CN109451333B - Bullet screen display method, device, terminal and system - Google Patents
Bullet screen display method, device, terminal and system Download PDFInfo
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- CN109451333B CN109451333B CN201811444786.0A CN201811444786A CN109451333B CN 109451333 B CN109451333 B CN 109451333B CN 201811444786 A CN201811444786 A CN 201811444786A CN 109451333 B CN109451333 B CN 109451333B
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- H—ELECTRICITY
- H04—ELECTRIC COMMUNICATION TECHNIQUE
- H04N—PICTORIAL COMMUNICATION, e.g. TELEVISION
- H04N21/00—Selective content distribution, e.g. interactive television or video on demand [VOD]
- H04N21/20—Servers specifically adapted for the distribution of content, e.g. VOD servers; Operations thereof
- H04N21/25—Management operations performed by the server for facilitating the content distribution or administrating data related to end-users or client devices, e.g. end-user or client device authentication, learning user preferences for recommending movies
- H04N21/258—Client or end-user data management, e.g. managing client capabilities, user preferences or demographics, processing of multiple end-users preferences to derive collaborative data
- H04N21/25866—Management of end-user data
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- H—ELECTRICITY
- H04—ELECTRIC COMMUNICATION TECHNIQUE
- H04N—PICTORIAL COMMUNICATION, e.g. TELEVISION
- H04N21/00—Selective content distribution, e.g. interactive television or video on demand [VOD]
- H04N21/20—Servers specifically adapted for the distribution of content, e.g. VOD servers; Operations thereof
- H04N21/23—Processing of content or additional data; Elementary server operations; Server middleware
- H04N21/235—Processing of additional data, e.g. scrambling of additional data or processing content descriptors
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- H—ELECTRICITY
- H04—ELECTRIC COMMUNICATION TECHNIQUE
- H04N—PICTORIAL COMMUNICATION, e.g. TELEVISION
- H04N21/00—Selective content distribution, e.g. interactive television or video on demand [VOD]
- H04N21/20—Servers specifically adapted for the distribution of content, e.g. VOD servers; Operations thereof
- H04N21/25—Management operations performed by the server for facilitating the content distribution or administrating data related to end-users or client devices, e.g. end-user or client device authentication, learning user preferences for recommending movies
- H04N21/258—Client or end-user data management, e.g. managing client capabilities, user preferences or demographics, processing of multiple end-users preferences to derive collaborative data
- H04N21/25866—Management of end-user data
- H04N21/25891—Management of end-user data being end-user preferences
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- H—ELECTRICITY
- H04—ELECTRIC COMMUNICATION TECHNIQUE
- H04N—PICTORIAL COMMUNICATION, e.g. TELEVISION
- H04N21/00—Selective content distribution, e.g. interactive television or video on demand [VOD]
- H04N21/40—Client devices specifically adapted for the reception of or interaction with content, e.g. set-top-box [STB]; Operations thereof
- H04N21/43—Processing of content or additional data, e.g. demultiplexing additional data from a digital video stream; Elementary client operations, e.g. monitoring of home network or synchronising decoder's clock; Client middleware
- H04N21/431—Generation of visual interfaces for content selection or interaction; Content or additional data rendering
- H04N21/4312—Generation of visual interfaces for content selection or interaction; Content or additional data rendering involving specific graphical features, e.g. screen layout, special fonts or colors, blinking icons, highlights or animations
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- H—ELECTRICITY
- H04—ELECTRIC COMMUNICATION TECHNIQUE
- H04N—PICTORIAL COMMUNICATION, e.g. TELEVISION
- H04N21/00—Selective content distribution, e.g. interactive television or video on demand [VOD]
- H04N21/40—Client devices specifically adapted for the reception of or interaction with content, e.g. set-top-box [STB]; Operations thereof
- H04N21/43—Processing of content or additional data, e.g. demultiplexing additional data from a digital video stream; Elementary client operations, e.g. monitoring of home network or synchronising decoder's clock; Client middleware
- H04N21/435—Processing of additional data, e.g. decrypting of additional data, reconstructing software from modules extracted from the transport stream
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- H—ELECTRICITY
- H04—ELECTRIC COMMUNICATION TECHNIQUE
- H04N—PICTORIAL COMMUNICATION, e.g. TELEVISION
- H04N21/00—Selective content distribution, e.g. interactive television or video on demand [VOD]
- H04N21/40—Client devices specifically adapted for the reception of or interaction with content, e.g. set-top-box [STB]; Operations thereof
- H04N21/47—End-user applications
- H04N21/488—Data services, e.g. news ticker
- H04N21/4884—Data services, e.g. news ticker for displaying subtitles
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Abstract
The embodiment of the invention provides a bullet screen display method, a bullet screen display device, a terminal and a bullet screen display system, wherein the method is applied to the terminal and comprises the following steps: sending a bullet screen acquisition request to a server so that the server determines a response corresponding to the bullet screen acquisition request from stored candidate bullet screens, wherein the candidate bullet screens are bullet screens provided with user characteristic labels, and the user characteristic labels are determined according to user information of users sending the candidate bullet screens; receiving a response fed back by the server; determining a target bullet screen based on the response; the target barrage is a candidate barrage provided with a target characteristic label, the target characteristic label is a user characteristic label of a target user, and the target user is a user watching the barrage at the terminal; and displaying the target bullet screen. The embodiment of the invention can only display the bullet screen which is possibly interested for the user, increase the viscosity of the bullet screen to the user and improve the watching experience of the user.
Description
Technical Field
The invention relates to the technical field of internet, in particular to a bullet screen display method, a bullet screen display device, a bullet screen display terminal and a bullet screen display system.
Background
At present, when network multimedia files are played, the barrage is popular with more and more users as a real-time interactive communication mode, so the barrage is widely applied to various video websites. In the prior art, when a user watches a multimedia file, such as a video file, an audio file, etc., a comment can be published for the watched multimedia file, and the text content of the comment can be displayed in a playing interface of the multimedia file in a scrolling or staying manner, so that other users can watch the comment conveniently. And the user can reply according to comments sent by other users, and the replied text content is displayed in the playing interface of the multimedia file in the bullet screen mode, so that the users can communicate with each other in real time when watching the multimedia file, and the watching experience of the users is improved.
