JP2009251960A - Commodity information-providing server and commodity information-providing system - Google Patents

Abstract

<P>PROBLEM TO BE SOLVED: To make it easy to register commodity information, which is exhibited in a commodity information providing site providing commodity information on commodities, to reduce a load on a site manager for running the site. <P>SOLUTION: A commodity information-providing server 10 divides the screen size of a handbill image included in handbill information to generate divided handbill information; generates commodity information-providing pages (order site pages), in which meta tags to which the commodity codes of appropriate commodities are set are embedded, and then stores them in the respective exhibiting areas of respectively exhibited commodities in the divided handbill images included in the divided handbill information; transmits the commodity information-providing pages in response to requests from consumer terminals 31; identifies commodity codes which are set to the meta tags embedded in exhibiting areas M1 in response to the entrance of a cursor P into the exhibiting areas of the respective exhibited commodities, the cursor P being movable on the commodity information-providing page displayed on the display screen of the consumer terminal 31; and collects and displays commodity detail information indicating the details of the commodities which the commodity codes indicate. <P>COPYRIGHT: (C)2010,JPO&INPIT

Description

  The present invention relates to a merchandise information providing server that provides merchandise information related to merchandise of food and beverages to a consumer terminal used by a consumer via a communication network, and a merchandise information providing system including the server.

  Conventionally, various systems that operate product order sites that provide information on products such as food and beverages and accept orders for such products via communication networks such as the Internet have been proposed and operated (for example, patents). Literature 1-2).

JP 2006-316655 A JP 2007-133792 A

  However, in the conventional system described above, the site operator has to register and change information such as the price and image of each product to be sold, which requires a lot of labor to operate the product sales site. There was a problem of becoming. In particular, an operator of a retail store product sales site where frequent additions / changes of products and price changes frequently require a great deal of labor.

  The present invention solves the above-described problems, facilitates registration of product information for posting on a product information providing site that provides product information related to products, and reduces the site operator's effort for site operation The purpose is to be able to.

  The product information providing server of the present invention is a product information providing server that provides product information regarding food and beverage products to a consumer terminal used by a consumer via a communication network, and digitizes an advertisement flyer. A flyer information storage means for storing flyer information including a flyer image, a product code that can specify a posted product posted in the advertisement flyer, and a product placement area information indicating a placement area of the posted product, When the screen size of the flyer image included in the flyer information is larger than the web screen size that can be displayed without performing vertical scrolling or horizontal scrolling by the scroll bar in the browser, the flyer image is smaller than the web screen size. Based on the flyer image processing means for creating a processed flyer image processed into a size and the flyer information The processed flyer image, the processed flyer product code that can specify the posted product posted in the processed advertisement flyer indicated by the processed flyer image, and the processed flyer product placement area information indicating the placement area of each posted product in the processed advertisement flyer Processing flyer information creation means for creating processed flyer information including the processing flyer product code that is the same as the product code of the corresponding product in each posted product posting area in the processed flyer image included in the processed flyer information Used to create the product information providing page on the product information providing page creating means for creating the product information providing page embedded with the meta tag set with the product information providing page created by the product information providing page creating means. Processed leaflet code that can identify the processed leaflet information and the processing chip included in the processed leaflet information Product information providing page information storage means for storing product information providing page information associated with the product code, and a product information providing page included in the product information providing page information in response to a request from the consumer terminal A product information providing page transmitting means for transmitting the information to the consumer terminal, and a cursor movable on the product information providing page displayed on the display screen of the consumer terminal has entered the posting area of each posted product The processing flyer product code specifying means for specifying the processed flyer product code set in the meta tag embedded in the posting area where the cursor enters, and the details of the product indicated by the specified processed flyer product code Product detailed information collecting means for collecting product detailed information, and product detailed information display means for displaying the collected product detailed information And

  By configuring as described above, it becomes easy to register product information for posting on the product information providing site that provides product information related to the product, and the site operator's effort for site operation is reduced. Will be able to.

  The product detail information collecting means may be configured to collect product detail information including a product image of the corresponding product with reference to the processed flyer information.

  For each product, including a product master storage unit that stores a product master associated with a product name, a product code, a price, and a production history, the product detailed information collection unit refers to the product master, and The product detail information including the production history may be collected.

  The product detail information display means creates a product detail information sub-window including a display area for the product detail information, and superimposes the product detail information on the front side of the processed flyer image displayed on the product information provision page. The information sub window may be displayed.

  Including flyer information registration means for receiving the flyer information from the flyer creator terminal used by the flyer creator for creating the advertisement flyer via the communication network and registering the received flyer information in the flyer information storage means; It may be configured.

