CN101079710A - A network information push method and system - Google Patents
A network information push method and system Download PDFInfo
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- CN101079710A CN101079710A CNA2006101576428A CN200610157642A CN101079710A CN 101079710 A CN101079710 A CN 101079710A CN A2006101576428 A CNA2006101576428 A CN A2006101576428A CN 200610157642 A CN200610157642 A CN 200610157642A CN 101079710 A CN101079710 A CN 101079710A
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- H—ELECTRICITY
- H04—ELECTRIC COMMUNICATION TECHNIQUE
- H04L—TRANSMISSION OF DIGITAL INFORMATION, e.g. TELEGRAPHIC COMMUNICATION
- H04L12/00—Data switching networks
- H04L12/66—Arrangements for connecting between networks having differing types of switching systems, e.g. gateways
Abstract
The invention discloses a network information pushing method, which comprises the following steps: (a) reserving the network information into server to display at customer end; gripping key character from the user information of user end; (b) using the key character to mate the network information; pushing the mated network information to the present customer end to display. The invention also provides a pushing system of network information, which avoids the interference for user with high satisfactory quality.
Description
Technical field
The present invention relates to field of computer technology, more particularly, relate to a kind of network information push method and system.
Background technology
Along with networks development, increasing people begins contact and internet usage.The user almost can find all to want the information that shows on the internet.And the existing network information shows and push all be according to unified order by server to client push.Because network information amount is huge, wants to find own information of interest sometimes also to need to carry out a series of loaded down with trivial details operations in numerous information, even often use the user of network also to feel inconvenience.Also has the method that realizes pushing user's interest information by user customized information in addition to the network user.Yet this kind method the time need be carried out customization operations in customization, and each user interest need repeat customization operations when shifting, and uses comparatively inconvenience.
Network instant communication instrument (Instant Messenger, IM) by the instant communication on the point-to-point technology realization the Internet, or even mutual between a plurality of users, it has become the employed tool of communications of most of netizens, it not only is applied to amusement and recreation at ordinary times, and has also obtained at work using widely.JICQ provides a network identity (being account number) for each user, thereby distinguishes mutually with other users.In JICQ, increasing service is provided, comprise that networking information shows (for example news, Products Information, online advertisement etc.).In existing JICQ, generally push to all clients unifications according to the tabulation that edits, and show by the time in batches in client by instant communication server.
Because the input of the above-mentioned network information is taken as the leading factor with server, do not participate in and there is client, therefore can't throw in the user's interest network information according to user's hobby, cause excessive harassing and wrecking to the user.Some advertising messages particularly, for example picture-text advertisement, FLASH advertisement, copy etc. are more thought junk information by most of users.
Summary of the invention
The technical problem to be solved in the present invention is, at above-mentioned network information push complex operation and there is not the problem that specific aim pushes, provides a kind of new network information push method and system.
The technical scheme that the present invention solves the problems of the technologies described above is, a kind of network information push method is provided, and the described network information is stored in server and shows by the client that is connected with described server, may further comprise the steps:
(a) from the client user information of user, seize keyword;
(b) use described keyword matching network information, and the network information push of coupling is shown to active client.
In a kind of network information push method of the present invention, also comprise the step of upgrading the tabulation of client keyword message according to the keyword of the up-to-date issue of server before in described step (a), described Keyword List is used for the corresponding relation that recording key and the network information link.
In a kind of network information push method of the present invention, described step (b) further comprises:
(b1) obtaining the network information corresponding with seizing keyword from Keyword List links;
(b2) obtain the corresponding network information and demonstration according to described network information link from server.
In a kind of network information push method of the present invention, described step (b) further comprises:
(b1 ') the described keyword of seizing is sent to server;
(b2 ') in server, select the network information of mating and be pushed to client to show with described keyword.
In a kind of network information push method of the present invention, described server and client side is respectively the server and client side of instant messaging, and the user profile in the described step (a) comprises information that client is imported and the information that receives from session the opposing party in instant communication session; Perhaps described server and client side is respectively the server and client side of mail server, and the user profile in the described step (a) comprises the information in the Email of information that client is imported and reception in Email.
In a kind of network information push method of the present invention, the described network information comprises news, product information and advertisement.