However, the inventor finds that the prior art has at least the following problems in the process of implementing the invention: due to different ages, professions, interests and the like of users, a plurality of bullet screens watched by the users are possibly the bullet screens which are not interested by the users, and the bullet screens which are not interested by the users are difficult to generate stickiness for the users.
Disclosure of Invention
The embodiment of the invention aims to provide a bullet screen display method, a bullet screen display device, a bullet screen display terminal and a bullet screen display system, so that only bullet screens which are possibly interested by a user are displayed, and the viscosity of the bullet screens to the user is increased. The specific technical scheme is as follows:
in order to achieve the above object, in a first aspect, an embodiment of the present invention provides a bullet screen display method applied to a terminal, where the method includes:
sending a bullet screen acquisition request to a server so that the server determines a response corresponding to the bullet screen acquisition request from stored candidate bullet screens, wherein the candidate bullet screens are bullet screens provided with user characteristic labels, and the user characteristic labels are determined according to user information of users sending the candidate bullet screens;
receiving a response fed back by the server;
determining a target bullet screen based on the response; the target barrage is a candidate barrage provided with a target characteristic label, the target characteristic label is a user characteristic label of a target user, and the target user is a user watching the barrage at the terminal;
and displaying the target bullet screen.
Optionally, the sending a bullet screen obtaining request to a server to enable the server to determine a response corresponding to the bullet screen obtaining request from the stored candidate bullet screens includes:
after receiving an instruction of playing a target multimedia file, sending a bullet screen acquisition request aiming at the target multimedia file to a server, so that the server determines a response corresponding to the bullet screen acquisition request from stored candidate bullet screens corresponding to the target multimedia file.
Optionally, if the received response fed back by the server includes all candidate barrages corresponding to the target multimedia file stored by the server, the determining a target barrage based on the response includes:
determining a target feature tag based on the user information of the target user;
and determining the candidate barrage with the target characteristic label in the response as a target barrage.
Optionally, if the received response fed back by the server includes a candidate barrage that is stored by the server and corresponds to the target multimedia file and is provided with the target feature tag, where the target feature tag is determined by the server based on the user information of the target user in the barrage acquisition request, determining the target barrage based on the response includes:
and determining the candidate barrage in the response as a target barrage.
Optionally, the target user includes: a non-logged-in user or a logged-in user;
the user information of the unregistered user comprises: personal information of the unregistered user, a first designated tag or first combined information of the unregistered user; wherein the first combination information comprises personal information of the unregistered user and the first designated tag;
the user information of the login user comprises: the login account of the login user, the second designation label of the login user or the second combined information; the second combination information comprises a login account of the login user and the second designated tag.
In a second aspect, an embodiment of the present invention provides a bullet screen display device, which is applied to a terminal, and the device includes:
the system comprises a sending module, a judging module and a judging module, wherein the sending module is used for sending a bullet screen obtaining request to a server so that the server determines a response corresponding to the bullet screen obtaining request from stored candidate bullet screens, the candidate bullet screens are bullet screens provided with user characteristic labels, and the user characteristic labels are determined according to user information of users sending the candidate bullet screens;
the receiving module is used for receiving the response fed back by the server;
a determination module for determining a target bullet screen based on the response; the target barrage is a candidate barrage provided with a target characteristic label, the target characteristic label is a user characteristic label of a target user, and the target user is a user watching the barrage at the terminal;
and the display module is used for displaying the target bullet screen.
Optionally, the sending module is specifically configured to send, after receiving an instruction to play a target multimedia file, a barrage acquisition request for the target multimedia file to a server, so that the server determines a response corresponding to the barrage acquisition request from stored candidate barrages corresponding to the target multimedia file.
Optionally, if the response received by the receiving module from the server includes all candidate barrages corresponding to the target multimedia file and stored by the server, the determining module is specifically configured to:
determining a target feature tag based on the user information of the target user;
and determining the candidate barrage with the target characteristic label in the response as a target barrage.
Optionally, if the response received by the receiving module from the server includes a candidate barrage that is stored by the server and corresponds to the target multimedia file and is provided with the target feature tag, where the target feature tag is determined by the server based on the user information of the target user in the barrage acquisition request, the determining module is specifically configured to:
and determining the candidate barrage in the response as a target barrage.
Optionally, the target user includes: a non-logged-in user or a logged-in user;
the user information of the unregistered user comprises: personal information of the unregistered user, a first designated tag or first combined information of the unregistered user; wherein the first combination information comprises personal information of the unregistered user and the first designated tag;
the user information of the login user comprises: the login account of the login user, the second designation label of the login user or the second combined information; the second combination information comprises a login account of the login user and the second designated tag.
In a third aspect, an embodiment of the present invention provides a terminal, including a processor, a communication interface, a memory, and a communication bus, where the processor, the communication interface, and the memory complete mutual communication through the communication bus;
the memory is used for storing a computer program;
the processor is configured to implement the method steps of the bullet screen display according to the first aspect when executing the program stored in the memory.
In a fourth aspect, an embodiment of the present invention provides a computer-readable storage medium, which stores instructions that, when executed on a computer, cause the computer to perform the method steps of bullet screen display as described in the first aspect above.
In a fifth aspect, embodiments of the present invention provide a computer program product comprising instructions which, when run on a computer, cause the computer to perform the method steps of the bullet screen display as described above in the first aspect.
In a sixth aspect, an embodiment of the present invention provides a bullet screen display system, including a terminal and a server; wherein the content of the first and second substances,
the terminal sends a bullet screen acquisition request to the server;
after receiving a bullet screen acquisition request sent by the terminal, the server determines a response corresponding to the bullet screen acquisition request from stored candidate bullet screens, wherein the candidate bullet screens are bullet screens provided with user characteristic labels, and the user characteristic labels are determined according to user information of users sending the candidate bullet screens;
the terminal receives a response fed back by the server; determining a target bullet screen based on the response; and displaying the target bullet screen; the target bullet screen is a candidate bullet screen provided with a target characteristic label, and the target characteristic label is a user characteristic label of a target user; the target user is a user watching the bullet screen at the terminal.