  The flyer image processing means creates a divided flyer image obtained by dividing a flyer image into a screen size smaller than the web screen size as processed flyer information, and the processed flyer information creation means uses the divided flyer information as processed flyer information. An image, a divided flyer product code that can specify a product posted on the divided advertisement flyer indicated by the divided flyer image, and divided flyer product placement area information indicating a placement area of each posted product in the divided advertisement flyer. You may be set as the structure which produces division flyer information.

  The flyer image processing means is configured to divide the product placement area when there is a product placement area on the dividing line when dividing the flyer image into the divided flyer images. It may be configured to create a divided leaflet image that has been moved to.

  The flyer image processing means creates a reduced flyer image obtained by reducing the flyer image to a screen size smaller than the web screen size as processed flyer information, and the processed flyer information creation means uses the reduced flyer information as processed flyer information. An image, a reduced leaflet product code that can identify a posted product displayed in the reduced advertisement flyer indicated by the reduced leaflet image, and reduced flyer product placement area information that indicates a placement area of each posted product in the reduced advertisement flyer. It may be configured to create reduced leaflet information.

  In addition, the product information providing system of the present invention includes a consumer terminal used by a consumer, a product information providing server that provides product information related to food and beverage products to the consumer terminal via a communication network, and The product information providing server includes a flyer image obtained by digitizing an advertisement flyer, a product code that can identify a posted product posted in the advertisement flyer, The flyer information storage means for storing the flyer information including the product placement area information indicating the placement area, and the screen size of the flyer image included in the flyer information without performing vertical scrolling or horizontal scrolling with a scroll bar in the browser When the web screen size is larger than the displayable web screen size, the flyer image is smaller than the web screen size. Based on the flyer image processing means for creating a processed processed flyer image and the processed flyer image, the processed flyer product code that can identify the processed flyer image and the product posted in the processed advertisement flyer indicated by the processed flyer image And processed flyer information creating means for creating processed flyer information including the processed flyer product posting area information indicating the posted area of each posted product in the processed advertisement flyer, and in the processed flyer image included in the processed flyer information Product information provision page creation means for creating a product information provision page in which a meta tag in which the same processing flyer product code as the product code of the corresponding product is set is embedded in each publication product publication area, and the product information provision page creation means Used to create the product information provision page. Product information providing page information storage means for storing product information providing page information in which a processed flyer code capable of specifying processed flyer information and a processed flyer product code included in the processed flyer information are stored, and the consumer terminal In response to the request, the product information providing page transmitting means for transmitting the product information providing page included in the product information providing page information to the consumer terminal, and the product displayed on the display screen of the consumer terminal Processing that specifies the processing flyer product code set in the meta tag embedded in the posting area where the cursor entered in response to the cursor that can move on the information provision page entering the posting area of each posting product Product detail information for collecting product detail information indicating details of the product indicated by the leaflet product code specifying means and the specified processed flyer product code And a product detail information display unit for displaying the collected product detail information.

  According to the present invention, work for registering product information for posting on a product information providing site that provides product information related to products is facilitated, and the site operator's effort for site operation can be reduced. become able to.

Hereinafter, an embodiment of the present invention will be described with reference to the drawings.
FIG. 1 is a block diagram showing an example of the configuration of a product information providing system 100 according to an embodiment of the present invention. As shown in FIG. 1, the product information providing system 100 includes a product information providing server 10, a leaflet creator terminal 20, and consumer terminals 31 to 3N (N = 1, 2,...). The merchandise information providing server 10, the leaflet creator terminal 20, and the consumer terminals 31 to 3N are each connected to a communication network 40 such as the Internet.

  The merchandise information providing server 10 is configured by an information processing apparatus such as a WWW server. The leaflet creator terminal 20 and the consumer terminals 31 to 3N are each configured by an information processing device such as a personal computer.

  The merchandise information providing server 10 is a server managed by a system administrator of the merchandise information providing system 100, for example, and provides merchandise such as food and beverages sold in stores to the consumer terminals 31 to 3N. It has various functions such as a function for executing processing (function as a product browsing site) and a function for executing processing for accepting orders for products desired to be purchased from the consumer terminals 31 to 3N (function as a product ordering site). .

  The merchandise information providing server 10 includes a merchandise master DB 11 in which a merchandise master indicating various information related to merchandise is stored, and a flyer DB 12 in which flyer information created by a flyer creator is stored. The product master DB 11 and the leaflet DB 12 may be inside or outside the product information providing server 10.

  For example, as shown in FIG. 2, the “product master” includes a product name of the corresponding product, a product code assigned to uniquely identify the corresponding product (product master code: an example of product identification information), Various types of information related to the product such as a category, a production history of the corresponding product (production location, producer, etc.), a distribution history (distribution route, etc.) and a price of the product are associated with each other.

