CN104363477A - Method and system for bidding information based on video annotation - Google Patents
Method and system for bidding information based on video annotation Download PDFInfo
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- CN104363477A CN104363477A CN201410712484.2A CN201410712484A CN104363477A CN 104363477 A CN104363477 A CN 104363477A CN 201410712484 A CN201410712484 A CN 201410712484A CN 104363477 A CN104363477 A CN 104363477A
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- labeling
- video labeling
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- H—ELECTRICITY
- H04—ELECTRIC COMMUNICATION TECHNIQUE
- H04N—PICTORIAL COMMUNICATION, e.g. TELEVISION
- H04N21/00—Selective content distribution, e.g. interactive television or video on demand [VOD]
- H04N21/20—Servers specifically adapted for the distribution of content, e.g. VOD servers; Operations thereof
- H04N21/25—Management operations performed by the server for facilitating the content distribution or administrating data related to end-users or client devices, e.g. end-user or client device authentication, learning user preferences for recommending movies
- H04N21/258—Client or end-user data management, e.g. managing client capabilities, user preferences or demographics, processing of multiple end-users preferences to derive collaborative data
- H04N21/25866—Management of end-user data
- H04N21/25891—Management of end-user data being end-user preferences
-
- H—ELECTRICITY
- H04—ELECTRIC COMMUNICATION TECHNIQUE
- H04N—PICTORIAL COMMUNICATION, e.g. TELEVISION
- H04N21/00—Selective content distribution, e.g. interactive television or video on demand [VOD]
- H04N21/20—Servers specifically adapted for the distribution of content, e.g. VOD servers; Operations thereof
- H04N21/25—Management operations performed by the server for facilitating the content distribution or administrating data related to end-users or client devices, e.g. end-user or client device authentication, learning user preferences for recommending movies
- H04N21/262—Content or additional data distribution scheduling, e.g. sending additional data at off-peak times, updating software modules, calculating the carousel transmission frequency, delaying a video stream transmission, generating play-lists
- H04N21/26258—Content or additional data distribution scheduling, e.g. sending additional data at off-peak times, updating software modules, calculating the carousel transmission frequency, delaying a video stream transmission, generating play-lists for generating a list of items to be played back in a given order, e.g. playlist, or scheduling item distribution according to such list
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- H—ELECTRICITY
- H04—ELECTRIC COMMUNICATION TECHNIQUE
- H04N—PICTORIAL COMMUNICATION, e.g. TELEVISION
- H04N21/00—Selective content distribution, e.g. interactive television or video on demand [VOD]
- H04N21/40—Client devices specifically adapted for the reception of or interaction with content, e.g. set-top-box [STB]; Operations thereof
- H04N21/47—End-user applications
- H04N21/472—End-user interface for requesting content, additional data or services; End-user interface for interacting with content, e.g. for content reservation or setting reminders, for requesting event notification, for manipulating displayed content
- H04N21/47205—End-user interface for requesting content, additional data or services; End-user interface for interacting with content, e.g. for content reservation or setting reminders, for requesting event notification, for manipulating displayed content for manipulating displayed content, e.g. interacting with MPEG-4 objects, editing locally
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- H—ELECTRICITY
- H04—ELECTRIC COMMUNICATION TECHNIQUE
- H04N—PICTORIAL COMMUNICATION, e.g. TELEVISION
- H04N21/00—Selective content distribution, e.g. interactive television or video on demand [VOD]
- H04N21/80—Generation or processing of content or additional data by content creator independently of the distribution process; Content per se
- H04N21/83—Generation or processing of protective or descriptive data associated with content; Content structuring
- H04N21/84—Generation or processing of descriptive data, e.g. content descriptors
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- Engineering & Computer Science (AREA)
- Databases & Information Systems (AREA)
- Multimedia (AREA)
- Signal Processing (AREA)
- Human Computer Interaction (AREA)
- Computer Graphics (AREA)
- Information Transfer Between Computers (AREA)
Abstract
The invention provides a method and system for bidding information based on video annotation. The method comprises the following steps that a server end is provided with an annotation interface; during video playing, annotation information is generated corresponding to video images and is submitted to a server through the annotation interface, and then the server receives the annotation information and generates video annotation; the server end shows the video and a corresponding video annotation to at least two bidding ends, and receives bidding data reported by each bidding end; the server end compares the bidding data and chooses one or more bidding end as an information displaying end; when the information displaying end matches associated information corresponding to the annotation information, the server end saves the associated information and associates the associated information with the video annotation.
