CN102089797A - Packaging assembly having a sensory interactable element - Google Patents
Packaging assembly having a sensory interactable element Download PDFInfo
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- CN102089797A CN102089797A CN2009801280492A CN200980128049A CN102089797A CN 102089797 A CN102089797 A CN 102089797A CN 2009801280492 A CN2009801280492 A CN 2009801280492A CN 200980128049 A CN200980128049 A CN 200980128049A CN 102089797 A CN102089797 A CN 102089797A
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- China
- Prior art keywords
- container
- control system
- interactive formula
- perception interactive
- pedestal
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- G—PHYSICS
- G09—EDUCATION; CRYPTOGRAPHY; DISPLAY; ADVERTISING; SEALS
- G09F—DISPLAYING; ADVERTISING; SIGNS; LABELS OR NAME-PLATES; SEALS
- G09F13/00—Illuminated signs; Luminous advertising
- G09F13/04—Signs, boards or panels, illuminated from behind the insignia
- G09F13/0413—Frames or casing structures therefor
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- B—PERFORMING OPERATIONS; TRANSPORTING
- B65—CONVEYING; PACKING; STORING; HANDLING THIN OR FILAMENTARY MATERIAL
- B65D—CONTAINERS FOR STORAGE OR TRANSPORT OF ARTICLES OR MATERIALS, e.g. BAGS, BARRELS, BOTTLES, BOXES, CANS, CARTONS, CRATES, DRUMS, JARS, TANKS, HOPPERS, FORWARDING CONTAINERS; ACCESSORIES, CLOSURES, OR FITTINGS THEREFOR; PACKAGING ELEMENTS; PACKAGES
- B65D83/00—Containers or packages with special means for dispensing contents
- B65D83/08—Containers or packages with special means for dispensing contents for dispensing thin flat articles in succession
- B65D83/0894—Containers or packages with special means for dispensing contents for dispensing thin flat articles in succession the articles being positioned relative to one another or to the container in a special way, e.g. for facilitating dispensing, without additional support
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- G—PHYSICS
- G09—EDUCATION; CRYPTOGRAPHY; DISPLAY; ADVERTISING; SEALS
- G09F—DISPLAYING; ADVERTISING; SIGNS; LABELS OR NAME-PLATES; SEALS
- G09F13/00—Illuminated signs; Luminous advertising
- G09F13/04—Signs, boards or panels, illuminated from behind the insignia
-
- G—PHYSICS
- G09—EDUCATION; CRYPTOGRAPHY; DISPLAY; ADVERTISING; SEALS
- G09F—DISPLAYING; ADVERTISING; SIGNS; LABELS OR NAME-PLATES; SEALS
- G09F13/00—Illuminated signs; Luminous advertising
- G09F13/04—Signs, boards or panels, illuminated from behind the insignia
- G09F13/0418—Constructional details
- G09F13/0477—Signs, boards or panels mounted on containers
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- G—PHYSICS
- G09—EDUCATION; CRYPTOGRAPHY; DISPLAY; ADVERTISING; SEALS
- G09F—DISPLAYING; ADVERTISING; SIGNS; LABELS OR NAME-PLATES; SEALS
- G09F23/00—Advertising on or in specific articles, e.g. ashtrays, letter-boxes
- G09F23/02—Advertising on or in specific articles, e.g. ashtrays, letter-boxes the advertising matter being displayed by the operation of the article
- G09F23/04—Advertising on or in specific articles, e.g. ashtrays, letter-boxes the advertising matter being displayed by the operation of the article illuminated
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- G—PHYSICS
- G09—EDUCATION; CRYPTOGRAPHY; DISPLAY; ADVERTISING; SEALS
- G09F—DISPLAYING; ADVERTISING; SIGNS; LABELS OR NAME-PLATES; SEALS
- G09F23/00—Advertising on or in specific articles, e.g. ashtrays, letter-boxes
- G09F23/06—Advertising on or in specific articles, e.g. ashtrays, letter-boxes the advertising matter being combined with articles for restaurants, shops or offices
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- G—PHYSICS
- G09—EDUCATION; CRYPTOGRAPHY; DISPLAY; ADVERTISING; SEALS
- G09F—DISPLAYING; ADVERTISING; SIGNS; LABELS OR NAME-PLATES; SEALS
- G09F27/00—Combined visual and audible advertising or displaying, e.g. for public address
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- B—PERFORMING OPERATIONS; TRANSPORTING
- B65—CONVEYING; PACKING; STORING; HANDLING THIN OR FILAMENTARY MATERIAL
- B65D—CONTAINERS FOR STORAGE OR TRANSPORT OF ARTICLES OR MATERIALS, e.g. BAGS, BARRELS, BOTTLES, BOXES, CANS, CARTONS, CRATES, DRUMS, JARS, TANKS, HOPPERS, FORWARDING CONTAINERS; ACCESSORIES, CLOSURES, OR FITTINGS THEREFOR; PACKAGING ELEMENTS; PACKAGES
- B65D2203/00—Decoration means, markings, information elements, contents indicators
- B65D2203/12—Audible, olfactory or visual signalling means
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- G—PHYSICS
- G09—EDUCATION; CRYPTOGRAPHY; DISPLAY; ADVERTISING; SEALS
- G09F—DISPLAYING; ADVERTISING; SIGNS; LABELS OR NAME-PLATES; SEALS
- G09F23/00—Advertising on or in specific articles, e.g. ashtrays, letter-boxes
- G09F2023/0025—Advertising on or in specific articles, e.g. ashtrays, letter-boxes on containers
Abstract
A sensory interactable packaging assembly (10) having a base (20) and a container (30). The base has a power supply (25). The container may contain a consumer product (35). The container is removably attachable to the base. The container has an outer surface and a sensory interactable element disposed on the outer surface and a control system having an output. The control system is in electrical communication with the sensory interactable element and the sensory interactable element is responsive to the output of the control system when the container is proximate to the base and the control system is in electrical communication with the power supply.
