CN102779313A - Two-dimension code anti-fake, anti-channel conflict, integral, lottery and video packaging system of the PPK - Google Patents
Two-dimension code anti-fake, anti-channel conflict, integral, lottery and video packaging system of the PPK Download PDFInfo
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Abstract
The invention provides a two-dimension code anti-fake, anti-channel conflict, integral, lottery and video packaging system of the PPK. The system comprises a product packing material, a website server and a mobile terminal, wherein a page web address two-dimension code is printed on the product packing material, the website server comprises a video module, an anti-fake module, an anti-channel conflict module, a user registration module, an integral statistics module, an integral exchange module and a random lottery module, and the mobile terminal is provided with a two-dimension code scanning function and linked with the website server through a wireless application protocol network. The two-dimension code anti-fake, anti-channel conflict, integral, lottery and video packaging system of the PPK is capable of substantially increasing an anti-fake query ratio and greatly improving anti-fake effects.
Description
Technical field
The present invention relates to packaging field, be specifically related to a kind of upgrade-system of " video packing material (CN201351008Y) ", especially about integrated application packaging systems such as commodity counterfeit prevention, anti-channeling, integration, prize drawing, video, the rate of exchange, comments.
Background technology
" video packing material (notification number CN201351008Y) " by the applicant invention installed video player (hardware) on product package material, the video player stored product video datas such as video ads.Before and after the purchase of customer, can watch its product video content,, intuitively appreciate, listen attentively to the information that product contains with lively product know-hows such as mode demiware method of application, function curative effect, points for attention intuitively.
Yet in the application practice; But there is such deficiency: video player hardware (being equivalent to MP4) is installed on product package material; Cause the packing material cost significantly to promote; User and consumer all are difficult to bear, and the applicant has only sold hundreds of packed video things altogether over 4 years, and enterprise is in lossing state always.
The author Si Wen of People's Net's " voice of net explorer " (2001-07-24-16:46:37) delivers one piece and be entitled as the article of " the fake products recall rate less than 5/1000ths of current code anti-fake ": the commodity counterfeit prevention of China is a headachy problem all the time.After releasing code telephone service system (nineteen ninety-five be 952019650 by inventor's pioneer invention, its patent No., use New Name in fact be " cipher counterfeit-proof marker "); Checked greatly the batch of name brands has been forged, made major contribution for cracking down on counterfeit goods.But also should see, current code anti-fake exist fake products can not detect with genuine article be the problem of fake products by false retrieval.The ultimate principle of code anti-fake is: every product all has one group of unique encoding as anti-counterfeiting information, and coated sealing is attached on product body or the packing.After the consumer purchases commodities, can dial the Antiforge inquiry phone of Unified National, encode false-proof information is inquired about.Inquired about like coding, then commodity are identified as fake products, as are inquiry for the first time, then are identified as genuine article.The counterfeit goods to code anti-fake that has been found that now, its fabricator is or reclaims the not inquiry coding of having used commodity, perhaps colludes with relevant department or personnel, steals producer's coded data, promptly all is to use true sign indicating number, rather than self-editing false sign indicating number.And current consumer is to the inquiry rate less than 5/1000ths of code anti-fake commodity, and whether code anti-fake is the defective of inquiring about to confirm this method of its true and false itself first with commodity in addition, stamped a question mark greatly with regard to the validity of giving code anti-fake.
According to official statistics, commodity code anti-fake (also claiming digital code anti-false or telephone service) inquiry rate≤0
.3%, in order to improve commodity counterfeit prevention inquiry rate, to strengthen the fake products discovery rate, hundreds of the patented claims that improve commodity counterfeit prevention inquiry rate have appearred in recent years.For example " anti-fake method for digital compulsive inquiry and cipher opening device thereof (publication number CN1588406A) ", " coded lock anti-fake bottle lid (CN301551762S) " etc.The expert points out how to improve code anti-fake inquiry rate, strengthen antifalse effect, is a great problem that false proof industry faces at present.
In " Baidu's encyclopaedia " noun " gold stamping (seal) ", following about the technical descriptioon of " gold stamping (seal) material ": can be divided into according to material type: electrochemical aluminium gold-stamped, the look paper tinsel is gold stamping, and color chips is gold stamping, and metal forming is gold stamping gold stamping with other gold stamping paper tinsel.Electrochemical aluminum foil is a kind of vacuum evaporation layer of metal paper tinsel on the diaphragm base and the bronzing material processed.The 1st layer is carrier layer, is also referred to as sheet basic unit or base membrane layer, and it plays other each layer of supporting, and thickness is mylar or the terylene of 12～25 μ etc.The 2nd layer is (the mould release coating) release layer (also claiming abscission layer or protective seam), is convenient to basement membrane when gold stamping and separates with electrochemical aluminum foil.The 3rd layer is dye layer, and plain color such as single Huang, Shan Hong, single purple, Dan Lan, Dan Lv are arranged.The 4th layer is aluminium coated, and reflection ray presents metallic luster.The 5th layer is adhesive layer, aluminium coated is adhered on the stocks such as paper.Wherein the 2nd～5 layer will be transferred to after the thermoprint on the stock, therefore be referred to as transfer layer or transfer printing layer usually.