Description
Technical field
The present invention relates to technical field of network multimedia, particularly a kind of information price competing method based on video labeling and system.
Background technology
Video labeling is in present stage Internet video playing process, is a kind of New function that user provides.So-called video labeling is exactly mark out the element such as some personage, article or scene occurred in video image, and shows the relevant information of this element to user, or provides display link relevant to this element.
Such as shown in Figure 1A, be " the girl's face " that present in video image; The position that in figure, wire frame is irised out, namely represents the region be marked in this image; In Figure 1A, " glasses that girl wears " this element is mark object.When user instruction rests on the region be marked, just can appear in one's mind in image and to be marked the relevant related information of element, described related information can be the relevant information being marked element (glasses that girl wears), as shown in Figure 1B.
The appearance of this function of video labeling, the thing followed is that the operation mode of Internet video participation each side creates obvious impact.Such as, the displaying of described video labeling related information, is the advertising message of businessman or the input of other relevant informations, provides brand-new space.But in the middle of prior art, also do not exist and perfect to bid input mode based on the video labeling information of carrying out.
Summary of the invention
The technical problem to be solved in the present invention is to provide a kind of information price competing method based on video labeling and system, and the complete information achieved based on video labeling is bidded input, provides brand-new Information issued channel.
For achieving the above object, the present invention has following technical scheme:
Based on an information price competing method for video labeling, described method comprises:
Server end arranges mark interface;
When in video display process, generate markup information and submitted to server by described mark interface for video image, then server receives described markup information and generating video mark;
Server end shows described video and corresponding video labeling at least two ends of bidding, and receives the bidding data of respectively bidding and holding and reporting;
Server end contrasts described bidding data, and selected one or more end of bidding throws in end as information;
Throw in end when information and mate corresponding related information for described markup information, then described server end preserves described related information, and described related information is associated with described video labeling.
To end of bidding, described server end shows that described video and corresponding video labeling are specially:
Video labeling in described video and described video is sent to end of bidding by server, throws in end and plays described video, and browse the video labeling of described video to make described information.
Described server end contrasts described bidding data, and selected one or more end of bidding is thrown in end as information and is specially:
Described server end presets selected number, and contrasts bidding data, chooses one or more end of bidding from high to low successively throw in end as information according to bidding data; The quantity of selected end of bidding equals described selected number.
Described information input end mates corresponding related information for described markup information and is specially:
Described information is thrown in end and is chosen the data message relevant to the marked content of described video labeling, to mate the related information for described video labeling;
Described data message comprises text, picture or hyperlink.
Described method also comprises:
When in video display process, described video labeling is triggered, then show the related information be associated with described video labeling.
Based on an information Ask-Bid System for video labeling, described system comprises:
Labeling module, in receiver, video playing process, generates markup information for video image; And according to described markup information and generating video mark;
Display module, for showing described video and corresponding video labeling at least two ends of bidding;
To bid module, for receiving the bidding data of respectively bidding and holding and reporting; Contrast described bidding data, selected one or more end of bidding throws in end as information;
Putting module, for when information input end mates corresponding related information for described markup information, preserves described related information, and described related information is associated with described video labeling.
To end of bidding, described display module shows that described video and corresponding video labeling are specially:
Video labeling in described video and described video is sent to end of bidding, throws in end to make described information and play described video, and browse the video labeling of described video.
Described module of bidding comprises:
Receiving element, for receiving the bidding data of respectively bidding and holding and reporting;
Setup unit, for presetting selected number;
Selected unit, for contrasting bidding data, choosing one or more end of bidding from high to low successively according to bidding data and throwing in end as information; The quantity of selected end of bidding equals described selected number.
