CN108600329B - Method and equipment for pushing information and displaying information - Google Patents

Method and equipment for pushing information and displaying information Download PDF

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CN108600329B
CN108600329B CN201810271584.4A CN201810271584A CN108600329B CN 108600329 B CN108600329 B CN 108600329B CN 201810271584 A CN201810271584 A CN 201810271584A CN 108600329 B CN108600329 B CN 108600329B
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push information
information category
category
interest
target
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CN108600329A (en
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苏勇
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Nanjing Shangwang Network Technology Co ltd
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Nanjing Shangwang Network Technology Co ltd
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    • HELECTRICITY
    • H04ELECTRIC COMMUNICATION TECHNIQUE
    • H04LTRANSMISSION OF DIGITAL INFORMATION, e.g. TELEGRAPHIC COMMUNICATION
    • H04L67/00Network arrangements or protocols for supporting network services or applications
    • H04L67/50Network services
    • H04L67/55Push-based network services

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  • Engineering & Computer Science (AREA)
  • Computer Networks & Wireless Communication (AREA)
  • Signal Processing (AREA)
  • Mobile Radio Communication Systems (AREA)
  • Information Transfer Between Computers (AREA)
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Abstract

The embodiment of the application discloses a method and equipment for pushing information and displaying information. One embodiment of a method for pushing information includes: in response to the fact that the terminal equipment is successfully connected with the wireless access point, searching a push information category interest table associated with the terminal equipment, wherein the push information category interest table stores at least one push information category and the interest degree of each push information category; based on the interest degree of the push information category in the push information category interest table, selecting the push information category from the push information category interest table as a target push information category; acquiring at least one piece of target push information belonging to the category of the target push information; and pushing at least one piece of target push information to the terminal equipment. The embodiment realizes the information push rich in pertinence.

Description

Method and equipment for pushing information and displaying information
Technical Field
The embodiment of the application relates to the technical field of computers, in particular to a method and equipment for pushing information and displaying information.
Background
With the continuous development of WIreless communication technology, a WIreless-Fidelity (WI-FI) network has become an important way for users to access the network on a daily basis, and brings great convenience to the users.
At present, after a user successfully connects a wireless access point through a wireless access point connection application, the wireless access point connection application generally skips an information push interface automatically to randomly push information for the user.
Disclosure of Invention
The embodiment of the application provides a method and equipment for pushing information and displaying information.
In a first aspect, an embodiment of the present application provides a method for pushing information, where the method includes: in response to the fact that the terminal equipment is successfully connected with the wireless access point, searching a push information category interest table associated with the terminal equipment, wherein the push information category interest table stores at least one push information category and the interest degree of each push information category; based on the interest degree of the push information category in the push information category interest table, selecting the push information category from the push information category interest table as a target push information category; acquiring at least one piece of target push information belonging to the category of the target push information; and pushing at least one piece of target push information to the terminal equipment.
In some embodiments, if there is at least one push information category in the push information category interest table, the interest level of the at least one push information category is not an initial value; and based on the interest degree of the push information category in the push information category interest table, selecting the push information category from the push information category interest table as a target push information category, wherein the method comprises the following steps: and selecting the push information category with the highest interestingness from the push information category interest list as a target push information category.
In some embodiments, if there is at least one push information category in the push information category interest table, the interest level of the at least one push information category is not an initial value; and based on the interest degree of the push information category in the push information category interest table, selecting the push information category from the push information category interest table as a target push information category, wherein the method comprises the following steps: and selecting the push information category as a target push information category by taking the ratio of the interest degree of the push information category in the push information category interest table to the sum of the interest degrees of all push information categories in the push information category interest table as a selection probability.
In some embodiments, if the interest degrees of all the push information categories in the push information category interest table are initial values; and based on the interest degree of the push information category in the push information category interest table, selecting the push information category from the push information category interest table as a target push information category, wherein the method comprises the following steps: and randomly selecting the push information category from the push information category interest list as a target push information category.
In some embodiments, after pushing the at least one piece of target push information to the terminal device, the method further includes: and updating the interestingness of the target push information category in the push information category interest table.
In some embodiments, updating the interestingness of the target push information category in the push information category interest table comprises: and in response to receiving the read receipt information of at least one piece of target push information sent by the terminal equipment, increasing the interest degree of the target push information category in the push information category interest table by a first preset value.
