CN102364956A - Method for realizing advertising in starting of Internet protocol television (IPTV) system - Google Patents
Method for realizing advertising in starting of Internet protocol television (IPTV) system Download PDFInfo
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- CN102364956A CN102364956A CN2011103859742A CN201110385974A CN102364956A CN 102364956 A CN102364956 A CN 102364956A CN 2011103859742 A CN2011103859742 A CN 2011103859742A CN 201110385974 A CN201110385974 A CN 201110385974A CN 102364956 A CN102364956 A CN 102364956A
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Abstract
The invention provides a method for playing video in the starting process of an Internet protocol television (IPTV) set-top box. The method comprises the following steps of: 1, powering the set-top box on, and starting hardware equipment; 2, starting an operating system of the set-top box; 3, starting a player application program to play a video file stored in the storage equipment of the set-top box; 4, starting other application programs; and 5, entering an initial interface of the set-top box, and waiting for operations of a user. By the method, the video can be played immediately when the necessary hardware powering-on self-checking and operating system loading in the starting of the set-top box are finished, so resources are fully utilized, the starting process is vivid and good user experiences are ensured.
Description
Technical field
The present invention relates to a kind of start advertisement implementation method in interactive Web TV system, belong to the IPTV field.
Background technology
IPTV is an IPTV, is a kind of broadband cabled television network that utilizes, and integrates multiple technologies such as the Internet, multimedia, communication, and the multiple interactive services that comprises DTV is provided to the domestic consumer.The user can have dual mode to enjoy the IPTV service at home; A kind of is to connect internet or IPTV TV network TV reception through computer; Another kind of mode is to be linked into the IPTV TV network through network machine top box stb, utilizes the general television set broadcast program.In the STB access way, client is logon server at first, obtains the EPG programme, obtains the URL of video file interested, and then STB connects with corresponding streaming media server, sends order request; Streaming media server is created corresponding service thread according to the request situation of program request, then returns SDP to STB and describes, and transmits the flow data of respective program; Client carries out the flow data that receives to show output through television set behind demultiplexing, the audio/video decoding.Simultaneously, user's control commands is sent to server, and periodically send RTCP message feedback channel quality information to server.In the playing programs process, the user can send the program control request to streaming media server according to the needs of oneself.
Notice in the prior art, the IPTV set-top-box opening initial stage, expend certain hour and carry out startup power on self detection, start operations such as each application A PP, all be in idle condition at this stage player and display, caused the waste of resource.
Summary of the invention
For avoiding the wasting of resources at IPTV set-top-box opening initial stage; The present invention proposes a kind of method of IPTV set-top-box opening initial stage displaying video, after hardware, operating system OS start, starts player application earlier; Play the video (such as advertisement etc.) of local storage first; Start other application A PP simultaneously, all APP had started completion after ad playing finished, and got into initial interface and waited for user's operation.The method of displaying video in IPTV set-top-box opening process that the present invention proposes may further comprise the steps:
The start that powers on of step 1, STB starts hardware device;
Step 2, starter motor top box operating system;
Step 3, startup player application are play a video file that is stored in the STB memory device;
Step 4, other the application program of starting;
Step 5, entering STB initial interface are waited for user's operation.
Preferably, said video file is advertisement.
Further said step 3 also comprises:
Step 3-1, STB report the film attribute information to IPTV platform side videotex system;
Statistic analysis server in step 3-2, the IPTV platform side videotex system carries out data mining to user's viewing custom, analyzes this user's interest video;
The file address that statistic analysis server in step 3-3, the IPTV platform side videotex system will be analyzed the user's interest video of gained feeds back to the down load application program in the STB;
Video storage server in down load application program in step 3-4, the STB and the IPTV platform side videotex system connects, and according to the file address foradownloaded video file of the statistic analysis server in IPTV platform side videotex system feedback;
The video file that down load application procedure stores in step 3-5, the STB is downloaded.
