CN106815735A - A kind of pushed information sending method and device - Google Patents

A kind of pushed information sending method and device Download PDF

Info

Publication number
CN106815735A
CN106815735A CN201510851853.0A CN201510851853A CN106815735A CN 106815735 A CN106815735 A CN 106815735A CN 201510851853 A CN201510851853 A CN 201510851853A CN 106815735 A CN106815735 A CN 106815735A
Authority
CN
China
Prior art keywords
user
pushed information
information
predetermined period
order
Prior art date
Legal status (The legal status is an assumption and is not a legal conclusion. Google has not performed a legal analysis and makes no representation as to the accuracy of the status listed.)
Pending
Application number
CN201510851853.0A
Other languages
Chinese (zh)
Inventor
王子玲
孟扬
王坤
Current Assignee (The listed assignees may be inaccurate. Google has not performed a legal analysis and makes no representation or warranty as to the accuracy of the list.)
Beijing Didi Infinity Technology and Development Co Ltd
Original Assignee
Didi (china) Technology Co Ltd
Priority date (The priority date is an assumption and is not a legal conclusion. Google has not performed a legal analysis and makes no representation as to the accuracy of the date listed.)
Filing date
Publication date
Application filed by Didi (china) Technology Co Ltd filed Critical Didi (china) Technology Co Ltd
Priority to CN201510851853.0A priority Critical patent/CN106815735A/en
Priority to GB1719977.9A priority patent/GB2555967A/en
Priority to EP16859054.5A priority patent/EP3335133A4/en
Priority to TW105135199A priority patent/TWI640943B/en
Priority to JP2017562271A priority patent/JP2018533774A/en
Priority to AU2016347232A priority patent/AU2016347232A1/en
Priority to PCT/CN2016/103576 priority patent/WO2017071619A1/en
Publication of CN106815735A publication Critical patent/CN106815735A/en
Priority to US15/838,316 priority patent/US20180101927A1/en
Priority to AU2019264647A priority patent/AU2019264647A1/en
Pending legal-status Critical Current

Links

Classifications

    • GPHYSICS
    • G06COMPUTING; CALCULATING OR COUNTING
    • G06QINFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q30/00Commerce
    • G06Q30/02Marketing; Price estimation or determination; Fundraising
    • G06Q30/0207Discounts or incentives, e.g. coupons or rebates
    • G06Q30/0224Discounts or incentives, e.g. coupons or rebates based on user history
    • GPHYSICS
    • G06COMPUTING; CALCULATING OR COUNTING
    • G06QINFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q30/00Commerce
    • G06Q30/02Marketing; Price estimation or determination; Fundraising
    • G06Q30/0207Discounts or incentives, e.g. coupons or rebates
    • G06Q30/0239Online discounts or incentives

Landscapes

  • Business, Economics & Management (AREA)
  • Engineering & Computer Science (AREA)
  • Accounting & Taxation (AREA)
  • Development Economics (AREA)
  • Strategic Management (AREA)
  • Finance (AREA)
  • Game Theory and Decision Science (AREA)
  • Entrepreneurship & Innovation (AREA)
  • Economics (AREA)
  • Marketing (AREA)
  • Physics & Mathematics (AREA)
  • General Business, Economics & Management (AREA)
  • General Physics & Mathematics (AREA)
  • Theoretical Computer Science (AREA)
  • Management, Administration, Business Operations System, And Electronic Commerce (AREA)

Abstract

The invention provides a kind of pushed information sending method, the method includes:The History Order information of target terminal user is obtained, the History Order information includes user behavior data;Pushed information is generated according to the History Order information, and the pushed information of generation is sent to target terminal user.Present invention also offers a kind of pushed information dispensing device, including History Order information acquisition unit and pushed information generation unit.The present invention provides a kind of pushed information sending method and device, the History Order information according to user sends pushed information to terminal, it is to avoid send random pushed information to terminal, lifts user's request, improves the bill amount of order.

