CN110348871A - A kind of advertisement delivery method based on panorama block chain - Google Patents
A kind of advertisement delivery method based on panorama block chain Download PDFInfo
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- CN110348871A CN110348871A CN201810320635.8A CN201810320635A CN110348871A CN 110348871 A CN110348871 A CN 110348871A CN 201810320635 A CN201810320635 A CN 201810320635A CN 110348871 A CN110348871 A CN 110348871A
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- advertisement
- panorama
- panorama block
- ideal money
- information
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- G—PHYSICS
- G06—COMPUTING; CALCULATING OR COUNTING
- G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
- G06Q20/00—Payment architectures, schemes or protocols
- G06Q20/04—Payment circuits
- G06Q20/06—Private payment circuits, e.g. involving electronic currency used among participants of a common payment scheme
- G06Q20/065—Private payment circuits, e.g. involving electronic currency used among participants of a common payment scheme using e-cash
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- G—PHYSICS
- G06—COMPUTING; CALCULATING OR COUNTING
- G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
- G06Q20/00—Payment architectures, schemes or protocols
- G06Q20/38—Payment protocols; Details thereof
- G06Q20/40—Authorisation, e.g. identification of payer or payee, verification of customer or shop credentials; Review and approval of payers, e.g. check credit lines or negative lists
- G06Q20/401—Transaction verification
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- G—PHYSICS
- G06—COMPUTING; CALCULATING OR COUNTING
- G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
- G06Q30/00—Commerce
- G06Q30/02—Marketing; Price estimation or determination; Fundraising
- G06Q30/0241—Advertisements
- G06Q30/0242—Determining effectiveness of advertisements
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- G—PHYSICS
- G06—COMPUTING; CALCULATING OR COUNTING
- G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
- G06Q30/00—Commerce
- G06Q30/02—Marketing; Price estimation or determination; Fundraising
- G06Q30/0241—Advertisements
- G06Q30/0247—Calculate past, present or future revenues
-
- G—PHYSICS
- G06—COMPUTING; CALCULATING OR COUNTING
- G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
- G06Q30/00—Commerce
- G06Q30/02—Marketing; Price estimation or determination; Fundraising
- G06Q30/0241—Advertisements
- G06Q30/0277—Online advertisement
Abstract
The invention discloses a kind of advertisement delivery method based on panorama block chain, advertiser logs in the panorama block catenary system, and issues releasing advertisements solicited message to the panorama block catenary system;The releasing advertisements solicited message includes advertisement information contents, ad distribution item number and at least one ideal money to match with ad distribution item number;The panorama block catenary system receives the Advertising Request Information of advertiser, creates advertisement panorama block;The advertisement panorama block includes ideal money number, the advertisement information contents that the advertisement panorama block is arranged in;After end user logs access the advertisement panorama block and complete the browsing of effective advertisement at least once, the quantity of the ideal money of the advertisement panorama block is correspondingly reduced.Improve the interest of audient to the utmost using the method for the present invention, user will not generate repulsion psychology to advertisement.The statistical data of advertising results is accurate, can precisely obtain user information and precisely be pushed.
Description
Technical field
The present invention relates to advertisement fields, and in particular to a kind of advertisement delivery method based on panorama block chain.
Background technique
Advertisement (Advertising) is for certain specific needs, by the media of certain forms, and consumes certain expense
With publicity measures that are open and widely transmitting information to the public.Dispensing advertisement of the commercial advertisement for the purpose of getting a profit, usually
The important means of information is linked up between commodity producers, operator and consumer or enterprise dominates the market, promotes the sale of products, provides
The important form of labor service.Usually from advertiser to operator, advertising media buy advertising service, by interconnection web form into
Row publication is promoted, and presently, there are following Railway Projects:
(1) advertisement delivery effect of advertiser is not easy quantitative evaluation, and advertiser is difficult to measure the input and output of advertisement;
(2) using user's clicking rate, broadcasting time and by reprinting number etc. as launch advertisement reference or decision-making foundation.