  For example, as shown in FIG. 3, the “flyer information” corresponds to a flyer code for uniquely identifying each flyer and a flyer image indicating image data obtained by capturing the flyer into a computer by a scanner or the like and digitizing it. The flyer posted product information indicating each product posted on the flyer is associated with the product. The flyer-published product information is a product name, product code, component position on the flyer, and various information related to the product posted on the flyer, such as a product image that is an image of each product. “Composition position on the flyer” is coordinate data indicating the position where the corresponding product is placed on the flyer. In this example, each product is placed in a rectangular placement area. It is indicated by the combination of the upper left coordinate and the lower right coordinate. In this example, the upper left corner of the leaflet is the origin, the X coordinate is taken in the right direction, and the Y coordinate is taken in the lower direction.

  The flyer creator terminal 20 is a terminal device managed by a flyer creator who creates an advertisement flyer of a store that sells products such as foods and beverages. In addition, each of the consumer terminals 41 to 4N is a terminal device managed by the consumer.

  The flyer creator terminal 20 includes a flyer DB 21 in which flyer information created by a flyer creator is stored. The flyer creator terminal 20 registers the flyer information created in response to the operation of the flyer creator in the flyer DB 21 and transmits the flyer information to the product information providing server 10. The merchandise information providing server 10 stores the leaflet information received from the leaflet creator terminal 20 in the leaflet DB 12.

Next, the operation of the product information providing system 100 of this example will be described.
FIG. 4 is a flowchart showing an example of order site page creation processing in the product information providing system 100 of this example. Here, the case where an order site page is created from the leaflet information X stored in the leaflet DB 12 will be described as an example. The order site page creation process is executed, for example, when an operator gives an instruction, when new leaflet information is obtained, or periodically.

  In the order site page creation process, first, the product information providing server 10 specifies the flyer information X for which no order site page has been created yet (step S101), and the flyer image (for example, EC005.jpg) in the specified flyer information X. Is read (step S102). The identification of the flyer information X for which no order site page has been created can be performed, for example, by associating the flyer information with flag information that can identify whether or not an order site page has been created, and depending on the state of the flag information. Good.

  Next, the product information providing server 10 checks whether or not the screen size of the leaflet image in the leaflet information X is larger than the WEB screen size (the maximum screen size that can be displayed without a scroll bar by the browser) (step S103). ). This confirmation may be performed by specifying the vertical / horizontal size of the leaflet image by, for example, header information of the leaflet information X and comparing it with a predetermined WEB screen size (vertical / horizontal size).

  If it is determined that the screen size of the flyer image is larger than the WEB screen size, the product information providing server 10 divides the flyer image into a plurality of divided flyer images (step S104). In step S104, the product information providing server 10 divides the leaflet image so that the screen size of each divided leaflet image is within the WEB screen size and the placement position of each leaflet posted product in the leaflet image is not separated. In this case, the product information providing server 10 confirms the “configuration position on the flyer” of each flyer-published product in the flyer-published product information so that the placement position of each flyer-published product is not separated. What is necessary is just to determine the length and breadth line cut | disconnected when dividing | segmenting so that the insertion area of goods may not be isolate | separated.

  Specifically, if the flyer image in the flyer information X is as shown in FIG. 5, for example, and the screen size is larger than the WEB screen size, the product information providing server 10 determines that the screen size is WEB in step S104. For example, the flyer image is divided into divided flyer images A to D as shown in FIG. 6 so that the position of each flyer posted product in the flyer image is not separated. Note that the division mode illustrated in FIG. 6 is an example, and may be divided into other numbers such as two, and the size of each divided flyer image may be the same or different.

  Next, the product information providing server 10 assigns the divided flyer codes EC005A to EC005D to the divided flyer images A to D, and the divided flyer image A indicating the divided flyer codes EC005A to EC005D and the image data of the divided flyer. The divided flyer information in which divided flyer posted product information indicating each product posted on the corresponding divided flyer is associated with -D is created (step S105).

  For example, as shown in FIG. 7, the divided flyer information includes, for each divided flyer image A to D, a divided flyer code that can uniquely identify each divided flyer image A to D, and an image of each divided flyer image AD. This is information in which the data and the divided flyer posted product information indicating each product posted on the corresponding divided flyer are associated with each other, and the position of each product in the divided flyer posted product information on the flyer It has been converted to a constituent position.

  In step S105, the merchandise information providing server 10 performs a process of converting the constituent position on the leaflet of each commodity into the constituent position on each divided leaflet. Specifically, a process of performing coordinate conversion is performed so that the upper left of each divided leaflet is the origin.

