WO2023169361A1

WO2023169361A1 - Information recommendation method and apparatus and electronic device

Info

Publication number: WO2023169361A1
Application number: PCT/CN2023/079846
Authority: WO
Inventors: 杨迁
Original assignee: 维沃移动通信有限公司
Priority date: 2022-03-07
Filing date: 2023-03-06
Publication date: 2023-09-14
Also published as: CN114786062A

Abstract

The present application relates to the field of communications, and discloses an information recommendation method and apparatus and an electronic device. The information recommendation method comprises: in the playback process of a target video, obtaining key information on the basis of a target image frame of the target video; and displaying recommendation information on the basis of the key information, wherein the recommendation information comprises at least one of the following: an image, a video, and a link, and the display mode of the recommendation information comprises at least one of the following: full-screen display, and displaying in a first display region, the first display region being a partial region of a playback interface of the target video.

Description

Information recommendation method, device and electronic device

Cross-references to related applications

This application claims priority to Chinese Patent Application No. 202210217364.X filed in China on March 7, 2022, the entire content of which is incorporated herein by reference.

Technical field

This application belongs to the field of communications, and specifically relates to an information recommendation method, device and electronic equipment.

Background technique

At present, the content of video creation is getting richer and richer, and users can obtain information through videos. While the user is watching the video, if he encounters some topics of interest (such as clothing appearing in the video, etc.), the user needs to switch to another application and search for information through the other application to get the required information. information and cumbersome operations.

Contents of the invention

The purpose of the embodiments of this application is to provide an information recommendation method, device and electronic device that can simplify user operations.

In the first aspect, embodiments of the present application provide an information recommendation method, which method includes: during the playback process of the target video, obtaining key information based on the target image frame of the target video; and displaying recommended information based on the key information; wherein, The recommended information includes at least one of the following: images, videos, and links; the display method of the recommended information includes at least one of the following: full-screen display; displayed in a first display area, which is part of the playback interface of the target video area.

In the second aspect, embodiments of the present application provide an information recommendation device. The information recommendation device includes: an acquisition module and a display module; the acquisition module is used to, during the playback process of the target video, based on the target image frame of the target video, Obtain key information; the display module is used to display recommended information based on the key information obtained by the acquisition module; wherein the recommended information includes at least one of the following: images, videos, and links; the display method of the recommended information includes at least one of the following: full-screen display ;Display in the first display area, which is the target video Part of the playback interface.

In a third aspect, embodiments of the present application provide an electronic device. The electronic device includes a processor and a memory. The memory stores programs or instructions that can be run on the processor. The programs or instructions are processed by the processor. When the processor is executed, the steps of the method described in the first aspect are implemented.

In a fourth aspect, embodiments of the present application provide a readable storage medium. Programs or instructions are stored on the readable storage medium. When the programs or instructions are executed by a processor, the steps of the method described in the first aspect are implemented. .

In a fifth aspect, embodiments of the present application provide a chip. The chip includes a processor and a communication interface. The communication interface is coupled to the processor. The processor is used to run programs or instructions to implement the first aspect. the method described.

In a sixth aspect, embodiments of the present application provide a computer program product, the program product is stored in a storage medium, and the program product is executed by at least one processor to implement the method as described in the first aspect.

In the embodiment of the present application, during the playback of the target video, the electronic device can obtain key information based on the target image frame of the target video; and display recommended information based on the key information; wherein the recommended information includes at least one of the following: Images, videos, links; the display method of recommended information includes at least one of the following: full-screen display; display in the first display area, which is part of the playback interface of the target video. Compared with traditional technology, When a user encounters some interesting information while watching a video, he or she needs to pause the currently playing video, switch to another application, and then search for information through the other application to obtain the required information. , the embodiment of the present application can obtain key information based on the target image frame of the target video during the playback process of the target video; and display recommended information based on the key information, thus simplifying the steps for users to view information in the video, and While watching the video, the information in the video can also be obtained, which meets the user's need to watch the video and obtain information at the same time. In this way, the user operation is simplified and the flexibility of the electronic device to play the video is improved.

Description of the drawings

Figure 1 is one of the schematic diagrams of an information recommendation method provided by an embodiment of the present application;

Figure 2 is an example schematic diagram of an interface of a mobile phone provided by an embodiment of the present application;

Figure 3 is a second schematic diagram of an example of an interface of a mobile phone provided by an embodiment of the present application;

Figure 4 is a third schematic diagram of an example of an interface of a mobile phone provided by an embodiment of the present application;

Figure 5 is a fourth schematic diagram of an example of an interface of a mobile phone provided by an embodiment of the present application;

Figure 6 is a schematic structural diagram of an information recommendation device provided by an embodiment of the present application;

Figure 7 is one of the schematic diagrams of the hardware structure of an electronic device provided by an embodiment of the present application;

FIG. 8 is a second schematic diagram of the hardware structure of an electronic device provided by an embodiment of the present application.

