CN102393843A - Method and system for establishing relational network of user by using communication information of mobile terminal - Google Patents
Method and system for establishing relational network of user by using communication information of mobile terminal Download PDFInfo
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Abstract
The invention provides a method for establishing a relational network of a user by using the communication information of a mobile terminal, which comprises the following steps of: acquiring the communication information of a mobile terminal of a user; analyzing and determining a relational network of the user according to the acquired communication information, wherein the relational network comprises the intimacy degrees and relation categories between the user and related contacts thereof; and establishing a community relation of the user according to the determined relational network. By using the method and system provided by the invention, the relational network information of the user can be effectively expanded, and the relational network of the user is multidimensional and specific and closer to the real life.
Description
Technical field
The present invention relates to the mobile communication technology field, more particularly, relate to a kind of mobile terminal communication information of utilizing and set up the customer relationship method and system.
Background technology
Along with the progress of society and the development of technology; How People more and more uses next the access with wireless mode that access terminal to obtain and exchange of information; Meanwhile; Mobile socially use also development like the mushrooms after rain with what content was taken in chat, emotion communication, recreation etc. as the leading factor, move social most of running of mobile terminal that has communication function based on mobile phone etc. of using.
In community network, the foundation of community relations is very important.About the foundation of community relations, normally utilizing at present generally all is to utilize channels such as mail contact, note or forum at present, sets up through the mode of inviting.Yet, this community relations to be created as power low and generally be that the stranger concerns, the mode of setting up of this community relations is unfavorable for setting up fast acquaintance's relational network.
For this reason; The service provider who has has proposed to set up based on the address list in the customer mobile terminal scheme of community relations net; But, in this scheme of setting up the community relations net based on address list, set up community relations net information basis and only consider to move on to the contacts list in the user communication record at moving terminal; And do not consider the associated person information in the message registration, thereby cause the disappearance of a large amount of important relation people's information.
Based on the communication function that portable terminal itself is had, daily mobile phone contact promptly is the real-life true relation of user, and therefore, information how to make good use of the mobile communication module means a great for a real name community website.
Summary of the invention
In view of the above problems, the purpose of this invention is to provide a kind of communication characteristic and information that can make full use of portable terminal, deeply excavate the method and system of truer, careful associated person information.
According to an aspect of the present invention, a kind of method of utilizing mobile terminal communication information to set up customer relationship is provided, has comprised:
Obtain the communication information of customer mobile terminal;
According to the communication information analysis of being obtained confirm said user's relational network, said relational network comprise between user and the Related Contact thereof intimate degree with concern classification;
Set up user's community relations according to determined relational network.
Wherein, preferred scheme is to confirm said user's relational network according to the weight analysis of each parameter and each parameter in the communication information that is obtained.
Wherein, preferred scheme is that in the process of the communication information that obtains customer mobile terminal, the communication information obtain manner has following two kinds:
Through extracting the communication information that the communication information of preserving in the portable terminal obtains said portable terminal; And/or
Through the autonomous communication information of collecting said portable terminal of the PORT COM of background monitoring portable terminal.
Wherein, the communication information of said portable terminal and parameter thereof comprise:
Call history record, parameter comprise talk times, the duration of call and conversation period of right time;
Short message history record, parameter comprise the key word that short message interacting number of times, note period of right time and note are comprised; And
Address list information, parameter comprise name, telephone number, get in touch the time recently.
In addition, preferred scheme is that wherein, said weight analysis according to each parameter in the communication information that is obtained confirms that the local perhaps external server of portable terminal that operates in of said user's relational network carries out.
In addition, preferred scheme is after setting up user's community relations according to determined relational network, further to comprise:
Synchronous or timing is upgraded said user's relational network according to the variation of the communication information of said portable terminal and is further upgraded said user's community relations according to the relational network that is upgraded.
