WO2023050989A1 - 物品展示方法和装置 - Google Patents

物品展示方法和装置 Download PDF

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Publication number
WO2023050989A1
WO2023050989A1 PCT/CN2022/108082 CN2022108082W WO2023050989A1 WO 2023050989 A1 WO2023050989 A1 WO 2023050989A1 CN 2022108082 W CN2022108082 W CN 2022108082W WO 2023050989 A1 WO2023050989 A1 WO 2023050989A1
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Prior art keywords
item
platform
user
target
order number
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PCT/CN2022/108082
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English (en)
French (fr)
Inventor
陈骏
张青青
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北京沃东天骏信息技术有限公司
北京京东世纪贸易有限公司
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Publication of WO2023050989A1 publication Critical patent/WO2023050989A1/zh

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    • GPHYSICS
    • G06COMPUTING; CALCULATING OR COUNTING
    • G06QINFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q30/00Commerce
    • G06Q30/06Buying, selling or leasing transactions
    • G06Q30/0601Electronic shopping [e-shopping]
    • G06Q30/0641Shopping interfaces
    • GPHYSICS
    • G06COMPUTING; CALCULATING OR COUNTING
    • G06QINFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q30/00Commerce
    • G06Q30/02Marketing; Price estimation or determination; Fundraising
    • G06Q30/0241Advertisements
    • G06Q30/0251Targeted advertisements
    • G06Q30/0255Targeted advertisements based on user history
    • GPHYSICS
    • G06COMPUTING; CALCULATING OR COUNTING
    • G06QINFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q30/00Commerce
    • G06Q30/06Buying, selling or leasing transactions
    • G06Q30/0601Electronic shopping [e-shopping]
    • G06Q30/0631Item recommendations

Definitions

  • the present disclosure relates to the field of computer technology, and in particular to an item display method and device.
  • the terminal device number of the user's login is often obtained through the online application platform, and then the terminal device number is sent to the e-commerce platform, and the e-commerce platform determines the corresponding e-commerce platform user according to the terminal device number, and then determines the waiting Display the item, and finally display the item to the user on the online application platform.
  • a method for displaying items including:
  • receiving the target item determined by the second platform according to the target order number includes:
  • the second platform determine the user’s second account corresponding to the second platform according to the target order number and the second mapping table, and determine the target item according to the second account; wherein, the second mapping table indicates the second account number and at least one history Correspondence between order numbers.
  • determining the target item according to the second account includes:
  • determining the target item according to the second account also includes:
  • the target item is determined according to the item information corresponding to the multiple order numbers.
  • the step of constructing the first mapping table is also included, including:
  • the historical order number returned by the second platform is received, and the first mapping table is constructed according to the historical order number and the first account number.
  • step of jumping the user page to the item page corresponding to the displayed item on the second platform it also includes:
  • Related items are displayed on the item page corresponding to the displayed item, and when the user clicks on the related item, jump to the item page corresponding to the related item, wherein the related item is an item corresponding to the displayed item.
  • step of constructing the second mapping table is also included, including:
  • a second mapping table is constructed according to the user's second account number corresponding to the second platform and historical order numbers.
  • an item display device including:
  • a receiving module configured to receive a user's access request, and determine that the user corresponds to the first account of the first platform
  • a target order number determination module configured to determine the target order number according to the first account number and the first mapping table, wherein the first mapping table indicates the correspondence between the first account number and at least one historical order number;
  • a target item determination module configured to send the target order number to the second platform, and receive the target item and corresponding item information determined by the second platform according to the target order number;
  • the display module is used to display the target item and corresponding item information to the user.
  • an electronic device including:
  • processors one or more processors
  • the one or more processors implement any one of the above item display methods.
  • an electronic device including:
  • processors one or more processors
  • the one or more processors implement any one of the above item display methods.
  • FIG. 1 is a schematic diagram of the main flow of an item display method provided according to a first embodiment of the present disclosure
  • FIG. 2 is a schematic diagram of the main flow of an item display method according to a second embodiment of the present disclosure
  • Fig. 3 is a schematic diagram of main modules of an article display device provided according to an embodiment of the present disclosure
  • FIG. 4 is an exemplary system architecture diagram to which embodiments of the present disclosure can be applied;
  • Fig. 5 is a schematic structural diagram of a terminal device or a server computer system suitable for implementing an embodiment of the present disclosure.
