", " class of nursing a baby ", " finishing class " can be mated in this displayed page address; Next the customer group of inquiring about under this user according to this user ID is the customer group of " women " for " age " in " 25～26 years old ", " sex ", select the network media information of " women's dress class " afterwards from the above-mentioned network media information that matches according to described matching strategy, preferential coupling is given the described user of this displayed page address of visit.Share (as the SNS Community Page) behind the page of being shared this user when described network media information, user's good friend browses, clicks this network media information behavior, and operational processes such as for example placing an order in the website of destination address afterwards, conclusion of the business all can be reported to statistical system, after statistical system is analyzed, the result is fed back to the content match system, thereby again described matching strategy is carried out tuning, improve network media information and audient's matching precision, propagate with the validation that improves high-quality network media information.
In a kind of embodiment, described displaying sharing apparatus can be further used for: share the option of sharing that the page shows described sharing information correspondence described, the visit this user who shares the page select the sharing information correspondence share option after, described sharing information is forwarded to this user's the page of sharing, and gather this attribute of user information and contextual information as sharing managing detailed catalogue, the described sign of sharing managing detailed catalogue and described network media information is reported the statistical analysis device.
By showing the above-mentioned processing of sharing apparatus, can realize that the secondary of network media information is shared, and share managing detailed catalogue can write down secondary and share the time, and these are shared managing detailed catalogue as described statistical analysis with upgrade the data basis of matching strategy.
In a kind of specific embodiment, described displaying sharing apparatus can also be further used for: no matter be described share first or secondary is shared, in described sharing information, comprise browsing and report the address, this is browsed and reports the address is address in the described statistical analysis device, reports the address to send the request that reports to described browsing when described sharing information is viewed; Described statistical analysis device is further according to the described pageview that reports the described sharing information of request statistics, and the pageview of described sharing information is sent to described content match device; Described content match device further upgrades the matching strategy of network media information correspondence included in this sharing information according to the pageview of described sharing information, pageview is big but clicking rate is low or conversion ratio is low network media information can be gradually reduced coupling probability (for example described coupling probability can be represented with comprehensive grading), the higher high-quality network media information of preferential coupling comprehensive grading when the user initiates access request.Thereby further improve network media information and audient's matching precision.
In a kind of specific embodiment, described displaying sharing apparatus can also be further used for: no matter be described share first or secondary is shared, in described sharing information, also comprise clicking and report the address, it is address in the described statistical analysis device that this click reports the address, reports the address to send the request that reports to described click when described sharing information is clicked; Described statistical analysis device is further according to the described click volume that reports the described sharing information of request statistics, and the click volume of described sharing information is sent to described content match device; Described content match device is further used for upgrading according to the click volume of described sharing information the matching strategy of network media information correspondence included in this sharing information, the network media information that clicking rate height or conversion ratio are high can be enhanced the comprehensive grading index, preferentially mate, show probability to increase, and further improve network media information and audient's matching precision; And/or the provider of the network media information that comprises in this sharing information is carried out corresponding fee deduction treatment according to the click volume of this sharing information.
In a kind of specific embodiment, share the communication network media communication in order to prevent user's malice, described displaying sharing apparatus can also further be shared frequency limitation, be specially: no matter be described share first or secondary is shared, the user select described share option after, judge that at first whether this same user has shared the network media information of specified quantity in the time period (for example nearest 24 hours) of appointment, and/or judge whether this same user had shared the consolidated network media communication of predetermined number of times (for example this user had shared same network media information 10 times), if, then finish this and share processing, otherwise continue subsequent treatment.
Fig. 2 is a kind of schematic flow sheet of sharing processing method of network media information of the present invention.Referring to Fig. 2, this method comprises:
In a kind of specific embodiment, this method further comprises: share the option of sharing that the page shows described sharing information described, the visit this user who shares the page select described sharing information share option after, described sharing information is forwarded to this user's the page of sharing, and gather this attribute of user information and contextual information as sharing managing detailed catalogue, with the described sign associated record of sharing managing detailed catalogue and the contained network media information of described sharing information.By above-mentioned processing, can realize that the secondary of network media information is shared, and share managing detailed catalogue can write down secondary and share the time, and these are shared managing detailed catalogue as described statistical analysis with upgrade the data basis of matching strategy.
