ATE518369T1 - Verfahren und vorrichtung zur übertrgaung von interaktiver reklame mit hilfe von entfernten reklameschablonen - Google Patents
Verfahren und vorrichtung zur übertrgaung von interaktiver reklame mit hilfe von entfernten reklameschablonenInfo
- Publication number
- ATE518369T1 ATE518369T1 AT00944894T AT00944894T ATE518369T1 AT E518369 T1 ATE518369 T1 AT E518369T1 AT 00944894 T AT00944894 T AT 00944894T AT 00944894 T AT00944894 T AT 00944894T AT E518369 T1 ATE518369 T1 AT E518369T1
- Authority
- AT
- Austria
- Prior art keywords
- advertisement
- templates
- information
- template
- advertising
- Prior art date
Links
Classifications
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- H—ELECTRICITY
- H04—ELECTRIC COMMUNICATION TECHNIQUE
- H04N—PICTORIAL COMMUNICATION, e.g. TELEVISION
- H04N21/00—Selective content distribution, e.g. interactive television or video on demand [VOD]
- H04N21/40—Client devices specifically adapted for the reception of or interaction with content, e.g. set-top-box [STB]; Operations thereof
- H04N21/43—Processing of content or additional data, e.g. demultiplexing additional data from a digital video stream; Elementary client operations, e.g. monitoring of home network or synchronising decoder's clock; Client middleware
- H04N21/435—Processing of additional data, e.g. decrypting of additional data, reconstructing software from modules extracted from the transport stream
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- H—ELECTRICITY
- H04—ELECTRIC COMMUNICATION TECHNIQUE
- H04N—PICTORIAL COMMUNICATION, e.g. TELEVISION
- H04N21/00—Selective content distribution, e.g. interactive television or video on demand [VOD]
- H04N21/20—Servers specifically adapted for the distribution of content, e.g. VOD servers; Operations thereof
- H04N21/23—Processing of content or additional data; Elementary server operations; Server middleware
- H04N21/235—Processing of additional data, e.g. scrambling of additional data or processing content descriptors
-
- H—ELECTRICITY
- H04—ELECTRIC COMMUNICATION TECHNIQUE
- H04N—PICTORIAL COMMUNICATION, e.g. TELEVISION
- H04N21/00—Selective content distribution, e.g. interactive television or video on demand [VOD]
- H04N21/40—Client devices specifically adapted for the reception of or interaction with content, e.g. set-top-box [STB]; Operations thereof
- H04N21/43—Processing of content or additional data, e.g. demultiplexing additional data from a digital video stream; Elementary client operations, e.g. monitoring of home network or synchronising decoder's clock; Client middleware
- H04N21/433—Content storage operation, e.g. storage operation in response to a pause request, caching operations
- H04N21/4331—Caching operations, e.g. of an advertisement for later insertion during playback
-
- H—ELECTRICITY
- H04—ELECTRIC COMMUNICATION TECHNIQUE
- H04N—PICTORIAL COMMUNICATION, e.g. TELEVISION
- H04N21/00—Selective content distribution, e.g. interactive television or video on demand [VOD]
- H04N21/40—Client devices specifically adapted for the reception of or interaction with content, e.g. set-top-box [STB]; Operations thereof
- H04N21/45—Management operations performed by the client for facilitating the reception of or the interaction with the content or administrating data related to the end-user or to the client device itself, e.g. learning user preferences for recommending movies, resolving scheduling conflicts
- H04N21/462—Content or additional data management, e.g. creating a master electronic program guide from data received from the Internet and a Head-end, controlling the complexity of a video stream by scaling the resolution or bit-rate based on the client capabilities
- H04N21/4622—Retrieving content or additional data from different sources, e.g. from a broadcast channel and the Internet
-
- H—ELECTRICITY
- H04—ELECTRIC COMMUNICATION TECHNIQUE
- H04N—PICTORIAL COMMUNICATION, e.g. TELEVISION
- H04N21/00—Selective content distribution, e.g. interactive television or video on demand [VOD]
