TW201508669A - Bonus point acquisition mechanism method and system and bonus point giving, transferring, and redemption method and transaction system - Google Patents

Abstract

Disclosed are a bonus point acquisition mechanism method and system and a bonus point giving, transferring, and redemption method and transaction system, in which a relational database is established after recruiting, integrating, or setting cooperative coordination with joint service providers and members are allowed to use a handheld mobile device that comprises the quick response code recognition technology or a network-connectable device and tool to acquire bonus points in shopping sites of the cooperative joint service providers, wherein the cooperative joint service providers may include physical shopping malls, non-shopping mall shops, virtual network shopping sites, and companies and organizations. Bonus points of different levels that are acquired by the members, through a consuming activity or non-consuming activity, can be universally used in the shopping sites of the cooperative joint service providers. In addition, the bonus points can be given, on conditions, between members of different levels and the bonus points can be credited for the amount of consumption in a welfare shopping mall or redemption can be made completely with the bonus points. Such a mechanism allows for integration of bonus points that the consumers acquired from each physical shopping mall, non-shopping mall or virtual network shopping malls, companies and organizations, achieving an excellent effect of customer visit rate and return rate for the joint service providers. The bonus points accumulated in this way have the characteristics of desire and giving, allowing the members to give to each other so as to meet the needs of the members.

Description

Bonus points acquisition mechanism method and bonus points, transfer and redemption Change mechanism method and trading system

The invention belongs to a bonus point acquisition mechanism method and a bonus point credit, transfer and exchange mechanism method and a trading system technical field, and the member uses a rapid response system (Quick Response/Code) through an associated database. Identification code technology handheld mobile devices, networked device devices and tools, in the cooperative service providers such as physical stores, non-market stores and virtual network stores, company lines, through different levels of dividends through consumer or non-consumption behavior Points, the bonus points can be conditionally donated between members of different levels, and the bonus points can be deducted in the welfare purchase mall, or fully redeemed for bonus points. This mechanism will be The integrity integration of the bonus points earned by consumers in various physical stores, non-markets and virtual network stores, and company numbers has a very good effect on improving the customer service rate and return rate of cooperative service providers. .

In recent years, with the development of the Internet, the consumption patterns of consumers shopping through virtual Internet stores have become more and more popular. The online shopping transaction volume has been increasing year by year. The promotion methods are constantly being refurbished, and most of them are used in online shopping methods on the Internet. Build an e-commerce platform for users to open an account and become a member to carry out shopping accumulation and trading activities on the Internet. Members must first make a purchase and then deduct the purchase price or changer. Goods, part of the use of bonus points to convert goods, the goods provided by the goods are mostly inventories, the nature of the gifts, non-selling goods or the use of the deadline, can not immediately trigger the incentives for consumers to re-consumption.

For example, for example, the large chain stores Watsons and Carrefour are not able to exchange bonus points in their shopping malls. For example, online shopping merchants launch credit card promotion activities with banks, use the credit card to consume in the online shopping store, and bonus points. If the credit card holder doubles or multiplies the bonus, and allows the credit card holder to earn bonus points, the next time you can discount the amount in the online shopping store, there is also a network with a bonus point mechanism. The shopping system, after the consumer consumes in the online shopping store, the online shopping store provides its bonus points for the next consumption discount; however, in the above-mentioned disclosed current technology, the bonus points of the online shopping store are given and used. The mechanism is simply related to a single order, that is, when the consumer spends a valid order in the online shopping store, the corresponding bonus point is generated, and the time limit is given for a certain period of time. Such bonus points and usage mechanisms are not only monotonous but also non-expandable, unable to fully satisfy consumers, and no Sufficient to achieve the effect of stimulating consumption, and can not be physical stores, membership stores, non-store of integrity to do a consolidation, to enhance the visitor rate, return guest rate can not achieve very good results.

In view of this, the present inventors have intensively discussed the problems faced by the online shopping system of the aforementioned bonus point mechanism, and actively sought a solution. After long-term research and development, a successful development of a kind. Bonus Points Acquisition Mechanism Method and Bonus Points Giving, Transfer and Exchange Mechanism Method and Trading Department In order to overcome the existing bonus point mechanism, it is impossible to integrate the integrity of the members of the physical stores and non-market stores to improve the visitor rate and return rate.