The insider who is familiar with gilding technology knows that the machine error value minimum of existing positioning bronzing machine is ± 0.2mm.No matter be import machine or home-made machine; Because machining accuracy, expand with heat and contract with cold, the influence of many factors such as mechanical wear; The distance that is identified to normal place of institute's thermoprint; Always want a hairline of deviation size (± 0.2mm), also do not have both at home and abroad the positioning bronzing machine of which family can eliminate this error.
The insider who is familiar with gilding technology also knows, the metallic luster that gold stamping lines and pattern appeared, and printing-ink can't imitate.Only if gold stamping, other any typography all can't print out high-gloss metal gloss, and in other words, bronzing effect is that any typographies such as bronze printing can't be imitated.
Summary of the invention
The object of the invention: a kind of two-dimension code anti-counterfeit anti-channeling integration prize drawing packed video system of seeing that pats is provided; The mode that to love with consumers such as video frequency programs about the multiple information of product, vividly demonstrate to the consumer; And take multinomial overall evaluation of a technical project should be used for attracting the consumer to participate in interaction, thereby save video player hardware, reduce cost, economize on resources, avoid waste, improve the Antiforge inquiry rate and strengthen antifalse effect.
It is following that the present invention pats the technical scheme of seeing two-dimension code anti-counterfeit anti-channeling integration prize drawing packed video system.
A kind of patting of the present invention seen two-dimension code anti-counterfeit anti-channeling integration prize drawing packed video system, it is characterized in that, comprising:
1. be printed with the product package material (2) of web page address two-dimension code (5); Its web page address two-dimension code (5) (content information) has uniqueness and comprises a plurality of random characters (6) for same domain name, be printed with a web page address two-dimension code (5) that only belongs to it on each part product package material (2) at least;
2. web page address two-dimension code (5) is managed server (3), and it comprises video module (800), false proof module (801), anti-channeling module (802), user registration module (803), integration statistical module (804), score-for-gift module (805) and the module (806) of drawing a lottery at random;
---wherein, video module (800) is used for the video information (4) of storage about product (1), and the portable terminal (7) that is used for to the consumer is play the product video information (4) corresponding with web page address two-dimension code (5);
---wherein; Whether false proof module (801) is used for the anti-counterfeiting information of memory protection product (1) and is used to check random character (6) that web page address two-dimension code (5) that the consumer scans out comprised, conforms to the anti-counterfeiting information that information database (10) writes down (storage), thereby feedback is given the consumer about the inquiry conclusion;
---wherein, anti-channeling module (802) is used for storage and the feedback product (1) corresponding with web page address two-dimension code (5) should be at the geographical location information in zone;
---wherein, user registration module (803) is used for sending authentication password or confirming registered user's identity to the registrant;
---wherein, integration statistical module (804) is used to add up the integration that the each query webpage of registered user address two-dimension code (5) wins, and the newly-increased integration of feedback is or/and balance of points is given the registered user; This integration normally product (1) producer feeds back to a kind of integration with certain value (or chance) of buyer;
---wherein, score-for-gift module (805) is used for registered user's accumulated point exchanging gift service; After buyer's integration was accumulated to certain number, the buyer can use some gifts of its accumulated point exchanging;
---wherein, the module of drawing a lottery at random (806) is used for to the consumer prize drawing service at random being provided; After the consumer bought product (1), product (1) producer can reward a lottery drawing machine and can give the buyer for thanking to the buyer; This electronics prize drawing mode is scraped the prize mode with traditional scratch card gift and is compared, and it is in kind to have save scratch card, can practice thrift cost greatly and promote environmental protection;
3. information database (10) disk array; It is communicated with management server (3), stores video information about product (1) (4), anti-counterfeiting information, anti-channeling information, user's registration information, integration information, gift information and the prize-winning information corresponding with web page address two-dimension code (5);
4. portable terminal (7); It comprises web page address two-dimension code (5) parsing module; Be connected communication through the WAP network with said management server (3); Content information to said web page address two-dimension code (5) is resolved, and initiates to open the web page address linking request that is parsed to said management server (3);
5. portable terminal (7) is connected communication through WAP network (9) with management server (3);
6. behind the web page address two-dimension code (5) on (consumer or product producer use) portable terminal (7) scanning product package material (2), play video information (4) about product (1), receive about the true and false anti-counterfeiting information of product (1), receive judge product (1) whether falsifying geographical location information, receive newly-increased integration or/and balance of points information, receive the prize-winning information of whether drawing prize and (consumer can) and carry out the accumulated point exchanging gift and operate.
