KR100683088B1 - Method for independent shopping mall operation - Google Patents

Abstract

The present invention relates to a method for operating an independent shopping mall using a network and a computer-readable recording medium recording a program for executing the same. More particularly, the present invention relates to a registered member in operating an online shopping mall selling various items. Selling clones of malls and granting independent operating rights to enable active shopping malls, while members operating the independent malls receive membership margins based on the sales margins of the independent shopping malls according to a predetermined margin. At the same time, the sales performance of some of the products sold at the main store mall is circulated to each member according to the rotation, and reflected in the member margin. It is possible and the independent mall side Pingmol reduces the burden on the sales during the operation, while many of the reserved relates to stable shopping mall independent operations with which enables network operating method, and a computer-readable recording medium recording a program for executing it.

Mall, clone mall, allowance

Description

How to operate an independent shopping mall using a network {METHOD FOR INDEPENDENT SHOPPING MALL OPERATION}

1 is an exemplary view of an information communication system to which the present invention is applied.

2 is an exemplary view of an operator server to which the present invention is applied.

3 is an overall flowchart illustrating a method for operating an independent shopping mall using a network according to an embodiment of the present invention.

4 is an exemplary view of a member information input window according to an embodiment of the present invention.

5A is an exemplary view of a product list screen according to an embodiment of the present invention.

5B is an exemplary view of a product detail information screen according to an embodiment of the present invention.

5C is an exemplary view of a product order information input screen according to an embodiment of the present invention.

6 is a detailed flowchart illustrating a cumulative sales status providing step according to an exemplary embodiment of the present invention.

7 is a detailed flowchart illustrating a member margin calculation step based on independent sales results and sequential margins according to an embodiment of the present invention.

<Explanation of symbols for the main parts of the drawings>

100: information network 200: member computer

310: SMS server 320: mail server

400: operator server 410: central processing unit

420: data storage device 430: operating system

440: memory device

The present invention relates to a method for operating an independent shopping mall using a network. More particularly, in operating an online shopping mall that sells a variety of goods, a subscription member can sell a clone shopping mall of the shopping mall and grant an independent operation right. While active shopping malls can be operated, the members operating the independent malls calculate and pay the member margins according to the sales sales of the independent shopping malls according to the predetermined margin criteria, and at the same time, the products sold at the main mall The sales performance can be increased by the rapid expansion of affiliated independent malls and purchase members at the main mall, and the independent mall side owns its own shopping mall while operating. Should not significantly reduce the sales burden of Of the shopping mall it will operate on the possibly independent shopping mall managing method using the network.

Today, as the use of the Internet has rapidly increased due to the development of information and communication technology, the term electronic commerce has become increasingly common. In addition, e-commerce is expected to deepen into our daily lives in light of the current expansion of investments in the expansion of information and communication networks and the rapid increase of the Internet population.

It is the most active part of e-commerce, and the online shopping mall is where many people go through the web. An online shopping mall is a form of electronic commerce between business-to-person, business-to-business, and personal-to-person. Therefore, consumers can purchase their desired products using online shopping malls as they do in department stores or supermarkets in the real world.

Conventionally, online shopping malls using the Internet provide products to companies operating electronic commerce in the manufacturing industry, and companies operating electronic commerce take the form of selling to consumers using the Internet. Another method is to build a homepage of its products, promote them through events, and induce consumers to purchase.

However, recently, shopping malls are already attracting many buyers as members, and customers are also reluctant to move to other shopping malls due to their familiarity with the web interface or purchasing method of the existing shopping malls. Excessive advertising costs, enormous membership and administrative expenses are required to attract actual buyers. Furthermore, fierce price competition with other shopping malls is inevitable, making it difficult to create profit models.

The present invention has been made to solve the above problems, the purpose is to operate a shopping mall on-line to sell a variety of goods to sell the clone member (clone) shopping mall of the shopping mall and to grant an independent operating right While active shopping malls can be operated, the members operating the independent malls calculate and pay the member margins according to the sales sales of the independent shopping malls according to the predetermined margin criteria, and at the same time, the products sold at the main mall The sales performance can be increased by the rapid expansion of affiliated independent malls and purchase members at the main mall, and the independent mall side owns its own shopping mall while operating. Stable shopping by significantly reducing sales burden To provide an independent shopping mall managing method using a network that is operated by enabling.

