Summary of the invention
Technical matters to be solved by this invention provides a kind of net reporting system, can merge traditional news media's production management system mutually with modern network microblogging system the individualized network report system that can supply the user to browse, edit, issue.
For solving the problems of the technologies described above, the invention provides a kind of individualized network report system, it is characterized in that: comprise following four parts:
User terminal: directly used by the personal user, realize with the communication of personalized web page service end, registration, login, present, read, collect, make friends and software upgrade function, be applicable to various terminal devices;
Personalized web page website: realize and terminal interaction, the online carrier of content service is provided for terminal, comprise
Following two parts: newspaper office's media net newspaper part and personal user's personalized web page part, described personalized web page is openly watched to other user, and the individual center of personalized web page is used for user oneself and finishes functional performance;
Net is reported achievement can support platform: comprise all kinds of net call out the stops a little functional module and the engines of serving, be specially:
31) popular publish engine: be used for to realize that the user issues own original and transmits other people original functional module to own personalized web page.Different from conventional internet website publish engine is, popular publish engine is not only served the issue at central level of newspaper office's media, and individual's issue of serving each personalized web page registered user, therefore be called " masses " publish engine, different from the microblogging publish engine is, popular publish engine not only can be realized text and the picture issue of lightweight, can also realize having the media space of a whole page issue of the more complicated space of a whole page;
32) the net newspaper is subscribed to engine: be used for the user and other people personalized web page subscribed to the functional module of own personalized web page, simultaneously, the user can also subscribe to content and other internet contents that engine is subscribed to newspaper office's media organization by the net newspaper.Different from microblogging " concern ", the net newspaper is subscribed to engine can realize paid subscription, the classifying content management, and the user can openly to the third party, also can only serve the own secret of user and read.Different from " forwarding ", subscribe to the personalized web page of being not only the content income that other people personalized web page is current oneself, and this people's net newspaper address is remembered, this people's personalized web page is upgraded at every turn, and the user can in time see;
33) net newspaper search engine: in all personalized web pages of whole personalized web page users, search for polymerization, can either realize space of a whole page location, also can realize the article location, can either realize the keyword coupling, also can realize semantic analysis;
34) comment monitoring management: be used for the comment to article, the comment monitoring management is carried out content scanning to all comments, seeks sensitive word, pinpoints the problems and in time notifies the keeper to process, or set automatic processing to some content, this module can realize semantic analysis;
35) statistics integration managing: turnover rate, clicking rate, hop count, subscription amount, comment quality and tendency etc. to personalized web page are added up, for the media value of judging personalized web page provides foundation, simultaneously, also user's network behavior is followed the tracks of statistics, for customer analysis provides foundation;
36) member registration authentication: the registered user to the known network behavior can provide the system of real name authentication service, in order to more direct and more high-grade expansion service is provided, such as: E-business service;
37) friend-making personal letter management: personalized web page is not only media masses' issue of doing and the platform of reading, and has some basic functions of interactive community, such as: make friends.Friend-making personal letter management function module comprises the address list of inviting good friend, secret, send the function such as personal letter to the good friend;
4. newspaper office's media management platform: be newspaper office's media operation and the management platform of managing personalized web page, comprise: personalized web page is worth judge and hierarchical management, personalized composing element and stamp fabrication, precisely pushes promotion management, Content Management and operation control subsystem, specifically comprises:
41) personalized web page is worth and passes judgment on and hierarchical management: at first, the turnover rate of the personalized web page of integration managing functional module statistics will be added up, clicking rate, transfer amount, subscription amount, the quantitative criteria that the comment quality is worth as personalized web page news media, and according to this statistical standard, system will be divided into different grades to the personalized web page of different user automatically, design simultaneously the personalized web page space of a whole page masterplate of different class for the personalized web page of different brackets, personalized web page be worth to be passed judgment on and hierarchical management open the different spaces of a whole page according to the rank of user individual net newspaper to the user and is made up and typesetting page element voluntarily, the user selects suitable masterplate according to the hobby of oneself, every liter of one-level of user all can have more senior masterplate open for its selection;
42) personalized composing element and stamp fabrication: be to be the module that the media art designing of newspaper office and design team are made personalized web page space of a whole page masterplate and composing element specially.It can realize the making of What You See Is What You Get, simultaneously can turn to the composing element to functional little insert member, exempt the worry that non-technical personnel is made functional webpage, this function mould also bag is drawn together the Content Management of the outer chain of space of a whole page element to the internet, and expanding for multi-business diversification provides feasibility;
43) precisely push, the promotion management: for newspaper office's media provide to the ability of media version homepage polymerization elaboration personalized web page content, provide simultaneously the ability that pushes certain content in personal user's personalized web page;
44) Content Management and operation control: comprise the news report content supervision management system module of gathering and editing, with existing mainstream media Content Management System compatibility, simultaneously, comprise the online management system module for all advertisements of individualized network report system platform, and the operation control module for direct plug-in ecommerce is provided.