The main purpose of the present invention is to provide a bonus point acquisition mechanism method and a bonus point credit, transfer and exchange mechanism method and a transaction system, and enable members to use a Quick Response/Code identification code technology handheld mobile device. , network-connectable devices and tools, in the cooperative service providers such as physical stores, non-market stores and virtual network stores, company lines, through different levels of dividends through consumption or non-consumption behavior, the bonus points Conditional gifts can be made between members of different levels, and the bonus points can be deducted from the consumption in the welfare shopping mall, or fully redeemed with bonus points. This mechanism will allow consumers to store in various entities, The integrity integration of non-market and virtual network stores and bonus points obtained in the company's line number has a very good effect on improving the customer service rate and return rate of cooperative service providers.

To this end, the present invention mainly implements the various purposes and effects of the present invention through the following technical means, and uses this mode and mechanism method to allow the bonus points to be conditionally donated among the members, so that the bonus points Value and cash equivalent, integrate the concept of virtual currency and real money, and combine the industry, that is, set up a Quick Response/Code barcode image in the store or website of the cooperative service provider, let it Members use the Quick Response/Code identification code technology to generate bonus bonus points after the partner service provider's physical store, non-market store and virtual network store, and company line number are paired. The bonus or points of consumption, the cumulative number of bonus points is limited by different cooperative service providers, such as time limit, limit, morning, noon, afternoon, evening, day, week, month Time limit, for example: a member enters the cooperative service provider's shopping mall in the morning and then gets the bonus bonus points. At noon, afternoon and evening, they can re-enter the same cooperative service provider's shopping mall to get the bonus points. After the member's consumption is completed, the receipt or invoice of this purchase can be reused, and the consumption amount can be input in the point service module with the Quick Response/Code handheld mobile device, the networkable device and the tool. For the bonus points of this purchase, the members will be in the same cooperative service provider store in the morning, noon, afternoon and evening, and will receive a bonus point and a bonus point for consumption. This method can enhance the cooperative service provider. The visitor rate and the return rate, the member reuses the accumulated bonus points and purchases the goods at the welfare purchase mall. Redeemed, the amount of goods that can use some or all of the bonus points to redeem, and the amount of the purchase of goods can once again accumulate bonus points.

The members of the present invention can go to the cooperative service provider's store to identify with the member serial number or the Quick Response/Code identification code handheld mobile device, the networkable device device and the tool, or other identifiable members. The identity number is used for membership certification. In the case of e-commerce consumption and physical channel consumption or traditional store consumption, the consumption behavior can be offset against the accumulated bonus points. This method is not only superior to the general dividend point exchange concept, but also innovative combination. Various activities and participation, membership birthday celebrations, recommendations and sharing can all accumulate bonus concepts, and break the red that must be accumulated based on the number of bonus points must be accumulated. The method of accumulating points and organizing different activities according to the membership level or providing high-value gifts as the attraction of consumption, and providing members with the opportunity to hold a lot of accumulated bonuses for free or activities, and continue to attract consumers to use The accumulated bonus points will be consumed again, and the member consumption model will be more fully grasped. It will have a strong promotion effect on the cooperative service providers and its measurable promotion effect, enhance the cooperation service provider's visit rate and promote the cooperation service provider. New product sales will greatly help the cooperative service provider's consumer turnover. The cooperative service provider can regularly hold bonus points and other value-for-money products and gifts, test supplies and new product presentations to allow members to accumulate. Dividend points, and at a specific time and place, through the organization of regional events, provide members of the daily life-related and practical brand-name products and gifts, which will bring more convenience, concessions, and added value to the members, and reach the township area. Sexually featured product promotion and community service, and can attract a lot of Real membership, in the physical store of the cooperative service provider, non-market stores and virtual network stores, accumulated bonus points in the company line number, or non-consumption behavior to obtain different levels of bonus points, the bonus points of the present invention Obtaining mechanism methods and bonus point gift, transfer and redemption mechanism methods and trading systems, through the consumption of consumers regardless of physical stores, non-market stores and virtual network stores, company line number accumulated bonus points The process can generate huge advertising effects, increase the profitability of cooperative service providers and create more sales opportunities, and enhance the scope and services of expanding e-commerce executables.

