CN101739645A - System and method for issuing interactive network advertisements - Google Patents

System and method for issuing interactive network advertisements Download PDF

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Publication number
CN101739645A
CN101739645A CN200910254017A CN200910254017A CN101739645A CN 101739645 A CN101739645 A CN 101739645A CN 200910254017 A CN200910254017 A CN 200910254017A CN 200910254017 A CN200910254017 A CN 200910254017A CN 101739645 A CN101739645 A CN 101739645A
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Prior art keywords
self
links
cpu module
master cpu
network
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CN200910254017A
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Chinese (zh)
Inventor
余朝辉
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SHANGHAI SHIHUI INFORMATION TECHNOLOGY CO LTD
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SHANGHAI SHIHUI INFORMATION TECHNOLOGY CO LTD
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Priority to CN200910254017A priority Critical patent/CN101739645A/en
Publication of CN101739645A publication Critical patent/CN101739645A/en
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Abstract

The invention discloses a system and a method for issuing interactive network advertisements. The system comprises a center server and a plurality of self-service terminals, wherein the self-service terminals are connected with the center server through a network. The method comprises the following steps that: (a) the center server stores a radio frequency (RF) card number or a mobile phone number of a user and merchandise information to be released; (b) the center server releases the information periodically to each self-service terminal; (c) the user activates the RF card number or the mobile phone number, and the center server transmits real-time information to each self-service terminal; (d) the user uses the activated RF card number or mobile phone number to log in a local self-service terminal, selectively releases the information and finishes the self-service operation; and (e) the local self-service terminal feeds user data back to the center server through the network. The system and the method for issuing the interactive network advertisements can provide the issuing of the interactive network advertisements, release the information timely and acquire the user feedback data.

Description

Interactive network advertisements delivery system and method
Technical field
The present invention relates to a kind of advertisement distributing system and method, relate in particular to a kind of interactive network advertisements delivery system and method.
Background technology
Standalone version, 2 kinds of the network editions are mainly passed through in the issue of advertisement media; Client such as Focus Media that standalone version adopts upgrade video content by the mode of artificial replacing storage card.Have huge maintenance team to go the regular update data, data are after the process circulation of several levels, and real-time, security can not get guaranteeing.The network edition mainly is used in the inside of enterprises and institutions, as certain bank, post office, sales field etc.,, is connected unidirectional releasing advertisements by place central server in building with each branch by network.That the network edition has solved is artificial, the problem of safety, real-time, but does not have user's feedback data, and promptly how many people a video has pay close attention on earth, has how many people therefore to buy this product.Existing coupon printer device all adopts the mode of changing the scraps of paper, can only manually regularly replace Business Information.The print log of reward voucher is a critical data, each company and unexposed these data, and the critical data authenticities such as daily record that offer the client can not get guaranteeing that the consumer does not also know what other people are using, and which commodity is fast-selling.The existing commercial advertisement delivery system of advertisement machine is the ARM framework, and is personalized customized strong, if software is changed, hardware system is changed the cost height.
Summary of the invention
Technical matters to be solved by this invention provides a kind of interactive network advertisements delivery system and method, and interactive network advertisements issue is provided, and in time releases news and collects user feedback data.
The present invention solves the problems of the technologies described above the technical scheme that adopts to provide a kind of interactive network advertisements delivery system, comprise central server and a plurality of self-aided terminal machine, wherein, described self-aided terminal machine links to each other with central server by network, and described self-aided terminal machine comprises: the master cpu module; First displaying screen controller, its input end links to each other with the master cpu module by video bus, and output terminal links to each other with first display; Second displaying screen controller, its input end links to each other with the master cpu module by video bus, and output terminal links to each other with second display; First touch screen controller, its input end links to each other with the master cpu module by usb bus, and output terminal links to each other with first touch-screen; Second touch screen controller, its input end links to each other with the master cpu module by usb bus, and output terminal links to each other with second touch-screen; The 3G router links to each other with the master cpu module by usb bus; Card reader links to each other with the master cpu module by serial bus; Thermal printer links to each other with the master cpu module by the parallel port bus; Wireless network card links to each other with the master cpu module and wireless communication interface is provided by pci bus; Wired network adapter links to each other with the master cpu module and RJ-45 is provided communication interface by pci bus.
