CN102930451A - Information managing method, two-dimension code generating method and relative devices - Google Patents
Information managing method, two-dimension code generating method and relative devices Download PDFInfo
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- CN102930451A CN102930451A CN2012103490465A CN201210349046A CN102930451A CN 102930451 A CN102930451 A CN 102930451A CN 2012103490465 A CN2012103490465 A CN 2012103490465A CN 201210349046 A CN201210349046 A CN 201210349046A CN 102930451 A CN102930451 A CN 102930451A
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Abstract
The embodiment of the invention discloses an information managing method, a two-dimension code managing method and relative devices, which are used for improving experience of a user. The method comprises the following steps of: acquiring two-dimension code information of a product, and then acquiring and counting user information of a second user, which corresponds to a source identifier, wherein the two-dimension code information comprises the source identifier and a channel identifier; the source identifier is a two-dimension code identifier or product information on which the product transaction initiated by a first user is based; and the channel identifier is a two-dimension code identifier which is generated after the product transaction is finished and corresponds to user information of the first user.
Description
Technical field
The present invention relates to field of information processing, relate in particular to a kind of information management and two-dimensional code generation method, reach relevant apparatus.
Background technology
In the time of the internet high speed development, Internet of Things quietly occurs.Two-dimension code relies on its powerful advantage, becomes the first chain---the gordian technique of identification marking of Internet of Things development.Two-dimension code claims again two-dimensional bar code, is a kind of bar code with readability that expands on the basis of bar code.The device scan two-dimensional bar code, the binary data by putting down in writing in the identification length of bar code and the width can obtain the information that wherein comprises.Compare one-dimensional bar code, two-dimension code has obvious advantage, and it has surmounted alphanumeric restriction, can put down in writing more complicated data, and data capacity is larger; And relative size is little, have anti-damage ability.Planar bar code technology is false proof in article mark, ticketing service, and the fields such as merchandising begin widespread use, and has shown powerful superiority.
In existing product trading pattern, network trading occupies very consequence, and network trading also accepted by increasing people, and the share of network trading is also more and more heavier.In increasing network trading, the business promotion mode of network trading also has certain difference with the business promotion mode that traditional solid shop/brick and mortar store is concluded the business, traditional business promotion mode is relatively stiff, popularization is during to target group, and the audient is passive receive, even and interesting, it is longer to go that this product is initiated to buy the consumer behavior relative path, convenient not, and manufacturer is relatively high at the cost of business promotion, and effect is uncertain good.
Network trading has the fast characteristics of its Information Communication, user's public praise can be spread rapidly, therefore, carrying out business promotion by the user is a kind of Extension Model very important in the network trading, the user can be directly the network address by sell goods recommend this product at one's side kith and kin, but, copy the way of promotion all the time to some extent inconvenience concerning the user of pasting the network address by the user, therefore, how effectively encouraging the user initiatively its product of buying to be promoted, is businessman's problem demanding prompt solution.
Summary of the invention
The embodiment of the invention provides a kind of information management and two-dimensional code generation method, has reached relevant apparatus, is used for improving the user and experiences.
The approaches to IM that the embodiment of the invention provides comprises:
Obtain the 2 D code information of product, described 2 D code information comprises: the source sign;
Obtain and add up described source and identify corresponding user profile.
The two-dimensional code generation method that the embodiment of the invention provides comprises:
Obtain the first 2 D code information;
Extract the channel sign of described the first 2 D code information;
Generate the second 2 D code information, described the second 2 D code information comprises: the source sign of the second 2 D code information and channel sign.
The apparatus for management of information that the embodiment of the invention provides comprises:
Message unit, for the 2 D code information that obtains product, described 2 D code information comprises: source sign and channel sign;
Statistic unit is used for obtaining and add up described source and identifies corresponding user profile.
The two-dimension code generating apparatus that the embodiment of the invention provides comprises:
The two-dimension code acquiring unit is used for obtaining the first 2 D code information;
The marker extraction unit is for the channel sign of extracting described the first 2 D code information;
The two-dimension code generation unit is used for generating the second 2 D code information, and described the second 2 D code information comprises: the source sign of the second 2 D code information and channel sign.
As can be seen from the above technical solutions, the embodiment of the invention has the following advantages:
Source sign and channel that the embodiment of the invention can be identified in the 2 D code information identify, and obtain described source and identify corresponding user profile, thereby can effectively count the channel user, are convenient to the channel user is managed.
Description of drawings
Fig. 1 is a schematic flow sheet of embodiment of the invention approaches to IM;
Fig. 2 is another schematic flow sheet of embodiment of the invention approaches to IM;
Fig. 3 is a schematic flow sheet of embodiment of the invention two-dimensional code generation method;
Fig. 4 is the logical organization synoptic diagram of embodiment of the invention apparatus for management of information;
Fig. 5 is the logical organization synoptic diagram of embodiment of the invention two-dimension code generating apparatus.
