KR102364264B1 - Method and apparatus for providing information on grouping of item - Google Patents

Abstract

The present invention relates to a method for providing information on grouping of items in a server, which comprises the following steps of: obtaining information on a main item; receiving information on a group including the main item and one or more sub-items grouped with the main item from a first database, based on the information on the main item; providing a first page including at least a part of the one or more sub-items and the main item; obtaining information on a selected set including the sub-item and the main item selected according to a first user input corresponding to the first page; and providing a second page including the information on the selected set according to second user input. Accordingly, association among a plurality of pages can be enhanced to allow a user to more intuitively identify information on a group including the main item and one or more sub-items.

Description

Method and apparatus for providing grouping information of items {METHOD AND APPARATUS FOR PROVIDING INFORMATION ON GROUPING OF ITEM}

An embodiment of the present specification relates to a method and an apparatus for providing grouping information of an item, and more particularly, provides a first page including group information including a main item and one or more sub-items grouped with the main item, The present invention relates to a method and apparatus for providing a second page including selected set information including a sub-item and a main item selected according to a user input corresponding to the first page.

As the use of the Internet becomes common, the e-commerce market is expanding. In particular, with the spread of infectious diseases, the proportion of purchasing products by visiting offline stores is decreasing, while the proportion of purchasing products through e-commerce using a computer or smartphone is rapidly increasing.

In order to sell a large number of products to a customer in general commerce, the seller may provide a discount when the customer purchases a set product including a plurality of products compared to purchasing each of the plurality of products individually, The same is true for e-commerce. E-commerce companies need to manage a plurality of products having related characteristics as a group, display them together on a page displaying product information, and store and manage group information and discount information corresponding to the group information in a database. there is. In addition, group information of a plurality of products is continuously maintained in a series of processes from product information search to purchase, such as product detail information page, shopping cart page, and payment page, and some products among a plurality of products included in the group are added and Even in the case of deletion, group information of products is maintained and displayed, and discount information, which is changed according to addition and deletion of some products, needs to be accurately displayed.

Korean Patent Application Laid-Open No. 2015-0108803 relates to an electronic product sales system and service method, and discloses a configuration in which a seller provides an electronic product sales service in which a seller can actively perform marketing such as discounts on bundled products or linked products. , the feature of displaying and maintaining group information of a plurality of products in the product detail information page, shopping cart page, payment page, etc. is not disclosed.

An embodiment of the present specification is proposed to solve the above-described problem, and according to a first page including group information including a main item and a sub-item grouped with the main item, and a user input corresponding to the first page A method and apparatus for providing a second page including selected set information.

In order to achieve the above object, a method for providing item information in a server according to an embodiment of the present invention includes: obtaining information on a main item; receiving group information including the main item and one or more sub-items grouped with the main item from a first database based on the information on the main item; providing a first page including at least a portion of the one or more sub-items and the main item; obtaining selected set information including a sub-item selected according to a first user input corresponding to the first page and the main item; and providing a second page including the selected set information according to a second user input.

According to an embodiment, at least some of the one or more sub-items and the main item are grouped and displayed in a first area on the first page, and the selected sub-item and the main item included in the selected set information are It is characterized in that it is grouped and displayed in the second area on the second page.

According to an embodiment, the method includes: requesting information from a second database based on the group information and the selected set information; and receiving first promotion information corresponding to the group information and second promotion information corresponding to the selected set information from the second database, wherein the first page includes detailed information about the main item and The first promotion information is further included, and the second page is characterized in that it further includes the second promotion information.

According to an embodiment, the first user input may include an input for adding a selected item to a shopping cart or a payment input for purchasing the selected item.

According to an embodiment, the group information includes seller information on the main item and the one or more sub-items, and the seller of the one or more sub-items grouped with the main item is the same as the seller of the main item. do it with

According to an embodiment, at least a part of relationship information between the main item included in the first page and the one or more sub-items grouped may be maintained in the second page.

According to an embodiment, the one or more sub-items are determined according to the main item, and when the main item is a first type item, the one or more sub-items include insurance information associated with the main item. do it with

According to an embodiment, the method may include: identifying a non-grouped item among the items included in the second page; when the ungrouped item corresponds to a first sub-item among the one or more sub-items included in the group information, requesting information from the second database based on the first sub-item and the selected set information; ; and receiving alternative promotion information corresponding to the first sub-item and the selected set information from the second database, wherein the second page further includes the alternative promotion information.

According to an embodiment, the method may further include replacing the ungrouped item included in the second page with the first sub-item according to a third user input corresponding to the alternative promotion information.

According to an embodiment, the method includes: obtaining a fourth user input for updating the selected set information with subset information in the second page; requesting information from the second database based on the subset information; The method further includes receiving, from the second database, promotion information corresponding to the subset information, wherein the subset information includes the main item, and the second page includes promotion information corresponding to the subset information. It is characterized in that it further comprises.

According to an embodiment, the method includes: when the first promotion information corresponding to the group information is changed, receiving the changed promotion information corresponding to the group information from the second database; and displaying the changed promotion information on the first page.

According to an embodiment, the method may further include: searching for group information related to an ungrouped item among the items included in the second page in the first database; requesting information from the second database based on the found group information; and receiving additional promotion information corresponding to the retrieved group information from the second database, wherein the second page further includes the additional promotion information.

A server for providing item information according to an embodiment of the present invention includes: a first database; a transceiver for sending and receiving information to and from other devices; and controlling the transceiver, obtaining information of a main item, and receiving group information including the main item and one or more sub-items grouped with the main item from a first database based on the information of the main item, Provide a first page including at least a portion of the one or more sub-items and the main item, and obtain selected set information including a selected sub-item and the main item according to a first user input corresponding to the first page and a processor that provides a second page including the selected set information according to a second user input.

A non-transitory computer-readable storage medium according to an embodiment of the present invention includes a medium configured to store computer-readable instructions, wherein the computer-readable instructions, when executed by a processor, cause the processor to: Information of a main item obtaining a; receiving group information including the main item and one or more sub-items grouped with the main item from a first database based on the information on the main item; providing a first page including at least a portion of the one or more sub-items and the main item; obtaining selected set information including a sub-item selected according to a first user input corresponding to the first page and the main item; and providing a second page including the selected set information according to a second user input.