The present invention also provides a kind of network information push system, the described network information is stored in server and shows by the client that is connected with described server, include keyword matching unit that carries out the keyword coupling and first display unit that is positioned at client, the unit seized in keyword, second display unit, wherein: described first display unit is used for display user's information, described keyword is seized the unit and seize keyword from described user profile, described keyword matching unit is used for from the network information that the network information of server stores is selected and the described keyword of seizing mates, and described second display unit is used to show the network information of described coupling.
In a kind of network information push method of the present invention, also include the Keyword List that is positioned at client, be used for the corresponding relation that recording key and the network information link, described keyword matching unit obtains the network information with the keyword coupling by described Keyword List.
In a kind of network information push method of the present invention, described client also includes the keyword updating block, and described keyword updating block upgrades described Keyword List according to the keyword message of server issue.
A kind of network information push method of the present invention and system, by seizing the keyword in the user profile and showing according to keyword matching network information, thereby targetedly at the client display networks, avoided harassing and wrecking, improved user satisfaction the user.Use method and system of the present invention to carry out the propelling movement of advertising message, greatly improved the specific aim that pushes, avoided the blindness of advertisement to push, prevent the harassing and wrecking of garbage, also saved resource simultaneously the user.
Description of drawings
The invention will be further described below in conjunction with drawings and Examples, in the accompanying drawing:
Fig. 1 is the structural representation of a kind of network information push system of the present invention;
Fig. 2 is the first embodiment schematic diagram of client and server among Fig. 1;
Fig. 3 is the second embodiment schematic diagram of client and server among Fig. 1;
Fig. 4 is the flow chart of a kind of network information push method first embodiment of the present invention;
Fig. 5 is the flow chart of a kind of network information push method second embodiment of the present invention.
Embodiment
As shown in Figure 1, in a kind of network information push system of the present invention, include the server 12 and a plurality of client 11 that are connected respectively to network 13.In the present embodiment, network 13 can be the communication network of the Internet, local area network (LAN) or other any types.Store the network information in the server 12, for example news, advertisement, e-book etc.Client 11 includes the instrument of the network information in the display server 12, and it passes through network 13 access servers 12, and with the network information in figure, literal, the audio or video mode display server 12.
As shown in Figure 2, be the schematic diagram of the structure of server 12 and client 11 among Fig. 1 and first embodiment that is connected.Server 12 includes memory cell 121 and keyword matching unit 122; Client 11 includes first display unit 111, the unit 112 and second display unit 113 seized in keyword.First display unit 111 is used for display user's information, comprises the information that the user sends to active client in information and/or other clients of active client input.Keyword is seized unit 112 and seize keyword from first display unit, 111 user information of user, and the keyword of being seized is sent to the keyword matching unit 122 of server 12.Keyword matching unit 122 uses the keyword that receives to select the network information of coupling to send to 113 demonstrations of second display unit from memory cell 121.
When server 12 and client 11 were respectively instant communication server and instant communication client, first display unit 111 was the display window of literal session.Shown the information that client 11 sends and receives in instant communication session in this window, above-mentioned information has reflected session both sides' point of interest to a certain extent.In addition, when server 12 and client 11 are respectively the server of e-mail system and e-mail system client, what first display unit 111 showed then is the Email that active client 11 sends or receives, and these Email contents also must reflect point of interest.Certainly, server 12 and client 11 also can be the server or the clients of other types, and correspondingly, first display unit, 111 content displayed also show different content according to concrete system.
Keyword is seized unit 112 and is used API to seize keyword from above-mentioned user profile, and this keyword generally is the noun in the above-mentioned information.When for example showing " I will buy computer " in first display unit 111, keyword is seized unit 112 and is seized " computer " as keyword.In the present embodiment, keyword is seized unit 112 all keywords of seizing is sent to keyword matching unit 122.
Keyword matching unit 122 is seized the keyword that unit 112 is seized according to keyword, selects the network information of coupling from memory cell 121.In actual applications, keyword matching unit 122 can be such as search engine etc.When selecting, may there be the network information of a plurality of couplings in same keyword, then keyword matching unit 122 sends a tabulation to second display unit 113, and second display unit 113 is in client 11 these tabulations of displaying or to show each in this tabulation fixing blanking time successively.When keyword matching unit 122 does not find the network information of coupling, then second display unit 113 continues to show the network information of a last keyword correspondence.