Above-mentioned interactive network advertisements delivery system, wherein, described self-aided terminal machine also comprises loudspeaker, described loudspeaker link to each other with the master cpu module by audio-frequency bus.
The present invention is for solving the problems of the technologies described above the advertisement delivery method that a kind of said system also is provided, comprise the steps: (a) central server stored user radio-frequency card card number or phone number, store video, picture, Word message to be released, the stored electrons cartographic information stores merchandise news to be released; (b) central server each self-aided terminal machine that regularly releases news; (c) user activates radio-frequency card card number or phone number, and central server sends real-time information to each self-aided terminal machine; (d) user uses the radio-frequency card card number or the phone number login local self-aided terminal machine of activation, selects to release news, and finishes self-help operation; (e) local self-aided terminal machine by network to central server feedback user data.
Above-mentioned advertisement delivery method, described releasing news printed into reward voucher, and described self-help operation is for to select needed reward voucher to print by touch-screen.
Above-mentioned advertisement delivery method, described releasing news is electronic chart, and bind the network interface card ID of each self-aided terminal machine number and infield, and described self-help operation is for checking map around the local self-aided terminal machine by touch-screen.
Above-mentioned advertisement delivery method, described releasing news ordered for commodity, and described releasing news is commercial articles ordering, described self-help operation is the needed commodity of selection, and selects amount on order, contact method, Shipping Address, delivery period prints afterwards, that prints comprises shops's title with bar, client's contact method, delivery period, Shipping Address, exemption clause, trade name, detailed, total charge reaches the fixedly bar code of figure place, and described bar code docks with the POS in supermarket, the cashier can be with bar code, enter POS, finish gathering, delivery, delivery, the dispensing related work.
Initiatively to central server report of user data, perhaps described central server is inquired about user data on each self-service terminating machine by network timing by network for above-mentioned advertisement delivery method, each self-aided terminal machine.
Above-mentioned advertisement delivery method, the user uses the radio-frequency card login local self-aided terminal machine of activation, or the phone number by touch-screen input oneself, asks for identifying code, and central server issues interim identifying code to user mobile phone.
The present invention contrasts prior art following beneficial effect: advertisement distributing system provided by the invention and method, described self-aided terminal machine links to each other with central server by network, described central server arrives each self-aided terminal machine by network issued information, each self-aided terminal machine is in time given described central server by the network-feedback user data, thereby the interactive network advertisements issue is provided, reduces the assessed cost that merchant advertisement is thrown in effectively.In addition, the invention provides first display and second display, can satisfy users on diversity according to user's needs difference display ads information operating and static advertisement area.
Description of drawings
Fig. 1 is the structural representation of the self-aided terminal machine of advertisement distributing system of the present invention;
Fig. 2 is an advertisement distributing system network architecture synoptic diagram of the present invention.
Among the figure:
1 master cpu module, 2 card reader
3 thermal printers, 4 wireless network cards
5 wired network adapters, 6 loudspeaker
7 first displaying screen controllers, 8 second displaying screen controllers
9 first touch screen controllers, 10 second touch screen controllers
113G router one 2 first displays
13 second displays, 14 first touch-screens
15 second touch-screens, 16 recognition of face sensors
17 dimension sign indicating number recognizers, 18 central servers
20 grades of servers of 19 primary servers
21EVPN platform switch 22IPSEC switch
23CDMA router two 4 H3C of shops terminals
25POS terminating machine 26 self-aided terminal machines
Embodiment
The invention will be further described below in conjunction with drawings and Examples.
Fig. 1 is the structural representation of the self-aided terminal machine of advertisement distributing system of the present invention.
