CN101505461B - Method and apparatus for information publishing processing - Google Patents

Method and apparatus for information publishing processing Download PDF

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Publication number
CN101505461B
CN101505461B CN2008102473127A CN200810247312A CN101505461B CN 101505461 B CN101505461 B CN 101505461B CN 2008102473127 A CN2008102473127 A CN 2008102473127A CN 200810247312 A CN200810247312 A CN 200810247312A CN 101505461 B CN101505461 B CN 101505461B
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China
Prior art keywords
information
user
user terminal
individualized feature
feature information
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CN2008102473127A
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Chinese (zh)
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CN101505461A (en
Inventor
芦蓉
叶新
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Beijing Watchdata Co ltd
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Beijing WatchData System Co Ltd
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Abstract

The invention discloses a method and a device for publishing information. The method comprises the following steps: setting individualized feature information corresponding to a subscriber terminal when an SIM card of a subscriber identification device receives a registration-information service request submitted by the subscriber terminal; extracting the corresponding individualized feature information according to feature selection rules so as to generate query conditions; obtaining the information consistent with the conditions from an information database through query according to the query conditions; and publishing the information obtained through query to the subscriber terminal. The information consistent with subscriber fondness can be provided for different subscribers by applying the method and the device provided by the invention.

Description

A kind of method and apparatus of information release processing
Technical field
The present invention relates to field of information processing, relate in particular to a kind of method and apparatus of information release processing.
Background technology
Mobile Internet adopts international advanced mobile message technology, the Internet and mobile communication technology have been integrated, the bulk information of all kinds of websites and enterprise and various business are incorporated among the mobile Internet, built a mobile information application platform that is fit to professional and managerial demand for enterprise, comprehensive, standardization, one-stop enterprise's Mobile business service and eCommerce Solution are provided.
With the mobile phone is that the mobile internet device that the typical case represents will be more and more universal.At present, the issue of information on the Internet is towards users substantially, and the main mode of information issue is that a large amount of information is embedded in the medium that the user reads, by advertisement bar, form such as pop-up window or sponsor's connection automatically.When giving out information with above-mentioned several forms, the user must search the data that self needs from lot of data when searching information needed, therefore can cause the terminal resource waste, and can cause the attenuating of user's comfortableness, in addition, automatically the form of pop-up window also can exist and interferes with the user and obtain other information.
Summary of the invention
The embodiment of the invention provides a kind of method and apparatus of information release processing, is used for solving the problem of a large amount of terminal resource of prior art information issue needs waste.
The embodiment of the invention provides a kind of method of information release processing, comprising:
When user identity identification device SIM card receives the log-on message service request that user terminal is submitted to, the individualized feature information of user terminal correspondence is set;
At preset time in the cycle, at least one in the cycle of the position that the user is occurred, the frequency that described position occurs, appearance is carried out statistical analysis, and upgrades described individualized feature information with the result that statistical analysis obtains;
Extract corresponding individualized feature information generated query condition according to the feature screening rule;
From information bank, inquire about the qualified information that obtains according to described querying condition, and the information that inquiry obtains is distributed to described user terminal.
Described when the information that inquires is distributed to user terminal, the information that inquires is encoded, and the information after will encoding is distributed to the user in the mode of unperturbed.
Wherein, the mode of described unperturbed comprises at least a in the following manner:
The mobile phone screen protection mode that realizes based on SIM card, the advertisement bar mode in the SIM card tool box STK menu and the mode of mobile phone end program plug-in unit.
Described the information that inquires is distributed to after the described user, further comprises:
Check the request that releases news when described SIM card receives user terminal, then obtain the correlation circumstance information that the user checks information, and with the described individualized feature information of this correlation circumstance information updating.
The embodiment of the invention also provides a kind of information release processing device, comprising:
Positioning unit was used at preset time in the cycle, and at least one in the cycle of the position that the user is occurred, the frequency that described position occurs, appearance is carried out statistical analysis, and the result that statistical analysis obtains is sent to described characteristic statistics analytic unit;