Description
Invention field
The present invention relates to a kind of packages assembly.More particularly, the present invention relates to a kind of packages assembly with one or more perception interactive formula elements, described element can produce response to small part in sense of touch, vision, sense of smell, the sense of hearing and the sense of taste one or more.
Background of invention
The consumer recognizes that more and more placement in the family and the quality attractive in appearance of dairy products on every side.Current trend in the design of the consumer goods and the manufacturing is the product and the packing of product that initiative can strengthen consumer's home decoration.For example, by Procter ﹠amp; Gamble Co. (Cincinnati, the Febreze that OH) provides
Product comprises " decoration " set, and described set comprises a kind of bottle that is intended to be left as the height artistry of home decoration article.Similarly, Febreze
Product line comprises Febreze Candles
TMSet, described set comprises the type of the making a vow candle that is contained in the glass jar, described glass jar is intended to be left as the home decoration article.Because the container and the packing of this type of pattern have obtained success, therefore usually with the consumer package baric topographyization.
Yet the optimization packing of being done is made great efforts still static, and because shelf space has been full of this type of packing, the showy shape of single container may be submerged in the boundless ocean with other showy shapes of containers.Provide enough power and control system owing to be difficult to packing, therefore in the packing of product, use the way of light, smell or sound to be restricted always.In addition and since be associated with assembly and material with high costs, therefore with provide this generic attribute cost that (that is, light, smell, sound) is associated all high all the time as to make us hanging back traditionally for the packing of product.
Very expectation provides a kind of can will provide strong impact attractive in appearance but produce simultaneously and be to have cost-benefit packing to the consumer.Surprisingly, found that the packing of product or container with perception interactive formula element can provide unique experience to the consumer at the shelf place, therefore distinguish the other products on this kind product and the shelf.
Summary of the invention
In a non-limiting embodiments, the present invention relates to a kind of perception interactive formula packages assembly, described packages assembly comprises pedestal, container and control system.Pedestal comprises power supply.Container can be used to hold the consumer goods and can be detachably connected on the pedestal.Container also comprises outside surface and setting perception interactive formula element on the outer surface.Control system can be incorporated in the container.Control system also comprise output and with perception interactive formula element electrical communication, make when container during near pedestal perception interactive formula element can the output of control system be responded.Control system is communicated with power sourced electric.
In another non-limiting embodiments, the present invention relates to a kind of perception interactive formula packages assembly, described packages assembly comprises pedestal, container and control system.Pedestal comprises power supply.Container can be used for holding the consumer goods.Container can be detachably connected on the pedestal.Container also comprises outside surface and setting perception interactive formula element on the outer surface.Control system also comprise output and can with perception interactive formula element electrical communication.When container was communicated with power sourced electric near pedestal and control system, perception interactive formula element can respond to the output of control system.
In another non-limiting embodiments, the present invention relates to a kind of perception interactive formula packages assembly, described packages assembly comprises pedestal, container and control system.Pedestal comprises magnet.Container can be used for holding the consumer goods.Container can be detachably connected on the pedestal.Container also comprises outside surface and setting perception interactive formula element on the outer surface.Control system also comprise output and can with perception interactive formula element electrical communication.When container was communicated with power sourced electric near pedestal and control system, perception interactive formula element can respond to the output of control system.When container during near pedestal, the circuit between power supply and the control system is connected.
Summary of drawings
Figure 1A is an exemplary according to packages assembly of the present invention.
Figure 1B is another exemplary according to packages assembly of the present invention.
Fig. 2 is another exemplary according to packages assembly of the present invention.