Illegal scanning web page address two-dimension code (5 ˊ) steals integration under the situation of product not buying for fear of stealing the integration person; On the said product package material (2); At least comprise two groups of coded messages with corresponding relation; The one of which group is the web page address two-dimension code of showing one's color (5 ˊ), i.e. plain code, and another is the web page address two-dimension code (5) of covered sealing or the error correcting code random character (6 ˊ) of the covered sealing corresponding with the web page address two-dimension code of showing one's color (5 ˊ); Perhaps, on the said product package material (2), has only the web page address two-dimension code (5) of a covered sealing, i.e. private mark.So; The consumer just can be scanned the web page address two-dimension code of showing one's color (5 ˊ) and come freely to browse product video information (4), understands sales promotion information, participates in comment, participates in ballot, participates in complaining and participating in recreation etc. before buying product (even if not buying product); After buying product, just can open the web page address two-dimension code (5) of covered sealing earlier, obtain charged contents such as integration, award through scanning.
Just in case certain part product has been led integration by the people before selling steathily, also can, product open the packing of product by real buyer and cancel neck person's integration steathily after sell with error correcting code random character (6 ˊ), should be thereby fetch by the integration of buyer's acquisition.In other words, buyer should be by the integration of buyer's acquisition with regard to retrieval to the revocable integration of illegally having been got by other people of information database (10) input error correcting code random character (6 ˊ).
The person obtains error correcting code random character (6 ˊ) for fear of being recovered rubbish; Malice is used for cancelling the integration that the real buyer of product (1) obtains; The said web page address two-dimension code of showing one's color (5 ˊ) is printed on the parts of product package material (2) (for example on body, the box body), and said error correcting code random character (6 ˊ) is printed on (for example on bottle cap, lid, the suction pipe) on another parts that are easy to separated (discarding) on the product package material (2).So, after product (1) is consumed and used, reclaim the rubbish person and just can't error correcting code random character (6 ˊ) and web page address two-dimension code (5 ˊ) be mapped one by one, thereby can't cancel the integration that the real buyer of product (1) obtains.
In order to strengthen the antifalse effect of web page address two-dimension code (5); The applicant has initiated a kind of " gold stamping anti-counterfeiting technology of error variable color " of utilizing the bronzing machine error to impel gold stamping lines and pattern variable color (promptly highlighting the error visual effect), to improve the copying and forging difficulty.
Said web page address two-dimension code (5) is the gold stamping false proof two-dimension code of error variable color, and its physical arrangement comprises successively:
Ground floor---base membrane layer (501), this layer are film (or thin paper), and this layer will be stripped from discarded after the thermoprint;
The second layer---release layer (502), this layer is for being coated on the mould release coating on the base membrane layer (501);
The 3rd layer---multiple color monochromatic lines (507) alternately are or/and the printing dye layer (503) that multiple color monochromatic color lump (508) is alternately formed; Said dye layer (503) preferably pattern does not repeat the personalized pattern layer of (like the number printing), and generally, said dye layer (503) is a kind of variegated or pattern dye layer;
The 4th layer---the coat of metal (504), to form metallic luster;
Wherein, After thermoprint in formed each web page address two-dimension code (5), the monochromatic lines (507) in the gold stamping lines (513) are or/and the permutation and combination characteristic information of monochromatic color lump (508), being taken to collect as anti-counterfeiting information is stored in the information database (10).
Desirable is the width≤0.35mm-0.15mm of said monochromatic lines (507); The width of monochromatic lines (507) approach more existing gilding press the machine error value (± 0.2mm) good more.So, the thermoprint error has been once when having surpassed the width of monochromatic lines (507), the color of some gold stamping lines (513) on the two-dimension code that comes burnt, will therefore become the color of other adjacent monochromatic lines (507 ').Also be; The present invention designed a kind of thermoprint machine error subtle change, can cause the anti-counterfeiting mark of characteristic great variety such as gold stamping two-dimension code color; The visual effect of error has been amplified in this design, and the thermoprint error has obviously been changed, and helps the artificial cognition and the software identification of anti-counterfeiting mark.
Preferablely be the length or the width≤4mm-0.8mm of said monochromatic color lump (508); When the length of gold stamping lines (513) during greater than the length of monochromatic color lump (508) or width, the absolute gold stamping lines (513) accurate, that at all do not misplace of adjacent dichromatism section color chromatography will appear; This absolute alignment, the visual effect that misplaces not are that bronze printing technology definitely can't be imitated, and also are that gold stamping film of existing monochrome and equipment error can't be alignd by alignment, thereby can improve the forgery difficulty greatly.
Test shows: during the machine error value ± 0.2mm of the width≤gilding press of said gold stamping lines (513) (being 0.4mm), the error color changeable effect is the most obvious.
In order further to improve consumer's scanning (inquiry) enthusiasm, said patting seen two-dimension code anti-counterfeit anti-channeling integration prize drawing packed video system, at least also should comprise one of feature:
1. said management server (3) comprises the pricing information module (807) about product (1);
2. said management server (3) comprises the comment module (808) about product (1);
3. said management server (3) comprises the vote module (809) about product (1);
4. said management server (3) comprises the game module (810) about product (1);
5. said management server (3) comprises the sales promotion information release module (811) about product (1);
6. said management server (3) comprises the image speaker's photo download module (812) about product (1);
7. said management server (3) comprises about the quality of product (1) complains module (813).
