CN101854606A - Method and device for transmitting short message with additional information - Google Patents

Method and device for transmitting short message with additional information Download PDF

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Publication number
CN101854606A
CN101854606A CN201010169629A CN201010169629A CN101854606A CN 101854606 A CN101854606 A CN 101854606A CN 201010169629 A CN201010169629 A CN 201010169629A CN 201010169629 A CN201010169629 A CN 201010169629A CN 101854606 A CN101854606 A CN 101854606A
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CN
China
Prior art keywords
additional information
note
transmission
short message
user
Prior art date
Legal status (The legal status is an assumption and is not a legal conclusion. Google has not performed a legal analysis and makes no representation as to the accuracy of the status listed.)
Pending
Application number
CN201010169629A
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Chinese (zh)
Inventor
王长征
郭红燕
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ZTE Corp
Original Assignee
ZTE Corp
Priority date (The priority date is an assumption and is not a legal conclusion. Google has not performed a legal analysis and makes no representation as to the accuracy of the date listed.)
Filing date
Publication date
Application filed by ZTE Corp filed Critical ZTE Corp
Priority to CN201010169629A priority Critical patent/CN101854606A/en
Priority to PCT/CN2010/076919 priority patent/WO2011140772A1/en
Publication of CN101854606A publication Critical patent/CN101854606A/en
Pending legal-status Critical Current

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    • H—ELECTRICITY
    • H04—ELECTRIC COMMUNICATION TECHNIQUE
    • H04W—WIRELESS COMMUNICATION NETWORKS
    • H04W4/00—Services specially adapted for wireless communication networks; Facilities therefor
    • H04W4/18—Information format or content conversion, e.g. adaptation by the network of the transmitted or received information for the purpose of wireless delivery to users or terminals
    • H—ELECTRICITY
    • H04—ELECTRIC COMMUNICATION TECHNIQUE
    • H04W—WIRELESS COMMUNICATION NETWORKS
    • H04W4/00—Services specially adapted for wireless communication networks; Facilities therefor
    • H04W4/12—Messaging; Mailboxes; Announcements
    • H04W4/14—Short messaging services, e.g. short message services [SMS] or unstructured supplementary service data [USSD]

Abstract

The invention discloses a method for transmitting a short message with additional information, which comprises the following steps: A. receiving a short message which is transmitted by a calling user; B. adding additional information to the short message according to the condition for receiving the additional information which is previously set by the called user; C. transmitting the short message with the additional information to the called user. The invention also discloses a device for transmitting a short message with additional information. Through a way for adding additional information which is interested by the user to the content of the original short message, the user can selectively receive the advertising short message and can filter the advertising short message which is not interested by the user, so the experience of the user can be improved; and the advertising company can make pointed reference to transmit the advertising short message to the user, so the cost can be reduced.