Detailed ways

The technical solutions in the embodiments of the present application will be clearly described below with reference to the accompanying drawings in the embodiments of the present application. Obviously, the described embodiments are part of the embodiments of the present application, but not all of the embodiments. Based on the embodiments in this application, all other embodiments obtained by those of ordinary skill in the art fall within the scope of protection of this application.

The terms "first", "second", etc. in the description and claims of this application are used to distinguish similar objects and are not used to describe a specific order or sequence. It is to be understood that the figures so used are interchangeable under appropriate circumstances so that the embodiments of the present application can be practiced in orders other than those illustrated or described herein, and that "first," "second," etc. are distinguished Objects are usually of one type, and the number of objects is not limited. For example, the first object can be one or multiple. In addition, "and/or" in the description and claims indicates at least one of the connected objects, and the character "/" generally indicates that the related objects are in an "or" relationship.

Currently, when users are watching a video, if they are interested in some information in the video, such as the clothing of the characters in the video, they can pause the video, take a screenshot of the current video, and then exit the application currently playing the video. Open another application and identify the information in the video screenshot based on the video screenshot just now to obtain the information the user needs.

However, in the above method, if the user needs to obtain relevant information, he must first save it and find the information by switching scenes or applications. Therefore, the user's behavior of switching scenes or applications will not only interrupt the current video Playback of videos can also easily lead to the loss of users of the application currently playing the video. In order to solve this problem, embodiments of the present application provide an information recommendation method. During the information recommendation process, if the user needs to obtain the information in the currently played video, he or she can use the image frames in the video during the video playback process. Get key information and display recommended information based on the key information.

The information recommendation method provided by the embodiments of the present application will be described in detail below with reference to the accompanying drawings through specific embodiments and application scenarios.

The embodiment of the present application provides an information recommendation method. Figure 1 shows an information recommendation method provided by the embodiment of the present application. Flowchart of the method. As shown in Figure 1, the information recommendation method provided by the embodiment of the present application may include the following steps 201 and 202.

Step 201: During the playback process of the target video, obtain key information based on the target image frame of the target video.

In the embodiment of the present application, the user can open the target video in the electronic device, so that the electronic device can display any image frame of the target video (for example, the target image frame) based on the target image frame of the target video, thereby The electronic device can obtain key information of the target image frame.

Optionally, in the embodiment of the present application, the electronic device can obtain the image information of the target image frame after acquiring the target image frame of the target video, so that the electronic device can parse the image information of the target image frame based on big data to obtain Get key information.

Optionally, in the embodiment of the present application, the above key information may include person information, item information, building information, text information, geographical information, etc. in the target image frame; the specific information may be determined according to actual usage requirements. In the embodiment of the present application, This does not impose any restrictions.

Optionally, in this embodiment of the present application, the above-mentioned character information may include appearance information (such as the character's appearance, etc.), characteristic information (such as the character's skin color, height, etc.) and attribute information (such as famous people) in the target image frame. the character's name, experience, etc.); the above-mentioned item information may include characteristic information of the item in the target image frame (such as the color, shape and size of the item, etc.) and attribute information (such as the purpose of the item, the material of the item, etc.); the above-mentioned building The information may include characteristic information of the building in the target image frame (such as the height of the building, the color of the building, etc.) and attribute information (such as the area where the building is located, the style of the building, the age of the building, etc.); the above text information may include the target image frame The text, feature information (such as the font type of the text, etc.) and attribute information (such as the source of the poems appearing in the text, etc.); the above geographical information can include the scenery information in the target image frame (such as the scenic spots in the image) name, geographical location, etc.), attribute information (such as the name of the city in the image, city history, etc.).

Optionally, in this embodiment of the present application, the above key information is text information generated by the electronic device according to the image information of the target image frame and converting the image information of the target image frame.

Optionally, in this embodiment of the present application, the electronic device can perform image recognition processing on the target image frame based on big data to identify all the information of the image in the target image frame.

In the embodiment of the present application, after acquiring the image information of the target image frame, the electronic device can convert the image information of the target image frame into text information, so that key information can be obtained.

For example, if the image information of the target image frame acquired by the electronic device is an orange-red scarf with trademark A, the electronic device can convert the image information of the orange-red scarf with trademark A into: A brand, orange, scarf and other text information.

For another example, if the image information of the target image frame acquired by the electronic device is an animated character C of Company B, the electronic device can convert the image information with the animated character C of Company B into: Company B, animated character C and other text information.

Optionally, in the embodiment of the present application, before "obtaining key information based on the target image frame of the target video" in the above step 201, the information recommendation method provided by the embodiment of the present application also includes the following step 301.

Step 301: When the image content of the first image frame meets the preset condition, the electronic device determines the first image frame as the target image frame.

Optionally, in this embodiment of the present application, the electronic device can detect the image content of at least one frame in the target video in real time. When the image content of the first image frame meets the preset condition, the electronic device converts the first image frame into Determine the target image frame.

