WO2023092993A1 - Service processing method and electronic device - Google Patents

Abstract

A service processing method and an electronic device, which relate to the technical field of the Internet. The method comprises: in response to a participation instruction of a target service, displaying a service page of the target service (S101); in response to an enable instruction of the target service, controlling, within a preset execution duration, a virtual item to appear from a preset position of the service page, and to move toward a target area where a target interaction object is located, wherein the virtual item is a virtual item associated with the service object (S103); and when the execution of the target service ends, displaying target association information of the service object (S105).

Description

Business processing method and electronic device

This disclosure is based on a Chinese patent application with application number 202111396754.X and a filing date of November 23, 2021, and claims the priority of this Chinese patent application. The entire content of this Chinese patent application is hereby incorporated by reference into this application.

technical field

The present disclosure relates to the technical field of the Internet, and in particular to a business processing method, device, electronic equipment, and storage medium.

Background technique

With the development of Internet technology, all kinds of information are widely disseminated on the Internet platform, which brings great convenience to people's life and work. Generally, the introduction information of objects such as articles, applications, and novels is pushed through the Internet platform to recommend objects to users.

Contents of the invention

According to an aspect of an embodiment of the present disclosure, a business processing method is provided, including:

In response to a participation instruction of the target business, displaying a service page of the target business, the participation instruction is triggered by the target account, the service page includes a target interaction object, and the target interaction object includes an account-related image and an object-related image, so The account-related image is the image associated with the target user account, and the object-related image is the image associated with the business object corresponding to the target business; in response to the start instruction of the target business, within the preset execution time, control The virtual item appears from the preset position of the business page and moves to the target area where the target interactive object is located, and the virtual item is a virtual item associated with the business object; when the execution of the target business ends Next, display the target association information of the business object.

According to another aspect of the embodiments of the present disclosure, a service processing method is provided, including:

Displaying the business page of the target business, the background image of the business page is a space image collected by the terminal in real time, and the business page includes the target interactive object; controlling the emergence of virtual items from a preset position in the business page, and controlling all The virtual item moves from the top to the bottom of the service page; in the case of a positional deviation of the terminal, determine the positional deviation between the virtual item and the spatial image collected after the positional deviation occurs Information, based on the position offset information to control the movement of the virtual item in the business page; when the execution of the target business is completed and the cumulative business index is greater than or equal to the preset threshold, display the target association of the business object information, wherein the cumulative service index is determined based on the number of virtual items moved to the target area where the target interactive object is located.

According to another aspect of the embodiments of the present disclosure, a service processing device is provided, including:

A business page display module configured to display a business page of the target business in response to a participation instruction of the target business, the participation instruction is triggered by a target account, the business page includes a target interaction object, and the target interaction object includes an account number An associated image and an object-associated image, the account-associated image is an image associated with the target user account, and the object-associated image is an image associated with a business object corresponding to the target business;

The service execution module is configured to, in response to the start instruction of the target service, control the virtual item to appear from the preset position of the service page and move to the target area where the target interactive object is located within the preset execution time period , the virtual item is a virtual item associated with the business object;

The target related information display module is configured to display the target related information of the business object when the execution of the target service is completed.

According to another aspect of the embodiments of the present disclosure, a service processing device is provided, including:

The business page display module is configured to display the business page of the target business, the background image of the business page is a spatial image collected by the terminal in real time, and the business page includes the target interactive object;

The business execution module is configured to control the emergence of virtual items from a preset position in the business page, and control the movement of the virtual items from the top to the bottom of the business page;

The service execution module is configured to determine the location offset information between the virtual item and the spatial image collected after the location offset occurs, based on the position offset of the terminal. The offset information controls the movement of the virtual item in the service page;

The target related information display module is configured to display the target related information of the business object when the execution of the target business is completed and the accumulated business index is greater than or equal to a preset threshold, wherein the accumulated business index is based on moving to the The number of virtual items in the target area where the target interactive object is located is determined.

According to another aspect of an embodiment of the present disclosure, there is provided an electronic device, including: a processor; a memory for storing instructions executable by the processor; wherein the processor is configured to execute the instructions to implement Follow the steps below:

In response to a participation instruction of the target business, displaying a service page of the target business, the participation instruction is triggered by the target account, the service page includes a target interaction object, and the target interaction object includes an account-related image and an object-related image, so The account-related image is the image associated with the target user account, and the object-related image is the image associated with the business object corresponding to the target business; in response to the start instruction of the target business, within the preset execution time, control The virtual item appears from the preset position of the business page and moves to the target area where the target interactive object is located, and the virtual item is a virtual item associated with the business object; when the execution of the target business ends Next, display the target association information of the business object.

According to another aspect of an embodiment of the present disclosure, there is provided an electronic device, including: a processor; a memory for storing instructions executable by the processor; wherein the processor is configured to execute the instructions to implement Follow the steps below:

Displaying the business page of the target business, the background image of the business page is a space image collected by the terminal in real time, and the business page includes the target interactive object; controlling the emergence of virtual items from a preset position in the business page, and controlling all The virtual item moves from the top to the bottom of the service page; in the case of a positional deviation of the terminal, determine the positional deviation between the virtual item and the spatial image collected after the positional deviation occurs Information, based on the position offset information to control the movement of the virtual item in the business page; when the execution of the target business is completed and the cumulative business index is greater than or equal to the preset threshold, display the target association of the business object information, wherein the cumulative service index is determined based on the number of virtual items moved to the target area where the target interactive object is located.

According to another aspect of the embodiments of the present disclosure, a non-volatile computer-readable storage medium is provided. When instructions in the non-volatile computer-readable storage medium are executed by a processor of an electronic device, the The electronic device is capable of performing the following steps:

In response to a participation instruction of the target business, displaying a service page of the target business, the participation instruction is triggered by the target account, the service page includes a target interaction object, and the target interaction object includes an account-related image and an object-related image, so The account-related image is the image associated with the target user account, and the object-related image is the image associated with the business object corresponding to the target business; in response to the start instruction of the target business, within the preset execution time, control The virtual item appears from the preset position of the business page and moves to the target area where the target interactive object is located, and the virtual item is a virtual item associated with the business object; when the execution of the target business ends Next, display the target association information of the business object.

According to another aspect of the embodiments of the present disclosure, a non-volatile computer-readable storage medium is provided. When instructions in the non-volatile computer-readable storage medium are executed by a processor of an electronic device, the The electronic device is capable of performing the following steps:

Displaying the business page of the target business, the background image of the business page is a space image collected by the terminal in real time, and the business page includes the target interactive object; controlling the emergence of virtual items from a preset position in the business page, and controlling all The virtual item moves from the top to the bottom of the service page; in the case of a positional deviation of the terminal, determine the positional deviation between the virtual item and the spatial image collected after the positional deviation occurs Information, based on the position offset information to control the movement of the virtual item in the business page; when the execution of the target business is completed and the accumulated business index is greater than or equal to the preset threshold, display the target association of the business object information, wherein the cumulative service index is determined based on the number of virtual items moved to the target area where the target interactive object is located.

According to another aspect of the embodiments of the present disclosure, there is provided a computer program product including instructions, which, when run on a computer, cause the computer to perform the following steps:

In response to a participation instruction of the target business, displaying a service page of the target business, the participation instruction is triggered by the target account, the service page includes a target interaction object, and the target interaction object includes an account-related image and an object-related image, so The account-related image is the image associated with the target user account, and the object-related image is the image associated with the business object corresponding to the target business; in response to the start instruction of the target business, within the preset execution time, control The virtual item appears from the preset position of the business page and moves to the target area where the target interactive object is located, and the virtual item is a virtual item associated with the business object; when the execution of the target business ends Next, display the target association information of the business object.

According to another aspect of the embodiments of the present disclosure, there is provided a computer program product including instructions, which, when run on a computer, cause the computer to perform the following steps:

Displaying the business page of the target business, the background image of the business page is a space image collected by the terminal in real time, and the business page includes the target interactive object; controlling the emergence of virtual items from a preset position in the business page, and controlling all The virtual item moves from the top to the bottom of the service page; in the case of a positional deviation of the terminal, determine the positional deviation between the virtual item and the spatial image collected after the positional deviation occurs Information, based on the position offset information to control the movement of the virtual item in the business page; when the execution of the target business is completed and the cumulative business index is greater than or equal to the preset threshold, display the target association of the business object information, wherein the cumulative service index is determined based on the number of virtual items moved to the target area where the target interactive object is located.