See also Fig. 1, self-aided terminal machine provided by the invention is thrown in convenience store, market, sales field, subway, office building; System comprises central server and a plurality of self-aided terminal machine, and wherein, described self-aided terminal machine links to each other with central server by network, and described self-aided terminal machine comprises master cpu module 1; First displaying screen controller 7 and second displaying screen controller 8, its input end links to each other with master cpu module 1 by video bus, and output terminal connects first display 12 and second display 13 respectively; First touch screen controller 9 and second touch screen controller 10, its input end links to each other with master cpu module 1 by usb bus, and output terminal connects first touch-screen 14 and second touch-screen 15 respectively; 3G router one 1 links to each other with master cpu module 1 by usb bus; Card reader 2 links to each other with the master cpu module by serial bus; Thermal printer 3 links to each other with master cpu module 1 by the parallel port bus; Wireless network card 4 links to each other with master cpu module 1 and wireless communication interface is provided by pci bus; Wired network adapter 5 links to each other with master cpu module 1 and RJ-45 is provided communication interface by pci bus.Recognition of face sensor 16 links to each other with master cpu module 1 by usb bus; Two-dimension code recognizer 17 links to each other with master cpu module 1 by usb bus.Wherein, master cpu module 1 is Intel ATOM 1.6G CPU, industrial control mainboard, 4 USB 2.0 ports, DDRII 400/5331G internal memory, Intel graphics mediaaccelerator 500 video cards.Wired network adapter 5 is the 10/100M network interface card; Wireless network card 4 is the 802.11b/g wireless network card; First touch-screen 14 and second touch-screen 15 are 19 cun 5 line resistance screen.The user can freely select the content on the screen to click, and when the user need print, prompting user card punching or input handset number obtained note.
Advertisement distributing system of the present invention adopts dual touch screen to show, first touch-screen 14 is an advertising message operation screen, can realize the video ads displaying, map retrieval, and item retrieves, floor information check that reward voucher is printed, ticketing service reservation etc.; Second touch-screen 15 is the VIP of a system advertising area, be static advertisement area, can not interrupted, can upgrade the displaying contents of second touch-screen by network remote by the operation of first touch-screen, the step that has replaced the artificial replacing advertisement picture of present other products has been saved the operating cost of company.Specifically, when the user operated the self-aided terminal machine, the content of first display screen can change along with operation, and second display screen does not change at the interface when operation.The video council of first display screen after operation is finished, is then changed from small to big from large to small.For example, the first display screen lower-left side has shown user's usage log of total system, the print record of other self-aided terminal machines, and floor shopping guide, and the quick enter key of commercial promotions; Second display screen then shows 20~40 product pictures, and each picture definable set time is carried out roll display.In addition, the second display screen upside can have delegation's captions, the real-time release advertising message.
This advertisement distributing system, video ads and reward voucher ad distribution information are combined closely, first display 11 can become full screen display when nobody uses in the 30s, after user's touch screen, big video becomes small video automatically, and in user's operating process, small video can not disappear, all the time be presented at the upper left side, greatly reduce the input cost of video ads.
This advertisement distributing system discloses consumer's use data, businessman and consumer all can recognize popular hobby by this self-aided terminal machine, has substituted the process of network, phone image data, effectively reduces the assessed cost that merchant advertisement is thrown in.
Fig. 2 is an advertisement distributing system network architecture synoptic diagram of the present invention.