Embodiment
The embodiment of the invention provides a kind of information management and two-dimensional code generation method, has reached relevant apparatus, is used for improving the user and experiences.
See also Fig. 1, approaches to IM embodiment comprises in the embodiment of the invention:
101, obtain the 2 D code information of product;
Apparatus for management of information obtains the 2 D code information of product, and described 2 D code information comprises: source sign and channel sign; Described source be designated exchange that first user initiates described product based on two-dimension code sign or product information; The two-dimension code corresponding with user profile described first user sign that generate after the transaction that described channel is designated described product is finished.
Described first user is the current transaction user of described product, after described first user is finished the transaction of described product, corresponding two-dimension code generating apparatus can generate a two-dimension code sign corresponding with its user profile for described first user, so that described first user is in the rear usefulness that this product is promoted; Wherein, described user profile can be this user's user ID, and media access address or IP address etc. helps to identify the information of this user identity, be understandable that, in actual applications, user profile can also have other the form of expression, specifically is not construed as limiting herein.
102, obtain and add up the user profile that described source identifies corresponding the second user.
Apparatus for management of information obtains and adds up the user profile that described source identifies corresponding the second user.In actual applications, the source sign can be the pattern of ad-hoc location in the two-dimension code, because two-dimension code has the function of secure information storage, apparatus for management of information can get access to by the decoding rule that presets the second user's user profile according to the pattern of source sign.
Described the second user is for being the user of popularization, i.e. channel user to described first user.
Source sign and channel that the embodiment of the invention can be identified in the 2 D code information identify, and obtain described source and identify corresponding user profile, thereby can effectively count the channel user, are convenient to the channel user is managed.As, can count the number of times that described the second user successfully promotes described product, and then can reward accordingly this second user, help to improve the enthusiasm that the user experiences and promotes product.
In actual applications, apparatus for management of information of the present invention is after obtaining each statistical information of promoting the user, can also simulate statistics to the whole information network of this product, see also Fig. 2, another embodiment of approaches to IM comprises in the embodiment of the invention:
201, obtain the 2 D code information of product;
Apparatus for management of information obtains the 2 D code information of product, and described 2 D code information comprises: source sign and channel sign; Described source be designated exchange that first user initiates described product based on two-dimension code sign or product information; The two-dimension code corresponding with user profile described first user sign that generate after the transaction that described channel is designated described product is finished.
Described first user is the current transaction user of described product, after described first user is finished the transaction of described product, corresponding two-dimension code generating apparatus can generate a two-dimension code sign corresponding with its user profile for described first user, so that described first user is in the rear usefulness that this product is promoted; Wherein, described user profile can be this user's user ID, and media access address or IP address etc. helps to identify the information of this user identity, be understandable that, in actual applications, user profile can also have other the form of expression, specifically is not construed as limiting herein.
202, judge whether described source sign includes described the second user's user profile;
In actual applications, the user can directly buy product from the product information of institute of original dealer promotion, and therefore, the source sign in the two-dimension code that generates under this transaction can not contain the second user's user profile; So apparatus for management of information need to be judged described source sign and whether include described the second user's user profile that if do not have, then this second user's statistics finishes; If have, then execution in step 203.
Described product information is the primary attribute of product, Product Identifying, any one in price and the transaction link or the combination of two above information.
Above-mentioned scene by the direct promotion of original dealer comprises: the user directly buys the scene of product in the link of webpage product information, and the scene of the product bought of the two-dimension code directly promoted by original dealer of user.
203, obtain and add up the user profile that described source identifies corresponding the second user;
Apparatus for management of information obtains and adds up the user profile that described source identifies corresponding the second user.In actual applications, the source sign can be the pattern of ad-hoc location in the two-dimension code, because two-dimension code has the function of secure information storage, apparatus for management of information can get access to by the decoding rule that presets the second user's user profile according to the pattern of source sign.
Described the second user is the user of popularization for described first user, namely the first user exchange that initiates described product based on two-dimension code identify corresponding user.
204, identify the information network that generates described product according to described source sign and described channel.
Apparatus for management of information generates the information network of described product according to described source sign and described channel sign.Described information network can be the sales network figure of this product, also can also be the sales network of chart combination for promoting user's statistical form, and concrete form is not construed as limiting herein.
Exemplary, described sales network figure can be take original dealer as start node, the user who buys product by original dealer is two-level node, identify the user of corresponding two-dimension code as three grades of nodes take channel sign corresponding to two-level node as the source afterwards, identify the user of corresponding two-dimension code as the level Four node take three grades of channel signs corresponding to node as the source, by that analogy, generating network figure, and the number of times successfully promoted of each node of mark.