Optionally, in this embodiment of the present application, the above-mentioned preset conditions may be set by the user, or may be default conditions of the electronic device.

Optionally, in the embodiment of the present application, before "obtaining key information based on the first image frame of the first video" in the above step 201, the information recommendation method provided by the embodiment of the present application also includes the following steps 501 and Step 502.

Step 501: The electronic device receives the user's second input to the second image frame in the target video.

Optionally, in this embodiment of the present application, the above-mentioned second input may be the user's click input or long press input on the second image frame, etc., to trigger the electronic device to determine the second image frame as the target image frame.

Step 502: The electronic device responds to the second input and determines the second image frame as the target image frame.

In this embodiment of the present application, after receiving the user's second input to the second image frame, the electronic device determines the second image frame as the target image frame.

It should be noted that the second image frame may be the same as the first image frame, or the second image frame may be different from the first image frame.

In the embodiment of the present application, the electronic device can automatically determine the target image frame, or determine the target image frame based on the user's input of any frame in the target video. In this way, the electronic device can determine the target image frame in a more flexible manner.

Step 202: The electronic device displays recommended information based on the key information.

In the embodiment of this application, the recommended information includes at least one of the following: images, videos, and links.

Optionally, in this embodiment of the present application, the display method of the recommended information includes at least one of the following: full-screen display; display in a first display area, and the first display area is a partial area of the playback interface of the target video.

Optionally, in this embodiment of the present application, the above step 202 can be specifically implemented through the following steps 202a and 202c.

Step 202a: The electronic device converts the key information into text information, and displays the text information in a preset display mode.

Optionally, in the embodiment of the present application, when the electronic device plays the target video, the electronic device can detect the image content of at least one frame of the target video in real time, and the electronic device determines at least one image frame as the target. After the image frame, the user can be prompted for information search or matching in a preset display form in the target video.

Optionally, in this embodiment of the present application, the above-mentioned preset display format may be in the form of a pop-up window (for example, in the form of a bubble pop-up window).

For example, taking the electronic device as a mobile phone as an example, as shown in Figure 2, the mobile phone displays the target image frame of the target video in the screen display area 10, and detects the image content in the target image frame in real time, and then can detect the target image frame in the target image frame. A bubble pop-up window 11 is displayed in the upper right corner, and "Search?" is displayed in the bubble pop-up window 11, so that the user can click and input on the bubble pop-up window 11 to trigger the mobile phone to process the information in the target frame image. search.

Step 202b: The electronic device receives the user's first input of text information.

In the embodiment of the present application, after the electronic device converts key information into text information and displays the text information in a preset display mode, the user can make a first input to the text information to trigger the electronic device to display recommended information.

Optionally, in this embodiment of the present application, the above-mentioned first input may be the user's click input or long press input of text information, so as to trigger the electronic device to display recommended information according to the user's first input of text information.

Step 202c: The electronic device displays recommended information in response to the first input.

In the embodiment of the present application, after generating the recommendation information, the electronic device can insert the recommendation information into any position in the target video (such as the target position), so that the electronic device can stop playing and cancel the display of the target video, so that the electronic device can stop playing the target video from the target video. The second video starts playing at the position.

Optionally, in this embodiment of the present application, the above-mentioned target position may be the position of the starting video frame image of the target video, the position of any intermediate video frame image (for example, the position of the next frame image of the target image frame), and the position of the target video frame. The specific position of the ending video frame image can be determined according to the implementation situation, and is not subject to any limitations in the embodiments of this application.

For example, if the position of the target image frame of the target video is the fifth frame of the target video, the electronic device may use the recommendation information as the fifth frame of the first video after playing the fifth video frame image of the target video. Six video frame images are displayed, and after the recommendation information is played, continue to play the original sixth video frame image of the target video as the seventh video frame image of the target video, and so on, until all the original videos of the target video are played. After the frame images are played, it can be understood that if the target video is a video with ten frames of images, after the electronic device inserts the recommendation information into the target position in the target video, the target video will be a video with eleven frames of images.

Optionally, in the embodiment of this application, the electronic device can display the recommended information in the form of a full screen, or the electronic device can display the recommended information in the form of a split screen or a pop-up window. The specific information can be determined according to the actual usage. The implementation of this application There are no restrictions on this.

Optionally, in the embodiment of the present application, the recommended information may be a picture; or the recommended information may be a video including one frame of image or multiple frames of images; or the recommended information may be an animated picture; the specifics may be determined according to the implementation situation It is determined that the embodiments of this application do not impose any limitations here.

For example, with reference to Figure 2, as shown in Figure 3, after the mobile phone generates the recommendation information, it can pause the playback and cancel the display of the target video, and display the recommendation information in full screen form in the screen display area 10.

In the embodiment of the present application, the electronic device can insert the recommendation information into the target video and display the recommendation information in a full-screen form. The electronic device can also fuse the recommendation information with the target image frame of the target video to simultaneously play the target video and the target video. Recommended information, thus, improves the flexibility of electronic devices to play videos.

