JP2016177818A - Information processing device, terminal device, information processing method, and information processing program - Google Patents

Abstract

PROBLEM TO BE SOLVED: To appropriately associate information pieces collected from an identical terminal device, with each other.SOLUTION: An information processing device includes an acquisition section and an association section. The acquisition section obtains, from an application, terminal information for identifying a terminal device and feature information that is generated at the timing of the application transmitting the terminal information on the basis of information which is allocated to the terminal device and varies over time; and obtains, from a browser, cookie information and the feature information that is generated at the timing of the browser transmitting the cookie information. The association section associates the terminal information obtained by the acquisition section and the cookie information obtained by the acquisition section with the feature information obtained by the acquisition section.SELECTED DRAWING: Figure 2

Description

  The present invention relates to an information processing device, a terminal device, an information processing method, and an information processing program.

  In recent years, smart devices such as smartphones and tablet terminals have become widespread. A user who uses such a terminal device such as a smart device acquires information using an application or a web browser installed in the terminal device. Therefore, a technique for estimating the identity of a terminal device based on information regarding the terminal device that requests acquisition of information is provided.

Japanese Patent No. 5580372

  However, in the above-described conventional technology, it is not always possible to appropriately estimate the same terminal device and appropriately associate information collected from the same terminal device. For example, even when the information regarding the terminal device is similar, there is a possibility that the terminal device is different, and information collected from the same terminal device cannot always be appropriately associated.

  The present application has been made in view of the above, and an object thereof is to provide an information processing device, a terminal device, an information processing method, and an information processing program that appropriately associate information collected from the same terminal device. To do.

  The information processing apparatus according to the present application transmits the terminal information from the application based on terminal information for identifying the terminal apparatus and information that is allocated to the terminal apparatus and varies with time. Obtained from the browser, the acquisition unit for acquiring the cookie information from the browser and the feature information generated at the timing when the browser transmits the cookie information, and acquired by the acquisition unit It is characterized by comprising a stringing unit that links the terminal information acquired by the acquiring unit and the cookie information acquired by the acquiring unit to the feature information.

  According to one aspect of the embodiment, there is an effect that information collected from the same terminal device can be appropriately associated.

FIG. 1 is a diagram illustrating an example of a pegging process according to the embodiment. FIG. 2 is a diagram illustrating a configuration example of the server apparatus according to the embodiment. FIG. 3 is a diagram illustrating an example of the tied information storage unit according to the embodiment. FIG. 4 is a diagram illustrating an example of a cookie information storage unit according to the embodiment. FIG. 5 is a diagram illustrating a configuration example of the terminal device according to the embodiment. FIG. 6 is a diagram illustrating an example of a terminal ID storage unit according to the embodiment. FIG. 7 is a diagram illustrating an example of the discrimination information storage unit according to the embodiment. FIG. 8 is a diagram illustrating an example of the cookie information storage unit according to the embodiment. FIG. 9 is a sequence diagram illustrating a linking process procedure according to the embodiment. FIG. 10 is a diagram illustrating an example of the associating process according to the first modification. FIG. 11 is a diagram illustrating an example of the associating process according to the second modification. FIG. 12 is a diagram illustrating a configuration example of a server apparatus according to the second modification. FIG. 13 is a sequence diagram illustrating a pegging process procedure according to the second modification. FIG. 14 is a hardware configuration diagram illustrating an example of a computer that implements the functions of the information processing apparatus.

  Hereinafter, an information processing apparatus, a terminal device, an information processing method, and an information processing program according to the present application (hereinafter referred to as “embodiment”) will be described in detail with reference to the drawings. In addition, the information processing apparatus, the terminal device, the information processing method, and the information processing program according to the present application are not limited by this embodiment. In the following embodiments, the same portions are denoted by the same reference numerals, and redundant description is omitted.

(Embodiment)
[1. (Pegging process)
First, an example of the pegging process according to the embodiment will be described with reference to FIG. FIG. 1 is a diagram illustrating an example of a pegging process according to the embodiment. Specifically, FIG. 1 shows that the terminal device transmits terminal information and feature information acquired by an application (hereinafter sometimes referred to as “app”), and the terminal device transmits the cookie information and feature information of the browser. It is a figure which shows an example of the tied process in the case of transmitting.

  As shown in FIG. 1, the associating system 1 includes a terminal device 100, an ID issuing server 50, and an associating device 10. The terminal device 100, the ID issuing server 50, and the associating device 10 are connected to be communicable by wire or wirelessly via a predetermined communication network (not shown). The association system 1 shown in FIG. 1 may include a plurality of terminal devices 100, a plurality of ID issuing servers 50, and a plurality of association devices 10.

  The terminal device 100 is a terminal device used by a user. The terminal device 100 activates an application or browser installed in the terminal device 100 or performs various processes in accordance with a user operation. The terminal device 100 collects discrimination information including information that is assigned to the terminal device 100 and varies with time. Then, the terminal device 100 transmits the discrimination information collected to the ID issuing server 50 that generates feature information based on the discrimination information. Details of the discrimination information will be described later.

  Further, the terminal device 100 transmits the terminal ID, which is terminal information for identifying the terminal device 100 acquired by the application, and the feature information acquired from the ID issuing server 50 to the associating device 10. Further, the terminal device 100 transmits the cookie information of the browser and the characteristic information acquired from the ID issuing server 50 to the associating device 10. Hereinafter, the terminal device 100 may be referred to as a user. That is, hereinafter, the user can be read as the terminal device 100. In the present embodiment, a case where a smartphone is used as the terminal device 100 will be described as an example. The terminal device 100 described above is not limited to a smartphone, and may be, for example, a tablet terminal, a notebook PC (Personal Computer), a desktop PC, a mobile phone, a PDA (Personal Digital Assistant), or the like. .

  The ID issuing server 50 generates a fingerprint ID that is feature information based on the discrimination information acquired from the terminal device 100. Then, the ID issuing server 50 transmits the generated fingerprint ID to the terminal device 100.

  The associating device 10 is an information processing device that associates a terminal ID acquired from the terminal device 100 with a fingerprint ID. Further, the associating device 10 may provide the associating information to an external information processing device, for example, an advertisement distribution device. Further, the associating device 10 may be an advertisement distribution device that distributes advertisements based on the associating information.

  From here, based on FIG. 1, the terminal device 100 transmits the terminal ID and the fingerprint ID acquired by the application, and the association processing when the terminal device 100 transmits the browser cookie information and the fingerprint ID. explain. In the terminal device 100 in FIG. 1, the application A (hereinafter referred to as “application A11”) is activated, and the application A11 is displayed on the terminal device 100. Here, the application A11 installed in the terminal device 100 includes a predetermined SDK (Software Development Kit). Hereinafter, the SDK of the application A11 is referred to as a development kit SD11. Here, the development kit SD11 of the application A11 can acquire terminal information for identifying the terminal device 100 from the storage unit 120 (terminal ID storage unit 121) of the terminal device 100. Details of the storage unit 120 and the terminal ID storage unit 121 will be described later.

  As shown in FIG. 1, the application A11 of the terminal device 100 collects discrimination information at a predetermined timing (step S11). For example, the application A11 may collect the determination information at a predetermined interval (for example, every 10 minutes) while the application A11 is activated or while the application A11 is activated. In the example illustrated in FIG. 1, the application A11 includes, as discrimination information, information related to the IP address (Internet Protocol) assigned to the terminal device 100 at the time of collection in step S11, information related to the user agent of the terminal device 100, terminal Information on the CPU (Central Processing Unit) of the apparatus 100 is collected. Specifically, the application A11 collects information such as the IP address “192.168..XXX.XXX”, the user agent “XOS1.3.3”, and the CPU “processor A” as discrimination information. Here, the IP address is information that determines the terminal device 100 to which the IP address is assigned and varies depending on the position and time of the terminal device 100. That is, the discrimination information collected by the application A11 includes discrimination information including information that is assigned to the terminal device 100 and varies with time. The user agent is system information of the terminal device 100, and means software or hardware used when the terminal device 100 uses data based on a predetermined protocol. The user agent includes various information such as an OS (Operating System) name, OS version, browser name, browser version, and language. In the present embodiment, only the OS and its version are shown as the user agent. The CPU is system information of the terminal device 100 and means a CPU mounted on the terminal device 100. Note that the discrimination information may include terminal information for identifying the terminal device 100.

