CN102737609A - Electronic advertisement display equipment and control device and control method for display equipment - Google Patents
Electronic advertisement display equipment and control device and control method for display equipment Download PDFInfo
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- CN102737609A CN102737609A CN2012102177346A CN201210217734A CN102737609A CN 102737609 A CN102737609 A CN 102737609A CN 2012102177346 A CN2012102177346 A CN 2012102177346A CN 201210217734 A CN201210217734 A CN 201210217734A CN 102737609 A CN102737609 A CN 102737609A
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Abstract
The invention discloses electronic advertisement display equipment and a control device and a control method for the display equipment. The control device for the display equipment comprises a lamplight inductor and a control module, wherein the lamplight inductor is used for inducing light signals generated by electronic equipment and generating induction signals according to the light signals; and the control module is respectively connected with the lamplight inductor and a display module of the display equipment, is used for receiving the induction signals generated by the lamplight inductor, and controls the display module to display preset information when receiving the induction signals. When a user uses the electronic equipment capable of generating the light signals to shoot current displayed contents of the display equipment, the display equipment is triggered to display the preset information, and a man-machine interaction function of the display equipment is strengthened.
Description
Technical field
The present invention relates to circuit field, in particular to a kind of control device and control method and e-advertising display device of display device.
Background technology
At present, a lot of e-advertising display devices are set, through multimedia messagess such as these e-advertising display device showing patterns, sound, animations in occasions such as bus stop, markets.Begin to have two-dimension code on the increasing e-advertising display device, purpose is to let the user take pictures through handheld device, can obtain the information of this two-dimension code after the Additional Specialty software processes, such as network address, price, address, name of product or the like.But this propagate method is unidirectional, can't carry out alternately with passerby, client, and the effect of publicity is poor.Such as after the user aimed at two-dimension code and takes pictures, this e-advertising display device had no the variation of interactive quality.
Problem to e-advertising display device man-machine interaction difference in the correlation technique does not propose effective solution at present as yet.
Summary of the invention
The present invention aims to provide a kind of control device and control method and e-advertising display device of display device, to solve the problem of e-advertising display device man-machine interaction difference in the prior art.
To achieve these goals, according to an aspect of the present invention, a kind of control device of display device is provided.
Control device according to display device of the present invention comprises: the light induction device, be used for the light signal that the induced electricity subset produces, and generate induced signal according to light signal, wherein, electronic equipment is any equipment that can produce light signal outside the display device; And control module, be connected respectively with the light induction device with the display module of display device, be used to receive the induced signal that the light induction device generates, and when receiving induced signal, the control display module shows presupposed information.
Further, this device also comprises: noise reduction module, be connected between light induction device and the control module, and it is pre-conditioned to be used to judge whether induced signal satisfies, and satisfies when pre-conditioned at induced signal, and induced signal is inputed to control module.
Further, pre-conditioned comprising: the intensity of induced signal is in the preset strength scope; And/or the duration of induced signal is in preset duration scope.
Further, the light induction device is a photoelectric sensor.
To achieve these goals, according to a further aspect in the invention, a kind of e-advertising display device is provided.
E-advertising display device according to the present invention comprises the control device of any one display device provided by the invention.
To achieve these goals, according to a further aspect in the invention, a kind of control method of display device is provided.
Control method according to display device of the present invention comprises: the light signal that the induced electricity subset produces, and, wherein, electronic equipment is any equipment that can produce light signal outside the display device; Generate induced signal according to light signal; And show presupposed information according to the display module of induced signal control display device.
Further, before showing presupposed information according to induced signal control display module, this method also comprises: it is pre-conditioned to judge whether induced signal satisfies; Satisfy when pre-conditioned at induced signal, show presupposed information according to induced signal control display module.
Further, pre-conditioned comprising: the intensity of induced signal is in the preset strength scope; And/or the duration of induced signal is in preset duration scope.
Further, control display module equipment shows that presupposed information comprises: the displaying contents of control display device switches to second information by the first information, and wherein, second information is the related information of the first information.
Further, the control display module shows that presupposed information comprises: the digital indicator that triggers display device changes; And the displaying contents of control display module is the corresponding information of digital indicator after changing.
Through the present invention, adopt to comprise control device with the display device of lower part: the light induction device, be used for the light signal that the induced electricity subset produces, generate induced signal according to this light signal; And control module; Be connected respectively with the display module of light induction device and display device, be used to receive the induced signal that the light induction device generates, and when receiving induced signal; The control display module shows presupposed information; Can when the user use the electronic equipment that has flashlamp to take the current content displayed of display device, trigger display device and show presupposed information, reach purpose with customer interaction; Solve the problem of e-advertising display device man-machine interaction difference, and then reached the effect of display device man-machine interaction.