According to an embodiment of the present invention, even when the user enters the second page by selecting some of the main item grouped and displayed on the first page and one or more sub-items, the main item and the selected sub-item are displayed on the second page. By grouping and displaying together, the association between a plurality of pages is increased, so that the user can more intuitively understand group information including the main item and one or more sub-items, the user experience can be improved, and the user can purchase the main item. It can induce sub-items to be purchased together.

In addition, according to an embodiment of the present invention, the server stores the relationship information between the main item and the sub-item displayed on a plurality of pages in the same format data structure, for example, a product detail page, a shopping cart page, a payment page, When ordering a product, such as an order page, it is possible to facilitate management of grouped products on a plurality of pages that are time-series connected, and a second database in procedures such as addition and deletion of sub-items, additional promotion proposals, partial refunds, etc. You can effectively suggest changed price information by querying for promotion information.

In addition, according to an embodiment of the present invention, the server displays, on the second page, alternative promotion information that the user can additionally obtain by replacing the non-grouped items with the first sub-item of the same type, so that the user is further discounted. can improve user satisfaction and improve user experience by guiding them to purchase the same product.

1 is a diagram schematically illustrating the configuration of a system for providing grouping information of an item according to an embodiment of the present invention.
FIG. 2 is a sequence diagram illustrating information exchange of each node related to a method of providing grouping information of an item according to an embodiment of the present invention and an operation corresponding thereto.
FIG. 3 is a sequence diagram illustrating information exchange of each node related to a method of providing grouping information of an item and an operation corresponding thereto according to another embodiment of the present invention.
4 is a diagram schematically illustrating group information including a main item and a sub-item according to an embodiment of the present invention.
5 is a diagram illustrating a first page including group information according to an embodiment of the present invention.
6A to 6B are diagrams illustrating a second page including set information selected for adding to a shopping cart according to an embodiment of the present invention.
7 is a diagram illustrating a second page including set information selected for payment according to an embodiment of the present invention.
8 is a flowchart illustrating a flow of a method for providing grouping information of an item according to an embodiment of the present invention.
9 is a diagram illustrating some components of a system for providing grouping information of an item according to an embodiment of the present invention.

Hereinafter, embodiments of the present invention will be described in detail with reference to the accompanying drawings.

In describing the embodiments, descriptions of technical contents that are well known in the technical field to which the present invention pertains and are not directly related to the present invention will be omitted. This is to more clearly convey the gist of the present invention without obscuring the gist of the present invention by omitting unnecessary description.

For the same reason, some components are exaggerated, omitted, or schematically illustrated in the accompanying drawings. In addition, the size of each component does not fully reflect the actual size. In each figure, the same or corresponding elements are assigned the same reference numerals.

Advantages and features of the present invention, and a method for achieving them will become apparent with reference to the embodiments described below in detail in conjunction with the accompanying drawings. However, the present invention is not limited to the embodiments disclosed below, but may be implemented in various different forms, and only these embodiments allow the disclosure of the present invention to be complete, and common knowledge in the technical field to which the present invention belongs It is provided to fully inform the possessor of the scope of the invention, and the present invention is only defined by the scope of the claims. Like reference numerals refer to like elements throughout.

At this time, it will be understood that each block of the flowchart diagrams and combinations of the flowchart diagrams may be performed by computer program instructions. These computer program instructions may be embodied in a processor of a general purpose computer, special purpose computer, or other programmable data processing equipment, such that the instructions performed by the processor of the computer or other programmable data processing equipment are not described in the flowchart block(s). It creates a means to perform functions. These computer program instructions may also be stored in a computer-usable or computer-readable memory that may direct a computer or other programmable data processing equipment to implement a function in a particular manner, and thus the computer-usable or computer-readable memory. It is also possible that the instructions stored in the flow chart block(s) produce an article of manufacture containing instruction means for performing the function described in the flowchart block(s). The computer program instructions may also be mounted on a computer or other programmable data processing equipment, such that a series of operational steps are performed on the computer or other programmable data processing equipment to create a computer-executed process to create a computer or other programmable data processing equipment. It is also possible that instructions for performing the processing equipment provide steps for performing the functions described in the flowchart block(s).

Additionally, each block may represent a module, segment, or portion of code that includes one or more executable instructions for executing specified logical function(s). It should also be noted that in some alternative implementations it is also possible for the functions recited in blocks to occur out of order. For example, two blocks shown one after another may be performed substantially simultaneously, or the blocks may sometimes be performed in the reverse order according to a corresponding function.

At this time, the term '~ unit' used in this embodiment means software or hardware components such as FPGA or ASIC, and '~ unit' performs certain roles. However, '-part' is not limited to software or hardware. '~' may be configured to reside on an addressable storage medium or may be configured to refresh one or more processors. Accordingly, as an example, '~' indicates components such as software components, object-oriented software components, class components, and task components, and processes, functions, properties, and procedures. , subroutines, segments of program code, drivers, firmware, microcode, circuitry, data, databases, data structures, tables, arrays, and variables. The functions provided in the components and '~ units' may be combined into a smaller number of components and '~ units' or further separated into additional components and '~ units'. In addition, components and '~ units' may be implemented to play one or more CPUs in a device or secure multimedia card.

1 is a diagram schematically illustrating the configuration of a system for providing grouping information of an item according to an embodiment of the present invention.

Referring to FIG. 1 , a system for providing grouping information of items according to an embodiment of the present invention may include a user terminal 110 and a server 120 , and the server 120 includes a control unit including at least one processor. 122 and a first database 124 . In an embodiment, the server 120 may include a control unit 122 including at least one processor, a first database 124 , and a second database (not shown).

The e-commerce user may access the server 120 using the user terminal 110 . The user terminal 110 may have an e-commerce application installed therein, may access the server 120 under the control of the application, and may use the e-commerce transaction based on information exchange with the server 120 . The user terminal 110 may be a mobile device such as a smart phone or a tablet PC, or a static device such as a desktop PC, and may be used as the user terminal 110 without limitation as long as an e-commerce application is installed and executed.