  Thereafter, the application A11 transmits the discrimination information collected in step S11 to the ID issuing server 50 (step S12). For example, when the collection of the discrimination information is completed in step S11, the application A11 immediately transmits the collected discrimination information to the ID issuing server 50.

  The ID issuing server 50 that has received the discrimination information generates a fingerprint ID based on the received discrimination information (step S13). The fingerprint ID is information that is assigned to the terminal device 100 and is generated based on discriminating information including information that varies with the passage of time. Details will be described later. After generating the fingerprint ID, the ID issuing server 50 transmits the generated fingerprint ID to the terminal device 100 (step S14).

  After acquiring the fingerprint ID, the application A11 acquires the terminal ID from the terminal ID storage unit 121 of the terminal device 100 (step S15). Note that the application A11 may acquire the terminal ID before receiving the fingerprint ID. Thereafter, the application A11 transmits the fingerprint ID acquired from the ID issuing server 50 to the associating device 10 together with the terminal ID acquired in step S15 (step S16).

  The associating device 10 that has received the terminal ID and the fingerprint ID from the terminal device 100 associates the terminal ID with the fingerprint ID (step S17). Thereby, the associating device 10 associates the terminal ID with the fingerprint ID. Further, when the received fingerprint ID is already registered in association with the cookie information, the associating device 10 associates the received terminal ID with the registered fingerprint ID. Thereby, the associating device 10 can associate the cookie information with the terminal ID.

  In the terminal device 100 shown on the right side in FIG. 1, the browser is activated, and the browser B <b> 11 is displayed on the terminal device 100. Further, the terminal device 100 shown on the right side in FIG. 1 performs the processing after step S21 shown below after the elapse of a predetermined time after the processing of step S17.

  As shown in FIG. 1, the browser B11 of the terminal device 100 collects discrimination information at a predetermined timing (step S21). For example, the browser B11 may collect the discrimination information at a predetermined interval (for example, every 10 minutes) while the browser B11 is activated or while the browser B11 is activated. In the example shown in FIG. 1, the browser B11 uses, as discrimination information, information related to the IP address assigned to the terminal device 100 at the time of collection in step S21, information related to the user agent of the terminal device 100, and CPU of the terminal device 100. Collect information about. Specifically, the browser B11 collects information such as an IP address “192.168..XXX.XXX”, a user agent “XOS1.3.3”, and a CPU “processor A” as discrimination information. Here, the IP address is information that determines the terminal device 100 to which the IP address is assigned and varies depending on the position and time of the terminal device 100. That is, the discrimination information collected by the browser B11 includes discrimination information including information that is allocated to the terminal device 100 and varies with the passage of time.

  Thereafter, the browser B11 transmits the discrimination information collected in step S21 to the ID issuing server 50 (step S22). For example, when the collection of the discrimination information is completed in step S21, the browser B11 immediately transmits the collected discrimination information to the ID issuing server 50.

  The ID issuing server 50 that has received the discrimination information generates a fingerprint ID based on the received discrimination information (step S23). For example, the fingerprint ID is generated based on discrimination information including information that is assigned to the terminal device 100 and varies with time. After generating the fingerprint ID, the ID issuing server 50 transmits the generated fingerprint ID to the terminal device 100 (step S24).

  After acquiring the fingerprint ID, the browser B11 extracts the cookie information regarding the server corresponding to the predetermined domain name from the cookie C11 (step S25). For example, the browser B11 may extract cookie information regarding the server corresponding to the domain name of the Web page displayed at the time of extraction in step S25 from the cookie C11. Browser B11 may extract cookie information before receiving the fingerprint ID. Thereafter, the browser B11 transmits the fingerprint ID acquired from the ID issuing server 50 to the associating device 10 together with the cookie information extracted in step S25 (step S26).

  The associating device 10 that has received the cookie information and the fingerprint ID from the terminal device 100 associates the cookie information with the fingerprint ID (step S27). As a result, the associating device 10 associates the cookie information with the fingerprint ID. Further, when the received fingerprint ID is already associated with the terminal ID and registered, the associating device 10 associates the received cookie information with the registered fingerprint ID. Thereby, the associating device 10 can associate the cookie information with the terminal ID. Note that steps S21 to S27 may be performed before steps S11 to S17.

  As described above, in the associating system 1 according to the embodiment, when the associating device 10 receives the cookie information and the fingerprint ID from the terminal device 100, the associating device 10 associates the cookie information with the fingerprint ID. In the associating system 1, when the associating device 10 receives the terminal ID and the fingerprint ID from the terminal device 100, the associating device 10 associates the terminal ID with the fingerprint ID. That is, it can be estimated that the associating device 10 is information acquired from the same terminal device 100 by the fingerprint ID even when the terminal ID and the cookie information are acquired at different timings. Thereby, the terminal device 100 can appropriately associate information collected from the same terminal device 100.

  The associating device 10 registers the cookie information, the terminal ID, and the fingerprint ID received from the terminal device 100 as the associating information. For example, when the terminal ID in the received association information has already been registered, the association apparatus 10 adds the cookie information in the received association information as cookie information corresponding to the registered terminal ID. Thereby, the associating device 10 can associate the terminal ID with the cookie information. For example, the associating device 10 provides the associating information to an external information processing device, for example, an advertisement distribution device included in the associating system 1. Thereby, the associating system 1 can perform appropriate advertisement delivery to the user. Therefore, the associating system 1 can enhance the advertising effect. Further, the associating device 10 may be an advertisement distribution device that distributes advertisements based on the associating information. Thereby, the associating system 1 can perform appropriate advertisement delivery to the user. Therefore, the associating system 1 can enhance the advertising effect.

[2. Configuration of server device]
Next, the configuration of the associating device 10 according to the embodiment will be described with reference to FIG. FIG. 2 is a diagram illustrating a configuration example of the server apparatus according to the embodiment. As shown in FIG. 2, the associating device 10 includes a communication unit 11, a storage unit 12, and a control unit 13. Note that the associating device 10 includes an input unit (for example, a keyboard and a mouse) that receives various operations from an administrator of the associating device 10 and a display unit (for example, a liquid crystal display) for displaying various information. May be.

  The communication part 11 is implement | achieved by NIC etc., for example. The communication unit 11 is connected to the network by wire or wirelessly and transmits / receives information to / from the terminal device 100.

(Storage unit 12)
The storage unit 12 is realized by, for example, a semiconductor memory element such as a RAM or a flash memory, or a storage device such as a hard disk or an optical disk. As shown in FIG. 2, the storage unit 12 according to the embodiment includes an association information storage unit 14 and a cookie information storage unit 15.

(Linking information storage unit 14)
The association information storage unit 14 according to the embodiment stores association information. For example, the association information storage unit 14 stores association information received from the terminal device 100. FIG. 3 is a diagram illustrating an example of the tied information storage unit according to the embodiment. The association information storage unit 14 illustrated in FIG. 3 includes items such as “fingerprint ID”, “terminal ID”, and “cookie ID”.