As shown in Figure 3, be the schematic diagram of the structure of server 12 and client 11 among Fig. 1 and second embodiment that is connected.Include memory cell 321 with the first embodiment similar service device 12; Client 11 includes first display unit 311, the unit 312 and second display unit 313 seized in keyword.Different with first embodiment is client 11 keyword updating blocks 315 and Keyword List 314.When keyword updating block 315 enters system in client 11, obtain the keyword of issue from the memory cell 321 of server 12, and using the keyword obtain to upgrade the Keyword List 314 of client 11, this Keyword List 314 includes linking of keyword, the network information corresponding with keyword etc.Keyword is seized unit 312 key word of the inquiry tabulation 314 after seizing keyword and is obtained the network information corresponding with this keyword and link, and obtains map network resource demonstration by second display unit 313 from the memory cell 321 of server 12 according to this link.
As shown in Figure 4, be the flow chart of a kind of network information push method first embodiment of the present invention.In the present embodiment, the network information is stored in server and shows that by the client that is connected with described server it specifically comprises:
Step S41: from the information of client 11 inputs or reception, seize keyword, and this keyword is sent to server 12.When server 12 and client 11 are respectively the server and client side of instant messaging, then client 11 inputs and the information that receives are respectively the interaction content in the instant communication session; When server 12 and client 11 are respectively the server and client side of mail server, then client 11 inputs and the information that receives are respectively the content that sends or receive mail.
Step S42: server 12 is according to keyword matching network information in memory cell 121 of above-mentioned reception, and the network information push of coupling is shown to client 11.Wherein the network information in the memory cell 121 comprises news, product and/or advertising message etc.If there is the network information of a plurality of couplings in same keyword, then matching result is a tabulation, and client 11 is showed these tabulations or to show each in this tabulation fixing blanking time successively; When the network information that does not find coupling, then client 11 continues to show the network information of a last keyword correspondence.
By step S41 and step S42, to have finished primary network information ground and pushed, client 11 and server 12 are carried out above-mentioned steps continuously, thereby have realized network information push method of the present invention.
As shown in Figure 5, be the flow chart of second embodiment of the inventive method.This embodiment has realized pushing advertisement at the specific user in JICQ, and it specifically may further comprise the steps:
Step S51: after instant communication client 11 is logined successfully, obtain the keyword of up-to-date issue from server 12, and upgrade local Keyword List 314, wherein this Keyword List 314 comprises keyword and corresponding advertising message link.
Step S52: by in the instant communication session process, from session content, seize keyword by API in client 11.
Step S53: judge whether there be the item corresponding in the Keyword List 314 with the keyword of seizing.
Step S54:, then show that in client 11 advertisement of acquiescence or continuation show current advertisement (advertisement of last keyword correspondence), and return step S52 if there be not the item corresponding in the Keyword List 314 with the keyword of seizing.
Step S55:, judge then whether the item of this correspondence is identical with current display ads if there be the item corresponding in the Keyword List 314 with the keyword of seizing.
Step S56: if the advertisement of current keyword respective items and current demonstration is inequality, then obtain corresponding advertisement link, and show the new advertisement corresponding in the link, return step S52 then with current keyword from Keyword List 314.If current keyword respective items is identical with the advertisement of current demonstration, execution in step S54 then.
In above-mentioned step S54 and S56, when display ads, carry out at interval with preset time, for example each advertisement shows 30 seconds.Certainly, also can adopt and obtain keyword, for example the 30 seconds execution in step S52 in interval with predetermined time interval.If in above-mentioned step S54 and S56, comprise a plurality of items corresponding, then show the advertisement of these several correspondences with the designated time intervals order with keyword.
In addition, in step S54 and S56, during display ads,, then continue to show current advertisement if mouse rests on advertising message demonstration place.
The above; only for the preferable embodiment of the present invention, but protection scope of the present invention is not limited thereto, and anyly is familiar with those skilled in the art in the technical scope that the present invention discloses; the variation that can expect easily or replacement all should be encompassed within protection scope of the present invention.Therefore, protection scope of the present invention should be as the criterion with the protection range of claim.
Claims (9)
1, a kind of network information push method, the described network information are stored in server and show by the client that is connected with described server, it is characterized in that, may further comprise the steps:
(a) from the client user information of user, seize keyword;
(b) use described keyword matching network information, and the network information push of coupling is shown to active client.