In another execution mode, a unidirectional round-robin queue is set in the said STB is used for managing advertisement broadcast order, and a formation that is used for eliminating expired video file.Said unidirectional round-robin queue comprises following content at least:
MD5 representes the video file sign;
Rank representes to be used for the value that sorts in formation;
Location is used for indicating the memory location of video media file at the STB memory device;
And pointer that points to next node.
Further, the said formation that is used for eliminating expired video file is for the video file deletion that is less than N at memory device access times in apart from the time period threshold value T of current time.
Said time period threshold value T is 24 hours, perhaps 48 hours, perhaps 72 hours, and said times N is the positive integer less than 5.
In another more detailed execution mode of the present invention; Further comprise after the step 3-5: step 3-6, said STB are configured to the video media file of each download a node of described unidirectional circulation team; And fill MD5, Rank, the Location value of said node, according to its Rank value new node is inserted in the unidirectional round-robin queue.
Said each video all is provided with a storage period, current download to STB after, STB is according to its term of validity attribute, is inserted into the said formation that is used for eliminating expired video file.
In addition, said video storage server has been deposited video media file and video media file corresponding metadata at least, and said metadata comprises adline, Rank value, the term of validity at least.
Provided by the invention, practice shows that this method can make full use of resource at the necessary hardware power-on self-test of set-top-box opening and the very first time displaying video after the operating system loading, makes start process vividly appear vividly simultaneously, has favorable user experience.
Description of drawings
Fig. 1 is the flow chart of displaying video in the set-top-box opening process that the present invention proposes;
Fig. 2 is the sequential chart of displaying video in the set-top-box opening process that the present invention proposes;
Fig. 3 is a unidirectional round-robin queue node type sketch map;
Fig. 4 is a unidirectional round-robin queue sketch map.
Embodiment
The flow chart of displaying video in the set-top-box opening process that combines at first that the present invention shown in Figure 1 proposes is explained a preferred implementation of the present invention.
Video described in the present invention is preferably an advertisement video file, and said video file is stored in the memory device of STB, should be appreciated that above-mentioned memory device can be on the storage mediums such as flash memory Flash, hard disk, SD card, USB flash disk.Video file can come from following approach: when STB dispatches from the factory, and some video files of on the memory device of STB, preserving in advance, the i.e. video file that carries of STB; Perhaps; Come from the video file (be preferably an advertisement video) of IPTV television content provider in the videotex system that the IPTV platform side is built; Through the video down load application program APP of operation in the STB, from videotex system foradownloaded video media file to the memory device of STB.
Referring to accompanying drawing 1, provided by the invention in IPTV set-top-box opening process the method for displaying video may further comprise the steps:
The start that powers on of step 1, STB starts hardware device;
Step 2, starter motor top box operating system;
Said operating system TVOS is preferably Android intelligent operating system, Windows CE 5.0 etc.;
Step 3, startup player application are play a video file that is stored in the STB memory device;
Step 4, other the application program of starting;
Step 5, entering STB initial interface are waited for user's operation.
The present invention further proposes a kind of video download policy, and the method for video media file management in a kind of STB, next combines accompanying drawing 2 further to set forth.
IPTV platform side videotex system is made up of video storage server and statistic analysis server.Preferably, the advertising media's file and the advertisements metadata (adline, Rank value, the term of validity etc.) that provide of video storage server repository advertiser;
Statistic analysis server is included the movie record of each set-top box users and is stored in the database; The every broadcast of user is film first; Upload the attribute that APP will be important with film in the STB, like films types, publish ground, popular scoring etc. and be uploaded to statistic analysis server.