Causing advertiser can only go to extensive style to launch advertisement page, for example, the expense of great number is blindly spent to go to launch hot topic
Product advertising etc., but whether will receive expected effect is not to be well understood by.
(3) statistical data of ad-agency does not ensure that genuine and believable that advertiser is difficult to further combined with number of users
According to promotion operational effect;
(4) high clicking rate does not prove effective to the popularization of product and the concern of attraction user, and it is even more impossible to maximumlly by user
Concern be converted into final economic benefit, can not identify that the user of browse advertisements obtains identity information, can not accurate geo-statistic it is wide
Accuse the effect launched;Advertisement can not be associated with sale, to affect the correct decisions of later period advertisement dispensing.
Block chain technology is the point to point network that information is identified, recorded and propagated using distributed data base, also referred to as
It is worth internet.Information on block chain has verifying immediately, the natural characteristic for can be traced but being difficult to tamper with and can not shielding,
To create a set of privacy, shareable value system efficiently, safe.
Virtual Reality abbreviation VR is virtual reality technology, is a kind of meter that can be created with the experiencing virtual world
Calculation machine analogue system, it generates a kind of simulated environment using computer, is that a kind of interactive three-dimensional of Multi-source Information Fusion is dynamic
The system emulation of state what comes into a driver's and entity behavior is immersed to terminal user in the environment.
Summary of the invention
It is an object of the invention to overcome prior art problem, a kind of ad distribution side based on panorama block chain is proposed
Method.
To reach above-mentioned purpose, the present invention adopts the following technical scheme:
A kind of advertisement delivery method based on panorama block chain, the panorama block catenary system construct at least one virtual goods
Coin, the ideal money are to be associated with to constitute by Hash, link multiple ideal moneys and form block chain;Advertiser is to pass through
The panorama block catenary system carry out authentication registration at block member user, be provided simultaneously with the permission of releasing advertisements;
The advertisement delivery method includes the following steps:
Step 1, advertiser logs in the panorama block catenary system, and issues publication extensively to the panorama block catenary system
Accuse solicited message;The releasing advertisements solicited message include advertisement information contents, ad distribution item number and with ad distribution item
At least one ideal money that number matches;
Step 2, the panorama block catenary system receive the Advertising Request Information of advertiser, create advertisement panorama block;
The advertisement panorama block includes the ideal money number of the advertisement panorama block to be arranged in, in advertising information
Hold;
Step 3, when end user logs access the advertisement panorama block and complete effective advertisement browsing at least once
Afterwards, the quantity of the ideal money of the advertisement panorama block is correspondingly reduced.
In the above-mentioned methods, advertiser is converted to equivalent ideal money to the panorama block catenary system recharge amount,
Equivalent ideal money is completed a business transaction transfer to advertiser, after this completes a business transaction transfer, the void of the equivalence by the panorama block catenary system
Quasi- currency is associated with advertiser's id information.
In the above-mentioned methods, step 3, end user logs access the advertisement panorama block, and terminal user completes advertisement
Effectively browsing and the advertisement panorama block include at least one ideal money, at least one available virtual goods of terminal user
Coin.Advertisement panorama block in the methods of the invention is provided with ideal money, and user stimulates consumer-user to carry out advertisement browsing,
Increase interest.Consumer-user's malice repeats to browse identical advertisement in order to prevent, obtains ideal money, in the method for the present invention,
Other conditions can also be set, such as user are allowed to browse identical advertising information, but an ideal money can only be obtained, these are all
It can carry out carrying out under intelligent contract by the panorama block catenary system.