  “Fingerprint ID” indicates feature information generated based on discrimination information including information that is assigned to the terminal device 100 and varies with the passage of time. “Terminal ID” indicates feature information for identifying the terminal device 100. The “cookie ID” indicates feature information for identifying cookie information. In the example illustrated in FIG. 3, the terminal ID “TID01” and the cookie ID “CID11” are stored in association with the fingerprint ID “FID01”, and the terminal ID “TID02” is stored in the fingerprint ID “FID02”. And the cookie ID “CID12” are stored in association with each other, and the terminal ID “TID03” and the cookie ID “CID13” are stored in association with each other in the fingerprint ID “FID03”.

(Cookie information storage unit 15)
The cookie information storage unit 15 according to the embodiment stores cookie information. For example, the cookie information storage unit 15 stores the cookie information in the association information received from the terminal device 100 in association with the cookie ID. FIG. 4 is a diagram illustrating an example of a cookie information storage unit according to the embodiment. The cookie information storage unit 15 illustrated in FIG. 4 includes items such as “cookie ID” and “cookie information”.

  “Cookie ID” indicates characteristic information for identifying cookie information. “Cookie information” indicates cookie information. In the example shown in FIG. 4, cookie information “CID11” is stored in association with cookie information A, cookie ID “CID12” is stored in association with cookie information B, and cookie ID “CID13” is stored in cookie ID “CID13”. Is stored in association with the cookie information C. In the example illustrated in FIGS. 3 and 4, for example, the cookie information A identified by the terminal ID “TID01” and the cookie ID “CID11” is received from the terminal device 100 as the association information. The “cookie information” may be a file path indicating an area in which corresponding cookie information is stored.

(Control unit 13)
Returning to the description of FIG. 2, the control unit 13 uses, for example, a CPU or MPU to store various programs (corresponding to an example of an information processing program) stored in the storage device inside the associating device 10 using the RAM as a work area. This is realized by being executed. The control unit 13 is realized by an integrated circuit such as an ASIC or FPGA, for example.

  As shown in FIG. 2, the control unit 13 includes an acquisition unit 16, a linking unit 17, and a transmission unit 18, and realizes or executes functions and operations of information processing described below. The internal configuration of the control unit 13 is not limited to the configuration illustrated in FIG. 2, and may be another configuration as long as the information processing described later is performed. In addition, the connection relationship between the processing units included in the control unit 13 is not limited to the connection relationship illustrated in FIG. 2, and may be another connection relationship.

  The acquisition unit 16 receives a terminal ID and a fingerprint ID from the terminal device 100. In addition, the acquisition unit 16 receives cookie information and a fingerprint ID from the terminal device 100.

  The associating unit 17 associates the terminal ID acquired by the acquiring unit 16 with the fingerprint ID. Specifically, the associating unit 17 stores the terminal ID and fingerprint ID acquired by the acquiring unit 16 in the associating information storage unit 14 as associating information. The associating unit 17 associates the cookie information acquired by the acquiring unit 16 with the fingerprint ID. Specifically, the association unit 17 stores the cookie information and the fingerprint ID acquired by the acquisition unit 16 in the association information storage unit 14 and the cookie information storage unit 15 as association information. For example, when the fingerprint ID acquired by the acquisition unit 16 is already registered in association with the cookie information, the association unit 17 associates the received terminal ID with the registered fingerprint ID. Further, when the fingerprint ID acquired by the acquisition unit 16 is already registered in association with the terminal ID, the association unit 17 associates the received cookie information with the registered fingerprint ID.

  The transmission unit 18 transmits various information to an external information processing apparatus. For example, the transmission unit 18 transmits the association information to the advertisement distribution device. For example, the transmission unit 18 may transmit information instructing the terminal device 100 to transmit the association information. Further, when the associating device 10 is an advertisement distribution device, the transmission unit 18 may distribute an advertisement based on the associating information to the terminal device 100.

[3. Configuration of terminal device]
Next, the configuration of the terminal device 100 according to the embodiment will be described with reference to FIG. FIG. 5 is a diagram illustrating a configuration example of the terminal device according to the embodiment. As illustrated in FIG. 5, the terminal device 100 includes a communication unit 110, a storage unit 120, and a control unit 130. Although not shown, the terminal device 100 includes an input unit that receives various operations from the user and an output unit that outputs various types of information. For example, when the terminal device 100 has a touch panel function, the input unit receives various operations from the user via the display screen of the terminal device 100. Moreover, an output part is provided with the display screen of the terminal device 100 implement | achieved by a liquid crystal display, an organic EL (Electro-Luminescence) display, etc., for example, and displays various information.

(Communication unit 110)
The communication unit 110 is realized by a communication circuit or the like, for example. The communication unit 110 is connected to a predetermined communication network (not shown) in a wired or wireless manner, and transmits / receives information to / from the associating device 10 and the ID issuing server 50.

(Storage unit 120)
The storage unit 120 is realized by, for example, a semiconductor memory device such as a RAM (Random Access Memory) or a flash memory, or a storage device such as a hard disk or an optical disk. For example, the storage unit 120 stores information related to the OS, such as a program, in the terminal device 100. As illustrated in FIG. 5, the storage unit 120 according to the embodiment includes a terminal ID storage unit 121, a discrimination information storage unit 122, an application information storage unit 120A, and a browser information storage unit 120B.

(Terminal ID storage unit 121)
The terminal ID storage unit 121 according to the embodiment stores terminal information for identifying the terminal device 100. FIG. 6 is a diagram illustrating an example of a terminal ID storage unit according to the embodiment. The terminal ID storage unit 121 illustrated in FIG. 6 includes an item “terminal ID”.

  “Terminal ID” indicates feature information for identifying the terminal device 100. In the example shown in FIG. 3, “TID01” is stored as the terminal ID.

(Determination information storage unit 122)
The discrimination information storage unit 122 according to the embodiment stores various types of information regarding the terminal device 100. Specifically, the discrimination information storage unit 122 stores discrimination information including information that is allocated to the terminal device 100 and that varies with time. FIG. 7 is a diagram illustrating an example of the discrimination information storage unit according to the embodiment. The discrimination information storage unit 122 illustrated in FIG. 3 includes items such as “IP address”, “user agent”, and “CPU”.

  “IP address” indicates information regarding the IP address assigned to the terminal device 100. In the example illustrated in FIG. 7, “192.168..XXX.XXX” is stored as the IP address assigned to the terminal device 100. As described above, the IP address is information that determines the terminal device 100 to which the IP address is assigned and varies depending on the position and time of the terminal device 100. That is, the information stored in the “IP address” varies with time.

  “User agent” indicates information about software or hardware used when the terminal apparatus 100 uses data based on a predetermined protocol. In the example illustrated in FIG. 7, “XOS 1.3.3” is stored as the user agent of the terminal device 100. As described above, the user agent includes various information such as an OS (Operating System) name, OS version, browser name, browser version, and language. Note that the user agent is information that varies depending on OS and browser updates, OS, browser, language changes, and the like, and is information that is assigned to the terminal device 100 and varies with time. “CPU” indicates a CPU mounted on the terminal device 100. In the example illustrated in FIG. 7, “processor A” is stored as the CPU. The discrimination information storage unit 122 is not limited to the above, and may store various types of information according to the purpose as long as the information is related to the terminal device 100. Further, in this embodiment, for the sake of explanation, a configuration in which the discrimination information is stored in the discrimination information storage unit 122 is taken as an example, but the discrimination information may be stored in a corresponding area in the storage unit 120.

  The application information storage unit 120A stores information related to applications installed in the terminal device 100, such as programs. The browser information storage unit 120B stores information related to the browser installed in the terminal device 100, such as a program. The browser information storage unit 120B includes a cookie information storage unit 121B. As shown in FIG. 8, the cookie information storage unit 121B stores information on browser cookies for each server. In the example illustrated in FIG. 8, the cookie information storage unit 121B stores cookie information for each corresponding server (domain), such as cookie information regarding the server A, cookie information regarding the server B, and cookie information regarding the server C.