Optionally, in this embodiment of the present application, before "displaying recommended information" in step 202c, the information recommendation method provided by this embodiment of the present application further includes the following steps 401 and 402.

Step 401: The electronic device searches based on the text information and obtains search result information corresponding to the text information.

In the embodiment of the present application, after obtaining the text information, the electronic device can call other applications (such as search engines and other applications) in the electronic device and perform a search based on the text information to obtain search information corresponding to the text information. result.

Optionally, in the embodiment of the present application, the electronic device can call a search engine and search for text information to obtain search result information corresponding to the text information; or, the electronic device can call an application program corresponding to the text information, and Search the text information to obtain search result information corresponding to the text information; the specific information can be determined based on actual use, and the embodiments of the present application do not impose any limitations here.

Step 402: The electronic device generates recommendation information based on the search result information.

In the embodiment of the present application, after obtaining the search result information corresponding to the text information, the electronic device can generate recommendation information corresponding to the search result information based on the search result information.

Optionally, in the embodiment of the present application, the electronic device can generate recommendation information including the search result information based on the search result information; or the electronic device can generate recommendation information corresponding to the search result information based on the search result information; or, the electronic device can The device can generate recommendation information related to the search result information based on the search result information; the specific information can be determined based on actual use, and the embodiments of the present application do not impose any restrictions here.

In the embodiment of the present application, the electronic device can search to obtain search result information corresponding to the text information based on the text information, and generate recommendation information based on the search result information, so that the electronic device can display the recommended information in the screen display area, so , which improves the flexibility of electronic devices for information recommendation.

Optionally, in this embodiment of the present application, "displaying recommended information" in the above-mentioned step 202 can be specifically implemented through the following steps 202d to 202f.

Step 202d: The electronic device displays recommended information, the first control and the second control.

In this embodiment of the present application, the first control may be a video close control.

In the embodiment of this application, the second control is a time control for displaying recommended information. After the display time specified by the second control ends, the recommended information is closed and the target video continues to be played.

In the embodiment of the present application, after generating the recommendation information, the electronic device can fuse the recommendation information with the target image frame to generate a fused target image frame. The fused target image frame includes the target image frame of the target video and the recommendation information, so that the electronic device can simultaneously play the target video and recommendation information from the position of the target image frame.

Optionally, in this embodiment of the present application, the electronic device can display the recommendation information in the form of a pop-up window in the playback interface of the target video; or the electronic device can display the recommendation information in the form of a floating window in the playback interface of the target video; or , the electronic device can divide the screen display area into two display areas, display the playback interface of the target video in the first display area, and display the recommendation information in the second display area.

Optionally, in this embodiment of the present application, the electronic device can use the central axis of the screen of the electronic device as a dividing line to divide the screen into two screen areas, each of which displays one area (for example, a first display area and a second display area). display area) to display the corresponding video in the window; alternatively, the electronic device can use the diagonal line of the electronic device screen as a dividing line to divide the screen into two screen areas, and each screen area displays one area respectively (for example, the a display area and second display area) to display the corresponding video in the display area; alternatively, the electronic device can divide the screen into two screen areas with different preset areas, and each screen area displays one area respectively (for example, the first display area and the second display area). second display area) to display the corresponding video in the display area; the details can be determined according to actual usage requirements, and are not limited in the embodiments of this application.

Optionally, in this embodiment of the present application, the central axis of the screen may be the vertical central axis or the horizontal central axis of the screen. The diagonal line of the above screen can be any diagonal line of the screen.

For example, in conjunction with Figure 2, as shown in Figure 4, the mobile phone can divide the screen display area 10 into two display areas, display the playback interface of the target video in the first display area 12, and display recommendation information in the second display area 13 .

Step 202e: The electronic device receives the user's third input to the first control.

In this embodiment of the present application, the user can input the first control to trigger the electronic device to close the recommended information.

Optionally, in this embodiment of the present application, the third input may be the user's click input or long press input on the first control, etc., to trigger the electronic device to close the recommended information.

Step 202f: In response to the third input, the electronic device closes the recommended information and continues to play the target video.

In this embodiment of the present application, after receiving the user's third input to the first control, the electronic device closes the recommendation information and continues to play the target video.

For example, with reference to Figure 4, as shown in Figure 5, the mobile phone displays the playback interface of the target video in the first display area 12, displays the recommended information in the second display area 13, and displays "Jump" in the display interface of the recommended information. "Skip" control 15 and "Countdown 20s" control 16, so that the user can click the "Skip" control 15 to make the mobile phone stop displaying recommended information and start playing the target video.

In the embodiment of the present application, the electronic device can receive the user's input of recommendation information while displaying the target video, so that the electronic device can choose to turn off the recommendation information. This improves the flexibility of the electronic device in playing the second video.

Optionally, in this embodiment of the present application, after the above-mentioned step 202, the information recommendation method provided by the embodiment of the present application further includes the following steps 601 and 602.