Description of drawings

Fig. 1 is a flowchart of a business processing method according to an exemplary embodiment;

Fig. 2 is a schematic diagram of a service page provided according to an exemplary embodiment;

Fig. 3 is a flow chart of acquiring an account-associated image in response to a participation instruction according to an exemplary embodiment;

Fig. 4 is a schematic diagram of a preset page including a preset image capture area according to an exemplary embodiment;

Fig. 5 is a schematic diagram of another service page provided according to an exemplary embodiment;

Fig. 6 is a schematic diagram of a process of executing a target service on a service page according to an exemplary embodiment;

Fig. 7 is a schematic diagram of a service page displaying target related information according to an exemplary embodiment;

Fig. 8 is a schematic diagram of a service page displaying service participation operation information provided according to an exemplary embodiment;

Fig. 9 is a schematic diagram of a service page showing detailed service information according to an exemplary embodiment;

Fig. 10 is a schematic diagram of a service page displaying service profile information provided according to an exemplary embodiment;

Fig. 11 is a schematic diagram of pages in a service processing process according to an exemplary embodiment;

Fig. 12 is a block diagram of a service processing device according to an exemplary embodiment;

Fig. 13 is a block diagram showing an electronic device for service processing according to an exemplary embodiment.

Detailed ways

It should be noted that the user information involved in this disclosure (including but not limited to user equipment information, such as terminal location offset; user personal information, such as face images, account images, etc.) and data (including but not limited to The displayed data, analyzed data, etc.) are all information and data authorized by the user or fully authorized by all parties.

In the related technology, by presenting the object introduction information to the user for object recommendation, the user only views the relevant introduction information, the user has a weak sense of participation and poor interactivity, and the object introduction information that is easy to be pushed is ignored and blocked, resulting in The effect of object promotion is poor, and a large amount of invalid information is pushed, which also causes waste of recommendation system resources and degradation of system performance.

An embodiment of the present disclosure provides a service processing method, which is executed by a terminal. In some embodiments, the terminal includes but is not limited to a smart phone, a smart speaker, a digital assistant, an augmented reality (Augmented Reality, AR)/virtual reality (Virtual Reality, VR) devices, smart wearable devices and other types of electronic devices. Alternatively, the service processing method is executed based on an application program or an operating system running on the terminal. In some embodiments, the operating system running on the terminal includes but not limited to Android system, IOS system, linux (an operating system), windows (an operating system) and so on.

Fig. 1 is a flow chart showing a service processing method according to an exemplary embodiment. As shown in Fig. 1 , the method is executed by a terminal, and includes the following steps S101-S105.

In step S101, in response to the participation instruction of the target business, a service page of the target business is displayed.

Wherein, the service page includes a target interaction object generated based on an account-associated image and an object-associated image, the account-associated image is an image associated with the target user account, the object-associated image is an image associated with a business object corresponding to the target business, and the target interaction object is used to Participate in the execution of the target business.

The target user account is the user account that currently triggers the participation instruction, for example, the image associated with the account is an account avatar, a user image, and the like. The target business is the activity used to promote the business object, and the business page is the page used to execute the target business, where the business object is the object to be promoted, for example, the business object is an application, article, novel, etc., and the object-associated image of the business object These are object images, images including object brand information, object logo images, and historical object images (such as images of previous generations of the object).

In some embodiments, the above-mentioned participation instruction is triggered on the startup page of the application. For example, the startup page is set with a preset operation area for triggering participation in the target business, and the participation instruction is triggered by clicking on the preset operation area; or, the startup page Display multimedia resources associated with business objects, and trigger participation instructions based on preset operations (such as shaking) during the multimedia resource display process.

In some embodiments, the above-mentioned participation instruction is triggered on an information flow page, and the information flow page displays multimedia resources associated with business objects. For example, the participation instruction is triggered based on preset controls on the information flow page, or based on other preset operations. In some embodiments, the multimedia resource associated with the business object is a multimedia resource used to introduce the business object. The multimedia resources include static resources such as graphics and text, or dynamic resources such as short videos.

Taking the business object as potato chips as an example, as shown in FIG. 2, FIG. 2 is a schematic diagram of a business page provided according to an exemplary embodiment, wherein the character image combined with the potato chip packaging bag in the target interaction object 201 is The object-associated image, the avatar in the target interactive object 201 is an account-associated image.

In some embodiments, displaying the service page of the target business in response to the participation instruction of the target business triggered by the target user account may include: acquiring an account-associated image and an object-associated image in response to the participation instruction; An image, generating a target interaction object; displaying a business page including the target interaction object.

In some embodiments, an image upload page is displayed, an image is uploaded through the image upload page, and the uploaded image is determined as an account-related image; or, an account-related image is obtained by capturing an image in real time, that is, the image captured in real time is determined as an account-related image. An account-associated image; or, acquire an account image (account avatar) of the target user account, and determine the account image as an account-associated image.

In some embodiments, the above-mentioned object-associated image is an object-associated image pre-configured by the business party.

In some embodiments, in the process of generating the target interactive object based on the account-related image and the object-related image, the account-related image and the object-related image are combined by combining the content and shape of the account-related image and the object-related image to obtain the target interactive object . In some embodiments, the object-associated image is a character image combined with the object, and the account-associated image can be attached to the character image, or the account-associated image can be attached around the character image to generate a target interactive object. In some embodiments, the object-associated image is a shopping cart image including objects, and the account-associated image is spliced into the shopping cart image to generate a target interactive object.

In the above-mentioned embodiment, the target interactive object is generated through the account-associated image of the target user account and the object-associated image of the business object. During the service execution process, the user interacts with the business object, which improves the user's sense of immersion and participation, and greatly improves the user experience. Interactive and fun in business execution.

In some embodiments, as shown in Figure 3, the above-mentioned response to the participation instruction, obtaining the account associated image includes the following steps S301-step S307:

In step S301, start the imaging device in response to the participation instruction;

In step S303, a preset page including a preset image capture area is displayed, and the preset image capture area displays images captured by the camera device in real time;

In step S305, face recognition is performed on images in the preset image acquisition area to obtain a face recognition result;

In step S307, if the face recognition result indicates that a face image is recognized, the recognized face image is determined as an account associated image.

That is, the face image in the preset image collection area is determined as the image associated with the account. Wherein, the face image is determined by performing face recognition on images in the preset image collection area.

In some embodiments, after the camera device is started, the image is collected, and within the preset collection time, based on the face recognition algorithm, face recognition is performed on the image captured by the camera device displayed in the preset image collection area in real time; Within the preset collection period, if the face recognition result indicates that a face image is recognized, determine the recognized face image as an account-related image. Wherein, the preset collection duration may also be referred to as a preset collection time.

In some embodiments, as shown in FIG. 4, FIG. 4 is a schematic diagram of a preset page including a preset image capture area provided according to an exemplary embodiment, and the captured images are displayed in the preset image capture area 401. image. In some embodiments, on the preset page corresponding to FIG. 4 , the account-related image is collected by the camera device, and after the account-related image is collected, it is confirmed that the user participates in the target business (that is, participates in the activity); or, on the preset page corresponding to FIG. 4 The preset confirmation control (a control for determining participation in the target business) is set in the setting page, and the user confirms participation in the target business by clicking the preset confirmation control on the preset page, etc.

In addition, it should be noted that the activation of the above camera device is authorized by the user or fully authorized by all parties.

In the above embodiment, combined with face recognition technology, the face image is automatically collected, and the collected face image is used as an account-related image, which better enhances the user's sense of participation and immersion in the business execution process, and greatly improves the business execution process. Interactivity and fun in .

In some embodiments, in response to the participation instruction, obtaining the account-associated image further includes: taking the account image of the target user account as the account-associated image when the face recognition result indicates that no face image has been recognized.

In some embodiments, if the face recognition result indicates that no face image is recognized within the preset collection time period, the account image of the target user account is used as the above-mentioned account-associated image.

In the above-mentioned embodiment, when the face image is not collected, the account image is used as the account-related image, and on the basis of improving the user's sense of participation and immersion in the process of business execution, the acquisition efficiency and success rate of the account-related image are improved .

In step S103, in response to the start instruction of the target service, control the virtual item to appear from the preset position of the service page and move to the target area where the target interactive object is located within the preset execution time.

Wherein, the preset execution duration may also be called a preset execution time or a preset service execution time, and the virtual item may also be called a preset virtual item.

In some embodiments, the activation instruction is triggered automatically (for example, automatically triggered after a second preset period of time after the business page is displayed), or triggered by operating a preset activation control, or triggered by operations such as shaking the device.

In some embodiments, the aforementioned virtual item is a virtual item associated with a business object. The preset position is set in combination with the actual page layout, for example, the target interactive object is displayed at the bottom of the business page, and the virtual item appears from the top of the business page (preset position). In some embodiments, the form in which the virtual item appears from the preset position includes but is not limited to the virtual item emerging from the preset position, extending out, and the like. It should be noted that the embodiment of the present disclosure is only described by taking any kind of virtual item as an example, and in another embodiment, at least one kind of virtual item appearing on the service page is presented through the above-mentioned implementation manner.

