CN105072477A - Method and device for generating interactive feedback information of interactive TV system - Google Patents
Method and device for generating interactive feedback information of interactive TV system Download PDFInfo
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- CN105072477A CN105072477A CN201510446512.5A CN201510446512A CN105072477A CN 105072477 A CN105072477 A CN 105072477A CN 201510446512 A CN201510446512 A CN 201510446512A CN 105072477 A CN105072477 A CN 105072477A
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- interactive
- identification image
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- video
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Classifications
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- H—ELECTRICITY
- H04—ELECTRIC COMMUNICATION TECHNIQUE
- H04N—PICTORIAL COMMUNICATION, e.g. TELEVISION
- H04N21/00—Selective content distribution, e.g. interactive television or video on demand [VOD]
- H04N21/40—Client devices specifically adapted for the reception of or interaction with content, e.g. set-top-box [STB]; Operations thereof
- H04N21/43—Processing of content or additional data, e.g. demultiplexing additional data from a digital video stream; Elementary client operations, e.g. monitoring of home network or synchronising decoder's clock; Client middleware
- H04N21/431—Generation of visual interfaces for content selection or interaction; Content or additional data rendering
- H04N21/4312—Generation of visual interfaces for content selection or interaction; Content or additional data rendering involving specific graphical features, e.g. screen layout, special fonts or colors, blinking icons, highlights or animations
-
- H—ELECTRICITY
- H04—ELECTRIC COMMUNICATION TECHNIQUE
- H04N—PICTORIAL COMMUNICATION, e.g. TELEVISION
- H04N21/00—Selective content distribution, e.g. interactive television or video on demand [VOD]
- H04N21/40—Client devices specifically adapted for the reception of or interaction with content, e.g. set-top-box [STB]; Operations thereof
- H04N21/43—Processing of content or additional data, e.g. demultiplexing additional data from a digital video stream; Elementary client operations, e.g. monitoring of home network or synchronising decoder's clock; Client middleware
- H04N21/431—Generation of visual interfaces for content selection or interaction; Content or additional data rendering
- H04N21/4312—Generation of visual interfaces for content selection or interaction; Content or additional data rendering involving specific graphical features, e.g. screen layout, special fonts or colors, blinking icons, highlights or animations
- H04N21/4316—Generation of visual interfaces for content selection or interaction; Content or additional data rendering involving specific graphical features, e.g. screen layout, special fonts or colors, blinking icons, highlights or animations for displaying supplemental content in a region of the screen, e.g. an advertisement in a separate window
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- Engineering & Computer Science (AREA)
- Multimedia (AREA)
- Signal Processing (AREA)
- Business, Economics & Management (AREA)
- Marketing (AREA)
- Two-Way Televisions, Distribution Of Moving Picture Or The Like (AREA)
Abstract
The invention discloses a method and device for generating interactive feedback information of an interactive TV system, and the method and device are used to attract users to participate in watching and interacting with a video played by a TV set in the video playing process. The method comprises that an identification image of a user who participates in interaction is obtained; and the identification image is configured to an interactive TV video frame. Interaction information is generated and configured to TV video content, so that the user who watches TV video can use a mobile terminal to obtain the interaction information of the TV video; in the process that the video is played by the TV set, a user terminal can be used to participate in interaction of a TV program via the interaction information; and an icon of the user who participates in interaction can be displayed on the TV video frame, so that the users are attracted to participate in watching and interacting with the video played by the TV set, thereby improving the audience rating of the TV program, and enhancing the interaction and visual experience of the users.
Description
Technical field
The present invention relates to Internet technical field, particularly the method for the interactive feedback information of a kind of generating interactive television system and device.
Background technology
Existing radio data system, it is unidirectional that business provides, and user is merely able to passive acceptance, and from user's practical operation, live just support enters broadcasting, exits the simple operationss such as broadcasting, switching channels.The arrangement of time of TV programme is fixed, and user can only enjoy specific service in the time of specifying.
Along with the development of development of Mobile Internet technology, mobile terminal, such as, the popularity rate of mobile phone is very high, and user appreciates the content of multimedia on the Internet by mobile terminal, thus has influence on the rating of broadcast television service.
How in the process of televising video, attract user in conjunction with the function of mobile terminal, rating and the interaction of the video that participates in televising are problem demanding prompt solutions in Polarizations for Target Discrimination in Clutter process.
Summary of the invention
The invention provides method and the device of the interactive feedback information of a kind of generating interactive television system, in order in the process of televising video, attract user to participate in televising the rating of video with interactive.