Description of drawings
The Figure of description that constitutes the application's a part is used to provide further understanding of the present invention, and illustrative examples of the present invention and explanation thereof are used to explain the present invention, do not constitute improper qualification of the present invention.In the accompanying drawings:
Fig. 1 is the block diagram according to the control device of the display device of the embodiment of the invention;
Fig. 2 is the display device work synoptic diagram according to the embodiment of the invention;
Fig. 3 is the synoptic diagram according to the e-advertising display device of first embodiment of the invention;
Fig. 4 (a) and Fig. 4 (b) are the synoptic diagram according to the e-advertising display device of second embodiment of the invention; And
Fig. 5 is the process flow diagram according to the control method of the display device of the embodiment of the invention.
Embodiment
Need to prove that under the situation of not conflicting, embodiment and the characteristic among the embodiment among the application can make up each other.Below with reference to accompanying drawing and combine embodiment to specify the present invention.
Fig. 1 is the block diagram according to the control device of the display device of the embodiment of the invention, and is as shown in Figure 1, and this display device comprises display module 20, and this control device comprises light induction device 40 and control module 60.
Wherein, this display device can be the window advertising display device, is arranged on public areas such as public transport, subway, market; Be used for display ads information, also can be the electrical screen display device, be arranged on office fields such as office building, school; Be used for playing bulletin; Publish information etc., display module 20 is used for display message, can be any display device such as display panel, LCDs, LED display module.
In this embodiment; When the user takes display module 20 current display message through electronic equipment; Light induction device 40 is sensed the light signal of the flashlamp generation of electronic equipment; And generate induced signal and send control module 60 to, control module 60 control display module 20 and is shown presupposed informations when receiving induced signal, and completion advertisement switching or triggered digital display add interbehavior such as 1.
Adopt this embodiment; When the user uses the electronic equipment have flashlamp to take the current content displayed of display device, also be that the user, triggers display device and shows presupposed information when interested current display message; Carry out having strengthened display device man-machine interaction effect alternately with the client.
Simultaneously, when display device shows a plurality of advertisement, only need the general content of each advertisement of roll display, increase the rolling number of times of each advertisement, make advertising results better.For example activity is giving a discount in certain market; Only need to show discounting amplitude, discounting time and address, market etc.; Only when the user interested in a certain advertisement, when taking the general content of this advertisement, light induction device 40 is sensed blinker signal; Control module 60 control display modules 20 show preset advertisement particular content, for example comprise the concrete content of good in this market, bonus information, prize drawing information or the like details.
Fig. 2 is the display device work synoptic diagram according to the embodiment of the invention, and this display device is the equipment that is used for display ads, and is as shown in Figure 2; Receive the light of flashlamp generation at the light induction device after, the output circuit signal removes and makes an uproar equipment (also being noise reduction module) after receiving circuit signal; Through the decision circuitry signal light is judged; It is pre-conditioned whether the decision circuitry signal satisfies, and when circuit signal satisfies when pre-conditioned, circuit signal inputed to the control module in the interactive control system of advertisement; Display screen with the control display device shows preset information, accomplishes the interaction with the user.
Adopt this embodiment; Before control display device and user's interaction; Signal to light induction device output judges, only when judged result satisfy pre-conditioned, when confirming that signal that the light induction device is sensed is blinker signal; Just can send the interactive control system of signalisation advertisement, thereby improve interactive accuracy.
Preferably; The pre-conditioned intensity that comprises circuit signal is in the preset strength scope, and this preset strength scope correspondence is by the strength range of flashlamp generation circuit signal, because flashlamp corresponding electrical circuits signal intensity is strong than light corresponding electrical circuits signal intensities such as normal lighting lamps; Thereby; Through the detection of signalization intensity, can avoid of the influence of other light sources such as indoor light to display device, reduce False Rate.
Preferably; The pre-conditioned duration that also comprises circuit signal, the duration scope of this corresponding flashlamp of preset duration was because the corresponding duration duration weak point corresponding than light such as normal lighting lamps of flashlamp in preset duration scope; Thereby; Through the detection of signalization duration, can avoid of the influence of other light sources such as indoor light to display device, reduce False Rate.
The embodiment of the invention also provides the e-advertising display device of the control device that has above-mentioned any one display device, below the e-advertising display device that the embodiment of the invention provided is introduced.
At the e-advertising display device two-dimension code is set and represents the zone, represent the zone at this two-dimension code and dispose the light induction device.Take pictures when the user uses handheld device to aim at two-dimension code, the flashlamp of handheld device sends the light of moment.When the light induction device is received this light, the output circuit signal.When the e-advertising display device received this circuit signal, showing had the user to take two-dimension code, then can switch advertisement, triggered digital display and add interbehavior such as 1.Wherein, this e-advertising display device can be the window advertising display device.