See also Fig. 2, the POS terminating machine 25 and the self-aided terminal machine 26 of this advertisement distributing system mainly concentrate on market, sales field etc.; POS terminating machine 25 and self-aided terminal machine 26 insert the VPN network by the H3C of shops terminal 24, perhaps insert cdma network by CDMA router two 3; Cdma network links to each other with primary server 19, secondary server 20 by telecommunications EVPN (enhanced virtual network) platform switch 21.The network relative closure of businessman can comprise security informations such as finance, order in the data of Network Transmission, and therefore, the H3C of shops terminal 24 can link to each other with telecommunications EVPN platform switch 21 by IPSEC switch 22; Primary server 19 links to each other with the Internet network with secondary server 20, thereby links to each other with central server 18 on the Internet network.The scheme of above-mentioned VPN specifically, is provided with 5 ports on the customized equipment of VPN, a port is the ADSL access port, and other four are provided with different functions, and port one connects computer, port 2 connects POS machine 25, and port 3 connects machine for punching the card, and port 4 connects self-aided terminal machine 26; UNICOM not mutually between the port, each port is provided with fixed ip address, forbids the network that arbitrary port is visited other ports and linked to each other with other ports.The VPN equipment in each branch inserts telecommunications E-VPN platform, is connected to the router of the central machine room of businessman by the telecommunications Ethernet Private LAN; Construct private line access to the described central server of this advertisement distributing system from the central machine room router of businessman.This advertisement distributing system has solved the high problem of data transmission failure rate, and the transmission data are supported 300M/ time, and will be transmitted data and be divided into video, picture, literal, configuration information etc.; Adopt incremental update, do not change and do not upgrade, central server is at first proofreaded data no change, changes then incremental portion to be issued to each terminating machine.Significantly reduce offered load, improved the transmission success rate.
In addition, the offered load problem of upgrading simultaneously at 1000 above terminating machines, by primary server 19, secondary server 20, setting up of file server solved many machines replacement problems simultaneously.
At last, this advertisement distributing system has used unique emergency mechanism, at server, when network breaks down, reduces commercial loss to greatest extent; When the master server fault, all secondary servers can directly switch to each independently master server, guarantee that subordinate's machine normally moves; During the secondary server fault, self-aided terminal machine 26 and central server 18 direct communications; When network disconnected, the self-aided terminal machine can be opened the off-line printing function, guaranteed user's normal use.
At first introducing below adopts said system to realize the bill printing method:
1) the radio-frequency card card number that will have global unique sign reads out, and generates Crypted password by Data Encryption Software, and with the password input primary server database of radio-frequency card card number and unique correspondence.
2) radio-frequency card of typing primary server database is provided to the consumer, the consumer sends the enterprise messaging logical designated lane of Crypted password to appointment according to the operator that oneself uses mobile phone.
3) master server is compared password and main service data database data that the user sends up once every 30s, replys corresponding information and is given to the user.Correctly then notify the user to activate success as password.
4) database that businessman is provided imports primary server database, after backstage editor audit, is published to the terminating machine of appointment.
5) after use activates successful card login, on touch-screen, select needed reward voucher to print.
6) do not have the user of radio-frequency card, can import oneself phone number by touch-screen, ask for identifying code, master server can issue interim identifying code in the 30s, and behind the input validation sign indicating number, the user can realize the printing of reward voucher.
7) database of the database of website and terminating machine keeps synchronously, and the user selects reward voucher on the website, can be saved in the collection, prints to terminating machine.
8) the net card number of machine is consistent with the installation node address, can see the real time print situation of other machines on the machine of networking arbitrarily.
Then introduce the method that adopts said system to realize electronic chart again:
1) the unique identification code by machine: as network interface card ID, bind with the infield, when the user clicks the screen circumferential distribution, the map auto zoom for and the installation site be the map at center.
2) distribution situation that can the real time inspection terminating machine.
Introduce the method that adopts said system to realize commercial articles ordering at last:
1) the radio-frequency card card number that will have global unique sign reads out, and generates Crypted password by Data Encryption Software, and with the password input primary server database of radio-frequency card card number and unique correspondence.
2) radio-frequency card of typing primary server database is provided to the consumer, the consumer sends the enterprise messaging logical designated lane of Crypted password to appointment according to the operator that oneself uses mobile phone.
3) master server is compared password and main service data database data that the user sends up once every 30s, replys corresponding information and is given to the user.Correctly then notify the user to activate success as password.
4) database that businessman is provided imports primary server database, after backstage editor audit, is published to the terminating machine of appointment.
5) after use activates successful card login, select needed commodity on touch-screen, and select amount on order, contact method prints afterwards.
6) do not have the user of radio-frequency card, can import oneself phone number by touch-screen, ask for identifying code, master server can issue interim identifying code in the 30s, and behind the input validation sign indicating number, the user can realize commercial articles ordering.