Described accurate propelling movement, promotion administration module: the statistics that is used for obtaining the statistics Point Management Module, carry out customer analysis, produce the sorted users data, described Content Management System produce for the content of particular group with the sorted users Data Matching, produce the strategy of whether promotion, propelling movement, again by the selected personalized web page of popular delivery system promotion on the media version, or in the personalized web page of selected customer group pushed information.
The beneficial effect that the present invention reaches:
The present invention can be merged traditional news media's production management system with modern network microblogging system mutually, the individualized network report system that can supply the user to browse, edit, issue.
Embodiment
Individualized network report system of the present invention by user terminal, personalized web page website, net report achievement can support platform and newspaper office's media management platform four major parts form, Fig. 1 is individualized network report system general frame schematic diagram, comprising:
1. user terminal is a software, have with service end communication, registration, login, present, read, collect, make friends and the function such as software upgrading, be applicable to various terminal devices, comprise: mobile phone, iPad, other panel computer, notebook computer, desktop computer, family's TV, public place giant-screen etc.;
2. the personalized web page website is and terminal interaction, and the online carrier (website) of content service is provided for terminal.It is divided into two parts: the first, and the net newspaper that newspaper office's media are done, second, the personal user " does " personalized web page, and wherein, personalized web page is open watches to other user, the individual center is used for user oneself and finishes some functional performances, such as: collection, friend-making, subscription, personal letter etc.What personalized web page was different from microblogging is, microblogging is only paid attention to the content issued, almost do not have layout, and personalized web page has been acted on the tradition of journalism, pays attention to especially the Art Design of the space of a whole page;
3. net is reported achievement and can support platform is served functional module and the engine that net calls out the stops a little and formed by all kinds of, be the heart of individualized network report system, comprise: popular publish engine, net newspaper are subscribed to engine, net newspaper search engine, comment monitoring management module, statistics Point Management Module, member registration authentication module and friend-making personal letter administration module.Specifically:
31) popular publish engine is that the personalized web page user issues own original and transmit other people original functional module to own personalized web page.Different from conventional internet website publish engine is, it not only serves the issue at central level of newspaper office's media, and individual's issue of serving each personalized web page registered user, therefore be called " masses " publish engine, different from the microblogging publish engine is, it not only can realize text and the picture issue of lightweight, can also realize having the media space of a whole page issue of the more complicated space of a whole page;
32) net newspaper is subscribed to engine, and being the personalized web page user subscribes to functional module in the own personalized web page with other people personalized web page, and simultaneously, the user can also subscribe to by this engine content and other internet contents of newspaper office's media organization.Different from microblogging " concern ", subscribe to engine and can realize paid subscription, the classifying content management, it can openly to the third party, also can only be served the own secret of user and read.Different from " forwarding ", subscribe to the personalized web page of being not only the content income that other people personalized web page is current oneself, and this people's net newspaper address is remembered, this people's personalized web page is upgraded at every turn, and the user can in time see;
33) net newspaper search engine is searched for polymerization in all personalized web pages of whole personalized web page users, can either realize space of a whole page location, also can realize the article location, can either realize the keyword coupling, also can realize semantic analysis;
34) comment monitoring management, personalized web page can realize the comment to article, this module is carried out content scanning to all comments, seeks sensitive word, pinpoints the problems and in time notifies the keeper to process, and also can set the automatic processing to some content.This module can realize semantic analysis;
35) statistics integration managing, this module is added up turnover rate, clicking rate, hop count, subscription amount, comment quality and the tendency etc. of personalized web page, for the media value of judging personalized web page provides foundation, simultaneously, also user's network behavior is followed the tracks of statistics, for customer analysis provides foundation;