Described information input end mates corresponding related information for described markup information and is specially:
Described information is thrown in end and is chosen the data message relevant to the marked content of described video labeling, to mate the related information for described video labeling;
Described data message comprises text, picture or hyperlink.
Described system also comprises:
Information presents module, in video display process, when described video labeling is triggered, shows the related information be associated with described video labeling.
As seen through the above technical solutions, the beneficial effect that the present invention exists is: for providing the flow process of bidding of unified standard for multiple end of bidding, higher end of bidding of guaranteeing to bid obtains the authority of impression information, the input thus the complete information achieved based on video labeling is bidded, throws in end for information and provides brand-new information and throw in channel.
Accompanying drawing explanation
In order to be illustrated more clearly in the embodiment of the present invention or technical scheme of the prior art, be briefly described to the accompanying drawing used required in embodiment or description of the prior art below, apparently, accompanying drawing in the following describes is some embodiments of the present invention, for those of ordinary skill in the art, under the prerequisite not paying creative work, other accompanying drawing can also be obtained according to these accompanying drawings.
Figure 1A ~ Figure 1B is described video labeling schematic diagram;
Fig. 2 is method flow diagram described in the embodiment of the present invention;
Fig. 3 is system configuration schematic diagram described in the embodiment of the present invention.
Embodiment
For making the object of the embodiment of the present invention, technical scheme and advantage clearly, below in conjunction with the accompanying drawing in the embodiment of the present invention, technical scheme in the embodiment of the present invention is clearly and completely described, obviously, described embodiment is the present invention's part embodiment, instead of whole embodiments.Based on the embodiment in the present invention, those of ordinary skill in the art, not making the every other embodiment obtained under creative work prerequisite, belong to the scope of protection of the invention.
With reference to Figure 1A ~ Figure 1B, the concept of the so-called video labeling of understanding that can be clear and definite.On the basis of this concept, the present invention will provide a kind of information distribution method based on video labeling.Shown in Figure 2, described method specifically comprises:
Step 201, server end arrange mark interface.
Servers installed mark interface, and provides described mark interface to playback terminal, namely means to playback terminal and provides the correlation function that video carries out marking; Playback terminal can submit to relevant markup information to produce mark by this mark interface.
Step 202, when in video display process, generate markup information being submitted to server by described mark interface for video image, then server receives described markup information and generating video mark.
When the user of browsing video is by mark interface, when carrying out video labeling for the fixed area in particular video frequency image, just can obtain information corresponding for the image-region that is marked, and this part information will as markup information.
Described markup information generally comprises video numbering, mark moment and tab area.Described video is numbered the ID being marked video; When the described mark moment is for being marked image display, be marked the reproduction time of video; Described tab area is that video labeling covers the coordinate range being marked video image, can be specifically the coordinate range that video labeling covers, also just be similar to the wire frame in Figure 1B.
The markup information of setting is uploaded to video server; Video server just specify that the concrete form of mark, and then according to the actual generating video mark of described markup information.
Step 203, server end show described video and corresponding video labeling at least two ends of bidding, and receive the bidding data of respectively bidding and holding and reporting.
Described server end shows described video and corresponding video labeling to end of bidding, in fact be exactly that the video labeling in described video and described video is sent to end of bidding by server, throw in end to make described information and play described video, reach the object browsing described video and video labeling.
Described end of bidding, be all wish the businessman to video labeling impression information, namely potential information throws in end.Bid and hold browsing video and corresponding video labeling, and have some data message to be put, be associated with the demand of this video labeling with the form of related information.Quantity but due to described end of bidding is more, so only have the end of bidding of or specific quantity can be confirmed as actual information at last throw in end, obtains the authority of impression information.And end of how bidding is defined as information input end, follow-up Bidding Mechanism will be depended on.
So in this step, after server is held to bidding and shown video and video labeling, and then gather the bidding data of bidding and holding and reporting.
Step 204, server end contrast described bidding data, and selected one or more end of bidding throws in end as information.
After server receives the bidding data of to bid from each and holding and reporting, then start to contrast each bidding data according to Bidding Mechanism, the end of bidding of final selected specific quantity throws in end as information.In general, can choose according to Bidding Mechanism higher end of bidding of bidding and throw in end as information.In fact, end of bidding is confirmed as information and throws in end, just means that it is provided with the authority for described video labeling impression information.