In order to effectively count, the browsing situation in the advertisement of panorama block chain block is issued, in the method for the present invention, further
, it is effectively browsed when terminal user completes advertisement, obtains a few ideal money, and completed a business transaction transfer and obtain ideal money;Setting
It is reduced in the quantity corresponding number of the ideal money of the advertisement panorama block.Such as when terminal user completes a business transaction 2 virtual goods of transfer
Coin, the then quantity that the ideal money of the panorama advertisement panorama block is arranged in also reduce two.When the advertisement that advertiser launches
Number it is associated with the number of ideal money, by the holder information of ideal money can trace back to advertisement browsing use
Family information;And all information is all written in block catenary system, data safety is reliable, transparent.Specific implementation are as follows: the present invention
In method, ideal money carries out completing a business transaction transfer, and the panorama block catenary system is stored in block catenary system to transfer record is completed a business transaction
In, the advertiser obtains other information of terminal user by ideal money;Wherein, ideal money from advertiser complete a business transaction transfer to
After other terminal users, the ideal money includes associated user's id information.
In order to preferably run advertising information, the releasing advertisements solicited message that advertiser issues to the block catenary system
In, also include ad distribution validity period and/or ad distribution geographic location area further, can to validity period of advertisement,
Advertisement is launched region and is set.(including age is set it is, of course, also possible to set and obtain the identity information of advertising user
Section, gender etc.), it is not limited to cited by the present invention.
When the releasing advertisements solicited message include ad distribution geographic location area, then belong to geographic location area range
Advertisement panorama block described in interior terminal user ability sign-on access;
When the releasing advertisements solicited message includes ad distribution validity period, the then terminal in ad distribution validity period
Advertisement panorama block described in user's ability sign-on access.
In order to further enhance advertisement in conjunction with real scene, the advertisement delivery method of the invention based on panorama block chain
In,
The advertisement panorama block is shown in the form of panorama, and is built into a panorama website;Advertiser can be with
It selects some panoramic pictures or photo as the panorama of panorama website, and is set extensively on any position of panoramic pictures or photo
It accuses and layouts, the ad distribution point is associated with the location information of panoramic pictures or photo, ideal money information, advertising information;
The location information is the latitude and longitude information of panoramic pictures or photo.
Wherein, the panoramic pictures or photo, any one in following three kinds of modes:
Mode one: the panoramic pictures or photo that system default is configured with, block user screen according to hobby;
Mode two: the panoramic pictures or photo being stored on the smart machine of block user, and adaptively adjust panorama sketch
The size of piece or photo;
Mode three: the distant view photograph that user shoots at once, and adaptively adjust the size of distant view photograph.
In order to promote the interest of advertisement dispensing and with the interactivity between consumer, advertisement mysteriousness, this hair are promoted
Advertising information in bright method is hidden state in the advertisement panorama module.Implementation can be such that the advertisement hair
It layouts and is shown in panoramic pictures or photo in the form of bright spots, terminal user looks for ad distribution point, and to described complete
Scenic spot block catenary system issues the solicited message for obtaining advertisement, and the terminal user gets advertisement information contents, and obtains one
Ideal money.It is of course also possible to set non-concealed state for advertising information, consumer can substantially understand the case where advertisement,
The browsing to advertisement detailed content is completed, effective advertisement browsing, an available ideal money are completed.
Further, in addition to reaching demonstration effect, the desire to purchase of consumer is further promoted, it is described wide in the present invention
It accuses to layout and further comprises discount coupon, the terminal user obtains an ideal money can also obtain discount coupon simultaneously.
Compared with prior art, the advertisement delivery method based on panorama block chain through the invention, can achieve as follows
The utility model has the advantages that
(1) terminal user can carry out advertisement block in panorama block and look for, and after logging in and obtaining advertising information, can be with
Remuneration of the corresponding ideal money as reading advertisements is obtained, improves the interest of audient to the utmost, while also improving advertisement
Clicking rate, user's reading advertisements in an autonomous manner will not generate repulsion psychology to advertisement, and advertising results are more preferable.