The invention provides the method for the interactive feedback information of a kind of generating interactive television system, comprising: obtain the identification image participating in interactive user; Described identification image is configured on interactive TV video pictures.
Wherein, described described identification image to be configured on interactive TV video pictures, to comprise: each interactive information of television video program is presented on television video picture; Determine the user terminal participating in each interactive information; The identification image of each user is configured around corresponding interactive information.
Wherein, described described identification image to be configured on interactive TV video pictures, to comprise: generate and cover the overlay image described television video picture comprising described identification image; By the video and graph compound of described overlay image and described television video content.
Wherein, the described identification image by each user configures around corresponding interactive information, comprising: according to the size preset, and determines the viewing area of described identification image; At the identification image of viewing area configuration respective user.
Wherein, the described identification image in viewing area configuration respective user, comprising: the center carrying window of described interactive information being configured in described viewing area; The identification image of user is configured around described carrying window.
The present invention also provides the device of the interactive feedback information of a kind of generating interactive television system, comprising: identifier acquisition module, for obtaining the identification image participating in interactive user; Configuration module, for being configured in interactive TV video pictures by described identification image.
Wherein, described configuration module comprises: the first dispensing unit, for each interactive information of television video program is presented at television video picture; Determining unit, for determining the user terminal participating in each interactive information; Second dispensing unit, for configuring the identification image of each user around corresponding interactive information.
Wherein, described configuration module comprises: generation unit, for generating the overlay image covering and described television video picture comprises described identification image; Superpositing unit, for the video and graph compound by described overlay image and described television video content.
Wherein, described second dispensing unit also for according to the size preset, determines the viewing area of described identification image, and configures the identification image of respective user in described viewing area.
Wherein, described second dispensing unit is also for being configured in the center of described viewing area by the carrying window of described interactive information; The identification image of described user is configured around described carrying window.
The present invention is by generating interactive information, and interactive information is configured on television video content, the user of video of watching TV utilizes the interactive information of acquisition for mobile terminal television video, so that in the process of televising video, utilize user terminal, pass through interactive information, participate in the interaction of TV programme, and the head portrait participating in interactive user is presented on television video picture, user is attracted to participate in televising the rating of video with interactive, improve the audience ratings of TV programme, and enhance the interactive and visual experience of user's participation.
Other features and advantages of the present invention will be set forth in the following description, and, partly become apparent from specification, or understand by implementing the present invention.Object of the present invention and other advantages realize by structure specifically noted in write specification, claims and accompanying drawing and obtain.
Below by drawings and Examples, technical scheme of the present invention is described in further detail.
Accompanying drawing explanation
Accompanying drawing is used to provide a further understanding of the present invention, and forms a part for specification, together with embodiments of the present invention for explaining the present invention, is not construed as limiting the invention.In the accompanying drawings:
The schematic flow sheet of the method for the interactive feedback information of a kind of generating interactive television system that Fig. 1 provides for the embodiment of the present invention;
The theory structure schematic diagram of the device of the interactive feedback information of a kind of generating interactive television system that Fig. 2 provides for the embodiment of the present invention;
Fig. 3 is a schematic diagram of interactive feedback information provided by the invention.
Embodiment
Below in conjunction with accompanying drawing, the preferred embodiments of the present invention are described, should be appreciated that preferred embodiment described herein is only for instruction and explanation of the present invention, is not intended to limit the present invention.
The embodiment of the present invention provides the method for the interactive feedback information of a kind of generating interactive television system, see Fig. 1, comprising:
S100 obtains the identification image participating in interactive user;
In order to improve TV audience rating, when user's TV reception, the interactive information that video screen shows can be seen dynamically, while watching, participating in the interaction of TV programme.
Just can certain interactive information of unique identification by identification image.Identification image is utilized to form interactive feedback information, such as, the information such as prize-winning.
Described identification image is configured on interactive TV video pictures by S200.
Interactive TV video pictures shows the head portrait of participating user, strengthens Consumer's Experience.
Preferably, described described identification image to be configured on interactive TV video pictures, to comprise: each interactive information of television video program is presented on television video picture; Determine the user terminal participating in each interactive information; The identification image of each user is configured around corresponding interactive information, see Fig. 3.
Preferably, described described identification image to be configured on interactive TV video pictures, to comprise: generate and cover the overlay image described television video picture comprising described identification image; By the video and graph compound of described overlay image and described television video content.
Usually, determine that each described interactive feedback information will be configured in the positional information in described TV program content information; Generate the overlay image covered on described TV program content information, described interactive feedback information is positioned at the determined position of described overlay image.The video image of described overlay image and described content of TV program is synthesized.Wherein the layer of overlay image is set to transparent, therefore, during with television video imaging importing, can not cover in television video picture.