The characteristic statistics analytic unit, being used for when receiving the log-on message service request of user terminal submission is that described user terminal is provided with corresponding individualized feature information, and upgrades described individualized feature information with the result that described statistical analysis obtains;
Information management unit is used for safeguarding to the user terminal information releasing;
The information sifting unit is used for extracting corresponding individualized feature information generated query condition according to the feature screening rule, obtains qualified information according to this querying condition from described information management unit;
The information release unit is used for described qualified information is distributed to user terminal.
Described information release unit also is used for described qualified information is encoded, and in the mode of unperturbed information is distributed to user terminal.
Wherein, described information release unit also is used for when the user checks information releasing, obtains the correlation circumstance information that the user checks information, and this correlation circumstance information is sent to the characteristic statistics analytic unit;
Described characteristic statistics analytic unit also is used for the described individualized feature information of described correlation circumstance information updating.
Described information management unit also is used for the information that reception server sends, and the information of preserving with the information updating that receives self.
The embodiment of the invention also provides the method for another information release processing, comprising:
User terminal is provided with individualized feature information;
At preset time in the cycle, at least one in the cycle of the position that the user is occurred, the frequency that described position occurs, appearance is carried out statistical analysis, and upgrades described individualized feature information with the result that statistical analysis obtains;
Extract corresponding individualized feature information generated query condition according to the feature screening rule;
From the information bank of user terminal, inquire about the qualified information that obtains according to described querying condition, and the information that inquiry obtains is distributed to described user terminal.
Because method provided by the present invention embodies with the hobby orientation of terminal and according to certain screening rule filters out user's care from a large amount of releasing news information and sends to user terminal by individualized feature information is set at user terminal, thereby reduced the time that the user searches information, also reduced the waste of user terminals resources simultaneously.In addition, be distributed in the process that the user uses mobile phone, therefore, ensured that also the user receives the comfortableness of information because information is mode with unperturbed.
Description of drawings
Fig. 1 is the flow chart of a kind of information release processing of embodiment of the invention method;
Fig. 2 is for using the flow chart of the method implementation information release processing that the embodiment of the invention provided;
Fig. 3 is the flow chart of another information release processing method of providing of embodiment for the present invention;
Fig. 4 is the structure chart of a kind of information release processing of embodiment device.
Embodiment
The method of a kind of information release processing of the embodiment of the invention when user identity identification device SIM card receives the log-on message service request of user terminal submission, is provided with the individualized feature information of user terminal correspondence; Extract corresponding individualized feature information generated query condition according to the feature screening rule then; From information bank, inquire about the qualified information that obtains according to described querying condition at last, and the information that inquiry obtains is distributed to described user terminal.
As shown in Figure 1, the method for a kind of information release processing of the embodiment of the invention specifically may further comprise the steps:
Step 101, after SIM card receives the log-on message service request that the user submits to, for this user is provided with corresponding individualized feature information.
Wherein said individualized feature information spinner will comprise sex, age, job specification, personal preference of described user terminal or the like.
Wherein, the mode that corresponding individualized feature information is set for user terminal comprises:
(1) sets in advance the individualized feature information of acquiescence, when carrying individualized feature information in the described log-on message service request, then the individualized feature information of carrying also is set in the described preset user individualized feature information, the user individual characteristic information of wherein said acquiescence is that actual conditions are added up the different sexes that obtains and the same personalized characteristic information of all ages and classes section user terminal.
(2) are not if carry individualized feature information in the described log-on message service request then the individualized feature information of default user customized information as the user terminal correspondence that sets in advance that directly will set in advance.
Step 102, extract corresponding individualized feature information generated query condition, from information bank, inquire about obtaining qualified information and being distributed to the user according to described querying condition according to the feature screening rule.