- H04N21/40—Client devices specifically adapted for the reception of or interaction with content, e.g. set-top-box [STB]; Operations thereof
- H04N21/47—End-user applications
-
- H—ELECTRICITY
- H04—ELECTRIC COMMUNICATION TECHNIQUE
- H04N—PICTORIAL COMMUNICATION, e.g. TELEVISION
- H04N21/00—Selective content distribution, e.g. interactive television or video on demand [VOD]
- H04N21/40—Client devices specifically adapted for the reception of or interaction with content, e.g. set-top-box [STB]; Operations thereof
- H04N21/47—End-user applications
- H04N21/478—Supplemental services, e.g. displaying phone caller identification, shopping application
-
- H—ELECTRICITY
- H04—ELECTRIC COMMUNICATION TECHNIQUE
- H04N—PICTORIAL COMMUNICATION, e.g. TELEVISION
- H04N21/00—Selective content distribution, e.g. interactive television or video on demand [VOD]
- H04N21/40—Client devices specifically adapted for the reception of or interaction with content, e.g. set-top-box [STB]; Operations thereof
- H04N21/47—End-user applications
- H04N21/478—Supplemental services, e.g. displaying phone caller identification, shopping application
- H04N21/4782—Web browsing, e.g. WebTV
-
- H—ELECTRICITY
- H04—ELECTRIC COMMUNICATION TECHNIQUE
- H04N—PICTORIAL COMMUNICATION, e.g. TELEVISION
- H04N21/00—Selective content distribution, e.g. interactive television or video on demand [VOD]
- H04N21/60—Network structure or processes for video distribution between server and client or between remote clients; Control signalling between clients, server and network components; Transmission of management data between server and client, e.g. sending from server to client commands for recording incoming content stream; Communication details between server and client
- H04N21/65—Transmission of management data between client and server
- H04N21/654—Transmission by server directed to the client
- H04N21/6543—Transmission by server directed to the client for forcing some client operations, e.g. recording
-
- H—ELECTRICITY
- H04—ELECTRIC COMMUNICATION TECHNIQUE
- H04N—PICTORIAL COMMUNICATION, e.g. TELEVISION
- H04N21/00—Selective content distribution, e.g. interactive television or video on demand [VOD]
- H04N21/80—Generation or processing of content or additional data by content creator independently of the distribution process; Content per se
- H04N21/81—Monomedia components thereof
- H04N21/812—Monomedia components thereof involving advertisement data
-
- H—ELECTRICITY
- H04—ELECTRIC COMMUNICATION TECHNIQUE
- H04N—PICTORIAL COMMUNICATION, e.g. TELEVISION
- H04N21/00—Selective content distribution, e.g. interactive television or video on demand [VOD]
- H04N21/80—Generation or processing of content or additional data by content creator independently of the distribution process; Content per se
- H04N21/85—Assembly of content; Generation of multimedia applications
- H04N21/854—Content authoring
- H04N21/8543—Content authoring using a description language, e.g. Multimedia and Hypermedia information coding Expert Group [MHEG], eXtensible Markup Language [XML]
-
- H—ELECTRICITY
- H04—ELECTRIC COMMUNICATION TECHNIQUE
- H04N—PICTORIAL COMMUNICATION, e.g. TELEVISION
- H04N21/00—Selective content distribution, e.g. interactive television or video on demand [VOD]
- H04N21/80—Generation or processing of content or additional data by content creator independently of the distribution process; Content per se
- H04N21/85—Assembly of content; Generation of multimedia applications
- H04N21/858—Linking data to content, e.g. by linking an URL to a video object, by creating a hotspot
- H04N21/8586—Linking data to content, e.g. by linking an URL to a video object, by creating a hotspot by using a URL
-
- H—ELECTRICITY
- H04—ELECTRIC COMMUNICATION TECHNIQUE
- H04N—PICTORIAL COMMUNICATION, e.g. TELEVISION
- H04N7/00—Television systems
- H04N7/08—Systems for the simultaneous or sequential transmission of more than one television signal, e.g. additional information signals, the signals occupying wholly or partially the same frequency band, e.g. by time division