In a kind of specific embodiment, this method further comprises: comprise browsing in described sharing information reporting the address; When described sharing information is viewed, report the address to send the request that reports to described browsing, according to the described pageview that reports the described sharing information of request statistics, upgrade the matching strategy of network media information correspondence included in this sharing information according to the pageview of this sharing information.
In a kind of specific embodiment, this method further comprises: comprise clicking in described sharing information reporting the address; When described sharing information is clicked, report the address to send the request that reports to described click, according to the described click volume that reports the described sharing information of request statistics, upgrade the matching strategy of network media information correspondence included in this sharing information according to the click volume of this sharing information, and/or the provider of the network media information that comprises in this sharing information is carried out fee deduction treatment according to the click volume of this sharing information.
In a kind of specific embodiment, this method further comprises: the user select described share option after, judge that at first whether this user has shared the network media information of specified quantity in the time period of appointment, and/or judge whether this user had shared the consolidated network media communication of predetermined number of times, if, the then processing of method ends, otherwise continue subsequent treatment.
In one embodiment, comprise destination address in the described network media information, this destination address is the address that jumps to when network media information is clicked, need in this case with destination address under partner's station system follow the tracks of alternately and processing such as feedback.
Fig. 3 shares the affiliated mutual a kind of composition schematic diagram of partner's station system in treatment system and network media information object address for network media information of the present invention.Referring to Fig. 3, described displaying sharing apparatus also needs to write down click person's information and follows the tracks of string information when described sharing information is clicked, and it is related with the participator's of this sharing information sign that this follows the tracks of string information.When this sharing information is shared, can write down and share the behavior detail, the content information of comprise behavior id, participator's information, sharing etc., behavior id information adds follows the tracks of string, follow-uply shares the behavior managing detailed catalogue according to the anti-participator's of the looking into information of behavior id etc.; Described tracking string information is added in the destination address of described network media information and jump to this destination address; When the click person of sharing information has produced the operation note of appointment (as having produced the order operation note in described destination address, generated order), then described partner station system is to showing that sharing apparatus returns described tracking string information, show that information inquiry goes out participator's sign to sharing apparatus according to described tracking string again, carries out feedback processing (for example returning operations such as integration or ideal money) to this participator.
In addition, can further include the associating entry address in the destination address of described network media information, and it is clicked and when jumping to described destination address at sharing information, the described associating entry address of visit is carried out authentication to the click person of described sharing information earlier, verifies that passing through the back allows the click person of this sharing information to login the affiliated partner's station system of described destination address automatically.
Fig. 4 is a kind of more specifically flow chart of sharing processing method of network media information of the present invention.Introduce this idiographic flow below in conjunction with Fig. 3 and Fig. 4.This flow process comprises:
The network media information (as containing network media information such as literal, picture even video) of the specified type that the hope of network media information jettison system reception putting person (as the user of network media information jettison system) input is thrown in and the destination address (URL) of this network media information; Do you and the destination address of network media information of input is revised as [BB.com? jump=orderURL] such redirect form, amended network media information object address and network media information are sent to the described content match device of sharing in the treatment system.
Described destination address [BB.com? jump=orderURL] in, jump is the redirect CGI(Common gateway interface) (CGI that develops at different partners, Common Gateway Interface), described CGI is the server side interface that is used for the initializers service, and this socket has been described the communication mode of the software on Web server and the same computer.The orderURL of jump back is the destination address of the network media information of being thrown in, by described putting person's input.The effect of being somebody's turn to do " jump=orderURL " is can jump to this destination address after the user clicks.Described BB.com is the address of associating login system, so-called associating login system is exactly with the different account number association store of same user in the different web sites system, as long as user's successfully login behind website A input username and password, clicked the described network media information on the A of website, when visiting again other website such as website B, can ask described associating login system, as long as in the associating login system association store this user in the account number of website B and this user account number at website A, then this user Website login B automatically needn't re-enter username and password again.
Described content match device stores after receiving described network media information; Described displaying sharing apparatus detects certain displayed page when being browsed by certain user (for example user A) visit (for example utilizing the browser on the user A terminal to browse) obtains sign and the displayed page address of this user A and sends to the content match device; Described content match device is according to sign and the displayed page address of this user A, match the sign of this user A and the network media information of displayed page address correspondence according to described matching strategy, the network media information that matches is sent to described displaying sharing apparatus, described displaying sharing apparatus is showed the network media information that the content match device matches on described displayed page, show the option of sharing of this network media information simultaneously.The described option of sharing generally is one and shares button.