Video in the STB is downloaded not direct foradownloaded video file in the video storage server of APP; And elder generation's visit statistic analysis server; Statistic analysis server carries out data mining to user's viewing custom (for example viewing time period or/and viewing type or/and behaviors such as the viewing frequencys); Analyze the advertisement that this user possibly like and feed back to the down load application program in the STB, the down load application program in the STB removes to download corresponding video media file to the memory device of STB to the video storage server again.Detailed process is following:
At first, STB reports the film attribute information to IPTV platform side videotex system;
Secondly, the statistic analysis server in the IPTV platform side videotex system carries out data mining to user's viewing custom (for example viewing time period or/and viewing type or/and behaviors such as the viewing frequencys), analyzes this user's interest video;
Once more, the file address that will analyze the user's interest video of gained of the statistic analysis server in the IPTV platform side videotex system feeds back to the down load application program in the STB;
The 4th, the video storage server in down load application program in the STB and the IPTV platform side videotex system connects, and according to the file address foradownloaded video file of the statistic analysis server in IPTV platform side videotex system feedback;
The 5th, the video file that the down load application procedure stores in the STB is downloaded.
Provided by the invention one more preferred embodiment in; The STB built-in system is the video file of effective managed storage at memory device; Used a unidirectional round-robin queue to be used for managing advertisement and play order, a formation that is used for eliminating expired video file also has been set simultaneously, in memory device in apart from the time period threshold value T of current time access times be less than the video file deletion of N; Above-mentioned time period threshold value can be provided with arbitrarily; But more excellent value is 24 hours, 48 hours, 72 hours, and above-mentioned times N also can be provided with arbitrarily, is preferably the positive integer less than 5.
Said unidirectional round-robin queue is used to be responsible for safeguarding the ad playing order, and its each node is as shown in Figure 3, and it comprises following content at least:
MD5 representes the video file sign;
Rank representes to be used for the value that sorts in formation;
Location is used for indicating the memory location of video media file at the STB memory device;
And pointer that points to next node.
After every then video media file downloads on the STB Flash storage medium, construct a node as shown in Figure 3 and fill MD5, Rank, Location, new node is inserted in the unidirectional round-robin queue according to its Rank value for it, as shown in Figure 4.Can also comprise following technical characterictic in the another kind of more detailed execution mode: after every then video (such as advertisement) is play, move after representing the pointer of current displaying video, point to the next node of formation.After STB start next time, player finds the correspondent advertisement media file to play according to the node of pointer indication.
In order to keep the real-time of video file (for example advertisement), need all be set certain storage period for every then video, expired video file needs deletion.After video media file downloads to STB,, be inserted into the formation (from nearest video of out-of-service time, its representation node is inserted into the formation head) that is used for eliminating expired video file according to its term of validity attribute.The expired detection application program of advertisement in the set-top-box system is responsible for checking that this is used for the head node of the formation of superseded expired video file; If find node inefficacy out of date; Then it is removed from formation; Simultaneously, the video media file of this node representative is deleted from memory device, and removed the respective nodes in the unidirectional round-robin queue.
Simultaneously, the present invention also provides a kind of IPTV system, comprises STB, videotex system, it is characterized in that said videotex system further comprises user's viewing information database, video storage server and statistic analysis server, wherein:
The start that powers on of said STB, start hardware device, starter motor top box operating system after, start player application immediately, play a video file that is stored in the STB memory device;
Said statistic analysis server obtains user's movie record of each STB feedback and is stored in said user's viewing information database;
Said statistic analysis server carries out data mining to user's viewing custom, analyzes the advertisement that this user possibly like and feeds back to the down load application program in the STB;
Said STB comprises the down load application program, and it downloads corresponding video media file to the memory device of STB from said video storage server after receiving said feedback.
Scope of the present invention should not be limited to detail described herein and structure, and should be limited on described structure of claim and equivalent.
Claims (10)
1. the method for a displaying video in IPTV set-top-box opening process is characterized in that may further comprise the steps:
The start that powers on of step 1, STB starts hardware device;
Step 2, starter motor top box operating system;
Step 3, startup player application are play a video file that is stored in the STB memory device;
Step 4, other the application program of starting;
Step 5, entering STB initial interface are waited for user's operation.