(Control unit 130)
Returning to the description of FIG. 5, the control unit 130 executes various programs stored in the storage device such as the storage unit 120 inside the terminal device 100 by using the RAM as a work area, for example, by a CPU or MPU. It is realized by. For example, the various programs include installed application programs. The control unit 130 is realized by an integrated circuit such as an ASIC or FPGA, for example.

  As shown in FIG. 5, the control unit 130 includes an application control unit 130A and a browser control unit 130B. In addition, the internal structure of the control part 130 is not restricted to the structure shown in FIG. 5, The terminal device 100 includes the other structure for implement | achieving the function as a smart phone.

(Application control unit 130A)
First, the application control unit 130A will be described. The application control unit 130A is a control unit corresponding to the application A11, and performs processing such as association processing by the development kit SD11 of the application A11 and various processing of the application A11. In the example illustrated in FIG. 5, the application A11 corresponds to the application control unit 130A and the application information storage unit 120A, and other areas in the storage unit 120 can be accessed only in areas connected by connection lines. To do.

  The application control unit 130A has a reception unit 131A, an acquisition unit 132A, and a transmission unit 133A, particularly as closely related to the present embodiment, and realizes the function and operation of the associating process described below or Run. Note that the internal configuration of the application control unit 130A is not limited to the configuration illustrated in FIG. 5, and may be another configuration as long as it is a configuration that performs a later-described association process. Further, the internal configuration of the application control unit 130A is not limited to the configuration illustrated in FIG. 5, and includes other configurations for realizing various processes of the application A11.

  The accepting unit 131A accepts instructions and information related to the application. For example, the accepting unit 131A accepts various operations from the user via the input unit. The accepting unit 131A accepts information related to application updates via the communication unit 110.

  When the determination unit 132A transmits the determination information to the ID issuing server 50, the acquisition unit 132A acquires the determination information from the determination information storage unit 122. In addition, when the acquisition unit 132A transmits the terminal ID to the associating device 10, the acquisition unit 132A acquires the terminal ID from the terminal ID storage unit 121.

  The transmission unit 133A transmits the discrimination information acquired by the acquisition unit 132A to the ID issuing server 50. In addition, the transmission unit 133A transmits the terminal ID acquired by the acquisition unit 132A and the fingerprint ID acquired from the ID issuing server 50 to the associating device 10.

  In the example illustrated in FIG. 5, only the application control unit 130A and the application information storage unit 120A corresponding to the application A11 are illustrated, but the terminal device 100 is not limited to the application A11 and is installed in the terminal device 100. Each application has an application control unit and an application information storage unit. For example, the terminal device 100 includes an application control unit and an application information storage unit. Note that the processing such as the association processing by the application control unit 130A described above may be realized by, for example, JavaScript (registered trademark).

(Browser control unit 130B)
First, the browser control unit 130B will be described. The browser control unit 130B is a control unit corresponding to the browser B11, and performs processing such as association processing by the browser B11 and various processing of the browser B11. In the example shown in FIG. 5, the browser control unit 130B and the browser information storage unit 120B correspond to the browser B11, and the other regions in the storage unit 120 can be accessed only in the region connected by the connection line. To do. Therefore, in the present embodiment, the browser control unit 130B cannot access the terminal ID storage unit 121, and the browser control unit 130B cannot acquire the terminal ID.

  The browser control unit 130B has a reception unit 131B, an acquisition unit 132B, an extraction unit 133B, and a transmission unit 134B, particularly as closely related to the present embodiment. Realize or execute the action. Note that the internal configuration of the browser control unit 130B is not limited to the configuration illustrated in FIG. 5, and may be another configuration as long as it performs a linking process described later. Further, the internal configuration of the browser control unit 130B is not limited to the configuration illustrated in FIG. 5, and includes other configurations for realizing various processes of the browser B11.

  The accepting unit 131B accepts instructions and information related to the browser. For example, the reception unit 131B receives various operations from the user via the input unit. The accepting unit 131B accepts information related to browser updates and the like via the communication unit 110.

  The acquisition unit 132B acquires the discrimination information from the discrimination information storage unit 122 when transmitting the discrimination information to the ID issuing server 50.

  The extraction unit 133B extracts cookie information from the cookie information storage unit 121B. As shown in FIG. 5, the extraction unit 133B accesses the cookie information storage unit 121B and extracts cookie information corresponding to a predetermined server device.

  The transmission unit 134B transmits the discrimination information acquired by the acquisition unit 132B to the ID issuing server 50. In addition, the cookie information extracted by the extraction unit 133 </ b> B and the fingerprint ID acquired from the ID issuing server 50 are transmitted to the associating device 10.

  In the example illustrated in FIG. 5, only the browser control unit 130B and the browser information storage unit 120B corresponding to the browser B11 are illustrated, but the terminal device 100 is not limited to the browser B11 and is installed in the terminal device 100. Each browser has a browser control unit and a browser information storage unit. Note that the processing such as the association processing by the browser control unit 130B described above may be realized by, for example, JavaScript (registered trademark).

[4. About ID issuing server]
Here, the ID issuing server 50 will be described. The ID issuing server 50 receives the determination information from the terminal device 100. Further, the ID issuing server 50 generates a fingerprint ID that is characteristic information based on the discrimination information acquired from the terminal device 100. In addition, the ID issuing server 50 transmits the generated fingerprint ID to the terminal device 100. For example, the ID issuing server 50 may generate a unique ID corresponding to each discrimination information as a fingerprint ID, associate the generated fingerprint ID with the discrimination information, and manage the combination. Further, for example, when the identification information is acquired, the ID issuing server 50 is generated by converting the identification information including information that is allocated to the terminal device 100 and varies with time, using a predetermined hash function. A hash value may be used as the fingerprint ID.

[5. (Pegging process flow)
Next, with reference to FIG. 9, a description will be given of the procedure of the pegging process by the pegging system 1 according to the embodiment. FIG. 9 is a sequence diagram illustrating a linking process procedure by the linking system according to the embodiment. Specifically, FIG. 9 shows the association processing procedure when the terminal device 100 transmits the terminal ID and the fingerprint ID acquired by the application, and the terminal device 100 transmits the cookie information and the fingerprint ID of the browser. FIG.

  As illustrated in FIG. 9, the application A11 of the terminal device 100 collects discrimination information that is information assigned to the terminal device 100 and includes information related to an IP address that varies with time (step S101). Thereafter, the application A11 transmits the discrimination information collected in step S101 to the ID issuing server 50 (step S102).

  The ID issuing server 50 that has received the discrimination information generates a fingerprint ID based on the received discrimination information (step S103). After generating the fingerprint ID, the ID issuing server 50 transmits the generated fingerprint ID to the terminal device 100 (step S104).

  After acquiring the fingerprint ID, the application A11 acquires the terminal ID from the terminal ID storage unit 121 of the terminal device 100 (step S105). Note that the application A11 may acquire the terminal ID before receiving the fingerprint ID. Thereafter, the application A11 transmits the fingerprint ID acquired from the ID issuing server 50 to the associating device 10 together with the terminal ID acquired in step S15 (step S106).

  The associating device 10 that has received the terminal ID and the fingerprint ID from the terminal device 100 associates the terminal ID with the fingerprint ID (step S107).

  Subsequently, as shown in FIG. 9, the browser B11 of the terminal device 100 collects discrimination information including information related to the IP address that is allocated to the terminal device 100 and varies with time (step S201). Thereafter, the browser B11 transmits the discrimination information collected in step S201 to the ID issuing server 50 (step S202).

  The ID issuing server 50 that has received the discrimination information generates a fingerprint ID based on the received discrimination information (step S203). After generating the fingerprint ID, the ID issuing server 50 transmits the generated fingerprint ID to the terminal device 100 (step S204).