Independent shopping mall operating method using a network according to an aspect of the present invention for achieving the above object is (a) receiving a store sale request signal for the sale of the online branch of the main shopping mall from the member computer connected to the operator server Step S120; (b) The operator server transmits a pre-sale application for store sale to the member computer and receives the pre-sale application information, and newly establishes a clone shopping mall of the main shopping mall operated by the operator server to become a member shopping mall. Notifying the member of the installation information of the mall (S130); (c) receiving, by the operator server, the user's product order information for any one of the products registered and posted in the shopping mall from the user's computer (S140); (d) The operator server stores the order information in the area of the order information DB allocated to each independent mall or the main shopping mall where the product order information is generated, and performs a procedure for payment and delivery of the order product. And storing the sales sales information generated according to the product sales in the sales information DB inside the allocated mall or the main shopping mall (S160-S170). (e) The operator server determines the sequential margin target products according to the classification and grade information of the sequential margin target products inputted from the manager among the main store sales products when a predetermined cycle arrives, and allocates sales sales of the corresponding sequential margin target products. Allocating the net sales to each independent mall according to a rotation rule, and calculating retail sales for each independent mall and a member margin for each independent mall according to the serial sales (S190); And (f) storing the member margin for each independent mall calculated by the operator server in the allowance information DB and publishing the settlement allowance information for each independent mall operator, and operating the corresponding independent mall operator through an SMS server or a mail server. Step S200 of notifying the member of the allowance information; Characterized in that it comprises a.

Preferably, (g) when the operator server receives the sales information request signal for the independent mall owned by the member from the member computer, or when a predetermined period arrives, the member of the member through a predetermined authentication procedure. And after obtaining the information, searching the sales information DB of the data storage device and transmitting information on the cumulative sales status of the independent mall to the corresponding member computer (S180).

More preferably, the step (g) comprises the steps of: receiving a sales information request signal for requesting sales status for an independent mall owned by the member from a member computer to which the operator server is connected (S181); Requesting input of the login information to the member computer by the operator server and receiving login information for member authentication from the corresponding member computer (S183); Extracting, by the operator server, the sales information DB of the internal data storage device using the received member information of the member and extracting information about sales and sales results through the independent mall of the member (S184); And providing, by the operator server, information on the sales status of the corresponding member to the corresponding member computer through the information communication network (S185). Characterized in that it comprises a.

More preferably, the step (e) may include: classifying, by the operator server, a predetermined number of sequential margin target products designated by an administrator among products directly sold at the main shopping mall for a predetermined period (S191); Classifying the sequential margin target products by the operator server and designating a grade as a sequential margin target product for each price of the corresponding product (S192); Setting, by the operator server, the sales of the sequential margin target products for each independent mall according to a predetermined dividend rotation information so as to be calculated as the sales of the distributed independent mall (S193); Calculating, by the operator server, the total sales of the independent mall by adding up the sequential sales of the set independent mall and retail sales according to sales performance within the period of the independent mall, for each independent mall (S194); And calculating, by the operator server, a predetermined margin criterion to the total sales for each independent mall calculated by the operator server, calculating a member margin according to the operation of the independent mall within the period of the independent mall operator, and storing the margin in the allowance information DB of the data storage device (S195). ); Characterized in that it comprises a.

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Hereinafter, with reference to the accompanying drawings will be described in detail a preferred embodiment of the present invention.

In the following the present invention, while operating an online shopping mall that sells a variety of goods to sell the clone member (clone) shopping mall of the corresponding shopping mall and granting an independent operating right to enable the operation of the active shopping mall, the independent The member operating the mall calculates and pays the member margin according to the sales of the independent shopping mall according to the predetermined margin standard, and at the same time rotates the performance of some of the products sold in the mall by the member according to the predetermined rotation. It is reflected in the member margin so that the main store mall can increase sales through the rapid spread of affiliated independent malls and purchasing members, while the independent mall side can own its own shopping malls and reduce the sales burden in the operation process, thus enabling stable shopping mall operation. Independent shopping mall using network The operating method will be described as a preferred embodiment, but the technical idea of the present invention is not limited to this and can be variously implemented by those skilled in the art.

1 is an example of an information communication system to which the present invention is applied, and FIG. 2 is an example of an operator server to which the present invention is applied.