The method for obtaining the bonus point of the present invention and the method for the bonus, credit and exchange mechanism and the trading system of the bonus point are mainly caused by the quick response of the consumer. The system (Quick Response/Code) identifies the barcode image of the store, after commercial consumption or non-commercial consumption behavior, and then uses the Quick Response/Code identification code technology handheld mobile device, networked device equipment and tools, The receipt and invoice amount can be used to obtain the accumulated bonus points through the identification mechanism in the point service module of the welfare shopping mall service platform, and can use the accumulated bonus points to the welfare shopping mall service platform, and log in the welfare according to the member account and password. Purchase the mall service platform and select the products to be purchased, so that members can exchange dividends according to different levels. The membership level is divided into A-level welfare purchase, B-level welfare enough, C-level freego three-level, B-level and C-level. Members can use the Quick Response/Code (Quick Response/Code) ID technology for handheld mobile devices, networked device devices and tools and other IDs with identifiable membership, and Quick Response/Code. Identify bar code pictures or symbols to a partner service provider, including designated stores and channels, etc. When dividends are transferred and donated, the demand for points can be raised according to the welfare shopping mall service platform. After the consent of the donor, the bonus points can be accumulated to the welfare shopping mall service platform mechanism. The welfare purchase portal downloads the bonus point application software or other platform for downloading the APP, and displays it on various electronic media, including smart phones or other mobile devices, desktop computers, notebook computers, and televisions. Classes and other mobile devices and devices or tools that can be networked.

In order to enable the reviewing committee to further understand the manner of use and the flow of the present invention, the following is a preferred embodiment of the present invention, which will be described in detail with reference to the drawings, while allowing the consumer to implement the invention.

(20) ‧‧‧Quick Response/Code Identification Barcode Picture

(30) ‧‧‧Quick Response/Code identification technology handheld mobile devices, networked devices and tools

(31)‧‧‧Welfare Shopping Mall Service Platform

(32)‧‧‧Authorization and authorization module

(33) ‧‧‧Point Service Module

(34)‧‧‧Accumulative Bonus Points Window

(35)‧‧‧ Gift Bonus Points Window

(36) ‧‧‧Receive sharing bonus points window

(60) ‧‧‧Cooperative Service Providers

(61)‧‧‧ Relevance database

(70) ‧ ‧ members

FIG. 1 is a schematic diagram showing the flow of a member using a welfare shopping mall service platform according to a preferred embodiment of the present invention.

Figure 2 is a flow chart showing the process of obtaining member bonus points according to a preferred embodiment of the present invention.

Figure 3 is a flow chart showing the manner in which members accumulate bonus points in accordance with a preferred embodiment of the present invention.

Figure 4 is a schematic diagram showing the use of member bonus points in a preferred embodiment of the present invention.

Figure 5 is a schematic diagram of a point transfer or gift flow in accordance with a preferred embodiment of the present invention.

The present invention relates to a bonus point acquisition mechanism method and a bonus point credit, transfer and exchange mechanism method and a transaction system. Please refer to FIGS. 1 to 5, which are preferred embodiments of the present invention. The schematic diagram will enable your review board to have a better understanding of the invention.