In some embodiments, the preset execution duration is the preset execution duration of the target service. In some embodiments, at least one virtual item is controlled to emerge from a preset position according to a preset frequency. Within the preset execution time, at least one virtual item that appears from the preset position of the business page is controlled to move to the target area where the target interactive object is located. For various virtual items, there may be some virtual items Successfully moved to the target area, there may also be some virtual items that failed to move to the target area.

In some embodiments, after displaying the business page of the target business, the above method further includes: responding to the camera start instruction, starting the camera device; updating the background image of the business page to the spatial image captured by the camera device in real time;

Correspondingly, controlling the movement of the virtual item to the target area where the target interactive object is located includes: controlling the virtual item to move along the preset direction at a preset speed; The position offset information of the item in the spatial image collected by the camera device in real time; based on the position offset information, the movement of the virtual item to the target area is controlled.

Wherein, the virtual item is a virtual item currently appearing from a preset position. Since the moving manner of each virtual item appearing from a preset position is similar, the moving process of the virtual item will be described below taking the currently appearing virtual item as an example.

As shown in FIG. 5, FIG. 5 is a schematic diagram of another business page provided according to an exemplary embodiment. In FIG. A screen image of a table with one bag is placed as a space image.

In some embodiments, the position of the terminal is shifted by twisting, shaking or moving the terminal. In some embodiments, preset sensors are combined to monitor whether the position of the terminal deviates, where the preset sensors include but are not limited to gyroscopes, gravity sensors, and the like.

In some embodiments, the aforementioned preset direction is a direction from a preset position to a preset target position, the preset target position may be called a target position, the target position is on the same line as the target interactive object, and the target position is in line with the target interactive object. The line where the target interactive object is located is perpendicular to the preset direction.

In some embodiments, as shown in FIG. 5 , the preset direction is the direction from the top to the bottom of the business page; and the target interactive object is at the bottom of the business page, and the target position is the corresponding preset position in the position point at the bottom Position points that lie on the same line in a preset direction. Then, controlling the virtual item to move in a preset direction is to control the virtual item to move from the top to the bottom of the business page.

In some embodiments, using the space image collected in real time as the background image of the business page is equivalent to placing the virtual item that appears at the preset position in the captured real space picture (space image), that is to say, the virtual item is in the The position in the real space is unchanged; correspondingly, in the process of moving the virtual object from the top to the bottom of the business page, in the case of a position shift of the terminal, a corresponding position will be generated between the virtual item and the real space screen Offset information (that is, spatial position offset information), that is, in the case of a terminal position offset, the position of the virtual item in the spatial image collected before the position offset occurs, and the position of the virtual item collected after the position offset occurs The positions in the space image of the terminal are different, so that in the case of a position deviation of the terminal, the position deviation information between the virtual item and the space image collected after the position deviation occurs can be determined. The position offset information is then converted to screen space to trigger the movement of the virtual item. That is, in the process of moving the virtual object from the top to the bottom of the business page, combined with the spatial position offset information corresponding to the virtual item, the movement of the virtual item to the target area in the business page is controlled.

In some embodiments, the virtual item is controlled on the business page to move along the first direction according to the position offset information. Wherein, the first direction is a direction perpendicular to the direction from top to bottom. That is to say, in the process of controlling the virtual object to move from the top to the bottom in the business page, it is also necessary to control the virtual object to move left and right in the business page. For example, if the location offset information indicates that the terminal has shifted to the right by the first distance, then on the service page, based on the location offset information, the virtual object is shifted to the left by the first distance, of course, while shifting to the left , the dummy still moves from top to bottom.

In some embodiments, as shown in FIG. 6, FIG. 6 is a schematic diagram of a process of executing a target business on a business page according to an exemplary embodiment. In FIG. 6, a potato chip picture 601 and a potato chip bag picture 602 are As shown in Fig. 6(a) and Fig. 6(b), the space image captured by the camera device in real time will change during the movement of the control terminal. Correspondingly, the potato chip picture 601 and the potato chip bag picture 602 The location offset information will be generated between the spatial image collected by the camera device in real time, and combined with the location offset information, control the potato chip picture 601 and the potato chip bag picture 602 on the business page to the target area where the target interactive object is located. move.

In addition, it should be noted that in practical applications, the user moves the terminal in combination with the relative positions of the virtual item and the target interactive object.

In the above-mentioned embodiment, the movement of virtual items is controlled by combining the spatial images collected in real time, and the augmented reality is integrated into the interaction process to realize the real three-dimensional scene interaction effect, which effectively improves the fun of the interaction process and further improves the interaction rate. .

In some embodiments, controlling the movement of the virtual item to the target area where the target interactive object is located includes: controlling the virtual item to move along a preset direction at a preset speed, and controlling the target interactive object to move to the current virtual item during the movement of the virtual item. The predicted end position moves.

Among them, the preset direction is the direction from the preset position to the target position, the target position and the target interactive object are on the same straight line, and the line where the target position and the target interactive object are located is perpendicular to the preset direction. The location of the virtual item that appears.

In some embodiments, by dragging the target interactive object, the target interactive object is controlled to move to the predicted end position of the virtual item, wherein the predicted end position is determined in combination with the aforementioned preset speed and preset direction.

In some embodiments, by combining the position offset information of the terminal, the target interactive object is controlled to move to the predicted end position of the virtual item.

In the above embodiment, during the movement of the virtual item at the preset speed and preset direction, the current virtual item is moved to the target area by controlling the movement of the target interactive object, which improves the convenience of the business execution operation.

In step S105, when the execution of the target business is completed, the target related information of the business object is displayed.

In some embodiments, when the execution time of the target business reaches the preset execution time, it is determined that the execution of the target business is completed, and when the execution of the target business is completed, the target related information of the business object may be displayed. Wherein, the execution duration of the target service may also be referred to as the execution time of the target service.

Wherein, the target associated information is the information associated with the object and used to trigger the display of the associated business page of the business object. In some embodiments, when the business object is a commodity, the target-associated information includes preferential information of the commodity and a display control, and the display control is a control for triggering display of a product detail page. Correspondingly, displaying target associated information includes: displaying preferential information of a business object and displaying controls.

In some embodiments, target association information is displayed on a service page, as shown in FIG. 7 , which is a schematic diagram of a service page displaying target association information provided according to an exemplary embodiment.

It can be seen from the technical solutions provided by the above embodiments of the present disclosure that the target interactive object is displayed on the business page, and the target interactive object is generated based on the account-related image and the object-related image; and in response to the start command of the target business, within the preset execution time, Control the virtual items that appear from the preset position on the business page and move to the target area where the target interactive object is located. During the business execution process, let the user interact with the business object, improve the user's sense of immersion and participation, and greatly improve the fun and Interactivity: Realize conversion in interesting business interactions, effectively improve the effect of object promotion, thereby reducing invalid information recommendations, reducing waste of resources in the recommendation system, and improving system performance.

In some embodiments, the above method further includes: in response to the confirmation instruction triggered based on the target association information, displaying the associated business page of the business object.

In some embodiments, the above-mentioned confirmation instruction is triggered by clicking on the target related information; the related business page is different according to the actual business needs; for example, when the business object is a commodity, the related business page is a product detail page.

In the above embodiment, after the execution of the business is completed, the display of the related business page is triggered in combination with the target related information, and when the user fully understands the business object by executing the target business, the switching display of the related business page is triggered, thereby better improving Object promotion effect, reduce invalid information recommendation, reduce resource waste of recommendation system, and improve system performance.

In some embodiments, the above method further includes: when any virtual item moves to the target area, hiding the target virtual item, and displaying the business increment indicator based on a preset display style; wherein, the target virtual item is moving to the target area The business increment index represents the increment of the business index generated when the target virtual item moves to the target area. Specifically, the service indicator is the data used to measure the performance of the service.

That is, when the virtual item moves to the target area, the virtual item is hidden, and the business increment indicator is displayed based on a preset display style.

In some embodiments, the above-mentioned preset display style is set in combination with practical applications, for example, while displaying business increment indicators, combined with a preset animation rendering atmosphere.

In some embodiments, when at least one virtual item includes multiple virtual items, the service increment indicators corresponding to different virtual items may be the same or different, and may be specifically configured in conjunction with actual applications.

In the above embodiment, when any virtual item moves to the target area, by hiding the virtual item, the effect of the virtual item moving into the target area is effectively rendered, and the business increment indicator is displayed in combination with the preset display style, which helps users On the basis of understanding the business execution situation, it can better render the business processing atmosphere, and then better enhance the fun of the interaction process.