In some embodiments, updating the interestingness of the target push information category in the push information category interest table comprises: and in response to that the read receipt information of at least one piece of target push information sent by the terminal equipment is not received within the preset time length, reducing the interest degree of the target push information category in the push information category interest table by a second preset value.
In some embodiments, the method further comprises: the method comprises the steps of responding to a connection request of a wireless access point sent by a terminal device, and obtaining access information of the wireless access point; and sending the access information of the wireless access point to the terminal equipment.
In a second aspect, an embodiment of the present application provides a method for presenting information, where the method includes: if the wireless access point is successfully connected, receiving at least one piece of target push information sent by the network equipment; and showing at least one item of target push information.
In some embodiments, presenting at least one item of target push information includes: and displaying at least one item of target push information in a display form corresponding to the target push information category.
In some embodiments, after presenting the at least one item of target push information, further comprising: in response to receiving a browse confirmation operation of the user on an item of the target push information in the at least one item of the target push information, displaying the confirmed target push information, and sending read receipt information of the at least one item of the target push information to the network device.
In some embodiments, the method further comprises: sending a connection request of a wireless access point to network equipment; receiving access information of a wireless access point sent by network equipment; and connecting the wireless access point by using the access information.
In a third aspect, an embodiment of the present application provides an apparatus for pushing information, where the apparatus includes: the device comprises a searching unit, a judging unit and a judging unit, wherein the searching unit is configured to respond to the fact that the terminal equipment is successfully connected with the wireless access point and search a push information category interest table associated with the terminal equipment, and the push information category interest table stores at least one push information category and the interest degree of each push information category; the selection unit is configured to select a push information category from the push information category interest table as a target push information category based on the interest degree of the push information category in the push information category interest table; the device comprises an acquisition unit, a processing unit and a display unit, wherein the acquisition unit is configured to acquire at least one piece of target push information belonging to a target push information category; and the pushing unit is configured to push at least one piece of target pushing information to the terminal equipment.
In a fourth aspect, an embodiment of the present application provides an apparatus for presenting information, where the apparatus includes: the receiving unit is configured to receive at least one piece of target push information sent by the network equipment if the wireless access point is successfully connected; and the display unit is configured for displaying at least one item of target push information.
In a fifth aspect, an embodiment of the present application provides a network device, where the network device includes: one or more processors; storage means for storing one or more programs; when the one or more programs are executed by the one or more processors, the one or more processors are caused to implement the method as described in any implementation of the first aspect.
In a sixth aspect, an embodiment of the present application provides a terminal device, where the terminal device includes: one or more processors; storage means for storing one or more programs; when the one or more programs are executed by the one or more processors, the one or more processors are caused to implement the method as described in any implementation of the second aspect.
In a seventh aspect, the present application provides a computer-readable medium, on which a computer program is stored, where the computer program, when executed by a processor, implements the method as described in any implementation manner of the first aspect.
In an eighth aspect, the present application provides a computer-readable medium, on which a computer program is stored, which when executed by a processor implements the method described in any implementation manner of the second aspect.
According to the method and the device for pushing information and displaying information, after the terminal device is successfully connected with the wireless access point, the network device can search the push information category interest list associated with the terminal device; then, selecting a target push information category according to the interest degree of the push information category in the push information category interest table; then at least one piece of target push information belonging to the category of the target push information is obtained; and finally, pushing the acquired target pushing information to the terminal equipment for displaying by the terminal equipment. Because the interest degree of each push information category of the user is stored in the push information category interest table, the push information which is interested by the user is pushed to the user according to the interest degree of the push information category in the push information category interest table, and therefore information push rich in pertinence is achieved.
Drawings
Other features, objects and advantages of the present application will become more apparent upon reading of the following detailed description of non-limiting embodiments thereof, made with reference to the accompanying drawings in which:
FIG. 1 is an exemplary system architecture diagram in which the present application may be applied;
FIG. 2 is a flow diagram of one embodiment of a method for pushing information, according to the present application;
FIG. 3 is a flow diagram of yet another embodiment of a method for pushing information according to the present application;
FIG. 4 is a flow diagram of one embodiment of a method for presenting information in accordance with the present application;
FIG. 5 is a flow diagram of yet another embodiment of a method for presenting information in accordance with the present application;
fig. 6 is a schematic structural diagram of a computer system suitable for implementing a network device or a terminal device according to an embodiment of the present application.
Detailed Description
The present application will be described in further detail with reference to the following drawings and examples. It is to be understood that the specific embodiments described herein are merely illustrative of the relevant invention and not restrictive of the invention. It should be noted that, for convenience of description, only the portions related to the related invention are shown in the drawings.