Preferably, the described identification image by each user configures around corresponding interactive information, comprising: according to the size preset, and determines the viewing area of described identification image; At the identification image of viewing area configuration respective user.
Preferably, the described identification image in viewing area configuration respective user, comprising: the center carrying window of described interactive information being configured in described viewing area; The identification image of user is configured around described carrying window.
Method provided by the invention is by generating interactive information, and interactive information is configured on television video content, the user of video of watching TV utilizes the interactive information of acquisition for mobile terminal television video, so that in the process of televising video, utilize user terminal, pass through interactive information, participate in the interaction of TV programme, and the head portrait participating in interactive user is presented on television video picture, user is attracted to participate in televising the rating of video with interactive, improve the audience ratings of TV programme, and enhance the interactive and visual experience of user's participation.
The device of the interactive feedback information of a kind of generating interactive television system of the embodiment of the present invention, see Fig. 2, comprising: identifier acquisition module 21, for obtaining the identification image participating in interactive user; Configuration module 22, for being configured in interactive TV video pictures by described identification image.
Preferably, described configuration module comprises: the first dispensing unit, for each interactive information of television video program is presented at television video picture; Determining unit, for determining the user terminal participating in each interactive information; Second dispensing unit, for configuring the identification image of each user around corresponding interactive information.
Preferably, described configuration module comprises: generation unit, for generating the overlay image covering and described television video picture comprises described identification image; Superpositing unit, for the video and graph compound by described overlay image and described television video content.
Preferably, described second dispensing unit also for according to the size preset, determines the viewing area of described identification image, and configures the identification image of respective user in described viewing area.
Preferably, described second dispensing unit is also for being configured in the center of described viewing area by the carrying window of described interactive information; The identification image of described user is configured around described carrying window.
The present embodiment is the device embodiment of corresponding said method, and the concrete description implementing to implement see said method, at this, repeats no more.
Device provided by the invention is by generating interactive information, and interactive information is configured on television video content, the user of video of watching TV utilizes the interactive information of acquisition for mobile terminal television video, so that in the process of televising video, utilize user terminal, pass through interactive information, participate in the interaction of TV programme, and the head portrait participating in interactive user is presented on television video picture, user is attracted to participate in televising the rating of video with interactive, improve the audience ratings of TV programme, and enhance the interactive and visual experience of user's participation
Those skilled in the art should understand, embodiments of the invention can be provided as method, system or computer program.Therefore, the present invention can adopt the form of complete hardware embodiment, completely software implementation or the embodiment in conjunction with software and hardware aspect.And the present invention can adopt in one or more form wherein including the upper computer program implemented of computer-usable storage medium (including but not limited to magnetic disc store and optical memory etc.) of computer usable program code.
The present invention describes with reference to according to the flow chart of the method for the embodiment of the present invention, equipment (system) and computer program and/or block diagram.Should understand can by the combination of the flow process in each flow process in computer program instructions realization flow figure and/or block diagram and/or square frame and flow chart and/or block diagram and/or square frame.These computer program instructions can being provided to the processor of all-purpose computer, special-purpose computer, Embedded Processor or other programmable data processing device to produce a machine, making the instruction performed by the processor of computer or other programmable data processing device produce device for realizing the function of specifying in flow chart flow process or multiple flow process and/or block diagram square frame or multiple square frame.
These computer program instructions also can be stored in can in the computer-readable memory that works in a specific way of vectoring computer or other programmable data processing device, the instruction making to be stored in this computer-readable memory produces the manufacture comprising command device, and this command device realizes the function of specifying in flow chart flow process or multiple flow process and/or block diagram square frame or multiple square frame.
These computer program instructions also can be loaded in computer or other programmable data processing device, make on computer or other programmable devices, to perform sequence of operations step to produce computer implemented process, thus the instruction performed on computer or other programmable devices is provided for the step realizing the function of specifying in flow chart flow process or multiple flow process and/or block diagram square frame or multiple square frame.
Obviously, those skilled in the art can carry out various change and modification to the present invention and not depart from the spirit and scope of the present invention.Like this, if these amendments of the present invention and modification belong within the scope of the claims in the present invention and equivalent technologies thereof, then the present invention is also intended to comprise these change and modification.
Claims (10)
1. a method for the interactive feedback information of generating interactive television system, is characterized in that, comprising:
Obtain the identification image participating in interactive user;
Described identification image is configured on interactive TV video pictures.