36) member registration authentication can provide the system of real name authentication service to the registered user of known network behavior, in order to more direct and more high-grade expansion service is provided, such as: E-business service;
37) media masses' issue of doing and the platform of reading are not only in friend-making personal letter management, personalized web page, and have some basic functions of interactive community, such as: make friends.This functional module comprises the address list of inviting good friend, secret, send the function such as personal letter to the good friend;
4. newspaper office's media management platform is the operation of newspaper office media and the management platform of managing the personalized web page indispensability, comprising: personalized web page is worth judge and hierarchical management, personalized composing element and stamp fabrication, precisely pushes promotion management, Content Management and operation control subsystem.Specifically comprise:
41) personalized web page is worth and passes judgment on and hierarchical management, and the personalized web page layout art that media are provided is the main inventive point of this patent as the sign of doing the personalized web page quality grade.At first, personalized web page formally is worth the turnover rate of personalized web page, clicking rate, transfer amount, subscription amount, comment quality as personalized web page news media quantitative criteria, and according to this statistical standard, system will be divided into different brackets to the personalized web page of different user automatically.Simultaneously, newspaper office's media will be organized art designing and the layout team of specialty, design the personalized web page space of a whole page masterplate of different class for the personalized web page of different brackets.This module open different space of a whole page combinations and typesetting page element voluntarily according to the rank of user individual net newspaper to the user, and the user can select suitable masterplate according to own hobby, and every liter of one-level of user all can have more senior masterplate to open and supply its selection;
42) personalized composing element and stamp fabrication are the modules of making specially personalized web page space of a whole page masterplate and composing element (such as collected works, photograph album, video window etc.) for the media art designing of newspaper office and design team.It can realize the making of What You See Is What You Get, simultaneously can turn to the composing element to functional little insert member, exempt the worry that non-technical personnel is made functional webpage, this subsystem also provides for the Content Management of the outer chain of space of a whole page element to the internet, and expanding for multi-business diversification provides feasibility;
43) precisely push, the promotion management, for newspaper office's media provide to the ability of media version homepage polymerization elaboration personalized web page content, provide simultaneously the ability that pushes certain content in personal user's personalized web page;
44) Content Management and operation control, individualized network report system also is furnished with the special news report content supervision management system of gathering and editing, compatible current mainstream media Content Management System, simultaneously, unification provides the online management for all advertisements of individualized network report system platform, and the operation control for direct plug-in ecommerce is provided.
Under the cooperation of above system function module, individualized network report system can be finished the following functions flow process:
1) publication medium version personalized web page
Personalized web page is established and operation by newspaper office's media.As media, newspaper office also can issue the net newspaper of oneself, is called " personalized web page media version ".The media version can be used as the position of the traditional news report of newspaper office, utilize content to gather and edit and examine the advantage of sending out, in the personalized web page group, serve as " leader of opinion ", also can utilize self brand advantage, public credibility, promotion, the personalized web page of dredging, supervise, managing other people.Its main flow process is referring to " publication medium version net newspaper process flow diagram ".Fig. 2 is publication medium version net newspaper process flow diagram; This flow process is gathered and edited to examine at traditional media and is sent out the link that process base has increased extraction elaboration from a guy of institute personalized web page.The personalized web page elaboration that is extracted will deposit material database to be compiled in the original submission of media, and send editor uniform auditing, the unified composing and unified being published on the media version net newspaper.