(2) by block chain technology, by ad click and/or reading is obtained, every time effective ad click and/or acquisition
Reading is all associated with an ideal money, while ideal money is completed a business transaction transfer to ad click and/or reads user, not only to advertisement
The statistical data of effect is accurate, while available user information;So that statistical data is more comprehensive, true point is embodied completely
Hit rate;
(3) by virtual block currency, type analysis can be carried out to user, statistics, is specified with precise positioning user
More perfect popularization plan.
(4) it can not be distorted by the advertisement information contents that block chain technology is issued, it is authentic and valid, further ensure consumption
The equity of person, consumer-user access advertisement, and then the advantages that the high conversion rate of completion business transaction.
(5) by the method for the invention, advertiser can obtain the identity information of user from the id information for completing a business transaction transfer, simultaneously
These can be accessed with advertisement panorama block and obtained the user of ideal money and precisely pushed.
Detailed description of the invention
Attached drawing described herein is used to provide to further understand invention, constitutes a part of the invention, the present invention
Illustrative embodiments and their description be used to explain the present invention, do not constitute improper limitations of the present invention, it should be apparent that, under
Attached drawing in the description of face is some embodiments of the present invention, for those of ordinary skill in the art, is not paying creativeness
Under the premise of labour, it is also possible to obtain other drawings based on these drawings.In the accompanying drawings:
Fig. 1 is the flow diagram of the advertisement delivery method based on panorama block chain of the embodiment of the present invention 1.
Specific embodiment
In order to be clearer and more clear technical problems, technical solutions and advantages to be solved, tie below
Drawings and examples are closed, the present invention will be described in further detail.It should be appreciated that specific embodiment described herein is only used
To explain the present invention, it is not intended to limit the present invention.Based on the embodiments of the present invention, those of ordinary skill in the art are not having
Every other embodiment obtained under the premise of creative work is made, shall fall within the protection scope of the present invention.
Embodiment 1
A kind of advertisement delivery method based on panorama block chain, the panorama block catenary system construct at least one virtual goods
Coin, the ideal money are to be associated with to constitute by Hash, link multiple ideal moneys and form block chain;Advertiser is to pass through
The panorama block catenary system carry out authentication registration at block member user, be provided simultaneously with the permission of releasing advertisements;
The advertisement delivery method includes the following steps: as shown in Fig. 1,
Step S11, advertiser logs in the panorama block catenary system, and issues publication extensively to the panorama block catenary system
Accuse solicited message;The releasing advertisements solicited message include advertisement information contents, ad distribution item number and with ad distribution item
At least one ideal money that number matches;
Step S12, the panorama block catenary system receive the Advertising Request Information of advertiser, create advertisement panorama block;
The advertisement panorama block includes the ideal money number of the advertisement panorama block to be arranged in, in advertising information
Hold;
Step S13, end user logs access the advertisement panorama block;
Step S14, when terminal user complete advertisement effectively browse and the advertisement panorama block include at least one virtually
Currency, at least one available ideal money of terminal user;
Step S15, terminal user obtains a few ideal money, and completes the transfer of completing a business transaction of ideal money, is arranged in institute
The quantity corresponding number for stating the ideal money of advertisement panorama block is reduced.
In the above-mentioned methods, advertiser is converted to equivalent ideal money to the panorama block catenary system recharge amount,
Equivalent ideal money is completed a business transaction transfer to advertiser, after this completes a business transaction transfer, the void of the equivalence by the panorama block catenary system
Quasi- currency is associated with advertiser's id information.
Advertisement panorama block in the methods of the invention is provided with ideal money, and user stimulates consumer-user to carry out advertisement
Browsing increases interest.Consumer-user's malice repeats to browse identical advertisement in order to prevent, obtains ideal money, side of the present invention
In method, other conditions can also be set, such as user are allowed to browse identical advertising information, but an ideal money can only be obtained,
These can carry out carrying out under intelligent contract by the panorama block catenary system.