Optionally, the terminal sends a barrage acquisition request to the server, and the terminal is specifically configured to:
after receiving an instruction of playing a target multimedia file, sending a bullet screen acquisition request aiming at the target multimedia file to a server;
after receiving the bullet screen acquisition request sent by the terminal, the server determines a response corresponding to the bullet screen acquisition request from the stored candidate bullet screens, and the server is specifically configured to:
and after receiving a bullet screen acquisition request sent by the terminal, determining a response corresponding to the bullet screen acquisition request from the stored candidate bullet screens corresponding to the target multimedia file.
Optionally, if the response received by the terminal from the server includes all candidate barrages corresponding to the target multimedia file and stored by the server, the terminal determines a target barrage based on the response, and the terminal is specifically configured to:
determining a target feature tag based on the user information of the target user;
and determining the candidate barrage with the target characteristic label in the response as a target barrage.
Optionally, if the received response fed back by the server includes a candidate barrage that is stored by the server and corresponds to the target multimedia file and is provided with the target feature tag, where the target feature tag is determined by the server based on the user information of the target user in the barrage acquisition request, the terminal determines the target barrage based on the response, and the terminal is specifically configured to:
and determining the candidate barrage in the response as a target barrage.
Optionally, the server is further configured to:
receiving a bullet screen sent by any terminal and user information of a user sending the bullet screen;
determining a user characteristic label of the user sending the bullet screen according to the user information of the user sending the bullet screen;
and generating a candidate barrage according to the received barrage and the user characteristic label of the user sending the barrage.
According to the scheme provided by the embodiment of the invention, a terminal sends a bullet screen acquisition request to a server so that the server determines a response corresponding to the bullet screen acquisition request from stored candidate bullet screens, wherein the candidate bullet screens are bullet screens provided with user characteristic labels, and the user characteristic labels are determined according to user information of users sending the candidate bullet screens; receiving a response fed back by the server; determining a target bullet screen based on the response; the target barrage is a candidate barrage provided with a target characteristic label, the target characteristic label is a user characteristic label of a target user, and the target user is a user watching the barrage at the terminal; and displaying the target bullet screen. In the embodiment of the invention, the server sets the corresponding user characteristic label for the bullet screen sent by the user, so that only the bullet screen which is possibly interested by the user can be displayed for any user watching the bullet screen at the terminal, the viscosity of the bullet screen to the user is increased, and the watching experience of the user is improved.
Of course, it is not necessary for any product or method of practicing the invention to achieve all of the above-described advantages at the same time.
Drawings
In order to more clearly illustrate the embodiments of the present invention or the technical solutions in the prior art, the drawings used in the description of the embodiments or the prior art will be briefly described below.
Fig. 1 is a flowchart of a bullet screen display method according to an embodiment of the present invention;
fig. 2 is a structural diagram of a bullet screen display device according to an embodiment of the present invention;
fig. 3 is a schematic structural diagram of a terminal according to an embodiment of the present invention;
fig. 4 is a schematic structural diagram of a bullet screen display system according to an embodiment of the present invention.
Detailed Description
The technical solution in the embodiments of the present invention will be clearly and completely described below with reference to the accompanying drawings in the embodiments of the present invention.
In order to solve the problem of the prior art, embodiments of the present invention provide a bullet screen display method, device, terminal, and system, so as to display only bullet screens that may be interested by a user, and increase the stickiness of the bullet screens to the user.
It should be noted that the bullet screen display method provided by the embodiment of the present invention is applied to a terminal, and in practical application, the terminal can display a bullet screen for any user who needs to watch the bullet screen.
First, a bullet screen display method provided by an embodiment of the present invention is described below.
As shown in fig. 1, a bullet screen display method provided in an embodiment of the present invention may include the following steps:
s101, sending a bullet screen acquisition request to the server, so that the server determines a response corresponding to the bullet screen acquisition request from the stored candidate bullet screens.
The terminal can be a smart phone, a tablet computer, a notebook computer, a desktop computer, and the like. When a user needs to watch the bullet screen on the terminal, the user can send an instruction to the terminal, and after receiving the instruction of the user, the terminal can send a bullet screen acquisition request to the server. After receiving the bullet screen acquisition request sent by the terminal, the server can determine a response corresponding to the bullet screen acquisition request from the locally stored candidate bullet screens.
In this embodiment, in order to display the bullet screens that may be of interest to the user and increase the stickiness of the bullet screens to the user, the server may determine the bullet screens with the user feature tags in the locally stored bullet screens as candidate bullet screens. Further, in response to the bullet screen acquisition request sent by the terminal, the server determines a response corresponding to the bullet screen acquisition request from the candidate bullet screens.
The user feature tag may be determined according to user information of a user who sends the candidate barrage. Specifically, when any user sends a bullet screen, the server may receive the bullet screen sent by the user. Further, in order to facilitate pushing interesting barrages to other users, the server may set a user feature tag for the barrage sent by the user according to the user information of the user. The user information of the user may be personal information of the user, and the personal information of the user may include: the user's name, age, occupation, viewing interests, etc. The server can generate the user characteristic label of the user according to the user information of the user through an intelligent identification technology, and set the user characteristic label of the user for the bullet screen sent by the user. The number of user characteristic tags may be one or more, and each user characteristic tag may be generated from one or more of the user information of the user. Illustratively, the server generates a user profile tag for the user based on the user's age, e.g., 20 years, via smart identification techniques: "after 90". The intelligent identification technology can be the prior art, and the invention is not described herein again.
And aiming at different bullet screen acquisition requests, the responses corresponding to the bullet screen acquisition requests determined by the server are different. For example, the bullet screen acquiring request may be a bullet screen acquiring request for a certain multimedia file, and the response corresponding to the bullet screen acquiring request determined by the server is as follows: and determining a response corresponding to the bullet screen acquisition request from the stored candidate bullet screens corresponding to the multimedia file. For another example, the barrage acquisition request may be a barrage acquisition request for a certain APP (Application), and the response corresponding to the barrage acquisition request determined by the server is as follows: and determining a response corresponding to the bullet screen acquisition request from the stored candidate bullet screens corresponding to the APP.