Description

A kind of pushed information sending method and device
Technical field
The present invention relates to computer processing technology field, more particularly to a kind of pushed information sender Method and device.
Background technology
At present, with the rise of smart mobile phone and panel computer, popular notice is to mobile terminal Migration, businessman sends pushed information by server to user terminal, than traditional television advertising Reach more preferable marketing effectiveness.As internet is associated increasingly closely with life, the promotion of businessman Activity is not only carried out at market (under line), has extended also to internet (on line).In internet On to issue various pushed informations in the way of attract customer.
However, existing pushed information sending method does not distinguish user, blindly sent out to user terminal Send random pushed information.Such as existing server of calling a taxi sends random number to user terminal Red packet, it is not intended that the History Order information of user, the behavioral data not according to user has The red packet of specific amount is pointedly sent, user's request amount is few, and order probability of transaction is low, driver Unloaded waste of resource.
The content of the invention
Sent for the existing pushed information of prior art and do not distinguish user, blindly to user terminal The defect of random pushed information is sent, the present invention provides a kind of pushed information sending method and dress Put.
On the one hand, the invention provides a kind of pushed information sending method, the method includes:
The History Order information of target terminal user is obtained, the History Order information includes user Behavioral data;
Pushed information is generated according to the History Order information, and the pushed information that will be generated sends To target terminal user.
Alternatively, the user behavior data include using first application complete order number of times, The mileage number of the amount of money of payment and each order.
Alternatively, it is described that pushed information is generated according to the History Order information, including:
According to the History Order in predetermined period and in a upper predetermined period of predetermined period Information generates pushed information.
Alternatively, the History Order information, also including the affiliated city of order.
Alternatively, it is described according in predetermined period and in a upper predetermined period of predetermined period The History Order information generates pushed information, including:
According to the History Order in predetermined period and in a upper predetermined period of predetermined period The discount rate of acquisition of information user, the preferential volume of user is obtained using the discount rate of the user. Alternatively, the preferential volume for obtaining user, including:
Wherein, F is preferential volume;D=LVCMS, D are discount rate, and L is the affiliated city of order Weight, V be the user activity factor, C be user activity changed factor, M is the amount of money The factor, S is the order mileage factor;Y is the amount of money that user pays in predetermined period, and n is use Family completes the number of times of order in predetermined period, and [] represents rounding operation.
Alternatively, the acquisition modes of the user activity changed factor C are as follows:
Wherein, α is constant,X is user activity changing value, V2For user exists The active value of predetermined period, V1It is user in the active value of the upper a cycle of the predetermined period.
Alternatively, the acquisition modes of the amount of money factor M are as follows:
Wherein, β is constant.
Alternatively, the acquisition modes of the order mileage factor S are as follows:
Wherein, γ is constant, and z is the average mileage number that user completes order in predetermined period.
On the other hand, the invention provides a kind of pushed information dispensing device, the device includes:
History Order information acquisition unit, the History Order information for obtaining target terminal user, The History Order information includes user behavior data;
Pushed information generation unit, for generating pushed information according to the History Order information, And send to target terminal user the pushed information of generation.
As shown from the above technical solution, the present invention provides a kind of pushed information sending method and device, History Order information according to user sends pushed information to terminal, it is to avoid to terminal send with The pushed information of machine, lifts user's request, improves the bill amount of order.
Brief description of the drawings
In order to illustrate more clearly of the embodiment of the present disclosure or technical scheme of the prior art, below The accompanying drawing to be used needed for embodiment or description of the prior art will be briefly described, show and Easy insight, drawings in the following description are only some embodiments of the present disclosure, for this area For those of ordinary skill, on the premise of not paying creative work, can also be according to these Figure obtains other accompanying drawings.
Fig. 1 is that a kind of flow of pushed information sending method that the embodiment of the disclosure one is provided is illustrated Figure;
Fig. 2 is that a kind of flow of pushed information sending method that another embodiment of the disclosure is provided is shown It is intended to;
Fig. 3 is a kind of structural representation of pushed information dispensing device that the embodiment of the disclosure one is provided Figure.
Specific embodiment
Below in conjunction with the accompanying drawing in the embodiment of the present disclosure, to the technical side in the embodiment of the present disclosure Case is clearly and completely described, it is clear that described embodiment is only the disclosure one Divide embodiment, rather than whole embodiments.Based on the embodiment in the disclosure, this area is general The every other embodiment that logical technical staff is obtained under the premise of creative work is not made, Belong to the scope of disclosure protection.
As shown in figure 1, a kind of pushed information methods provided for the embodiment of the disclosure one Schematic flow sheet, the method comprises the following steps:
S11:The History Order information of target terminal user is obtained, the History Order information includes User behavior data;
S12:Pushed information, and the pushed information that will be generated are generated according to the History Order information Send to target terminal user.
The pushed information sending method of the present embodiment, the History Order information according to user is to terminal Send pushed information, it is to avoid send random pushed information to terminal, lift user's request, Improve the bill amount of order.
Wherein, user terminal refer to information acquisition final electronic computer or computer system institute according to The carrier of support, such as mobile phone, PC, the carrier can install application program, such as social class app。
Wherein, pushed information includes the information related to order such as sales promotion information, advertising message.
So that advertising message is as pushed information as an example, pushed information send system server according to The History Order data at family, analyze the user behaviors such as the level of consumption and commodity interested of user Data, send advertising message, it is to avoid to end according to above-mentioned user behavior data to user terminal End sends random advertising message, lifts user's request, improves the bill amount of order.
As a example by using " red packet " for pushed information, taxi take system server can be according to user's row It is the red packet information of data genaration specified amount, red packet information is sent to user terminal.