2) issue individual version personalized web page
By popular delivery system, the personal user can be published to the original information of oneself on the personalized web page (page or leaf) of oneself, reads for the netizen, and its flow process is referring to " issue individual version personalized web page schematic flow sheet ".Fig. 3 is issue individual version personalized web page schematic flow sheet; This flow process is finished by user's individual center and the popular delivery system cooperation of media.
Step 1: net newspaper button is delivered in user's intracardiac click in own personalized web page individual, starts release process, and program ejects personalized web page Edition Contains device, creates personalized web page for the user;
Step 2: the user selects a suitable masterplate in available masterplate tabulation, as the space of a whole page of personalized web page;
Step 3: in masterplate, fill in the personalized web page content, perhaps with set content uploading to masterplate;
Step 4: wait examine closely content errorless after, click issue (affirmations) button, submit to personalized web page masses delivery system;
Step 5: the personalized web page that popular delivery system is new with this is published to this user's personalized web page and shows network address, reads for the netizen.
3) transmit individual's version personalized web page
The user can be forwarded to it on personalized web page of oneself when reading other people personalized web page, in order to allow " bean vermicelli " user of the personalized web page of oneself (that is: subscribed to) of oneself see.This function is identical with " forwarding " function of microblogging, referring to " forwarding process schematic diagram ".Fig. 4 is the forwarding process schematic diagram, and the granularity of forwarding is article, need to choose certain piece of article from other people personalized web page that is:, rather than whole personalized web page, transmits.In the process of transmitting, can also add oneself comment and note.This process also cooperates by individual subscriber center and popular delivery system to be finished.
4) subscribe to personalized web page and other information
The user can subscribe to it on the personalized web page of oneself when reading other people personalized web page.This function class is like " concern " function of microblogging, referring to " subscription schematic flow sheet "." concern " mainly is for user oneself obtains more information, not necessarily will allow third party reader see.Utilize " subscription " function, personalized web page user not only can subscribe to other people personalized web page, can also subscribe to the content of newspaper office's media organization, and other internet contents.This powerful information search ability is the key distinction with the microblogging system.Fig. 5 subscribes to function and jointly finishes the similar forwarding of its process by individual subscriber center and subscription engine for subscribing to schematic flow sheet.In subscription procedure, at first will select the organizational form to subscription information, that is: then whether the composing pattern selected open to other netizen readers, examine errorless rear click affirmation subscribe button closely and submit to the subscription engine, subscribe to engine and finally finish the subscription function by user's setting.
5) collection personalized web page
This is the function of the aggregation information of a standard, and the collection of personalized web page can realize Classification Management.Fig. 6 is the collection schematic flow sheet; This flow process is intracardiac finishing in individual subscriber only, is pure client functionality.
6) comment personalized web page
Personalized web page is provided with the reader comment district.Any reader can deliver the comment (that is: follow-up post) of oneself.If the reviewer has the personalized web page of oneself, its comment is provided with can go directly his personalized web page of link, reaches the purpose of promoting oneself.Referring to " comment schematic flow sheet ".Fig. 7 is the comment schematic flow sheet;
This flow process is cooperated by individual subscriber center and comment management system to be finished.The flow process that the individual makes comments is with identical in line standard comment flow process, the comment ADMINISTRATION SUBSYSTEM is mainly carried out security sweep automatically to the content of comment, and with the result submit to the audit keeper, the comment only in the situation that the audit keeper by in the comment special column that can be published to corresponding personalized web page.