The server 120 communicates with the user terminal 110 and may provide information related to e-commerce to the user terminal 110 . The server 120 may include a transceiver for transmitting and receiving information with other devices, a controller 122 including a processor for performing an operation, and a first database 124 . In an embodiment, the first database 124 may include information on a group including a main item and one or more sub-items grouped with the main item. The server 120 may request information from the first database 124 based on at least a portion of the main item or one or more sub-items, and retrieve group information corresponding to at least a portion of the main item or one or more sub-items from the first database It can be obtained from (124). In an embodiment, the second database (not shown) may include promotion information corresponding to group information including a main item and one or more sub-items grouped with the main item. The promotion information may include discount information that can be applied when purchasing the main item and one or more sub-items together.

In FIG. 1 , the first database 124 is illustrated as being included in the server 120 , but this is only exemplary, and the first database 124 may be included in a separate server other than the server 120 , and the server ( 120 may request and obtain information by accessing the first database 124 included in a separate server through the transceiver. The second database may also be included in the server 120 or a separate server.

FIG. 2 is a sequence diagram illustrating information exchange of each node related to a method of providing grouping information of an item according to an embodiment of the present invention and an operation corresponding thereto.

Referring to FIG. 2 , information exchange between a user terminal, a control unit of a server, and a first database and an operation method in each node according to an embodiment of the present invention are disclosed.

In step 205, the controller may obtain information on the main item, and request information from the first database based on the information on the main item. In an embodiment, the information on the main item may be obtained from the user through the user terminal. In an embodiment, the user may input information on the main item to search for the main item through an e-commerce app installed in the user terminal, and the server obtains a search result for the main item from the database to display the user terminal can be provided to users. In an embodiment, the user may select a specific item from a list of items listed on the search result page and enter a detailed information page displaying detailed information on the selected item, and the controller may select the item selected by the user as information of the main item information can be obtained. For example, a user can search for “monitor”, a product they want to purchase on the search page, and enter the detailed information page for “monitor A” by selecting information about “monitor A” among one or more searched monitors. and the control unit may obtain information on the main item “Monitor A”.

In operation 210, the controller may receive group information including the main item and one or more sub-items grouped with the main item from the first database based on the information on the main item. The first database may include information on a group including a main item and one or more sub-items grouped with the main item, and the grouped main item and one or more sub-items are discounted when purchased together through an e-commerce server It may be that the same promotion can be provided. For example, when a user purchases a monitor that is a main item, items such as a keyboard and a monitor cable may be grouped with a monitor that is the main item as a sub-item, and the server includes a monitor that is the main item and a keyboard that is a sub-item, If you purchase the monitor cables together, you can purchase them at a lower price than if you purchase them separately. The control unit searches for a group including one or more sub-items that are grouped together with the main item in the first database, and that can be purchased together with the main item at a lower price than the existing price, and receives group information about the sub-item. can

In an embodiment, the group information may include seller information about the main item and one or more sub-items, and the seller of the one or more sub-items grouped with the main item may be the same as the seller of the main item. A seller who sells a product on an e-commerce site may use various methods to induce consumers to purchase the product he/she sells, and one of the various methods is to give a discount to consumers who purchase a plurality of products they sell This may include providing benefits. In this case, the discount amount is borne by the seller who provides the discount benefit, the e-commerce server can provide the discount benefit to the consumer without the burden of the discount amount, and the consumer can purchase a plurality of products with the discount amount; Since the seller can induce the purchase of the product he is selling, it can be advantageous.

In an embodiment, the group information included in the first database may include only a main item and one or more sub-items sold by the same seller. By designating that the seller is the same as the main item and the sub-items grouped as a condition, compared to the case where the seller includes both group information including the same sub-item and the seller includes group information including different sub-items, the first The amount of group information included in the database may be reduced, and a search speed may be improved when searching for group information including a main item.

In an embodiment, the one or more sub-items may be determined according to the main item, and when the main item is a specific type of item, the one or more sub-items may include insurance information associated with the main item. The sub-items grouped together with the main item may be intangible items such as insurance products and subsidy support for the main item as well as tangible items. For example, when the main item is a mobile phone, the one or more sub-items may include an insurance item to prepare for loss or damage of the mobile phone. As another example, when the main item is a mobile phone, the one or more sub-items may include items related to a contract plan or subsidy support of the mobile phone. In an embodiment, when the sub-items grouped with the main item are an insurance item and a subsidization support item, the control unit stores insurance information or information related to subsidy support in addition to the second database (eg, a third, third 4 database, etc.) can be requested for information.

In operation 215, the controller may provide a first page including at least a portion of one or more sub-items and a main item to the user terminal. According to an embodiment, the first page may include both the main item and one or more sub-items grouped with the main item. In an embodiment, the first page may include only a part of one or more sub-items grouped with the main item together with the main item, and the control unit may include one or more sub-items according to a user input corresponding to some of the one or more sub-items from the user. Some of the sub-items may be displayed to the user.

In an embodiment, at least some of the one or more sub-items and the main item may be grouped and displayed in the first area on the first page. The first page may be a detailed information page for the main item, and the first page may include at least a portion of one or more sub-items and a first area for grouping and displaying the main item. The first area may include information on at least a portion of the grouped main item and one or more sub-items, information on a sale price, a discounted price, and the like. The server binds the main item and one or more sub-items included in the group in one area on the first page, so that the user can easily understand the correspondence between the main item and the sub-item, and the main item and the sub-item are discounted. The price can induce them to buy together.

In operation 220, the controller may obtain selected set information including a sub-item and a main item selected according to a first user input corresponding to the first page from the user terminal. In an embodiment, the user may check the main item and one or more sub-items grouped with the main item on the first page, and may select at least a portion of the sub-items to be purchased together with the main item. In an embodiment, the first user input may include an input for adding the selected item to the shopping cart or a payment input for purchasing the selected item. The user may add the sub-item selected together with the main item to the shopping cart and continue shopping for another item, or may perform payment input to directly purchase the selected sub-item together with the main item. When the first user input is an input for adding the selected item to the shopping cart, a second page to be described later may be a shopping cart page, and when the first user input is a payment input for purchasing the selected item, a second page to be described later is It may be a payment page.