In order to effectively count, the browsing situation in the advertisement of panorama block chain block is issued, in the method for the present invention, further
, it is effectively browsed when terminal user completes advertisement, obtains a few ideal money, and completed a business transaction transfer and obtain ideal money;Setting
It is reduced in the quantity corresponding number of the ideal money of the advertisement panorama block.Such as when terminal user completes a business transaction 2 virtual goods of transfer
Coin, the then quantity that the ideal money of the panorama advertisement panorama block is arranged in also reduce two.When the advertisement that advertiser launches
Number it is associated with the number of ideal money, by the holder information of ideal money can trace back to advertisement browsing use
Family information;And all information is all written in block catenary system, data safety is reliable, transparent.Specific implementation are as follows: the present invention
In method, ideal money carries out completing a business transaction transfer, and the panorama block catenary system is stored in block catenary system to transfer record is completed a business transaction
In, the advertiser obtains other information of terminal user by ideal money;Wherein, ideal money from advertiser complete a business transaction transfer to
After other terminal users, the ideal money includes associated user's id information.
In order to preferably run advertising information, the releasing advertisements solicited message that advertiser issues to the block catenary system
In, also include ad distribution validity period and/or ad distribution geographic location area further, can to validity period of advertisement,
Advertisement is launched region and is set.(including age is set it is, of course, also possible to set and obtain the identity information of advertising user
Section, gender etc.), it is not limited to cited by the present invention.
Preferably, in the embodiment of the present invention, in the releasing advertisements solicited message that advertiser issues to the block catenary system,
It further, also include ad distribution validity period, when the releasing advertisements solicited message includes ad distribution validity period, then advertisement
Issue advertisement panorama block described in the terminal user ability sign-on access in validity period.
In order to further enhance advertisement in conjunction with real scene, the advertisement delivery method of the invention based on panorama block chain
In, the advertisement panorama block is shown in the form of panorama, and is built into a panorama website;Advertiser can choose certain
The panorama of a panoramic pictures or photo as panorama website, and ad distribution is set on any position of panoramic pictures or photo
Point, the ad distribution point are associated with the location information of panoramic pictures or photo, ideal money information, advertising information;Institute's rheme
Confidence breath is the latitude and longitude information of panoramic pictures or photo.
Wherein, the panoramic pictures or photo, any one in following three kinds of modes:
Mode one: the panoramic pictures or photo that system default is configured with, block user screen according to hobby;
Mode two: the panoramic pictures or photo being stored on the smart machine of block user, and adaptively adjust panorama sketch
The size of piece or photo;
Mode three: the distant view photograph that user shoots at once, and adaptively adjust the size of distant view photograph.
In order to promote the interest of advertisement dispensing and with the interactivity between consumer, advertisement mysteriousness, this hair are promoted
Advertising information in bright method is hidden state in the advertisement panorama module.Implementation can be such that the advertisement hair
It layouts and is shown in panoramic pictures or photo in the form of bright spots, terminal user looks for ad distribution point, and to described complete
Scenic spot block catenary system issues the solicited message for obtaining advertisement, and the terminal user gets advertisement information contents, and obtains one
Ideal money.It is of course also possible to set non-concealed state for advertising information, consumer can substantially understand the case where advertisement,
The browsing to advertisement detailed content is completed, effective advertisement browsing, an available ideal money are completed.
Embodiment 2
A kind of advertisement delivery method based on panorama block chain, the panorama block catenary system construct at least one virtual goods
Coin, the ideal money are to be associated with to constitute by Hash, link multiple ideal moneys and form block chain;Advertiser is to pass through
The panorama block catenary system carry out authentication registration at block member user, be provided simultaneously with the permission of releasing advertisements;
The advertisement delivery method includes the following steps:
Step S21, advertiser logs in the panorama block catenary system, and issues publication extensively to the panorama block catenary system
Accuse solicited message;The releasing advertisements solicited message include advertisement information contents, ad distribution item number and with ad distribution item
At least one ideal money that number matches;
Step S22, the panorama block catenary system receive the Advertising Request Information of advertiser, create advertisement panorama block;
The advertisement panorama block includes the ideal money number of the advertisement panorama block to be arranged in, in advertising information
Hold;
Step S23, when end user logs access the advertisement panorama block and complete effective advertisement browsing at least once
Afterwards, the quantity of the ideal money of the advertisement panorama block is correspondingly reduced.