As shown in FIG. 1, an information communication system to which the present invention is applied includes an information communication network 100, a member computer 200, an SMS server 310, a mail server 320, and an operator server 400. do.

The information communication network 100 includes a wired Internet network of TCP / IP protocol and a wireless Internet network such as WAP protocol.

In addition, the member computer 200 is connected to the operator server 400, which will be described later through the information communication network 100 of the member information and cyber shop for joining as a member of the main shopping mall operated by the operator server 400 The member computer 200 transmits application information for the sale of the store for sale, receives information about the independent shopping mall distributed from the main shopping mall, and transmits and receives information according to the operation of the independent shopping mall and the purchase of the product. Is a communicative computer device that has an Internet browser capable of displaying web content, mobile phones capable of wireless Internet communication, personal digital assistants (PDAs) and IMT2000 and landline phones, as well as personal computers such as desktop computers and notebook computers. Display devices, including those not shown in the drawings, It also includes a Pentium or higher central processor, data storage, 64Mb or more memory, and Windows 98 or higher.

On the other hand, the member computer 200 is connected through the information communication network 100 to send and receive information for membership registration and independent mall sale, and a number of independent malls which are clone malls of the same type as the main store and the main store online As illustrated in FIG. 2, the operator server 400 managed in the above may include a central processing unit 410, a data storage device 420, a memory device 440 including RAM and ROM, and a separate operating system 430. And an input / output device and a display device not shown in the drawing.

At this time, a plurality of independent malls such as clone malls are directly operated in the operator server 400, as well as operated in a separate clone server that duplicates the main store mall, and various management data for shopping mall operation are integrated into one. The data is stored in the operator server 400 to avoid redundant storage of the same data, and the authority of copying, regenerating, and exchanging data is designed to be provided by the operator server 400 to avoid traffic concentration by avoiding concentration of server traffic. It is also possible to enable stable system operation. In the following embodiment of the present invention is described as operating the main office mall and a plurality of independent malls replicated in one operator server 400, but the present invention is not limited thereto as described above.

The central processing unit 410 should be able to perform a large number of mathematical calculations and examine the database when exchanging large amounts of business and mutual information. Generally, an Intel 100MHz P54C, a Motorola 120MHz PowerPC604 or a Sun Microsystems 166MHz Ultra It is preferably a central processing unit of SPARC-1 series or higher, and is operated by a separate operating system.

The memory device 440 temporarily stores data according to the present invention, and is preferably a memory device of 128 MB or more.

The data storage device 420 may include a member information DB, a shopping mall DB, a product information DB, an order information DB, a sales information DB, and an allowance information DB. In general, the data storage device 420 may be configured by database management software such as data software manufactured by Oracle Corporation. Used to create and manage databases.

The member information DB stores personally identifiable information including a member's name, gender, address, social security number, ID, password, recommender ID, bank account information, date of birth, mobile phone number, and e-mail address. It is not limited to this.

The shopping mall information DB may be used to operate personal mall information and independent malls including names, addresses, mobile phone numbers, e-mail addresses, attractee information, and invitee information of independent mall members subscribed to the clone shopping mall operation of the corresponding shopping mall. Store mall installation information including mall application information, mall access address information, and the like, but is not limited thereto.

The product information DB is an independent mall among product basic information including information on products sold in the corresponding main shopping mall and independent mall, price information, seller information, sales quantity information, and delivery information, and direct sales products of the corresponding main shopping mall. Sequential margin target product information and sequential margin target product rating information, etc., which are allocated to sales, are stored in, but are not limited thereto.

The order information DB stores order information, shipping information, and payment information for ordering goods sold in the corresponding main shopping mall and independent mall, but is not limited thereto.

The sales information DB stores information on sales details, sales information of quarterly sales, and sales of the disembarkation group of the products sold in the corresponding main shopping malls and independent malls, but is not limited thereto.

The allowance information DB is based on the distribution margin of the net sales of the independent mall operating the clone shopping mall of the main shopping mall and the sequential margin target product to which the corresponding sales are allocated to the independent malls of the direct sales products of the main shopping mall. Dividend rotation information for each independent mall, and allowance payment details according to the margin for each independent mall are stored, but are not limited thereto.

In the present embodiment, the main store shopping mall refers to a shopping mall directly operated on the Internet by the operator server 400 for online sale of various items.