  After acquiring the fingerprint ID, the browser B11 extracts the cookie information regarding the server corresponding to the predetermined domain name from the cookie C11 (step S205). Thereafter, the browser B11 transmits the fingerprint ID acquired from the ID issuing server 50 to the associating device 10 together with the cookie information extracted in step S205 (step S206).

  The associating device 10 that has received the cookie information and the fingerprint ID from the terminal device 100 associates the cookie information with the fingerprint ID (step S207).

[6. Modification 1]
The stringing system 1 according to the above-described embodiment may be implemented in various different forms other than the above-described embodiment. For example, the associating system 2 according to the first modification also performs associating processing on the cookie information of the in-app browser that is the browser included in the application. This point will be described with reference to FIG. In addition, the same code | symbol is attached | subjected to the part same as embodiment, and description is abbreviate | omitted.

  FIG. 10 is a diagram illustrating an example of the associating process according to the modification. Specifically, FIG. 10 is a diagram illustrating an example of the associating process when the terminal device 100 transmits the cookie information of the in-app browser and the fingerprint ID. The associating device 10A shown in FIG. 10 has the same configuration as that of the associating device 10 except that the associating information is stored in association with the fingerprint ID and the in-app cookie ID as the associating information.

  In terminal device 100 shown in FIG. 10, application B (hereinafter referred to as “application A21”) is activated, and application A21 is displayed on terminal device 100. The application A21 includes an in-app browser, and the terminal device 100 shown in FIG. 10 displays the in-app web screen AW21 by the function of the in-app browser. In the storage unit 120, the application information storage unit corresponding to the application A21 stores an in-app cookie (hereinafter referred to as “in-app cookie”) AC21 of the in-app browser.

  As illustrated in FIG. 10, the application A21 of the terminal device 100 collects the discrimination information at a predetermined timing (step S31). For example, the application A21 may collect the determination information at a predetermined interval (for example, every 10 minutes) while the application A21 is activated or while the application A21 is activated. Further, the application A21 may collect the discrimination information when the in-app web surface AW21 is displayed. In the example illustrated in FIG. 10, the application A 21 uses, as discrimination information, information related to the IP address assigned to the terminal device 100 at the time of collection in step S 31, information related to the user agent of the terminal device 100, and the CPU of the terminal device 100. Collect information about. Specifically, the application A21 collects information such as the IP address “192.168..XXX.XXX”, the user agent “XOS1.3.3”, and the CPU “processor A” as discrimination information.

  Thereafter, the application A21 transmits the discrimination information collected in step S31 to the ID issuing server 50 (step S32). For example, when the collection of the discrimination information is completed in step S31, the application A21 immediately transmits the collected discrimination information to the ID issuing server 50.

  The ID issuing server 50 that has received the discrimination information generates a fingerprint ID based on the received discrimination information (step S33). After generating the fingerprint ID, the ID issuing server 50 transmits the generated fingerprint ID to the terminal device 100 (step S34).

  After acquiring the fingerprint ID, the application A21 extracts the in-app cookie information related to the server corresponding to the predetermined domain name from the in-app cookie AC21 (step S35). For example, the application A21 may extract, from the in-app cookie AC21, cookie information related to the server corresponding to the domain name of the in-app Web screen AW21 displayed at the time of extraction in step S35. The application A21 may extract cookie information before receiving the fingerprint ID. Thereafter, the application A21 transmits the fingerprint ID acquired from the ID issuing server 50 to the associating device 10A together with the cookie information extracted in step S35 (step S36).

  The associating device 10A that has received the in-app cookie information and the fingerprint ID from the terminal device 100 associates the in-app cookie information with the fingerprint ID (step S37). Thereby, the associating device 10A associates the in-app cookie information with the fingerprint ID. In addition, when the received fingerprint ID is already associated with the terminal ID and registered, the associating device 10A associates the received in-app cookie information with the registered fingerprint ID. Thereby, the associating device 10A can associate the in-app cookie information, the cookie information, and the terminal ID.

  In addition, when the application A21 includes an SDK that can acquire the terminal ID from the terminal ID storage unit 121 of the terminal device 100, in step S36, the fingerprint ID acquired from the ID issuing server 50 is sent to the associating device 10A together with the cookie information. When transmitting, the terminal ID may also be transmitted to the associating device 10A.

[7. Modification 2]
The stringing system 2 according to the above-described embodiment may be implemented in various different forms other than the above-described embodiment. For example, the associating system 3 according to the modified example 2 determines the presence / absence of associating according to the time when the information is acquired. This point will be described with reference to FIGS. FIG. 11 is a diagram illustrating an example of the associating process according to the second modification. FIG. 12 is a diagram illustrating a configuration example of a server apparatus according to the second modification. FIG. 13 is a sequence diagram illustrating a pegging process procedure according to the second modification. In addition, the same code | symbol is attached | subjected to the part same as embodiment, and description is abbreviate | omitted.

[7-1. (Pegging process)
First, based on FIG. 11, a description will be given of a linking process in the case where the presence / absence of linking is determined according to the time when information is acquired. In the terminal device 100 on the left side in FIG. 11, the app A <b> 11 is activated, and the app A <b> 11 is displayed on the terminal device 100.

  As illustrated in FIG. 11, the application A11 of the terminal device 100 collects discrimination information at a predetermined timing (step S41). For example, the application A11 may collect the determination information at a predetermined interval (for example, every 10 minutes) while the application A11 is activated or while the application A11 is activated. In the example illustrated in FIG. 11, the app A <b> 11 uses, as discrimination information, information related to the IP address assigned to the terminal device 100 at the time of collection in step S <b> 41, information related to the user agent of the terminal device 100, and CPU of the terminal device 100. Collect information about. Specifically, the application A11 collects information such as the IP address “192.168..XXX.XXX”, the user agent “XOS1.3.3”, and the CPU “processor A” as discrimination information.

  And application A11 acquires terminal ID from the terminal ID memory | storage part 121 of the terminal device 100 (step S42). Note that the application A11 may acquire the terminal ID before collecting the discrimination information in step S41. Thereafter, the application A11 transmits the acquired terminal ID and the discrimination information collected in step S41 to a predetermined server device 60A (step S43).

  The server device 60A that has received the discrimination information and the terminal ID from the terminal device 100 transmits the received discrimination information to the ID issuing server 50 (step S44).

  The ID issuing server 50 that has received the discrimination information generates a fingerprint ID based on the received discrimination information (step S45). After generating the fingerprint ID, the ID issuing server 50 transmits the generated fingerprint ID to the server device 60A (step S46).

  After acquiring the fingerprint ID, the server device 60A receives the terminal ID received in step S43, the fingerprint ID received in step S46, and the time stamp T1 when the discrimination information and the terminal ID are received from the terminal device 100. (In FIG. 11, 14:50 on March 12, 2015) is transmitted to the associating device 10B (step S47). In the example shown in FIG. 11, the server device 60A transmits the fingerprint ID “FID01”, the terminal ID “TID01”, and the time stamp T1 “2015/03/12/14: 50” to the associating device 10B.

  The associating device 10B that has received the terminal ID, the fingerprint ID, and the time stamp T1 from the server device 60A sets a predetermined condition for the interval between the time indicated by the time stamp T1 and the time at which the same fingerprint ID was acquired in the past. When it is satisfied, the terminal ID and the fingerprint ID are associated (step S48). In the example shown in FIG. 11, since the fingerprint ID acquired from the server device 60A in step S47 is not registered, the associating device 10B sets the fingerprint ID “FID01” and the terminal ID “TID01” as the associating information TB1. Register by linking.

  In the terminal device 100 shown on the right side in FIG. 11, the browser is activated, and the browser B11 is displayed on the terminal device 100. Further, the terminal device 100 shown on the right side in FIG. 11 performs the processing after step S51 shown below after the elapse of a predetermined time after the processing of step S48.