Optionally, in an implementation manner, sending a bullet screen obtaining request to a server to enable the server to determine a response corresponding to the bullet screen obtaining request from the stored candidate bullet screens may include:
after receiving an instruction of playing the target multimedia file, sending a bullet screen acquisition request aiming at the target multimedia file to the server, so that the server determines a response corresponding to the bullet screen acquisition request from the stored candidate bullet screens corresponding to the target multimedia file.
In the above implementation manner, the terminal may be installed with application software having a multimedia playing function, so that a user can open a multimedia file through the application software. The application software can be client version application software or webpage version application software. The multimedia file may be: video files, audio files, and the like, wherein the video files may be recorded video files, live video files, and the like.
Specifically, when a user needs to view a target multimedia file and a corresponding barrage in a certain application software with a multimedia playing function of the terminal, the application software can be started, and then an instruction for playing the target multimedia file is input in the application software. The method for starting the application software by the user can be as follows: clicking the icon of the application software, or opening the website corresponding to the application software in the browser. The way for the user to input the instruction for playing the target multimedia file in the application software may be: inputting the name, the keywords and the like of the multimedia file in a search box in a display interface of the application software for searching, wherein the specific input mode can be voice input or text input, and clicking an icon or a link of the multimedia file after searching; it can also be: and directly clicking the icon or the link of the multimedia file under the condition that the current display interface of the application program contains the icon or the link.
After receiving a bullet screen acquisition request aiming at a target multimedia file sent by a terminal, the server can determine a response corresponding to the bullet screen acquisition request from the stored candidate bullet screens corresponding to the target multimedia file. That is, the responses determined by the server are all barrages of the target to the media file and provided with the user feature tags.
And S102, receiving a response fed back by the server.
The response fed back to the terminal by the server is related to the bullet screen acquisition request sent by the terminal. Corresponding to the implementation manner described in step S101, in a first specific implementation manner, the bullet screen request for the target multimedia file only includes: identification of the target multimedia file, then the response fed back by the server includes: and all candidate barrages corresponding to the target multimedia files are stored by the server. In a second specific implementation manner, the bullet screen acquiring request for the target multimedia file includes: the identification of the target multimedia file and the user information of the target user watching the bullet screen at the terminal, and then the response fed back by the server comprises the following steps: and the server stores candidate barrages which correspond to the target multimedia files and are provided with target characteristic labels. And the target characteristic label is determined by the server based on the user information of the target user in the bullet screen acquisition request.
In a first specific implementation, the terminal requests all candidate barrages for the target multimedia file from the server. Therefore, in order to push interesting barrages to the target user, the terminal may further determine, after receiving all candidate barrages for the target multimedia file, an interesting barrage pushed for the target user from among all the candidate barrages.
In a second specific implementation manner, the terminal requests the server for a candidate barrage which is specific to the target multimedia file and is provided with the target feature tag. Since the target feature tag is determined according to the user information of the target user, the terminal requests the server for a bullet screen in which the target user is interested.
And S103, determining the target bullet screen based on the response.
The target barrage is a candidate barrage provided with a target characteristic label, the target characteristic label is a user characteristic label of a target user, and the target user is a user watching the barrage at a terminal.
After receiving the response fed back by the server, the terminal may determine the target bullet screen based on the response. For different responses, the way in which the terminal determines the target bullet screen based on the responses is also different.
In a first manner, if the received response fed back by the server includes all candidate barrages of the server corresponding to the target multimedia file, determining the target barrage based on the response may include:
determining a target feature tag based on user information of a target user;
and determining the candidate barrage with the target characteristic label in the response as the target barrage.
The first way here corresponds to the first specific implementation in step S102. Namely: the terminal requests all candidate barrages for the target multimedia file from the server, and further determines interesting barrages pushed for the target user from all the candidate barrages for the target multimedia file. This process can also be understood as: and the terminal screens the target bullet screen from the candidate bullet screens.
Specifically, the terminal may obtain user information of a target user viewing the bullet screen at the terminal, and then determine the target feature tag based on the user information. Wherein, the target user may include: an unregistered user or a logged-in user. The unregistered user means: and watching the bullet screen aiming at the target multimedia file at the terminal, but not logging in the user of the application software playing the target multimedia file. The login user means: and watching the bullet screen aiming at the target multimedia file at the terminal, wherein the bullet screen is logged in a user of the application software playing the target multimedia file.
When the login types of the target users are different, the user information of the target users is correspondingly different. In this embodiment, the user information of the unregistered user may include: personal information of the unregistered user, a first designated tag or first combined information of the unregistered user; the first combined information comprises personal information of the unregistered user and a first designated label.
The personal information of the unregistered user can comprise any one or combination of the following items: the user's name, age, occupation, viewing interests, etc. The first designated tag of the unregistered user is as follows: the user specifies the tab of the bullet screen to be watched, namely, the user specifies to watch the bullet screen provided with the first specified tab.
The user information of the login user may include: the login account of the login user, the second designation label of the login user or the second combined information; the second combination information comprises a login account of the login user and a second designated tag.
The login account of the login user is as follows: and the user logs in an account when the application software playing the target multimedia file is used. When registering the login account, the login user may fill in the registration information with personal information of the login user, where the personal information may include any one or a combination of the following items: the user's name, age, occupation, viewing interests, etc. The second designation label of the login user is: the user designates a tab of the bullet screen to be viewed, that is, the user designates to view the bullet screen provided with the second designated tab.
The terminal may obtain the user information of the target user in various ways. For example, if the user information of the target user includes the personal information and/or the first specific tag of the unregistered user, the terminal may obtain the personal information and/or the first specific tag input by the user in the user interaction interface of the application software. For another example, if the user information of the target user includes a login account of a login user, the terminal may obtain the login account of the user when monitoring that the user logs in the application software. The terminal obtains the login account of the login user, and substantially obtains the personal information of the login user in the registration information corresponding to the login account. The application software is installed locally in the terminal and can play the target multimedia file.
After the user information of the target user is obtained, the terminal can generate a user feature tag of the target user according to the user information of the target user through an intelligent identification technology, and the user feature tag is used as a target feature tag. The number of user feature tags may be one or more, and each user feature tag may be generated based on one or more of the user information of the target user.
After the target characteristic label is determined, the terminal can determine the candidate barrage with the target characteristic label in the response as the target barrage. The determined target barrage is the interested barrage pushed by the terminal for the target user.