In addition, the independent mall refers to a branch shopping mall in which the member computer 200 is registered as a chain store and is granted an operation right by joining the main store of the operator server 400 as a affiliate store, and thus, the main store shopping mall. It refers to a clone shopping mall that shares and uses the same web page as the main shopping mall while the independent mall manages the actual operation and sales.

The sequential margin target products mean at least one or more predetermined products that are allocated to independent malls among the products sold directly in the main shopping mall, and the sequential margin target products are classified by product category and product price range. Various settings can be applied.

The grade of the sequential margin target product refers to a price-level grade that is classified into at least one predetermined step according to the selling price of the sequential margin target product designated to be allocated to sales in an independent mall among sales products of the main shopping mall. For example, among the grades of the target product, F grade means a price product of less than 50,000 won, E grade means a price product of 50,000 to 100,000 won, and D grade means a price product of 100,000 to 300,000 won, , C grade means a price product of 300,000 won to 500,000 won, B grade means a price product of 500,000 won to 1 million won, A grade may mean a price product of more than 1 million won, but this is an example The present invention is not limited thereto.

The retail margin refers to a margin allowance paid to the independent mall operator in accordance with a predetermined retail margin standard in sales of products sold directly in the independent mall.

The sequential margin means a margin allowance paid to the independent mall operator by sales of the sequential margin target product received in accordance with the dividend rotation information in the independent mall.

The dividend rotation information refers to reference information for allocating sequential margin target products sold directly in the main shopping mall to respective independent malls, and the dividend rotation information for each grade of sequential margin target products according to a predetermined cycle. For example, in January, "A" independent mall receives dividends of grade F products, and "I" independent mall receives dividends of grade E, Independent Mall will receive D-class sequential margin products, and Independent Mall will receive C-class sequential margin products, and in February, Independent Mall will receive E-class sequential margin products. Received goods, "I" independent malls receive D-class sequential margins, "C" independent malls receive C-grade sequential margins, "D" independent malls, B-class sequential margins Ship the target goods In March, the "A" Independent Mall receives dividend-grade merchandise of grade D, the "I" Independent Mall receives dividend-grade merchandise of grade C, and the "D" standalone mall is graded B The dividend rotation may be configured in such a way that dividends will be allocated, and "D" independent malls will receive dividends of A-grade sequential margins.The dividend rotation may be based on membership, performance, or reverse performance. It can be applied in various ways.

On the other hand, the SMS server 310 and the mail server 320 is an information message received from the operator server 400 in response to a request from the operator server 400, for example, a congratulatory message in accordance with the membership, independent mall installation information , The product catalog information, payment information according to the product purchase, order cancellation confirmation information, purchase customized service information, settlement allowance information according to the independent mall operation, etc. is transmitted to the member's mobile phone or the member's designated e-mail address. .

In this case, the SMS server 310 transmits a short message of about 100 characters or less (80 bytes) when sending an information message to a member, or SMS, picture, or voice of about 1,000 characters. It can be transmitted to the mobile phone of the customer in the MMS (Multimedia Message Service) method, including the transmission, wherein, the SMS server 310 and the mail server 320 is the operator server (in the detailed description and drawings); Although described and illustrated as operating separately from 400, the principles of the present invention are not limited thereto and are added to the operator server 400 by adding at least one or more of an SMS server 310 and a mail server 320 as a single server. Of course, it is possible to operate expanded.

The overall flow of the present invention will be described with reference to FIG. 3 as follows.

3 is an overall flowchart illustrating a method of operating an online franchise shopping mall according to an embodiment of the present invention.

When the user connects to the operator server 400 related to the present invention using his computer 200 through the information communication network 100, the central processing unit 410 of the operator server 400 is shown in FIG. By transmitting the member information input window as described above, the personal information of the user for joining the customer as a member of the operator site related to the present invention is received through the information communication network 100, and the data storage device 420 receives the member. By performing the membership step of the operator site related to the present invention by storing in the information DB (S110).

At this time, the member information DB includes personal information including personal name, gender, address, social security number, ID, password, recommender ID, bank account information, date of birth, mobile phone number, and e-mail address. However, the present invention is not limited thereto.

The central processing unit 410 of the operator server 400 in order to receive an online branch of the main shopping mall operated by the operator server 400 from the member computer 200 connected through the information communication network 100 Receive the shop sale request signal selected by the member (S120).