  As shown in FIG. 11, the browser B11 of the terminal device 100 collects discrimination information at a predetermined timing (step S51). In the example illustrated in FIG. 11, the browser B11 uses, as discrimination information, information related to the IP address assigned to the terminal device 100 at the time of collection in step S51, information related to the user agent of the terminal device 100, and the CPU of the terminal device 100. Collect information about. Specifically, the browser B11 collects information such as an IP address “192.168..XXX.XXX”, a user agent “XOS1.3.3”, and a CPU “processor A” as discrimination information.

  Then, the browser B11 extracts cookie information regarding the server corresponding to the predetermined domain name from the cookie C11 (step S52). For example, the browser B11 may extract cookie information related to the server device 60B that transmits information in step S53 from the cookie C11. Browser B11 may extract cookie information before collecting the discrimination information in step S51. Thereafter, the browser B11 transmits the discrimination information collected in step S51 together with the extracted cookie information to the predetermined server device 60B (step S53).

  The server device 60B that has received the discrimination information and the terminal ID from the terminal device 100 transmits the received discrimination information to the ID issuing server 50 (step S54).

  The ID issuing server 50 that has received the discrimination information generates a fingerprint ID based on the received discrimination information (step S55). After generating the fingerprint ID, the ID issuing server 50 transmits the generated fingerprint ID to the server device 60B (step S56).

  After acquiring the fingerprint ID, the server device 60B receives the cookie information received in step S53, the fingerprint ID received in step S56, and the time stamp T2 when the discrimination information and cookie information are received from the terminal device 100. (In FIG. 11, 16:05 on March 12, 2015) is transmitted to the associating device 10B (step S57). In the example shown in FIG. 11, the server device 60B sends the fingerprint ID “FID01”, the cookie information received in step S53, and the time stamp T2 “2015/03/12/16: 05” to the associating device 10B. Send.

  Here, in the example shown in FIG. 11, the fingerprint ID received in step S47 matches the fingerprint ID received in step S57. Therefore, the associating device 10B determines whether or not the time indicated by the time stamp T2 satisfies a predetermined condition (step S58). For example, the associating device 10B determines whether or not the interval between the time when the fingerprint ID is received in step S57 and the time when the fingerprint ID is received in the past (in step S47) satisfies a predetermined condition. To do. Specifically, the time stamp T1 received in step S47 is compared with the time stamp T2 received in step S57. In the example shown in FIG. 11, it is assumed that the predetermined condition is within one hour after receiving the same fingerprint ID last time. In the example shown in FIG. 11, the interval from the time when the fingerprint ID is received in step S47 (14:50) to the time when the fingerprint ID is received in step S58 (16:05) is 1 hour. Exceed. Therefore, the associating device 10B ends the process without associating the cookie information acquired in step S57 with the fingerprint ID “FID01” registered in TB1. Further, the associating device 10B may cancel the association between the fingerprint ID “FID01” and the terminal ID “TID01” registered in TB1.

  Accordingly, the associating device 10B can suppress associating the information acquired from the terminal device 100 with another mobile terminal. Note that the predetermined condition is one hour or less after receiving the same fingerprint ID last time, and various conditions are appropriately selected according to the purpose. Moreover, the procedure shown in FIG. 11 is an example, and steps S41 to S48 may be performed after steps S51 to S58. In this case, in step S48, it is determined whether or not the association is performed.

[7-2. Configuration of server device]
Next, the configuration of the associating device 10B according to the second modification will be described with reference to FIG. FIG. 12 is a diagram illustrating a configuration example of a server apparatus according to the second modification. As shown in FIG. 12, the associating device 10 </ b> B is different from the associating device 10 in that the control unit 13 includes a determination unit 19.

  The determination unit 19 determines whether to associate the terminal ID and cookie information acquired by the acquisition unit 16 with the fingerprint ID. For example, when the fingerprint ID acquired by the acquisition unit 16 together with the terminal ID and cookie information is the fingerprint ID already registered, the determination unit 19 is acquired by the acquisition unit 16 together with the terminal ID and cookie information. It is determined whether or not the interval between the time indicated by the time stamp and the time when the same fingerprint ID was acquired in the past satisfies a predetermined condition. For example, when the interval between the time stamp when the terminal ID or the cookie information is received and the time stamp when the same fingerprint ID is received in the past is within one hour, the determination unit 19 is predetermined. It may be determined that the above condition is satisfied.

  When the interval between the time when the fingerprint ID is acquired by the acquisition unit 16 and the time when the fingerprint ID is acquired in the past satisfies the predetermined condition, the association unit 17 acquires the terminal ID acquired by the acquisition unit 16 in the fingerprint ID. Or link cookie information.

  For example, the associating unit 17 has an interval between the time of the time stamp when the terminal ID or the cookie information is received and the time of the time stamp when the same fingerprint ID is received last time within one hour, If the determination unit 19 determines that the condition is satisfied, the fingerprint ID may be associated with the terminal ID or cookie information.

  When the interval between the time when the fingerprint ID is acquired by the acquisition unit 16 and the time when the fingerprint ID is acquired in the past does not satisfy the predetermined condition, the associating unit 17 acquires the fingerprint ID by the acquisition unit 16 Cancel the association with ID or cookie information.

  For example, since the interval between the time stamp when the terminal ID or cookie information is received and the time stamp time when the same fingerprint ID was received last time exceeds 1 hour, the associating unit 17 has a predetermined time. When the determination unit 19 determines that the condition is not satisfied, the association between the fingerprint ID, the terminal ID, and the cookie information may be released. Further, for example, the associating unit 17 is a terminal in which the fingerprint ID acquired by the acquiring unit 16 together with the terminal ID is a registered fingerprint ID, and the acquired terminal ID is associated with the fingerprint ID. If the determination unit 19 determines that the ID is different from the ID, the association between the fingerprint ID and the terminal ID may be released.

[7-3. (Pegging process flow)
Next, the procedure of the pegging process by the pegging system 3 according to Modification 2 will be described with reference to FIG. FIG. 13 is a sequence diagram illustrating a pegging process procedure according to the second modification. Specifically, FIG. 13 is a sequence diagram illustrating the association processing procedure when determining whether to associate the terminal ID and the cookie information acquired by the association device 10B. Note that at the start of the associating process procedure shown in FIG. 13, it is assumed that the fingerprint ID is not registered in the associating information in the associating device 10B.

  As illustrated in FIG. 13, the application A11 of the terminal device 100 collects identification information that is information that is assigned to the terminal device 100 and includes information about an IP address that varies with time (step S401). And application A11 acquires terminal ID from the terminal ID memory | storage part 121 of the terminal device 100 (step S402). Note that the application A11 may acquire the terminal ID before collecting the discrimination information in step S401. Thereafter, the application A11 transmits the discrimination information collected in step S401 together with the acquired terminal ID to the predetermined server device 60A (step S403).

  The server device 60A that has received the discrimination information and the terminal ID from the terminal device 100 transmits the received discrimination information to the ID issuing server 50 (step S404).

  The ID issuing server 50 that has received the discrimination information generates a fingerprint ID based on the received discrimination information (step S405). After generating the fingerprint ID, the ID issuing server 50 transmits the generated fingerprint ID to the server device 60A (step S406).

  After acquiring the fingerprint ID, the server device 60A receives the terminal ID received in step S403, the fingerprint ID received in step S406, and the time stamp when the discrimination information and the terminal ID are received from the terminal device 100. Is transmitted to the associating device 10B (step S407). For example, in FIG. 11, the server device 60A transmits the fingerprint ID “FID01”, the terminal ID “TID01”, and the time stamp T1 “2015/03/12/14: 50” to the associating device 10B.

