CN101197174A - Event triggering method based on audio and video characteristic fragment index - Google Patents
Event triggering method based on audio and video characteristic fragment index Download PDFInfo
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- CN101197174A CN101197174A CNA2007103037493A CN200710303749A CN101197174A CN 101197174 A CN101197174 A CN 101197174A CN A2007103037493 A CNA2007103037493 A CN A2007103037493A CN 200710303749 A CN200710303749 A CN 200710303749A CN 101197174 A CN101197174 A CN 101197174A
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Abstract
The invention relates to an event-trigger method based on an audio-video featured clip index, which belongs to the audio-video application field. The method comprises the following steps of: scanning the contents of audio-video files and recording the quantity and the time position of featured clips, selecting the descriptions and the beginning time and ending time for a plurality of featured clips and storing the index information of each featured clip into the index files, adding an event-trigger module to a client-side player, the content server of the audio-video frequency sending audio-video frequency content and index files according to a request of the client-side, the client-side sending the audio-video frequency contents to the player and sending the featured clip index information in the index files to the event-trigger module, the event-trigger module forming a trigger event connected with the featured clip according to the information of the featured clip index and the user and starting the event-trigger when the sound-video contents reach the time point of the featured clip. The invention realizes good interacting and advertising effect.
Description
Technical field
The invention belongs to the audiovisual applications field, characteristics relate to the event triggering method of audio and video characteristic segment.
Background technology
Event triggered based on the audio-video frequency content correlativity is mainly used in audio frequency and video interactive service and the audio frequency and video advertising business, and fundamental purpose is to increase interactive and advertisement content correlativity.
Current audio frequency and video interactive program or ad content all pre-set, formulate the reproduction time of interaction or advertisement according to the timetable that audio-video frequency content is play, but can't realize characteristic fragment information according in progress audio-video frequency content, automatically select to play that interaction or advertisement, therefore these interactions or advertisement content correlativity are not strong, the user is not deep to the impression of interaction or advertisement, and property of participation is not high, DeGrain.And because triggering by the time, these interactions or advertisement drive, identical audio-video frequency content, and interaction or the advertisement content play at identical time point are identical, can't accomplish directed the input.
Some directed methods of throwing in are also arranged at present, mainly are by the analysis to user behavior, obtain user's preference data by certain algorithm, according to user preference advertisement delivery or interactive program.System is complete to come directed the input according to the user preference data that calculates but these are thrown surely, and the release time also is pre-set, can't be associated according to the situation of presence of audio-video frequency content, also has problems on the effect.
Summary of the invention
The objective of the invention is for overcoming the weak point of prior art, a kind of event triggering method based on audio and video characteristic fragment index is proposed, this method is to set up a kind of Event triggered that is associated with audio and video characteristic fragment, can realize extraordinary interaction or advertising results.
Method of the present invention comprises: at first be the index of setting up audio and video characteristic fragment, and in audio-video frequency content player increase Event triggered module, in user's playing audio-video content process, Event triggered module in the audio-video frequency content player reads index content, obtained the information of audio-video frequency content characteristic fragment, comprise descriptor information and temporal information, and (for example the car chasing scene triggers car racing admission ticket advertised event to determine to trigger certain incident at certain characteristic fragment according to the strategy of setting; The gunbattle scene triggers preview incident between policemen and bandits); Whether Event triggered module inquiry this locality preserves this trigger event, if do not have, the Event triggered module just sends a request to server, and server sends to client with the trigger event content; Reach Event triggered during the time when the time of player, the Event triggered module just starts this incident.
Characteristics of the present invention and effect:
Trigger event in this method and in progress characteristic fragment are in close relations, content relevance is very strong, such as the content of playing car racing, triggered the recreation of a racing car at this moment, car race game has great attractive force to the user of preference racing car, therefore and this characteristic fragment is the crucial moment of car racing just, and exciting the user to participate in the possibility of this vehicle game will be very big, can realize extraordinary interaction or advertising results.
Embodiment
The method that the present invention proposes reaches embodiment in conjunction with the accompanying drawings and is described in detail as follows;
Event triggering method based on audio and video characteristic fragment index of the present invention may further comprise the steps:
1) content to audio-video document scans (for example scan by artificial mode, both manually checked), determines and write down the quantity and the time location of its characteristic fragment;
2) according to the time order and function order, each characteristic fragment is scanned, the words of description of choosing a plurality of characteristic fragments according to the content of this characteristic fragment (has for example comprised famous actor's Schwarzenegger in this characteristic fragment, scene is a car chasing, blast, and carry out gunbattle, then words of description just can comprise Schwarzenegger, car chasing, blast, gunbattle etc.), note this words of description, and the start and end time of this characteristic fragment, to have formed complete characteristic fragment index information, this index information form is as follows: start time+concluding time+descriptor;
3) set up an index file, the index information of each characteristic fragment all is stored in this index file; Each index entry form is as follows in the index file: the characteristic fragment numbering+start time+concluding time+words of description, and the corresponding index entry of each feature segment,
4) in the player of client, increase the Event triggered module;
5) client receives and sends the request of audio-video frequency content to the audio-video frequency content server, and server sends audio-video frequency content to client, sends index file simultaneously;
6) audio-video frequency content and the index file that receive of client, and audio-video frequency content sent in the player play, the characteristic fragment index information in the index file is sent in the Event triggered module;
7) the Event triggered module is according to the index information and the user profile of described characteristic fragment, and (for example the car chasing scene triggers car racing admission ticket advertised event to generate the trigger event relevant with described characteristic fragment; The gunbattle scene triggers preview incident between policemen and bandits); And the current time of monitoring player; Carry out this Event triggered when when the playing audio-video content, reaching the time point of this characteristic fragment.