  Next, the product information providing server 10 provides information on each leaflet product associated with the leaflet information X (divided leaflet information when the image is divided) (each divided leaflet information when the image is divided). A meta tag (meta keyword tag in which a search keyword is set) is created (step S106). The “meta tag” is a tag created by a markup language such as HTML (Hyper Text Markup Language) or XML (Extensible Markup Language), and means a tag that sends information to a site search engine. In step S <b> 106, the product information providing server 10 sends each leaflet product associated with the leaflet information X (divided leaflet information when the image is divided) (each divided leaflet product when the image is divided). Create a meta tag with each product code as a keyword.

  When the meta tag is created, the product information providing server 10 embeds each created meta tag in the corresponding product placement position in the flyer image (or the divided flyer image if the image is divided) (step S107). That is, the product information providing server 10 embeds the meta tag created for each flyer-published product (or each divided flyer-published product when the image is divided) in the area where the corresponding product is posted on the flyer. I do. Specifically, the product information providing server 10 uses the meta tag created for a certain flyer posted product (each divided flyer posted product when the image is divided) as the flyer posted product (when the image is divided, each divided flyer. All of the flyer-published products (each divided flyer-published product when the image is divided) is embedded in the product placement area specified by the location information on the flyer (published product) (see FIG. 3 or FIG. 7). Do about.

  Then, the product information providing server 10 places the flyer posted products in the flyer images of the flyer information X (divided flyer images when the images are divided) (in the divided flyer posted products when the images are divided) in the posting area. The order site page in which the meta tag of each flyer-published product (each divided flyer-published product when the image is divided) is embedded is stored in an order site page storage DB (not shown) provided for itself (step S108).

  FIG. 8 is an explanatory diagram showing an example of a saved state of the created order site page. As shown in FIG. 8, the order site page information indicating the order site page includes a flyer code, a store name indicating the store (sales store) that issued the flyer, and a divided flyer if the image is divided. The code and the order site page product information are associated with each other and stored in an order site page storage DB (not shown). The flyer code, the divided flyer code, and the order site page product information are specified based on the flyer information or the divided flyer information. The order site page product information includes information that can be a search keyword such as a product name and a product code among the flyer posted product information or the divided flyer posted product information in the flyer information or the divided flyer information.

  As described above, each flyer product (image is displayed in the posting area of each flyer product (each divided leaflet product when the image is divided) in the flyer image (divided flyer image when the image is divided). In the case of division, an order site page in which a meta tag of each divided leaflet product) is embedded is created and stored.

  FIG. 9 is a flowchart showing an example of product information provision processing in the product information provision system 100 of this example. Here, an example will be described in which product information is provided on the order site page in response to access from the consumer terminal 31 used by the consumer A, and an order for the product is received on the order site page.

  In the merchandise information providing process, first, the consumer terminal 31 accesses a merchandise ordering site established by the merchandise information providing server 10 according to the operation of the consumer A, and the consumption given to the consumer A in advance. The person ID is presented and a browsing request for the product order site is made. The consumer ID is an identification code that can uniquely identify each consumer, and is given to the consumer by performing user registration that presents a name, an address, and the like.

  Upon receiving a request for browsing the product order site, the product information providing server 10 transmits a search keyword input screen to the consumer terminal 31. The consumer terminal 31 transmits the search keyword input on the search keyword input screen to the product information providing server 10 in accordance with the operation of the consumer A. As a search keyword, a product name and a product code of a product desired to be browsed or purchased or a store name selling a product desired to be browsed or purchased may be considered.

  Upon receiving the search keyword (Step S201), the product information providing server 10 refers to the order site page storage DB and searches for the order site page information associated with the product or store indicated by the received search keyword (Step S201). S202). Here, when a plurality of order site page information is searched, for example, the newest order site page information (recently created order site page information) may be determined. In this case, the order date and time or the issue date of the corresponding leaflet may be associated with the order site page information. It should be noted that it may be determined as arbitrary order site page information, a narrowed search may be performed, or all searched items may be provided in a list and selected by the consumer. .

  When the order site page is searched based on the search keyword, the merchandise information providing server 10 reads the searched order site page from the order site page storage DB provided therein and transmits it to the consumer terminal 31 (step S203). Here, it is assumed that the order site page of the divided flyer code EC005A is retrieved and transmitted.

  When receiving the order site page from the merchandise information providing server 10, the consumer terminal 31 displays the received order site page on the display device provided therein.

  On the order site page, for example, as shown in FIG. 10, a flyer image obtained by digitizing an advertisement flyer created for a certain store (supermarket OO) is displayed. Although this flyer image is not visible on the screen display, product display areas (product placement areas) M1 to M4 of each product are defined, and a meta-dug is embedded in each of the product display areas M1 to M4. In addition, you may make it display the enclosure of a dotted line as shown in FIG. 10, etc. so that the merchandise display area M1-M4 which is an area | region where the meta tag is embedded can be visually recognized.