7) print with bar, comprise shops's title, trade name, detail, total charge, Shipping Address, delivery period, disclaimer and the fixing bar code of figure place.
8) after the user obtained printed tickets, to the cashier that the site is installed, the cashier entered exclusive settlement channel by scanning bar code.After the user paid payment for goods, the cashier printed voucher and gives the user
9) main service is confirmed to deliver and is given the user by checking POS record and user's print record, realizes merchandise sales.
Though the present invention discloses as above with preferred embodiment; right its is not in order to qualification the present invention, any those skilled in the art, without departing from the spirit and scope of the present invention; when can doing a little modification and perfect, so protection scope of the present invention is when with being as the criterion that claims were defined.

Claims (8)

1. an interactive network advertisements delivery system comprises central server and a plurality of self-aided terminal machine, it is characterized in that described self-aided terminal machine links to each other with central server by network, and described self-aided terminal machine comprises:
The master cpu module;
First displaying screen controller, its input end links to each other with the master cpu module by video bus, and output terminal links to each other with first display;
Second displaying screen controller, its input end links to each other with the master cpu module by video bus, and output terminal links to each other with second display;
First touch screen controller, its input end links to each other with the master cpu module by usb bus, and output terminal links to each other with first touch-screen;
Second touch screen controller, its input end links to each other with the master cpu module by usb bus, and output terminal links to each other with second touch-screen;
The 3G router links to each other with the master cpu module by usb bus;
Card reader links to each other with the master cpu module by serial bus;
Thermal printer links to each other with the master cpu module by the parallel port bus;
Wireless network card links to each other with the master cpu module and wireless communication interface is provided by pci bus;
Wired network adapter links to each other with the master cpu module and RJ-45 is provided communication interface by pci bus;
The recognition of face sensor links to each other with the master cpu module by usb bus;
The two-dimension code reader links to each other with the master cpu module by usb bus.
2. interactive network advertisements delivery system according to claim 1 is characterized in that, described self-aided terminal machine also comprises loudspeaker, and described loudspeaker link to each other with the master cpu module by audio-frequency bus.
3. the advertisement delivery method of system according to claim 1 is characterized in that described method comprises the steps:
(a) central server stored user radio-frequency card card number or phone number store merchandise news to be released;
(b) central server each self-aided terminal machine that regularly releases news;
(c) user activates radio-frequency card card number or phone number, and central server sends real-time information to each self-aided terminal machine;
(d) user uses the radio-frequency card card number or the phone number login local self-aided terminal machine of activation, selects to release news, and finishes self-help operation;
(e) local self-aided terminal machine by network to central server feedback user data.
4. advertisement delivery method according to claim 3, it is characterized in that, described releasing news is video playback, Word message and reward voucher are printed, the real-time information that central server sends comprises the real time print information of reward voucher in other-end machine and website, and described self-help operation is for to select required pictorial information and coupon information to print by touch-screen.
5. advertisement delivery method according to claim 3, it is characterized in that, described releasing news is electronic chart, and bind the network interface card ID of each self-aided terminal machine number and infield, and described self-help operation is for checking map around the local self-aided terminal machine by touch-screen.
6. advertisement delivery method according to claim 3 is characterized in that, described releasing news is commercial articles ordering, described self-help operation is the needed commodity of selection, and selects amount on order, contact method, Shipping Address, delivery period prints afterwards, that prints comprises shops's title with bar, client's contact method, delivery period, Shipping Address, exemption clause, trade name, detailed, total charge reaches the fixedly bar code of figure place, and described bar code docks with the POS in supermarket, the cashier can be with bar code, enter POS, finish gathering, delivery, delivery, the dispensing related work.
7. according to the described arbitrary advertisement delivery method of claim 3 to 7, it is characterized in that, initiatively to central server report of user data, perhaps described central server is inquired about user data on each self-service terminating machine by network timing to each self-aided terminal machine by network.