Described displayed page can be the page on the cooperation website, for example can be the pages such as user's enterprise space, name is rich, authentication space.Described displayed page is equivalent to the inlet of the network media information of being showed.
When detect user A selected in the described displayed page at described network media information share option the time (for example clicked this network media information correspondence and shared button), then trigger and share operation, need carry out two processing this moment:
First processing: be to generate the sharing information that comprises described network media information, described sharing information be forwarded to this user's the page of sharing.Described sharing information is a kind of concrete feed information in the present embodiment, and described Feed is for satisfy wishing to continue to obtain with certain form the information outlets of the format standard that the demand of own renewal provides.The feed information that produces will send to the page of sharing of this user A.The page of sharing of described user A is meant, the good friend's of this user A feeds interface, individual center in SNS.So-called feeds interface is meant a zone on social network-i i-platform, and this zone is used to show all good friends' nearest multidate information.For example deliver daily record, microblogging, upload photograph album etc., each bar feed information is exactly a multidate information.
This sharing information has at first comprised the information of institute's share web media communication, and as picture link, description of contents etc., these information can be by show that sharing apparatus directly extracts from described network media information.
Secondly, this sharing information also comprises to browse and reports the address in the present embodiment, and this is browsed and reports the address to be used to add up page browsing amount (PV) and/or independent user sessions (UV), and this is browsed and reports that the address is concrete adopts a certain image tag with 0 pixel<img>Webpage URL, this URL is the address in the described statistical analysis device because the capacity of this page is little, it is low to take network traffics, has therefore guaranteed the requested while not influence user experience.Its concrete form for example can for
<img?style＝″width:0px；height:0px；″src＝″http://xx.gdt.qq.com/v.jpg″/>：
Once more, this sharing information also comprises the destination address that click reports address (specifically being that a kind of click reports URL) and institute's share web media communication in the present embodiment, has formed the click URL of sharing information.The click volume that wherein said click reports the address to be used to add up described sharing information, described destination address is used to click the webpage that jumps to destination address.Be a kind of concrete form of for example described click URL for example: XX.com? click=BB.com%3Fjump%3DorderURL ﹠xx=yy﹠...
Wherein, XX.com is that described click reports the address, and it is address in the described statistical analysis device that this click reports the address; Described BB.com%3Fjump%3DorderURL is the coded strings of destination address described in the step 401, and BB.com wherein is associating login system address.
Because the feed information storage capacity is limited, so present embodiment can also adopt mapping mode, reports described browsing address and click URL to be converted to very short URL earlier, changes again when described sharing information is clicked.
Second processing: be the attribute information of gathering user A with contextual information as sharing managing detailed catalogue, the described sign of sharing managing detailed catalogue and described network media information is reported the statistical analysis device.Described attribute of user for example can comprise information such as ID number, sex, age, hobby, graduation universities and colleges, residence.Described contextual information can comprise at least a in the following information: current time, active user's IP address, the address of active user's accession page, network media information positional information on the current accessed page that the active user shared etc.Described statistical analysis device associated record reports described managing detailed catalogue and the corresponding network media message identification shared, and share managing detailed catalogue and related network media information is analyzed to described, analysis result is sent to the content match device.
Suppose that user B is the good friend of user A on SNS, showed on the feeds interface of user B that feed that user A is shared promptly comprises the sharing information of described network media information, the page is shared at this feeds interface of user B exactly.User B can select direct viewing and click described sharing information, also can carry out secondary shares, button is shared in the i.e. other same demonstration of described sharing information on the feeds interface of user B, user B select the sharing information correspondence share button after, same carry out the processing identical with above-mentioned steps 403, that is: what described sharing information is forwarded to this user B shares the page (being about to described sharing information sends to the good friend of this user B as a feed feeds interface), and the attribute information of gathering this user B and contextual information report the statistical analysis device with the described sign of sharing managing detailed catalogue and described network media information and carry out statistical analysis as sharing managing detailed catalogue.
Share propagation for preventing user's malice, can also share the restriction of frequency in step 403 handles, promptly the user select described share option after, judge that at first whether this user has shared the network media information of specified quantity in the time period of appointment, and/or judge whether this user had shared the consolidated network media communication of predetermined number of times, if, the then processing of process ends, otherwise continue subsequent treatment.
When user B browses described sharing information feed, be that described sharing information feed is when accessed, then report the address to send the request that reports to described browsing, described statistical analysis device is browsed the pageview that reports the described sharing information of request statistics that reports the address to receive according to this, pageview herein can be page browsing amount (PV) and/or independent user sessions (UV), and described content match device upgrades the matching strategy of network media information correspondence included in this sharing information according to the pageview of this sharing information.