In operation 225, the controller may provide the second page including the set information selected according to the second user input to the user terminal. In an embodiment, the selected sub-item and the main item included in the selected set information may be grouped and displayed in the second area on the second page. Just as at least some of the one or more sub-items and the main item are grouped and displayed in the first area included in the first page, the selected sub-item and the main item are grouped and displayed in the second area included in the second page , and the second area may include information on grouped main items and selected sub-items, sales prices, discount prices, and the like. As such, even when the user enters the second page by selecting some of the main item and one or more sub-items grouped and displayed on the first page, the main item and the selected sub-item are grouped and displayed together on the second page. , by increasing the association between a plurality of pages, the user can more intuitively understand group information including the main item and one or more sub-items, and can improve the user experience. When the user purchases the main item, the sub-item is also may entice them to purchase.

In an embodiment, the second user input may be an input for the user to enter a shopping cart page or a payment page. The second page may be a shopping cart page or a payment page including a sub-item and a main item selected by the user on the first page.

In an embodiment, at least a portion of relationship information between the main item included in the first page and one or more grouped sub-items may be maintained in the second page. Relationship information between the main item included in the first page and one or more grouped sub-items may be stored as a data structure of a specific format, and the data structure stores relationship information between the main item and sub-items included in the second page. can maintain the same format. In this way, the server stores the relationship information between the main item and the sub-item displayed on the plurality of pages in the same format data structure, so that, for example, the server orders the product such as the product detail page, the shopping cart page, the payment page, the order page, etc. In doing so, it is possible to facilitate the management of grouped products on a plurality of pages that are time-series connected, and to query the promotion information in the second database in procedures such as addition and deletion of sub-items, additional promotion proposals, and partial refunds. Can offer price information effectively.

FIG. 3 is a sequence diagram illustrating information exchange of each node related to a method of providing grouping information of an item and an operation corresponding thereto according to another embodiment of the present invention.

Referring to FIG. 3 , a method of exchanging information between a user terminal, a control unit of a server, a first database and a second database and an operation method in each node according to an embodiment of the present invention is disclosed.

In step 305, as in step 205 described above, the controller may obtain information on the main item and request information from the first database based on the information on the main item.

In operation 310, as in operation 210 described above, the controller may receive group information including the main item and one or more sub-items grouped with the main item from the first database based on the information of the main item.

In operation 315, the controller may request information from the second database based on the group information received from the first database. The second database may include promotion information corresponding to group information including a main item and one or more sub-items grouped with the main item. In an embodiment, the promotion information may include discount information, a discount period, and discount provider information that can be applied when a main item and one or more sub-items are purchased together.

In step 320, the control unit may receive the first promotion information corresponding to the group information from the second database based on the group information. For example, the group information may include a monitor that is a main item and a keyboard, a monitor cable, and a monitor stand that are sub items, and the second database includes a monitor with at least one of a keyboard, a monitor cable, and a monitor stand that is a sub item of a user. Promotional information such as discount amount information that can be provided when purchasing , may include discount information for each combination including all or part of the main item and one or more sub-items. The second database may output and provide the first promotion information corresponding to the group information to the control unit in response to the control unit's query for group information.

In step 325, the control unit may provide the first page further including the first promotion information to the user terminal. In an embodiment, the first page may further include detailed information about the main item and first promotion information together with the main item and one or more sub-items grouped with the main item. The first page may be a detailed information page displaying detailed information about the main item, and may include discount information applicable to a user when purchasing the main item and one or more sub-items together. In this way, the server displays the promotion information corresponding to the group information together with the group information including the main item and one or more sub-items grouped with the main item on the first page, so that the user can determine the correspondence relationship between the main item and the sub-item. and discount information, and may induce purchase of the main item and the sub-item together at a discounted price.

In an embodiment, at least some of the one or more sub-items and the main item may be grouped and displayed in the first area on the first page, and the first area may further include first promotion information.

In operation 330, as in operation 220 described above, the controller may acquire selected set information including a sub-item and a main item selected according to a first user input corresponding to the first page from the user terminal.

In step 335, the controller may request information from the second database based on the acquired selected set information. In one example, the selected set information may include all of the main item and one or more sub-items included in the group information, but in another example, the selected set information includes only a part of the main item and one or more sub-items included in the group information. may include As such, since the sub-item included in the group information displayed on the first page and the sub-item selected by the user for addition to the shopping cart or payment may be different, information is stored in the second database based on the group information as in step 315. In addition to requesting, it is necessary to request information from the second database based on the set information selected in this step. In addition, a plurality of promotion information corresponding to the plurality of group information stored in the second database may be changed over time, and the first promotion information received from the second database based on the group information as in step 320 and the schedule Since the promotion information received from the second database based on the set information selected in this step after time elapses may be different, it is necessary to request information from the second database based on the set information selected in this step.

In operation 340, the control unit may receive the second promotion information corresponding to the selected set information from the second database based on the selected set information. For example, the first page may include a main item, a monitor, and a keyboard and a monitor cable, which are sub-items grouped with the monitor, among which the user may select only the monitor and keyboard and not the monitor cable. In this case, the selected set information includes a monitor as a main item and a keyboard as a sub-item, and the controller may request promotion information from the second database based on the selected set information including the monitor and keyboard. The control unit may receive second promotion information that can be applied when purchasing the monitor and the keyboard together from the second database based on the selected set information. For example, if you buy the monitor, keyboard, and monitor cable together, you get 20% off the original price of the keyboard, but if you buy the monitor and keyboard alone, you can get only 10% off the original price of the keyboard. In this way, the second database may include promotion information corresponding to a plurality of subset information including a part of the group information, and based on the set information determined according to the user's selection, the promotion information is retrieved from the second database. By receiving it, it is possible to check discount amount information according to the sub-item selected by the user.

In step 345, the control unit may provide a second page further including the second promotion information to the user terminal. In an embodiment, a second page including set information selected according to a second user input may be provided to the user. In an embodiment, the second page may further include second promotion information corresponding to the selected set information together with the selected set information. For example, the second page may be a shopping cart page and a payment page displaying selected set information including the main item and one or more sub-items selected from the main item and one or more sub-items displayed on the first page. The second page may include discount information applicable to the user when purchasing the main item and the sub-item included in the selected set information together. In this way, even when entering the second page by selecting a part of the main item grouped and displayed on the first page and one or more sub-items, the main item and the selected sub-item are grouped and displayed on the second page, and the selected set By also displaying discount information corresponding to the information, the association between a plurality of pages is increased so that the user can more intuitively understand group information including the main item and one or more sub-items and promotion information corresponding to the group information, and the user The experience can be improved, and when the user purchases the main item, the sub-item can also be induced at a discounted price.