In some embodiments, the above method further includes: responding to the start instruction of the target business, acquiring the type information and the quantity of virtual items moved to the target area; Based on the type information and quantity of virtual items moved to the target area, the cumulative business indicators are generated; the cumulative business indicators are displayed on the business page.

In some embodiments, the business increment indicators corresponding to different virtual items may be the same or different. In some embodiments, the unit business index corresponding to each type of virtual item is preset; and the cumulative business index is generated by combining the unit business index corresponding to each type of virtual item and the number of virtual items corresponding to this type.

In the above embodiment, the cumulative service indicators during the service execution process are displayed on the service page, so that the user can know the service execution situation in time and better improve the user experience.

In some embodiments, displaying the target related information of the business object when the execution of the target business ends includes: displaying the target related information when the execution of the target business ends and the accumulated business index is greater than or equal to a preset threshold. Wherein, the accumulative service index is determined based on the type information and the quantity of virtual items moved to the target area.

In some embodiments, the above-mentioned preset threshold is a preset lower limit of service indicators for displaying target related information. Correspondingly, target related information is displayed when the execution of the target service is completed and the accumulated service indicators are greater than or equal to the preset threshold.

In the above embodiment, when the execution of the target business is completed and the cumulative business index is greater than or equal to the preset threshold, the target related information is displayed to allow users to better participate in the target business, thereby better enhancing the fun of business execution.

In some embodiments, the above method further includes: displaying the service participation operation information of the target service when the execution of the target service ends and the cumulative service index is less than a preset threshold. Wherein, the service participation operation information is used to re-trigger the start instruction of the target service. In some embodiments, by clicking on the service participation operation information, etc., the start instruction of the target service is retriggered.

In some embodiments, as shown in FIG. 8 , FIG. 8 is a schematic diagram of a service page displaying service participation operation information provided according to an exemplary embodiment. While displaying business participation operation information (for example, the control to play again in Figure 8), the introduction information of the business completion status is displayed: for example, unfortunately, the business has not reached the standard, and we will continue to work hard. In some embodiments, after the third preset time period, the start instruction of the target service is automatically re-triggered; or the start instruction of the target service is re-triggered by clicking on the control to play again.

In the above-mentioned embodiment, when the execution of the target business is completed and the accumulated business index is less than the preset threshold, the business participation operation information of the target business is displayed, which is convenient for the user to re-participate in the target business, and thus better allows the user to participate in the execution of the target business. In the process, understand the business object and improve the effect of object promotion.

In some embodiments, the above method further includes: responding to the start instruction of the target business, recording the execution time corresponding to the target business; determining the remaining execution time according to the execution time and the preset execution time; displaying the remaining execution time on the business page. Wherein, the remaining execution duration may also be referred to as remaining execution time.

In the above-mentioned embodiment, the remaining execution time during the execution of the service is displayed on the service page, so that the user can keep abreast of the progress of the service and better improve the user experience.

In some embodiments, the above business page further includes preset business details viewing information; correspondingly, the above method further includes: displaying the business detailed information of the target business on the business page in response to a viewing instruction triggered based on the preset business details viewing information .

Wherein, the preset service details viewing information is used to trigger the display of the service details. Business details are used to introduce the execution rules of the target business in detail. As shown in FIG. 9 , FIG. 9 is a schematic diagram of a service page showing detailed service information according to an exemplary embodiment. The control corresponding to the business details in Figure 9 is the preset business details viewing information, and the display of the business details is triggered by clicking the control corresponding to the business details.

In the above-mentioned embodiment, combined with the viewing command triggered by the preset business details viewing information, the business detailed information of the target business is displayed on the business page, helping users to better understand the business execution rules, thereby increasing the participation rate of the target business and better improving interactivity.

In some embodiments, the above method further includes: during the process of displaying the detailed information of the business on the business page, suspending the accumulation of the execution time corresponding to the target business.

In the above embodiment, in the process of displaying detailed business information, by suspending the accumulation of execution time corresponding to the target business, users can better execute the target business on the basis of fully understanding the business execution mode, thereby improving the interaction rate and user experience .

In some embodiments, displaying the business page of the target business includes: displaying the business page; displaying the business profile information of the target business on the business page; hiding the business profile when the display time of the business profile information reaches the first preset duration information. Wherein, the business profile information is a general introduction to the execution rules of the target business.

In some embodiments, during the process of displaying the business profile information, the remaining display time of the business profile information is displayed (counting down). Specifically, the first preset duration is a display duration of preset business profile information.

In some embodiments, the business introduction information is displayed in a pop-up window of the business page, or a mask page is set in the business page, and the business introduction information is displayed in the mask page. As shown in FIG. 10 , FIG. 10 is a schematic diagram of a service page displaying service profile information according to an exemplary embodiment.

In the above embodiments, by first displaying the service profile information on the service page, the user is helped to quickly understand the service execution mode, and the interaction rate and user experience are improved.

In some embodiments, when recommending preset multimedia resources for a business object, the account attribute information of the user account to be recommended and the resource attribute information of preset multimedia resources are obtained, and the account attribute information and resource attribute information are input into the preset interest The identification network performs interest identification to obtain an interest index; and based on the interest index, recommends the preset multimedia resource of the business object to a corresponding user account.

In some embodiments, the above-mentioned interest index represents the user's preference for the business object corresponding to the user account to be recommended. Specifically, the preset interest recognition network is based on the account attribute information of the sample user account, the positive sample resource attribute information corresponding to the sample user account, and the negative sample resource attribute information corresponding to the sample user account, and the preset deep learning network is trained for interest recognition. of. Specifically, the account attribute information includes user gender, region and other information. Resource attribute information includes, but is not limited to, multimedia resource publisher information, resource identifiers, release dates, video frame images, audio information, playback duration, title information, and other information that can describe multimedia resources. Specifically, the positive sample resource attribute information is the resource attribute information of the multimedia resource corresponding to the sample business object whose sample user account has participated in business execution; the negative sample resource attribute information is the multimedia resource corresponding to the sample business object whose sample user account has not participated in business execution. The resource attribute information of the resource.

In the above embodiments, the recommendation of business objects is performed in combination with the interest recognition network obtained by the user's training on the business execution situation, which can better perform targeted recommendation of objects, improve the effect of object promotion, reduce the situation of invalid recommendation, and reduce the cost of the recommendation system. Waste resources and improve system performance.

In some embodiments, as shown in FIG. 11 , FIG. 11 is a schematic diagram of a page in a business processing process according to an exemplary embodiment. Specifically, after the participation instruction of the target business is triggered, the preset page shown in FIG. 11( a ) is displayed, so as to obtain an account-related image. Further, after the account-associated image is obtained, the business page showing the business profile information shown in Figure 11(b) is displayed; further, after the business profile information is displayed for the first preset duration, the page shown in Figure 11(c) is displayed Shown is the business page with the spatial image collected by the camera as the background image; further, it displays the business page that is executing the target business as shown in Figure 11(d); further, after the preset execution time, the cumulative business index In the case of greater than or equal to the preset threshold, the business page showing the target-related information shown in Figure 11(e) is displayed; and after the preset execution time, when the cumulative business index is less than the preset threshold, Figure 11(e) is displayed f) shows the business page displaying the business participation operation information.

On the basis of the above embodiments, the embodiments of the present disclosure also provide another service processing method, which is executed by the terminal, and the method includes:

Display the business page of the target business, the background image of the business page is the spatial image collected by the terminal in real time, and the business page includes the target interactive object;

Controlling the emergence of virtual items from a preset position in the business page, and controlling the movement of virtual items from the top to the bottom of the business page;

In the case of a terminal position offset, determine the position offset information between the virtual item and the spatial image collected after the position offset occurs, and control the movement of the virtual item in the business page based on the position offset information;

When the execution of the target business is completed and the cumulative business index is greater than or equal to the preset threshold, the target related information of the business object is displayed, wherein the cumulative business index is determined based on the number of virtual items moved to the target area where the target interactive object is located.

The method provided by the embodiment of the present disclosure displays the target interactive object on the business page, controls the virtual item that appears from the preset position of the business page, and moves to the target area where the target interactive object is located. After the business execution is completed and the accumulated business indicators meet the requirements Under certain circumstances, display the target related information of business objects, realize transformation in business interaction, effectively improve the effect of business promotion, thereby reducing invalid information recommendation, reducing waste of resources in the recommendation system, and improving system performance. Moreover, the process of moving the virtual object in the embodiment of the present disclosure can be regarded as a game play, which attracts users to shift the terminal so that the virtual object reaches the target area where the target interactive object is located, so as to obtain business information such as coupons, Allow users to interact with business objects during the game, enhance user immersion and participation, and greatly improve fun and interactivity.