Step 601: The electronic device receives the user's fourth input of recommended information.

In this embodiment of the present application, after the electronic device displays the recommended information, the user can perform a fourth input on the recommended information to trigger the electronic device to update the display parameters of the recommended information.

Step 602: The electronic device responds to the fourth input and updates the display parameters of the recommended information.

In the embodiment of the present application, the display parameters include at least one of the following: display position and display area size.

Optionally, in this embodiment of the present application, the user can input the recommended information to trigger the electronic device to update the display position or display area size of the recommended information.

Optionally, in the embodiment of the present application, the information recommendation method provided by the embodiment of the present application further includes the following steps 701 and 702, or includes the following steps 703 and 704.

Step 701: When the display mode of the recommended information is full-screen display, the electronic device receives the fifth input of the recommended information from the user.

In this embodiment of the present application, the fifth input is the user's input to update the display mode of the recommended information to be displayed in the first display area.

Step 702: The electronic device responds to the fifth input and continues to play the target video.

Step 703: When the display mode of the recommended information is to be displayed in the first display area, the electronic device receives the user's sixth input of the recommended information.

In the embodiment of the present application, the above-mentioned sixth input is the user's input to update the display mode of the recommended information to full-screen display.

Step 704: The electronic device responds to the sixth input and pauses playing the target video.

Optionally, in this embodiment of the present application, after receiving the user's sixth input of recommendation information, the electronic device may pause the playback of the target video.

The embodiment of the present application provides an information recommendation method. In the embodiment of the present application, during the playback process of the target video, the electronic device can obtain key information based on the target image frame of the target video; and display the recommended information based on the key information; Wherein, the recommended information includes at least one of the following: images, videos, and links; the display method of the recommended information includes at least one of the following: full-screen display; displayed in a first display area, which is the playback interface of the target video In some areas, compared with traditional technology, if the user encounters some interesting information while watching a video, he or she needs to pause the currently playing video, switch to another application, and then use the other application to Only by performing information search can the required information be obtained. The embodiment of the present application can obtain key information based on the target image frame of the target video during the playback process of the target video; and display recommended information based on the key information. Therefore, it simplifies The user needs to view the steps of the information in the video, and can also obtain the information in the video while watching the video, which satisfies the user's need to watch the video and obtain information at the same time. In this way, it not only simplifies the user operation, but also improves the electronic quality. Flexibility for video playback on sub-devices.

For the information recommendation method provided by the embodiments of this application, the execution subject may be an information recommendation device. In the embodiment of the present application, an information recommendation device performing an information recommendation method is used as an example to illustrate the information recommendation device provided by the embodiment of the present application.

Figure 6 shows a possible structural schematic diagram of the information recommendation device involved in the embodiment of the present application. As shown in FIG. 6 , the information recommendation device 70 may include: an acquisition module 71 and a display module 72 .

The acquisition module 71 is used to acquire key information based on the target image frame of the target video during the playback process of the target video. The display module 72 is used to display recommended information based on the key information obtained by the acquisition module 71 . Among them, the recommended information includes at least one of the following: images, videos, and links. The display method of the recommended information includes at least one of the following: full-screen display; display in the first display area, and the first display area is a partial area of the playback interface of the target video.

In a possible implementation manner, the above-mentioned information recommendation device 70 further includes: a determination module. The determination module is configured to determine the first image frame as the target image frame when the image content of the first image frame meets the preset condition before the acquisition module 71 acquires the key information based on the target image frame of the target video.

In one possible implementation, the display module 72 is specifically configured to convert key information into text information and display the text information in a preset display mode; receive the user's first input of text information; in response to the first input, Display recommended information.

In a possible implementation manner, the above-mentioned information recommendation device 70 further includes: a processing module. The processing module is configured to perform a search based on the text information before the display module 72 displays the recommended information to obtain search result information corresponding to the text information; and generate recommendation information based on the search result information.

In a possible implementation manner, the above-mentioned information recommendation device 70 further includes: a receiving module and a determining module. The receiving module is configured to receive the user's second input of the second image frame in the target video before the acquisition module 71 obtains the key information based on the first image frame of the first video. The determining module is configured to determine the second image frame as the target image frame in response to the second input received by the receiving module.

In a possible implementation manner, the display module 72 is specifically configured to display recommended information, a first control and a second control; receive the user's third input to the first control; and in response to the third input, close the recommended information, and continue playing the target video. The second control is a time control for displaying recommended information. After the display time specified by the second control ends, the recommended information is closed and the target video continues to be played.

In a possible implementation manner, the above-mentioned information recommendation device 70 further includes: a receiving module and an updating module. catch The receiving module is configured to receive the user's fourth input of the recommended information after the display module 72 displays the recommended information. An update module, configured to update the display parameters of the recommended information in response to the fourth input received by the receiving module, where the display parameters include at least one of the following: display position and display area size.