Wherein, issue during described information in order to make the user conveniently check and receive information releasing, the mode that the embodiment of the invention is taked is: the message of issue is encoded, use in the process of terminal the user then, mode with unperturbed is distributed to the user, wherein the information published method of unperturbed comprises terminal screen protection, SIM card tool box (SIM Tool Kit, STK) advertisement bar in the menu or terminal program plug-in unit etc.
In addition, described information bank can be arranged in the SIM card, be used to preserve the mobile message that server is sent to user terminal, and the information in this information bank is by the server regular update.
Further, in order to make the careful more comprehensively embodiment user's of individualized feature information individual sexual demand, the embodiment of the invention further comprises:
Step 103, after the user checks certain bar mobile message in releasing news, SIM card can recording user the click information bar correlation circumstance information (comprise type, the click of this information time, whether converse etc.), and with this situation information as the described individualized feature information of parameter update, further improve this user's individualized feature information, make information releasing more near user's hobby and demand.
Further, in order to make described individualized feature information more comprehensive, the embodiment of the invention can also be added up user's mechanics, and then the embodiment of the invention can also comprise:
Step 104, SIM card be at certain hour in the cycle, the user frequency that position, a certain position occur occurred and cycle etc. occurs carrying out statistical analysis, and upgrade described individualized feature information with The result of statistics.
As shown in Figure 2, using method that the embodiment of the invention provided is that the specific implementation step that the user of customized information issuing service releases news comprises:
Step 201, user submit service request to, after SIM card receives the log-on message service request of user's submission, for this user is provided with corresponding individualized feature information;
The user terminal individualized feature information of carrying in the log-on message service request in the present embodiment comprises sex (woman), age (22), job specification (student) and personal preference (read a book, see a film, cuisines).
Step 202, come the residing location and time of consumer positioning, analyze and obtain this user and have more present A area daytime, have more present B area evening by the mutual data of base station and user's SIM card, and with in the described individualized feature information of this information typing.
Step 203, according to feature screening rule-user's position and hobby, extract corresponding individualized feature and generate the data base querying condition, from the user terminal information storehouse, inquire qualified information.
This user's of individualized feature information representation of this user hobby be see a film, reading, cuisines, the user has more present A area daytime, has more present B area evening, so, the querying condition that obtains after handling through the feature screening rule then is: daytime (address: A area, project: cuisines); Evening (address: B area, project: cuisines, bookstore, film).
According to then from information bank, extract on above-mentioned querying condition daytime qualified information as: be fast food information of discount (at user's working lunch) and the financial economic relevent information (at user's work) in A area daytime, and may be evening such as movie theatre information and the fashionable restaurant of newly starting business in B area etc.
Step 204, user terminal receive described qualified information data, show the information that obtains according to above-mentioned conditional filtering to the user with the form of unperturbeds such as STK menu information bar.If information data is a lot, can also utilize icon to come the summary description of display message, the concrete information content is just launched after the user clicks this communication icon.
Step 205, when the user views information of interest, then can click the details that this communication icon is understood information.
Step 206, after the user clicks certain mobile message, the situation information of SIM card meeting recording user click information (has been clicked the relevant information that A removes certain film of certain cinema as the user, SIM card then will write down time, place, movie theatre title of this time click etc.), and with the individualized feature information of this situation information as the parameter update user.
Step 207, further, in order to upgrade user's information timely, SIM card is at certain hour in the cycle, to the user occur position, certain position the frequency of occurrences, cycle etc. occurs and carry out statistical analysis, and upgrade the individualized feature information of user terminal by analysis result.
As shown in Figure 3, the embodiment of the invention also provides the method for information release processing, specifically comprises step:
Step 301, user terminal are provided with individualized feature information.
Wherein, described individualized feature information can set in advance, and also can when mentioning service request the individualized feature information of carrying in the service request be added to wherein, and wherein said individualized feature information spinner will comprise personal preference, job specification, address etc.
Step 302, extract corresponding individualized feature information generated query condition according to the feature screening rule.
Step 303, from the information bank of user terminal, inquire about the qualified information that obtains, and the information that inquiry obtains is distributed to described user terminal according to described querying condition.