According to a further aspect in the invention, a kind of system that utilizes mobile terminal communication information to set up customer relationship is provided, has comprised:
The communication information acquiring unit is used to obtain the communication information of customer mobile terminal;
Relational network is confirmed the unit, is used for confirming according to the communication information analysis that said communication information acquiring unit is obtained said user's relational network, and said relational network comprises the intimate degree between user and the Related Contact thereof and concerns classification;
Community relations is set up the unit, is used for confirming that according to said relational network the determined relational network in unit sets up said user's community relations.
Wherein, preferred scheme is, said relational network confirms that the weight analysis of each parameter in the communication information that the unit obtained according to said communication information acquiring unit and each parameter confirms said user's relational network.
Utilize the above-mentioned method and system of utilizing mobile terminal communication information to set up customer relationship according to the present invention to put; Can make full use of the user through all communications activity information that portable terminal carried out; The network of personal connections that effectively extends one's service information; And make the customer relationship net multidimensional, specific, press close to real-life more.
In order to realize above-mentioned and relevant purpose, one or more aspects of the present invention comprise the characteristic that the back will specify and in claim, particularly point out.Following explanation and accompanying drawing have specified some illustrative aspects of the present invention.Yet, the indication of these aspects only be some modes that can use in the variety of way of principle of the present invention.In addition, the present invention is intended to comprise all these aspects and their equivalent.
Description of drawings
Through with reference to below in conjunction with the explanation of accompanying drawing and the content of claims, and along with to more complete understanding of the present invention, other purpose of the present invention and result will understand more and reach easy to understand.In the accompanying drawings:
Fig. 1 is for to set up the method flow diagram of customer relationship according to the mobile terminal communication information of utilizing of the embodiment of the invention; And
Fig. 2 shows according to the mobile terminal communication information of utilizing of the embodiment of the invention and sets up the block diagram of the device of customer relationship.
Identical label is indicated similar or corresponding feature or function in institute's drawings attached.
Embodiment
Below will combine accompanying drawing that specific embodiment of the present invention is described in detail.
In the following description, for purposes of illustration,, many details have been set forth for the complete understanding to one or more embodiment is provided.Yet, clearly, can not have to realize these embodiment under the situation of these details yet.In other example, for the ease of describing one or more embodiment, known structure and equipment illustrate with the form of block scheme.
It is that 201110067908.0 application has proposed a kind of technology of setting up the community relations net based on contact person information of mobile terminal that the applicant submits the application number of Patent Office of the People's Republic of China on March 21st, 2011; But; In this patented claim; The coverage rate of community relations network of expansion, and the information that improves convenience and the accuracy obtained, but there is not user application call history record, the duration of call, short message history record or the like information that the customer relationship chain is further deepened.The application is to be the improvement invention of being done on the basis of 201110067908.0 application at above-mentioned application number; Utilize the communication history recorded information of user mobile phone; In conjunction with relationship chain information in the cell phone address book digging user actual life, further the relation between the user is carried out refinement through the data processing of science and can expand.
In addition; To refer to the mobile phone be the terminal with communication function of representative to related portable terminal among the present invention; For the convenience of explaining; In following explanation,, but do not get rid of the portable terminal application in the present invention that PDA, laptop computer can other possible forms of institute with the general implementation mode of mobile phone as portable terminal.
Community based on portable terminals such as mobile phones, each user all can use the termination number (cell-phone number) of controlling oneself to bind with community's account number when registration.And on everyone mobile phone; Its more real-life good friends and Affiliates List has been preserved through address list, message registration and note writing function more or less in the capital; The terminal browser is when the user registers; Can under the prerequisite of agreeing through the user, after the associated person information One-Way Encryption in address list, message registration and the note record, upload to community server; Community server then can be retrieved and matees uploaded content, thereby sets up and the corresponding community relations network of this user.
The present invention utilizes the communication information of customer mobile terminal to come relation information net in the digging user actual life, and then utilizes this relation information net to realize setting up or improving the purpose of truer, concrete communities of users network.In order to obtain much more as far as possible and comprehensive customer relationship information, in technical scheme of the present invention, user communication information includes but not limited to the following information that can obtain through customer mobile terminal:
1) call history record comprises the parameters such as period that talk times, the duration of call, conversation take place.