Fig. 2 is that a kind of flow of pushed information sending method that another embodiment of the disclosure is provided is shown It is intended to.As shown in Fig. 2 the method comprises the following steps:
S21:The History Order information of target terminal user is obtained, the History Order information includes User behavior data;
S22:According to the history in predetermined period and in a upper predetermined period of predetermined period Sequence information generates pushed information, and the pushed information of generation is sent to target terminal user.
The user behavior data includes the number of times for completing order using the first application, the gold for paying The mileage number of volume and each order.First application refers to the third-party application journey installed on user terminal Sequence, can be the shopping app or app that calls a taxi.
For example, by taking the red packet in taxi take system as an example, server of calling a taxi obtains targeted customer The History Order information of terminal, the History Order information includes user behavior data and order institute Category city, the user behavior data include user using call a taxi app complete order number of times, The mileage number (order distance) of the amount of money of payment and each order.
Specifically, according in predetermined period and in a upper predetermined period of predetermined period History Order information generates pushed information, including:
According to the History Order in predetermined period and in a upper predetermined period of predetermined period The discount rate of acquisition of information user, the preferential volume of user is obtained using the discount rate of the user.
It should be noted that discount rate here refers to the preferential dynamics to user, discount rate is bigger, Preferential dynamics to user is bigger.
The History Order information, also including the affiliated city of order.Further, the acquisition The preferential volume of user, including:
Wherein, F is preferential volume;D=LVCMS, D are discount rate, and L is the affiliated city of order Weight, V be the user activity factor, C be user activity changed factor, M is the amount of money The factor, S is the order mileage factor;Y is the amount of money that user pays in predetermined period, and n is use Family completes the number of times of order in predetermined period, and [] represents rounding operation.
In actual applications, the weight L in the affiliated city of order optimizes on the basis of empirical value and obtains, Span 0.5~3.0.
User activity factor Ⅴ optimizes on the basis of empirical value and obtains, user activity more it is low then User activity factor Ⅴ is in rising trend, span 0.5~5.0.
Specifically, the computing formula of the user activity changed factor C is as follows:
Wherein, α is constant,X is user activity changing value, V2It is user pre- If the active value in cycle, V1It is user in the active value of the upper a cycle of the predetermined period.
It should be noted that ring ratios or on year-on-year basis pace of change of the x for user activity.Citing comes Say, V2It is user in the active value in April in 2014, V1It is user in March, 2014 Active value, then x compare pace of change for the ring of user activity;V2It is user in April, 2014 The active value of part, V1Be user in the active value in April in 2013, then x is user activity Pace of change on year-on-year basis.
Specifically, the computing formula of the amount of money factor M is as follows:
Wherein, β is constant.
It should be noted that amount of money factor M reflects sensitivity of the user to price.
Specifically, the computing formula of the order mileage factor S is as follows:
Wherein, γ is constant, and z is the average mileage number that user completes order in predetermined period.
For example, by taking the red packet in taxi take system as an example, the pushed information of the embodiment sends Method is according to the History Order in predetermined period and in a upper predetermined period of predetermined period The discount rate of acquisition of information user, the preferential volume of user is obtained using the discount rate of the user, Liveness have dropped increase discount rate, and the insensitive reduction discount rate of price, order distance is more remote It is preferential fewer), give user and more suitably call a taxi certificate (special train, express certificate etc.), according to The History Order information of user sends favor information to terminal, it is to avoid send random to terminal Favor information, lifts user's request, improves the bill amount of order, it is to avoid driver's zero load causes The wasting of resources.
As shown in figure 3, a kind of pushed information dispensing device provided for the embodiment of the disclosure one Structural representation, the device includes:
History Order information acquisition unit 31, the History Order for obtaining target terminal user is believed Breath, the History Order information includes user behavior data;
Pushed information generation unit 32, for generating pushed information according to the History Order information, And send to target terminal user the pushed information of generation.
For device embodiment, because it is substantially similar to embodiment of the method, so description It is fairly simple, the relevent part can refer to the partial explaination of embodiments of method.
The disclosure provides a kind of pushed information sending method and device, according to the History Order of user Information sends pushed information to terminal, it is to avoid send random pushed information, lifting to terminal User's request, improves the bill amount of order.
It should be noted that in all parts of the device of the disclosure, to be realized according to it Function and logical partitioning has been carried out to part therein, but, the present disclosure is not limited thereto, can To be repartitioned to all parts or be combined as needed, for example, can be by some portions Part is combined as single part, or some parts can be further broken into more subassemblies.
The all parts embodiment of the disclosure can realize with hardware, or with one or many The software module run on individual processor is realized, or is realized with combinations thereof.This area It will be appreciated by the skilled person that microprocessor or digital signal processor can be used in practice (DSP) come realize some or all parts in the device according to the embodiment of the present disclosure some Or repertoire.The disclosure be also implemented as perform method as described herein one Partly or completely equipment or program of device are (for example, computer program and computer program Product).Such program for realizing the disclosure can be stored on a computer-readable medium, or There can be the form of one or more signal.Such signal can be from internet website Download is obtained, or is provided on carrier signal, or is provided in any other form.
It should be noted that above-described embodiment is illustrated rather than to the disclosure being carried out to the disclosure Limit, and those skilled in the art without departing from the scope of the appended claims may be used Design alternative embodiment.Word " including " do not exclude the presence of unit not listed in the claims Part or step.The disclosure can by means of the hardware for including some different elements and by means of Properly programmed computer is realized.If in the unit claim for listing equipment for drying, this Several in a little devices can be embodied by same hardware branch.
Embodiment of above is only suitable to illustrate the disclosure that and limitation not of this disclosure is relevant The those of ordinary skill of technical field, in the case where spirit and scope of the present disclosure are not departed from, Can also make a variety of changes and modification, therefore all equivalent technical schemes fall within the disclosure Category, the scope of patent protection of the disclosure should be defined by the claims.