In actual applications, sales network figure can provide for the original dealer of product the path of the production marketing of image, offer help for its marketing analysis, make it reasonably distribute the resource of promoting, also can see intuitively by sales network figure products agency merchant's sales performance.
Two-dimensional bar code has the characteristics such as storage capacity is large, confidentiality is high, tracking property is high, anti-damage is strong, redundant is large, cost is cheap, and these characteristic information of being specially adapted to are carried, safe and secret, business promotion source tracking.
Carry out the mode of business promotion based on two-dimension code, by the foundation of two-dimension code as award and distribution of interests, can effectively encourage the consumer to participate on one's own initiative propagating, thereby help manufacturer's sales promotion, for the target audience, pick up the mobile telephone scanning two-dimension code product that can go directly, also can be more convenient reliable, thus to such an extent as to can realize manufacturer, the agential win-win of buyer.
The below is described the two-dimensional code generation method the embodiment of the invention from the angle of two-dimension code generating apparatus, sees also Fig. 3, and the embodiment that the two-dimension code in the embodiment of the invention generates comprises:
301, obtain the first 2 D code information;
The two-dimension code generating apparatus obtains the first 2 D code information, described the first 2 D code information be the current transaction user exchange that initiates product based on 2 D code information.
Exemplary, the user is after seeing the first 2 D code information, to buying product by this first 2 D code information, then the user can use the two-dimension code generating apparatus to scan this first 2 D code information.
302, extract the channel sign of described the first 2 D code information;
The two-dimension code generating apparatus extracts the channel sign of described the first 2 D code information, in actual applications, the channel sign can be arranged on the ad-hoc location of 2 D code information, the two-dimension code generating apparatus can extract the channel sign of described the first 2 D code information at ad-hoc location according to presetting rule, and the described channel of acquisition of decoding identifies the user profile of corresponding popularization.
303, generate the second 2 D code information.
The two-dimension code generating apparatus generates the second 2 D code information, and described the second 2 D code information comprises: the source sign of the second 2 D code information and channel sign; The source of described the second 2 D code information is designated the channel sign of described the first 2 D code information; After finishing, the transaction that described channel is designated product corresponding to described the first 2 D code information generates the two-dimension code sign corresponding with current transaction user's user profile.
Concrete, the second 2 D code information of described generation also comprises: product information; Described product information is the primary attribute of product, Product Identifying, any one in price and the transaction link or the combination of two above information.
For the ease of understanding, the below is described in detail approaches to IM and the two-dimensional code generation method of describing in the above embodiments with a concrete application scenarios again, is specially:
In actual applications, commodity are generated an original two-dimensional code, comprise the primary attribute of commodity, Product Identifying, the information such as price and transaction link, user oriented is thrown in.
After each buyer bought commodity, for this buyer generates an exclusive two-dimension code, except comprising item property, subsidiary buyer's identify label offered buyer simultaneously.
The buyer can propagate popularization with this two-dimension code by different modes and channel, recommends the pass tethers that can be diffused into, and he just becomes one of promoter of product.
More user is by this two-dimension code of scanning, can buy commodity equally, buy successful the time, source buyer's identity information is recorded into apparatus for management of information, apparatus for management of information is that product promotion person increases corresponding integration and returns sharp grade for award, to encourage the user this product is promoted.
The above only is illustrated the application scenarios in the embodiment of the invention with some examples, is understandable that, in actual applications, more application scenarios can also be arranged, and specifically is not construed as limiting herein.
The below describes the embodiment for the apparatus for management of information of the present invention of carrying out above-mentioned approaches to IM, and its logical organization please refer to Fig. 4, and apparatus for management of information embodiment comprises in the embodiment of the invention:
Further, described apparatus for management of information also comprises:
Judging unit 403 is used for judging whether described source sign includes described user profile, if having, then triggers described statistic unit 402.
The below describes the embodiment for the two-dimension code generating apparatus of the present invention of carrying out above-mentioned two-dimensional code generation method, and its logical organization please refer to Fig. 5, and the two-dimension code generating apparatus embodiment comprises in the embodiment of the invention:
Two-dimension code acquiring unit 501 is used for obtaining the first 2 D code information;
Two-dimension code generation unit 503 is used for generating the second 2 D code information, and described the second 2 D code information comprises: the source sign of the second 2 D code information and channel sign.