  Next, the product information providing server 10 determines whether the position of the cursor P displayed on the order site page and movable on the order site page by the operation of the consumer terminal 31 by the user A is in the product display areas M1 to M4. Whether or not is monitored (step S204).

  When the position of the cursor P falls within the product display areas M1 to M4, the product information providing server 10 refers to the meta tag embedded in the product display area where the cursor P is located, and adds a keyword to the meta tag. Then, the set product code is specified (step S205).

  When the product code is specified, the product information providing server 10 refers to the product master stored in the product master DB 11 and the flyer information stored in the flyer DB 12, and details of the product associated with the specified product code. Information is collected, and a product detail information subwindow including a display area for displaying the collected product detail information is created and displayed on the order site page (step S206).

  Specifically, when it is confirmed that the cursor P has entered the “potato” product display area M1 displayed on the order site page, the product information providing server 10 is embedded in the product display area M1. The product code “0001” of “potato” is identified with reference to the meta tag, and the detailed information of the product with which the product code “0001” is associated with reference to the product master and the flyer information (for example, origin, product image, Material, the presence / absence of allergens, etc.) when the product is a sugar beet, for example, as shown in FIG.

  Further, the product information providing server 10 refers to the product master stored in the product master DB 11 and collects summary information of the product associated with the specified product code, for example, as shown in FIG. For an order including a display area for displaying the product summary information, an input area 101 for inputting the number of purchases, a display area for displaying the total of the purchase amount of the corresponding product as a subtotal, and a purchase button 102 pressed when purchasing. A sub window W2 is created and displayed on the order site page (step S207).

  Further, as shown in FIG. 12, for example, the product information providing server 10 corrects the purchase quantity, the display area for displaying the product name and the purchase quantity of the product decided to be purchased, the display area for displaying the total purchase price, and the purchase quantity. A purchase list sub-window W3 including a correction button 103 that is pressed when making a decision and a decision button 104 that is pushed when making a decision to purchase with the displayed content is created and displayed on the order site page To do.

  Next, the merchandise information providing server 10 monitors whether or not there has been an operation by the consumer A such as an input to the input area or a button press in the ordering sub-window W2 or the purchase list sub-window W3 (step S1). S208), it is monitored whether or not a click operation is performed when the cursor P is outside the sub-windows W1 to W3 (step S209).

  When there is an operation by the consumer A in the order sub-window W2 or the purchase list sub-window W3 (Y in step S208), the merchandise information providing server 10 performs a corresponding process according to the operation content ( Step S210). For example, when the number of purchases is input in the input area 101, the input number of purchases is displayed, and the subtotal is calculated and displayed. For example, when the purchase button 102 is pressed, it is reflected in the product name, quantity, and total amount of the purchase list sub-window W3. Further, when the correction button 103 is pressed, a process for enabling correction work is performed by opening a purchase list correction sub-window or the like, and when the determination button 104 is pressed, it is displayed in the purchase list. Processing to accept an order by contents.

  When the handling process is completed, the product information providing server 10 determines whether or not to end the display of the sub-window according to the handling content (step S211). If not, the process proceeds to step S209. The process proceeds to step S212. In this example, it is determined that the display of the sub window is to be ended only when the corresponding process when the enter button 104 is pressed is performed.

  On the other hand, when the click operation is performed when the cursor P is outside each of the sub-windows W1 to W3 (Y in step S209), the merchandise information providing server 10 proceeds to step S212.

  In step S212, the merchandise information providing server 10 executes a process for ending the display of the subwindows W1 to W3. Then, the process proceeds to step S204.

  When the position of the cursor P enters one of the product display areas M1 to M4 as described above, the posted product is specified from the meta tag embedded in the entered product display area, and the detailed information of the posted product is displayed. A product detail information sub-window W1 for display is created and displayed, and a process for creating and displaying an order sub-window W2 for placing an order for the posted product is executed.

  In the above-described embodiment, the product detail information is collected based on the product master and the flyer information (see step S206). However, the product detail information using only one of the product master and the flyer information. May be collected.

  In the above-described embodiment, the detailed product information is displayed by the sub window. However, the product detailed information may be displayed by another method such as another window instead of the sub window. Similarly, in the above-described embodiment, the order input area is displayed by the sub window. However, the order input area may be displayed by another method such as another window instead of the sub window.

  In the above-described embodiment, the flyer creator side creates the flyer information and the product information providing server 10 obtains it via the communication network 40. However, the system administrator side may create it.