A bonus point acquisition mechanism method and system, bonus point gift, transfer and exchange mechanism method and transaction system, as shown in Figure 1, which establishes an associated database (61) and recruits, integrates or Cooperate with the cooperative service provider (60) and member (70) in the related database (61), the related database (61) and the welfare purchase mall service platform (31) use the welfare purchase portal to connect, cooperative service Provider (60) has a quick response system in the store (Quick Response/Code) Recognizing the barcode picture (20), the member (70) can use the Quick Response/Code identification code technology to hold the mobile device, the networkable device device and the tool (30), and the cooperative service provider (60) Quick Response/Code identifies the bar code picture (20) to get the bonus bonus points, or obtain the bonus points through the consumption behavior. The bonus points are identified by the bonus point service module and then stored in the relevance. In the database (61), the bonus points can be used in the cooperative service provider (60) store and the welfare purchase mall service platform (31), and the bonus points can be networked to the welfare purchase mall service platform, or the use of fast The Quick Response /Code identification code technology handheld mobile device, the networkable device device and the tool (30) can be processed by a computer system in the network download point service module, and the computer in the point service module The system includes: a certification authorization module (32), a point service module (33), a cumulative bonus point window (34), a bonus bonus point window (35), and a share bonus point window (36). Rapid response system Quick Response/Code) identifies the barcode image (20) pairing mode, which can be combined with various activities and participation, member birthday celebration, recommendation and sharing bonus points, and the bonus points can be conditionally donated among members. The above-mentioned bonus point accumulative authentication and authorization module (32), point service module (33), accumulated bonus point window (34), gift bonus point window (35) and receiving the bonus bonus point window ( 36) Other operating software can be networked to the Welfare Shopping Mall service platform (31), or you can download the bonus point service application software (APP) from the welfare purchase portal, which is displayed on various electronic media, including smart phones or Other mobile devices, desktop computers, notebook computers, TVs and other mobile devices and networked device devices or tools for bonus points The number is cumulative.

The above-mentioned cooperative service providers (60) include: physical stores, non-market stores and virtual network stores and company line numbers, bonus points can be used in cooperative service providers (60) stores, and the bonus points are accumulated. The number of times varies according to different cooperative service providers (60), such as time limit, limit, morning, noon, afternoon, evening, day, week, month, etc., for example: one member enters cooperative service in the morning After the store (60), the pair will receive bonus bonus points. At noon, afternoon and evening, you can re-enter the same cooperative service provider (60) to match the bonus points. After the member's consumption is completed, Re-use the receipt or invoice of this purchase, and enter the consumption amount in the authentication and authorization module (32) with the Quick Response/Code handheld mobile device, the networkable device and the tool (30), and obtain the purchase amount. The bonus points of the second consumption, the members (70) can be paired and given in the same cooperative service provider (60) store in the morning, noon, afternoon and evening. Bonus points and consumption receive bonus points. This mode can improve the customer service rate and return rate of the cooperative service provider (60). Members (70) reuse the accumulated bonus points in the welfare purchase mall service platform (31) When the goods are purchased, the amount of the goods can be partially or fully discounted by the bonus points, and the amount of the purchased goods can be accumulated once again.

Members (70) and cooperative service providers (60) can use the electronic medium to enter the account number and password to log in to the welfare shopping mall service platform (31) according to their rights. The mall is separated by administrative area, and then the commodity item is Classification, this welfare shopping mall service platform (31) can be displayed on various electronic media, members (70) according to personal preferences It is well-positioned to display the favorite and exclusive product category group screens. The electronic media includes smart phones or other mobile devices, desktop computers, notebook computers and televisions, and networkable devices or tools.

Referring to Figure 2, the member (70) carries the Quick Response/Code identification code technology handheld mobile device, the networkable device device and the tool (30), and enters the storefront of the cooperative service provider (60). For consumer and non-consumer behavior, the cooperative service provider (60) includes: physical stores, non-market stores and virtual network stores and company lines, and is equipped with Quick Response/Code identification technology. The device, the networkable device device and the tool (30) are paired with the Quick Response/Code identification bar code picture (20) of the cooperative service provider (60) to obtain the bonus bonus points, and according to the consumption or Non-consumer behavior, the receipts or invoices consumed on the day, or the event registration bonus bonus points pictures, scanning into the Quick Response/Code identification code technology handheld mobile devices, networked devices and tools (30) After the certification and authorization module (32) on the screen, the screen will be automatically connected to the website of the Welfare Shopping Mall (31). Members (70) will receive the receipt and invoice within 7 days. The shopping mall service platform (31) selects the point service module to input the invoice number and total amount. After clicking the point service module, it displays a point bonus point window (33) showing the points available this time. The value, date and time are required to enter the member (70) account number and verification code. After inputting, the member (70) is legally confirmed by the authentication and authorization module, and automatically returned to the related database (61). Points and send SMS and E-mail messages to the conference at the same time Member (70) keeps.