Description

The method and apparatus of the note of additional information is carried in a kind of transmission
Technical field
The present invention relates to the mobile communication technology field, particularly relate to the method and apparatus that the note of additional information is carried in a kind of transmission.
Background technology
SM value-added service is meant based on present short-message system, realizes with the short message being the value-added service of carrier.Each operator more and more payes attention to the development of SM value-added service at present, and SM value-added service also becomes operator except that the voice income, one of most important revenue source.
The SM value-added service platform is one and is positioned at SMSC (Short Messaging Service Center, sms center) the value-added service logic control processing net element of rear end, it is the standard configuration network element of each operator, with the supporting use of sms center, for providing novel SM value-added service subscription and unsubscription and the professional flow process of using, the user controls, realize that SM value-added service triggers priority control, is used for functions such as forwards, delivery.
Mobile communication equipment has become modern resident's life necessary article, and the short message service of communicating terminal also develops rapidly, and in the face of huge user group, the advertisement in short message business more and more is subjected to the attention of enterprise, operator.
But, the mobile phone advertisement business at home, international development prospect and pessimistic.Be analyzed as follows from user, advertisement businessman, operator three aspects:
The first, as the user, receive mobile phone advertisement often passively, for this advertisement user itself and lose interest in, similarly waste advertisements has not only been wasted public communication resources, and causes that the user dislikes and complains.
The second, as advertisement businessman, want product and the business of utilizing this popular form of SMS to introduce oneself, though paid corresponding expense,, still can't accomplish to send note to users interest under the pressure of customer complaint to operator.
The 3rd, as operator, though advertisement in short message can bring income for self, the coming down hard upon of cellphone subscriber also causes operator can not effectively use this advertisement SMS.
Therefore,, can cause the user to receive a lot of uninterested advertisement SMSs, reduce user's Experience Degree, thereby caused the advertisement SMS business to can not get popularization and application because the user can not carry out selective reception to advertisement SMS.
Summary of the invention
The problem to be solved in the present invention provides the method and apparatus that the note of additional information is carried in a kind of transmission, to overcome the defective that the user can not carry out selective reception to advertisement SMS in the prior art.
For achieving the above object, technical scheme of the present invention provides a kind of transmission to carry the method for the note of additional information, said method comprising the steps of: the note that A, reception calling subscriber send; B, according to the reception additional information condition that the called subscriber sets in advance, in described note, add additional information; C, send the note of carrying additional information to described called subscriber.
Further, described step B comprises: B1, judge that whether the length of described note is less than pre-set threshold; If then change step B2, otherwise directly send described note to described called subscriber; B2, judge whether to exist the additional information that meets the reception additional information condition that described called subscriber sets in advance, if then described additional information is added in the described note, otherwise directly send described note to described called subscriber.
Further, described reception additional information condition comprises: the maximum quantity of the additional information that receives in the type of additional information, the scheduled time and/or reception period.
Further, after described step C, also comprise: receive described called subscriber's response message, upgrade the quantity information that described called subscriber receives the additional information in the note.
Further, described method also comprises: receive the additional information query requests, and return request msg to inquiry terminal.
Further, the described request data comprise: additional information source, information content, additional information issue number of times, the user accepts situation.
Further, described additional information is an advertising message.
The device that technical scheme of the present invention also provides a kind of transmission to carry the note of additional information, described device comprises: the note receiver module is used to receive the note that the calling subscriber sends; Message control module is used for adding additional information to described note; SMS transmission module is used for sending the note of carrying additional information to the called subscriber; Database module is used for storing additional information data and called party data.
Further, described message control module comprises: whether the length detection submodule is used to detect the length of described note less than pre-set threshold; The condition setting submodule is used to be provided with called subscriber's reception additional information condition, and described reception additional information condition comprises the maximum quantity of the type of additional information, the additional information that receives in the scheduled time and/or receives the period; The inquiry submodule is used for inquiring about the additional information that whether has the reception additional information condition that meets described called subscriber in described database module; Add submodule, be used for adding the additional information that described inquiry submodule inquires to described note.
Further, described device also comprises: the WEB application module, be connected with described database module, be used to receive the additional information query requests, and return request msg to inquiry terminal, the described request data comprise that additional information source, information content, additional information issue number of times, the user accepts situation.
Compared with prior art, beneficial effect of the present invention is as follows:
The present invention makes the user carry out selective reception to advertisement SMS by add the mode of user's interest additional information in original short message content back, filters out the uninterested advertisement SMS of user, has improved user's Experience Degree; And can make man of advertiser send advertisement SMS to the user targetedly, reduced cost.
Description of drawings
Fig. 1 is the flow chart of the method for a kind of transmission of the present invention note of carrying additional information;
Fig. 2 is the structure chart of the device of a kind of transmission of the present invention note of carrying additional information;