Fig. 3 is the sectional view of embodiment of Fig. 2 of 3-3 along the line intercepting.
Fig. 4 is an additional exemplary embodiment according to packages assembly of the present invention.
Fig. 5 is another exemplary according to packages assembly of the present invention.
Fig. 6 is another exemplary according to packages assembly of the present invention.
Fig. 7 is an exemplary of retail shelf, and described retail shelf can be used as according to packages assembly of the present invention.
Fig. 8 is another exemplary according to packages assembly of the present invention.
Fig. 9 is the sectional view of embodiment of Fig. 8 of 9-9 along the line intercepting.
Detailed Description Of The Invention
As used herein, " pedestal " is meant and can be used as the stayed surface that is used for container of the present invention and/or any module or the unit of base.In a non-limiting embodiments, pedestal also can comprise following assembly or parts, they can start, provide power to and/or the add-on assemble that is associated with packages assembly of management such as perception interactive formula element.In another non-limiting embodiments, container can be fitted in the pedestal, be fitted on the pedestal or by base supports.In another non-limiting embodiments, container comprises controller.
As used herein, " consumer " is meant and can buys, makes anyone or entity of purchase decision or imagination purchase product.In a non-limiting embodiments, the consumer can be the end user of product.
As used herein, " container " is meant any cladding material, box, retainer, vessel, big envelope, carton, overwrap, outer coverture or any other embodiment, and at least a portion that wherein can place product is so that shipment, transportation, storage and/or sale.Container can be desired function or desired Any shape of product or size.In a limiting examples, container can be cube, cylindrical or taper.Container can be made by the desired any material of desired function.Exemplary non-limiting material comprises cardboard, plastics, glass, metal, paper wood, timber and their combination.
As used herein, " control system " is meant device or the device group that can manage, command, guide by exporting or adjust the behavior of other device or system.For example, can utilize control system to start and/or stop one or more perception interactive formula elements.Without being limited by theory, it is believed that the control system (having many modification and combination) that has two kinds of common classifications: logic control or sequential control and FEEDBACK CONTROL or Linear Control.Sequence control system can trigger a series of mechanical actuator in the correct order to carry out the task of appointment automatically.In the situation of linear feedback system, control loop (comprising sensor, control algolithm and actuator) can be arranged so that attempt by certain mode certain variable is adjusted to setting value or reference value.Exemplary control system is described in United States Patent (USP) 4,797, in 795,7,233,831 and 6,987,787.The controllable exemplary means of control system is perception interactive formula element and/or power supply.
In a non-limiting embodiments, control system can be incorporated in the container.For example, can use any printing electron device technology known to those skilled in the art, control system is printed on the surface of container self.In another exemplary, can control system be set in the container body by chip or circuit board.Alternatively, control system can be set on the inside surface of container.One skilled in the art will appreciate that control system to be provided as makes control system pass through induction or directly connect with perception startup formula element and/or power sourced electric to be communicated with.In another non-limiting embodiments, control system can be incorporated in the unit that separates with pedestal or container.For example, control system and/or power supply can be incorporated in the overhead baggage rack unit or other display unit of retail point, so that the retailer can have the movable packing of product or container on showing stand, and need not to have base unit on identical showing stand.In illustrational embodiment above, the retail shelf unit can comprise power supply and control system the two, thereby they can with induction element interaction on the container so that suitable electronic signal generation effect to be provided to packages assembly.
As used herein, " packages assembly " is meant and can uses separately or use so that one group of assembly of unitary package unit to be provided with array mode.In a non-limiting embodiments, packages assembly comprises container, pedestal, control system, product and perception interactive formula element.
As used herein, " power supply " is any device or the equipment that another device of sensing or equipment provide the energy.Those skilled in the art can understand, and power supply can provide the energy of electric energy or output or another kind of form to load.In a non-limiting embodiments, power supply generates electric field, and described electric field can be used to make the electronics in the material to move and enters excited state.Excited electron can withdraw from excited state then, and form that in doing so can light gives off energy.In some non-limiting embodiments, power supply also can refer to switching type power supply, linear regulator, rectifier, phase inverter, battery, chemical fuel battery, solar cell and their combination.Exemplary power is described in United States Patent (USP) 7,262, in 559,7,023,109,7,227,652,6,897,623,6,348,766 and 7,317,303.
As used herein, " product " is meant any object, material or the material that is intended to for consumer's use.In some non-limiting embodiments, the group of the following composition of the optional freedom of product: cleaning piece, napkin paper, face tissue, toilet paper, paper handkerchief, infant care product, feminine care, care and household product, personal care product and their combination.