In order to obtain better antifalse effect; Said anti-counterfeiting information preferably comprises the anti-counterfeiting mark photo with random structure characteristic; The bubble photo of stochastic distribution in the marking materials for example, the random distribution characteristic of this bubble is exactly a kind of random structure characteristic with uniqueness, randomness, non-reproduction.
Video information according to the invention (4) comprises animation and sound.
A plurality of random characters (6) in the web page address two-dimension code according to the invention (5) can be characters such as letter, numeral, symbol, literal, and it can together or split and assign any position in web page address two-dimension code (5); In order to prevent the conjecture of other people malice, audit trial login, thereby improve antifalse effect and data security, the longer the better for the figure place of said a plurality of random characters (6).
The present invention pats the two-dimension code anti-counterfeit anti-channeling integration prize drawing packed video system of seeing; Because the consumer in use; The only with hand machine is patted the multiple information that two-dimension code just can be seen relevant product, so the applicant " pats and see " two-dimension code anti-counterfeit anti-channeling integration prize drawing packed video system with its called after visually.
Compared with prior art, the present invention can produce following beneficial effect.
Than background technology " video packing material (CN201351008Y) "; Consumers in general are with regard to the existing mobile phone that the two-dimension code scanning software is installed capable of using; Scanning identification web page address two-dimension code (5); Automatically login management server (3), open video information automatically, understand the indispensable information of Product labellings such as product method of application, function curative effect, points for attention with lively mode intuitively, direct feel, appreciate the sensual pleasure aesthetic feeling that product tape is given the consumer.In other words, the present invention has save video player hardware, has reduced cost, has practiced thrift resource, has avoided waste.
The Antiforge inquiry rate is high: the web page address two-dimension code (5) on the product has replaced existing security code, anti-channeling sign indicating number, integration sign indicating number, video playback sign indicating number, price comparison sign indicating number, the code of group function singleness surplus prize drawing sign indicating number, recreation sign indicating number, comment sign indicating number, the ballot sign indicating number etc. ten at random; Both save digital printing ink, saved the packing material area, reduced printing process; Unified code again; The meaning that more makes progress be: kind is unified the service item of code surplus in the of ten; Objectively improved the scanning rate of people logging in of web page address two-dimension code (5) greatly; Be the fake products discovery rate, in other words, the present invention has objectively all of a sudden captured a great problem that false proof industry faces at present---and code anti-fake inquiry rate is low, antifalse effect is poor.
The simulation test statistics shows: adopt product of the present invention (1), consumer's Antiforge inquiry rate is greater than 33%.This will make the inquiring technology of existing code anti-fake give play to good anti-fake effect, strengthen its antifalse effect greatly.
Owing to the subtle change of machine error, can cause gold stamping lines (513) color characteristic generation great variety; Therefore; The fake producer is difficult to thermoprint and copies other one piece of living web page address two-dimension code (5), copies other one piece of living web page address two-dimension code (5) even manufacturing firm oneself also is difficult to thermoprint.Test shows: even the thermoprint error of 0.01mm; Also can cause gold stamping lines (513) color characteristic generation great variety; The anti-counterfeiting information photo can clearly be noted these variations; And can identify through software or naked eyes, thereby greatly improved the copying and forging difficulty, strengthened antifalse effect greatly.
When the length of gold stamping lines (513) during, will thermoprint go out the gold stamping lines (513) of adjacent dichromatism section color " chromatography absolute accurate, at all do not misplace " greater than the length (or width) of monochromatic color lump (508); The visual effect of this " absolute alignment alignment " is that bronze printing technology definitely can't be imitated, and forges difficulty thereby improved bronze printing greatly.
The thermoprint error is in case surpass the width of monochromatic lines (507); The color of some gold stamping lines (513) on the sign of being burnt; Will become the color of other adjacent monochromatic lines (507 '); This has just highlighted the visual effect of error, thereby is convenient to identification, really is: the machinery cover is inaccurate, line color becomes.
The formation of final pattern of thermoprint web page address two-dimension code (5) and color (lines are or/and the permutation and combination of color lump) characteristic; Very big with thermoprint error relation; In the error range of existing gilding press (± 0.2mm); Web page address two-dimension code (5) characteristic of institute's thermoprint varies, and individual character is very obvious, and extremely difficulty is duplicated.
For make above-mentioned purpose of the present invention, feature and advantage can be more obviously understandable, hereinafter is special lifts integrated optimization embodiment, and conjunction with figs. is elaborated.
Description of drawings
Fig. 1 is for using a kind of product package material of the present invention (2) partial structurtes synoptic diagram.
Fig. 2 sees two-dimension code anti-counterfeit anti-channeling integration prize drawing packed video system schematic for the present invention pats.