It should be noted that the embodiments and features of the embodiments in the present application may be combined with each other without conflict. The present application will be described in detail below with reference to the embodiments with reference to the attached drawings.
Fig. 1 shows an exemplary system architecture 100 to which embodiments of the method for pushing information, presenting information of the present application may be applied.
As shown in fig. 1, system architecture 100 may include terminal device 101, network 102, and network device 103. Network 102 is the medium used to provide communication links between terminal device 101 and network device 103. Network 102 may include various connection types, such as wired, wireless communication links, or fiber optic cables, to name a few.
A user may use terminal device 101 to interact with network device 103 through network 102 to receive or send messages and the like. Various communication client applications, such as a wireless access point connection application, a web browsing application, a news client, a search application, etc., may be installed on the terminal device 101.
The terminal apparatus 101 may be hardware or software. When the terminal device 101 is hardware, it may be any electronic device that supports connection to a wireless access point, including but not limited to a smart phone, a tablet computer, a laptop portable computer, a desktop computer, and the like. When the terminal apparatus 101 is software, it can be installed in the electronic apparatuses listed above. It may be implemented as multiple pieces of software or software modules, or as a single piece of software or software module. And is not particularly limited herein.
The network device 103 may provide various services, for example, the network device 103 may determine whether the terminal device 101 is successfully connected to the wireless access point, after determining whether the terminal device 101 is successfully connected to the wireless access point, search for the interest table of the push information category associated with the terminal device 101, analyze and process data such as the interest table of the push information category associated with the terminal device 101, and finally push a processing result (for example, at least one piece of target push information) to the terminal device 101.
It should be noted that the network device 103 may be hardware or software. When the network device 103 is hardware, it may be implemented as a distributed server cluster composed of multiple servers, or may be implemented as a single server. When the network device 103 is software, it may be implemented as multiple pieces of software or software modules (e.g., to provide distributed services), or as a single piece of software or software module. And is not particularly limited herein.
It should be noted that the method for pushing information provided by the embodiment of the present application may be executed by the network device 103, and the method for presenting information may be executed by the terminal device 101.
It should be understood that the number of terminal devices, networks, and network devices in fig. 1 is merely illustrative. There may be any number of terminal devices, networks, and network devices, as desired for an implementation.
With continued reference to fig. 2, a flow 200 of one embodiment of a method for pushing information in accordance with the present application is shown. The method for pushing the information is applied to the network equipment and comprises the following steps:
step 201, in response to determining that the terminal device is successfully connected to the wireless access point, searching for a push information category interest table associated with the terminal device.
In this embodiment, a network device (e.g., the network device 103 shown in fig. 1) on which the method for pushing information operates may first determine whether a terminal device (e.g., the terminal device 101 shown in fig. 1) successfully connects to a wireless access point, and in the case that it is determined that the terminal device successfully connects to the wireless access point, look up a push information category interest table associated with the terminal device.
In general, a terminal device may be installed with a wireless access point connection application, and the terminal device may connect to a wireless access point through the wireless access point connection application. After the terminal device successfully connects to the wireless access point, the terminal device may send successful connection feedback information to the network device. When the network device receives the successful connection feedback information, it can be considered that the terminal device has successfully connected to the wireless access point.
Generally, the successful connection feedback information may include an identifier of the terminal device or a user identifier of a currently logged-in user of the wireless access point connection-type application installed on the terminal device. The terminal device identifier may be composed of letters, numbers, symbols, and the like, and is used for uniquely identifying the terminal device, and the user identifier may be composed of letters, numbers, symbols, and the like, and is used for uniquely identifying a user of the wireless access point connection application.
In this way, the interest table of the push information category may correspond to the terminal device identifier or the user identifier one to one. Specifically, the network device may find the push information category interest table corresponding to the terminal device identifier or the user identifier in the successful connection feedback information from the large number of push information category interest tables according to the terminal device identifier or the user identifier in the successful connection feedback information. The searched push information category interest list is the push information category interest list associated with the terminal device.
Here, the push information category interest table may store at least one push information category and an interest level of each push information category. Generally, at least one push information category stored in the push information category interest table may be preset, and the classification granularity of the push information category may be set according to a requirement. For example, the push information category may include, but is not limited to, a video category, a news category, a novel category, a game category, etc., and for example, the push information category may include, but is not limited to, an entertainment category, a science category, a sports category, a finance category, a time-of-day category, etc.