Further, described two-dimension code generation unit 503 also comprises:
Source sign generation module 5032 is for the source sign that generates described the second two-dimension code; The source of described the second 2 D code information is designated the channel sign of described the first 2 D code information;
Channel sign generation module 5033, be used for generating the channel sign of described the second two-dimension code, after finishing, the transaction that described channel is designated product corresponding to described the first 2 D code information generates the two-dimension code sign corresponding with current transaction user's user profile.
In several embodiment that the application provides, should be understood that disclosed apparatus and method can realize by another way.For example, device embodiment described above only is schematic, for example, the division of described unit, only be that a kind of logic function is divided, during actual the realization other dividing mode can be arranged, for example a plurality of unit or assembly can in conjunction with or can be integrated into another system, or some features can ignore, or do not carry out.Another point, the shown or coupling each other discussed or direct-coupling or communication connection can be by some interfaces, indirect coupling or the communication connection of device or unit can be electrically, machinery or other form.
Described unit as separating component explanation can or can not be physically to separate also, and the parts that show as the unit can be or can not be physical locations also, namely can be positioned at a place, perhaps also can be distributed on a plurality of network element.Can select according to the actual needs wherein some or all of unit to realize the purpose of present embodiment scheme.
In addition, each functional unit in each embodiment of the present invention can be integrated in the processing unit, also can be that the independent physics of unit exists, and also can be integrated in the unit two or more unit.Above-mentioned integrated unit both can adopt the form of hardware to realize, also can adopt the form of SFU software functional unit to realize.
If described integrated unit is realized with the form of SFU software functional unit and during as independently production marketing or use, can be stored in the computer read/write memory medium.Based on such understanding, part or all or part of of this technical scheme that technical scheme of the present invention contributes to prior art in essence in other words can embody with the form of software product, this computer software product is stored in the storage medium, comprise that some instructions are with so that a computer equipment (can be personal computer, server, the perhaps network equipment etc.) carry out all or part of step of the described method of each embodiment of the present invention.And aforesaid storage medium comprises: USB flash disk, portable hard drive, ROM (read-only memory) (ROM, Read-Only Memory), the various media that can be program code stored such as random access memory (RAM, Random Access Memory), magnetic disc or CD.
The above; be the specific embodiment of the present invention only, but protection scope of the present invention is not limited to this, anyly is familiar with those skilled in the art in the technical scope that the present invention discloses; can expect easily changing or replacing, all should be encompassed within protection scope of the present invention.Therefore, protection scope of the present invention should be as the criterion by described protection domain with claim.
Claims (10)
1. an approaches to IM is characterized in that, comprising:
Obtain the 2 D code information of product, described 2 D code information comprises: the source sign;
Obtain and add up described source and identify corresponding user profile.
2. method according to claim 1 is characterized in that, describedly obtains and adds up described source and identify before the corresponding user profile, comprising:
Judge that whether described source sign includes described user profile, if having, then triggers the described step that described source identifies corresponding user profile of obtaining and add up.
3. method according to claim 1 and 2 is characterized in that, describedly obtains and adds up described source and identify after the corresponding user profile, comprising:
Information network according to described source sign and the described product of described channel sign generation includes each user as channel user's statistical information in the described information network.
4. a two-dimensional code generation method is characterized in that, comprising:
Obtain the first 2 D code information;
Extract the channel sign of described the first 2 D code information;
Generate the second 2 D code information, described the second 2 D code information comprises: the source sign of the second 2 D code information and channel sign.
5. generation method according to claim 4 is characterized in that, described the second 2 D code information also comprises: product information; Described product information is the primary attribute of product, Product Identifying, any one in price and the transaction link or the combination of two above information.
6. an apparatus for management of information is characterized in that, comprising:
Message unit, for the 2 D code information that obtains product, described 2 D code information comprises: source sign and channel sign;
Statistic unit is used for obtaining and add up described source and identifies corresponding user profile.
7. device according to claim 6 is characterized in that, described apparatus for management of information also comprises:
Judging unit is used for judging whether described source sign includes described user profile, if having, then triggers described statistic unit.
8. according to claim 6 or 7 described devices, it is characterized in that described apparatus for management of information also comprises:
The channel generation unit is used for the information network according to described source sign and the described product of described channel sign generation, includes each user in the described information network as channel user's statistical information.
9. a two-dimension code generating apparatus is characterized in that, comprising:
The two-dimension code acquiring unit is used for obtaining the first 2 D code information;
The marker extraction unit is for the channel sign of extracting described the first 2 D code information;
The two-dimension code generation unit is used for generating the second 2 D code information, and described the second 2 D code information comprises: the source sign of the second 2 D code information and channel sign.
10. generating apparatus according to claim 9 is characterized in that, described two-dimension code generation unit also comprises: information generating module;
Described information generating module is used for generating the primary attribute of described product, Product Identifying, any one in price and the transaction link or the combination of two above information.
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