JP2010128999A - Advertisement system of cell phone web site - Google Patents

Abstract

<P>PROBLEM TO BE SOLVED: To provide an advertisement system of a cell phone WEB site for allowing a user to conduct its own advertisement sales, directly negotiate with an advertiser to determine an advertisement amount, and accept a surplus of an advertisement insertion rate exceeding the usage charge of the system as a profit. <P>SOLUTION: A plurality of cell phone users can open a user own site on the WEB site by using an Internet function. In a system having an operational function of the site, each user has a function of personally posting advertisement in the site as a manager of advertisement to share the profit with a system operation firm on the basis of the advertisement rate uniquely determined by the user together with the advertiser of the advertisement, so that the system enables the individual user to make profits. <P>COPYRIGHT: (C)2010,JPO&INPIT

Description

  The present invention relates to an advertisement system for a mobile WEB site.

The mainstream of the Internet business using mobile phones, one of the mobile terminals, is information billing and advertising. However, if you do business on your own, the mobile phone you manage and operate is the advertiser's advertisement prepared by the advertising agency. Most affiliate systems were posted on sites and blogs.
In this case, even though the mobile site is an advertising medium, the fee income for the individuals who manage and operate it is small, so it was difficult to establish as a business.

  However, there is a problem that funds and facilities are necessary for the user himself / herself to perform an advertising business and to operate a mobile WEB site as a medium.

  The present invention has been made to solve the above-mentioned problems, and is intended to spread advertising business widely by performing advertising business individually and managing and operating a mobile site as a medium only by a mobile phone. To do.

  In order to achieve the above object, the present invention enables anyone to easily establish and manage their own media on a mobile site using the Internet function of the mobile phone. As a result, each user becomes the owner of the advertising medium. In addition, users can conduct advertising sales themselves, negotiate directly with advertisers to determine the amount of advertising, and advertising costs that exceed the usage fee of the system provided for a fee will be personal revenue It is.

  In addition, each user has to devise his / her own device in order to increase the number of browsing of his / her mobile site. As a result, the advertising value of this media is improved, which is advantageous for price determination in advertising sales.

  In addition, by posting your opinion on the products and services that Advertiser 1 wants to promote on your mobile site, it is possible to increase the interest of general readers and increase the cost effectiveness of advertising. It becomes.

  The advertising system for the WEB site according to the present invention can provide a business opportunity for the advertising business to the general public. In addition, the system management and operation side can make money as long as there are users, and advertisers can develop advertisements cheaper than TV, radio, newspapers, magazines, etc. Compared to it, it does not cost much time and effort, so it is easy to place advertisements in local private stores and chambers of commerce.

Hereinafter, the best mode for carrying out the present invention will be specifically described with reference to the drawings.
FIG. 1 is an example of an embodiment of the present invention.

The user 2 uses the system prepared by the system operating company 4 to open the mobile site 3 only with a mobile phone that can be connected to the Internet.
Advertising on the established mobile site is planned and sold by users.
Users can also advertise on mobile websites using only the mobile phones listed above.
Users negotiate advertising costs with advertisers.
In this case, the user's revenue is (advertisement cost) − (system usage fee) = user's revenue.

  The mobile web site advertisement system according to the present invention can be applied not only to mobile phones but also to all mobile terminals having a communication function.

It is a conceptual diagram which shows the relationship between the user who is an Example of this invention, an advertiser, and a system management company.

Explanation of symbols

1: Advertiser 2: User 3: Mobile site 4: System management company

Claims (1)

In the web site for mobile terminals prepared in advance,
A system in which a plurality of users of the mobile terminal can open the user's own site on the WEB site using the Internet function and has an operation function of the site,
The user has a function of independently posting an advertisement on the site, and becomes an administrator of the advertisement, and the user himself / herself is based on the advertising amount that the user has independently arranged with the advertiser of the advertisement and profits An advertising system for a mobile WEB site, characterized in that it is possible to share a system and provide a system for profit of the individual user.

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