In the above-mentioned methods, advertiser is converted to equivalent ideal money to the panorama block catenary system recharge amount,
Equivalent ideal money is completed a business transaction transfer to advertiser, after this completes a business transaction transfer, the void of the equivalence by the panorama block catenary system
Quasi- currency is associated with advertiser's id information.
In the above-mentioned methods, step S23, end user logs access the advertisement panorama block, and terminal user completes wide
It accuses effectively browsing and the advertisement panorama block includes at least one ideal money, terminal user is available, and at least one is virtual
Currency.Advertisement panorama block in the methods of the invention is provided with ideal money, and it is clear that user stimulates consumer-user to carry out advertisement
It lookes at, increases interest.Consumer-user's malice repeats to browse identical advertisement in order to prevent, obtains ideal money, the method for the present invention
In, other conditions can also be set, such as user are allowed to browse identical advertising information, but an ideal money can only be obtained, this
It can carry out carrying out under intelligent contract by the panorama block catenary system a bit.
In order to effectively count, the browsing situation in the advertisement of panorama block chain block is issued, in the method for the present invention, further
, it is effectively browsed when terminal user completes advertisement, obtains a few ideal money, and completed a business transaction transfer and obtain ideal money;Setting
It is reduced in the quantity corresponding number of the ideal money of the advertisement panorama block.Such as when terminal user completes a business transaction 2 virtual goods of transfer
Coin, the then quantity that the ideal money of the panorama advertisement panorama block is arranged in also reduce two.When the advertisement that advertiser launches
Number it is associated with the number of ideal money, by the holder information of ideal money can trace back to advertisement browsing use
Family information;And all information is all written in block catenary system, data safety is reliable, transparent.Specific implementation are as follows: the present invention
In method, ideal money carries out completing a business transaction transfer, and the panorama block catenary system is stored in block catenary system to transfer record is completed a business transaction
In, the advertiser obtains other information of terminal user by ideal money;Wherein, ideal money from advertiser complete a business transaction transfer to
After other terminal users, the ideal money includes associated user's id information.
In order to preferably run advertising information, the releasing advertisements solicited message that advertiser issues to the block catenary system
In, also include ad distribution validity period and/or ad distribution geographic location area further, can to validity period of advertisement,
Advertisement is launched region and is set.(including age is set it is, of course, also possible to set and obtain the identity information of advertising user
Section, gender etc.), it is not limited to cited by the present invention.
When the releasing advertisements solicited message include ad distribution geographic location area, then belong to geographic location area range
Advertisement panorama block described in interior terminal user ability sign-on access;
When the releasing advertisements solicited message includes ad distribution validity period, the then terminal in ad distribution validity period
Advertisement panorama block described in user's ability sign-on access.
In order to further enhance advertisement in conjunction with real scene, the advertisement delivery method of the invention based on panorama block chain
In, the advertisement panorama block is shown in the form of panorama, and is built into a panorama website;Advertiser can choose certain
The panorama of a panoramic pictures or photo as panorama website, and ad distribution is set on any position of panoramic pictures or photo
Point, the ad distribution point are associated with the location information of panoramic pictures or photo, ideal money information, advertising information;Institute's rheme
Confidence breath is the latitude and longitude information of panoramic pictures or photo.