Concrete, described server end presets selected number, and contrasts bidding data, chooses one or more end of bidding from high to low successively throw in end as information according to bidding data; The quantity of selected end of bidding equals described selected number.
Selected information throws in the quantity of end, can be one also can be multiple, do not do concrete restriction in the present embodiment.Information throws in the setting of terminal number amount, will determine according to the particular content of the area of related information display window and impression information.In principle, the quantity that information input is held is not more than the quantity that display window can show information, holds the information of throwing in all can be shown in display window to guarantee that all information is thrown in.
Step 205, when information throw in end mate corresponding related information for described markup information, then described server end preserves described related information, and described related information is associated with described video labeling.
After information input end obtains the authority of impression information, can start to perform actual information and throw in.Such as shown in Figure 1B, if information throws in end have the information relevant to " glasses ", can render on the video labeling in Figure 1B, as the related information of this video labeling.
Concrete, described information is thrown in end and will be chosen these data messages relevant to the marked content of described video labeling, to mate the related information for described video labeling.Described data message comprises text, picture or hyperlink.
After information throws in the related information that relevant data message coupling is this video labeling by end, described server can preserve the related information that information throws in end coupling, and then being associated with on video labeling by described related information of reality.
Both, after in step 202, generating video had marked, be associated with on video labeling by concrete related information again in this step, so far this video labeling had been able to perfect.
Preferably, can also comprise the following steps in the present embodiment:
Step 206, when in video display process, described video labeling is triggered, then show the related information be associated with described video labeling.
When marking according to above-mentioned flow process generating video, and after being associated with specific related information, then, in video display process, be triggered if trigger this video labeling, namely this related information can be shown, thus the information that reaches is thrown in, and is able to the effect browsed by user.
As seen through the above technical solutions, the beneficial effect that the present embodiment exists is: for providing the flow process of bidding of unified standard for multiple end of bidding, higher end of bidding of guaranteeing to bid obtains the authority of impression information, the input thus the complete information achieved based on video labeling is bidded, throws in end for information and provides brand-new information and throw in channel.
Shown in Figure 3, be the specific embodiment of information Ask-Bid System described in the embodiment of the present invention.In the present embodiment, described system is for realizing the method described in 2 illustrated embodiments, and its technical scheme is consistent with embodiment illustrated in fig. 2 in essence, so corresponding description is equally applicable in the present embodiment in embodiment illustrated in fig. 2.Described in the present embodiment, system comprises:
Labeling module, in receiver, video playing process, generates markup information for video image; And according to described markup information and generating video mark.
Display module, for showing described video and corresponding video labeling at least two ends of bidding.
To end of bidding, described display module shows that described video and corresponding video labeling are specially: the video labeling in described video and described video is sent to end of bidding, throw in end to make described information and play described video, and browse the video labeling of described video.
To bid module, for receiving the bidding data of respectively bidding and holding and reporting; Contrast described bidding data, selected one or more end of bidding throws in end as information.
Described module of bidding comprises:
Receiving element, for receiving the bidding data of respectively bidding and holding and reporting.
Setup unit, for presetting selected number.
Selected unit, for contrasting bidding data, choosing one or more end of bidding from high to low successively according to bidding data and throwing in end as information; The quantity of selected end of bidding equals described selected number.
Putting module, for when information input end mates corresponding related information for described markup information, preserves described related information, and described related information is associated with described video labeling.
Described information input end mates corresponding related information for described markup information and is specially: described information is thrown in end and chosen the data message relevant to the marked content of described video labeling, to mate the related information for described video labeling;
Described data message comprises text, picture or hyperlink.
Information presents module, in video display process, when described video labeling is triggered, shows the related information be associated with described video labeling.
As seen through the above technical solutions, the beneficial effect that the present embodiment exists is: for providing the flow process of bidding of unified standard for multiple end of bidding, higher end of bidding of guaranteeing to bid obtains the authority of impression information, the input thus the complete information achieved based on video labeling is bidded, throws in end for information and provides brand-new information and throw in channel.