8. according to the described arbitrary advertisement delivery method of claim 3 to 7, it is characterized in that the user uses the radio-frequency card login local self-aided terminal machine of activation, or import the phone number of oneself by touch-screen, ask for identifying code, central server issues interim identifying code to user mobile phone.
CN200910254017A 2009-12-08 2009-12-08 System and method for issuing interactive network advertisements Pending CN101739645A (en)

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Cited By (12)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
CN102117503A (en) * 2011-03-07 2011-07-06 昆山富泰科电脑有限公司 Coupon printing device
CN103279881A (en) * 2013-06-04 2013-09-04 北京百度网讯科技有限公司 Method and system for generating two-dimension code, tracking advertisement and carrying out network interactivity
CN103593784A (en) * 2013-06-26 2014-02-19 上海仙视电子有限公司 Shopping guide machine having wireless hotspot function
CN103593785A (en) * 2013-06-26 2014-02-19 上海仙视电子有限公司 Shopping guide machine having indoor navigation function
CN103593783A (en) * 2013-06-26 2014-02-19 上海仙视电子有限公司 Shopping guide machine with optimized advertisement system
CN104391565A (en) * 2013-06-24 2015-03-04 希耐玛蒂奎有限责任公司 System and method for encoding media with motion touch objects and display thereof
CN104463577A (en) * 2014-12-04 2015-03-25 李政德 Offline payment and exchange system based on terminal
WO2016124100A1 (en) * 2015-02-03 2016-08-11 阿里巴巴集团控股有限公司 Method and device for displaying information
CN106327270A (en) * 2016-08-31 2017-01-11 温州市玖盛发展有限公司 Multifunctional interactive touch-screen intelligent table plate system
CN106355055A (en) * 2016-08-25 2017-01-25 广西小草信息产业有限责任公司 Information collection and distribution system and processing method thereof
CN107371048A (en) * 2017-07-13 2017-11-21 北京奇艺世纪科技有限公司 A kind of Forecasting Methodology and device of the stock of publicity orders
CN107944938A (en) * 2017-12-29 2018-04-20 浙江青田赛欧包装有限公司 A kind of product external packaging advertisement placement method and system based on mobile phone scan code

Cited By (13)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
CN102117503A (en) * 2011-03-07 2011-07-06 昆山富泰科电脑有限公司 Coupon printing device
CN103279881A (en) * 2013-06-04 2013-09-04 北京百度网讯科技有限公司 Method and system for generating two-dimension code, tracking advertisement and carrying out network interactivity
CN104391565A (en) * 2013-06-24 2015-03-04 希耐玛蒂奎有限责任公司 System and method for encoding media with motion touch objects and display thereof
CN103593784A (en) * 2013-06-26 2014-02-19 上海仙视电子有限公司 Shopping guide machine having wireless hotspot function
CN103593785A (en) * 2013-06-26 2014-02-19 上海仙视电子有限公司 Shopping guide machine having indoor navigation function
CN103593783A (en) * 2013-06-26 2014-02-19 上海仙视电子有限公司 Shopping guide machine with optimized advertisement system
CN104463577A (en) * 2014-12-04 2015-03-25 李政德 Offline payment and exchange system based on terminal
WO2016124100A1 (en) * 2015-02-03 2016-08-11 阿里巴巴集团控股有限公司 Method and device for displaying information
CN105989036A (en) * 2015-02-03 2016-10-05 阿里巴巴集团控股有限公司 Information display method and device
CN106355055A (en) * 2016-08-25 2017-01-25 广西小草信息产业有限责任公司 Information collection and distribution system and processing method thereof
CN106327270A (en) * 2016-08-31 2017-01-11 温州市玖盛发展有限公司 Multifunctional interactive touch-screen intelligent table plate system
CN107371048A (en) * 2017-07-13 2017-11-21 北京奇艺世纪科技有限公司 A kind of Forecasting Methodology and device of the stock of publicity orders
CN107944938A (en) * 2017-12-29 2018-04-20 浙江青田赛欧包装有限公司 A kind of product external packaging advertisement placement method and system based on mobile phone scan code

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Application publication date: 20100616