Wherein, the panoramic pictures or photo, any one in following three kinds of modes:
Mode one: the panoramic pictures or photo that system default is configured with, block user screen according to hobby;
Mode two: the panoramic pictures or photo being stored on the smart machine of block user, and adaptively adjust panorama sketch
The size of piece or photo;
Mode three: the distant view photograph that user shoots at once, and adaptively adjust the size of distant view photograph.
In order to promote the interest of advertisement dispensing and with the interactivity between consumer, advertisement mysteriousness, this hair are promoted
Advertising information in bright method is hidden state in the advertisement panorama module.Implementation can be such that the advertisement hair
It layouts and is shown in panoramic pictures or photo in the form of bright spots, terminal user looks for ad distribution point, and to described complete
Scenic spot block catenary system issues the solicited message for obtaining advertisement, and the terminal user gets advertisement information contents, and obtains one
Ideal money.It is of course also possible to set non-concealed state for advertising information, consumer can substantially understand the case where advertisement,
The browsing to advertisement detailed content is completed, effective advertisement browsing, an available ideal money are completed.
Further, in addition to reaching demonstration effect, the desire to purchase of consumer is further promoted, it is described wide in the present invention
It accuses to layout and further comprises discount coupon, the terminal user obtains an ideal money can also obtain discount coupon simultaneously.
It should be noted that advertiser can launch at least a kind of advertisement in same panorama advertisement block, it can throw
Put two or more advertisements;Advertisement in panorama advertisement block can be open formula advertisement and (execute and click the interior of advertisement link
Hold), or Concealed advertisement (has advertising information by bright spots prompt, after executing corresponding operating, could obtain advertisement
Inside perhaps advertisement link).
It should be noted that the panorama block catenary system uses intelligent contract, core of the invention in the method for the present invention
The heart is the advertisement panorama block algorithm correlation of relevant information, by way of block, can trace the row after advertisement is launched
It is effectively consumed so that advertiser really understands consumer group's information involved in advertisement dynamic and advertisement when obtaining for tracking
After community information, product information can precisely be pushed to it, avoid the conventional internet form way of promotion that consumption is caused to resist the heart
Reason.
It should be noted that in the method for the present invention application, when end user logs access the advertisement panorama block and complete
After browsing at primary effective advertisement and the advertisement panorama block includes at least one ideal money, and terminal user obtains a void
Quasi- block, and complete to complete a business transaction transfer, the quantity of the ideal money of the advertisement panorama block reduces one.Certainly, the present invention
Can set when end user logs access the advertisement panorama block and complete multiple types effective advertisement browsing after and institute
Stating advertisement panorama block includes at least one ideal money, and terminal user obtains a virtual block, and completes to complete a business transaction transfer, institute
The quantity for stating the ideal money of advertisement panorama block reduces one.
In the present invention, the rule of effective advertisement browsing can for the panorama block catenary system can by intelligent contract into
Row agreement can also be avoided other people from obtaining virtual currency award by virus or wooden horse form and be carried out with advertiser's sets itself
It is invalid to repeat to browse, so that advertisement promotion is failed.
The above embodiments are only used to illustrate the technical solution of the present invention., it is to be understood that the present invention be not limited to it is above-mentioned
Embodiment, enlightenment through the invention, the modification that those skilled in the art combine known or the prior art, knowledge to be carried out, or
Person equivalent substitution of some or all of the technical features also should be regarded as within the scope of the present invention.
Claims (10)
1. a kind of advertisement delivery method based on panorama block chain, which is characterized in that
The panorama block catenary system constructs at least one ideal money, and the ideal money is to be associated with to constitute by Hash, chain
It connects multiple ideal moneys and forms block chain;Advertiser be by the panorama block catenary system carry out authentication registration at area
Block member user is provided simultaneously with the permission of releasing advertisements;
The advertisement delivery method includes the following steps:
Step 1, advertiser logs in the panorama block catenary system, and issues releasing advertisements to the panorama block catenary system and ask
Seek information;The releasing advertisements solicited message include advertisement information contents, ad distribution item number and with ad distribution item number phase
At least one matched ideal money;
Step 2, the panorama block catenary system receive the Advertising Request Information of advertiser, create advertisement panorama block;
The advertisement panorama block includes ideal money number, the advertisement information contents that the advertisement panorama block is arranged in;
Step 3, after end user logs access the advertisement panorama block and complete the browsing of effective advertisement at least once, institute
The quantity for stating the ideal money of advertisement panorama block is correspondingly reduced.