  • Fig. 1 is a schematic diagram of the main process of the article display method provided according to the first embodiment of the present disclosure; as shown in Fig. 1 , the article display method provided by the embodiment of the present disclosure mainly includes:
  • Step S101 receiving an access request from a user, and determining that the user corresponds to a first account on the first platform.
  • the first account is the account corresponding to the user when logging in to the first platform, and is used to identify the user identity of the user on the first platform, which can be user nickname, account number, etc. Form representation. It should be noted that, in order to avoid violating the user's privacy, the embodiment of the present disclosure acquires relevant information of the user under the condition of obtaining the consent of the user, wherein the relevant information of the user may include information such as the first account number.
  • the first platform is usually a network application platform
  • the second platform is an e-commerce platform.
  • the e-commerce platform sends the items to be displayed and the corresponding item information to the network application platform, so as to display the corresponding items to the user on the network application platform.
  • Step S102 determine the target order number according to the first account number and the first mapping table, wherein the first mapping table indicates the correspondence between the first account number and at least one historical order number.
  • the first account number in the first mapping table corresponds to at least one historical order number.
  • the last generated order number can be determined as the target order number according to the timestamp corresponding to the historical order number, and the target order number can also be For the number of purchases of the corresponding item, the order number corresponding to the item with the highest number of purchases is used as the target order number; At least one corresponding order number is used as the target order number.
  • the above method further includes a step of constructing a first mapping table, including:
  • the historical order number returned by the second platform is received, and the first mapping table is constructed according to the historical order number and the first account number.
  • the second platform sends the historical order number corresponding to the corresponding ordered item to the first platform, so that the first platform builds a first mapping table according to the first account number and the historical bill number; wherein , the corresponding current display page on the first platform refers to the user page, and the display page on the second platform refers to the sales page.
  • the step of jumping the user page to the item page corresponding to the displayed item on the second platform further include:
  • Related items are displayed on the item page corresponding to the displayed item, and when the user clicks on the related item, jump to the item page corresponding to the related item, wherein the related item is an item corresponding to the displayed item.
  • related items corresponding to the displayed items can also be displayed together on the display page, so as to facilitate the selection and comparison of users and increase the order rate of items.
  • Step S103 sending the target order number to the second platform, and receiving the target item and corresponding item information determined by the second platform according to the target order number.
  • the target order number determined according to the user's corresponding first account on the first platform is sent to the second platform, and then the second platform is used to determine the target item, avoiding the risk of violating the user's privacy, and the target order number
  • the determination process is relatively simple and accurate, which improves the efficiency of item display and the effect of subsequent item display.
  • the receiving of the target item determined by the second platform according to the target order number includes:
  • the second platform determine the user’s second account corresponding to the second platform according to the target order number and the second mapping table, and determine the target item according to the second account; wherein, the second mapping table indicates the second account number and at least one history Correspondence between order numbers.
  • the second platform searches the second mapping table according to the target order number to determine the second account number corresponding to the order number, and the second account number indicates the corresponding user who logs in to the second platform. After the second platform obtains the user identity corresponding to the order number on this platform, it can determine the target item that the user is interested in according to the recommendation algorithm. Through the above settings, the pertinence and accuracy of the displayed items are significantly improved.
  • the above method further includes a step of constructing a second mapping table, including:
  • a second mapping table is constructed according to the user's second account number corresponding to the second platform and historical order numbers.
  • the final generated historical order number does not necessarily refer to the information corresponding to the displayed item.
  • the order number, and possibly the order number corresponding to the associated item It is understandable that as the number of operations placed by the user increases, the generated historical order numbers also gradually increase, which helps to improve the accuracy of the target items subsequently determined.
  • the second mapping table is constructed according to the historical order number generated by the user's order placing operation on the second platform, and the user's second account corresponding to the second platform, which helps to obtain the target order number through
  • the second mapping table quickly and accurately determines the second account number corresponding to the target order number, thereby improving the efficiency of determining the target item and further improving the efficiency of item display.
  • the above-mentioned determination of the target item according to the second account includes:
  • the second platform can determine the user portrait according to the user information corresponding to the user identity, and then determine the target item according to the user portrait.
  • the target items are well targeted.
  • the aforementioned determination of the target item according to the second account further includes:
  • the target item is determined according to the item information corresponding to the multiple order numbers.