In an embodiment, the server identifies a non-grouped item among the items included in the second page, and when the ungrouped item corresponds to a first sub-item among one or more sub-items included in the group information, the first sub-item Request information from the second database based on the item and the selected set information, and receive alternative promotion information corresponding to the first sub-item and the selected set information from the second database, and the second page further includes alternative promotion information may include For example, the main item and one or more sub-items included in the set information selected on the shopping cart page or the payment page are grouped and displayed in a specific area, whereas the main item or one or more sub-items are not grouped and displayed outside the specific area. can be displayed. When the server checks the ungrouped item as described above, the server may check whether the ungrouped item corresponds to one of one or more sub-items included in group information including the main item. For example, if the ungrouped item is the same type of item as the first sub-item grouped with the main item currently displayed on the second page, the user replaces the ungrouped item with the first sub-item grouped with the main item If you do, you will be able to receive promotional benefits corresponding to group information.

In the above embodiment, when the ungrouped item is the same type of item as the main item and the first sub-item grouped, the server may request promotion information from the second database based on the first sub-item and the selected set information, , may receive the alternative promotion information corresponding to the first sub-item and the selected set information from the second database, and may additionally display the alternative promotion information on the second page. For example, if the original price of an ungrouped item is 10,000 won, if the ungrouped item is replaced with a first sub-item of the same type, a promotion may be applied to reduce the price of the first sub-item to 8,000 won. In this way, the server displays on the second page alternative promotion information that the user can additionally obtain by replacing the ungrouped items with the first sub-item of the same type, so that the user can purchase the same product at a more discounted price. Guide to improve user satisfaction and improve user experience. This embodiment will be described in more detail with reference to FIG. 6B .

In an embodiment, the server may replace the ungrouped item included in the second page with the first sub-item according to a third user input corresponding to the alternative promotion information. For example, in the second page, if it is confirmed that the ungrouped item is the same type of item as the first sub-item grouped with the main item, the user is provided with a discount when replacing the ungrouped item with the first sub-item. A message including alternative promotion information indicating that it can be provided may be transmitted, and through a click input on the message, the message may be changed to the first sub-item of the same type without additional search and a discount may be provided.

In an embodiment, the server obtains a fourth user input for updating the selected set information displayed on the second page with the subset information, requests information from the second database based on the subset information, and the second database From, it is possible to receive promotion information corresponding to the subset information. In an embodiment, the subset information may include a main item, and the second page may further include promotion information corresponding to the subset information. After entering the shopping cart page, payment page, or order page by selecting at least some of the main item and one or more sub-items from the product detail page, the user may want to remove some of the selected sub-items, and the selected set information In the case of removing some sub-items, it is necessary to request and receive promotion information corresponding to the changed set information. The server may obtain a user input for updating the selected set information to the subset information in which some sub-items are removed from the selected set information (eg, de-clicking a checkbox, deleting a sub-item from the payment page list, etc.) , may receive promotion information corresponding to the subset information from the second database, and display it on a page from which the user has removed the sub-item. In this way, even when some sub-items are removed from the selected set information displayed on the second page, grouping information is maintained and displayed, and promotion information changed by removing the sub-items is displayed together, thereby providing accurate discount information to the user. can

In another embodiment, the subset information may not indicate the main item, ie, the user may remove the main item from the selected set displayed on the second page. When the main item is removed from the selected set, the server may no longer group and display the main item and the grouped sub-items on the second page. When the main item is removed, discount benefits may no longer be applied to the group consisting of only sub-items, and the second database may not include promotion information corresponding to the group consisting only of sub-items.

In an embodiment, after the user completes an order for the main item and one or more sub-items, a refund for some sub-items may be considered. In the case of refunding some sub-items, the discount benefits previously applied may no longer be provided, and accordingly, the amount to be refunded to the user may be less than the price of the sub-item itself to be refunded. The server may provide a refund page for refunding some sub-items to the user, and the refund page is a sub-item in which some sub-items to be refunded are removed from the order set set information including the main item and one or more sub-items ordered by the user. Set information can be displayed. In addition, the controller may request information from the second database based on the subset information, receive promotion information corresponding to the subset information from the second database, and display it on the refund page. Through this, when the user partially refunds the sub-item after completing the order, the user can check the refund amount in consideration of the changed discount information by checking the promotion information corresponding to the subset information on the refund page.

In one embodiment, when the first promotion information corresponding to the group information is changed, the server may receive the changed promotion information corresponding to the group information from the second database, and display the changed promotion information on the first page. The first promotion information corresponding to the group information may be changed over time or according to a changed policy, and the control unit receives the changed promotion information from the second database when the first promotion information stored in the second database is changed. can do. In an embodiment, the server displays the changed promotion information on the first page in a different way than other promotion information (eg, display in a different color and size, displayed through a pop-up page, etc.), so that the promotion information is changed to the user It can be emphasized that

In an embodiment, the server searches the first database for group information related to the ungrouped item among the items included in the second page, requests information from the second database based on the retrieved group information, and from the second database Additional promotion information corresponding to the searched group information may be received, and the second page may further include additional promotion information. If any of the items displayed on a page, such as a shopping cart page, checkout page, or order page, are not grouped, the server and Related group information may be retrieved from the first database. When the group information is found, additional promotion information corresponding to the second database may be requested based on the searched group information, and the additional promotion information may be displayed on the second page. For example, the server displays information on the second page that you can get a discount by a specific amount if you purchase an ungrouped item together with a specific item, and present to the user a combination of products that the user can purchase more cheaply, It can induce users to purchase additional specific items and use discount benefits.

4 is a diagram schematically illustrating group information including a main item and a sub-item according to an embodiment of the present invention.

In an embodiment, the group information may include the main item 111 and one or more sub-items 222 to 999 grouped with the main item 111 . The sub-item may mean an auxiliary item that can be used together or mounted on the main item when the main item is used. For example, when the main item is a computer monitor, the sub-items may include a keyboard, a monitor cable, and a monitor arm.