Fig. 3 is for using another product package material of the present invention (2) partial structurtes synoptic diagram.
Fig. 4 is a kind of floor map of the gold stamping anti-counterfeiting mark of error variable color of the present invention's use.
Fig. 5 is the cross section structure synoptic diagram at the middle horizontal A-B place of " king " word among Fig. 4.
A kind of printing dye layer (503) synoptic diagram that Fig. 6 is constituted for polychrome monochromatic lines (507) alternately.
A kind of printing dye layer (503) synoptic diagram that Fig. 7 is constituted for polychrome monochromatic color lump (508) alternately.
Fig. 8 is a kind of floor map of gold stamping two-dimension code (510).
Some different gold stamping " king " word synoptic diagram of stroke look section that Fig. 9 forms for the thermoprint of the gold stamping version of same " king " word.
A kind of irregular printing dye layer (503) synoptic diagram that is similar to the TV screen snowflake that Figure 10 is constituted for multiple color monochromatic color lump (508) alternately.
Figure 11 is another kind printing dye layer (503) synoptic diagram that polychrome monochromatic lines (507) alternately constitute.
Figure 12 is the gold stamping two-dimension code of a kind of personation (a 510) sign synoptic diagram.
Drawing reference numeral: 1-product (part of only drawing among the figure); The 2-product package material; 3-management server (containing server cluster); The 4-video information; 5-web page address two-dimension code; 5 '-web page address two-dimension code (plain code); The 501-base membrane layer; The 502-release layer; 503-prints dye layer; The 504-coat of metal; The 505-adhesive layer; The 506-anti-counterfeiting object; The monochromatic lines of 507-; 507 '-adjacent monochromatic lines (another look); The monochromatic color lump of 508-; 508 '-adjacent monochromatic color lump (another look); The 509-identification number; The gold stamping two-dimension code of 510-; 511-" king " word; The 512-network address; The gold stamping lines of 513-(the polychrome section is definitely alignd); 514-standard " king " word; 515-is " king " word on the upper side; 516-is " king " word on the lower side; 517-" king " word of taking back; 518-" king " word that takes over; The inclined to one side upper right corner of 519-" king " word; 6-random character (being anti-counterfeiting information); 6 '-error correcting code random character (for example counter being imprinted in the packing material); The 7-portable terminal; The 800-video module; The false proof module of 801-; 802-anti-channeling module; The 803-Registering modules; 804-integration statistical module; 805-score-for-gift module; The 806-module of drawing a lottery; 807-pricing information module; 808-comments on module; The 809-vote module; The 810-game module; 811-sales promotion information release module; 812-image speaker photo download module; The 812-quality is complained module; The 9-WAP network; The 10-information database.
Embodiment
Embodiment one.
Like Fig. 1, shown in Figure 2; In product package material (2)---on the label; About the web page address two-dimension code (5) of product (1), for example content information is the web page address two-dimension code of http://wap.315net.com/ t=000300367812 in the printing, and wherein mantissa's 812 3 figure places are to be used for false proof random character (6); In order to improve antifalse effect; The longer the better for this random character (6) figure place, is preferably the 4-8 figure place, and the false proof descriptive informations such as comment with mobile telephone scanning identification are gone up in printing.
Product package material (2) is pasted on the bottle, bottle is installed to encapsulation in the opaque wine box, make the consumer before buying, can not scan and see web page address two-dimension code (5) and random character (6) thereof.
Preferably select for use stochastic distribution that the texture paper printed product packing material (2) of fiber is arranged; And it is taken pictures; Obtain the random distribution characteristic photo of fiber; Many photos are also stored into corresponding information database (10) lining of false proof module (801) of management server (3) as corresponding its web page address two-dimension code (5) of anti-counterfeiting information; So that the consumer with mobile telephone scanning two-dimension code, login management server (3), access the sign photo, whether the characteristics such as bar number, position, direction, color, shape of observing fiber conform to the label material object, confirm that product is true and false.
Store corresponding its web page address two-dimension code (5) of video informations (4) such as the description of product of relevant product (1), image display short-movie, method of application into video module (800) corresponding information database (10) lining, so as the consumer with mobile telephone scanning two-dimension code, login management server (3), watch its video information (4).
With relevant product (1) regulation should corresponding its web page address two-dimension codes (5) of logistics information such as geographic position, sales region, dealer store corresponding information database (10) lining of anti-channeling module (802) into so that consumer or producer with mobile telephone scanning two-dimension code, login management server (3), check its whether falsifying.
With should give about product (1) with corresponding its web page address two-dimension code (5) of number of points information store corresponding information database (10) lining of integration statistical module (804) into so that the consumer arrives in the account of oneself with mobile telephone scanning two-dimension code, login management server (3), cumulative integral.
With relevant product (1) whether with lottery and corresponding its web page address two-dimension code (5) of prize volume information store corresponding information database (10) lining of the module of drawing a lottery at random (806) into so that the consumer with mobile telephone scanning two-dimension code, login management server (3), participate in drawing a lottery.