In some embodiments, controlling the virtual item to move in the business page based on the position offset information includes: on the business page, controlling the virtual item to move in a first direction according to the position offset information, and the first direction is from top to bottom Direction is the vertical direction.

In some embodiments, displaying the target associated information of the business object includes: displaying preferential information of the business object and a display control, and the display control is used to trigger the display of the business object detail page.

In some embodiments, the method further includes: displaying cumulative business indicators on the business page.

In some embodiments, displaying the business page of the target business includes: acquiring an account-associated image and an object-associated image, where the account-associated image is an image associated with the target user account, and the object-associated image is an image associated with a business object corresponding to the target business; The account-related image and the object-related image are stitched together to obtain the target interactive object.

In some embodiments, acquiring an account-associated image includes: displaying a preset page including a preset image collection area, where images captured in real time are displayed in the preset image collection area; determining the face image in the preset image collection area as Account associated image.

In some embodiments, the method further includes: displaying the remaining execution time of the target service on the service page.

Fig. 12 is a block diagram of a service processing device according to an exemplary embodiment. Referring to Figure 12, the device includes:

The business page display module 1210 is configured to display a business page of the target business in response to a participation instruction of the target business, the participation instruction is triggered by the target account, the business page includes a target interaction object, and the target interaction object includes an account-related image and an object-related image, The account-associated image is the image associated with the account of the target user, and the object-associated image is the image associated with the business object corresponding to the target business;

The service execution module 1220 is configured to respond to the start command of the target service, and within the preset execution time, control the virtual item to appear from the preset position of the service page and move to the target area where the target interactive object is located. Virtual items associated with business objects;

The target related information display module 1230 is configured to display the target related information of the business object when the execution of the target business is completed.

In some embodiments, the above-mentioned device also includes:

The camera device starting module is configured to start the camera device in response to the camera start instruction after displaying the service page of the target service;

The background image updating module is configured to update the background image of the business page to the spatial image collected by the camera device in real time;

The business execution module 1220 includes:

The first virtual item movement control unit is configured to control the current virtual item to move along a preset direction at a preset rate, and the preset direction is a direction from a preset position to a preset target position, and the preset target position is within a distance from the target interactive object. On the same straight line, and the preset target position and the line where the target interactive object is located are perpendicular to the preset direction;

The position offset information acquisition unit is configured to control the virtual item to move along a preset direction at a preset rate, the preset direction is the direction from the preset position to the target position, the target position and the target interactive object are on the same straight line, and the target The position and the line where the target interactive object is located are perpendicular to the preset direction;

The second virtual item movement control unit is configured to control the movement of the virtual item to the target area on the business page based on the position offset information.

In some embodiments, the business execution module 1220 includes:

The third virtual item movement control unit is configured to control the virtual item to move along a preset direction at a preset rate, the preset direction is a direction from a preset position to a target position, and the target position is on the same straight line as the target interactive object, And the target position and the line where the target interactive object is located are perpendicular to the preset direction;

The interactive object movement control unit is configured to control the target interactive object to move to the predicted end position of the virtual item during the moving process of the virtual item.

In some embodiments, the target related information display module 1230 is also configured to display the target related information when the execution of the target business ends and the accumulated business index is greater than or equal to the preset threshold; wherein the accumulated business index is based on moving to the target area The type information of the virtual item and the quantity of the virtual item are determined.

In some embodiments, the above-mentioned device also includes:

The business participation operation information display module is configured to display the business participation operation information of the target business when the execution of the target business is completed and the cumulative service index is less than the preset threshold; wherein, the business participation operation information is used to re-trigger the target business. Start command.

In some embodiments, the business page display module 1210 includes:

an associated image acquiring unit configured to acquire an account-associated image and an object-associated image in response to the participation instruction;

The target interactive object generation unit is configured to generate the target interactive object based on the account-associated image and the object-associated image;

The first business page display unit is configured to display a business page including a target interactive object.

In some embodiments, the associated image acquisition module includes:

a camera device activation unit configured to activate the camera device in response to the participation instruction;

The preset page display unit is configured to display a preset page including a preset image collection area, and the preset image collection area displays images captured by the camera device in real time;

The face recognition processing unit is configured to perform face recognition on images in the preset image acquisition area to obtain a face recognition result;

The first account-associated image determining unit is configured to determine the recognized face image as the account-associated image if the face recognition result indicates that the face image has been recognized.

In some embodiments, the associated image acquisition module also includes:

The second account-associated image determining unit is configured to determine the account image of the target user account as the account-associated image when the face recognition result indicates that no face image has been recognized.

In some embodiments, the above-mentioned device also includes:

The business increment index display module is configured to hide the virtual item when the virtual item moves to the target area, and display the business increment index based on the preset display style. The business increment index represents the result of the virtual item moving to the target area. Increment of business metrics.

In some embodiments, the above-mentioned device also includes:

The execution time recording module is configured to record the execution time corresponding to the target business in response to the start instruction of the target business;

The remaining execution time determination module is configured to determine the remaining execution time according to the execution time and the preset execution time;

The remaining execution time display module is configured to display the remaining execution time on the business page.

In some embodiments, the above-mentioned device also includes:

The business data acquisition module is configured to acquire the type information and the number of virtual items moved to the target area in response to the start instruction of the target business;

The cumulative business indicator generation module is configured to generate cumulative business indicators based on the type information and the quantity of virtual items moved to the target area;

The accumulated business index display module is configured to display the accumulated business index on the business page.

In some embodiments, the service page also includes: preset service details viewing information; the above-mentioned device also includes:

The business detailed information display module is configured to display the business detailed information of the target business on the business page in response to a viewing instruction triggered based on preset business detailed viewing information.

In some embodiments, the above-mentioned device also includes:

The execution time accumulative suspension module is configured to suspend the accumulation of the execution time corresponding to the target business during the process of displaying the business details on the business page.

In some embodiments, the above-mentioned device also includes:

The related business page display module 1210 is configured to display the related business page of the business object in response to the confirmation instruction triggered based on the target related information.

In some embodiments, the business page display module 1210 includes:

The business profile information display unit is configured to display the business profile information of the target business on the business page;

The business profile information hiding unit is configured to hide the business profile information when the display time of the business profile information reaches a first preset time length.

In some other embodiments, an embodiment of the present disclosure also provides a service processing device, which includes:

The business page display module is configured to display the business page of the target business, the background image of the business page is a spatial image collected by the terminal in real time, and the business page includes the target interactive object;

The business execution module is configured to control the emergence of virtual items from a preset position in the business page, and control the virtual items to move from the top to the bottom of the business page;

The business execution module is configured to determine the position offset information between the virtual item and the spatial image collected after the position offset occurs in the case of the terminal position offset, and control the movement of the virtual item in the service page based on the position offset information ;

The target related information display module is configured to display the target related information of the business object when the execution of the target business is completed and the accumulated business index is greater than or equal to the preset threshold, wherein the accumulated business index is based on moving to the target area where the target interactive object is located The number of virtual items determined.

In some embodiments, the business execution module is configured to control the virtual item to move along a first direction in the business page according to the position offset information, and the first direction is a direction perpendicular to the direction from top to bottom.

In some embodiments, the target related information display module is configured to display preferential information of the business object and a display control, and the display control is used to trigger the display of the business object detail page.

In some embodiments, the device also includes:

The cumulative business index display module is configured to display the cumulative business index on the business page.

In some embodiments, the business page display module includes:

An associated image acquisition unit configured to acquire an account-associated image and an object-associated image, where the account-associated image is an image associated with the target user account, and the object-associated image is an image associated with a business object corresponding to the target business;

The target interactive object generation unit is configured to splice the account-related image and the object-related image to obtain the target interactive object.

In some embodiments, the associated image acquisition unit is configured to: display a preset page including a preset image acquisition area, and the preset image acquisition area displays images captured in real time; The image is determined to be an account-associated image.

In some embodiments, the device further includes: a remaining execution duration display module configured to display the remaining execution duration of the target service on the service page.

Fig. 13 is a block diagram of an electronic device for service processing according to an exemplary embodiment. The electronic device may be a terminal, and its internal structure may be as shown in Fig. 13 . The electronic device includes a processor, a memory, a network interface, a display screen and an input device connected through a system bus. Wherein, the processor of the electronic device is used to provide calculation and control capabilities. The memory of the electronic device includes a non-volatile storage medium and an internal memory. The non-volatile storage medium stores an operating system and computer programs. The internal memory provides an environment for the operation of the operating system and computer programs in the non-volatile storage medium. The network interface of the electronic device is used to communicate with an external terminal through a network connection. When the computer program is executed by the processor, a business processing method is realized. The display screen of the electronic device may be a liquid crystal display screen or an electronic ink display screen, and the input device of the electronic device may be a touch layer covered on the display screen, or a button, a trackball or a touch pad provided on the housing of the electronic device , and can also be an external keyboard, touchpad, or mouse.