Wherein, e-advertising display device and user's reciprocal process is following:
Step 1: the user uses handheld device to aim at two-dimension code and takes pictures, the flash of light of handheld device flashlamp.
Step 2: the light induction device is received the light that handheld device is sent, the output circuit signal.
Step 3: remove the equipment of making an uproar and judge, belong to blinker signal more accurately to judge the signal that the light induction device senses according to signal intensity and brightness.
Step 4: the circuit signal after will confirming is exported to the interactive control system of advertisement, switches advertisement, triggered digital display and adds interbehavior such as 1.
The e-advertising display device that adopts this embodiment to provide can let advertisement and user carry out interaction simply and easily, strengthens the impression that the user is given in advertisement, thereby promotes the value of advertisement.Simultaneously, because have interaction function, so also more can cause user's interest.
Fig. 3 is the synoptic diagram according to the e-advertising display device of first embodiment of the invention; Light induction device as shown in Figure 3, that the e-advertising display device is provided with advertisement display area, LED display panel, two-dimension code viewing area and is arranged on the two-dimension code viewing area.After the user takes pictures; The interactive control system of advertisement (also being control module) control LED display panel display reminding language; Such as " thank to your participation, can login company's site and obtain up-to-date information " perhaps " welcomes your Website login to check our new product "; Make the user can control the demonstration of advertisement related information, accomplish the interaction that related advertisement shows.
Fig. 4 (a) and Fig. 4 (b) are the synoptic diagram according to the e-advertising display device of second embodiment of the invention; Light induction device as shown in Figure 4, that the e-advertising display device is provided with advertisement display area, two-dimension code viewing area and is arranged on the two-dimension code viewing area.Shown in Fig. 4 (a), current advertisement exhibition room zone display ads 1, after the user took pictures, shown in Fig. 4 (b), control module control advertisement display area represented next advertisement 2, makes the user can control the switching of advertisement, accomplishes the interaction that advertisement is switched.
The embodiment of the invention also provides the control method of display device, below the control method of the display device that the embodiment of the invention provided is introduced.Need to prove; Control method at the display device of the embodiment of the invention can be carried out through the control device of the display device that the embodiment of the invention provided, and the control device of the display device of the embodiment of the invention also can be used to carry out the control method of the display device that the embodiment of the invention provides.
Fig. 5 is the process flow diagram according to the control method of the display device of the embodiment of the invention, and this display device comprises display module, and is as shown in Figure 5, and this method comprises that following step S102 is to step S108:
Step S102: the light signal that the induced electricity subset produces, wherein, this electronic equipment is any equipment that can produce light signal outside the display device.This step can realize through the light induction device is set; This electronic equipment comprises that for example camera, mobile phone, PDA, iPod, touch etc. have the equipment of flashlamp; Flashlamp can glimmer when taking pictures, and responds to user's the behavior of taking pictures through responding to this flicker, thereby after the user takes pictures; Display device gives certain response, realizes display device and user's interaction.
Step S104: behind the light signal of sensing electronic equipment, generate induced signal according to light signal;
Step S106: it is pre-conditioned whether the induced signal that judge to generate satisfies, wherein, when induced signal satisfies when pre-conditioned, execution in step S108, otherwise return step S102.
Preferably, the pre-conditioned intensity that comprises induced signal is in the preset strength scope; And/or the duration of induced signal is in preset duration scope.Because flashlamp corresponding electrical circuits signal intensity is strong than light corresponding electrical circuits signal intensities such as normal lighting lamps; The duration weak point that the duration that flashlamp is corresponding is corresponding than light such as normal lighting lamps; Thereby; Through the detection of signalization intensity and/or duration, can avoid of the influence of other light sources such as indoor light to display device, reduce False Rate.
Step S108: satisfy when pre-conditioned at induced signal, the control display module shows presupposed information.
Adopt this embodiment; When the user uses the electronic equipment have flashlamp to take the current content displayed of display device, also be that the user, triggers display device and shows presupposed information when interested current display message; Carry out having strengthened display device man-machine interaction effect alternately with the client.
Preferably, step S108 comprises that the displaying contents of controlling display module switches to second information by the first information, and wherein, second information is the related information of the first information.For example, the current first information is the advertisement outline of a certain businessman, and second information setting is the concrete sales promotion information of this merchant advertisement.