  As described above, the product information providing server 10 digitizes the advertising flyer, the product code that can specify the posted product posted on the advertising flyer, and the product that indicates the posted area of the posted product. Web page size (WEB screen size) that includes a flyer DB 12 for storing flyer information including posting area information, and that allows the screen size of the flyer image included in the flyer information to be displayed without scrolling with a scroll bar in the browser. If it is larger, the flyer image is divided into divided flyer images with a screen size smaller than the web screen size, and the posted on the divided flyer image and the divided advertisement flyer indicated by the divided flyer image based on the flyer information Divided flyer product code that can identify the product, and listing of each listed product in the divided advertising flyer The divided leaflet information including the divided leaflet product placement area information indicating the area is created, and the divided leaflet having the same product code as the corresponding product code is provided for each placement area of each posted product in the divided leaflet image included in the divided leaflet information. Create a product information provision page (order site page) in which a meta tag with a product code is embedded, and specify the divided flyer information used when creating the product information provision page in the created product information provision page Stores product information providing page information in which a divided flyer code is associated with a divided flyer product code included in the divided flyer information, and is included in the product information providing page information in response to requests from the consumer terminals 31 to 3N. The product information provision page currently transmitted to the consumer terminals 31 to 3N, and the products displayed on the display screens of the consumer terminals 31 to 3N The divided flyer product set in the meta tag embedded in the posting region M1 into which the cursor P has entered in response to the cursor P that can move on the information providing page entering the posting region M1 to M4 of each posting product Product information providing site that provides the product information related to the product because it is configured to collect the product detailed information indicating the details of the product indicated by the identified divided flyer product code and display the collected product detailed information The work for registering product information to be posted on the site becomes easy, and the site operator's effort for site operation can be reduced.

  In other words, it is possible to create a product information provision page using the flyer information in which the product code of each product and the product placement area information are associated with the flyer image, and the product of each product posted on the product information provision page Since there is no need to register information one by one, the work for registering product information for posting on the product information providing site can be done easily and quickly, and the site operator's effort to operate the site Can be greatly reduced.

  In other words, simply by preparing flyer information in which the product code of each product and product placement area information are associated with the flyer image, the product information providing page on which each product on the flyer is posted is automatically displayed. This makes it possible to greatly reduce the work for registering product information to be posted on the product information providing site.

  In the embodiment described above, when the flyer image has a large screen size, the flyer image is divided to create the order site page, so that the entire order site page is displayed on the browser at a time. And the entire product can be viewed without scrolling the screen.

  In the above-described embodiment, when the flyer image has a large screen size, the flyer image is divided to create the order site page. However, when the flyer image has a large screen size, the flyer image is displayed. May be reduced to create an order site page. In other words, the entire order site page may be displayed on the browser at a time by performing a process for reducing the screen size. In this case, as in the case of dividing the flyer image, if reduced flyer information corresponding to the divided flyer information is created (coordinate conversion is performed according to the reduction ratio and the composition position on the flyer is calculated). Good.

  In the above-described embodiment, the division is performed so that both the vertical scroll and the horizontal scroll are unnecessary. However, the division is performed so that only one of the vertical scroll and the horizontal scroll is unnecessary. May be.

  In the embodiment described above, when the product information providing server 10 refers to the flyer information stored in the flyer DB 12 and collects the product detail information including the product image of the corresponding product. Various information such as product images registered as flyer information can be collected as product detailed information.

  In the above-described embodiment, when the product information providing server 10 refers to the product master and collects detailed product information including the production history of the corresponding product, it is registered in the product master. Various kinds of information such as production history and distribution history of existing products can be collected as product detailed information.

  In the embodiment described above, the product information providing server 10 creates the product detailed information sub-window W1 including the product detailed information display area, and the front side of the flyer image displayed on the product information providing page. The product detail information sub-window W1 is displayed so as to be superimposed on (see FIG. 7), so that it is possible for the user to display it easily.

  In the embodiment described above, the product information providing server 10 receives the flyer information from the flyer creator terminal 20 used by the flyer creator that creates the advertisement flyer via the communication network 40, and the received flyer information. Is registered in the leaflet DB 12, the system operator does not need to create leaflet information, and the work for registering product information for posting on the product information providing site can be further reduced. It becomes like this.

  In the above-described embodiment, when the flyer image is divided and the divided flyer image is created, the placement area (the placement area specified by the configuration position on the flyer) of the posted product posted on the flyer is set. Divided lines (vertical and horizontal lines to be cut) were determined so as not to be separated, but if there is a posting area on the dividing line, the empty area (product listing) of both or one of the divided flyer images to be separated A layout flyer image may be created in which the placement area is not separated by the division line by changing the layout for changing the placement position of the product having the placement area on the division line in the area where no area exists) . If comprised in this way, it will become possible to create a division | segment flyer image, without dividing the publication area of goods.