Those skilled in the art can understand that the structure shown in FIG. 13 is only a block diagram of a partial structure related to the disclosed solution, and does not constitute a limitation on the electronic device to which the disclosed solution is applied. The specific electronic device can be More or fewer components than shown in the figures may be included, or some components may be combined, or have a different arrangement of components.

In an exemplary embodiment, there is also provided an electronic device, including: a processor; a memory for storing instructions executable by the processor; wherein the processor is configured to execute the instructions, so as to realize the implementation of the present disclosure. The business processing method in the example.

In an exemplary embodiment, there is also provided a non-volatile computer-readable storage medium, which enables the electronic device to execute when the instructions in the non-volatile computer-readable storage medium are executed by a processor A service processing method in an embodiment of the present disclosure.

In an exemplary embodiment, there is also provided a computer program product containing instructions, which, when run on a computer, causes the computer to execute the business processing method in the embodiments of the present disclosure.

Those of ordinary skill in the art can understand that all or part of the processes in the methods of the above embodiments can be realized by instructing related hardware through a computer program, and the computer program can be stored in a non-volatile computer-readable storage medium , when the computer program is executed, it may include the procedures of the embodiments of the above-mentioned methods. Wherein, any references to memory, storage, database or other media used in the various embodiments provided in the present application may include non-volatile and/or volatile memory. Nonvolatile memory can include read only memory (ROM), programmable ROM (PROM), electrically programmable ROM (EPROM), electrically erasable programmable ROM (EEPROM), or flash memory. Volatile memory can include random access memory (RAM) or external cache memory. By way of illustration and not limitation, RAM is available in many forms such as Static RAM (SRAM), Dynamic RAM (DRAM), Synchronous DRAM (SDRAM), Double Data Rate SDRAM (DDRSDRAM), Enhanced SDRAM (ESDRAM), Synchronous Chain Synchlink DRAM (SLDRAM), memory bus (Rambus) direct RAM (RDRAM), direct memory bus dynamic RAM (DRDRAM), and memory bus dynamic RAM (RDRAM), etc.

All the embodiments of the present disclosure can be implemented independently or in combination with other embodiments, which are all regarded as the scope of protection required by the present disclosure.

Claims (70)

1. A business processing method, comprising:

   In response to a participation instruction of the target business, displaying a service page of the target business, the participation instruction is triggered by the target account, the service page includes a target interaction object, and the target interaction object includes an account-related image and an object-related image, so The account-related image is an image associated with the target user account, and the object-related image is an image associated with a business object corresponding to the target business;

   In response to the start instruction of the target service, within the preset execution time, control the virtual item to appear from the preset position of the service page and move to the target area where the target interactive object is located, the virtual item is related to The virtual item associated with the business object;

   When the execution of the target business is completed, the target association information of the business object is displayed.
2. The business processing method according to claim 1, wherein said method further comprises:

   In response to the camera start command, start the camera device;

   updating the background image of the business page to the spatial image captured by the camera in real time;

   Controlling the movement of the virtual item to the target area where the target interactive object is located includes:

   Controlling the virtual item to move along a preset direction at a preset rate, the preset direction is a direction from the preset position to a target position, the target position is on the same line as the target interactive object, and the The straight line between the target position and the target interactive object is perpendicular to the preset direction;

   During the moving process of the virtual item, if the position of the terminal deviates, acquire positional offset information of the virtual item in the spatial image collected in real time by the camera device;

   Based on the position offset information, the virtual item is controlled to move to the target area.
3. The business processing method according to claim 1, wherein controlling the virtual item to move to the target area where the target interactive object is located comprises:

   controlling the virtual item to move along a preset direction at a preset rate, the preset direction being a direction from the preset position to a target position, the target position being on the same straight line as the target interactive object, and The line between the target position and the target interactive object is perpendicular to the preset direction;

   During the moving process of the virtual item, the target interactive object is controlled to move to the predicted end position of the virtual item.
4. The business processing method according to claim 1, wherein, when the execution of the target business ends, displaying the target related information of the business object comprises:

   When the execution of the target business is completed and the cumulative business index is greater than or equal to the preset threshold, the target related information is displayed; wherein the cumulative business index is based on the type information of the virtual item moved to the target area and the virtual The number of items is fixed.
5. The business processing method according to claim 4, wherein the method further comprises:

   When the execution of the target service is completed and the cumulative service index is less than the preset threshold, display the service participation operation information of the target service; wherein the service participation operation information is used to re-trigger the target Business start-up instructions.
6. The service processing method according to claim 1, wherein in response to the participation instruction of the target service, displaying the service page of the target service comprises:

   Responding to the participation instruction, acquiring the account-associated image and the object-associated image;

   generating the target interactive object based on the account-associated image and the object-associated image;

   The service page including the target interaction object is displayed.
7. The business processing method according to claim 6, wherein said acquiring said account associated image in response to said participation instruction comprises:

   activating a camera in response to the engagement instruction;

   Displaying a preset page including a preset image collection area, where the preset image collection area displays images captured by the camera device in real time;

   performing face recognition on the images in the preset image acquisition area to obtain a face recognition result;

   In a case where the face recognition result indicates that a face image has been recognized, the recognized face image is determined as the account-associated image.
8. The business processing method according to claim 7, wherein said acquiring said account associated image in response to said participation instruction further comprises:

   If the face recognition result indicates that no face image is recognized, the account image of the target user account is determined as the account-associated image.
9. The business processing method according to claim 1, wherein said method further comprises:

   When the virtual item moves to the target area, hide the virtual item, and display a service increment index based on a preset display style, the service increment index indicates that the virtual item moves to the target area The resulting increment of business metrics.
10. The business processing method according to claim 1, wherein said method further comprises:

    Responding to the start instruction of the target service, recording the execution time corresponding to the target service;

    determining the remaining execution time based on the execution time and the preset execution time;

    The remaining execution time is displayed on the business page.
11. The business processing method according to claim 1, wherein the method further comprises:

    Responding to the start instruction of the target service, acquiring type information and quantity of virtual items moved to the target area;

    generating a cumulative business index based on the type information of the virtual items moved to the target area and the quantity of the virtual items;

    Displaying the accumulated business indicators on the business page.
12. The business processing method according to claim 1, wherein the business page further includes preset business details viewing information; the method further comprises:

    In response to a view instruction triggered based on the preset service detail view information, the service detailed information of the target service is displayed on the service page.
13. The business processing method according to claim 12, wherein the method further comprises:

    During the process of displaying the detailed information of the business on the business page, the accumulation of the execution time corresponding to the target business is suspended.
14. The business processing method according to claim 1, wherein said method further comprises:

    In response to the confirmation instruction triggered based on the target association information, the associated business page of the business object is displayed.
15. The business processing method according to claim 1, wherein said method further comprises:

    Displaying the business profile information of the target business on the business page;

    In a case where the display duration of the business brief information reaches a first preset duration, the business brief information is hidden.
16. A business processing method, comprising:

    Displaying a service page of the target service, the background image of the service page is a spatial image collected by the terminal in real time, and the service page includes a target interactive object;

    Controlling the virtual item to appear from a preset position in the business page, and controlling the virtual item to move from the top to the bottom of the business page;

    In the case that the terminal has a position deviation, determine the position deviation information between the virtual item and the spatial image collected after the position deviation occurs, and control the virtual item to be in the position based on the position deviation information Move within the business page;

    When the execution of the target business is completed and the cumulative business index is greater than or equal to the preset threshold, the target association information of the business object is displayed, wherein the cumulative business index is based on moving to the target area where the target interactive object is located The number of virtual items is determined.
17. The service processing method according to claim 16, wherein the controlling the movement of the virtual item in the service page based on the position offset information comprises:

    In the service page, the virtual item is controlled to move along a first direction according to the position offset information, and the first direction is a direction perpendicular to a direction from the top to the bottom.
18. The business processing method according to claim 16, wherein said displaying target related information of said business object comprises:

    Displaying preferential information of the business object and a display control, the display control is used to trigger the display of the detailed page of the business object.
19. The business processing method according to claim 16, wherein the method further comprises:

    Displaying the cumulative service index on the service page.
20. The business processing method according to claim 16, wherein said displaying the business page of the target business comprises:

    Acquiring an account-associated image and an object-associated image, where the account-associated image is an image associated with a target user account, and the object-associated image is an image associated with a business object corresponding to the target business;

    Splicing the account-related image and the object-related image to obtain the target interactive object.
21. The business processing method according to claim 20, wherein said acquiring an account-associated image comprises:

    Displaying a preset page including a preset image acquisition area, where the preset image acquisition area displays images captured in real time;