As used herein, " perception interactive formula element " is meant any mechanism, unit, device etc., and they provide various sensations, comprise any or multiple stimulation to small part in sense of smell, vision, sense of touch, the sense of taste and/or the sense of hearing.In a non-limiting embodiments, perception interactive formula element can be (for example, the providing illumination when starting) that can light.In another non-limiting embodiments, perception interactive formula element can be (for example, the providing sound or noise when starting) that can start in sound mode.In another non-limiting embodiments, perception interactive formula element can be (for example, the providing smell or breath when starting) that starts in the smell mode.
As used herein, " the perception interactive formula element that can light " or " device that can light " or " element that can light " are meant and can be arranged on suprabasil element or device emission or give off light in any limit of visible spectrum.The exemplary perception interactive formula element that can light comprises electroluminescent cell, LED (comprising organic LED), incandescent element, chemiluminescence element, cathode-ray luminescence element, triboluminescence element, photoluminescence element and phosphorescent element and their combination.In a non-limiting embodiments of the present invention, the perception interactive formula element that can light comprises electroluminescent cell.The perception interactive formula element that can light can be in order to form letter, word, shape, animation and their combination.Those skilled in the art can understand, electroluminescent cell can provide relative low energy consumption, generate the beneficial effect of few relatively heat energy, can be printed onto in the substrate, can provide to be easy to change and the free-pouring relatively zone that can light, and can power or power by the power supply that electric field is provided from the power supply that directly is couple on the control system.One skilled in the art will appreciate that also and can be other element that can light such as organic LED or inorganic LED power supply in a similar manner.Exemplary electrical electroluminescent element unit describe is in United States Patent (USP) 6,361, in 885,6,759,146,7,345,301,7,227,313,6,740,429 and 6,767,654.El light emitting device can be any color or the shape that is applicable to desired application.
In a non-limiting embodiments, can use a plurality of perception interactive formula elements that can light by array mode.For example, the described a plurality of elements that can light of tunable so that they light in order, light simultaneously, light off and on or light at random to form animation.For example, can a plurality of elements that can light are dispersed in garland or set with simulation many lamps be set on packing or the container.Alternatively, can on packing or container, the many elements that can light be set with simulation animation lamp box or awning.In another non-limiting embodiments, the element that can light can be used to provide the light source on packing or the container.For example, the element that can light can be arranged on the packing or the opening of container or be neighbouring to help to attempt in the dark getting at the consumer of product, is similar to the purposes of night-light.This embodiment be can imagine and a box face tissue or a box cleaning piece are particularly useful for.
As used herein, " smell interactive mode " is finger element or device can give out fragrance when starting character.The exemplary unit describe that starts in the smell mode is in United States Patent (USP) 5,903, in 710 and 4,931,224.
As used herein, " sound interactive mode " is the character that finger element or device can be sounded when starting.The exemplary unit describe that can start in sound mode is in United States Patent (USP) 6,441, in 921,5,063,698 and 6,260,703.
Without being limited by theory, it is believed that the consumer may prefer having more than one perception interactive formula parts on packing or container.For example, container can have a plurality of el light emitting devices in order to simulation rainbow, and container also can comprise the sound interactive element of performance Arlen and Harburg " on the rainbow (Over the Rainbow) ".Alternatively, container can have a plurality of el light emitting devices in order to the apple on the simulation apple tree, and packing also can comprise the smell interactive element of the apple pie fragrance that discharges simulation in use.The case description that has made up smell interactive element and the device of the perception interactive formula element that can light is in United States Patent (USP) 6,302, in 559.
Electronic installation
In first non-limiting embodiments, electronic installation such as perception interactive formula element and/or control system can provide by using printing technology, on the outside surface or inside surface, pedestal or any other desired unit that the electric conductivity printed electronic circuit are set to container.For example, perception can be started formula element and/or control system and be printed onto substrate such as on the card, described substrate can adhesively or be mechanically secured on container, pedestal or other unit.
Without being limited by theory, electronic installation can be printed onto on the vessel surface by applying conductive ink with following printing process: any other printing process that the technician was familiar with of serigraphy, photogravure, ink jet printing, flexographic printing or print field.In a non-limiting embodiments, can use multiple different printing process that printing ink is applied on the surface that is printed.Find,, can save a large amount of spaces and money by using printed electronic circuit rather than using independent assembly such as the resistor of making, bulb, capacitor etc.A kind of exemplary printed electronic circuit is described in United States Patent (USP) 6,980, in 196.
Pedestal
Pedestal of the present invention can be used as base or the stayed surface/structure that is used for container of the present invention.In a non-limiting embodiments, pedestal can comprise that aperture or other opening are with in order to provide the engage with container.In another non-limiting embodiments, container can contact pedestal simply.In another non-limiting embodiments, the assembly of pedestal can with the assembly electrical communication of container, and pedestal is contacted with the container direct physical.