In practice, an initial value (e.g., 0) may be set in advance for the interest level of the push information category stored in the push information category interest table, and then updated according to the user historical behavior data. For example, historical behavior data of the user within a preset time period (for example, within two months) is analyzed, the number of pieces of push information belonging to each type of push information browsed by the user within the preset time period is determined, the number of pieces of push information belonging to each type of push information browsed by the user is analyzed, and the interestingness of each type of push information is determined. Generally, the interest level of a push information category is proportional to the browsing volume of push information belonging to the push information category. Optionally, if the user has not browsed the push information of a certain push information category, the interest level of the certain push information category may not be updated, that is, the interest level of the certain push information category is always the initial value.
In this embodiment, the terminal device may connect to multiple types of wireless access points, but no matter what type of wireless access point the terminal device connects to, the successful connection feedback information may be sent to the network device after the wireless access point is successfully connected.
As an example, for a wireless access point that needs to be connected with access information, when a user clicks on this type of wireless access point, the terminal device may send a connection request of the wireless access point to the network device. If the network device receives a connection request of the wireless access point sent by the terminal device, the access information of the wireless access point can be acquired, and the access information of the wireless access point is sent to the terminal device. If the terminal device receives the access information of the wireless access point sent by the network device, the terminal device can use the received access information to connect the wireless access point. The access information may be information for accessing the wireless access point, such as a password, an authentication code, and the like. The connection request of the wireless access point may include information of the wireless access point and information of the terminal device, including but not limited to an identifier of the wireless access point, an RSSI (Received Signal Strength Indication) of the wireless access point, an encryption manner of the wireless access point, a longitude and latitude of a current location of the terminal device, and the like. The identification of the wireless access point may be the name of the wireless access point, such as SSID (Service Set Identifier) and/or BSSID (Basic Service Set Identifier).
As yet another example, for a wireless access point to which a password is not set (e.g., a free open wireless access point configured in some public area), when a user clicks the wireless access point to which the password is not set, the terminal device may directly connect to the wireless access point to which the password is not set.
Step 202, based on the interest degree of the push information category in the push information category interest table, selecting the push information category from the push information category interest table as a target push information category.
In this embodiment, based on the push information category interest list associated with the terminal device found in step 201, the network device may first analyze interest degrees of push information categories in the push information category interest list, and then select a target push information category from the push information category interest list according to an analysis result.
In some optional implementation manners of this embodiment, if the interest level of at least one push information category in the push information category interest table is not an initial value, the network device may select the push information category with the highest interest level from the push information category interest table as the target push information category. For the method for selecting the target push information category, the value of the interest degree of the push information category in the push information category interest table is not limited at all and can be positive, negative or zero.
In some optional implementation manners of this embodiment, if there is at least one push information category in the push information category interest table with the interestingness not being an initial value, the network device may select the push information category as the target push information category by using a ratio of the interestingness of the push information category in the push information category interest table to a sum of the interestingness of all push information categories in the push information category interest table as a selection probability. For this way of selecting a target push information category, the value of the interest level of the push information category in the push information category interest table may only be positive and zero.
In some optional implementation manners of this embodiment, if the interest degrees of all push information categories in the push information category interest table are initial values, the network device may randomly select a push information category from the push information category interest table as a target push information category.
Step 203, at least one piece of target push information belonging to the category of the target push information is obtained.
In this embodiment, based on the selected target push information category in step 202, the network device may obtain at least one piece of target push information belonging to the target push information category from a large amount of push information.
In practice, push information belonging to the same push information category may be stored in the same push information set, and push information belonging to different push information categories may be stored in different push information sets. The network device may find out a push information set in which push information belonging to a target push information category is located from a large number of push information sets, and select at least one piece of push information from the found push information set, where the at least one piece of push information selected is the at least one piece of target push information.
And step 204, pushing at least one piece of target push information to the terminal equipment.
In this embodiment, based on the at least one piece of target push information obtained in step 203, the network device may push the at least one piece of target push information to the terminal device for the terminal device to display.
According to the method for pushing the information, after the terminal equipment is successfully connected with the wireless access point, the network equipment can search the interest table of the pushing information category associated with the terminal equipment; then, selecting a target push information category according to the interest degree of the push information category in the push information category interest table; then at least one piece of target push information belonging to the category of the target push information is obtained; and finally, pushing the acquired target pushing information to the terminal equipment for displaying by the terminal equipment. Because the interest degree of each push information category of the user is stored in the push information category interest table, the push information which is interested by the user is pushed to the user according to the interest degree of the push information category in the push information category interest table, and therefore information push rich in pertinence is achieved.