Store relevant product (1) into pricing information module (807) corresponding database (10) lining with reference to corresponding its web page address two-dimension code (5) of price information, so as the consumer with mobile telephone scanning two-dimension code, login management server (3), understanding product with reference to price.
Store corresponding its web page address two-dimension code (5) of consumer's review information of relevant product (1) into comment module (808) corresponding database (10) lining, so that producer in time grasps the feedback opinion of consumer to product.
Store corresponding its web page address two-dimension code (5) of consumer's vote information of relevant product (1) into vote module (809) corresponding database (10) lining, so that producer adds up relevant participation project gained vote quantity.
Corresponding information database (10) lining of game module (810) that corresponding its web page address two-dimension code (5) of the game information of relevant product (1) is stored into, so as the consumer with mobile telephone scanning two-dimension code, login management server (3), play the trivial games of relevant product.
Store corresponding its web page address two-dimension code (5) of the sales promotion information of relevant product (1) into sales promotion module (811) corresponding information database (10) lining, so that the consumer is with mobile telephone scanning two-dimension code, login management server (3), the relevant product discount of understanding, preferential, advertising campaign information such as buy one and get one free.
Store corresponding its web page address two-dimension code (5) of relevant product (1) image speaker's information such as photo into image speaker's photo download module (812) corresponding information database (10) lining, so as consumer's (bean vermicelli) with mobile telephone scanning two-dimension code, login management server (3), download or browse the photo of image product mouthpiece (idol).
In management server (3) lining a user registration module (803) is set, obtains registered user's IDs such as ID card No. or phone number, so as to registered user's cumulative integral, cash gift, provide prize etc.
In management server (3) lining a score-for-gift module (805) is set, so that the registered user uses integration to exchange gift for, gets prize etc.
In management server (3) lining a quality about product (1) is set and complains module (813); So that the consumer with mobile telephone scanning two-dimension code, login management server (3), fill in or deliver or give vent to the problems such as complaint of relevant product quality, so that producer in time handles and improves.
So; The consumer is with regard to available portable terminal (7); Scanning web page address two-dimension code (5); Realizing false proof, anti-channeling, integration statistics, displaying video, comparative price, kind of system synthesis application function surplus prize drawing, the quality complaint etc. ten at random, thereby improved the fake products discovery rate greatly, solve a great problem that false proof industry faces at present---code anti-fake inquiry rate is low, antifalse effect is poor.
For avoiding stealer to steal integration not buying under the situation of product illegal scanning two-dimension code; On the said product package material (2); At least comprise two groups of coded messages with corresponding relation, the one of which group is the web page address two-dimension code of showing one's color (5 ˊ), i.e. plain code; Another group is the web page address two-dimension code (5) of covered sealing or the error correcting code random character (6 ˊ) corresponding with the web page address two-dimension code of showing one's color (5 ˊ); On the perhaps said product package material (2), has only the web page address two-dimension code (5) of a covered sealing, i.e. private mark.So; The consumer just can be scanned the web page address two-dimension code of showing one's color (5 ˊ) and come freely to browse product video information (4), understands sales promotion information, participates in comment, participates in ballot, participates in complaining and participating in recreation etc. before buying product (even if not buying product); After buying product, just can open the web page address two-dimension code (5) of covered sealing earlier, charged contents such as integration, award are obtained in scanning again.
Just in case certain part product has been led integration before selling steathily; Also can be after product be sold; Open the packing of product by real buyer and cancel neck person's integration steathily with error correcting code random character (6 ˊ) input information database (10), going back retrieval should be by the integration of buyer's acquisition.
Embodiment two.
Present embodiment introduces the gold stamping anti-counterfeiting technology of error variable color.
Like Fig. 4, Fig. 5, Fig. 6, shown in Figure 9, select a kind of 15 micron thick, two-way stretch is high temperature resistant PET transparent membrane coiled strip is as base membrane layer (501), at its mould release that simultaneously is coated with one deck 2 micron thick as release layer (502).
Go up monochromatic lines (507), (507 ') dye layers (503) alternately such as printing one deck is yellow, red, blue, white, green at release layer (502).
Go up vapor deposition layer of metal aluminium as the coat of metal (504) at dye layer (503).
Go up the coating gold stamping gum adhesive layer of one deck (505) at the coat of metal (504), it is subsequent use to process a kind of variegated (or pattern) gold stamping film.
The variegated gold stamping film that the last step was processed is loaded on the gilding press, with the gold stamping version of made " king " word, can go up thermoprint in anti-counterfeiting object (506) and go out stroke color and the different gold stamping sign of " king " word of trickle lines one by one.
As shown in Figure 9; (514) be " king " word of the normal place of thermoprint, (515) for thermoprint on the upper side " king " word, (516) of 0.1mm " king " word, (517) of 0.1mm are " king " word of the inclined to one side upper left corner 45 degree 0.1mm of thermoprint for take back " king " word, (518) of 0.1mm of thermoprint for take over " king " word, (519) of 0.1mm of thermoprint on the lower side for thermoprint.Can find out that from above-mentioned six width of cloth thermoprint " king " word figure the mechanical thermoprint error of 0.1mm just can cause " king " word stroke color (permutation and combination) characteristic of institute's thermoprint to vary.