In an embodiment, the plurality of sub-items 555 , 566 , and 577 related to each other may constitute one sub-item set. For example, a plurality of sub-items having the same item types and different attributes (eg, colors) may be configured as one sub-item set. Referring to FIG. 4 , sub-items 555 , 566 , and 577 may be grouped into one sub-item set, and, for example, keyboards having different colors may be grouped into one sub-item set.

Referring to FIG. 4 , some sub-items 222 , 333 , 444 , 555 and 666 are selected among one or more sub-items 222 to 999 , and the selected sub-items may be included in the selected set information together with the main item. For example, the selected set information may include at least some of one or more sub-items that the user selects for purchase along with the main item on the item's detail information page, and subsequent orders such as a shopping cart page, a checkout page, or an order page. Only the selected set information may be displayed on the page, and the sub-items 888 and 999 not selected on the detailed information page of the item may not be displayed on a subsequent page.

5 is a diagram illustrating a first page including group information according to an embodiment of the present invention.

Referring to FIG. 5 , a first page 500 displaying detailed information on the main item “Company A monitor” is shown. The first page 500 includes an area 510 including main item information 511 and one or more sub-item information 512 . The sub-item information 512 may include information on a discount amount that can be received when purchased together with the main item.

The area 510 may include an area 513 in which a part of one or more sub-items may be selected, and the area 513 may include one or more checkbox objects. After selecting a sub-item to be purchased together with the main item in the area 513 , the user may add it to the shopping cart or pay for it. That is, the shopping cart page or the payment page may include only a portion of the main item and one or more sub-items displayed in the area 510 and one or more sub-items selected by the user.

The region 510 may include an object 514 for receiving a selection input for changing an option of some sub-items among one or more sub-items. The user may check information on the sub-item set including the sub-item by clicking the object 514 , and the sub-item set may include a plurality of sub-items associated with the sub-item. For example, if the object 514 corresponding to the sub-item keyboard is clicked, a list of keyboards having different colors may be displayed.

6A to 6B are diagrams illustrating a second page including set information selected for adding to a shopping cart according to an embodiment of the present invention.

Referring to FIG. 6A , a second page 600 including selected set information according to an exemplary embodiment is illustrated. The second page 600 may be a shopping cart page including selected set information including a part selected by the user among one or more sub-items to be purchased together with the main item on the detailed information page of the main item. The second page 600 may include a second area 610 for grouping and displaying the selected sub-item and the main item included in the selected set information. As illustrated, the second area 610 may include information on grouped main items and selected sub-items, sales prices, discount prices, and the like. As such, even when the user enters the second page 600 by selecting a part of the main item grouped and displayed on the first page 500 and one or more sub-items, the main item and the main item and the By grouping the selected sub-items and displaying them together in the second area 610, the association between the plurality of pages is increased, so that the user can more intuitively understand group information and the selected set information, and the user experience can be improved, and the user When purchasing the main item, you can induce the purchase of the sub-item as well.

Referring to FIG. 6B , a second page 600 including selected set information according to an exemplary embodiment is illustrated. In the example shown in FIG. 6B , the second page 600 is a second area 610 that groups and displays the selected sub-item and the main item included in the selected set information, and the second area 610 displayed outside the second area 610 is not grouped. Item 620 . The server checks the ungrouped item 620 among the items included in the second page 600, and checks whether the ungrouped item 620 corresponds to the first sub-item among one or more sub-items included in the group information. can In the example shown in FIG. 6B , the ungrouped item “Company D monitor arm” is the first sub-item “Company D monitor arm” among the sub-items included in group information including the grouped main item “Company A monitor” It is the same type of item as ", but is not grouped together with "Company A monitor", which may be because the seller of the "Company A monitor" and the seller of the ungrouped "Company D monitor arm" are different from each other.

In the above example, the ungrouped item 620 is the same type of item as the first sub-item grouped together with the main item currently displayed in the first area 610 of the second page 600 (“Company D monitor arm”) ), the server may provide the user with a message 621 including information that a discount can be obtained when the ungrouped item 620 is replaced with the first sub-item. In an embodiment, the server may request promotion information from the second database based on the first sub-item and the selected set information, and receive alternative promotion information corresponding to the first sub-item and the selected set information from the second database. and alternative promotion information may be displayed in message 621 . The alternative promotion information may include information on an additional discount amount that can be obtained when the non-grouped item 620 is replaced with the first sub-item. A user who has confirmed the message changes the same type of ungrouped item 620 to the first sub-item and provides a discount through a click input for the message (eg, click a “confirm” button) without additional search. can receive

7 is a diagram illustrating a second page including set information selected for payment according to an embodiment of the present invention.

Referring to FIG. 7 , a second page 700 including selected set information according to an exemplary embodiment is illustrated. The second page 700 may be a payment page including selected set information including a part selected by the user among one or more sub-items to be purchased together with the main item on the detailed information page of the main item. The second page 700 includes an area 710 for displaying main items and sub-items included in the set information selected for payment, and an area for displaying payment amount information including discount information on items included in the selected set information ( 720). The area 710 may group and display main items and sub-items included in the selected set information, and the area 720 may display payment amount information including promotion information corresponding to the selected set information.

8 is a flowchart illustrating a flow of a method for providing grouping information of an item according to an embodiment of the present invention.

In step S810, the server may obtain information on the main item. In an embodiment, the information on the main item may be obtained from the user through the user terminal. In an embodiment, the user may input information on the main item to search for the main item through an e-commerce app installed in the user terminal, and the server obtains a search result for the main item from the database to display the user terminal can be provided to users. In an embodiment, the user may select a specific item from a list of items listed on the search result page and enter a detailed information page displaying detailed information on the selected item, and the controller may select the item selected by the user as information of the main item information can be obtained. For example, a user can search for “monitor”, a product they want to purchase on the search page, and enter the detailed information page for “monitor A” by selecting information about “monitor A” among one or more searched monitors. and the control unit may obtain information on the main item “Monitor A”.