  Although not specifically mentioned in the above-described embodiment, in the order site page information, the distribution deadline date of the corresponding divided leaflet is registered (registered by the system administrator) in association with each divided leaflet code. The search may be made using the distribution date as a keyword.

  According to the present invention, it is easy to register product information for posting on a product information providing site for providing product information related to products, and to reduce the site operator's labor for site operation. Useful.

It is a block diagram which shows the example of a structure of the merchandise information provision system which concerns on one embodiment of this invention. It is explanatory drawing which shows the example of a goods master storage table. It is explanatory drawing which shows the example of a flyer information storage table. It is a flowchart which shows the example of an order site page creation process. It is explanatory drawing which shows the example of a flyer image. It is explanatory drawing which shows the example of a division | segmentation handbill image. It is explanatory drawing which shows the example of a division | segmentation flyer information storage table. It is explanatory drawing which shows the example of an order site page information storage table. It is a flowchart which shows the example of a merchandise information provision process. It is explanatory drawing which shows the example of an order site page. It is explanatory drawing which shows the example of an order site page. It is explanatory drawing which shows the example of an order site page.

Explanation of symbols

10 Product information providing server 11 Product master DB
12 Flyer DB
20 Flyer Maker Terminal 21 Flyer DB
31-3N Consumer terminal 40 Communication network 100 Product information providing system

Claims (16)