The above is only the preferred embodiment of the present invention; it should be pointed out that for those skilled in the art, under the premise without departing from the principles of the invention; can also make some improvements and modifications, these improvements and modifications also should be considered as protection scope of the present invention.
Claims (10)
1. based on an information price competing method for video labeling, it is characterized in that, described method comprises:
Server end arranges mark interface;
When in video display process, generate markup information and submitted to server by described mark interface for video image, then server receives described markup information and generating video mark;
Server end shows described video and corresponding video labeling at least two ends of bidding, and receives the bidding data of respectively bidding and holding and reporting;
Server end contrasts described bidding data, and selected one or more end of bidding throws in end as information;
Throw in end when information and mate corresponding related information for described markup information, then described server end preserves described related information, and described related information is associated with described video labeling.
2. method according to claim 1, is characterized in that, to end of bidding, described server end shows that described video and corresponding video labeling are specially:
Video labeling in described video and described video is sent to end of bidding by server, throws in end and plays described video, and browse the video labeling of described video to make described information.
3. method according to claim 1, it is characterized in that, described server end contrasts described bidding data, and selected one or more end of bidding is thrown in end as information and is specially:
Described server end presets selected number, and contrasts bidding data, chooses one or more end of bidding from high to low successively throw in end as information according to bidding data; The quantity of selected end of bidding equals described selected number.
4. method according to claims 1 to 3 any one, is characterized in that, described information input end mates corresponding related information for described markup information and is specially:
Described information is thrown in end and is chosen the data message relevant to the marked content of described video labeling, to mate the related information for described video labeling;
Described data message comprises text, picture or hyperlink.
5. method according to claims 1 to 3 any one, is characterized in that, described method also comprises:
When in video display process, described video labeling is triggered, then show the related information be associated with described video labeling.
6. based on an information Ask-Bid System for video labeling, it is characterized in that, described system comprises:
Labeling module, in receiver, video playing process, generates markup information for video image; And according to described markup information and generating video mark;
Display module, for showing described video and corresponding video labeling at least two ends of bidding;
To bid module, for receiving the bidding data of respectively bidding and holding and reporting; Contrast described bidding data, selected one or more end of bidding throws in end as information;
Putting module, for when information input end mates corresponding related information for described markup information, preserves described related information, and described related information is associated with described video labeling.
7. system according to claim 6, is characterized in that, to end of bidding, described display module shows that described video and corresponding video labeling are specially:
Video labeling in described video and described video is sent to end of bidding, throws in end to make described information and play described video, and browse the video labeling of described video.
8. system according to claim 6, is characterized in that, described in module of bidding comprise:
Receiving element, for receiving the bidding data of respectively bidding and holding and reporting;
Setup unit, for presetting selected number;
Selected unit, for contrasting bidding data, choosing one or more end of bidding from high to low successively according to bidding data and throwing in end as information; The quantity of selected end of bidding equals described selected number.
9. system according to claim 6 ~ 8 any one, is characterized in that, described information input end mates corresponding related information for described markup information and is specially:
Described information is thrown in end and is chosen the data message relevant to the marked content of described video labeling, to mate the related information for described video labeling;
Described data message comprises text, picture or hyperlink.
10. system according to claim 6 ~ 8 any one, is characterized in that, described system also comprises:
Information presents module, in video display process, when described video labeling is triggered, shows the related information be associated with described video labeling.
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| CN104902345A (en) * | 2015-05-26 | 2015-09-09 | 多维新创（北京）技术有限公司 | Method and system for realizing interactive advertising and marketing of products |
| CN106454535A (en) * | 2015-08-20 | 2017-02-22 | 腾讯科技（北京）有限公司 | Information processing method, client terminal and server |
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| US20140324603A1 (en) * | 2013-03-15 | 2014-10-30 | Brightroll, Inc. | Compact data interface for real time bidding in digital video advertisement systems |
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| CN103024480A (en) * | 2012-12-28 | 2013-04-03 | 杭州泰一指尚科技有限公司 | Method for implanting advertisement in video |
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