In a possible implementation manner, the above-mentioned information recommendation device further includes: a receiving module, a playing module and a pausing module. A receiving module, configured to receive a fifth input from the user to the recommended information when the display mode of the recommended information is full-screen display. The fifth input is the user's input to update the display mode of the recommended information to be displayed in the first display area. . The playing module is configured to continue playing the target video in response to the fifth input received by the receiving module. The receiving module is also configured to receive a sixth input from the user to the recommended information when the display mode of the recommended information is to be displayed in the first display area, where the sixth input is the user's request to update the display mode of the recommended information to full-screen display. enter. The pause module is configured to pause the playback of the target video in response to the sixth input received by the receiving module.

The embodiment of the present application provides an information recommendation device. Since the embodiment of the present application can obtain key information based on the target image frame of the target video during the playback process of the target video, and display the recommended information based on the key information, therefore, it simplifies The user needs to view the steps of the information in the video, and can also obtain the information in the video while watching the video, which meets the user's need to watch the video and obtain information at the same time. In this way, it not only simplifies the user operation, but also improves the electronic equipment. Flexibility in playing videos.

The information recommendation device in the embodiment of the present application may be an electronic device or a component in the electronic device, such as an integrated circuit or chip. The electronic device may be a terminal or other devices other than the terminal. For example, the electronic device can be a mobile phone, a tablet computer, a notebook computer, a handheld computer, a vehicle-mounted electronic device, a mobile internet device (Mobile Internet Device, MID), or augmented reality (AR)/virtual reality (VR). ) equipment, robots, wearable devices, ultra-mobile personal computers (UMPC), netbooks or personal digital assistants (personal digital assistants, PDA), etc., and can also be servers, network attached storage (Network Attached Storage), NAS), personal computer (PC), television (TV), teller machine or self-service machine, etc., the embodiments of this application are not specifically limited.

The information recommendation device in the embodiment of the present application may be a device with an operating system. The operating system can be an Android operating system, an ios operating system, or other possible operating systems, which are not specifically limited in the embodiments of this application.

The information recommendation device provided by the embodiments of the present application can implement each process implemented by the method embodiments of Figures 1 to 5. The process achieves the same technical effect. To avoid duplication, it will not be described again here.

Optionally, as shown in Figure 7, this embodiment of the present application also provides an electronic device M00, including a processor M01 and a memory M02. The memory M02 stores programs or instructions that can be run on the processor M01. When the program or instruction is executed by the processor M01, each step of the above information recommendation method embodiment is implemented, and the same technical effect can be achieved. To avoid duplication, the details will not be described here.

It should be noted that the electronic devices in the embodiments of the present application include the above-mentioned mobile electronic devices and non-mobile electronic devices.

FIG. 8 is a schematic diagram of the hardware structure of an electronic device implementing an embodiment of the present application.

The electronic device 100 includes but is not limited to: radio frequency unit 101, network module 102, audio output unit 103, input unit 104, sensor 105, display unit 106, user input unit 107, interface unit 108, memory 109, processor 110, etc. part.

Those skilled in the art can understand that the electronic device 100 may also include a power supply (such as a battery) that supplies power to various components. The power supply may be logically connected to the processor 110 through a power management system, thereby managing charging, discharging, and function through the power management system. Consumption management and other functions. The structure of the electronic device shown in Figure 8 does not constitute a limitation on the electronic device. The electronic device may include more or less components than shown in the figure, or combine certain components, or arrange different components, which will not be described again here. .

The processor 110 is configured to obtain key information based on the target image frame of the target video during the playback process of the target video. The processor 110 is configured to control the display unit 106 to display recommended information based on the key information. Among them, the recommended information includes at least one of the following: images, videos, and links. The display method of the recommended information includes at least one of the following: full-screen display; display in the first display area, and the first display area is a partial area of the playback interface of the target video.

Optionally, in this embodiment of the present application, the processor 110 is configured to, before acquiring key information based on the target image frame of the target video, when the image content of the first image frame meets the preset condition, convert the first image into The frame is determined as the target image frame.

Optionally, in this embodiment of the present application, the processor 110 is specifically configured to convert key information into text information, and control the display unit 106 to display the text information in a preset display mode; the user input unit 107 is used to receive the user's input on the text. First input of information; the display unit 106 is configured to display recommended information in response to the first input.

Optionally, in this embodiment of the present application, the processor 110 is configured to perform recommendation based on the text information before displaying the recommended information. Perform a search to obtain search result information corresponding to the text information; and generate recommendation information based on the search result information.

Optionally, in this embodiment of the present application, the user input unit 107 is configured to receive a second input from the user to the second image frame in the target video before acquiring key information based on the first image frame of the first video. The processor 110 is configured to determine the second image frame as the target image frame in response to the second input.

Optionally, in this embodiment of the present application, the display unit 106 is specifically used to display recommended information, the first control and the second control; the user input unit 107 is used to receive the user's third input to the first control; the processor 110 , used to close the recommendation information and continue playing the target video in response to the third input. The second control is a time control for displaying recommended information. After the display time specified by the second control ends, the recommended information is closed and the target video continues to be played.