  • the second platform determines the second account, that is, after determining the corresponding user identity, it can obtain the corresponding order items of the user on the second platform. It should be noted that after determining the user identity , it is not necessary to only obtain the items that the user places an order on the current second platform, but also obtain the items that the user places an order on other sales platforms, and finally combine the recommendation algorithm to determine the target item.
  • Step S104 displaying the target item and corresponding item information to the user.
  • the target order number is determined, wherein the first mapping The table indicates the correspondence between the first account number and at least one historical order number; the target order number is sent to the second platform, and the target item and corresponding item information determined by the second platform according to the target order number are received; the target item And the technical means of displaying the corresponding item information to the user, so it overcomes the technical problems in the existing methods that the item display is difficult, there may be a risk of violating the user's privacy, the accuracy of the item display is low, and the display effect is poor.
  • Fig. 2 is a schematic diagram of the main process of the item display method provided according to the second embodiment of the present disclosure; as shown in Fig. 2 , the item display method provided by the embodiment of the present disclosure is applied to the first platform, and mainly includes:
  • Step S201 receiving the initial display items and corresponding item information sent by the second platform, and displaying the initial display items and corresponding item information to the user.
  • the first platform is usually a network application platform
  • the second platform is an e-commerce platform.
  • the e-commerce platform sends the items to be displayed and the corresponding item information to the network application platform, so as to display the corresponding items to the user on the network application platform.
  • the second platform may determine an initial display item according to display requirements, and send the initial display item and corresponding item information to the first platform, so as to be displayed to users on the first platform.
  • the presentation may be performed for multiple users at the same time.
  • Step S202 in response to the user's click operation on the displayed item, jump the user page to the item page corresponding to the displayed item on the second platform, and receive the historical order number returned by the second platform, according to the first account and the second account Construct a first mapping table with the historical order number; Wherein, the historical order number is generated based on the user's order placing operation on the item page in the second platform.
  • the second platform before the step of receiving the historical order number returned by the second platform in step S202, the second platform performs the following steps:
  • a second mapping table is constructed according to the user's second account number corresponding to the second platform and historical order numbers.
  • the final generated historical order number does not necessarily refer to the information corresponding to the displayed item.
  • the order number, and possibly the order number corresponding to the associated item It is understandable that as the number of operations placed by the user increases, the generated historical order numbers also gradually increase, which helps to improve the accuracy of the subsequently determined target items.
  • the second mapping table is constructed according to the historical order number generated by the user's order placing operation on the second platform, and the user's second account corresponding to the second platform, which helps to obtain the target order number through
  • the second mapping table quickly and accurately determines the second account number corresponding to the target order number, thereby improving the efficiency of determining the target item and further improving the efficiency of item display.
  • the second platform sends the historical order number corresponding to the corresponding ordered item to the first platform, so that the first platform builds a first mapping table according to the first account number and the historical bill number; wherein , the corresponding current display page on the first platform refers to the user page, and the display page on the second platform refers to the sales page.
  • the execution step of the second platform includes:
  • Related items are displayed on the item page corresponding to the displayed item, and when the user clicks on the related item, jump to the item page corresponding to the related item, wherein the related item is an item corresponding to the displayed item.
  • related items corresponding to the displayed items can also be displayed together on the display page, so that users can choose and compare, and increase the order rate of items.
  • the step of the second platform determining the target item according to the second account includes:
  • the second platform can determine the user portrait according to the user information corresponding to the user identity, and then determine the target item according to the user portrait.
  • the target items are well targeted.
  • the step of the second platform determining the target item according to the second account further includes:
  • the target item is determined according to the item information corresponding to the multiple order numbers.
  • the second platform determines the second account, that is, after determining the corresponding user identity, it can obtain the corresponding order items of the user on the second platform. It should be noted that after determining the user identity , it is not necessary to only obtain the items that the user places an order on the current second platform, but also obtain the items that the user places an order on other sales platforms, and finally combine the recommendation algorithm to determine the target item.
  • Step S203 receiving the user's access request, determining the user's first account corresponding to the first platform, and determining the target order number according to the first account and the first mapping table.
  • the first account number in the first mapping table corresponds to at least one historical order number.
  • the last generated order number can be determined as the target order number according to the timestamp corresponding to the historical order number, and the target order number can also be For the number of purchases of the corresponding item, the order number corresponding to the item with the highest number of purchases is used as the target order number; At least one corresponding order number is used as the target order number.
