BR0315853A - Método e sistema para distribuição de propaganda textual dinâmica via correio eletrônico - Google Patents

Método e sistema para distribuição de propaganda textual dinâmica via correio eletrônico

Info

Publication number
BR0315853A
BR0315853A BR0315853-5A BR0315853A BR0315853A BR 0315853 A BR0315853 A BR 0315853A BR 0315853 A BR0315853 A BR 0315853A BR 0315853 A BR0315853 A BR 0315853A
Authority
BR
Brazil
Prior art keywords
image
mail
image reference
advertisement
email
Prior art date
Application number
BR0315853-5A
Other languages
English (en)
Inventor
Kevin Donovan
Ron Mccoy
Christopher Joseph Murphy
David Bard Hills
William C Day
Eimear Kathleen O'connell
Original Assignee
Google Inc
Priority date (The priority date is an assumption and is not a legal conclusion. Google has not performed a legal analysis and makes no representation as to the accuracy of the date listed.)
Filing date
Publication date
Application filed by Google Inc filed Critical Google Inc
Publication of BR0315853A publication Critical patent/BR0315853A/pt

Links

Classifications

    • G06Q50/60—
    • G—PHYSICS
    • G06—COMPUTING; CALCULATING OR COUNTING
    • G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q30/00—Commerce
    • G06Q30/02—Marketing; Price estimation or determination; Fundraising
    • G06Q30/0241—Advertisements
    • G06Q30/0251—Targeted advertisements
    • G06Q30/0254—Targeted advertisements based on statistics
    • G—PHYSICS
    • G06—COMPUTING; CALCULATING OR COUNTING
    • G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q30/00—Commerce
    • G06Q30/02—Marketing; Price estimation or determination; Fundraising
    • G—PHYSICS
    • G06—COMPUTING; CALCULATING OR COUNTING
    • G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q30/00—Commerce
    • G06Q30/02—Marketing; Price estimation or determination; Fundraising
    • G06Q30/0241—Advertisements
    • G06Q30/0247—Calculate past, present or future revenues
    • G—PHYSICS
    • G06—COMPUTING; CALCULATING OR COUNTING
    • G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q30/00—Commerce
    • G06Q30/02—Marketing; Price estimation or determination; Fundraising
    • G06Q30/0241—Advertisements
    • G06Q30/0273—Determination of fees for advertising
    • G06Q30/0275—Auctions

Abstract

"MéTODO E SISTEMA PARA DISTRIBUIçãO DE PROPAGANDA TEXTUAL DINâMICA VIA CORREIO ELETRôNICO". Trata-se de um sistema e método para proporcionar propagandas dinâmicas com pagamento por colocação via correio eletrônico habilitado com gráficos que gera uma exibição de propagandas quando o boletim informativo de correio eletrônico é aberto de modo que as propagandas exibidas são baseadas em classificações na hora em que o correio eletrônico é aberto, ao invés de quando o correio eletrônico foi gerado e transmitido. Em uma modalidade, um correio eletrônico com conteúdo gráfico possuindo uma ou mais referências de imagens de propaganda embutidas é proporcionado para um ou mais receptores de correio eletrônico. A referência de imagem de propaganda, em uma modalidade, pode incluir parâmetros de cadeia de consulta indicando o contexto da referência e / ou parte da imagem da referência de imagem (isto é, identificando a referência de imagem como sendo parte de um correio eletrônico de boletim informativo particular) , uma posição da referência de imagem na exibição do correio eletrônico e coisa parecida. Uma referência de URL também pode ser incluída com cada referência de imagem de propaganda (por exemplo, uma URL para cada parte da propaganda da imagem a ser recuperada pela referência de imagem da propaganda).
BR0315853-5A 2002-11-01 2003-11-03 Método e sistema para distribuição de propaganda textual dinâmica via correio eletrônico BR0315853A (pt)

Applications Claiming Priority (3)

Application Number Priority Date Filing Date Title
US42284402P 2002-11-01 2002-11-01
US10/647,116 US8311890B2 (en) 2002-11-01 2003-08-25 Method and system for dynamic textual ad distribution via email
PCT/US2003/034788 WO2004042525A2 (en) 2002-11-01 2003-11-03 Method and system for dynamic textual ad distribution via email

Publications (1)

Publication Number Publication Date
BR0315853A true BR0315853A (pt) 2005-09-20

Family

ID=32314465

Family Applications (1)

Application Number Title Priority Date Filing Date
BR0315853-5A BR0315853A (pt) 2002-11-01 2003-11-03 Método e sistema para distribuição de propaganda textual dinâmica via correio eletrônico

Country Status (8)

Country Link
US (5) US8311890B2 (pt)
EP (1) EP1563427A4 (pt)
JP (1) JP5180435B2 (pt)
KR (2) KR101394739B1 (pt)
AU (1) AU2003286841B8 (pt)
BR (1) BR0315853A (pt)
CA (1) CA2504292C (pt)
WO (1) WO2004042525A2 (pt)

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