2) short message history record comprises that short message interacting number of times, note period of right time, note comprise parameters such as key word.
3) address list information comprises parameters such as name of contact person, phone and contact person grouping of living in, address, unit or school, position, email address etc., number segment.
Certainly; The situation that above-mentioned three kinds of information can inevitably exist part contact person and/or telephone number etc. to overlap; Contact number such as in message registration or the note record is included in user's the cell phone address book, can be convenient to like this based on institute in intersection information incidence relation and the above-mentioned three kinds of information separately the information of existence user's relation information is done further information excavating and integration.
Fig. 1 shows according to the mobile terminal communication information of utilizing of the embodiment of the invention and sets up the method flow diagram of customer relationship.
As shown in Figure 1, at first, in step S110, need obtain the communication information of customer mobile terminal; Then, in step S120, according to the communication information analysis of being obtained confirm user's relational network, relational network wherein comprise between user and the Related Contact thereof intimate degree with concern classification; At last, set up user's community relations (step S130) according to determined relational network.
Wherein, In the process of the communication information that obtains customer mobile terminal; Can obtain through the communication information of preserving in the visit portable terminal (comprising call history record, short message history record and address list information); Also can independently collect communication information through the PORT COM of background monitoring portable terminal.
After collecting user's above-mentioned communication information, then can analyze through these information, confirm the contact person intimate degree, concern classification.For example can be according to the weight of the parameter in the various communication informations and each parameter, calculate through concrete formula, confirm the contact person intimate degree, concern classification or the like.Also can be according to the needs change corresponding calculated formula of concrete application, to extract the concrete crowd that concerns.The weight of each parameter can also be set according to different specifically should being used for flexibly.
Particularly, as an example, suppose that the user's communication number of times is X, the duration of call is Y, occurs concerning that the key word number of times is Z, if the weight of preset talk times is 40%, duration of call weight is 30%, occurs concerning that Keyword Weight is 30%.Then degree of relationship's result of calculation S is:
S=0.4*X+0.3*Y+0.3*Z
In addition, can in time obtain upgrading in order to make user's relational network, can also be synchronously or regularly upgrade user's relational network according to the variation of the communication information of portable terminal, and then upgrade user's community relations according to the relational network that is upgraded.
The weight analysis of each parameter confirms that the operation of user's relational network can carry out in portable terminal this locality in the communication information that this certificate of the present invention is obtained; Also can the communication information that obtained be uploaded to the server beyond the portable terminal; On server, carry out; So that alleviate the data processing pressure of portable terminal, improve corresponding data analysis processing speed.
As above described according to the mobile terminal communication information of utilizing of the embodiment of the invention and set up the method for customer relationship with reference to Fig. 1.The above-mentioned method of utilizing mobile terminal communication information to set up customer relationship of the present invention can adopt software to realize, also can adopt hardware to realize, or adopts the mode of software and hardware combination to realize.
Fig. 2 shows according to the mobile terminal communication information of utilizing of the embodiment of the invention and sets up the block diagram of the system 200 of customer relationship.As shown in Figure 2, the system 200 that utilizes mobile terminal communication information to set up customer relationship comprises that communication information acquiring unit 210, relational network confirm that unit 220 and community relations set up unit 230, in addition, can also comprise the updating block (not shown).
Wherein, communication information acquiring unit 210 is used to obtain the communication information of customer mobile terminal; Relational network is confirmed unit 220, is used for confirming according to the communication information analysis that communication information acquiring unit 210 is obtained user's relational network, and relational network wherein comprises the intimate degree between user and the Related Contact thereof and concerns classification; Community relations is set up unit 230 and is used for confirming that according to relational network unit 220 determined relational networks set up user's community relations.