As shown in Figure 4, the present invention also provides a kind of information release processing device to comprise characteristic statistics analytic unit 402, information management unit 403, information sifting unit 404; Also can comprise positioning unit 401 for this device of relevant information that obtains the user more accurately in addition:
Positioning unit 401 was used at preset time in the cycle, and at least one in the cycle of the position that the user is occurred, the frequency that described position occurs, appearance is carried out statistical analysis, and the result that statistical analysis obtains is sent to described characteristic statistics analytic unit.
Characteristic statistics analytic unit 402, being used for when receiving the log-on message service request of user terminal submission is that described user terminal is provided with corresponding individualized feature information.
The position that the user that this unit can be used for that also described positioning unit 401 and information release unit 405 are provided occurs, the frequency, time period and the user that occur at ad-hoc location be to the individualized feature information of feedback (clicking rate, click time, traffic rating etc.) the information updating user terminal correspondence of mobile message, thereby bring in constant renewal in the individualized feature information of optimizing the user.
Information sifting unit 403 is used for extracting corresponding individualized feature information generated query condition according to the feature screening rule, obtains qualified information according to this querying condition from described information management unit 404.
Information management unit 404 is used for safeguarding to the user terminal information releasing, wherein specifically comprises:
A, reception also handle information updating request from server, and the mobile message on the SIM card information bank is updated to last state;
B, reception also handle information inquiring request from information sifting unit 403, and qualified information is returned to described information sifting unit 403.
Information release unit 405 is used for described qualified information is distributed to user terminal.
Check information releasing for the ease of the user, described information release unit also is used for described qualified information is encoded, and the mode of the information after will encoding by unperturbed is distributed to user terminal.
Described information release unit 405 also is used for when the user checks certain bar information, the user is checked the correlation circumstance information of information adds up and be sent to characteristic statistics analytic unit 402, wherein said correlation circumstance information comprises the rate of checking, checks the time, traffic rating etc.
The device that this inventive embodiments provided can be arranged on mobile phone terminal and also can be arranged in the SIM card, and when this device is arranged in the SIM card:
Described information release unit 405 can be assisted alternately by means of the standard between existing SIM card and the mobile phone
Described information release unit 405 can be by means of the standard interaction protocol between existing SIM card and the mobile phone, as GSM11.11, GSM11.14 etc. are in the process of user's operating handset, can be shown to the user by the mode of unperturbed, display mode can be mobile phone screen protection, STK menu advertisement bar etc.;
By the foregoing description as can be known, because the present invention utilizes the interactive information of SIM card and base station to come the position of consumer positioning, make mobile message issuing service personalization, mobilism more.Constantly the individualized feature information of adjusting then makes institute's information releasing meet user's custom and demand more.And the property carried of portable terminal also is more convenient for the user to receive information.In addition, user's individualized feature information has guaranteed user's individual privacy in user's SIM card.
The terminal use of China Mobile has broken through 400,000,000 at present, and the enhancing of the raising of mobile terminal performance, the reduction of price and mobile network feature is for solid foundation has been established in the extensive use of portable terminal.Therefore the present invention can utilize the advantage of the huge portable terminal of quantity, has solved the problem of real-time, practicality and applicability in the network information issue very easily.
Method that the embodiment of the invention provided uses the mode of database to manage mobile message, therefore, can manage a large amount of mobile messages efficiently, and support card internal information and server info is in time synchronous, has guaranteed the freshness of mobile message; Owing to be provided with personalized special information, can be according to position relevant informations such as the frequent position that occurs of user, the frequency of occurrences, time periods, and the user is to the feedback (clicking rate, click time, traffic rating etc.) of specific mobile message, come to meet the information of these user's characteristics, guarantee the accuracy and the applicability of mobile message issue for customization.
Method of the present invention is not limited to the embodiment described in the embodiment, and those skilled in the art's technical scheme according to the present invention draws other execution mode, belongs to technological innovation scope of the present invention equally.
Obviously, those skilled in the art can carry out various changes and modification to the present invention and not break away from the spirit and scope of the present invention.Like this, if of the present invention these are revised and modification belongs within the scope of claim of the present invention and equivalent technologies thereof, then the present invention also is intended to comprise these changes and modification interior.