The central processing unit 410 transmits a pre-sale application for store sales to the member computer 200 to receive pre-sale information from the corresponding member, and operates a clone shopping mall of the main shopping mall operated by the operator server 400. Newly opened and transmits installation information (eg, access address on the web, management ID information, etc.) of the member independent mall which is the clone shopping mall to the corresponding member through an e-mail or a mobile phone message, and transmits the installation information of the data storage device 420. Independent shopping mall and product information providing step according to an embodiment of the present invention by storing in the shopping mall information DB, by extracting information on the products required to sell in the independent mall from the product information DB to be posted in the independent mall It performs (S130).

That is, the independent mall is a clone shopping mall of the corresponding main shopping mall, and all processes such as product registration, member order, sale management, product delivery, and product return through the independent mall are actually performed in the corresponding main shopping mall.

At this time, the shopping mall information DB is operated independent personal information and independent mall including the name, address, mobile phone number, e-mail address, attractee information, the information of the prisoner of the independent mall members subscribed to operate the clone shopping mall of the main shopping mall Store installation information including mall application information, mall access address information, etc., the product information DB is information about the products sold in the main store and the independent mall, price information, seller information, sales quantity information In addition, the basic information including the shipping information and the sequential margin target product information and the sequential margin target product information that is allotted to the independent malls of the direct sales products of the main store shopping mall, etc. store the information, but the present invention is limited to this no.

The central processing unit 410 receives product order information for a user purchase of any one of the products registered and posted in the shopping mall from the user's computer 200 connected through the information communication network 100 ( S140).

At this time, a user connected through the information communication network 100 may display a product list screen as shown in FIG. 5A, a product detail information screen as shown in FIG. 5B, and a product order information input screen as shown in FIG. 5C. 5A, 5B, and 5C, each of the shopping mall user interfaces shown in FIG. 5A, 5B, and 5C is preferably provided as the same interface in the main shopping mall and the independent mall, but at the discretion of the operator of each independent mall. Of course, some discretion may be granted to discount rates, options, and options.

The CPU 410 determines whether the product order information received through the step S140 is received in the independent mall or the main shopping mall (S150), and when the corresponding product order information is received from the independent mall. The central processing unit 410 stores the contents of the order information in the allocated area of the independent mall in which the order is generated in the order information DB, proceeds with the procedure for payment and delivery of the corresponding product, and the independent mall. By storing the sales amount information generated in accordance with the sale of goods through the sales information DB in the allocated area of the relevant independent sales mall, the order processing and independent sales sales storage step according to an embodiment of the present invention is performed (S160).

On the other hand, as a result of the determination in step S150, when the corresponding product order information is received from the main store, when the corresponding product order information is received from the main store, the central processing unit 410 displays the contents of the order information order information. The DB stores the data in the allocated area of the main shopping mall and proceeds with the payment and delivery of the ordered goods, while the sales information DB generates the sales amount information generated by selling the goods through the main shopping mall. By storing in the area, the order processing and the main store sales store step according to an embodiment of the present invention (S170).

In this case, the order information DB stores the orderer information, the delivery address information, and payment information for ordering the products sold in the main store and the independent mall, and the sales information DB is the sale of the products sold in the main store and independent mall respectively Information on the details, information on quarterly sales, information on sales of the disembarkation group is stored, but the present invention is not limited thereto.

The central processing unit 410 receives the sales information request signal for the independent mall owned by the member from the member computer 200, or when a predetermined period arrives, the member information of the member through a predetermined authentication procedure Acquiring the cumulative sales status according to an embodiment of the present invention by retrieving the sales information DB of the data storage device 420 and transmitting information on the cumulative sales status of the independent mall to the member computer 200 after acquiring Perform (S180).

The central processing unit 410 determines the sequential margin target products according to the classification and grade information of the sequential margin target product input from the manager among the main store sales products when a predetermined cycle arrives, and each independent mall according to a predetermined dividend rotation rule Allocate the sales sales of the corresponding target products of the respective sequential margins, and calculate the member margin for each independent mall according to the retail sales and the sequential sales for each independent mall in the corresponding period (S190).

At this time, the dividend rotation rules may be freely applied in the order of subscription of each independent mall, or in the order of performance or reverse performance, and the operators of each independent mall may not only retail sales uploaded from their own independent mall, but also the main shopping mall according to the dividend rotation. Part of the company's sales will be paid out as sequential sales, which will significantly reduce the sales burden in the independent mall operation process.