A second method, if the received response fed back by the server includes a candidate barrage that is stored by the server and corresponds to the target multimedia file and is provided with a target feature tag, where the target feature tag is determined by the server based on the user information of the target user in the barrage acquisition request, determining the target barrage based on the response, which may include:
and determining the candidate barrage in the response as the target barrage.
The second mode corresponds to the first specific implementation manner in step S102. Namely: the terminal requests the server for a candidate barrage which aims at the target multimedia file and is provided with the target characteristic label. And after receiving the bullet screen acquisition request, the server determines candidate bullet screens with target feature tags from the stored candidate bullet screens aiming at the target multimedia files. This process can also be understood as: and the server screens the target bullet screens from the candidate bullet screens.
The server may refer to the method for screening the target bullet screen in the first method.
Because the server executes the operation of screening the target bullet screen, the terminal can directly determine the candidate bullet screen in the response as the target bullet screen after receiving the response fed back by the server.
And step S104, displaying the target bullet screen.
And after the terminal determines the target bullet screen, the target bullet screen can be displayed in a playing interface of the multimedia file. The manner of displaying the target barrage may be various, for example:
first, only the target bullet screen is displayed. Specifically, the terminal may display the target bullet screen in the play interface of the multimedia file according to the preset display parameters. Wherein the display parameter may be: brightness value or transparency, etc. The display parameters may be preset by the terminal or preset by the server. If the target bullet screen is preset by the server, the server can send the preset display parameters to the terminal, so that the terminal can display the target bullet screen according to the preset display parameters of the server.
Second, in the case where the target bullet screen is determined in the first manner described above in step S103, the target bullet screen and other bullet screens other than the target bullet screen in response are displayed. Specifically, the terminal may display the target bullet screen according to a preset first display parameter, and display the other bullet screens according to a preset second display parameter. The first display parameter and the second display parameter belong to the same category of display parameters, and may both be brightness values or both be transparency values, and the like. The first display parameter and the second display parameter may be preset by the terminal or preset by the server. If the display parameters are preset by the server, the server can send the preset first display parameters and the preset second display parameters to the terminal, so that the terminal can display the target bullet screen according to the preset first display parameters of the server and display other bullet screens according to the second display parameters.
The second display mode is for distinguishing the target bullet screen. Thus, a target bullet screen displayed at the first display parameter is more prominently viewed by the user than other bullet screens displayed at the second display parameter. For example, the first display parameter is a high luminance value, and the second display parameter is a low luminance value; or the first display parameter is low transparency and the second display parameter is high transparency.
It should be noted that the above manner of displaying the target bullet screen is only an example, and does not limit the embodiments of the present invention.
According to the scheme provided by the embodiment of the invention, a terminal sends a bullet screen acquisition request to a server so that the server determines a response corresponding to the bullet screen acquisition request from stored candidate bullet screens, wherein the candidate bullet screens are bullet screens provided with user characteristic labels, and the user characteristic labels are determined according to user information of users sending the candidate bullet screens; receiving a response fed back by the server; determining a target bullet screen based on the response; the target barrage is a candidate barrage provided with a target characteristic label, the target characteristic label is a user characteristic label of a target user, and the target user is a user watching the barrage at the terminal; and displaying the target bullet screen. In the embodiment of the invention, the server sets the corresponding user characteristic label for the bullet screen sent by the user, so that only the bullet screen which is possibly interested by the user can be displayed for any user watching the bullet screen at the terminal, the viscosity of the bullet screen to the user is increased, and the watching experience of the user is improved.
Corresponding to the above method embodiment, an embodiment of the present invention provides a bullet screen display device, which is applied to a terminal, and as shown in fig. 2, the device may include:
a sending module 201, configured to send a bullet screen obtaining request to a server, so that the server determines, from stored candidate bullet screens, a response corresponding to the bullet screen obtaining request, where the candidate bullet screens are bullet screens provided with user feature tags, and the user feature tags are determined according to user information of users who send the candidate bullet screens;
a receiving module 202, configured to receive a response fed back by the server;
a determining module 203, configured to determine a target bullet screen based on the response; the target barrage is a candidate barrage provided with a target characteristic label, the target characteristic label is a user characteristic label of a target user, and the target user is a user watching the barrage at the terminal;
and the display module 204 is used for displaying the target bullet screen.
According to the scheme provided by the embodiment of the invention, a terminal sends a bullet screen acquisition request to a server so that the server determines a response corresponding to the bullet screen acquisition request from stored candidate bullet screens, wherein the candidate bullet screens are bullet screens provided with user characteristic labels, and the user characteristic labels are determined according to user information of users sending the candidate bullet screens; receiving a response fed back by the server; determining a target bullet screen based on the response; the target barrage is a candidate barrage provided with a target characteristic label, the target characteristic label is a user characteristic label of a target user, and the target user is a user watching the barrage at the terminal; and displaying the target bullet screen. In the embodiment of the invention, the server sets the corresponding user characteristic label for the bullet screen sent by the user, so that only the bullet screen which is possibly interested by the user can be displayed for any user watching the bullet screen at the terminal, the viscosity of the bullet screen to the user is increased, and the watching experience of the user is improved.
Optionally, the sending module 201 is specifically configured to send, after receiving an instruction to play a target multimedia file, a bullet screen acquisition request for the target multimedia file to a server, so that the server determines a response corresponding to the bullet screen acquisition request from stored candidate bullet screens corresponding to the target multimedia file.
Optionally, if the response received by the receiving module 202 from the server feedback includes all candidate barrages stored by the server and corresponding to the target multimedia file, the determining module 203 is specifically configured to:
determining a target feature tag based on the user information of the target user;
and determining the candidate barrage with the target characteristic label in the response as a target barrage.
Optionally, if the response received by the receiving module 202 from the server feedback includes a candidate barrage that is stored by the server and corresponds to the target multimedia file and is provided with the target feature tag, where the target feature tag is determined by the server based on the user information of the target user in the barrage acquisition request, the determining module 203 is specifically configured to:
and determining the candidate barrage in the response as a target barrage.