Fig. 3 is the networking schematic diagram of a kind of called advertisement in short message operation system of the embodiment of the invention;
Fig. 4 is the structural representation of a kind of called advertisement in short message operation system of the embodiment of the invention;
Fig. 5 is the flow chart of the method for a kind of transmission of embodiment of the invention note of carrying advertising message.
Embodiment
Below in conjunction with drawings and Examples, the specific embodiment of the present invention is described in further detail.Following examples are used to illustrate the present invention, but are not used for limiting the scope of the invention.
A kind of transmission of the present invention carry additional information note method flow process as shown in Figure 1, at first receive the note that the calling subscriber sends; The reception additional information condition that sets in advance according to the called subscriber is added additional information in described note then; Send the note of carrying additional information to described called subscriber at last.With reference to Fig. 1, the present invention includes following steps:
Step 101 receives the note that the calling subscriber sends.
Step 102, whether the length of judging described note is less than pre-set threshold; If then change step 103, otherwise change step 106.
Step 103 judges whether to exist the additional information that meets the reception additional information condition that described called subscriber sets in advance, if then change step 104, otherwise change step 106.Described reception additional information condition comprises the type of additional information, the maximum quantity and/or the reception period of the interior additional information that receives of the scheduled time.
Step 104 is added described additional information in the described note to.
Step 105 receives described called subscriber's response message, upgrades the quantity information that described called subscriber receives the additional information in the note, and finishes.
Step 106 directly sends described note to described called subscriber, and finishes.
In the present invention, the operation maintenance personnel of operator can initiate the additional information query requests at inquiry terminal, the present invention's this moment also comprises: receive the additional information query requests, and return request msg to inquiry terminal, the described request data comprise that additional information source, information content, additional information issue number of times, the user accepts situation.
A kind of transmission of the present invention carry additional information note device as shown in Figure 2, described device comprises note receiver module 21, message control module 22, SMS transmission module 23, database module 24 and WEB application module 25.Wherein message control module 22 is connected with note receiver module 21, SMS transmission module 23 and database module 24 respectively, and database module 24 is connected with WEB application module 25.
Note receiver module 21 is used to receive the note that the calling subscriber sends; Message control module 22 is used for adding additional information to described note; SMS transmission module 23 is used for sending the note of carrying additional information to the called subscriber; Database module 24 is used for storing additional information data and called party data; WEB application module 25 is used to receive the additional information query requests, and returns request msg to inquiry terminal, and the described request data comprise that additional information source, information content, additional information issue number of times, the user accepts situation.
Message control module 22 comprises length detection submodule 221, condition setting submodule 222, inquiry submodule 223 and adds submodule 224.Whether length detection submodule 221 is used to detect the length of described note less than pre-set threshold; Condition setting submodule 222 is used to be provided with called subscriber's reception additional information condition, and described reception additional information condition comprises the type of additional information, the maximum quantity and/or the reception period of the interior additional information that receives of the scheduled time; Inquiry submodule 223 is used for whether existing in described database module inquiry the additional information of the reception additional information condition that meets described called subscriber; Adding submodule 224 is used for adding the additional information that described inquiry submodule inquires to described note.
Be that advertising message is an example with the additional information of adding in note below, the present invention is described in detail.Wherein, the message control module among the present invention is specially called advertisement in short message system in the present embodiment.
Present embodiment comprises user's registration, condition setting, the original note of reception, adds processes such as advertisement and transmission, is specially:
User registration: promoting the called advertisement in short message business of introducing by operator to the user, register the called advertisement in short message business of SM value-added service platform voluntarily by the user, can be that the user carries out user experience and opens an account by the operator backstage also.
Condition setting: when the terminal use registers called advertisement in short message business, can be provided with and oneself like the advertising message type that obtains, as: recent film information, up-to-date automobile information, up-to-date digital code information etc.; The maximum bar number of the advertisement that receives every day also can be set, receive the period etc.
Receive original note: according to the existing networking structure of operator, when other cellphone subscribers when the user who has registered called advertisement in short message sends note, sms center can be this message dilivery to called advertisement in short message operation system.
Add advertisement and transmission: called advertisement in short message operation system is judged user profile such as original short message content length and the predefined adline of user, in original point-to-point message back adding advertisements content, again carry out message dilivery, make outside the original point-to-point short message content of the normal reception of system user, received own interested advertising message again.
Wherein, the major functions and features of called advertisement in short message system is: each takes what he needs can to help cellphone subscriber, advertisement businessman, operator, realizes win-win; Rationally utilize existing public communication resources, do not influence the point-to-point short message service of user; This system realizes based on existing value-added service platform, can realize convenient deployment fast.This system can dispose separately, also can dispose with the unification of SM value-added service platform.
The networking schematic diagram of a kind of called advertisement in short message operation system of present embodiment comprises travelling carriage 31, travelling carriage 32, sms center 33, value-added service platform 34, called advertisement in short message operation system 35, Web Application Server 36 and operator's O﹠M terminal 37 as shown in Figure 3.