Wherein, relational network confirms that the weight of each parameter in the communication information that unit 220 can be obtained according to the communication information acquiring unit and each parameter makes a concrete analysis of the relational network of confirming the user.Particularly, as an example, the talk times of supposing user and a certain particular contact is X; The duration of call is Y, occurs concerning that the key word number of times is Z, and note bar number is M; Note length is N, if the weight of preset talk times is 30%, duration of call weight is 20%; Occur concerning that Keyword Weight is 20%, the weight of note bar number is 20%, and the weight of note length is 10%.Then degree of relationship's result of calculation S is:
S=0.3*X+0.2*Y+0.2*Z+0.2*M+0.1*N
Relational network confirms that unit 220 can be arranged in the local perhaps external server of portable terminal.
Because all communication informations of portable terminal can not all be kept in the portable terminal, so, for fear of the omission of information; Need monitor the PORT COM of portable terminal, and write down corresponding communication information, correspondingly; In a preferred implementation of the present invention; Communication information acquiring unit 220 just comprises monitoring unit 222 and information extraction unit 224, and wherein, monitoring unit 222 is used for from the PORT COM of portable terminal background monitoring portable terminal; 224 of information extraction unit are used for collecting from monitoring unit 222 communication information of portable terminal, and/or extract the communication information of portable terminal in the communication information of from portable terminal, preserving.
Come should be used as further explanation with two instances below to of the present invention:
(1) good friend of real name community efficiently recommends.
Suppose to have a real name mobile community website just to build well, need the real-life network of personal connections of extensive digging user, and need be nearly kith and kin that were related in three months, add the good friend to recommend the user.
So according to such scheme, can be historical, call history and address list through user's SMS communication, be to occur in over trimestral contact person or number to extract with the note that wherein satisfies condition or conversation.Can accomplish the kith and kin that recommendation was related in the actual life in nearly three months, reach efficiently friend recommendation purpose accurately.Wherein, can also according to historical among the determined kith and kin, call history and the shared log of address list at user's SMS communication how much come kith and kin are carried out prioritization.
(2) suppose to prepare on the community website to push away the business in a lovers space, need carry out user's test on a small scale earlier, must recommend to more accurately on the deep love lovers user of this community website that coexists.
According to such scheme, can confirm to promote customers through the contact person who meets following condition in the search mobile communication information:
(1) in 30 days basic every day talk times above 1 time.
(2) each air time surpasses 2 minutes accounting for more than 60%.
(3) arranged above 30 minutes 5 air times in 30 days.
In the note record in (4) 30 days the appellation that occurs between some lovers is arranged, like " dear ".
To search out the communities of users that meets above-mentioned condition then and feed back to the website, the community website just can be sent test on a small scale to the user targetedly according to these customers and invited, thereby avoids the blindness of information popularization, improves and promotes efficient.
Can find out that through above embodiment and application implementation example the method and system that utilizes mobile terminal communication information to set up customer relationship of the present invention has following advantage:
1) the network of personal connections information that extends one's service: the present invention can excavate the real-life network of personal connections of more users through collecting the call history record information and the note historical information of user mobile phone.Because address list is contact person's a part, many times, cell phone address book does not have the contact person in the recording incoming.
2) the customer relationship net is multidimensional: through the communication number of times in the statistics of user's communication history record, duration, or the like information.Can deepen customer relationship net information, tightness degree between confirming to concern or the like information.Make customer relationship multidimensional.
3) customer relationship is specialized: can be through the analysis of user communication period, and the coupling of key word such as appellation is further confirmed the relation between user and the contact person in the note.For example, the log that analyzes user and contact person concentrates on the late into the night, and key words such as " dear " is arranged in the note, can confirm as lovers' relation of doing marathon talk on the phone basically.
4) validity of customer relationship: the mobile communication historical record is that out and out communication exchanges in user's actual life, has reflected the real-life real network of personal connections of user.
5) real-time of customer relationship information: the people has different social crowds each stage, can only find all relations of user through cell phone address book, and passes through the network of personal connections that the mobile communication historical record can often be got in touch the nearest section time of judges.