With further reference to fig. 3, a flow 300 of yet another embodiment of a method for pushing information according to the present application is shown. The method for pushing the information is applied to the network equipment and comprises the following steps:
step 301, in response to determining that the terminal device is successfully connected to the wireless access point, searching for a push information category interest table associated with the terminal device.
Step 302, based on the interest level of the push information category in the push information category interest table, selecting the push information category from the push information category interest table as a target push information category.
Step 303, at least one piece of target push information belonging to the category of target push information is obtained.
And step 304, pushing at least one piece of target push information to the terminal equipment.
In this embodiment, the specific operations of steps 301 to 304 are substantially the same as the operations of steps 201 to 204 in the embodiment shown in fig. 2, and are not described herein again.
Step 305, updating the interest level of the target push information category in the push information category interest table.
In this embodiment, the network device (e.g., the network device 103 shown in fig. 1) on which the method for pushing information operates may also update the interest level of the target push information category in the push information category interest table.
In practice, an initial value may be set in advance for the interest level of the push information category stored in the push information category interest table, and then the pushed target push information may be updated according to the browsing behavior of the user on the pushed target push information.
In some optional implementation manners of this embodiment, after pushing the at least one piece of target push information to the terminal device, if the user browses the target push information, the terminal device sends the read receipt information of the at least one piece of target push information to the network device. If the network device receives the read receipt information of at least one piece of target push information sent by the terminal device, the interest level of the target push information category in the push information category interest table associated with the terminal device may be increased by a first preset value (e.g., 1). The read receipt information may include a category of the target push information.
In some optional implementation manners of this embodiment, if the read receipt information of at least one piece of target push information sent by the terminal device is not received within the preset time length, the network device may decrease the interest level of the target push information category in the push information category interest table associated with the terminal device by a second preset value (e.g., 1). Alternatively, if the interest level of the target push information category is smaller than the initial value, the network device may initialize the interest level of the target push information category to the initial value.
As can be seen from fig. 3, compared with the embodiment corresponding to fig. 2, the flow 300 of the method for pushing information in the present embodiment adds a step of updating the interest table of the push information category. Therefore, the interest level of the push information category in the push information category interest table in the scheme described in this embodiment may be updated in real time according to the browsing behavior of the user on the push information, so that the interest level of the push information category in the push information category interest table can more accurately express the interest level of the user on the push information belonging to the push information category.
With continued reference to FIG. 4, a flow 400 of one embodiment of a method for presenting information in accordance with the present application is shown. The method for displaying information is applied to terminal equipment and comprises the following steps:
step 401, if the wireless access point is successfully connected, receiving at least one piece of target push information sent by the network device.
In this embodiment, in a case that a terminal device (for example, the terminal device 101 shown in fig. 1) on which the method for presenting information operates successfully connects to a wireless access point, the terminal device may receive at least one piece of target push information sent by a network device (for example, the network device 103 shown in fig. 1). The at least one piece of target push information may be selected by the network device after analyzing the interest degree of the push information category in the push information category interest table associated with the terminal device.
In this embodiment, the terminal device may connect to multiple types of wireless access points.
As an example, for a wireless access point that needs to be connected with access information, when a user clicks on this type of wireless access point, the terminal device may send a connection request of the wireless access point to the network device. If the network device receives the connection request of the wireless access point sent by the terminal device, the access information of the wireless access point can be obtained, and the access information of the wireless access point is sent to the terminal device. If the terminal device receives the access information of the wireless access point sent by the network device, the terminal device can use the received access information to connect the wireless access point. The access information may be information for accessing the wireless access point, such as a password, an authentication code, and the like. The connection request of the wireless access point may include information of the wireless access point and information of the terminal device, including but not limited to identification of the wireless access point, RSSI of the wireless access point, encryption mode of the wireless access point, latitude and longitude of the current location of the terminal device, and the like.
As still another example, for a wireless access point for which a password is not set, when a user clicks the wireless access point for which the password is not set, the terminal device may directly connect to the wireless access point for which the password is not set.
Step 402, at least one item of target push information is displayed.
In this embodiment, based on the at least one piece of target push information received in step 402, the terminal device may present an entry of the received target push information. Wherein the item of push information may comprise key information of the push information. Such as, but not limited to, the title of the push information, the primary content of the push information, etc.