Pedestal can provide additional functional to overall packing of product subassembly.In a non-limiting embodiments, but pedestal receiving element or device, and described element or device can provide power source (for example, power supply, electric field etc.) so that start and/or control perception interactive formula element and/or controller to packages assembly.In one embodiment, pedestal can comprise that any necessary circuit and/or assembly are to accept power from wall outlet.In another non-limiting embodiments, pedestal can hold any necessary circuit and/or assembly to accept power from battery or from photoelectric cell or other device.
In another non-limiting embodiments, pedestal can comprise control module.For example, pedestal can have integration control system within it, wherein control system comprises output, described certain optional feature of output may command (starting the formula element such as perception), described optional feature can be combined in the pedestal, be combined on the container, be conductively coupled on the container or certain other parts of being combined in subassembly such as in the container.
Although embodiment mentioned above indication pedestal can be used as base or the support unit that is used for the subassembly packing, but directly support vessels is (for example for the expection pedestal, fit in below the container), but can become with packing or container under the situation of any configuration or near packing or container the time to move at subassembly.An exemplary non-limiting embodiments is a pedestal, and described pedestal comprises the device that electric field and/or magnetic field can be provided.A kind of exemplary containers can comprise perception interactive formula element, and such as el light emitting device, it is started by its electric field of vicinity.In another non-limiting embodiments, a kind of exemplary containers comprises perception interactive formula element, power supply and control system, described control system can be activated when placing near magnet, this magnet provides magnetic field, and the circuit between perception interactive formula element, power supply and the control system is connected in described magnetic field then.
Container
Container can be designed such that it can be detachably connected on the pedestal.Limiting examples according to container of the present invention can comprise: box, retainer, vessel, big envelope, carton, overwrap, outer coverture and their combination, any product that they can be used to hold, store, fix, stock and their consumption in combination person may expect.In a non-limiting embodiments, the group of the following composition of the optional freedom of product: paper products, feminine care, cleaning piece, tissue products, hygiene paper product, napkin paper, infant care product, facial tissue product and their combination.One skilled in the art will appreciate that in packages assembly of the present invention and can use any product, thereby be not only above listed those.Container can comprise one or more openings, and described opening gets at the product that is stored in wherein for the consumer.
In another non-limiting embodiments, container also comprises the add ons of packages assembly.For example, container can comprise power supply, control system, perception interactive formula element and their combination.In a non-limiting embodiments, container can comprise that circuit and/or circuit and/or assembly are to accept power from power supply.In another example, container can hold circuit and/or circuit and/or assembly so that the electrical communication between control system and the perception interactive formula element to be provided.
In another non-limiting embodiments, container can comprise control system.In this exemplary embodiment, container can have integration control system within it, and wherein control system comprises output.Certain optional feature of control system may command such as perception starts the formula element, and described element can be combined in the container, or certain other parts that is combined in packages assembly are such as in the pedestal.Control system can be suitable for receiving electric power or certain other power from power supply.
Container also can comprise perception interactive formula element as indicated above.In a non-limiting embodiments, perception interactive formula element is as indicated above to be what can light.In another non-limiting embodiments, can use a plurality of perception interactive formula elements that can light by array mode.For example, all elements that can light can be lighted simultaneously or can light off and on to form animated image.This animated image can use control system as mentioned below to control.In a non-limiting embodiments, a plurality of perception interactive formula of control system may command element.For example, can a plurality of elements that can light be set on packing or the container with the many lamps on simulation garland or the tree.Alternatively, can on packing or container, the many elements that can light be set with simulation animation lamp box or awning.In another non-limiting embodiments, the element that can light can be used to provide the light source on packing or the container.For example, the element that can light can be arranged on the packing or the opening of container or be neighbouring with as " night-light ", is particularly useful for a box face tissue or a box cleaning piece so that the consumer of the product that helps to attempt in the dark to take imagines this embodiment.
In a non-limiting embodiments, perception interactive formula element can be integrated directly in the container.For example, perception interactive formula element directly can be adhered on the vessel surface.In another non-limiting embodiments, perception interactive formula element can be printed onto on the vessel surface and (that is, use electroluminescence printing ink), as indicated above.
Container can have the Any shape that is applicable to desired application.For example, container can have cylinder form, and wherein pedestal is circle or rectangle.Alternatively, pedestal can be any polygon, such as square, hexagon, octagon, triangle and their combination.
Control system
In a non-limiting embodiments, the purpose of control system can be the power that will be derived from power supply and is converted into suitable form so that electrical communication with perception interactive formula element is provided.For example, one wherein perception interactive formula element comprise that the embodiment of electroluminescent material can require to light with alternating current.In this example, control system can be converted into alternating current with the power that is derived from power supply.This type of control system is the known to the skilled of electric field.In another non-limiting embodiments, can be preferably by the electrical communication that provides between control system and the perception interactive formula element be provided.One skilled in the art will appreciate that the direct mechanical that the electrical communication that provides by induction can be got rid of between use control system and the perception interactive formula element interconnects.In this case, control system the power that is derived from power supply must be converted into electromagnetic field with the stray inductance device such as the induction element interaction.