    Determining the face image in the preset image collection area as the account associated image.
22. The business processing method according to claim 16, wherein the method further comprises:

    The remaining execution time of the target business is displayed on the business page.
23. A business processing device, comprising:

    A business page display module configured to display a business page of the target business in response to a participation instruction of the target business, the participation instruction is triggered by a target account, the business page includes a target interaction object, and the target interaction object includes an account number An associated image and an object-associated image, the account-associated image is an image associated with the target user account, and the object-associated image is an image associated with a business object corresponding to the target business;

    The service execution module is configured to, in response to the start instruction of the target service, control the virtual item to appear from the preset position of the service page and move to the target area where the target interactive object is located within the preset execution time period , the virtual item is a virtual item associated with the business object;

    The target related information display module is configured to display the target related information of the business object when the execution of the target service is completed.
24. The service processing device according to claim 23, wherein the device further comprises:

    The camera device starting module is configured to start the camera device in response to the camera start instruction after displaying the service page of the target service;

    The background image update module is configured to update the background image of the business page to the spatial image collected by the camera device in real time;

    The business execution module includes:

    The first virtual item movement control unit is configured to control the virtual item to move along a preset direction at a preset rate, and the preset direction is a direction from the preset position to a target position, and the target position is the same as the target position The target interactive object is on the same straight line, and the target position and the straight line where the target interactive object is located are perpendicular to the preset direction;

    The position offset information acquisition unit is configured to acquire the position offset of the virtual item in the spatial image collected in real time by the camera device when the position of the terminal is offset during the moving process of the virtual item. transfer information;

    The second virtual item movement control unit is configured to control the movement of the virtual item to the target area based on the position offset information.
25. The service processing device according to claim 23, wherein the service execution module comprises:

    The third virtual item movement control unit is configured to control the virtual item to move along a preset direction at a preset rate, and the preset direction is a direction from the preset position to a target position, and the target position is the same as the target position The target interactive object is on the same straight line, and the target position and the straight line where the target interactive object is located are perpendicular to the preset direction;

    The interactive object movement control unit is configured to control the target interactive object to move to the predicted end position of the virtual item during the moving process of the virtual item.
26. The service processing device according to claim 23, wherein,

    The target related information display module is further configured to display the target related information when the execution of the target business is completed and the accumulated business index is greater than or equal to a preset threshold; wherein the accumulated business index is based on moving to The type information and quantity of virtual items in the target area are determined.
27. The service processing device according to claim 26, wherein the device further comprises:

    The business participation operation information display module is configured to display the business participation operation information of the target business when the execution of the target business is completed and the accumulated business index is less than the preset threshold; wherein, the business The participation operation information is used to re-trigger the start instruction of the target service.
28. The service processing device according to claim 23, wherein the service page display module comprises:

    An associated image acquiring unit configured to acquire the account-associated image and the object-associated image in response to the participation instruction;

    A target interactive object generating unit configured to generate the target interactive object based on the account-associated image and the object-associated image;

    The first service page display unit is configured to display the service page including the target interaction object.
29. The business processing device according to claim 28, wherein the associated image acquisition module includes:

    a camera activation unit configured to activate the camera in response to the participation instruction;

    The preset page display unit is configured to display a preset page including a preset image collection area, and the preset image collection area displays images captured by the camera device in real time;

    A face recognition processing unit configured to perform face recognition on images in the preset image acquisition area to obtain a face recognition result;

    The first account-associated image determining unit is configured to determine the recognized face image as the account-associated image if the face recognition result indicates that a face image has been recognized.
30. The business processing device according to claim 29, wherein the associated image acquisition module further comprises:

    The second account-associated image determining unit is configured to determine the account image of the target user account as the account-associated image when the face recognition result indicates that no face image has been recognized.
31. The service processing device according to claim 23, wherein the device further comprises:

    The business increment index display module is configured to hide the virtual item when the virtual item moves to the target area, and display the business increment index based on a preset display style, and the business increment index represents The increment of the service index generated by the moving of the virtual item to the target area.
32. The service processing device according to claim 23, wherein the device further comprises:

    The execution time recording module is configured to record the execution time corresponding to the target service in response to the start instruction of the target service;

    The remaining execution duration determination module is configured to determine the remaining execution duration based on the execution duration and the preset execution duration;

    The remaining execution time display module is configured to display the remaining execution time on the business page.
33. The service processing device according to claim 23, wherein the device further comprises:

    The business data acquisition module is configured to acquire the type information and the number of virtual items moved to the target area in response to the start instruction of the target business;

    A cumulative business index generating module configured to generate a cumulative business index based on the type information of the virtual items moved to the target area and the quantity of the virtual items;

    The cumulative business index display module is configured to display the cumulative business index on the business page.
34. The business processing device according to claim 23, wherein the business page further includes preset business details viewing information; the device further comprises:

    The business detailed information display module is configured to display the business detailed information of the target business on the business page in response to a viewing instruction triggered based on the preset business detailed viewing information.
35. The service processing device according to claim 34, wherein the device further comprises:

    The execution time accumulative suspension module is configured to suspend the accumulation of the execution time corresponding to the target service during the process of displaying the detailed information of the service on the service page.
36. The service processing device according to claim 23, wherein the device further comprises:

    The related business page display module is configured to display the related business page of the business object in response to the confirmation instruction triggered based on the target related information.
37. The service processing device according to claim 23, wherein the service page display module comprises:

    A business profile information display unit configured to display the business profile information of the target business on the business page;

    The business profile information hiding unit is configured to hide the business profile information when the display duration of the business profile information reaches a first preset time length.
38. A business processing device, comprising:

    The business page display module is configured to display the business page of the target business, the background image of the business page is a spatial image collected by the terminal in real time, and the business page includes the target interactive object;

    The business execution module is configured to control the emergence of virtual items from a preset position in the business page, and control the movement of the virtual items from the top to the bottom of the business page;

    The service execution module is configured to determine the location offset information between the virtual item and the spatial image collected after the location offset occurs, based on the position offset of the terminal. The offset information controls the movement of the virtual item in the service page;

    The target related information display module is configured to display the target related information of the business object when the execution of the target business is completed and the accumulated business index is greater than or equal to a preset threshold, wherein the accumulated business index is based on moving to the The number of virtual items in the target area where the target interactive object is located is determined.
39. The service processing device according to claim 38, wherein the service execution module is configured to, on the service page, control the virtual item to move along the first direction according to the position offset information, the The first direction is a direction perpendicular to the direction from the top to the bottom.
40. The business processing device according to claim 38, wherein the target related information display module is configured to display the preferential information of the business object and a display control, and the display control is used to trigger the display of the business object detail page .
41. The service processing device according to claim 38, wherein the device further comprises:

    The cumulative business index display module is configured to display the cumulative business index on the business page.
42. The service processing device according to claim 38, wherein the service page display module comprises:

    An associated image acquisition unit configured to acquire an account-associated image and an object-associated image, the account-associated image being an image associated with a target user account, and the object-associated image being an image associated with a business object corresponding to the target business;

    The target interactive object generating unit is configured to splice the account-related image and the object-related image to obtain the target interactive object.
43. The business processing device according to claim 42, wherein the associated image acquisition unit is configured to: display a preset page including a preset image collection area, and the preset image collection area displays images captured in real time ; Determining the face image in the preset image collection area as the account associated image.
44. The service processing device according to claim 38, wherein the device further comprises:

    The remaining execution time display module is configured to display the remaining execution time of the target business on the business page.
45. An electronic device, characterized in that it comprises:

    processor;

    memory for storing said processor-executable instructions;

    Wherein, the processor is configured to execute the instructions to implement the following steps:

    In response to a participation instruction of the target business, displaying a service page of the target business, the participation instruction is triggered by the target account, the service page includes a target interaction object, and the target interaction object includes an account-related image and an object-related image, so The account-related image is an image associated with the target user account, and the object-related image is an image associated with a business object corresponding to the target business;

    In response to the start instruction of the target service, within the preset execution time, control the virtual item to appear from the preset position of the service page and move to the target area where the target interactive object is located, the virtual item is related to The virtual item associated with the business object;

    When the execution of the target business is completed, the target association information of the business object is displayed.
46. The electronic device according to claim 45, wherein the processor is configured to execute the instructions to implement the following steps:

    In response to the camera start command, start the camera device;

    updating the background image of the business page to the spatial image captured by the camera in real time;

    Controlling the virtual item to move along a preset direction at a preset rate, the preset direction is a direction from the preset position to a target position, the target position is on the same line as the target interactive object, and the The straight line between the target position and the target interactive object is perpendicular to the preset direction;

    During the moving process of the virtual item, if the position of the terminal deviates, acquire positional offset information of the virtual item in the spatial image collected in real time by the camera device;