The central processing unit 410 stores the member margin for each independent mall calculated through the step S190 in the allowance information DB of the data storage device 420, and the respective settlement operator information can be viewed by the independent mall operators. It is disclosed so that it can be notified as a payment information message to the member of the independent mall operator through the SMS server 310 or the mail server 320 (S200).

In this case, the allowance information DB divides the retail margin information according to the pure sales of the independent mall operating the clone shopping mall of the main shopping mall and the sequential margin target product in which the corresponding sales are allocated to the independent malls of the direct sales products of the main shopping mall. Although the dividend rotation information for each independent mall, the allowance payment history information according to the independent mall margin, are stored, but the present invention is not limited thereto.

The cumulative sales status providing step of step S180 will be described in detail with reference to FIG. 6 as follows.

6 is a detailed flowchart illustrating a cumulative sales status providing step according to an exemplary embodiment of the present invention.

The central processing unit 410 of the operator server 400 receives a sales information request signal requesting the sales status for the independent mall owned by the member from the member computer 200 connected through the information communication network 100. (S181).

The central processing unit 410 requests the member computer 200 to input login information to determine whether the member is a registered member of the shopping mall (S182), and if the member is a non-member, the central processing unit. The device 410 implements the procedure to step S110.

On the other hand, as a result of the determination in step S182, when the member is a subscription member, the central processing unit 410 receives the login information for member authentication from the member computer 200 (S183).

The central processing unit 410 searches the sales information DB of the data storage device 420 using the member information of the member received through the step S183, and the sales history and sales performance through the independent mall of the member. Extract information about (S184).

The central processing unit 410 provides the extracted information on the sales status of the member to the member computer 200 through the information communication network 100 (S185).

The CPU 410 determines whether a predetermined period for notification of sales status for each member has arrived (S186), and when the corresponding cycle arrives, the CPU 410 proceeds to step S183. To implement.

In this case, the individual offer of sales status information according to the arrival of the cycle may be made through a mobile phone message or an email through the SMS server 310 or the mail server 320.

On the other hand, a detailed description of the member margin calculation step according to the independent sales sales and sequential sales step S190 will be described in detail with reference to FIG.

7 is a detailed flowchart illustrating a calculation of a member margin according to sales of independent malls and sequential sales according to an embodiment of the present invention.

The central processing unit 410 of the operator server 400 classifies a predetermined number of sequential margin target products specified by the manager among the products directly sold in the main shopping mall for a predetermined period of time (S191).

The CPU 410 classifies the sequential margin target goods classified through the step S191 to at least one or more grades (eg, A, B, C, D, E, F grades according to the selling price of the corresponding product). ) To match each of the sequential margin target product grades (S192).

The central processing unit 410 divides the sales of the sequential margin target products, which are the main store sales products each having a sequential margin target product grade, by dividing the sales by the respective independent malls according to the predetermined dividend rotation information, and may be calculated as the sales of the corresponding independent malls. To set (S193).

The dividend rotation information refers to reference information for allocating sequential margin target products sold directly in the main shopping mall to respective independent malls, and the dividend rotation information for each grade of sequential margin target products according to a predetermined cycle. The dividend rotation may be cyclically distributed to the independent mall, and the criteria for the dividend rotation may be variously applied in the order of membership registration, performance, or reverse performance.

The central processing unit 410 sums the sequential sales of the independent malls set through step S193 and the retail sales according to the sales results within the period of the independent malls for each independent mall, for the entire period of the independent malls. Calculate the sales (S194).

The central processing unit 410 calculates a predetermined margin basis (for example, a margin of 10% of sales) to the total sales for each independent mall calculated through the step S194, according to the operation of the independent mall within the period of the independent mall operator. The member margin is calculated and stored in the allowance information DB of the data storage device 420 (S195).

The present invention described above is capable of various substitutions, modifications, and changes without departing from the spirit of the present invention for those skilled in the art to which the present invention pertains. It is not limited to drawing.