Optionally, the target user includes: a non-logged-in user or a logged-in user;
the user information of the unregistered user comprises: personal information of the unregistered user, a first designated tag or first combined information of the unregistered user; wherein the first combination information comprises personal information of the unregistered user and the first designated tag;
the user information of the login user comprises: the login account of the login user, the second designation label of the login user or the second combined information; the second combination information comprises a login account of the login user and the second designated tag.
The embodiment of the present invention further provides a terminal, as shown in fig. 3, including a processor 301, a communication interface 302, a memory 303 and a communication bus 304, where the processor 301, the communication interface 302 and the memory 303 complete mutual communication through the communication bus 304,
a memory 303 for storing a computer program;
the processor 301 is configured to implement the bullet screen display method according to any one of the embodiments described above when executing the program stored in the memory 303.
According to the scheme provided by the embodiment of the invention, when a processor executes a program stored in a memory, a bullet screen acquisition request is sent to a server, so that the server determines a response corresponding to the bullet screen acquisition request from stored candidate bullet screens, wherein the candidate bullet screens are bullet screens provided with user characteristic labels, and the user characteristic labels are determined according to user information of users sending the candidate bullet screens; receiving a response fed back by the server; determining a target bullet screen based on the response; the target barrage is a candidate barrage provided with a target characteristic label, the target characteristic label is a user characteristic label of a target user, and the target user is a user watching the barrage at the terminal; and displaying the target bullet screen. In the embodiment of the invention, the server sets the corresponding user characteristic label for the bullet screen sent by the user, so that only the bullet screen which is possibly interested by the user can be displayed for any user watching the bullet screen at the terminal, the viscosity of the bullet screen to the user is increased, and the watching experience of the user is improved.
The communication bus mentioned in the above terminal may be a Peripheral Component Interconnect (PCI) bus, an Extended Industry Standard Architecture (EISA) bus, or the like. The communication bus may be divided into an address bus, a data bus, a control bus, etc. For ease of illustration, only one thick line is shown, but this does not mean that there is only one bus or one type of bus.
The communication interface is used for communication between the terminal and other equipment.
The Memory may include a Random Access Memory (RAM) or a non-volatile Memory (non-volatile Memory), such as at least one disk Memory. Optionally, the memory may also be at least one memory device located remotely from the processor.
The Processor may be a general-purpose Processor, and includes a Central Processing Unit (CPU), a Network Processor (NP), and the like; the Integrated Circuit may also be a Digital Signal Processor (DSP), an Application Specific Integrated Circuit (ASIC), a Field Programmable Gate Array (FPGA) or other Programmable logic device, a discrete Gate or transistor logic device, or a discrete hardware component.
In another embodiment of the present invention, a computer-readable storage medium is further provided, where instructions are stored, and when the instructions are executed on a computer, the computer is enabled to execute the bullet screen display method in any one of the above embodiments, so as to obtain the same technical effect.
In another embodiment of the present invention, there is also provided a computer program product containing instructions, which when run on a computer, causes the computer to execute the bullet screen display method in any one of the above embodiments to obtain the same technical effect.
In addition, as shown in fig. 4, an embodiment of the present invention further provides a bullet screen display system, including: a terminal 401 and a server 402; wherein the content of the first and second substances,
the terminal 401 sends a bullet screen acquisition request to the server 402;
after receiving a bullet screen acquisition request sent by the terminal 401, the server 402 determines a response corresponding to the bullet screen acquisition request from stored candidate bullet screens, where the candidate bullet screens are bullet screens provided with user feature tags, and the user feature tags are determined according to user information of users sending the candidate bullet screens;
the terminal 401 receives a response fed back by the server 402; determining a target bullet screen based on the response; and displaying the target bullet screen; the target bullet screen is a candidate bullet screen provided with a target characteristic label, and the target characteristic label is a user characteristic label of a target user; the target user is a user watching the bullet screen at the terminal.
According to the scheme provided by the embodiment of the invention, a terminal sends a bullet screen acquisition request to a server so that the server determines a response corresponding to the bullet screen acquisition request from stored candidate bullet screens, wherein the candidate bullet screens are bullet screens provided with user characteristic labels, and the user characteristic labels are determined according to user information of users sending the candidate bullet screens; receiving a response fed back by the server; determining a target bullet screen based on the response; the target barrage is a candidate barrage provided with a target characteristic label, the target characteristic label is a user characteristic label of a target user, and the target user is a user watching the barrage at the terminal; and displaying the target bullet screen. In the embodiment of the invention, the server sets the corresponding user characteristic label for the bullet screen sent by the user, so that only the bullet screen which is possibly interested by the user can be displayed for any user watching the bullet screen at the terminal, the viscosity of the bullet screen to the user is increased, and the watching experience of the user is improved.
Optionally, the terminal 401 sends a barrage acquisition request to the server 402, and the terminal 401 is specifically configured to:
after receiving an instruction to play a target multimedia file, sending a bullet screen acquisition request for the target multimedia file to a server 402;
after receiving the bullet screen acquisition request sent by the terminal 401, the server 402 determines a response corresponding to the bullet screen acquisition request from the stored candidate bullet screens, where the server 402 is specifically configured to:
after receiving the bullet screen acquisition request sent by the terminal 401, determining a response corresponding to the bullet screen acquisition request from the stored candidate bullet screens corresponding to the target multimedia file.
Optionally, if the response fed back by the server 402 and received by the terminal 401 includes all candidate barrages corresponding to the target multimedia file and stored by the server 402, the terminal 401 determines a target barrage based on the response, and the terminal 401 is specifically configured to:
determining a target feature tag based on the user information of the target user;
and determining the candidate barrage with the target characteristic label in the response as a target barrage.
Optionally, if the received response fed back by the server 402 includes a candidate barrage that is stored by the server 402, corresponds to the target multimedia file, and is provided with the target feature tag, where the target feature tag is determined by the server 402 based on the user information of the target user in the barrage acquisition request, the terminal 401 determines the target barrage based on the response, and the terminal 401 is specifically configured to:
and determining the candidate barrage in the response as a target barrage.
Optionally, the server 402 is further configured to:
receiving a barrage sent by any terminal 401 and user information of a user sending the barrage;
determining a user characteristic label of the user sending the bullet screen according to the user information of the user sending the bullet screen;
and generating a candidate barrage according to the received barrage and the user characteristic label of the user sending the barrage.