- H04N7/087—Systems for the simultaneous or sequential transmission of more than one television signal, e.g. additional information signals, the signals occupying wholly or partially the same frequency band, e.g. by time division with signal insertion during the vertical blanking interval only
- H04N7/088—Systems for the simultaneous or sequential transmission of more than one television signal, e.g. additional information signals, the signals occupying wholly or partially the same frequency band, e.g. by time division with signal insertion during the vertical blanking interval only the inserted signal being digital
-
- H—ELECTRICITY
- H04—ELECTRIC COMMUNICATION TECHNIQUE
- H04N—PICTORIAL COMMUNICATION, e.g. TELEVISION
- H04N7/00—Television systems
- H04N7/16—Analogue secrecy systems; Analogue subscription systems
- H04N7/173—Analogue secrecy systems; Analogue subscription systems with two-way working, e.g. subscriber sending a programme selection signal
- H04N7/17309—Transmission or handling of upstream communications
- H04N7/17318—Direct or substantially direct transmission and handling of requests
Applications Claiming Priority (2)
Application Number | Priority Date | Filing Date | Title |
---|---|---|---|
US09/345,223 US7103904B1 (en) | 1999-06-30 | 1999-06-30 | Methods and apparatus for broadcasting interactive advertising using remote advertising templates |
PCT/US2000/017587 WO2001001686A1 (en) | 1999-06-30 | 2000-06-27 | Methods and apparatus for broadcasting interactive advertising using remote advertising templates |
Publications (1)
Publication Number | Publication Date |
---|---|
ATE518369T1 true ATE518369T1 (de) | 2011-08-15 |
Family
ID=23354106
Family Applications (1)
Application Number | Title | Priority Date | Filing Date |
---|---|---|---|
AT00944894T ATE518369T1 (de) | 1999-06-30 | 2000-06-27 | Verfahren und vorrichtung zur übertrgaung von interaktiver reklame mit hilfe von entfernten reklameschablonen |
Country Status (5)
Country | Link |
---|---|
US (1) | US7103904B1 (de) |
EP (1) | EP1197082B1 (de) |
AT (1) | ATE518369T1 (de) |
AU (1) | AU5892100A (de) |
WO (1) | WO2001001686A1 (de) |
Families Citing this family (114)
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CA1337132C (en) | 1988-07-15 | 1995-09-26 | Robert Filepp | Reception system for an interactive computer network and method of operation |
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US6177931B1 (en) * | 1996-12-19 | 2001-01-23 | Index Systems, Inc. | Systems and methods for displaying and recording control interface with television programs, video, advertising information and program scheduling information |
ES2183229T3 (es) * | 1996-12-20 | 2003-03-16 | Princeton Video Image Inc | Dispositivo descodificador para la insercion electronica modulada de indicaciones en videos. |
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US5818935A (en) | 1997-03-10 | 1998-10-06 | Maa; Chia-Yiu | Internet enhanced video system |
US6215483B1 (en) * | 1998-06-17 | 2001-04-10 | Webtv Networks, Inc. | Combining real-time and batch mode logical address links |
US6754905B2 (en) * | 1998-07-23 | 2004-06-22 | Diva Systems Corporation | Data structure and methods for providing an interactive program guide |
US6357042B2 (en) * | 1998-09-16 | 2002-03-12 | Anand Srinivasan | Method and apparatus for multiplexing separately-authored metadata for insertion into a video data stream |
US6229541B1 (en) * | 1999-09-03 | 2001-05-08 | Isurftv | Use of templates for cost-effective secure linking of video stream objects |
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2000
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- 2000-06-27 AT AT00944894T patent/ATE518369T1/de not_active IP Right Cessation
- 2000-06-27 AU AU58921/00A patent/AU5892100A/en not_active Abandoned
- 2000-06-27 WO PCT/US2000/017587 patent/WO2001001686A1/en active Application Filing
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EP1197082A4 (de) | 2006-08-30 |
EP1197082B1 (de) | 2011-07-27 |
EP1197082A1 (de) | 2002-04-17 |
WO2001001686A1 (en) | 2001-01-04 |
AU5892100A (en) | 2001-01-31 |
US7103904B1 (en) | 2006-09-05 |
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