As above see figures.1.and.2 and describe the method and system of utilizing mobile terminal communication information to set up customer relationship according to of the present invention with the mode of example.But, it will be appreciated by those skilled in the art that the mobile terminal communication information of utilizing that proposes for the invention described above sets up the customer relationship method and system, can also on the basis that does not break away from content of the present invention, make various improvement.Therefore, protection scope of the present invention should be confirmed by the content of appending claims.
Claims (12)
1. method of utilizing mobile terminal communication information to set up customer relationship, said method comprises:
Obtain the communication information of customer mobile terminal;
According to the communication information analysis of being obtained confirm said user's relational network, said relational network comprise between user and the Related Contact thereof intimate degree with concern classification;
Set up user's community relations according to determined relational network.
2. the method for utilizing mobile terminal communication information to set up customer relationship as claimed in claim 1; Wherein, In the process of the relational network of confirming said user according to the communication information analysis of being obtained, confirm said user's relational network according to the weight analysis of each parameter and each parameter in the communication information that is obtained.
3. according to claim 1 or claim 2 the mobile terminal communication information of utilizing is set up the method for customer relationship, and wherein, in the process of the communication information that obtains customer mobile terminal, the communication information obtain manner has following two kinds:
Through extracting the communication information that the communication information of preserving in the portable terminal obtains said portable terminal; And/or
Through the autonomous communication information of collecting said portable terminal of the PORT COM of background monitoring portable terminal.
4. according to claim 1 or claim 2 the mobile terminal communication information of utilizing is set up the method for customer relationship, and wherein, the communication information and the parameter thereof of said portable terminal comprise:
Call history record, parameter comprise talk times, the duration of call and conversation period of right time;
Short message history record, parameter comprise the key word that short message interacting number of times, note period of right time and note are comprised; And
Address list information, parameter comprise name, telephone number, get in touch the time recently.
5. the method for utilizing mobile terminal communication information to set up customer relationship as claimed in claim 4, wherein, said address list information further comprises grouping, address, unit, position information.
6. according to claim 1 or claim 2 the mobile terminal communication information of utilizing is set up the method for customer relationship; Wherein, said weight analysis according to each parameter in the communication information that is obtained confirms that the local perhaps external server of portable terminal that operates in of said user's relational network carries out.
7. according to claim 1 or claim 2 the mobile terminal communication information of utilizing is set up the method for customer relationship, wherein, after setting up user's community relations according to determined relational network, further comprises:
Synchronous or timing is upgraded said user's relational network according to the variation of the communication information of said portable terminal and is further upgraded said user's community relations according to the relational network that is upgraded.
8. system that utilizes mobile terminal communication information to set up customer relationship comprises:
The communication information acquiring unit is used to obtain the communication information of customer mobile terminal;
Relational network is confirmed the unit, is used for confirming according to the communication information analysis that said communication information acquiring unit is obtained said user's relational network, and said relational network comprises the intimate degree between user and the Related Contact thereof and concerns classification;
Community relations is set up the unit, is used for confirming that according to said relational network the determined relational network in unit sets up said user's community relations.
9. the system that utilizes mobile terminal communication information to set up customer relationship as claimed in claim 8; Wherein, said relational network confirms that the weight analysis of each parameter in the communication information that the unit obtained according to said communication information acquiring unit and each parameter confirms said user's relational network.
10. like claim 8 or the 9 described systems that utilize mobile terminal communication information to set up customer relationship, wherein, said communication information acquiring unit comprises:
Monitoring unit is used for from the PORT COM of said portable terminal background monitoring portable terminal;
Information extraction unit is used for collecting from said monitoring unit the communication information of said portable terminal, and/or extracts the communication information of said portable terminal in the communication information of from said portable terminal, preserving.
11. like claim 8 or the 9 described systems that utilize mobile terminal communication information to set up customer relationship, wherein, said relational network confirms that the unit is arranged in the local perhaps external server of portable terminal.
12., also comprise like claim 8 or the 9 described systems that utilize mobile terminal communication information to set up customer relationship:
Updating block is used for synchronously the community relations that perhaps timing is upgraded the relational network between said user according to the variation of the communication information of said portable terminal and further upgraded said user according to the relational network that is upgraded.
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