Specifically, in order to push the bullet screen to the user who needs to watch the bullet screen, the server 402 may obtain the user information of the user who sends the bullet screen after receiving the bullet screen sent by any terminal 401, so as to further determine the category label corresponding to the setting of the bullet screen according to the user information of the user who sends the bullet screen.
The user information of any user who sends the bullet screen may include: the login account of the user or personal information of each second user. The server 402 may determine the user feature tag of the user according to the user information through smart identification technology. Further, the server 402 may set a user feature tag of the user for the barrage sent by the user, thereby generating a candidate barrage. Namely, the candidate barrage is the barrage provided with the user characteristic label of the user who sends the barrage.
After the server 402 generates the candidate barrage, a response corresponding to the barrage acquisition request may be determined from the candidate barrage after receiving the barrage acquisition request sent by the terminal.
In the above embodiments, the implementation may be wholly or partially realized by software, hardware, firmware, or any combination thereof. When implemented in software, may be implemented in whole or in part in the form of a computer program product. The computer program product includes one or more computer instructions. The procedures or functions according to the embodiments of the invention are brought about in whole or in part when the computer program instructions are loaded and executed on a computer. The computer may be a general purpose computer, a special purpose computer, a network of computers, or other programmable device. The computer instructions may be stored in a computer readable storage medium or transmitted from one computer readable storage medium to another, for example, the computer instructions may be transmitted from one website, computer, server, or data center to another website, computer, server, or data center by wire (e.g., coaxial cable, fiber optic, Digital Subscriber Line (DSL)) or wirelessly (e.g., infrared, wireless, microwave, etc.). The computer-readable storage medium can be any available medium that can be accessed by a computer or a data storage device, such as a server, a data center, etc., that incorporates one or more of the available media. The usable medium may be a magnetic medium (e.g., floppy Disk, hard Disk, magnetic tape), an optical medium (e.g., DVD), or a semiconductor medium (e.g., Solid State Disk (SSD)), among others.
It is noted that, herein, relational terms such as first and second, and the like may be used solely to distinguish one entity or action from another entity or action without necessarily requiring or implying any actual such relationship or order between such entities or actions. Also, the terms "comprises," "comprising," or any other variation thereof, are intended to cover a non-exclusive inclusion, such that a process, method, article, or apparatus that comprises a list of elements does not include only those elements but may include other elements not expressly listed or inherent to such process, method, article, or apparatus. Without further limitation, an element defined by the phrase "comprising an … …" does not exclude the presence of other identical elements in a process, method, article, or apparatus that comprises the element.
All the embodiments in the present specification are described in a related manner, and the same and similar parts among the embodiments may be referred to each other, and each embodiment focuses on the differences from the other embodiments. In particular, for the device/terminal/storage medium/computer program product/system embodiments, since they are substantially similar to the method embodiments, the description is relatively simple, and for the relevant points, reference may be made to the partial description of the method embodiments.
The above description is only for the preferred embodiment of the present invention, and is not intended to limit the scope of the present invention. Any modification, equivalent replacement, or improvement made within the spirit and principle of the present invention shall fall within the protection scope of the present invention.
Claims (16)
1. A bullet screen display method is applied to a terminal, and comprises the following steps:
sending a bullet screen acquisition request to a server so that the server determines a response corresponding to the bullet screen acquisition request from stored candidate bullet screens, wherein the candidate bullet screens are bullet screens provided with user characteristic labels, and the user characteristic labels are determined according to personal information of users sending the candidate bullet screens; wherein, the barrage acquiring request only includes an identifier of a target multimedia file, and is used to request all candidate barrages for the target multimedia file from the server, or the barrage acquiring request includes: the identification of the target multimedia file and the user information of a target user watching the barrage at the terminal are used for requesting the barrage which is interested by the target user from the server;
receiving a response fed back by the server;
determining a target bullet screen based on the response; the target bullet screen is a candidate bullet screen provided with a target characteristic label, the target characteristic label is a user characteristic label of a target user, the target user is a user watching the bullet screen at the terminal, the target characteristic label is determined according to personal information of the target user, and the personal information comprises the watching interest of the target user;
and displaying the target bullet screen.
2. The method of claim 1, wherein the sending a bullet screen acquisition request to a server to enable the server to determine a response corresponding to the bullet screen acquisition request from the stored candidate bullet screens comprises:
after receiving an instruction of playing a target multimedia file, sending a bullet screen acquisition request aiming at the target multimedia file to a server, so that the server determines a response corresponding to the bullet screen acquisition request from stored candidate bullet screens corresponding to the target multimedia file.
3. The method of claim 2, wherein if the response received from the server feedback includes all candidate barrages stored by the server and corresponding to the target multimedia file, the determining a target barrage based on the response comprises:
determining a target feature tag based on the user information of the target user;
and determining the candidate barrage with the target characteristic label in the response as a target barrage.
4. The method according to claim 2, wherein if the received response fed back by the server includes a candidate barrage stored by the server and corresponding to the target multimedia file and provided with the target feature tag, and the target feature tag is determined by the server based on the user information of the target user in the barrage acquisition request, determining the target barrage based on the response includes:
and determining the candidate barrage in the response as a target barrage.
5. The method of claim 3 or 4, wherein the target user comprises: a non-logged-in user or a logged-in user;
the user information of the unregistered user comprises: personal information of the unregistered user, a first designated tag or first combined information of the unregistered user; wherein the first combination information comprises personal information of the unregistered user and the first designated tag;
the user information of the login user comprises: the login account of the login user, the second designation label of the login user or the second combined information; the second combination information comprises a login account of the login user and the second designated tag.