In step S820, the server may receive group information including the main item and one or more sub-items grouped with the main item from the first database based on the information on the main item. The first database may include information on a group including a main item and one or more sub-items grouped with the main item, and the grouped main item and one or more sub-items are discounted when purchased together through an e-commerce server It may be that the same promotion can be provided. For example, when a user purchases a monitor that is a main item, items such as a keyboard and a monitor cable may be grouped with a monitor that is the main item as a sub-item, and the server includes a monitor that is the main item and a keyboard that is a sub-item, If you purchase the monitor cables together, you can purchase them at a lower price than if you purchase them separately. The control unit searches for a group including one or more sub-items that are grouped together with the main item in the first database, and that can be purchased together with the main item at a lower price than the existing price, and receives group information about the sub-item. can

In operation S830, the server may provide a first page including at least some of one or more sub-items and a main item. According to an embodiment, the first page may include both the main item and one or more sub-items grouped with the main item. In an embodiment, the first page may include only a part of one or more sub-items grouped with the main item together with the main item, and the control unit may include one or more sub-items according to a user input corresponding to some of the one or more sub-items from the user. Some of the sub-items may be displayed to the user.

In an embodiment, at least some of the one or more sub-items and the main item may be grouped and displayed in the first area on the first page. The first page may be a detailed information page for the main item, and the first page may include at least a portion of one or more sub-items and a first area for grouping and displaying the main item. The first area may include information on at least a portion of the grouped main item and one or more sub-items, information on a sale price, a discounted price, and the like. The server binds the main item and one or more sub-items included in the group in one area on the first page, so that the user can easily understand the correspondence between the main item and the sub-item, and the main item and the sub-item are discounted. The price can induce them to buy together.

In operation S840, the server may acquire selected set information including the sub-item and the main item selected according to the first user input corresponding to the first page. In an embodiment, the user may check the main item and one or more sub-items grouped with the main item on the first page, and may select at least a portion of the sub-items to be purchased together with the main item. In an embodiment, the first user input may include an input for adding the selected item to the shopping cart or a payment input for purchasing the selected item. The user may add the sub-item selected together with the main item to the shopping cart and continue shopping for another item, or may perform a payment input to directly purchase the sub-item selected together with the main item. When the first user input is an input for adding the selected item to the shopping cart, a second page to be described later may be a shopping cart page, and when the first user input is a payment input for purchasing the selected item, a second page to be described later is It may be a payment page.

In step S850 , the server may provide a second page including set information selected according to the second user input. In an embodiment, the selected sub-item and the main item included in the selected set information may be grouped and displayed in the second area on the second page. Just as at least some of the one or more sub-items and the main item are grouped and displayed in the first area included in the first page, the selected sub-item and the main item are grouped and displayed in the second area included in the second page , and the second area may include information on grouped main items and selected sub-items, sales prices, discount prices, and the like. As such, even when the user enters the second page by selecting some of the main item and one or more sub-items grouped and displayed on the first page, the main item and the selected sub-item are grouped and displayed together on the second page. , by increasing the association between a plurality of pages, the user can more intuitively understand group information including the main item and one or more sub-items, and can improve the user experience. When the user purchases the main item, the sub-item is also may entice them to purchase.

9 is a diagram illustrating some components of a system for providing grouping information of an item according to an embodiment of the present invention.

Referring to FIG. 9 , an information providing system according to an embodiment of the present invention is illustrated, and the system includes a user terminal 910 and a server 920 capable of communicating with each other.

The user terminal 910 may execute an e-commerce client program or a food delivery client program, and may include a transceiver 912 , a control unit 914 , an input unit 916 , and a display unit 918 .

The transceiver 912 may transmit/receive information to and from other nodes including the server 920 . The transceiver 912 may communicate with various types of external devices according to various types of communication methods. The transceiver 912 may include at least one of a Wi-Fi chip, a Bluetooth chip, a wireless communication chip, and an NFC chip. The Wi-Fi chip and the Bluetooth chip may perform communication using a WiFi method and a Bluetooth method, respectively. In the case of using a Wi-Fi chip or a Bluetooth chip, various types of connection information such as an SSID and a session key are first transmitted and received, and then various types of information can be transmitted and received after communication connection using the same. The wireless communication chip refers to a chip that performs communication according to various communication standards such as IEEE, ZigBee, 3rd Generation (3G), 3rd Generation Partnership Project (3GPP), and Long Term Evolution (LTE). The NFC chip refers to a chip operating in an NFC (Near Field Communication) method using a 13.56 MHz band among various RF-ID frequency bands such as 135 kHz, 13.56 MHz, 433 MHz, 860 to 960 MHz, 2.45 GHz, and the like.

The input unit 916 may receive a user's input and may include a touch screen, a microphone, and a button. The input unit 916 may receive various commands from the user. The input unit 916 may be implemented in various ways, such as a key or a touch panel. The key may include various types of keys such as mechanical buttons and wheels formed in various areas such as the front, side, or rear of the main body of the user terminal 910 . The touch panel may detect a user's touch input and output a touch event value corresponding to the sensed touch signal. When the touch panel is combined with the display panel to form a touch screen, the touch screen may be implemented with various types of touch sensors such as capacitive type, pressure sensitive type, and piezoelectric type. The capacitive type is a method of calculating touch coordinates by sensing micro-electricity generated by the user's body when a part of the user's body is touched on the touch screen surface using a dielectric coated on the touch screen surface. The decompression type includes two electrode plates built into the touch screen, and when the user touches the screen, the touch coordinates are calculated by detecting that the upper and lower plates of the touched point come into contact and current flows. A touch event occurring in the touch screen may be mainly generated by a human finger, but may also be generated by an object made of a conductive material capable of applying a change in capacitance.

The display unit 918 may display information related to the operation of the user terminal 910 and may display a page including the information described in the embodiment. In an embodiment, the display unit 918 may include various types of components such as a liquid crystal display (LCD), organic light emitting diodes (OLED), and the like. According to an embodiment, the display unit 918 may be configured to be connected to the internal components of the user terminal 910 by wire, and may display a wireless image through a configuration such as the transceiver 912 included in the user terminal 910 . It may be configured in a form connected to .

The controller 914 may control to perform the operation of the user terminal 910 described in the embodiment. Also, the controller 914 may include at least one processor configured to perform an operation of the user terminal 910 .