  The associating device 10B that has received the terminal ID, the fingerprint ID, and the time stamp T1 from the server device 60A associates the terminal ID and the fingerprint ID when the time indicated by the time stamp T1 satisfies a predetermined condition (step) S408). In the example shown in FIG. 13, since the fingerprint ID is not registered in the associating information in the associating device 10B, and the same fingerprint ID as the fingerprint ID received in step S408 is not registered, the associating device 10B determines in step S408. The fingerprint ID and the terminal ID acquired in step 1 are linked and registered.

  Thereafter, the browser B11 of the terminal device 100 collects discrimination information including information related to the IP address that is assigned to the terminal device 100 and varies with time (step S501). Then, the browser B11 extracts the cookie information regarding the server corresponding to the predetermined domain name from the cookie C11 (step S502). Note that the browser B11 may extract the cookie information before collecting the discrimination information in step S501. Thereafter, the browser B11 transmits the discrimination information collected in step S501 together with the extracted cookie information to a predetermined server device 60B (step S503).

  The server device 60B that has received the discrimination information and the terminal ID from the terminal device 100 transmits the received discrimination information to the ID issuing server 50 (step S504).

  The ID issuing server 50 that has received the discrimination information generates a fingerprint ID based on the received discrimination information (step S505). After generating the fingerprint ID, the ID issuing server 50 transmits the generated fingerprint ID to the server device 60B (step S506).

  After acquiring the fingerprint ID, the server device 60B receives the cookie information received in step S503, the fingerprint ID received in step S506, and the time stamp when the discrimination information and cookie information are received from the terminal device 100. Is transmitted to the associating device 10B (step S507). For example, in FIG. 11, the server device 60B transmits the fingerprint ID “FID01”, the terminal ID “TID01”, and the time stamp T2 “2015/03/12/16: 05” to the associating device 10B.

  Here, if the fingerprint ID associated in step S408 matches the fingerprint ID acquired in step S507, the associating device 10B indicates that the time indicated in the time stamp acquired together with the fingerprint ID in step S507 is It is determined whether or not a predetermined condition is satisfied (step S508). When determining that the predetermined condition is satisfied in step S508, the associating device 10B associates the cookie information acquired in step S507 with the fingerprint ID associated in step S408. Further, when it is determined in step S508 that the predetermined condition is not satisfied, the associating device 10B ends the process without performing associating. In the second modification, the example in which the associating device 10B obtains the time stamp together with the fingerprint ID by the servers 60A and 60B has been shown. However, the associating device 10B obtains the time stamp together with the fingerprint ID from the terminal device 100. May be.

[8. effect〕
As described above, the associating devices 10, 10 </ b> A, and 10 </ b> B that are information processing devices according to the embodiment and the first and second modifications include the acquisition unit 16 and the associating unit 17. The acquisition unit 16 is terminal information for identifying the terminal device 100 from the application 11A (130A) (in the embodiment, a terminal ID; the same applies to the following) and information assigned to the terminal device 100 and varies with time. Characteristic information (in the embodiment, fingerprint ID; the same applies hereinafter) generated based on the information to be acquired, and cookie information and characteristic information are acquired from the browser 11B (130B). The association unit 17 associates the terminal information acquired by the acquisition unit 16 and the cookie information acquired by the acquisition unit 16 with the feature information acquired by the acquisition unit 16.

  Thereby, the associating devices 10, 10A, and 10B can appropriately associate information collected from the same terminal device. Further, the associating devices 10, 10 </ b> A, and 10 </ b> B can associate the terminal ID with the cookie information. For example, the associating devices 10, 10 </ b> A, 10 </ b> B provide the associating information to an external information processing device, for example, an advertisement distribution device included in the associating systems 1, 2, 3. Thereby, the associating systems 1, 2, and 3 can perform appropriate advertisement delivery to the user. Therefore, the associating systems 1, 2, and 3 can enhance the advertising effect. Further, the associating devices 10, 10A, and 10B may be advertisement distributing devices that perform advertisement distribution based on the associating information. Thereby, the associating systems 1, 2, and 3 can perform appropriate advertisement delivery to the user. Therefore, the associating systems 1, 2, and 3 can enhance the advertising effect.

  Further, in the associating device 10B according to the modified example 2, the associating unit 17 includes the feature information when the interval between the time when the feature information is acquired by the acquiring unit 16 and the time when the feature information is acquired in the past satisfies a predetermined condition. The terminal information or cookie information acquired by the acquisition unit 16 is associated with.

  Thereby, the associating device 10B can suppress the association of information of different terminal devices 100 by performing association based on the time when the characteristic information is acquired. Therefore, the associating device 10B can associate information collected from the same terminal device 100 more appropriately.

  Further, in the associating device 10B according to the modified example 2, the associating unit 17 is configured when the interval between the time when the characteristic information is acquired by the acquiring unit 16 and the time when the characteristic information is acquired in the past does not satisfy a predetermined condition. Release the association between information and terminal information or cookie information.

  Accordingly, the associating device 10B can appropriately cancel even when information of different terminal devices 100 is associated by releasing the association based on the time when the characteristic information is acquired. . Therefore, the associating device 10B can associate information collected from the same terminal device 100 more appropriately.

  In the associating devices 10, 10 </ b> A, and 10 </ b> B according to the embodiment and the first and second modifications, the acquisition unit 16 is generated from the application A <b> 11 based on the terminal information and information related to the IP address assigned to the terminal device 100. The feature information is acquired, and the cookie information and the feature information are acquired from the browser B11.

  As a result, the associating devices 10, 10A, and 10B according to the embodiment and the first and second modifications perform the information association using the feature information based on the IP address assigned to the terminal device 100, thereby the same terminal device. Information collected from 100 can be appropriately associated.

  In the associating devices 10, 10 </ b> A, and 10 </ b> B according to the embodiment and the first and second modifications, the feature information is generated based on terminal information or terminal device system information in addition to the IP address.

  Accordingly, the linking devices 10, 10 </ b> A, and 10 </ b> B according to the embodiment and the first and second modifications are generated based on the terminal information and the system information of the terminal device 100 in addition to the IP address assigned to the terminal device 100. By associating information using information, information collected from the same terminal device 100 can be appropriately associated.

  In the associating device 10A according to the first modification, the acquiring unit 16 acquires in-app cookie information corresponding to an in-app browser that is a browser included in the application 11A (130A) and feature information.

  Accordingly, the associating device 10A according to the first modification can appropriately associate with the in-app cookie information collected from the same terminal device. That is, the associating device 10A can associate the terminal ID, the cookie information, and the in-app cookie information.

  The terminal device 100 according to the embodiment and the first and second modifications is a terminal device 100 including an application 11A (130A) and a browser 11B (130B). The application 11A (130A) processes the terminal information acquired by the application 11A (130A) and the feature information generated based on the information that is allocated to the terminal device 100 and varies with time. It has the transmission part 133A which transmits to an apparatus (correlation apparatus 10, 10A, 10B). The browser 11B (130B) includes a transmission unit 134B that transmits the cookie information of the browser 11B (130B) and the feature information to the information processing device (association devices 10, 10A, 10B).

  Accordingly, the associating devices 10, 10 </ b> A, and 10 </ b> B that have acquired information from the terminal device 100 can appropriately associate information collected from the same terminal device 100. Further, the associating devices 10, 10 </ b> A, and 10 </ b> B can associate the terminal ID with the cookie information. For example, the associating devices 10, 10 </ b> A, 10 </ b> B provide the associating information to an external information processing device, for example, an advertisement distribution device included in the associating systems 1, 2, 3. Thereby, the associating systems 1, 2, and 3 can perform appropriate advertisement delivery to the user. Therefore, the associating systems 1, 2, and 3 can enhance the advertising effect. Further, the associating devices 10, 10A, and 10B may be advertisement distributing devices that perform advertisement distribution based on the associating information. Thereby, the associating systems 1, 2, and 3 can perform appropriate advertisement delivery to the user. Therefore, the associating systems 1, 2, and 3 can enhance the advertising effect.