Please refer to Figure 3, the welfare purchase mall service platform (31) regularly and regularly organize activities to provide members with accumulated bonus points, members (70) can accumulate new bonus points according to the following ways:

1. Scan a Quick Response/Code barcode image (20) on each flat or non-planar advertisement.

2. When holding various types of activities, participate in the on-site registration and log in to the bonus response system (Quick Response/Code) to identify the bar code picture (20).

3. Join the Welfare Shopping Mall to become a member.

4, member birthday gift.

5, the anniversary of the mall and various festivals, such as Mid-Autumn Festival, Mother's Day, Christmas and so on.

6, member recommendation and sharing, gift between members.

7. Quick Response/Code identification bar code picture (20) generated by physical store, non-market store and virtual network store and company line number non-consumption behavior.

8. Invoices and receipts generated by physical stores, non-market stores and virtual network stores and company sales.

9, fixed kanban, mobile kanban, ticket, voucher, invoice and advertising text on the rapid response system (Quick Response / Code) identification bar code picture (20).

Members use the Quick Response/Code ID technology handheld mobile device, networked device and tools (30) to scan the bonus response system (Quick Response/Code) Identify the barcode image (20), or enter the invoice or invoice amount or edit the authentication authorization module (32), with the Quick Response/Code identification code technology handheld mobile device, networkable device and tools ( 30) The screen will display the member (70) account number and password, and log in directly to the welfare shopping mall service platform (31) and identify the member (70) identity legality. The service platform screen will jump out of the service module ( 33), display the accumulated bonus point value, date and time available this time, confirm and return to the member (70) account to accumulate bonus points, and the welfare purchase mall service platform (31) automatically use E-mail or newsletter The member is notified of the transfer method (70).

Please refer to Figure 4, the main members (70) use bonus points to purchase and redeem goods, members (70) to the welfare shopping mall service platform (31) browse the products and services to be consumed, enter the account number and password basis The registration service module performs membership (70) level identification and identity legality confirmation. After the error, it agrees to purchase and redeem bonus points. The member (70) level is divided into three levels as follows:

Class A welfare purchase: cash purchase goods plus gift equal points, when the promotion, you can add the same amount of goods.

Class B benefits are sufficient: the accumulated points need to reach 30,000 points, and the goods will be purchased in cash and limit points and the same amount of cash consumption will be returned. The same amount of cash can be added to the promotion.

Class C freego: The accumulated points need to reach 300,000 points. You can use the points to purchase goods. If you don't return the points, if the number is less than 300,000 points or the default value, you must fill in the points, otherwise the impact can be Participate in the event.

Its use is as follows:

Class A Welfare Purchase Members: All use of cash and credit card purchases, purchase goods and services through the welfare purchase mall service platform, and obtain equal or excess points.

Class B benefits are sufficient for members: they can use cash and credit card consumption in part or in full, and can use part of the consumption, purchase goods through the welfare purchase mall service platform (31), and obtain the same amount or excess amount of cash or credit card. Points.

C-level freego members: can fully use bonus points to spend, no need to use cash or credit card consumption, and can no longer get reward points; the above-mentioned C-level membership rights range can also choose to use A or B-level membership level for consumption, cf. A or B-level membership method; B and C-level members can use the member serial number, Quick Response/Code identification code technology to hold mobile devices, and networkable device devices after consumption on the welfare purchase mall service platform (31). And tools, and other identifiable numbers, pictures, symbols and newsletters to redeem merchandise from a partner service provider.

Please refer to Figure 5, if the member (70) has insufficient points during the consumption process, the concept of group sharing can be used to propose the transfer and gift of bonus points. A member login to the welfare shopping mall service platform (31) Search for suitable candidates and send e-mail for consent through the public open area credits on the service module. You can also search and send e-mails to members and relatives (70) in the member's own private group. The newsletter proposes a point gift and transfer request, and the B member receives the newsletter or e-mail message and agrees to log in to the welfare shopping mall service platform (31) to confirm the identity legality of the identity through the authentication and authorization module. (31) The station automatically jumps out a bonus and bonus point window (35) to display its consent points and account number, Enter the password and verification code into the field, and use the Quick Response/Code identification code technology to hold the mobile device, the networked device and the tool (30), and return the consent to give the credit information to the A member, A member. The Bonus Points (36) will be used to receive the bonus points. After the bonus points transfer and bonus points are successfully operated, the Welfare Shopping Mall service platform (31) will automatically transmit by e-mail or SMS. The method informs the A member and the B member that the bonus point transfer and the gift can be several people at the same time, but each time the transferable and gifted points are 30% of the existing bonus points.