Claims (12)

1. a kind of pushed information sending method, it is characterised in that including:
The History Order information of target terminal user is obtained, the History Order information includes user Behavioral data;
Pushed information is generated according to the History Order information, and the pushed information that will be generated sends To target terminal user.
2. pushed information sending method according to claim 1, it is characterised in that described User behavior data include using first application complete order number of times, pay the amount of money and each The mileage number of order.
3. pushed information sending method according to claim 1, it is characterised in that described Pushed information is generated according to History Order information, including:
According to the History Order in predetermined period and in a upper predetermined period of predetermined period Information generates pushed information.
4. pushed information sending method according to claim 1, it is characterised in that described History Order information, also including the affiliated city of order.
5. pushed information sending method according to claim 2, it is characterised in that described Pushed information is generated according to the History Order information, including:
According to the History Order in predetermined period and in a upper predetermined period of predetermined period Information generates pushed information.
6. pushed information sending method according to claim 5, it is characterised in that described According to the History Order information in predetermined period and in a upper predetermined period of predetermined period Generation pushed information, including:
According to the History Order in predetermined period and in a upper predetermined period of predetermined period The discount rate of acquisition of information user, the preferential volume of user is obtained using the discount rate of the user.
7. pushed information sending method according to claim 6, it is characterised in that described History Order information, also including the affiliated city of order.
8. pushed information sending method according to claim 7, it is characterised in that described The preferential volume of user is obtained, including:
F = [ D y n ] ,
Wherein, F is preferential volume;D=LVCMS, D are discount rate, and L is the affiliated city of order Weight, V be the user activity factor, C be user activity changed factor, M is the amount of money The factor, S is the order mileage factor;Y is the amount of money that user pays in predetermined period, and n is use Family completes the number of times of order in predetermined period, and [] represents rounding operation.
9. pushed information sending method according to claim 8, it is characterised in that described The acquisition modes of user activity changed factor C are as follows:
C = α 1 + x ,
Wherein, α is constant,X is user activity changing value, V2For user exists The active value of predetermined period, V1It is user in the active value of the upper a cycle of the predetermined period.
10. pushed information sending method according to claim 8, it is characterised in that institute The acquisition modes for stating amount of money factor M are as follows:
M = β 1 + ln y , y > 0 , M = 1 , y = 0 ,
Wherein, β is constant.
11. pushed information sending methods according to claim 8, it is characterised in that institute The acquisition modes for stating order mileage factor S are as follows:
S = γ 1 + ln z , z > 0 , S = 1 , z = 0 ,
Wherein, γ is constant, and z is the average mileage number that user completes order in predetermined period.
A kind of 12. pushed information dispensing devices, it is characterised in that including:
History Order information acquisition unit, the History Order information for obtaining target terminal user, The History Order information includes user behavior data;
Pushed information generation unit, for generating pushed information according to the History Order information, And send to target terminal user the pushed information of generation.
CN201510851853.0A 2015-10-27 2015-11-27 A kind of pushed information sending method and device Pending CN106815735A (en)