Control system also can provide the function of " sequencing " induction element for example to produce the animation of lighting on the packaging.In this case, the power that is derived from power supply can be converted into suitable form, carry out " unlatching " and " closing " in proper order so that the animation effect to be provided with the timing of certain expectation then.Other sensory effect such as sound and smell also can be controlled by control system.
In a non-limiting embodiments, control system can provide described form and the complementation of perception interactive formula element by with certain form conductive ink being printed onto in container or certain other substrate.For example, control system can be printed on the outside surface of container, makes overall ink logo (conductive ink and non-conductive printing ink) can be rendered as the outward appearance of garland.Also can print a plurality of perception interactive formula element such as the el light emitting devices that can light so that the outward appearance of many lamps to be provided on garland.Therefore, the overview image on the container outer surface is the garland image with lamp, wherein printed garland in fact use action control system to small part, the order that described control system may command el light emitting device is lighted and/or regularly.
Power supply
Without being limited by theory, it is believed that power supply can be used to provide power to move for them for control system and perception interactive formula element.It is believed that control system can be in many ways from the power supply received power.An example that the power that is derived from power supply is sent to the method for control system is realized for contacting by direct electric conductivity.If for example this system requirements assembling or dismantling power and control system are so that use, then this can be the form of plug and socket.In an alternative exemplary, can send control system to such as the power that uses electric field or magnetic field will be derived from power supply by inducing method, thereby eliminate the two necessity of direct connection.
In a non-limiting embodiments of packages assembly of the present invention, power supply can directly provide power or provide power with induction mode.In one embodiment, power supply can directly be electrically connected with control system.In another non-limiting embodiments, power supply generates electric field and/or magnetic field, and described electric field and/or magnetic field are with induction mode start-up control system and/or perception interactive formula element.The group of the following composition of the optional freedom of power supply: directly wall outlet, battery, photoelectric cell, solar cell, fuel cell, linear power supply, Switching Power Supply or any other power supply known to those skilled in the art and their combination.One specific but in the nonrestrictive embodiment, available one or more batteries provide power, described battery can be incorporated in the pedestal of packages assembly of the present invention.
Perception interactive formula consumer package
Figure 1A provides the exemplary non-limiting embodiments with packages assembly (" subassembly ") 10 of perception interactive formula element of the present invention.In this non-restrictive illustrative embodiment, subassembly 10 comprises pedestal 20, container 30, control system 32 and power supply 25.Container 30 can be designed such that it can be detachably connected on the pedestal.Subassembly 10 also comprises the animation 40 on the outside surface 33 that is arranged on container 30.In this exemplary embodiment, animation 40 also comprises a plurality of monomer perception interactive formula elements (" element ") 42, and described element is individually or collectively to light.Subassembly randomly comprises a plurality of products 35.
Control system also comprises output, and described output can make element 42 be lighted, or in other words is activated.Control system 32 can be programmed so that monolithic element 42 is lighted with coordinating form so that formulate out the image that manifests in the animation mode.For example, in this exemplary embodiment, control system 32 can be programmed so that element 42 is outwards lighted from the center of pattern, therefore the sunny pearlescent effect of initiative in overall animated 40.A selective exemplary is illustrated among Figure 1B, and wherein control system 32 can be provided as at least a portion of certain element of animation 40.In this exemplary embodiment, control system 32 is printed onto on the outside surface 33 of container 30 with simulation waterfall, and the water smoke of element 42 simulation waterfalls bottoms.As the embodiment institute of Figure 1B was illustrational, element 42 needn't be identical shape or color.
Fig. 2 is the non-restrictive illustrative embodiment of subassembly 10.In this exemplary embodiment, subassembly 10 comprises pedestal 20 and container 30.Subassembly 10 also comprises the animation 40 that is formed by a plurality of elements 42, and container 30 can have a plurality of consumer goods 35.Packages assembly 10 also comprises control system 32 (Fig. 4) and power supply 25 (Fig. 4), and they are incorporated into respectively in container body and the Base body.
Fig. 3 is the sectional view of embodiment of Fig. 2 of 3-3 along the line intercepting.Control system 32 and power supply 32 are shown as in the main body of the inside surface that is incorporated into container 30 respectively and pedestal 20.
Fig. 4 shows another embodiment of subassembly 10, and wherein container 30 also comprises first conductive unit 31, control system 32 and/or the perception interactive formula element 42 with power supply 25 electrical communication.In this exemplary embodiment, pedestal 20 also can comprise second conductive unit 21, power supply 25 and/or the element 42 with control system 32 electrical communication.In this embodiment, circuit can be connected when first conductive unit 31 is contacted with second conductive unit, 21 physics, therefore provides power for animation 40.