2. the advertisement delivery method according to claim 1 based on panorama block chain, which is characterized in that
Advertiser is converted to equivalent ideal money, the panorama block catenary system to the panorama block catenary system recharge amount
Equivalent ideal money is completed a business transaction into transfer to advertiser, after this completes a business transaction transfer, the ideal money of the equivalence is associated with advertisement
Main id information.
3. the advertisement delivery method according to claim 2 based on panorama block chain, which is characterized in that
Step 3, end user logs access the advertisement panorama block, terminal user complete advertisement effectively browse and it is described extensively
Accusing panorama block includes at least one ideal money, at least one available ideal money of terminal user.
4. the advertisement delivery method according to claim 3 based on panorama block chain, which is characterized in that
It is effectively browsed when terminal user completes advertisement, obtains a few ideal money, and completed a business transaction transfer and obtain ideal money;Setting
It is reduced in the quantity corresponding number of the ideal money of the advertisement panorama block.
5. the advertisement delivery method according to claim 4 based on panorama block chain, which is characterized in that
Ideal money carries out completing a business transaction transfer, and the panorama block catenary system is stored in block catenary system to transfer record is completed a business transaction,
The advertiser completes a business transaction transfer record by ideal money and obtains other information of terminal user;Wherein, ideal money is from advertiser
After completing a business transaction transfer to other terminal users, the ideal money includes associated user's id information.
6. the advertisement delivery method according to claim 1 based on panorama block chain, which is characterized in that
The releasing advertisements solicited message also includes ad distribution validity period and/or ad distribution geographic location area;
When the releasing advertisements solicited message include ad distribution geographic location area, then belong within the scope of geographic location area
Advertisement panorama block described in terminal user's ability sign-on access;
When the releasing advertisements solicited message includes ad distribution validity period, the then terminal user in ad distribution validity period
Advertisement panorama block described in ability sign-on access.
7. the advertisement delivery method according to claim 1 based on panorama block chain, which is characterized in that
The advertisement panorama block is shown in the form of panorama, and is built into a panorama website;Advertiser can choose
The panorama of some panoramic pictures or photo as panorama website, and advertisement hair is set on any position of panoramic pictures or photo
It layouts, the ad distribution point is associated with the location information of panoramic pictures or photo, ideal money information, advertising information;It is described
Location information is the latitude and longitude information of panoramic pictures or photo.
8. the advertisement delivery method according to claim 7 based on panorama block chain, which is characterized in that
The panoramic pictures or photo, any one in following three kinds of modes:
Mode one: the panoramic pictures or photo that system default is configured with, block user screen according to hobby;
Mode two: the panoramic pictures or photo being stored on the smart machine of block user, and adaptively adjust panoramic pictures or
The size of photo;
Mode three: the distant view photograph that user shoots at once, and adaptively adjust the size of distant view photograph.
9. the advertisement delivery method according to claim 7 based on panorama block chain, which is characterized in that
The ad distribution point shows that terminal user looks for ad distribution in the form of bright spots in panoramic pictures or photo
Point, and the solicited message for obtaining advertisement is issued to the panorama block catenary system, the terminal user gets in advertising information
Hold, and obtains an ideal money.
10. the advertisement delivery method according to claim 7 based on panorama block chain, which is characterized in that
The ad distribution point further comprises discount coupon, and the terminal user obtains an ideal money while can also obtain excellent
Favour certificate.
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