Priority Applications (9)

Application Number Priority Date Filing Date Title
CN201510851853.0A CN106815735A (en) 2015-11-27 2015-11-27 A kind of pushed information sending method and device
GB1719977.9A GB2555967A (en) 2015-10-27 2016-10-27 Systems and methods for delivering a message
EP16859054.5A EP3335133A4 (en) 2015-10-27 2016-10-27 Systems and methods for delivering a message
TW105135199A TWI640943B (en) 2015-10-27 2016-10-27 Systems and methods for delivering a message
JP2017562271A JP2018533774A (en) 2015-10-27 2016-10-27 System and method for delivering a message
AU2016347232A AU2016347232A1 (en) 2015-10-27 2016-10-27 Systems and methods for delivering a message
PCT/CN2016/103576 WO2017071619A1 (en) 2015-10-27 2016-10-27 Systems and methods for delivering a message
US15/838,316 US20180101927A1 (en) 2015-10-27 2017-12-11 Systems and methods for delivering a message
AU2019264647A AU2019264647A1 (en) 2015-10-27 2019-11-15 Systems and methods for delivering a message

Applications Claiming Priority (1)

Application Number Priority Date Filing Date Title
CN201510851853.0A CN106815735A (en) 2015-11-27 2015-11-27 A kind of pushed information sending method and device

Publications (1)

Publication Number Publication Date
CN106815735A true CN106815735A (en) 2017-06-09

Family

ID=59155826

Family Applications (1)

Application Number Title Priority Date Filing Date
CN201510851853.0A Pending CN106815735A (en) 2015-10-27 2015-11-27 A kind of pushed information sending method and device

Country Status (1)

Country Link
CN (1) CN106815735A (en)

Cited By (8)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
CN109034957A (en) * 2018-07-06 2018-12-18 北京摩拜科技有限公司 A kind of Products Show method, server and system for sharing articles
CN109840987A (en) * 2017-11-29 2019-06-04 北京聚利科技股份有限公司 Oiling information-pushing method and device
CN109862057A (en) * 2017-11-30 2019-06-07 北京嘀嘀无限科技发展有限公司 Run method for pushing, device, server and computer readable storage medium
CN110163695A (en) * 2018-01-30 2019-08-23 哈尔滨学院 A kind of dynamic reinforced electric quotient system system based on big data
CN110689151A (en) * 2018-07-05 2020-01-14 北京嘀嘀无限科技发展有限公司 Network appointment order processing method, device, equipment and computer readable storage medium
CN112288520A (en) * 2020-10-28 2021-01-29 北京每日优鲜电子商务有限公司 Article information card pushing method and device, electronic equipment and computer readable medium
CN113159830A (en) * 2021-03-22 2021-07-23 广州宸祺出行科技有限公司 Directional coupon issuing method and device for passenger grouping
CN113496423A (en) * 2020-03-18 2021-10-12 北京沃东天骏信息技术有限公司 Information pushing method, device, equipment and storage medium

Citations (3)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
CN102083043A (en) * 2009-11-27 2011-06-01 中国移动通信集团山东有限公司 Method and relevant device for determining expense discount program provided for user
CN104217355A (en) * 2014-09-11 2014-12-17 北京京东尚科信息技术有限公司 Method and device for predicting sales volume of promotion items
CN104794639A (en) * 2015-04-28 2015-07-22 北京嘀嘀无限科技发展有限公司 Method and equipment for determining value of previous orders of users