Fig. 5 shows another embodiment of subassembly 10, and wherein container 30 comprises a plurality of elements 42, power supply 25 and control system 32 and optional product 35.These elements form animation 40.Pedestal 20 comprises magnet 70, wherein when container 30 circuit between magnet 70 energized 25 and the control system 32 during near pedestal 20.When circuit was connected, element 42 can be activated.
Fig. 6 shows another embodiment of subassembly 10, and wherein the pedestal 60 of container 30 is rectangular.
Fig. 7 shows an embodiment of subassembly 10 of the present invention, and wherein pedestal 20 is the retail product shelf.In this exemplary embodiment, power supply 25 can be incorporated in the retail product shelf, and described shelf can be used as pedestal 20.Thereby container 30 can be during in the retail point, showing movable.Without being limited by theory, it is believed that and use the retail product shelf to be as an advantage of pedestal, displacement container 30 can be independent of the unit that holds monomer pedestal 20 (shown in Fig. 1-6) to be sold, and still can demonstrate the functional of them to the consumer but wherein replace container 30 during the retail point.In addition, a plurality of monomer container 30 can be used to form bigger animation 40 in the retail point.
Fig. 8 is a non-restrictive illustrative embodiment of subassembly 10, and described subassembly 10 comprises pedestal 20 and container 30.Subassembly 10 also comprises the animation 40 that is formed by a plurality of elements 42, and container 30 can have a plurality of consumer goods 35.Packages assembly 10 also comprises control system 32 (Fig. 9) and power supply 25 (Fig. 9), and they are integrated in the main body of pedestal.In a selective embodiment, power supply 25 and/or control system 32 can be arranged on any suitable surface of pedestal or be arranged on any suitable zone in the described pedestal.
Fig. 9 is the sectional view of embodiment of Fig. 2 of 3-3 along the line intercepting.Control system 32 and power supply 32 are shown as in the main body of the inside surface that is incorporated into container 30 respectively and pedestal 20.
Dimension disclosed herein and value are not intended to be understood that strictly to be limited to described exact value.On the contrary, except as otherwise noted, each such dimension all is meant the numerical value of being quoted and centers on the scope that is equal on the function of this numerical value.For example, the dimension that is disclosed as " 40mm " is intended to expression " about 40mm ".
Unless clearly get rid of or in other words restriction to some extent, each file of quoting herein comprises any cross reference or relevant patent or patented claim, all incorporates this paper in full into way of reference in view of the above.To quoting of any document all be not to recognize that its be disclosed herein or be subjected to claims protections any invention prior art or admit that it proposes, advises or disclose any this type of to invent independently or in the mode with any combination of any other one or more lists of references.In addition, if any implication or the definition conflict mutually of same term in any implication of term or definition and any document of incorporating this paper with way of reference in this document will be as the criterion with the implication or the definition of giving that term in this document.
Although illustrated and described specific embodiments of the present invention, it will be apparent to those skilled in the art that and to make many other change and modification in the case of without departing from the spirit and scope of protection of the present invention.Therefore, claims all such changes and modification of being intended to be included in the scope of the present invention.
Claims (9)
1. perception interactive formula packages assembly, described packages assembly comprises:
(i) comprise the pedestal of power supply;
(ii) be used to hold the container of the consumer goods, wherein said container is detachably connected on the described pedestal, and wherein said container comprises:
1. outside surface; With
2. be arranged on the perception interactive formula element on the described outside surface; And
The control system that (iii) has output, wherein said control system and described container are in aggregates, wherein said control system and described perception interactive formula element electrical communication; And
Wherein when described container was communicated with described power sourced electric near described pedestal and described control system, described perception interactive formula element can respond to the output of described control system.
2. perception interactive formula packages assembly as claimed in claim 1, wherein said perception interactive formula element is selected from the group of being made up of following: the element that can light, smell interactive element, the element that can start in sound mode and their combination.
3. perception interactive formula packages assembly as claimed in claim 2, the element of wherein said perception interactive formula element for lighting, and the described element that can light is selected from the group of being made up of following: electroluminescent cell, organic LED, LED, incandescent element, chemiluminescence element, cathode-ray luminescence element, triboluminescence element, photoluminescence element and phosphorescent element and their combination.
4. perception interactive formula packages assembly as claimed in claim 3, wherein said packing comprise a plurality of perception interactive formula elements that can light.
5. perception interactive formula packages assembly as claimed in claim 4 wherein makes up the described a plurality of perception interactive formula elements that can light to form image with cooperation mode.
6. perception interactive formula packages assembly as claimed in claim 5, wherein said image is an animation.