Optionally, in this embodiment of the present application, the user input unit 107 is configured to receive the user's fourth input of the recommended information after displaying the recommended information. The processor 110 is also configured to update display parameters of the recommended information in response to the fourth input, where the display parameters include at least one of the following: display position and display area size.

Optionally, in this embodiment of the present application, the user input unit 107 is configured to receive the user's fifth input of the recommended information when the display mode of the recommended information is full-screen display, and the fifth input is the user's display of the recommended information. The mode is updated to display the input in the first display area. The processor 110 is configured to control the display unit 106 to continue playing the target video in response to the fifth input. The user input unit 107 is also configured to receive a sixth input from the user to the recommended information when the display mode of the recommended information is to be displayed in the first display area. The sixth input is that the user updates the display mode of the recommended information to full screen. Displayed input. The processor 110 is configured to pause playing the target video in response to the sixth input.

Embodiments of the present application provide an electronic device. Since the embodiment of the present application can obtain key information based on the target image frame of the target video during the playback process of the target video, and display recommendation information based on the key information, it simplifies the user's It requires the steps to view the information in the video, and while watching the video, you can also obtain the information in the video, which meets the user's need to watch the video and obtain information at the same time. In this way, it not only simplifies the user operation, but also improves the playback of electronic devices. Video flexibility.

It should be understood that in the embodiment of the present application, the input unit 104 may include a graphics processor (Graphics Processing Unit, GPU) 1041 and a microphone 1042. The graphics processor 1041 is responsible for the image capture device (GPU) in the video capture mode or the image capture mode. Process the image data of still pictures or videos obtained by cameras (such as cameras). The display unit 106 may include a display panel 1061, which may be configured in the form of a liquid crystal display, an organic light emitting diode, or the like. The user input unit 107 includes a touch panel 1071 and at least one of other input devices 1072 . touch panel 1071, also known as touch screen. The touch panel 1071 may include two parts: a touch detection device and a touch controller. Other input devices 1072 may include, but are not limited to, physical keyboards, function keys (such as volume control keys, switch keys, etc.), trackballs, mice, and joysticks, which will not be described again here.

Memory 109 may be used to store software programs as well as various data. The memory 109 may mainly include a first storage area for storing programs or instructions and a second storage area for storing data, wherein the first storage area may store an operating system, an application program or instructions required for at least one function (such as a sound playback function, Image playback function, etc.) etc. Additionally, memory 109 may include volatile memory or nonvolatile memory, or memory 109 may include both volatile and nonvolatile memory. Among them, non-volatile memory can be read-only memory (Read-Only Memory, ROM), programmable read-only memory (Programmable ROM, PROM), erasable programmable read-only memory (Erasable PROM, EPROM), electrically removable memory. Erase programmable read-only memory (Electrically EPROM, EEPROM) or flash memory. Volatile memory can be random access memory (Random Access Memory, RAM), static random access memory (Static RAM, SRAM), dynamic random access memory (Dynamic RAM, DRAM), synchronous dynamic random access memory (Synchronous DRAM, SDRAM), double data rate synchronous dynamic random access memory (Double Data Rate SDRAM, DDRSDRAM), enhanced synchronous dynamic random access memory (Enhanced SDRAM, ESDRAM), synchronous link dynamic random access memory (Synch link DRAM) , SLDRAM) and direct memory bus random access memory (Direct Rambus RAM, DRRAM). Memory 109 in embodiments of the present application includes, but is not limited to, these and any other suitable types of memory.

The processor 110 may include one or more processing units; optionally, the processor 110 integrates an application processor and a modem processor, where the application processor mainly handles operations related to the operating system, user interface, application programs, etc., Modem processors mainly process wireless communication signals, such as baseband processors. It can be understood that the above modem processor may not be integrated into the processor 110 .

Embodiments of the present application also provide a readable storage medium. Programs or instructions are stored on the readable storage medium. When the program or instructions are executed by a processor, each process of the above information recommendation method embodiment is implemented, and the same can be achieved. The technical effects will not be repeated here to avoid repetition.

Wherein, the processor is the processor in the electronic device described in the above embodiment. The readable storage medium includes computer readable storage media, such as computer read-only memory ROM, random access memory RAM, magnetic disk or optical disk, etc.

An embodiment of the present application further provides a chip. The chip includes a processor and a communication interface. The communication interface is coupled to the processor. The processor is used to run programs or instructions to implement the above information recommendation method embodiment. Each process can achieve the same technical effect. To avoid duplication, it will not be described again here.

It should be understood that the chips mentioned in the embodiments of this application may also be called system-on-chip, system-on-a-chip, system-on-a-chip or system-on-chip, etc.

Embodiments of the present application provide a computer program product. The program product is stored in a storage medium. The program product is executed by at least one processor to implement each process of the above information recommendation method embodiment, and can achieve the same technical effect. , to avoid repetition, we will not go into details here.