In summary, the present invention has practical effects, and is not found in the publication or public use, and conforms to the patent requirements, and the patent application is filed according to law. However, the above-mentioned invention is a preferred embodiment of the industry of the present invention. Equivalent changes in the scope of patent application are within the scope of the patent application of the present invention.

(20) ‧‧‧Quick Response/Code Identification Barcode Picture

(30) ‧‧‧Quick Response/Code identification code technology handheld mobile device handheld mobile device, networkable device device and tool

(31)‧‧‧Welfare Shopping Mall Service Platform

(32)‧‧‧Authorization and authorization module

(33) ‧‧‧Point Service Module

(34)‧‧‧Accumulative Bonus Points Window

(35)‧‧‧ Gift Bonus Points Window

(36) ‧‧‧Receive sharing bonus points window

(60) ‧‧‧Cooperative Service Providers

(61)‧‧‧ Relevance database

(70) ‧ ‧ members

Claims (7)

A bonus point acquisition mechanism method and system, bonus point gift, transfer and exchange mechanism method and transaction system, which establish an association database, and recruit, integrate or cooperate with cooperative service providers and members to associate with In the sexual database, the related database and the welfare shopping mall service platform are connected by the welfare purchase portal. The cooperative service provider has a quick response/Code identification bar code picture in the store, and the member utilization has a quick response. System (Quick Response/Code) ID technology handheld mobile device, networkable device device and tool, paired with the cooperative service provider's Quick Response/Code barcode image to obtain bonus points, or The consumer behavior obtains bonus points. The bonus points are stored in the related database through the computer system analysis in the point service module. The bonus points can be used in the cooperative service provider store and the welfare purchase mall service platform. The computer system in the point service module includes: a certification authorization module, a point service module, and a tired The bonus point window, the bonus bonus point window and the receiving bonus bonus point window can be downloaded from the welfare shopping mall service platform or downloaded from other platforms for downloading and displayed on various electronic media, including smart phones. Or other mobile devices, desktop computers, notebook computers, televisions and other mobile devices and networked devices or tools to collect bonus points. For example, the method and system for the bonus point acquisition mechanism described in item 1 of the patent application scope, the bonus point gift, transfer and exchange mechanism method and the transaction system, wherein the cooperation service provider includes: an entity store, a non-store store, and a virtual Internet store and public Secretary number. For example, the method and system for the bonus point acquisition mechanism described in item 1 of the patent application scope, the bonus point gift, transfer and exchange mechanism method and the transaction system, wherein the pairing obtains the cumulative number of bonus bonus points, according to different cooperation services. The provider has restrictions. For example, the method and system for the bonus point acquisition mechanism described in item 3 of the patent application, the bonus point gift, transfer and exchange mechanism method and the transaction system, wherein the restrictions are, for example, time limit, limit, morning, noon, afternoon, evening, One day, one week, one month. For example, the method and system for the bonus point acquisition mechanism mentioned in the first paragraph of the patent application, the bonus point gift, transfer and exchange mechanism method and the transaction system, wherein the bonus points can be conditionally donated among the members. For example, the method and system for obtaining bonus points according to item 1 of the patent application scope, the bonus point gift, transfer and exchange mechanism method and the transaction system, wherein the quick response/Code recognizes the bar code picture pairing mode, Dividend bonus points can be combined with various activities and participations, member birthday celebrations, recommendations and sharing. For example, the method and system for obtaining bonus points according to item 1 of the patent application scope, the bonus point gift, transfer and exchange mechanism method and the transaction system, wherein the quick response/Code recognizes the bar code picture pairing mode, Can be set on fixed billboards or mobile billboards, tickets, vouchers, invoices and advertising.