When user B clicks described sharing information, promptly when user B clicks among the feed content, then report the address to send the request that reports to described click, the click volume that reports the described sharing information of request statistics that described statistical analysis device reports the address to receive according to this click, described content match device upgrades the matching strategy of network media information correspondence included in this sharing information according to the click volume of this sharing information, and/or according to the click volume of this sharing information the provider of the network media information that comprises in this sharing information is carried out fee deduction treatment.
When user B clicks described sharing information, also to write down click person's information and follow the tracks of string information, it is related with the participator's of this sharing information sign that this follows the tracks of string information; Described tracking string information is added in the destination address of described network media information and jump to this destination address.Described added follow the tracks of string jump address for example can for:
BB.com？jump＝orderURL&qz_gdt＝UH0EJXMOHuH6Ylr1iq64e1VHNfcOUlCjKCS！oCptIoGR4RDP！TqwO_5gRFzjYqrmCAjdBRCkjxM。
In the jump address, the character string of described qz_gdt=back is described tracking string, owing to comprised associating entry address BB.com in the jump address, therefore the described associating entry address of skip operation (jump) meeting elder generation visit is carried out authentication to the click person of described sharing information, checking allows partner's station system of the described destination address of the automatic login of click person of this sharing information by the back, and take, and will follow the tracks of to go here and there and be set among the user cookie following the tracks of string qz_gdt.
Specific as follows:
Described cooperation station system is as the system of partner of sharing treatment system of the present invention, can detect the operational circumstances of user B at the described destination address page, produced relevant assigned operation record (as having produced the order operation note when detecting user B in destination address, generated order), then described partner station system to show sharing apparatus return described tracking string information as:
UH0EJXMOHuH6Ylr1iq64e1VHNfcOUlCjKCS！oCptIoGR4RDP！TqwO_5gRFzjYqrmCAjdBRCkjxM，
Show that information inquiry goes out participator's sign to sharing apparatus according to described tracking string again, this participator is carried out feedback processing, for example return operations such as integration or ideal money.
In addition, described user B place an order, strike a bargain and described feedback processing information also can report described statistical analysis device, described statistical analysis device carries out statistical analysis according to these information, and feeds back to the adjustment of content match device and optimize described matching strategy.
The above only is preferred embodiment of the present invention, and is in order to restriction the present invention, within the spirit and principles in the present invention not all, any modification of being made, is equal to replacement, improvement etc., all should be included within the scope of protection of the invention.
Claims (13)
- A network media information share treatment system, it is characterized in that this treatment system comprises:The content match device, be used to receive the network media information of input, sign and displayed page address according to the user who visits displayed page, mate the network media information of this user ID and displayed page address correspondence according to matching strategy, the network media information that matches is sent to described displaying sharing apparatus show; The analysis result that also is used for the receiving and counting analytical equipment upgrades described matching strategy according to described analysis result;Show sharing apparatus, be used for when the user capture displayed page, obtain this user's sign and displayed page address, send to described content match device; The network media information of on displayed page, showing described content match device coupling, and the display network media communication share option; When the user select network media information share option after, generation comprises the sharing information of described network media information, described sharing information is forwarded to this user's the page of sharing, and gather attribute of user information and contextual information as sharing managing detailed catalogue, the described sign of sharing managing detailed catalogue and described network media information is reported the statistical analysis device;The statistical analysis device is used for described managing detailed catalogue and the corresponding network media message identification shared that associated record reports, and the described network media information of sharing managing detailed catalogue and association thereof is analyzed, and analysis result is sent to described content match device.
- 2. system according to claim 1, it is characterized in that, described displaying sharing apparatus is further used for: share the option of sharing that the page shows described sharing information correspondence described, the visit this user who shares the page select described sharing information correspondence share option after, described sharing information is forwarded to this user's the page of sharing, and gather this attribute of user information and contextual information as sharing managing detailed catalogue, the described sign of sharing managing detailed catalogue and described network media information is reported the statistical analysis device.
- 3. system according to claim 1 and 2, it is characterized in that, described displaying sharing apparatus is further used for: comprise browsing in described sharing information reporting the address, this is browsed and reports the address is address in the described statistical analysis device, reports the address to send the request that reports to described browsing when described sharing information is viewed;Described statistical analysis device is further used for the pageview that reports the described sharing information of request statistics according to described, and the pageview of described sharing information is sent to described content match device;Described content match device is further used for upgrading according to the pageview of described sharing information the matching strategy of network media information correspondence included in this sharing information.