In some optional implementation manners of this embodiment, the terminal device may display at least one item of the target push information in a display form corresponding to the category of the target push information. Generally, different push information categories may correspond to different display forms, and the terminal device may determine a display form corresponding to the target push information category from a large number of display forms and display at least one item of the target push information in the determined display form. For example, the items of push information of news category may be presented in the form of a list, the items of push information of novel category may be presented in the form of a bookshelf, and the items of push information of game category may be presented in the form of an icon.
The method for displaying information provided by the embodiment of the application receives at least one piece of target push information sent by network equipment and displays an item of the at least one piece of target push information under the condition of successfully connecting a wireless access point. Because at least one piece of target push information is selected by the network equipment after analyzing the interest degree of the push information category in the push information category interest table associated with the terminal equipment, the information display with pertinence is realized.
With further reference to FIG. 5, a flow 500 of yet another embodiment of a method for presenting information in accordance with the present application is illustrated. The method for displaying information is applied to terminal equipment and comprises the following steps:
step 501, if the wireless access point is successfully connected, receiving at least one piece of target push information sent by the network device.
Step 502, at least one item of target push information is displayed.
In this embodiment, the specific operations of steps 501-502 are substantially the same as the operations of steps 401-42 in the embodiment shown in fig. 4, and are not described herein again.
Step 503, in response to receiving a browsing confirmation operation of the user on an item of the target push information in the at least one item of the target push information, displaying the confirmed target push information, and sending the read receipt information of the at least one item of the target push information to the network device.
In the present embodiment, in the case of receiving a browsing confirmation operation of a user on an item of target push information in at least one item of target push information, a terminal device (for example, the terminal device 101 shown in fig. 1) on which the method for presenting information operates may present the confirmed target push information, and simultaneously send the read receipt information of the at least one item of target push information to the network device. The read receipt information may include a target push information category. The browse confirmation operation may be an operation for instructing browse confirmation of the push information, including but not limited to a click operation, a slide operation, a gesture operation, and the like.
As can be seen from fig. 5, compared with the embodiment corresponding to fig. 4, the flow 500 of the method for pushing information in the present embodiment adds a step of sending read receipt information to the network device. Therefore, in the scheme described in this embodiment, when the user browses the push information, the read receipt information is sent to the network device, so that the interest level of the push information category in the push information category interest table can be updated in real time according to the browsing behavior of the user on the push information, and thus the interest level of the push information category in the push information category interest table can more accurately express the interest level of the user on the push information belonging to the push information category.
Referring now to FIG. 6, shown is a block diagram of a computer system 600 suitable for use in implementing the network devices or terminal devices of the embodiments of the present application. The network device or the terminal device shown in fig. 6 is only an example, and should not bring any limitation to the functions and the scope of use of the embodiments of the present application.
As shown in fig. 6, the computer system 600 includes a Central Processing Unit (CPU)601 that can perform various appropriate actions and processes according to a program stored in a Read Only Memory (ROM)602 or a program loaded from a storage section 608 into a Random Access Memory (RAM) 603. In the RAM 603, various programs and data necessary for the operation of the system 600 are also stored. The CPU 601, ROM 602, and RAM 603 are connected to each other via a bus 604. An input/output (I/O) interface 605 is also connected to bus 604.
The following components are connected to the I/O interface 605: an input portion 606 including a keyboard, a mouse, and the like; an output portion 607 including a display such as a Cathode Ray Tube (CRT), a Liquid Crystal Display (LCD), and the like, and a speaker; a storage section 608 including a hard disk and the like; and a communication section 609 including a network interface card such as a LAN card, a modem, or the like. The communication section 609 performs communication processing via a network such as the internet. The driver 610 is also connected to the I/O interface 605 as needed. A removable medium 611 such as a magnetic disk, an optical disk, a magneto-optical disk, a semiconductor memory, or the like is mounted on the drive 610 as necessary, so that a computer program read out therefrom is mounted in the storage section 608 as necessary.