[9. Hardware configuration)
The associating devices 10, 10 </ b> A, and 10 </ b> B according to the embodiment and the first and second modifications described above are realized by a computer 1000 configured as shown in FIG. 14, for example. FIG. 14 is a hardware configuration diagram illustrating an example of a computer that realizes the function of the information processing apparatus (association apparatus). The computer 1000 includes a CPU 1100, RAM 1200, ROM 1300, HDD 1400, communication interface (I / F) 1500, input / output interface (I / F) 1600, and media interface (I / F) 1700.

  The CPU 1100 operates based on a program stored in the ROM 1300 or the HDD 1400 and controls each unit. The ROM 1300 stores a boot program executed by the CPU 1100 when the computer 1000 is started up, a program depending on the hardware of the computer 1000, and the like.

  The HDD 1400 stores programs executed by the CPU 1100, data used by the programs, and the like. The communication interface 1500 receives data from other devices via the network N and sends the data to the CPU 1100, and transmits data generated by the CPU 1100 to other devices via the network N.

  The CPU 1100 controls an output device such as a display and a printer and an input device such as a keyboard and a mouse via the input / output interface 1600. The CPU 1100 acquires data from the input device via the input / output interface 1600. In addition, the CPU 1100 outputs the generated data to the output device via the input / output interface 1600.

  The media interface 1700 reads a program or data stored in the recording medium 1800 and provides it to the CPU 1100 via the RAM 1200. The CPU 1100 loads such a program from the recording medium 1800 onto the RAM 1200 via the media interface 1700, and executes the loaded program. The recording medium 1800 is, for example, an optical recording medium such as a DVD (Digital Versatile Disc) or PD (Phase change rewritable disk), a magneto-optical recording medium such as an MO (Magneto-Optical disk), a tape medium, a magnetic recording medium, or a semiconductor memory. Etc.

  For example, when the computer 1000 functions as the associating device 10 according to the embodiment, the CPU 1100 of the computer 1000 implements the function of the control unit 130 by executing a program loaded on the RAM 1200. The CPU 1100 of the computer 1000 reads these programs from the recording medium 1800 and executes them. However, as another example, these programs may be acquired from other devices via the network N.

  As described above, some of the embodiments of the present application have been described in detail with reference to the drawings. It is possible to implement the present invention in other forms with improvements.

[10. Others]
In addition, among the processes described in the above embodiments, all or a part of the processes described as being automatically performed can be manually performed, or the processes described as being manually performed All or a part of the above can be automatically performed by a known method. In addition, the processing procedures, specific names, and information including various data and parameters shown in the document and drawings can be arbitrarily changed unless otherwise specified. For example, the various types of information illustrated in each drawing is not limited to the illustrated information.

  Further, each component of each illustrated apparatus is functionally conceptual, and does not necessarily need to be physically configured as illustrated. In other words, the specific form of distribution / integration of each device is not limited to that shown in the figure, and all or a part thereof may be functionally or physically distributed or arbitrarily distributed in arbitrary units according to various loads or usage conditions. Can be integrated and configured.

  Moreover, each embodiment mentioned above can be combined suitably in the range which does not contradict a process content.

  In addition, the above-mentioned “section (module, unit)” can be read as “means” or “circuit”. For example, the acquisition unit can be read as acquisition means or an acquisition circuit.

DESCRIPTION OF SYMBOLS 1 Linking system 10 Linking apparatus 14 Linking information storage part 15 Cookie information storage part 16 Acquisition part 17 Linking part 18 Transmission part 100 Terminal device 120 Storage part 121 Terminal ID storage part 122 Discrimination information storage part 120A Application information storage part 120B Browser information storage Unit 121B cookie information storage unit 130 control unit 130A application control unit 131A reception unit 132A acquisition unit 133A transmission unit 130B browser control unit 131B reception unit 132B acquisition unit 133B extraction unit 134B transmission unit A11 application B11 browser N network

Claims (11)

Feature information generated at the timing at which the application transmits the terminal information based on terminal information for identifying the terminal device from the application and information that is allocated to the terminal device and that varies with time. And an acquisition unit for acquiring cookie information from the browser and the feature information generated at a timing when the browser transmits the cookie information;
A linking unit that links the terminal information acquired by the acquisition unit and the cookie information acquired by the acquisition unit to the feature information acquired by the acquisition unit,
An information processing apparatus comprising: The tied portion is
When the interval between the time when the feature information is acquired by the acquisition unit and the time when the feature information is acquired in the past satisfies a predetermined condition, the terminal information or the cookie information acquired by the acquisition unit in the feature information Tie,
The information processing apparatus according to claim 1. The tied portion is
When the interval between the time when the characteristic information is acquired by the acquisition unit and the time when the characteristic information is acquired in the past does not satisfy a predetermined condition, the characteristic information is associated with the terminal information or the cookie information. To release,
The information processing apparatus according to claim 1, wherein the information processing apparatus is an information processing apparatus. The acquisition unit
Obtaining the terminal information and feature information generated based on information relating to an IP address assigned to the terminal device from the application, and obtaining the cookie information and the feature information from the browser. The information processing apparatus according to any one of claims 1 to 3.   The information processing apparatus according to claim 4, wherein the feature information is generated based on the terminal information or system information of the terminal device in addition to the IP address. The acquisition unit
In-app cookie information corresponding to an in-app browser that is a browser included in the application, and the feature information,
The tied portion is
Linking the in-app cookie information acquired by the acquisition unit to the feature information acquired by the acquisition unit;
The information processing apparatus according to claim 1, wherein the information processing apparatus is an information processing apparatus. The acquisition unit
The feature information and the terminal information acquired from the external device by transmitting, to the external device, discrimination information that is information that is assigned to the terminal device by the application and that varies with time. The feature information and the cookie information acquired from the external device are acquired from the browser by the browser transmitting the discrimination information to the external device. The information processing apparatus according to any one of claims. A terminal device having an application and a browser,
The application is
Information on terminal information acquired by the application and feature information generated at the timing at which the application transmits the terminal information based on information that is assigned to the terminal device and varies with time. A transmission unit for transmitting to the processing device;
The browser
A transmission unit that transmits the cookie information of the browser and the feature information generated at a timing when the browser transmits the cookie information to an information processing device;
A terminal device characterized by that. The transmitter of the application is
The feature information and the terminal information acquired from the external device by transmitting discrimination information, which is information that is assigned to the terminal device and that varies with time, to the external device, To the device,
The transmission part of the browser
The browser transmits the discrimination information to the external device, and transmits the feature information and the cookie information acquired from the external device to the information processing device.
The terminal device according to claim 8. An information processing method executed by a computer,
Feature information generated at the timing at which the application transmits the terminal information based on terminal information for identifying the terminal device from the application and information that is allocated to the terminal device and that varies with time. And acquiring the cookie information from the browser and the feature information generated at the timing when the browser transmits the cookie information;
A linking step for linking the terminal information acquired by the acquisition step and the cookie information acquired by the acquisition step to the feature information acquired by the acquisition step,
An information processing method characterized by comprising: Feature information generated at the timing at which the application transmits the terminal information based on terminal information for identifying the terminal device from the application and information that is allocated to the terminal device and that varies with time. An acquisition procedure for acquiring cookie information from the browser and the feature information generated at a timing when the browser transmits the cookie information;
A linking procedure for linking the terminal information acquired by the acquisition procedure and the cookie information acquired by the acquisition procedure to the feature information acquired by the acquisition procedure,
An information processing program for causing a computer to execute.

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