A product information providing server that provides product information related to food and beverage products to a consumer terminal used by a consumer via a communication network,
Flyer information that stores flyer information that includes a flyer image obtained by digitizing an advertising flyer, a product code that can identify a product posted in the advertising flyer, and product placement area information that indicates the placement area of the posted product. Storage means;
The flyer image is smaller than the web screen size when the screen size of the flyer image included in the flyer information is larger than the web screen size that can be displayed without performing vertical scrolling or horizontal scrolling with a scroll bar in the browser. Flyer image processing means for creating a processed flyer image processed into a screen size;
Based on the flyer information, the processed flyer image, the processed flyer product code that can identify the posted product posted in the processed advertisement flyer indicated by the processed flyer image, and the posting area of each posted product in the processed advertisement flyer Processed flyer information creation means for creating processed flyer information including processed flyer product posting area information to be shown;
Product information for creating a product information provision page in which a meta tag in which a processed flyer product code that is the same as the product code of the corresponding product is embedded in each posting region of each posted product in the processed flyer image included in the processed flyer information Provided page creation means;
In the product information provision page created by the product information provision page creation means, a processed flyer code that can identify the processed flyer information used in creating the product information provision page, and the processing included in the processed flyer information Product information providing page information storage means for storing product information providing page information associated with a flyer product code;
In response to a request from the consumer terminal, a merchandise information provision page transmitting means for transmitting a merchandise information provision page included in the merchandise information provision page information to the consumer terminal;
The cursor that is movable on the product information providing page displayed on the display screen of the consumer terminal is embedded in the posted posting area in response to the insertion of each posted product into the posted area. Processing flyer product code specifying means for specifying the processed flyer product code set in the meta tag,
Product detailed information collecting means for collecting product detailed information indicating the details of the product indicated by the identified processed flyer product code;
A product information providing server, comprising: product detail information display means for displaying the collected product detail information. The product information providing server according to claim 1, wherein the product detail information collecting unit collects product detail information including a product image of the corresponding product with reference to the processed flyer information. For each product, including product master storage means for storing a product master in which product name, product code, price, production history is associated,
The product information providing server according to claim 1, wherein the product detail information collecting unit collects product detail information including a production history of the corresponding product with reference to the product master. The product detail information display means creates a product detail information sub-window including a display area for the product detail information, and superimposes the product detail information on the front side of the processed flyer image displayed on the product information provision page. The product information providing server according to any one of claims 1 to 3, wherein an information subwindow is displayed. Including flyer information registration means for receiving the flyer information from the flyer creator terminal used by the flyer creator for creating the advertisement flyer via the communication network and registering the received flyer information in the flyer information storage means; The product information providing server according to any one of claims 1 to 4. The flyer image processing means creates a divided flyer image obtained by dividing the flyer image into a screen size smaller than the web screen size as processed flyer information,
The processed flyer information creating means includes, as processed flyer information, the divided flyer image, a divided flyer product code that can specify a product posted in the divided advertisement flyer indicated by the divided flyer image, The product information providing server according to any one of claims 1 to 5, wherein divided flyer information including divided flyer product placement region information indicating a placement region of the posted product is created. The flyer image processing means is configured to divide the product placement area when there is a product placement area on the dividing line when dividing the flyer image into the divided flyer images. The product information providing server according to claim 6, wherein the divided leaflet image moved to is created. The flyer image processing means creates a reduced flyer image obtained by reducing the flyer image to a screen size smaller than the web screen size as processed flyer information,
The processed flyer information creating means includes, as processed flyer information, the reduced flyer image, a reduced flyer product code that can specify a posted product that is listed in the reduced advertisement flyer indicated by the reduced flyer image, and each of the reduced advertisement flyer The product information providing server according to any one of claims 1 to 5, wherein reduced flyer information including reduced leaflet product placement region information indicating a placement region of a posted product is created. A product information providing system comprising: a consumer terminal used by a consumer; and a product information providing server that provides product information related to food and beverage products to the consumer terminal via a communication network,
The product information providing server includes:
Flyer information that stores flyer information that includes a flyer image obtained by digitizing an advertising flyer, a product code that can identify a product posted in the advertising flyer, and product placement area information that indicates the placement area of the posted product. Storage means;
The flyer image is smaller than the web screen size when the screen size of the flyer image included in the flyer information is larger than the web screen size that can be displayed without performing vertical scrolling or horizontal scrolling with a scroll bar in the browser. Flyer image processing means for creating a processed flyer image processed into a screen size;
Based on the flyer information, the processed flyer image, the processed flyer product code that can identify the posted product posted in the processed advertisement flyer indicated by the processed flyer image, and the posting area of each posted product in the processed advertisement flyer Processed flyer information creation means for creating processed flyer information including processed flyer product posting area information to be shown;
Product information for creating a product information provision page in which a meta tag in which a processed flyer product code identical to the product code of the corresponding product is embedded in each of the posted product posting areas in the processed flyer image included in the processed flyer information Provided page creation means;
In the product information provision page created by the product information provision page creation means, a processed flyer code that can identify the processed flyer information used in creating the product information provision page, and the processing included in the processed flyer information Product information providing page information storage means for storing product information providing page information associated with a flyer product code;
In response to a request from the consumer terminal, a merchandise information provision page transmitting means for transmitting a merchandise information provision page included in the merchandise information provision page information to the consumer terminal;
The cursor that is movable on the product information providing page displayed on the display screen of the consumer terminal is embedded in the posted posting area in response to the insertion of each posted product into the posted area. Processing flyer product code specifying means for specifying the processed flyer product code set in the meta tag,
Product detailed information collecting means for collecting product detailed information indicating the details of the product indicated by the identified processed flyer product code;
A product information providing system comprising: product detail information display means for displaying the collected product detail information. The product information providing system according to claim 9, wherein the product detail information collecting unit collects product detail information including a product image of the corresponding product with reference to the processed flyer information. The product information providing server includes product master storage means for storing a product master in which a product name, a product code, a price, and a production history are associated with each product,
The product information providing system according to claim 9 or 10, wherein the product detail information collecting unit collects product detail information including a production history of the corresponding product with reference to the product master. The product detail information display means creates a product detail information sub-window including a display area for the product detail information, and superimposes the product detail information on the front side of the processed flyer image displayed on the product information provision page. The product information providing system according to any one of claims 9 to 11, wherein an information subwindow is displayed. The product information providing server receives the flyer information via the communication network from a flyer creator terminal used by a flyer creator who creates the advertisement flyer, and registers the received flyer information in the flyer information storage unit. The product information providing system according to any one of claims 9 to 12, further comprising: The flyer image processing means creates a divided flyer image obtained by dividing the flyer image into a screen size smaller than the web screen size as processed flyer information,
The processed flyer information creating means includes, as processed flyer information, the divided flyer image, a divided flyer product code that can specify a product posted in the divided advertisement flyer indicated by the divided flyer image, The product information providing system according to any one of claims 9 to 13, wherein divided flyer information including divided flyer product placement region information indicating a placement region of the posted product is created. The flyer image processing means is configured to divide the product placement area when there is a product placement area on the dividing line when dividing the flyer image into the divided flyer images. The product information providing system according to claim 14, wherein a divided leaflet image moved to is created. The flyer image processing means creates a reduced flyer image obtained by reducing the flyer image to a screen size smaller than the web screen size as processed flyer information,
The processed flyer information creating means includes, as processed flyer information, the reduced flyer image, a reduced flyer product code that can specify a posted product that is listed in the reduced advertisement flyer indicated by the reduced flyer image, and each of the reduced advertisement flyer The product information providing system according to any one of claims 9 to 13, wherein reduced flyer information including reduced flyer product placement region information indicating a placement region of a posted product is created.

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