Claims (10)

1. the method for an information release processing is characterized in that, comprising:
When user identity identification device SIM card receives the log-on message service request of user terminal submission, the individualized feature information of user terminal correspondence is set;
At preset time in the cycle, at least one in the cycle of the position that the user is occurred, the frequency that described position occurs, appearance is carried out statistical analysis, and upgrades described individualized feature information with the result that statistical analysis obtains;
Extract corresponding individualized feature information generated query condition according to the feature screening rule;
From information bank, inquire about the qualified information that obtains according to described querying condition, and the information that inquiry obtains is distributed to described user terminal.
2. the method for claim 1 is characterized in that, describedly the information that inquires is distributed to user terminal comprises:
The information that inquires is encoded, and the information after will encoding is distributed to the user in the mode of unperturbed.
3. method as claimed in claim 2 is characterized in that, the mode of described unperturbed comprises at least a in the following manner:
The mode of advertisement bar mode in SIM card mobile phone screen protection mode, the SIM card tool box STK menu and mobile phone end program plug-in unit.
4. as the described method of the arbitrary claim of claim 1～3, it is characterized in that, described the information that inquires be distributed to after the described user terminal, further comprise:
Check the request that releases news when described SIM card receives user terminal, then obtain the correlation circumstance information that the user checks information, and with the described individualized feature information of this correlation circumstance information updating.
5. the method for claim 1 is characterized in that, described individualized feature information comprises individualized feature information of carrying in the described log-on message service request and/or the individualized feature information that sets in advance acquiescence.
6. an information release processing device is characterized in that, comprising:
Positioning unit was used at preset time in the cycle, and at least one in the cycle of the position that the user is occurred, the frequency that described position occurs, appearance is carried out statistical analysis, and the result that statistical analysis obtains is sent to described characteristic statistics analytic unit;
The characteristic statistics analytic unit, being used for when receiving the log-on message service request of user terminal submission is that described user terminal is provided with corresponding individualized feature information, and upgrades described individualized feature information with the result that described statistical analysis obtains;
Information management unit is used for safeguarding to the user terminal information releasing;
The information sifting unit is used for extracting corresponding individualized feature information generated query condition according to the feature screening rule, obtains qualified information according to this querying condition from described information management unit;
The information release unit is used for described qualified information is distributed to user terminal.
7. device as claimed in claim 6 is characterized in that, described information release unit also is used for described qualified information is encoded, and in the mode of unperturbed information is distributed to user terminal.
8. device as claimed in claim 6 is characterized in that, described information release unit also is used for when the user checks information releasing, obtains the correlation circumstance information that the user checks information, and this correlation circumstance information is sent to the characteristic statistics analytic unit;
Described characteristic statistics analytic unit also is used for the described individualized feature information of described correlation circumstance information updating.
9. device as claimed in claim 6 is characterized in that described information management unit also is used for the information that reception server sends, and the information of preserving with the information updating that receives self.
10. the method for an information release processing is characterized in that, comprising:
User terminal is provided with individualized feature information;
At preset time in the cycle, at least one in the cycle of the position that the user is occurred, the frequency that described position occurs, appearance is carried out statistical analysis, and upgrades described individualized feature information with the result that statistical analysis obtains;
Extract corresponding individualized feature information generated query condition according to the feature screening rule; From the information bank of user terminal, inquire about the qualified information that obtains according to described querying condition, and the information that inquiry obtains is distributed to described user terminal.
CN2008102473127A 2008-12-29 2008-12-29 Method and apparatus for information publishing processing Expired - Fee Related CN101505461B (en)

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Application Number Priority Date Filing Date Title
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Families Citing this family (5)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
CN102411422A (en) * 2010-09-25 2012-04-11 盛乐信息技术（上海）有限公司 Method for displaying information of electronic book reader
CN102811421A (en) * 2011-06-03 2012-12-05 星洁 Information distribution system and method
CN103634348A (en) * 2012-08-23 2014-03-12 联想(北京)有限公司 Terminal device and method for releasing information
CN106156127B (en) * 2015-04-08 2020-06-16 深圳市腾讯计算机系统有限公司 Method and device for selecting data content to push to terminal
CN105141670A (en) * 2015-08-04 2015-12-09 北京金山安全软件有限公司 Service information pushing method and system

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Address after: 100015 Beijing city Chaoyang District Dongzhimen West eight Street No. 2 room Wanhong Yan Dong Business Garden

Patentee after: BEIJING WATCHDATA Co.,Ltd.

Address before: 100015 Beijing city Chaoyang District Dongzhimen West eight Street No. 2 room Wanhong Yan Dong Business Garden

Patentee before: BEIJING WATCH DATA SYSTEM Co.,Ltd.

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Granted publication date: 20110615

Termination date: 20211229