Claims (1)
1. event triggering method based on audio and video characteristic fragment index, this method may further comprise the steps:
1) content to audio-video document scans, and determines and write down the quantity and the time location of its characteristic fragment;
2) according to the time order and function order, each characteristic fragment is scanned, choose the words of description of a plurality of characteristic fragments according to the content of this characteristic fragment, note this words of description, and the start and end time of this characteristic fragment, to have formed complete characteristic fragment index information, this index information form is as follows: start time+concluding time+descriptor;
3) set up an index file, the index information of each characteristic fragment all is stored in this index file; Each index entry form is as follows in the index file: the characteristic fragment numbering+start time+concluding time+words of description, and the corresponding index entry of each feature segment,
4) in the player of client, increase the Event triggered module;
5) client receives and sends the request of audio-video frequency content to the audio-video frequency content server, and this server sends audio-video frequency content to client, sends index file simultaneously;
6) audio-video frequency content and the index file that receive of client, and audio-video frequency content sent in the player play, the characteristic fragment index information in the index file is sent in the Event triggered module;
7) the Event triggered module generates the trigger event relevant with described characteristic fragment according to the index information and the user profile of described characteristic fragment; And the current time of monitoring player; Carry out this Event triggered when when the playing audio-video content, reaching the time point of this characteristic fragment.
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CNA2007103037493A CN101197174A (en) | 2007-12-21 | 2007-12-21 | Event triggering method based on audio and video characteristic fragment index |
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CNA2007103037493A CN101197174A (en) | 2007-12-21 | 2007-12-21 | Event triggering method based on audio and video characteristic fragment index |
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Cited By (11)
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CN101686385B (en) * | 2008-09-23 | 2011-12-07 | 中兴通讯股份有限公司 | Method, IPTV system and user equipment for realizing advertisement insertion |
CN102376056A (en) * | 2010-08-19 | 2012-03-14 | 鸿富锦精密工业(深圳)有限公司 | System and method for presenting advertisements in film |
CN102376234A (en) * | 2010-08-09 | 2012-03-14 | 鸿富锦精密工业(深圳)有限公司 | Information loading system and method of images |
CN102375812A (en) * | 2010-08-09 | 2012-03-14 | 鸿富锦精密工业(深圳)有限公司 | Image information searching system and method |
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WO2012159359A1 (en) * | 2011-08-01 | 2012-11-29 | 华为技术有限公司 | Video-based method, server and system for realizing value-added service |
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CN105072476A (en) * | 2015-07-27 | 2015-11-18 | 天脉聚源(北京)科技有限公司 | Interaction information generating method and system |
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- 2007-12-21 CN CNA2007103037493A patent/CN101197174A/en active Pending
Cited By (16)
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CN101686385B (en) * | 2008-09-23 | 2011-12-07 | 中兴通讯股份有限公司 | Method, IPTV system and user equipment for realizing advertisement insertion |
CN102376234A (en) * | 2010-08-09 | 2012-03-14 | 鸿富锦精密工业(深圳)有限公司 | Information loading system and method of images |
CN102375812A (en) * | 2010-08-09 | 2012-03-14 | 鸿富锦精密工业(深圳)有限公司 | Image information searching system and method |
CN102376056A (en) * | 2010-08-19 | 2012-03-14 | 鸿富锦精密工业(深圳)有限公司 | System and method for presenting advertisements in film |
CN102456378A (en) * | 2010-10-27 | 2012-05-16 | 鸿富锦精密工业(深圳)有限公司 | Film additional content collecting and displaying system and method |
WO2012159359A1 (en) * | 2011-08-01 | 2012-11-29 | 华为技术有限公司 | Video-based method, server and system for realizing value-added service |
CN103026681A (en) * | 2011-08-01 | 2013-04-03 | 华为技术有限公司 | Video-based method, server and system for realizing value-added service |
CN103026681B (en) * | 2011-08-01 | 2015-06-17 | 华为技术有限公司 | Video-based method, server and system for realizing value-added service |
CN102843599B (en) * | 2012-09-27 | 2015-05-13 | 北京导视互动网络技术有限公司 | Interaction method and system of television program |
CN102843599A (en) * | 2012-09-27 | 2012-12-26 | 北京导视互动网络技术有限公司 | Interaction method and system of television program |
CN103384311A (en) * | 2013-07-18 | 2013-11-06 | 博大龙 | Method for generating interactive videos in batch mode automatically |
CN103607555A (en) * | 2013-10-25 | 2014-02-26 | 上海骋娱传媒技术有限公司 | Method and equipment for video interaction |
CN103607555B (en) * | 2013-10-25 | 2017-03-29 | 上海骋娱传媒技术有限公司 | A kind of method and apparatus for video interactive |
CN105828204A (en) * | 2015-01-09 | 2016-08-03 | 中国移动通信集团公司 | Video interaction method and video interaction device |
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