The gold stamping sign that a last step processes is encoded; Make the gold stamping sign of each piece all have a unique identification number (509); And the gold stamping sign of each piece taken pictures; Photo (picture) is stored in the information database (10), can certainly identification characteristics information be recorded in the information database (10) with text or form or code form.
In order further to improve imitation difficulty, to strengthen antifalse effect and aesthetic, (between two-layer arbitrarily) preferably also is provided with laser hologram (false proof) layer in the said gold stamping film.
Embodiment three.
Present embodiment introduces the architectural feature of the gold stamping false proof two-dimension code of error variable color.
Like Fig. 8, shown in Figure 10, select a kind of 15 micron thick, two-way stretch is high temperature resistant PET transparent membrane coiled strip is as base membrane layer (501), at its mould release that simultaneously is coated with one deck 2 micron thick as release layer (502).
Go up printing red, the blue monochromatic color lump of one deck (508), (508 ') personalized dye layer (503) that is similar to the TV screen snowflake alternately at release layer (502).
Go up vapor deposition layer of metal aluminium as the coat of metal (504) at dye layer (503).
Go up the coating gold stamping gum adhesive layer of one deck (505) at the coat of metal (504), it is subsequent use to process a kind of personalized gold stamping film that is similar to the TV screen snowflake.
Go on foot on the personalized gold stamping film of processing that is similar to the TV screen snowflake last one with the laser engraving ink jet numbering machine, carve out gold stamping one by one two-dimension code (510) and gold stamping lines (513), process the gold stamping sign band of a kind of two-dimension code.
Gold stamping one by one two-dimension code (510) sign that a last step processes was taken pictures, photo storage in information database (10), can certainly be recorded in identification characteristics information in the database with text, form or code form.
The personalized gold stamping sign band that is similar to the TV screen snowflake that a last step is processed is loaded on the leapfrog positioning bronzing machine, can go up thermoprint in anti-counterfeiting object (506) and go out stroke color and the different gold stamping two-dimension code (510) of trickle color lump (red indigo plant is alternate) one by one.
As can be seen from Figure 8, the back-shaped square in gold stamping two-dimension code (510) upper left corner is spliced by red color lump and blue color lump two parts; From Fig. 8, it can also be seen that; The gold stamping lines of square frame shape (513) are exactly the level and smooth lines that definitely align that are spliced by the blue color lump two parts of a section red color lump and a section, rather than reddish blue piece shown in Figure 12 is to the gold stamping lines of uneven personation (513).
Above disclosedly be merely preferred embodiment of the present invention, can not limit the present invention's interest field certainly with this, the equivalent variations of therefore doing according to claim of the present invention still belongs to the scope that the present invention is contained.
Claims (7)
1. pat and see two-dimension code anti-counterfeit anti-channeling integration prize drawing packed video system, it is characterized in that, comprising:
1. be printed with the product package material (2) of web page address two-dimension code (5); Its web page address two-dimension code (5) has uniqueness and comprises a plurality of random characters (6) for same domain name, be printed with a web page address two-dimension code (5) that only belongs to it on each product package material (2) at least;
2. web page address two-dimension code (5) management server (3), it comprises video module (800), false proof module (801), anti-channeling module (802), user registration module (803), integration statistical module (804), score-for-gift module (805), the module (806) of drawing a lottery at random;
3. information database (10) disk array; It is communicated with management server (3), stores video information about product (1) (4), anti-counterfeiting information, anti-channeling information, user's registration information, integration information, gift information and the prize-winning information corresponding with web page address two-dimension code (5);
4. portable terminal (7); It comprises web page address two-dimension code (5) parsing module; Be connected communication through the WAP network with said management server (3); Content information to said web page address two-dimension code (5) is resolved, and initiates to open the web page address linking request that is parsed to said management server (3);
5. portable terminal (7) is connected communication through WAP network (9) with management server (3);
6. behind the web page address two-dimension code (5) on portable terminal (7) the scanning product package material (2), play video information (4) about product (1), receive about the true and false anti-counterfeiting information of product (1), receive judge product (1) whether falsifying geographical location information, receive newly-increased integration or/and balance of points information, receive and whether draw the prize-winning information of prize and carry out the accumulated point exchanging gift and operate.
2. according to the described two-dimension code anti-counterfeit anti-channeling integration prize drawing packed video system of seeing that pats of claim 1; It is characterized in that: on the said product package material (2); At least comprise two groups of coded messages with corresponding relation; The one of which group is the web page address two-dimension code of showing one's color (5 ˊ), and another group is the web page address two-dimension code (5) of covered sealing or the error correcting code random character (6 ˊ) of the covered sealing corresponding with the web page address two-dimension code of showing one's color (5 ˊ); Perhaps, on the said product package material (2), has only the web page address two-dimension code (5) of a covered sealing.