It should be noted that, in this document, the terms "comprising", "comprises" or any other variations thereof are intended to cover a non-exclusive inclusion, such that a process, method, article or device that includes a series of elements not only includes those elements, It also includes other elements not expressly listed or inherent in the process, method, article or apparatus. Without further limitation, an element defined by the statement "comprises a..." does not exclude the presence of additional identical elements in a process, method, article or apparatus that includes that element. In addition, it should be pointed out that the scope of the methods and devices in the embodiments of the present application is not limited to performing functions in the order shown or discussed, but may also include performing functions in a substantially simultaneous manner or in reverse order according to the functions involved. Functions may be performed, for example, the methods described may be performed in an order different from that described, and various steps may be added, omitted, or combined. Additionally, features described with reference to certain examples may be combined in other examples.

Through the above description of the embodiments, those skilled in the art can clearly understand that the methods of the above embodiments can be implemented by means of software plus the necessary general hardware platform. Of course, it can also be implemented by hardware, but in many cases the former is better. implementation. Based on this understanding, the technical solution of the present application can be embodied in the form of a computer software product that is essentially or contributes to the existing technology. The computer software product is stored in a storage medium (such as ROM/RAM, disk , optical disk), including several instructions to cause a terminal (which can be a mobile phone, computer, server, or network device, etc.) to execute the methods described in various embodiments of this application.

The embodiments of the present application have been described above in conjunction with the accompanying drawings. However, the present application is not limited to the above-mentioned specific implementations. The above-mentioned specific implementations are only illustrative and not restrictive. Those of ordinary skill in the art will Inspired by this application, many forms can be made without departing from the purpose of this application and the scope protected by the claims, all of which fall within the protection of this application.

Claims

An information recommendation method, the method includes:

During the playback of the target video, key information is obtained based on the target image frame of the target video;

Based on the key information, display recommended information;

Wherein, the recommended information includes at least one of the following: images, videos, links;

The display method of the recommended information includes at least one of the following: full-screen display; display in a first display area, and the first display area is a partial area of the playback interface of the target video.
The method according to claim 1, wherein before obtaining key information based on the target image frame of the target video, the method further includes:

When the image content of the first image frame satisfies the preset condition, the first image frame is determined as the target image frame.
The method according to claim 1, wherein displaying recommended information based on the key information includes:

Convert the key information into text information and display the text information in a preset display mode;

Receive the user's first input of the text information;

In response to the first input, recommendation information is displayed.
The method according to claim 3, wherein before displaying the recommended information, the method further includes:

Search according to the text information to obtain search result information corresponding to the text information;

Based on the search result information, recommendation information is generated.
The method according to claim 1, wherein before obtaining key information based on the first image frame of the first video, the method further includes:

receiving a second input from the user to a second image frame in the target video;

In response to the second input, the second image frame is determined as the target image frame.
The method according to claim 1, wherein the displaying recommended information includes: displaying recommended information, a first control and a second control;

Receive a third input from the user to the first control;

In response to the third input, close the recommendation information and continue playing the target video;

The second control is a time control for displaying the recommended information. After the display time specified by the second control ends, the recommended information is closed and the target video continues to be played.
The method according to claim 1, wherein after displaying the recommendation information, the method further includes:

Receive a fourth input from the user regarding the recommended information;

In response to the fourth input, display parameters of the recommended information are updated, and the display parameters include at least one of the following: display position and display area size.
The method of claim 1, wherein,

When the display mode of the recommended information is full-screen display, receiving a fifth input from the user on the recommended information, the fifth input is that the user updates the display mode of the recommended information to the first display mode. area for display input;

In response to the fifth input, continue playing the target video;

When the display mode of the recommended information is to be displayed in the first display area, receiving a sixth input from the user to the recommended information, where the sixth input is that the user updates the display mode of the recommended information. For input displayed in full screen;

In response to the sixth input, the target video is paused.
An information recommendation device, the information recommendation device includes: an acquisition module and a display module;

The acquisition module is used to obtain key information based on the target image frame of the target video during the playback process of the target video;

The display module is configured to display recommended information based on the key information obtained by the acquisition module;

Wherein, the recommended information includes at least one of the following: images, videos, links;

The display method of the recommended information includes at least one of the following: full-screen display; display in a first display area, and the first display area is a partial area of the playback interface of the target video.
An electronic device, including a processor and a memory, the memory stores programs or instructions that can be run on the processor, and when the programs or instructions are executed by the processor, any one of claims 1-8 is implemented. The steps of the information recommendation method described in the item.
A computer program product executed by at least one processor to implement the claims Find the steps of the information recommendation method described in any one of 1-8.
A chip, the chip includes a processor and a communication interface, the communication interface is coupled to the processor, and the processor is used to run programs or instructions to implement the information as described in any one of claims 1-8 Recommended method steps.
A readable storage medium on which programs or instructions are stored. When the programs or instructions are executed by a processor, the steps of the method according to any one of claims 1-8 are implemented.