2, a kind of network information push method according to claim 1, it is characterized in that, also comprise the step of upgrading the tabulation of client keyword message according to the keyword of the up-to-date issue of server before in described step (a), described Keyword List is used for the corresponding relation that recording key and the network information link.
3, a kind of network information push method according to claim 2 is characterized in that, described step (b) further comprises:
(b1) obtaining the network information corresponding with seizing keyword from Keyword List links;
(b2) obtain the corresponding network information and demonstration according to described network information link from server.
4, a kind of network information push method according to claim 1 is characterized in that, described step (b) further comprises:
(b1 ') the described keyword of seizing is sent to server;
(b2 ') in server, select the network information of mating and be pushed to client to show with described keyword.
5, a kind of network information push method according to claim 1, it is characterized in that, described server and client side is respectively the server and client side of instant messaging, and the user profile in the described step (a) comprises information that client is imported and the information that receives from session the opposing party in instant communication session; Perhaps described server and client side is respectively the server and client side of mail server, and the user profile in the described step (a) comprises the information in the Email of information that client is imported and reception in Email.
6, according to each described a kind of network information push system among the claim 1-5, it is characterized in that the described network information comprises news, product information and advertisement.
7, a kind of network information push system, the described network information is stored in server and shows by the client that is connected with described server, it is characterized in that, include keyword matching unit that carries out the keyword coupling and first display unit that is positioned at client, the unit seized in keyword, second display unit, wherein: described first display unit is used for display user's information, described keyword is seized the unit and seize keyword from described user profile, described keyword matching unit is used for from the network information that the network information of server stores is selected and the described keyword of seizing mates, and described second display unit is used to show the network information of described coupling.
8, a kind of network information push system according to claim 7, it is characterized in that, also include the Keyword List that is positioned at client, be used for the corresponding relation that recording key and the network information link, described keyword matching unit obtains the network information with the keyword coupling by described Keyword List.
9, a kind of network information push system according to claim 8 is characterized in that, described client also includes the keyword updating block, and described keyword updating block upgrades described Keyword List according to the keyword message of server issue.
Priority Applications (3)
| Application Number | Priority Date | Filing Date | Title |
|---|---|---|---|
| CNB2006101576428A CN100469006C (en) | 2006-12-15 | 2006-12-15 | A network information push method and system |
| PCT/CN2007/070977 WO2008071108A1 (en) | 2006-12-15 | 2007-10-29 | Method, system and device of network information transferring |
| TW96142180A TW200922222A (en) | 2006-12-15 | 2007-11-08 | Method, system and device of network information transferring |
Applications Claiming Priority (1)
| Application Number | Priority Date | Filing Date | Title |
|---|---|---|---|
| CNB2006101576428A CN100469006C (en) | 2006-12-15 | 2006-12-15 | A network information push method and system |
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| Publication Number | Publication Date |
|---|---|
| CN101079710A true CN101079710A (en) | 2007-11-28 |
| CN100469006C CN100469006C (en) | 2009-03-11 |
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| Application Number | Title | Priority Date | Filing Date |
|---|---|---|---|
| CNB2006101576428A Active CN100469006C (en) | 2006-12-15 | 2006-12-15 | A network information push method and system |
Country Status (3)
| Country | Link |
|---|---|
| CN (1) | CN100469006C (en) |
| TW (1) | TW200922222A (en) |
| WO (1) | WO2008071108A1 (en) |
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| WO2009039766A1 (en) * | 2007-09-21 | 2009-04-02 | Huawei Technologies Co., Ltd. | Method, device and system for controlling push message |
| CN102323933A (en) * | 2011-08-31 | 2012-01-18 | 张潇 | Information embedding and interaction system facing real-time communication and method |
| CN102404239A (en) * | 2010-09-08 | 2012-04-04 | 腾讯科技（深圳）有限公司 | Method and system for providing broadcast messages in microblogs |
| CN102420841A (en) * | 2010-09-28 | 2012-04-18 | 联想(北京)有限公司 | Server, terminal and method for providing service by server |
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| CN103034632A (en) * | 2011-09-29 | 2013-04-10 | 北京神州泰岳软件股份有限公司 | Information transmitting method and a system |
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Also Published As
| Publication number | Publication date |
|---|---|
| WO2008071108A1 (en) | 2008-06-19 |
| CN100469006C (en) | 2009-03-11 |
| TW200922222A (en) | 2009-05-16 |
| TWI360330B (en) | 2012-03-11 |
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