    Based on the position offset information, the virtual item is controlled to move to the target area.
47. The electronic device according to claim 45, wherein the processor is configured to execute the instructions to implement the following steps:

    controlling the virtual item to move along a preset direction at a preset rate, the preset direction being a direction from the preset position to a target position, the target position being on the same straight line as the target interactive object, and The line between the target position and the target interactive object is perpendicular to the preset direction;

    During the moving process of the virtual item, the target interactive object is controlled to move to the predicted end position of the virtual item.
48. The electronic device according to claim 45, wherein the processor is configured to execute the instructions to implement the following steps:

    When the execution of the target business is completed and the cumulative business index is greater than or equal to the preset threshold, the target related information is displayed; wherein the cumulative business index is based on the type information of the virtual item moved to the target area and the virtual The number of items is fixed.
49. The electronic device according to claim 48, wherein the processor is configured to execute the instructions to implement the following steps:

    When the execution of the target service is completed and the cumulative service index is less than the preset threshold, display the service participation operation information of the target service; wherein the service participation operation information is used to re-trigger the target Business start-up instructions.
50. The electronic device according to claim 45, wherein the processor is configured to execute the instructions to implement the following steps:

    Responding to the participation instruction, acquiring the account-associated image and the object-associated image;

    generating the target interactive object based on the account-associated image and the object-associated image;

    The service page including the target interaction object is displayed.
51. The electronic device according to claim 50, wherein the processor is configured to execute the instructions to implement the following steps:

    activating a camera in response to the engagement instruction;

    Displaying a preset page including a preset image collection area, where the preset image collection area displays images captured by the camera device in real time;

    performing face recognition on the images in the preset image acquisition area to obtain a face recognition result;

    If the face recognition result indicates that a face image is recognized, the recognized face image is determined as the account-related image.
52. The electronic device according to claim 51, wherein the processor is configured to execute the instructions to implement the following steps:

    If the face recognition result indicates that no face image is recognized, the account image of the target user account is determined as the account-associated image.
53. The electronic device according to claim 45, wherein the processor is configured to execute the instructions to implement the following steps:

    When the virtual item moves to the target area, hide the virtual item, and display a service increment index based on a preset display style, the service increment index indicates that the virtual item moves to the target area The resulting increment of business metrics.
54. The electronic device according to claim 45, wherein the processor is configured to execute the instructions to implement the following steps:

    Responding to the start instruction of the target service, recording the execution time corresponding to the target service;

    determining the remaining execution time based on the execution time and the preset execution time;

    The remaining execution time is displayed on the business page.
55. The electronic device according to claim 45, wherein the processor is configured to execute the instructions to implement the following steps:

    Responding to the start instruction of the target service, acquiring type information and quantity of virtual items moved to the target area;

    generating a cumulative business index based on the type information of the virtual items moved to the target area and the quantity of the virtual items;

    Displaying the accumulated business indicators on the business page.
56. The electronic device according to claim 45, wherein the service page further includes preset service details viewing information; the processor is configured to execute the instructions to implement the following steps:

    In response to a viewing instruction triggered based on the preset business details viewing information, the business detailed information of the target business is displayed on the business page.
57. The electronic device according to claim 56, wherein the processor is configured to execute the instructions to implement the following steps:

    During the process of displaying the detailed information of the business on the business page, the accumulation of the execution time corresponding to the target business is suspended.
58. The electronic device according to claim 45, wherein the processor is configured to execute the instructions to implement the following steps:

    In response to the confirmation instruction triggered based on the target association information, the associated business page of the business object is displayed.
59. The electronic device according to claim 45, wherein the processor is configured to execute the instructions to implement the following steps:

    Displaying the business profile information of the target business on the business page;

    In a case where the display duration of the business brief information reaches a first preset duration, the business brief information is hidden.
60. An electronic device, characterized in that it comprises:

    processor;

    memory for storing said processor-executable instructions;

    Wherein, the processor is configured to execute the instructions to implement the following steps:

    Displaying a service page of the target service, the background image of the service page is a spatial image collected by the terminal in real time, and the service page includes a target interactive object;

    Controlling the virtual item to appear from a preset position in the business page, and controlling the virtual item to move from the top to the bottom of the business page;

    In the case that the terminal has a position deviation, determine the position deviation information between the virtual item and the spatial image collected after the position deviation occurs, and control the virtual item to be in the position based on the position deviation information Move within the business page;

    When the execution of the target business is completed and the cumulative business index is greater than or equal to the preset threshold, the target association information of the business object is displayed, wherein the cumulative business index is based on moving to the target area where the target interactive object is located The number of virtual items is determined.
61. The electronic device according to claim 60, wherein the processor is configured to execute the instructions to implement the following steps:

    In the service page, the virtual item is controlled to move along a first direction according to the position offset information, and the first direction is a direction perpendicular to a direction from the top to the bottom.
62. The electronic device according to claim 60, wherein the processor is configured to execute the instructions to implement the following steps:

    Displaying preferential information of the business object and a display control, the display control is used to trigger the display of the detailed page of the business object.
63. The electronic device according to claim 60, wherein the processor is configured to execute the instructions to implement the following steps:

    Displaying the cumulative service index on the service page.
64. The electronic device according to claim 60, wherein the processor is configured to execute the instructions to implement the following steps:

    Acquiring an account-associated image and an object-associated image, where the account-associated image is an image associated with a target user account, and the object-associated image is an image associated with a business object corresponding to the target business;

    Splicing the account-related image and the object-related image to obtain the target interactive object.
65. The electronic device according to claim 64, wherein the processor is configured to execute the instructions to implement the following steps:

    Displaying a preset page including a preset image acquisition area, where the preset image acquisition area displays images captured in real time;

    Determining the face image in the preset image collection area as the account associated image.
66. The electronic device according to claim 60, wherein the processor is configured to execute the instructions to implement the following steps:

    The remaining execution time of the target business is displayed on the business page.
67. A non-volatile computer-readable storage medium, when instructions in the non-volatile computer-readable storage medium are executed by a processor of an electronic device, the electronic device can perform the following steps:

    In response to a participation instruction of the target business, displaying a service page of the target business, the participation instruction is triggered by the target account, the service page includes a target interaction object, and the target interaction object includes an account-related image and an object-related image, so The account-related image is an image associated with the target user account, and the object-related image is an image associated with a business object corresponding to the target business;

    In response to the start instruction of the target service, within the preset execution time, control the virtual item to appear from the preset position of the service page and move to the target area where the target interactive object is located, the virtual item is related to The virtual item associated with the business object;

    When the execution of the target business is completed, the target association information of the business object is displayed.
68. A non-volatile computer-readable storage medium, when instructions in the non-volatile computer-readable storage medium are executed by a processor of an electronic device, the electronic device can perform the following steps:

    Displaying a service page of a target service, the background image of the service page is a spatial image collected by the terminal in real time, and the service page includes a target interactive object;

    Controlling the virtual item to appear from a preset position in the business page, and controlling the virtual item to move from the top to the bottom of the business page;

    In the case that the terminal has a position deviation, determine the position deviation information between the virtual item and the space image collected after the position deviation occurs, and control the virtual item in the terminal based on the position deviation information Move within the business page;

    When the execution of the target business is completed and the cumulative business index is greater than or equal to the preset threshold, the target association information of the business object is displayed, wherein the cumulative business index is based on moving to the target area where the target interactive object is located The number of virtual items is determined.
69. A computer program product, comprising computer instructions, the computer instructions are executed by a processor to implement the following steps:

    In response to a participation instruction of the target business, displaying a service page of the target business, the participation instruction is triggered by the target account, the service page includes a target interaction object, and the target interaction object includes an account-related image and an object-related image, so The account-related image is an image associated with the target user account, and the object-related image is an image associated with a business object corresponding to the target business;

    In response to the start instruction of the target service, within the preset execution time, control the virtual item to appear from the preset position of the service page and move to the target area where the target interactive object is located, the virtual item is related to The virtual item associated with the business object;

    When the execution of the target business is completed, the target association information of the business object is displayed.
70. A computer program product, comprising computer instructions, the computer instructions are executed by a processor to implement the following steps:

    Displaying a service page of the target service, the background image of the service page is a spatial image collected by the terminal in real time, and the service page includes a target interactive object;

    Controlling the virtual item to appear from a preset position in the business page, and controlling the virtual item to move from the top to the bottom of the business page;

    In the case that the terminal has a position deviation, determine the position deviation information between the virtual item and the spatial image collected after the position deviation occurs, and control the virtual item to be in the position based on the position deviation information Move within the business page;

    When the execution of the target business is completed and the cumulative business index is greater than or equal to the preset threshold, the target association information of the business object is displayed, wherein the cumulative business index is based on moving to the target area where the target interactive object is located The number of virtual items is determined.

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