Travelling carriage 31 is senders of note, is connected with sms center 33 network elements such as grade by air interface, and can be domestic consumer, also can be the service provider SP number.
Travelling carriage 32 is recipients of note, is connected with sms center 33 network elements such as grade by air interface, and can be domestic consumer, also can be the service provider SP number.
Sms center 33 is core network elements of point-to-point note, is responsible for the delivery of point-to-point substantially message, links to each other with value-added service platform 34.
Value-added service platform 34 links to each other with sms center 33, controls for the user provides novel short message value-added service handling and the professional flow process of using, and is used for functions such as forwards, delivery.
Called advertisement in short message operation system 35 is used to satisfy terminal use's the request of accepting, and professional concrete enforcement of control advertisement in short message for operations such as web side statistics, inquiry provide Data Source, receives the various operation requests of web side etc.
Web Application Server 36, operator can carry out operations such as ad content management, inquiry, statistics by the web mode, and this data in server obtains from called advertisement in short message operation system 35.
Operator's O﹠M terminal 37 can sign in to Web Application Server 36 by the Internet network, carries out audit, interpolation, the deletion of advertisement in short message content; Operations such as advertiser's management, statistics, inquiry.
The structural representation of a kind of called advertisement in short message operation system of present embodiment comprises that protocol gateway module 41, user accept module 42, message control module 43, web application module 44 and database module 45 as shown in Figure 4.
Protocol gateway module 41, be responsible for and other network element (SMSC, GW etc.) between communication, to message encode, decoding etc.
The user accepts module 42, is responsible for the opening an account of user, cancellation, time-out, activation; To carry out user profile synchronous etc. with sms center.
Message control module 43, after the message that receives value-added service platform, carry out the service logic control of called advertisement in short message by this module, realize the concrete function of called advertisement in short message business, as: judge the existing length of short message content, the inquiring user preference type, whether decision adds operations such as advertisement;
Web application module 44 provides the management function of web form for the O﹠M user.The user can pass through web server admin ad content, searching user's information.
Database module 45 is the mutual core ties of each intermodule.Each module is all operated this database.202 modules are according to user's request, maintenance customer's information; 203 modules are carried out subscription authentication by database module, user profile match query, advertising inquiry interpolation etc.; 204 modules according to user's solicit operation to advertising message in the database add up, operation such as inquiry.
A kind of transmission of present embodiment carry advertising message note method flow process as shown in Figure 5, may further comprise the steps:
Step 501, user A is a domestic consumer, user B has ordered called advertisement in short message business.User A initiates normal point-to-point message to sms center.
Step 502, sms center echo and answer message.
Step 503, sms center is the called advertisement in short message operation system of this message dilivery.
Step 504, called advertisement in short message operation system echo to sms center and answer message.
Step 505, called advertisement in short message operation system is carried out business logic processing, as judges present note length, the adline that inquiring user is default, whether decision adds advertisement etc., if eligible, then in the interested advertising message of original note back further user.
Step 506, called advertisement in short message operation system is delivered the message of having added advertising message again to sms center.
Step 507, sms center echo to called advertisement in short message operation system and answer message.
Step 508, the message that sms center is delivered called advertisement in short message operation system is exhaled original called subscriber B eventually.
Step 509, called user terminal echo and answer message to give sms center.
Step 510, sms center issue status report messages to called advertisement in short message operation system.
Step 511, called advertisement in short message operation system echo to sms center and answer message.
Step 512, called advertisement in short message operation system are carried out the number of ads statistics, the user receives operations such as number of ads statistics, upgrade relative recording.
Step 513, called advertisement in short message operation system is returned 503 condition of information report message to sms center.
Step 514, sms center echo and answer message, and flow process finishes.
In the present embodiment, the operation maintenance personnel of operator can initiate the additional information query requests at inquiry terminal, this moment operator the operation maintenance personnel to carry out the consistency operation flow process by the web server as follows:
Step 515, the operation maintenance personnel initiate query requests by the Internet network to Web server.Comprise that advertiser and ad content management, advertisement issue number of times inquiry, the user is carried out the backstage accept operation etc.
Step 516, Web server sends a request message to called advertisement in short message operation system.
Step 517, called advertisement in short message operation system are returned user's request msg and are given Web server.
Step 518, Web server are returned relevant information and are given the operation maintenance personnel, and the operation maintenance personnel carry out various operations, and the result is updated in the database.
Present embodiment makes the user carry out selective reception to advertisement SMS by add the mode of user's interest advertising message in original short message content back, filters out the uninterested advertisement SMS of user, has improved user's Experience Degree; And can make man of advertiser send advertisement SMS to the user targetedly, reduced cost; And make full use of existing network element and interface, sms center do not had any change, only increase a called advertisement in short message operation system and get final product in the value-added service platform side, change very little, stability of a system height, it is convenient to dispose.
The above only is a preferred implementation of the present invention; should be pointed out that for those skilled in the art, under the prerequisite that does not break away from the technology of the present invention principle; can also make some improvements and modifications, these improvements and modifications also should be considered as protection scope of the present invention.