The processor may include at least one of a RAM, a ROM, a CPU, a graphic processing unit (GPU), and a bus (BUS). RAM, ROM, CPU and GPU, etc. may be connected to each other via a bus. The CPU accesses the memory and performs booting using the O/S stored in the memory. Then, various operations are performed using various programs, contents, data, etc. stored in the memory. The ROM stores an instruction set for booting the system, and the like. For example, when a turn-on command is input and power is supplied to the user terminal 910 , the CPU copies the OS stored in the memory to the RAM according to the command stored in the ROM, and executes the OS to boot the system. When booting is completed, the CPU copies various programs stored in the memory to the RAM, and executes the programs copied to the RAM to perform various operations. When the booting of the user terminal 910 is completed, the GPU displays the UI screen on the area of the display unit 918 . Specifically, the GPU may generate a screen on which an electronic document including various objects such as content, icons, and menus is displayed. The GPU calculates property values such as coordinate values, shape, size, color, etc., at which each object is to be displayed according to the layout of the screen. In addition, the GPU may generate screens of various layouts including objects based on the calculated attribute values. The screen generated by the GPU may be provided to the display unit 918 and displayed on each area of the display unit 918 .

In addition, the user terminal 910 may further include a speaker for outputting an event, and a storage unit (not shown) for storing at least some of the information transmitted and received through the transceiver 912 and information for the operation of the user terminal 910 . city) may be further included.

The server 920 is a device in which an e-commerce server program or a food delivery service program is executed, and may include a transceiver 922 , a controller 924 , and a storage 926 .

The transceiver 922 may transmit/receive information to and from other nodes including the user terminal 910 .

The controller 924 may control to perform the operation of the server 920 described in the embodiment. Also, the controller 924 may include at least one processor.

In addition, the server 920 may include a storage unit 926 for storing at least some of the information transmitted and received through the transceiver 922 and information for the operation of the server 920 . The storage unit 926 may include a first database including group information including a main item and one or more sub-items, and a second database including promotion information corresponding to the group information.

On the other hand, in the present specification and drawings, preferred embodiments of the present invention have been disclosed, and although specific terms are used, these are only used in a general sense to easily explain the technical content of the present invention and to help the understanding of the present invention, It is not intended to limit the scope of the invention. It will be apparent to those of ordinary skill in the art to which the present invention pertains that other modifications based on the technical spirit of the present invention can be implemented in addition to the embodiments disclosed herein.

110: user terminal
120: server
122: control unit
124: first database

Claims (14)

A method for providing item information in a server, the method comprising:
obtaining information on the main item;
receiving group information including the main item and one or more sub-items grouped with the main item from a first database based on the information on the main item;
providing a first page including at least a portion of the one or more sub-items and the main item;
obtaining selected set information including a sub-item selected according to a first user input corresponding to the first page and the main item; and
providing a second page including the selected set information according to a second user input;
The one or more sub-items are determined according to the main item,
The method of providing item information, wherein the first page includes a page displaying detailed information on the main item and the group information including at least a part of the one or more sub-items. According to claim 1,
At least some of the one or more sub-items and the main item are grouped and displayed in a first area on the first page,
The method of providing item information, wherein the selected sub-item and the main item included in the selected set information are grouped and displayed in a second area on the second page. According to claim 1,
requesting information from a second database based on the group information;
Receiving first promotion information corresponding to the group information from the second database;
requesting information from the second database based on the selected set information; and
Further comprising the step of receiving second promotion information corresponding to the selected set information from the second database,
The first page further includes the first promotion information,
The second page further comprises the second promotion information, the method of providing information of the item. According to claim 1,
The method of providing item information, wherein the first user input includes an input for adding the selected item to a shopping cart or a payment input for purchasing the selected item. According to claim 1,
The group information includes seller information for the main item and the one or more sub-items,
A method of providing item information, wherein the seller of the one or more sub-items grouped with the main item is the same as the seller of the main item. According to claim 1,
At least a portion of relationship information between the main item included in the first page and the one or more sub-items grouped is maintained in the second page. According to claim 1,
When the main item is a first type of item, the one or more sub-items include insurance information associated with the main item. 4. The method of claim 3,
checking an ungrouped item among the items included in the second page;
when the ungrouped item corresponds to a first sub-item among the one or more sub-items included in the group information, requesting information from the second database based on the first sub-item and the selected set information; ; and
Receiving alternative promotion information corresponding to the first sub-item and the selected set information from the second database,
The second page further comprises the alternative promotion information, the method of providing information of the item. 9. The method of claim 8,
and replacing the ungrouped item included in the second page with the first sub-item according to a third user input corresponding to the alternative promotion information. 4. The method of claim 3,
obtaining a fourth user input for updating the selected set information with subset information in the second page;
requesting information from the second database based on the subset information;
Receiving, from the second database, promotion information corresponding to the subset information,
the subset information includes the main item,
The second page further includes promotion information corresponding to the subset information. 4. The method of claim 3,
When the first promotion information corresponding to the group information is changed, receiving the changed promotion information corresponding to the group information from the second database; and
The method of providing information of an item further comprising the step of displaying the changed promotion information on the first page. 4. The method of claim 3,
searching the first database for group information related to an ungrouped item among the items included in the second page;
requesting information from the second database based on the found group information; and
Further comprising the step of receiving additional promotion information corresponding to the retrieved group information from the second database,
The second page further comprises the additional promotion information, the method of providing information of the item. In the server for providing item information,
a first database;
a transceiver for sending and receiving information to and from other devices; and
Control the transceiver, obtain information on the main item, receive group information including the main item and one or more sub-items grouped with the main item from a first database based on the information of the main item, providing a first page including at least a portion of one or more sub-items and the main item, and obtaining selected set information including a selected sub-item and the main item according to a first user input corresponding to the first page; , a processor that provides a second page including the selected set information according to a second user input,
The one or more sub-items are determined according to the main item,
The first page includes a page displaying detailed information on the main item and the group information including at least a part of the one or more sub-items, the server providing information on the item. A non-transitory computer-readable storage medium comprising:
A medium configured to store computer readable instructions, comprising:
The computer readable instructions, when executed by a processor, cause the processor to:
obtaining information on the main item;
receiving group information including the main item and one or more sub-items grouped with the main item from a first database based on the information on the main item;
providing a first page including at least a portion of the one or more sub-items and the main item;
obtaining selected set information including a sub-item selected according to a first user input corresponding to the first page and the main item; and
to perform a method of providing information of an item in a server, comprising providing a second page including the selected set information according to a second user input;
The one or more sub-items are determined according to the main item,
The first page includes a page displaying detailed information about the main item and the group information including at least a portion of the one or more sub-items.

Images