2. as claimed in claim 1 in IPTV set-top-box opening process the method for displaying video, it is characterized in that: said video file is advertisement.
3. as claimed in claim 2 in IPTV set-top-box opening process the method for displaying video, it is characterized in that: said step 3 further comprises:
Step 3-1, STB report the film attribute information to IPTV platform side videotex system;
Statistic analysis server in step 3-2, the IPTV platform side videotex system carries out data mining to user's viewing custom, analyzes this user's interest video;
The file address that statistic analysis server in step 3-3, the IPTV platform side videotex system will be analyzed the user's interest video of gained feeds back to the down load application program in the STB;
Video storage server in down load application program in step 3-4, the STB and the IPTV platform side videotex system connects, and according to the file address foradownloaded video file of the statistic analysis server in IPTV platform side videotex system feedback;
The video file that down load application procedure stores in step 3-5, the STB is downloaded.
4. as claimed in claim 3 in IPTV set-top-box opening process the method for displaying video, it is characterized in that:
A unidirectional round-robin queue is set in the said STB is used for managing advertisement broadcast order, and a formation that is used for eliminating expired video file.
5. as claimed in claim 4 in IPTV set-top-box opening process the method for displaying video, it is characterized in that:
Said unidirectional round-robin queue comprises following content at least:
MD5 representes the video file sign;
Rank representes to be used for the value that sorts in formation;
Location is used for indicating the memory location of video media file at the STB memory device;
And pointer that points to next node.
6. as claimed in claim 5 in IPTV set-top-box opening process the method for displaying video, it is characterized in that:
The said formation that is used for eliminating expired video file is for the video file deletion that is less than N at memory device access times in apart from the time period threshold value T of current time.
7. as claimed in claim 6 in IPTV set-top-box opening process the method for displaying video, it is characterized in that:
Said time period threshold value T is 24 hours, perhaps 48 hours, perhaps 72 hours, and said times N is the positive integer less than 5.
8. as claimed in claim 5 in IPTV set-top-box opening process the method for displaying video, it is characterized in that:
Further comprise after the step 3-5:
Step 3-6, said STB are configured to a node of described unidirectional circulation team with the video media file of each download, and fill MD5, Rank, the Location value of said node, according to its Rank value new node are inserted in the unidirectional round-robin queue.
9. as claimed in claim 4 in IPTV set-top-box opening process the method for displaying video, it is characterized in that:
Said each video all is provided with a storage period, current download to STB after, STB is according to its term of validity attribute, is inserted into the said formation that is used for eliminating expired video file.
10. as claimed in claim 3 in IPTV set-top-box opening process the method for displaying video, it is characterized in that:
Said video storage server has been deposited video media file and video media file corresponding metadata at least, and said metadata comprises adline, Rank value, the term of validity at least.
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| CN201110385974.2A CN102364956B (en) | 2011-11-29 | 2011-11-29 | Method for realizing advertising in starting of Internet protocol television (IPTV) system |
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| CN103686368A (en) * | 2013-12-23 | 2014-03-26 | Tcl集团股份有限公司 | Method and device for turning on television to play cartoons and television |
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| CN104936005A (en) * | 2015-06-18 | 2015-09-23 | 深圳市茁壮网络股份有限公司 | Commercial video playback method, device and system of set top box |
| CN105635761A (en) * | 2015-12-16 | 2016-06-01 | 北京奇虎科技有限公司 | Television startup method, router, mobile terminal and television |
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| CN109547837A (en) * | 2018-12-05 | 2019-03-29 | 未来电视有限公司 | A kind of startup advertisement playback method, device, LCD TV and storage medium |
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| CN112616076A (en) * | 2020-11-30 | 2021-04-06 | 当趣网络科技(杭州)有限公司 | Startup processing method and system based on smart television, electronic device and medium |
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