Claims (10)

1. the method for the note of additional information is carried in a transmission, it is characterized in that, said method comprising the steps of:
The note that A, reception calling subscriber send;
B, according to the reception additional information condition that the called subscriber sets in advance, in described note, add additional information;
C, send the note of carrying additional information to described called subscriber.
2. the method for the note of additional information is carried in transmission as claimed in claim 1, it is characterized in that, described step B comprises:
B1, judge that whether the length of described note is less than pre-set threshold; If then change step B2, otherwise directly send described note to described called subscriber;
B2, judge whether to exist the additional information that meets the reception additional information condition that described called subscriber sets in advance, if then described additional information is added in the described note, otherwise directly send described note to described called subscriber.
3. the method for the note of additional information is carried in transmission as claimed in claim 2, it is characterized in that, described reception additional information condition comprises: the maximum quantity of the additional information that receives in the type of additional information, the scheduled time and/or reception period.
4. the method for the note of additional information is carried in transmission as claimed in claim 1, it is characterized in that, after described step C, also comprises:
Receive described called subscriber's response message, upgrade the quantity information that described called subscriber receives the additional information in the note.
5. the method for the note of additional information is carried in transmission as claimed in claim 1, it is characterized in that, described method also comprises:
Receive the additional information query requests, and return request msg to inquiry terminal.
6. the method for the note of additional information is carried in transmission as claimed in claim 5, it is characterized in that, the described request data comprise: additional information source, information content, additional information issue number of times, the user accepts situation.
7. the method for the note of additional information is carried in each described transmission as claim 1 to 6, it is characterized in that described additional information is an advertising message.
8. the device of the note of additional information is carried in a transmission, it is characterized in that described device comprises:
The note receiver module is used to receive the note that the calling subscriber sends;
Message control module is used for adding additional information to described note;
SMS transmission module is used for sending the note of carrying additional information to the called subscriber;
Database module is used for storing additional information data and called party data.
9. the device of the note of additional information is carried in transmission as claimed in claim 8, it is characterized in that, described message control module comprises:
Whether the length detection submodule is used to detect the length of described note less than pre-set threshold;
The condition setting submodule is used to be provided with called subscriber's reception additional information condition, and described reception additional information condition comprises the maximum quantity of the type of additional information, the additional information that receives in the scheduled time and/or receives the period;
The inquiry submodule is used for inquiring about the additional information that whether has the reception additional information condition that meets described called subscriber in described database module;
Add submodule, be used for adding the additional information that described inquiry submodule inquires to described note.
10. send the device of the note of carrying additional information as claimed in claim 8 or 9, it is characterized in that described device also comprises:
The WEB application module is connected with described database module, is used to receive the additional information query requests, and returns request msg to inquiry terminal, and the described request data comprise that additional information source, information content, additional information issue number of times, the user accepts situation.
CN201010169629A 2010-05-12 2010-05-12 Method and device for transmitting short message with additional information Pending CN101854606A (en)

Priority Applications (2)

Application Number Priority Date Filing Date Title
CN201010169629A CN101854606A (en) 2010-05-12 2010-05-12 Method and device for transmitting short message with additional information
PCT/CN2010/076919 WO2011140772A1 (en) 2010-05-12 2010-09-14 Method and device for sending short message bearing additional information

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Application Number Priority Date Filing Date Title
CN201010169629A CN101854606A (en) 2010-05-12 2010-05-12 Method and device for transmitting short message with additional information

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CN101854606A true CN101854606A (en) 2010-10-06

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WO (1) WO2011140772A1 (en)

Cited By (2)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
CN104301874A (en) * 2014-09-15 2015-01-21 华为软件技术有限公司 System notice transmitting method, device and system
CN107786952A (en) * 2016-08-30 2018-03-09 南京中兴软件有限责任公司 Information processing method and device

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Publication number Priority date Publication date Assignee Title
CN1960406A (en) * 2005-11-04 2007-05-09 詹德瀚 Method and system for providing advertisement by mobile phone
CN101031107A (en) * 2007-03-28 2007-09-05 华为技术有限公司 System, apparatus and method for realizing SMS advertisement service
CN101102530A (en) * 2007-07-25 2008-01-09 中国移动通信集团福建有限公司 Transmitting method for advertisement SMS

Patent Citations (3)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
CN1960406A (en) * 2005-11-04 2007-05-09 詹德瀚 Method and system for providing advertisement by mobile phone
CN101031107A (en) * 2007-03-28 2007-09-05 华为技术有限公司 System, apparatus and method for realizing SMS advertisement service
CN101102530A (en) * 2007-07-25 2008-01-09 中国移动通信集团福建有限公司 Transmitting method for advertisement SMS

Cited By (3)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
CN104301874A (en) * 2014-09-15 2015-01-21 华为软件技术有限公司 System notice transmitting method, device and system
CN104301874B (en) * 2014-09-15 2018-09-21 华为软件技术有限公司 Notifications sending method, equipment and system
CN107786952A (en) * 2016-08-30 2018-03-09 南京中兴软件有限责任公司 Information processing method and device

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Application publication date: 20101006