Adopt this preferred implementation, when display device shows a plurality of advertisement, only need the general content of each advertisement of roll display, increase the rolling number of times of each advertisement, make advertising results better.For example activity is giving a discount in certain market; Only need to show discounting amplitude, discounting time and address, market etc.; It is interested in a certain advertisement only to work as the user; When taking the general content of this advertisement, show preset advertisement particular content, for example comprise the concrete content of good in this market, bonus information, prize drawing information or the like details.
Preferably, step S108 comprises that the digital indicator that triggers display device changes; And the displaying contents of control display module is the corresponding information of digital indicator after changing.Wherein, the numeral of digital indicator is different, and corresponding display content is different, realizes the switching of displaying contents through the variation of triggered digital display.
From above description; Can find out; The present invention has realized following technique effect: can be when the user uses the electronic equipment that has flashlamp to take the current content displayed of display device; Trigger display device and show presupposed information, reach the purpose with customer interaction, make display device can realize man-machine interaction.
Need to prove; Can in computer system, carry out in the step shown in the process flow diagram of accompanying drawing such as a set of computer-executable instructions; And; Though logical order has been shown in process flow diagram, in some cases, can have carried out step shown or that describe with the order that is different from here.
The above is merely the preferred embodiments of the present invention, is not limited to the present invention, and for a person skilled in the art, the present invention can have various changes and variation.All within spirit of the present invention and principle, any modification of being done, be equal to replacement, improvement etc., all should be included within protection scope of the present invention.
Claims (10)
1. the control device of a display device, said display device comprises display module, it is characterized in that, said control device comprises:
The light induction device is used for the light signal that the induced electricity subset produces, and generates induced signal according to said light signal, and wherein, said electronic equipment is any equipment that can produce light signal outside the said display device; And control module, be connected respectively with said light induction device with said display module, be used to receive the induced signal that said light induction device generates, and when receiving said induced signal, control said display module and show presupposed information.
2. device according to claim 1 is characterized in that, also comprises:
Noise reduction module is connected between said light induction device and the said control module, and it is pre-conditioned to be used to judge whether said induced signal satisfies, and satisfies saidly when pre-conditioned at said induced signal, and said induced signal is inputed to said control module.
3. device according to claim 2 is characterized in that, said pre-conditioned comprising:
The intensity of said induced signal is in the preset strength scope; And/or
The duration of said induced signal is in preset duration scope.
4. device according to claim 1 is characterized in that, said light induction device is a photoelectric sensor.
5. an e-advertising display device is characterized in that, comprises the control device of each described display device in the claim 1 to 4.
6. the control method of a display device, said display device comprises display module, it is characterized in that, comprising:
The light signal that the induced electricity subset produces, wherein, said electronic equipment is any equipment that can produce light signal outside the said display device;
Generate induced signal according to said light signal; And
Control said display module according to said induced signal and show presupposed information.
7. method according to claim 6 is characterized in that, control said display module demonstration presupposed information according to said induced signal before, said method also comprises:
It is pre-conditioned to judge whether said induced signal satisfies;
Satisfy saidly when pre-conditioned at said induced signal, control said display module according to said induced signal and show said presupposed information.
8. method according to claim 7 is characterized in that, said pre-conditioned comprising:
The intensity of said induced signal is in the preset strength scope; And/or
The duration of said induced signal is in preset duration scope.
9. method according to claim 6 is characterized in that, the control display module shows that presupposed information comprises:
The displaying contents of controlling said display module switches to second information by the first information, and wherein, said second information is the related information of the said first information.
10. method according to claim 6 is characterized in that, control shows that establishing module shows that presupposed information comprises:
The digital indicator that triggers said display device changes; And the displaying contents of controlling said display module is the corresponding information of digital indicator after changing.
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| Application Number | Priority Date | Filing Date | Title |
|---|---|---|---|
| CN201210217734.6A CN102737609B (en) | 2012-06-27 | 2012-06-27 | Electronic advertisement display equipment and control device and control method for display equipment |
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| Application Number | Priority Date | Filing Date | Title |
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| CN201210217734.6A CN102737609B (en) | 2012-06-27 | 2012-06-27 | Electronic advertisement display equipment and control device and control method for display equipment |
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| CN102737609A true CN102737609A (en) | 2012-10-17 |
| CN102737609B CN102737609B (en) | 2015-02-18 |
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Effective date of registration: 20200526 Address after: 310051 room 508, floor 5, building 4, No. 699, Wangshang Road, Changhe street, Binjiang District, Hangzhou City, Zhejiang Province Patentee after: Alibaba (China) Co.,Ltd. Address before: 100080 No. 29, building 16, building 18, Suzhou Street, Haidian District, Beijing, 1610-1620 Patentee before: UC MOBILE Ltd. |
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Granted publication date: 20150218 Termination date: 20200627 |