6. A bullet screen display device is characterized in that the bullet screen display device is applied to a terminal, and the device comprises:
the system comprises a sending module, a judging module and a judging module, wherein the sending module is used for sending a bullet screen obtaining request to a server so that the server determines a response corresponding to the bullet screen obtaining request from stored candidate bullet screens, the candidate bullet screens are bullet screens provided with user characteristic labels, and the user characteristic labels are determined according to personal information of users sending the candidate bullet screens; wherein, the barrage acquiring request only includes an identifier of a target multimedia file, and is used to request all candidate barrages for the target multimedia file from the server, or the barrage acquiring request includes: the identification of the target multimedia file and the user information of a target user watching the barrage at the terminal are used for requesting the barrage which is interested by the target user from the server;
the receiving module is used for receiving the response fed back by the server;
a determination module for determining a target bullet screen based on the response; the target bullet screen is a candidate bullet screen provided with a target characteristic label, the target characteristic label is a user characteristic label of a target user, the target user is a user watching the bullet screen at the terminal, the target characteristic label is determined according to personal information of the target user, and the personal information comprises the watching interest of the target user;
and the display module is used for displaying the target bullet screen.
7. The apparatus of claim 6,
the sending module is specifically configured to send a bullet screen acquisition request for a target multimedia file to a server after receiving an instruction to play the target multimedia file, so that the server determines a response corresponding to the bullet screen acquisition request from stored candidate bullet screens corresponding to the target multimedia file.
8. The apparatus according to claim 7, wherein if the response received by the receiving module from the server includes all candidate barrages stored by the server and corresponding to the target multimedia file, the determining module is specifically configured to:
determining a target feature tag based on the user information of the target user;
and determining the candidate barrage with the target characteristic label in the response as a target barrage.
9. The apparatus according to claim 7, wherein if the response received by the receiving module from the server includes a candidate barrage that is stored by the server and corresponds to the target multimedia file and is provided with the target feature tag, and the target feature tag is determined by the server based on the user information of the target user in the barrage acquisition request, the determining module is specifically configured to:
and determining the candidate barrage in the response as a target barrage.
10. The apparatus of claim 8 or 9, wherein the target user comprises: a non-logged-in user or a logged-in user;
the user information of the unregistered user comprises: personal information of the unregistered user, a first designated tag or first combined information of the unregistered user; wherein the first combination information comprises personal information of the unregistered user and the first designated tag;
the user information of the login user comprises: the login account of the login user, the second designation label of the login user or the second combined information; the second combination information comprises a login account of the login user and the second designated tag.
11. A terminal is characterized by comprising a processor, a communication interface, a memory and a communication bus, wherein the processor, the communication interface and the memory are communicated with each other through the communication bus;
the memory is used for storing a computer program;
the processor, when executing the program stored in the memory, implementing the method steps of any of claims 1-5.
12. A bullet screen display system is characterized by comprising a terminal and a server; wherein the content of the first and second substances,
the terminal sends a bullet screen acquisition request to the server;
after receiving a bullet screen acquisition request sent by the terminal, the server determines a response corresponding to the bullet screen acquisition request from stored candidate bullet screens, wherein the candidate bullet screens are bullet screens provided with user characteristic labels, and the user characteristic labels are determined according to personal information of users sending the candidate bullet screens; wherein, the barrage acquiring request only includes an identifier of a target multimedia file, and is used to request all candidate barrages for the target multimedia file from the server, or the barrage acquiring request includes: the identification of the target multimedia file and the user information of a target user watching the barrage at the terminal are used for requesting the barrage which is interested by the target user from the server;
the terminal receives a response fed back by the server; determining a target bullet screen based on the response; and displaying the target bullet screen; the target bullet screen is a candidate bullet screen provided with a target characteristic label, and the target characteristic label is a user characteristic label of a target user; the target user is a user watching the bullet screen at the terminal, the target feature tag is determined according to personal information of the target user, and the personal information comprises the watching interest of the target user.
13. The system of claim 12, wherein the terminal sends a barrage acquisition request to the server, and the terminal is specifically configured to:
after receiving an instruction of playing a target multimedia file, sending a bullet screen acquisition request aiming at the target multimedia file to a server;
after receiving the bullet screen acquisition request sent by the terminal, the server determines a response corresponding to the bullet screen acquisition request from the stored candidate bullet screens, and the server is specifically configured to:
and after receiving a bullet screen acquisition request sent by the terminal, determining a response corresponding to the bullet screen acquisition request from the stored candidate bullet screens corresponding to the target multimedia file.
14. The system according to claim 13, wherein if the response received by the terminal from the server includes all candidate barrages stored by the server and corresponding to the target multimedia file, the terminal determines a target barrage based on the response, and the terminal is specifically configured to:
determining a target feature tag based on the user information of the target user;
and determining the candidate barrage with the target characteristic label in the response as a target barrage.
15. The system according to claim 13, wherein if the received response fed back by the server includes a candidate barrage that is stored by the server and corresponds to the target multimedia file and is provided with the target feature tag, and the target feature tag is determined by the server based on the user information of the target user in the barrage acquisition request, the terminal determines the target barrage based on the response, and is specifically configured to:
and determining the candidate barrage in the response as a target barrage.
16. The system of claim 14 or 15, wherein the server is further configured to:
receiving a bullet screen sent by any terminal and user information of a user sending the bullet screen;
determining a user characteristic label of the user sending the bullet screen according to the user information of the user sending the bullet screen;
and generating a candidate barrage according to the received barrage and the user characteristic label of the user sending the barrage.
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| CN110113634A (en) * | 2019-03-22 | 2019-08-09 | 厦门理工学院 | A kind of information interaction method, device, equipment and storage medium |
| CN113495664A (en) * | 2020-04-02 | 2021-10-12 | 腾讯科技（深圳）有限公司 | Information display method, device, equipment and storage medium based on media information stream |
| CN113873266A (en) * | 2020-06-30 | 2021-12-31 | 中移(成都)信息通信科技有限公司 | Barrage display method, user terminal, server, device and storage medium |
| CN111930927B (en) * | 2020-08-21 | 2024-03-12 | 腾讯科技（深圳）有限公司 | Evaluation information display method and device, electronic equipment and readable storage medium |
| CN115379266A (en) * | 2021-05-20 | 2022-11-22 | 上海哔哩哔哩科技有限公司 | Bullet screen display method and device |
| CN113515663A (en) * | 2021-08-03 | 2021-10-19 | 广州酷狗计算机科技有限公司 | Comment information display method and device, electronic equipment and storage medium |
| CN114745592A (en) * | 2022-04-06 | 2022-07-12 | 展讯半导体(南京)有限公司 | Bullet screen message display method, system, device and medium based on face recognition |
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