Patent Citations (3)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
CN102083043A (en) * 2009-11-27 2011-06-01 中国移动通信集团山东有限公司 Method and relevant device for determining expense discount program provided for user
CN104217355A (en) * 2014-09-11 2014-12-17 北京京东尚科信息技术有限公司 Method and device for predicting sales volume of promotion items
CN104794639A (en) * 2015-04-28 2015-07-22 北京嘀嘀无限科技发展有限公司 Method and equipment for determining value of previous orders of users

Cited By (9)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
CN109840987A (en) * 2017-11-29 2019-06-04 北京聚利科技股份有限公司 Oiling information-pushing method and device
CN109862057A (en) * 2017-11-30 2019-06-07 北京嘀嘀无限科技发展有限公司 Run method for pushing, device, server and computer readable storage medium
CN110163695A (en) * 2018-01-30 2019-08-23 哈尔滨学院 A kind of dynamic reinforced electric quotient system system based on big data
CN110689151A (en) * 2018-07-05 2020-01-14 北京嘀嘀无限科技发展有限公司 Network appointment order processing method, device, equipment and computer readable storage medium
CN110689151B (en) * 2018-07-05 2020-07-28 北京嘀嘀无限科技发展有限公司 Network appointment order processing method, device, equipment and computer readable storage medium
CN109034957A (en) * 2018-07-06 2018-12-18 北京摩拜科技有限公司 A kind of Products Show method, server and system for sharing articles
CN113496423A (en) * 2020-03-18 2021-10-12 北京沃东天骏信息技术有限公司 Information pushing method, device, equipment and storage medium
CN112288520A (en) * 2020-10-28 2021-01-29 北京每日优鲜电子商务有限公司 Article information card pushing method and device, electronic equipment and computer readable medium
CN113159830A (en) * 2021-03-22 2021-07-23 广州宸祺出行科技有限公司 Directional coupon issuing method and device for passenger grouping

Similar Documents

Publication Publication Date Title
CN106815735A (en) A kind of pushed information sending method and device
CN108446974A (en) Data processing equipment, method and computer readable storage medium
WO2019218755A1 (en) Coupon threshold computing method and apparatus
KR101367248B1 (en) A platform for distributing advertisements by according to context-awareness and its advertisement distribution method thereof
US20140188589A1 (en) Price Match Loyalty Program
CN106204115A (en) Information popularization method, server and client
US20210342883A1 (en) Deal program life cycle
KR101853345B1 (en) Method and apparatus for computing expected cost of keyword advertisement
WO2014039445A1 (en) Merchant acquisition and advertisement bundling with offers and lead generation system and method
CN108596655A (en) A kind of statistics extension system for information of being registered based on advertisement
CN110992114A (en) Advertisement transaction method, platform, electronic device and computer readable storage medium
CN110175306A (en) A kind of processing method and processing device of advertising information
CN105589877A (en) Information push method and application platform
US20180268462A1 (en) Grocery and delivery service system and method
CN107679888A (en) Marketing effectiveness appraisal procedure, server and computer-readable recording medium
US20220230200A1 (en) Optimization of promotional content campaigns
US11438297B2 (en) Methods for paid placement of promotional e-mail messages
CN108694610A (en) Discount coupon threshold coverage computational methods and device
US20170178164A1 (en) Systems and Methods for Use in Processing Transaction Data
CN110517166A (en) Food materials information-pushing method and tableware service platform based on table ware
Chang et al. Mobile advertising: triple-win for consumers, advertisers and telecom carriers
CN109493106A (en) The value assessment method, apparatus and computer readable storage medium of sales region
CN116720890A (en) Advertisement delivery clue cleaning method and related device
CN110119318A (en) A kind of information prompting method and information display method
CN115809713A (en) Training method of express delivery prediction model, and prediction method and device of express delivery amount

Legal Events

Date Code Title Description
PB01 Publication
PB01 Publication
SE01 Entry into force of request for substantive examination
SE01 Entry into force of request for substantive examination
TA01 Transfer of patent application right

Effective date of registration: 20201208

Address after: 100193, No. 34, building No. 8, West flourishing road, Haidian District, Beijing

Applicant after: BEIJING DIDI INFINITY TECHNOLOGY AND DEVELOPMENT Co.,Ltd.

Address before: Office building D comprehensive service district Nangang Industrial Zone 300480 in Tianjin Binhai Economic and Technological Development Zone of Tianjin City 2 219-22 room

Applicant before: Didi (China) Technology Co.,Ltd.

TA01 Transfer of patent application right
RJ01 Rejection of invention patent application after publication

Application publication date: 20170609

RJ01 Rejection of invention patent application after publication