In particular, according to an embodiment of the present disclosure, the processes described above with reference to the flowcharts may be implemented as computer software programs. For example, embodiments of the present disclosure include a computer program product comprising a computer program embodied on a computer readable medium, the computer program comprising program code for performing the method illustrated in the flow chart. In such an embodiment, the computer program may be downloaded and installed from a network through the communication section 609, and/or installed from the removable medium 611. The computer program performs the above-described functions defined in the method of the present application when executed by a Central Processing Unit (CPU) 601. It should be noted that the computer readable medium described herein can be a computer readable signal medium or a computer readable medium or any combination of the two. A computer readable medium may be, for example, but not limited to, an electronic, magnetic, optical, electromagnetic, infrared, or semiconductor system, apparatus, or device, or any combination of the foregoing. More specific examples of the computer readable medium may include, but are not limited to: an electrical connection having one or more wires, a portable computer diskette, a hard disk, a Random Access Memory (RAM), a read-only memory (ROM), an erasable programmable read-only memory (EPROM or flash memory), an optical fiber, a portable compact disc read-only memory (CD-ROM), an optical storage device, a magnetic storage device, or any suitable combination of the foregoing. In the present application, a computer readable medium may be any tangible medium that can contain, or store a program for use by or in connection with an instruction execution system, apparatus, or device. In this application, however, a computer readable signal medium may include a propagated data signal with computer readable program code embodied therein, for example, in baseband or as part of a carrier wave. Such a propagated data signal may take many forms, including, but not limited to, electro-magnetic, optical, or any suitable combination thereof. A computer readable signal medium may also be any computer readable medium that is not a computer readable medium and that can communicate, propagate, or transport a program for use by or in connection with an instruction execution system, apparatus, or device. Program code embodied on a computer readable medium may be transmitted using any appropriate medium, including but not limited to: wireless, wire, fiber optic cable, RF, etc., or any suitable combination of the foregoing.
Computer program code for carrying out operations for aspects of the present application may be written in any combination of one or more programming languages, including an object oriented programming language such as Java, Smalltalk, C + + or the like and conventional procedural programming languages, such as the "C" programming language or similar programming languages. The program code may execute entirely on the user's computer, partly on the user's computer, as a stand-alone software package, partly on the user's computer and partly on a remote computer or entirely on the remote computer or server. In the case of a remote computer, the remote computer may be connected to the user's computer through any type of network, including a Local Area Network (LAN) or a Wide Area Network (WAN), or the connection may be made to an external computer (for example, through the Internet using an Internet service provider).
The flowchart and block diagrams in the figures illustrate the architecture, functionality, and operation of possible implementations of systems, methods and computer program products according to various embodiments of the present application. In this regard, each block in the flowchart or block diagrams may represent a module, segment, or portion of code, which comprises one or more executable instructions for implementing the specified logical function(s). It should also be noted that, in some alternative implementations, the functions noted in the block may occur out of the order noted in the figures. For example, two blocks shown in succession may, in fact, be executed substantially concurrently, or the blocks may sometimes be executed in the reverse order, depending upon the functionality involved. It will also be noted that each block of the block diagrams and/or flowchart illustration, and combinations of blocks in the block diagrams and/or flowchart illustration, can be implemented by special purpose hardware-based systems which perform the specified functions or acts, or combinations of special purpose hardware and computer instructions.
The units described in the embodiments of the present application may be implemented by software or hardware. The described units may also be provided in a processor, and may be described as: a processor includes a lookup unit, a selection unit, an acquisition unit, and a push unit. Where the names of these units do not in some cases constitute a limitation of the unit itself, the lookup unit may also be described as a "unit for looking up a push information category interest table associated with the terminal device in response to determining that the terminal device successfully connects to the wireless access point", for example. As another example, it can also be described as: a processor includes a receiving unit and a presentation unit. The names of these units do not form a limitation on the unit itself in some cases, for example, the receiving unit may also be described as a "unit that receives at least one piece of target push information sent by the network device if the wireless access point is successfully connected".
As another aspect, the present application also provides a computer-readable medium, which may be included in the network device or the terminal device described in the above embodiments; or may exist separately without being assembled into the network device or the terminal device. The computer readable medium carries one or more programs which, when executed by the network device or terminal device, cause the network device to: in response to the fact that the terminal equipment is successfully connected with the wireless access point, searching a push information category interest table associated with the terminal equipment, wherein the push information category interest table stores at least one push information category and the interest degree of each push information category; based on the interest degree of the push information category in the push information category interest table, selecting the push information category from the push information category interest table as a target push information category; acquiring at least one piece of target push information belonging to the category of the target push information; and pushing at least one piece of target push information to the terminal equipment. Or cause the terminal device to: if the wireless access point is successfully connected, receiving at least one piece of target push information sent by the network equipment; and showing at least one item of target push information.