3. see two-dimension code anti-counterfeit anti-channeling integration prize drawing packed video system according to claim 1 or 2 described patting, it is characterized in that: said web page address two-dimension code (5) is the gold stamping false proof two-dimension code of error variable color, and its physical arrangement comprises successively:
Ground floor---base membrane layer (501), this layer is a film, this layer will be stripped from discarded after the thermoprint;
The second layer---release layer (502), this layer is for being coated on the mould release coating on the base membrane layer (501);
The 3rd layer---multiple color monochromatic lines (507) alternately are or/and the printing dye layer (503) that multiple color monochromatic color lump (508) is alternately formed;
The 4th layer---the coat of metal (504);
Layer 5---adhesive layer (505), this layer will be bonding with anti-counterfeiting object (506) after the thermoprint;
Wherein, After thermoprint in formed each web page address two-dimension code (5), the monochromatic lines (507) in the gold stamping lines (513) are or/and the permutation and combination characteristic information of monochromatic color lump (508), being taken to collect as anti-counterfeiting information is stored in the information database (10).
4. see two-dimension code anti-counterfeit anti-channeling integration prize drawing packed video system according to claim 1 or 2 described patting, it is characterized in that, comprise one of feature at least:
1. said management server (3) comprises the pricing information module (807) about product (1);
2. said management server (3) comprises the comment module (808) about product (1);
3. said management server (3) comprises the vote module (809) about product (1);
4. said management server (3) comprises the game module (810) about product (1);
5. said management server (3) comprises the sales promotion information release module (811) about product (1);
6. said management server (3) comprises the image speaker's photo download module (812) about product (1);
7. said management server (3) comprises about the quality of product (1) complains module (813).
5. see two-dimension code anti-counterfeit anti-channeling integration prize drawing packed video system according to claim 1 or 2 described patting, it is characterized in that: said anti-counterfeiting information is the anti-counterfeiting mark photo with random structure characteristic.
6. see two-dimension code anti-counterfeit anti-channeling integration prize drawing packed video system according to described the patting of claim 3, it is characterized in that, comprise one of feature at least:
1. said management server (3) comprises the pricing information module (807) about product (1);
2. said management server (3) comprises the comment module (808) about product (1);
3. said management server (3) comprises the vote module (809) about product (1);
4. said management server (3) comprises the game module (810) about product (1);
5. said management server (3) comprises the sales promotion information release module (811) about product (1);
6. said management server (3) comprises the image speaker's photo download module (812) about product (1);
7. said management server (3) comprises about the quality of product (1) complains module (813).
7. according to the described two-dimension code anti-counterfeit anti-channeling integration prize drawing packed video system of seeing that pats of claim 2; It is characterized in that: the said web page address two-dimension code of showing one's color (5 ˊ) is printed on the parts of product package material (2), and said error correcting code random character (6 ˊ) is printed on the product package material (2) and is easy on another separated parts.
Priority Applications (1)
| Application Number | Priority Date | Filing Date | Title |
|---|---|---|---|
| CN201210281521XA CN102779313A (en) | 2012-03-07 | 2012-08-09 | Two-dimension code anti-fake, anti-channel conflict, integral, lottery and video packaging system of the PPK |
Applications Claiming Priority (7)
| Application Number | Priority Date | Filing Date | Title |
|---|---|---|---|
| CN201210058078 | 2012-03-07 | ||
| CN201210058078.X | 2012-03-07 | ||
| CN201220122500 | 2012-03-28 | ||
| CN201220122500.9 | 2012-03-28 | ||
| CN201220284333.8 | 2012-06-16 | ||
| CN201220284333 | 2012-06-16 | ||
| CN201210281521XA CN102779313A (en) | 2012-03-07 | 2012-08-09 | Two-dimension code anti-fake, anti-channel conflict, integral, lottery and video packaging system of the PPK |
Publications (1)
| Publication Number | Publication Date |
|---|---|
| CN102779313A true CN102779313A (en) | 2012-11-14 |
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| Application Number | Title | Priority Date | Filing Date |
|---|---|---|---|
| CN201210281521XA Pending CN102779313A (en) | 2012-03-07 | 2012-08-09 | Two-dimension code anti-fake, anti-channel conflict, integral, lottery and video packaging system of the PPK |
| CN201220444607.5U Expired - Lifetime CN202929674U (en) | 2012-03-07 | 2012-09-04 | Automatic code anti-fake, anti-channel conflict, accumulate points, lottery and video packaging system of PPK |
Family Applications After (1)
| Application Number | Title | Priority Date | Filing Date |
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| CN201220444607.5U Expired - Lifetime CN202929674U (en) | 2012-03-07 | 2012-09-04 | Automatic code anti-fake, anti-channel conflict, accumulate points, lottery and video packaging system of PPK |
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| CN (2) | CN102779313A (en) |
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Application publication date: 20121114 |