As described above, the independent shopping mall operating method using the network shown in the present invention in the operation of online shopping malls selling a variety of goods to sell a clone shopping mall of the shopping mall and give an independent operating right to the active shopping mall While operating the independent mall, the member's margin is calculated and paid to the member who operates the independent mall according to the predetermined margin standard, and the sales of some of the merchandise sold in the main store are sold according to the predetermined rotation. As the results of the product are circulated to each member and reflected in the member margin, the main store mall can distribute other traffic to the independent operation of the site, and it is easy to increase sales due to the rapid spread of affiliated independent malls and purchasing members with enhanced loyalty. It works.

In addition, the independent mall side owns and operates its own shopping mall for a lifetime, and in the process, it can additionally obtain a predetermined circulation margin from the main shopping mall, thereby significantly reducing sales and margin burdens, thereby enabling stable shopping mall operation. .

Claims (8)

(A) step (S120) receiving a shop sale request signal for selling the online point of sale of the main store from the member computer connected to the operator server; (b) The operator server transmits a pre-sale application for store sale to the member computer and receives the pre-sale application information, and newly establishes a clone shopping mall of the main shopping mall operated by the operator server to become a member shopping mall. Notifying the member of the installation information of the mall (S130); (c) receiving, by the operator server, the user's product order information for any one of the products registered and posted in the shopping mall from the user's computer (S140); (d) The operator server stores the order information in the area of the order information DB allocated to each independent mall or the main shopping mall where the product order information is generated, and performs a procedure for payment and delivery of the order product. And storing the sales sales information generated according to the product sales in the sales information DB inside the allocated mall or the main shopping mall (S160-S170). (e) The operator server determines the sequential margin target products according to the classification and grade information of the sequential margin target products inputted from the manager among the main store sales products when a predetermined cycle arrives, and allocates sales sales of the corresponding sequential margin target products. Allocating the net sales to each independent mall according to a rotation rule, and calculating retail sales for each independent mall and a member margin for each independent mall according to the serial sales (S190); And (f) storing the member margin for each independent mall calculated by the operator server in the allowance information DB, and publishing the settlement allowance information for each independent mall operator, and the member who is the independent mall operator through an SMS server or a mail server. Notifying the allowance information to the message (S200); Including, The step (e) is (e-1) the operator server classifying a predetermined number of sequential margin target products designated by the manager among the products sold directly at the main shopping mall for a predetermined period (S191); (e-2) the operator server classifying the sequential margin target products sold directly in the main shopping mall and designating a grade as a sequential margin target product for each price of the corresponding product (S192); (e-3) setting, by the operator server, the sales of the sequential margin target products sold directly in the main shopping mall by each independent mall according to a predetermined dividend rotation information to be calculated as the sales of the distributed independent mall (S193); (e-4) calculating, by the operator server, the total sales of the independent mall by adding up the net sales of the independent mall and the retail sales according to the sales results within the period of the independent mall, for each independent mall ( S194); And (e-5) The member server calculates a member margin according to the operation of the independent mall within the period of the independent mall operator by adding a predetermined margin standard to the total sales for each independent mall calculated by the operator server, and storing it in the allowance information DB of the data storage device. Step S195; Including but not limited to: According to the dividend rotation, sales of at least one or more of the sequential margin target products sold directly at the main shopping mall are allocated to each independent mall as independent mall sales, and each independent mall is added to the subscription or performance order. In this case, the price grades of the products to be allocated as their sales among the sequential margin target products are differentially applied to each independent mall, and the price grades of the sequential margin target products to be allocated to each independent mall are cyclically applied. Independent shopping mall operating method using a network. The method of claim 1, (g) when the operator server receives the sales information request signal for the independent mall owned by the member from the member computer or when a predetermined period arrives, the member server of the member is obtained through a predetermined authentication procedure. And retrieving the sales information DB of the data storage device and transmitting information on the cumulative sales status of the independent mall to the corresponding member computer (S180). The method of claim 2, The step (g) is Receiving a sales information request signal for requesting a sales status of an independent mall owned by the member from a member computer to which the operator server is connected (S181); Requesting input of the login information to the member computer by the operator server and receiving login information for member authentication from the corresponding member computer (S183); Extracting, by the operator server, the sales information DB of the internal data storage device using the received member information of the member and extracting information about sales and sales results through the independent mall of the member (S184); And Providing, by the operator server, information on the sales status of the extracted member to the corresponding member computer through the information communication network (S185); Independent shopping mall operating method using a network comprising a. delete delete delete delete delete

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