2. the method for claim 1, is characterized in that, is describedly configured on interactive TV video pictures by described identification image, comprising:
Each interactive information of television video program is presented on television video picture;
Determine the user terminal participating in each interactive information;
The identification image of each user is configured around corresponding interactive information.
3. the method for claim 1, is characterized in that, is describedly configured on interactive TV video pictures by described identification image, comprising:
Generate and cover the overlay image described television video picture comprising described identification image;
By the video and graph compound of described overlay image and described television video content.
4. method as claimed in claim 2, it is characterized in that, the described identification image by each user configures around corresponding interactive information, comprising:
According to the size preset, determine the viewing area of described identification image;
At the identification image of viewing area configuration respective user.
5. method as claimed in claim 4, is characterized in that, the described identification image in viewing area configuration respective user, comprising:
The carrying window of described interactive information is configured in the center of described viewing area;
The identification image of user is configured around described carrying window.
6. a device for the interactive feedback information of generating interactive television system, is characterized in that, comprising:
Identifier acquisition module, for obtaining the identification image participating in interactive user;
Configuration module, for being configured in interactive TV video pictures by described identification image.
7. device as claimed in claim 6, it is characterized in that, described configuration module comprises:
First dispensing unit, for being presented at television video picture by each interactive information of television video program;
Determining unit, for determining the user terminal participating in each interactive information;
Second dispensing unit, for configuring the identification image of each user around corresponding interactive information.
8. device as claimed in claim 6, it is characterized in that, described configuration module comprises:
Generation unit, for generating the overlay image covering and described television video picture comprises described identification image;
Superpositing unit, for the video and graph compound by described overlay image and described television video content.
9. device as claimed in claim 7, it is characterized in that, described second dispensing unit also for according to the size preset, determines the viewing area of described identification image, and configures the identification image of respective user in described viewing area.
10. device as claimed in claim 9, is characterized in that, described second dispensing unit also for
The carrying window of described interactive information is configured in the center of described viewing area; The identification image of described user is configured around described carrying window.
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| Application Number | Priority Date | Filing Date | Title |
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| CN201510446512.5A CN105072477A (en) | 2015-07-27 | 2015-07-27 | Method and device for generating interactive feedback information of interactive TV system |
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| Application Number | Priority Date | Filing Date | Title |
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| CN201510446512.5A CN105072477A (en) | 2015-07-27 | 2015-07-27 | Method and device for generating interactive feedback information of interactive TV system |
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| CN105072477A true CN105072477A (en) | 2015-11-18 |
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| CN201510446512.5A Pending CN105072477A (en) | 2015-07-27 | 2015-07-27 | Method and device for generating interactive feedback information of interactive TV system |
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Cited By (10)
| Publication number | Priority date | Publication date | Assignee | Title |
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| CN105376653A (en) * | 2015-11-24 | 2016-03-02 | 天脉聚源（北京）科技有限公司 | Method and device for displaying interactive information of interactive television system |
| CN105392060A (en) * | 2015-11-24 | 2016-03-09 | 天脉聚源（北京）科技有限公司 | Method and device used for pushing interactive information of interactive television system |
| CN105392063A (en) * | 2015-11-24 | 2016-03-09 | 天脉聚源（北京）科技有限公司 | Method and device for configuring interactive information of interactive television system |
| CN105407398A (en) * | 2015-11-26 | 2016-03-16 | 天脉聚源（北京）科技有限公司 | Method and device for generating interactive information of interactive television system |
| CN105407399A (en) * | 2015-11-26 | 2016-03-16 | 天脉聚源（北京）科技有限公司 | Method and device for generating interactive information of interactive television system |
| CN105592335A (en) * | 2015-12-20 | 2016-05-18 | 天脉聚源（北京）科技有限公司 | Method and device of interactive TV system for configuring interactive information |
| CN105611345A (en) * | 2015-12-20 | 2016-05-25 | 天脉聚源（北京）科技有限公司 | User interactive information configuration method and device for interactive TV system |
| CN105611347A (en) * | 2015-12-20 | 2016-05-25 | 天脉聚源（北京）科技有限公司 | Method and device for configuring interactive information for users of interactive TV system |
| CN105721923A (en) * | 2016-03-21 | 2016-06-29 | 北京正奇联讯科技有限公司 | Television program transmission terminal and interactive information processing method and system during broadcasting |
| CN105898623A (en) * | 2016-04-27 | 2016-08-24 | 乐视控股（北京）有限公司 | Video icon loading method and apparatus |
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| CN105376653A (en) * | 2015-11-24 | 2016-03-02 | 天脉聚源（北京）科技有限公司 | Method and device for displaying interactive information of interactive television system |
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