7. the described perception interactive formula of each claim packages assembly as described above, wherein said container also comprises first conductive unit that is communicated with described power sourced electric, described pedestal also comprises second conductive unit with described control system electrical communication, and wherein said first conductive unit can contact with second conductive unit.
8. the described perception interactive formula of each claim packages assembly as described above, wherein when described container during near described pedestal, the circuit between described power supply and the described control system is connected.
9. the described perception interactive formula of each claim packages assembly as described above, wherein said perception interactive formula element starts in the time of can between described container and described pedestal engage taking place.
Applications Claiming Priority (3)
| Application Number | Priority Date | Filing Date | Title |
|---|---|---|---|
| US12/172,421 US20100006462A1 (en) | 2008-07-14 | 2008-07-14 | Packaging assembly having a sensory interactable element |
| US12/172,421 | 2008-07-14 | ||
| PCT/US2009/048630 WO2010008914A1 (en) | 2008-07-14 | 2009-06-25 | Packaging assembly having a sensory interactable element |
Publications (1)
| Publication Number | Publication Date |
|---|---|
| CN102089797A true CN102089797A (en) | 2011-06-08 |
Family
ID=41170154
Family Applications (1)
| Application Number | Title | Priority Date | Filing Date |
|---|---|---|---|
| CN2009801280492A Pending CN102089797A (en) | 2008-07-14 | 2009-06-25 | Packaging assembly having a sensory interactable element |
Country Status (14)
| Country | Link |
|---|---|
| US (1) | US20100006462A1 (en) |
| EP (1) | EP2301007A1 (en) |
| JP (3) | JP2011527977A (en) |
| KR (1) | KR101217332B1 (en) |
| CN (1) | CN102089797A (en) |
| AU (1) | AU2009271232B2 (en) |
| BR (1) | BRPI0915495A2 (en) |
| CA (1) | CA2730282C (en) |
| IL (1) | IL210609A (en) |
| MX (1) | MX2011000473A (en) |
| MY (1) | MY163895A (en) |
| NZ (1) | NZ590457A (en) |
| RU (1) | RU2506652C2 (en) |
| WO (1) | WO2010008914A1 (en) |
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| CN107851412A (en) * | 2015-05-29 | 2018-03-27 | R.J.雷诺兹烟草公司 | Product demonstration system and product introduction method |
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2008
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2009
- 2009-06-25 CN CN2009801280492A patent/CN102089797A/en active Pending
- 2009-06-25 NZ NZ590457A patent/NZ590457A/en unknown
- 2009-06-25 JP JP2011518773A patent/JP2011527977A/en active Pending
- 2009-06-25 KR KR1020117000947A patent/KR101217332B1/en active IP Right Grant
- 2009-06-25 EP EP09789948A patent/EP2301007A1/en not_active Withdrawn
- 2009-06-25 WO PCT/US2009/048630 patent/WO2010008914A1/en active Application Filing
- 2009-06-25 MY MYPI2010006094A patent/MY163895A/en unknown
- 2009-06-25 AU AU2009271232A patent/AU2009271232B2/en active Active
- 2009-06-25 CA CA2730282A patent/CA2730282C/en active Active
- 2009-06-25 RU RU2010154019/12A patent/RU2506652C2/en active
- 2009-06-25 BR BRPI0915495A patent/BRPI0915495A2/en not_active Application Discontinuation
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2011
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2014
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2017
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| Publication number | Priority date | Publication date | Assignee | Title |
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| CN107851412A (en) * | 2015-05-29 | 2018-03-27 | R.J.雷诺兹烟草公司 | Product demonstration system and product introduction method |
Also Published As
| Publication number | Publication date |
|---|---|
| WO2010008914A1 (en) | 2010-01-21 |
| RU2506652C2 (en) | 2014-02-10 |
| IL210609A (en) | 2015-03-31 |
| AU2009271232A1 (en) | 2010-01-21 |
| JP2017145061A (en) | 2017-08-24 |
| MY163895A (en) | 2017-11-15 |
| JP2014094784A (en) | 2014-05-22 |
| US20100006462A1 (en) | 2010-01-14 |
| IL210609A0 (en) | 2011-03-31 |
| EP2301007A1 (en) | 2011-03-30 |
| CA2730282C (en) | 2015-10-06 |
| AU2009271232B2 (en) | 2014-09-11 |
| KR20110030583A (en) | 2011-03-23 |
| JP2011527977A (en) | 2011-11-10 |
| BRPI0915495A2 (en) | 2015-11-10 |
| CA2730282A1 (en) | 2010-01-21 |
| KR101217332B1 (en) | 2012-12-31 |
| RU2010154019A (en) | 2012-08-20 |
| MX2011000473A (en) | 2011-02-24 |
| NZ590457A (en) | 2014-01-31 |
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Application publication date: 20110608 |