The above description is only a preferred embodiment of the application and is illustrative of the principles of the technology employed. It will be appreciated by those skilled in the art that the scope of the invention herein disclosed is not limited to the particular combination of features described above, but also encompasses other arrangements formed by any combination of the above features or their equivalents without departing from the spirit of the invention. For example, the above features may be replaced with (but not limited to) features having similar functions disclosed in the present application.

Claims (9)

1. A method for pushing information is applied to a network device and comprises the following steps:
in response to the fact that the terminal equipment is successfully connected with the wireless access point, searching a push information category interest table associated with the terminal equipment, wherein the push information category interest table stores at least one push information category and the interest degree of each push information category;
based on the interest degree of the push information category in the push information category interest table, selecting the push information category from the push information category interest table as a target push information category;
acquiring at least one piece of target push information belonging to the category of the target push information;
pushing the at least one piece of target push information to the terminal equipment;
updating the interest degree of the target push information category in the push information category interest table; wherein the updating of the interest level of the target push information category in the push information category interest table includes:
in response to receiving the read receipt information of the at least one piece of target push information sent by the terminal device, increasing the interest degree of the target push information category in the push information category interest table by a first preset value;
if the interest degree of at least one push information category exists in the push information category interest table, the interest degree is not an initial value; and
the selecting a push information category from the push information category interest table based on the interest degree of the push information category in the push information category interest table as a target push information category includes:
selecting the push information category as a target push information category by taking the ratio of the interest degree of the push information category in the push information category interest table to the sum of the interest degrees of all push information categories in the push information category interest table as a selection probability; wherein the updating of the interest level of the target push information category in the push information category interest table includes:
and in response to that the read receipt information of the at least one piece of target push information sent by the terminal equipment is not received within a preset time length, reducing the interest degree of the target push information category in the push information category interest table by a second preset value.
2. The method according to claim 1, wherein if the interest degrees of all the push information categories in the push information category interest table are initial values; and
the selecting a push information category from the push information category interest table based on the interest degree of the push information category in the push information category interest table as a target push information category includes:
and randomly selecting a push information category from the push information category interest list as a target push information category.
3. The method according to one of claims 1-2, wherein the method further comprises:
responding to a connection request of the wireless access point sent by the terminal equipment, and acquiring access information of the wireless access point;
and sending the access information of the wireless access point to the terminal equipment.
4. A method for displaying information is applied to terminal equipment and comprises the following steps:
if the wireless access point is successfully connected, receiving at least one piece of target push information sent by the network equipment, wherein the at least one piece of target push information is push information which is pushed and belongs to a target push information category after the network equipment analyzes a push information category interest table associated with the terminal equipment, if the interest degree of at least one push information category in the push information category interest table is not an initial value, the network equipment selects a push information category with the highest interest degree from the push information category interest table as a target push information category, and the interest degree of the target push information category in the push information category interest table is updated after the at least one piece of target push information is pushed;
the network equipment selects the push information category as a target push information category by taking the ratio of the interest degree of the push information category in the push information category interest table to the sum of the interest degrees of all push information categories in the push information category interest table as a selection probability;
displaying an item of the at least one piece of target push information;
in response to receiving a browsing confirmation operation of a user on an item of the target push information in the at least one item of the target push information, displaying the confirmed target push information, and sending read receipt information of the at least one item of the target push information to the network device, wherein the interestingness of the category of the target push information is increased by a first preset value after the read receipt information of the at least one item of the target push information is received; the network equipment responds to that the read receipt information of the at least one piece of target push information sent by the terminal equipment is not received within a preset time length, and the network equipment reduces the interest degree of the target push information category in the push information category interest table by a second preset value;
wherein the displaying the item of the at least one piece of target push information comprises:
and displaying the item of the at least one piece of target push information in a display form corresponding to the target push information category.
5. The method of claim 4, wherein the method further comprises:
sending a connection request of the wireless access point to a network device;
receiving access information of the wireless access point sent by the network equipment;
and connecting the wireless access point by using the access information.
6. A network device, comprising:
one or more processors;
storage means for storing one or more programs;
when executed by the one or more processors, cause the one or more processors to implement the method of any one of claims 1-3.
7. A terminal device, comprising:
one or more processors;
storage means for storing one or more programs;
when executed by the one or more processors, cause the one or more processors to implement the method of any one of claims 4-5.
8. A computer-readable storage medium, on which a computer program is stored which, when being executed by a processor, carries out the method according to any one of claims 1-3.
9. A computer-readable storage medium, on which a computer program is stored which, when being executed by a processor, carries out the method according to any one of claims 4-5.
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