- 4. system according to claim 1 and 2, it is characterized in that, described displaying sharing apparatus is further used for: comprise clicking in described sharing information reporting the address, it is address in the described statistical analysis device that this click reports the address, reports the address to send the request that reports to described click when described sharing information is clicked;Described statistical analysis device is further used for the click volume that reports the described sharing information of request statistics according to described, and the click volume of described sharing information is sent to described content match device;Described content match device is further used for upgrading according to the click volume of described sharing information the matching strategy of network media information correspondence included in this sharing information, and/or according to the click volume of this sharing information the provider of the network media information that comprises in this sharing information is carried out fee deduction treatment.
- 5. system according to claim 1 and 2, it is characterized in that, described displaying sharing apparatus is further used for: the user select described share option after, judge that at first whether this user has shared the network media information of specified quantity in the time period of appointment, and/or judge whether this user had shared the consolidated network media communication of predetermined number of times, if then finish this and share processing, otherwise continue subsequent treatment.
- A network media information share processing method, it is characterized in that, comprising:When the user capture displayed page, obtain user ID and displayed page address, mate the network media information of this user ID and displayed page address correspondence according to matching strategy, the network media information that matches is sent to described displayed page show;The display network media communication shares option on displayed page, when the user select network media information share option after, generation comprises the sharing information of described network media information, described sharing information is forwarded to this user's the page of sharing, and gathers attribute of user information and contextual information as sharing managing detailed catalogue; The described sign of sharing managing detailed catalogue and described network media information of associated record is analyzed the described network media information of sharing managing detailed catalogue and association thereof, upgrades described matching strategy according to analysis result.
- 7. method according to claim 6, it is characterized in that, this method further comprises: share the option of sharing that the page shows described sharing information correspondence described, the visit this user who shares the page select described sharing information correspondence share option after, described sharing information is forwarded to this user's the page of sharing, and gather this attribute of user information and contextual information as sharing managing detailed catalogue, with the described sign associated record of sharing managing detailed catalogue and the contained network media information of described sharing information.
- 8. according to claim 6 or 7 described methods, it is characterized in that described contextual information comprises at least a in the following information: current time, active user's IP address, the address of active user's accession page, the positional information of network media information on the current accessed page that the active user shared.
- 9. according to claim 6 or 7 described methods, it is characterized in that this method further comprises: in described sharing information, comprise browsing reporting the address; When described sharing information is viewed, report the address to send the request that reports to described browsing, according to the described pageview that reports the described sharing information of request statistics, upgrade the matching strategy of network media information correspondence included in this sharing information according to the pageview of this sharing information.
- 10. according to claim 6 or 7 described methods, it is characterized in that this method further comprises: in described sharing information, comprise clicking reporting the address; When described sharing information is clicked, report the address to send the request that reports to described click, according to the described click volume that reports the described sharing information of request statistics, upgrade the matching strategy of network media information correspondence included in this sharing information according to the click volume of this sharing information, and/or the provider of the network media information that comprises in this sharing information is carried out fee deduction treatment according to the click volume of this sharing information.
- 11. according to claim 6 or 7 described methods, it is characterized in that this method further comprises: in described network media information, comprise destination address; Record click person's information and tracking string information when described sharing information is clicked, it is related with the participator's of this sharing information sign that this follows the tracks of string information; Described tracking string information is added in the destination address of described network media information and jump to this destination address; When the click person of sharing information has produced the operation note of appointment in described destination address, then information inquiry goes out participator's sign according to described tracking string, and this participator is carried out feedback processing.
- 12. method according to claim 11, it is characterized in that, further comprise the associating entry address in the destination address of described network media information, and it is clicked and when jumping to described destination address at sharing information, the described associating entry address of visit is carried out authentication to the click person of described sharing information earlier, verifies by the back to allow the click person of this sharing information to login the station system of described destination address automatically.
- 13. according to claim 6 or 7 described methods, it is characterized in that, this method further comprises: the user select described share option after, judge that at first whether this user has shared the network media information of specified quantity in the time period of appointment, and/or judge whether this user had shared the consolidated network media communication of predetermined number of times, if, the then processing of method ends, otherwise continue subsequent treatment.
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