7) decorate personalized web page
" space of a whole page " of microblogging almost do not decorated, and do not utilize the eyeball of the next abundant reader of space of a whole page Art Design, the brand that projects oneself, individual character that is:.Personalized web page has been acted on the tradition of journalism, layout is regarded as signature identification, brand image and the core competitiveness of " newspaper ".Design element is provided by newspaper office, and design philosophy is provided by the user, and the space of a whole page is made and finished by newspaper office.Newspaper office's media are made service to the space of a whole page and are regarded " award " policy that the user individual net is reported as, that is: the grade of integration rank is embodied by the different space of a whole page " decoration " grade, and this is the main innovation of this patent, and its flow process is referring to " decoration schematic flow sheet ".Fig. 8 decorates schematic flow sheet, and the decoration flow process is cooperated by individual subscriber center, personalized web page statistics integrating system, the judge of personalized web page value and hierarchical management system, the space of a whole page and element manufacturing system and popular delivery system to be finished.It is comprised of four basic procedures:
1. be that the statistics integrating system constantly obtains the data that the user uses personalized web page, comprise turnover rate, clicking rate, transfer amount, subscription amount, comment quality and tendency etc., and submit statistics to be worth judge and hierarchical management system;
2. the art designing of newspaper office's media and layout personnel continually develop out various space of a whole page masterplates and deposit template base in, are filled in the combination of decorations of each grade, in order to calling;
3. be worth the data that judge and hierarchical management system receive statistical system, continuous and classification standard compares, see the standard whether this user has reached upgrading, in case triggered upgrading, the hierarchical management system will notify the user " congratulating you has upgraded ", simultaneously, open corresponding new edition face mould version confession user selection in the template library;
4. the user can more renew masterplate in upgrading, also can open at any time later on template library and change corresponding masterplate, in case user selection be fit to the masterplate of his current grade, popular delivery system will be issued by new masterplate this user's personalized web page.
8) search personalized web page
A user can see that the place of others' personalized web page has five after having logined individualized network report system: the first, and the media version, by newspaper office's promotion, polymerization; The second, subscribe to own the concern in the past, present real-time update; The 3rd, newspaper office recommends on the own personalized web page; The 4th, others makes comments in the personalized web page of oneself, and link with its personalized web page in his comment; The 5th, be exactly the result page that the search engine polymerization comes.Flow process and the standard search engine of search are as good as, and do not repeat them here.
9) friend-making and personal letter
Comprise: invite good friend, transmission personal letter, address list to safeguard, all the corresponding function with standard community is identical, repeats no more.
Individualized network report system also is its network operator: newspaper office's media provide the function of following platform class:
10) promotion push
Newspaper office's media can be recommended other personalized web pages in the media version personalized web page of self, reach the purpose of promotional package.On the basis of customer analysis, newspaper office's media can be pushed to the specific information content in the specific personalized web page (page or leaf).Fig. 9 is that promotion push schematic flow sheet, and it is the flow process that a content is precisely thrown in that promotion push flow process.The the gathering and editing of the part of its obtaining information and publication medium version examined flow process and is as good as, and then precisely throws in policy manager by configurable content and controls content to be delivered and should be pushed to and where go.Specifically, mainly be the Abstract Show as the media version, still be pushed directly in the personalized web page of particular group and go.Concrete propelling movement task is finished by popular delivery system.
11) the net newspaper is estimated
This is key point of the present invention.General microblogging is all with the transfer amount of blog article, the attention of microblogging and the burning hot degree of how much judging a microblogging of comment.Personalized web page utilizes transfer amount, attention rate and comment to judge that (media) of a personalized web page are worth equally, but key is how to present and cash these value.Microblogging only presents and adds up by homepage and embodies; Personalized web page is except the promotion by the media version and statistics present, the more important thing is, the value of personalized web page is decorated to experience by the space of a whole page, that is: personalized web page is worth higher, the functional material of the finishing that media provide is abundanter, the decorating scheme that provides is more high-grade, and the finishing service that provides more puts in place.The somebody of institute is as long as someone just knows his rank by the space of a whole page of personalized web page at a glance, and can infer level and the value that him.The management process of this function is referring to " decoration schematic flow sheet ".
12) other
Individualized network report system also provides space of a whole page making, the super chain of the space of a whole page, Statistical monitor, authentication registration and operation control function.Because these all are ripeness standard functions in the industry, do not repeat them here.
Below disclose the present invention with preferred embodiment, so it is not intended to limiting the invention, and all employings are equal to replaces or technical scheme that the equivalent transformation mode obtains, all drops within protection scope of the present invention.