  • Step S204 Send the target order number to the second platform, and receive the target item and corresponding item information returned by the second platform, wherein the target item is determined by the second platform according to the second account, and the second account is the second The platform determines it according to the target order number and the second mapping table.
  • the target order number determined according to the user's corresponding first account on the first platform is sent to the second platform, and then the second platform is used to determine the target item, avoiding the risk of violating the user's privacy, and the target order number
  • the determination process is relatively simple and accurate, which improves the efficiency of item display and the effect of subsequent item display.
  • Step S205 displaying the target item and corresponding item information to the user.
  • the target order number is determined, wherein the first mapping The table indicates the correspondence between the first account number and at least one historical order number; the target order number is sent to the second platform, and the target item and corresponding item information determined by the second platform according to the target order number are received; the target item And the technical means of displaying the corresponding item information to the user, so it overcomes the technical problems in the existing methods that the item display is difficult, there may be a risk of violating the user's privacy, the accuracy of the item display is low, and the display effect is poor.
  • Fig. 3 is a schematic diagram of the main modules of the article display device provided according to the embodiment of the present disclosure; as shown in Fig. 3, the article display device 300 provided by the embodiment of the present disclosure mainly includes:
  • the receiving module 301 is configured to receive an access request from a user, and determine that the user corresponds to a first account on the first platform.
  • the first account is the account corresponding to the user when logging in to the first platform, and is used to identify the user identity of the user on the first platform, which can be user nickname, account number, etc. Form representation. It should be noted that, in order to avoid violating the user's privacy, the embodiment of the present disclosure acquires relevant information of the user under the condition of obtaining the consent of the user, wherein the relevant information of the user may include information such as the first account number.
  • the first platform is usually a network application platform
  • the second platform is an e-commerce platform.
  • the e-commerce platform sends the items to be displayed and the corresponding item information to the network application platform, so as to display the corresponding items to the user on the network application platform.
  • the target order number determination module 302 is configured to determine the target order number according to the first account number and the first mapping table, wherein the first mapping table indicates the correspondence between the first account number and at least one historical order number.
  • the first account number in the first mapping table corresponds to at least one historical order number.
  • the last generated order number can be determined as the target order number according to the timestamp corresponding to the historical order number, and the target order number can also be For the number of purchases of items corresponding to an order, the order number corresponding to the item with the highest number of purchases is used as the target order number; At least one order number corresponding to the type is used as the target order number.
  • the above-mentioned item display device 300 further includes a building block of the first mapping table, which is used for:
  • the historical order number returned by the second platform is received, and the first mapping table is constructed according to the historical order number and the first account number.
  • the second platform sends the historical order number corresponding to the corresponding ordered item to the first platform, so that the first platform builds a first mapping table according to the first account number and the historical bill number; wherein , the corresponding current display page on the first platform refers to the user page, and the display page on the second platform refers to the sales page.
  • the second platform is further used to:
  • Related items are displayed on the item page corresponding to the displayed item, and when the user clicks on the related item, jump to the item page corresponding to the related item, wherein the related item is an item corresponding to the displayed item.
  • related items corresponding to the displayed items can also be displayed together on the display page, so that users can choose and compare, and increase the order rate of items.
  • the target item determination module 303 is configured to send the target order number to the second platform, and receive the target item and corresponding item information determined by the second platform according to the target order number.
  • the target order number determined according to the user's corresponding first account on the first platform is sent to the second platform, and then the second platform is used to determine the target item, avoiding the risk of violating the user's privacy, and the target order number
  • the determination process is relatively simple and accurate, which improves the efficiency of item display and the effect of subsequent item display.
  • the above-mentioned target item determination module 303 is also used to:
  • the second platform determine the user’s second account corresponding to the second platform according to the target order number and the second mapping table, and determine the target item according to the second account; wherein, the second mapping table indicates the second account number and at least one history Correspondence between order numbers.
  • the second platform searches the second mapping table according to the target order number to determine the second account number corresponding to the order number, and the second account number indicates the corresponding user who logs in to the second platform. After the second platform obtains the user identity corresponding to the order number in this platform, it can determine the target items that the user is interested in according to the recommendation algorithm. Through the above settings, the pertinence and accuracy of the displayed items are significantly improved.
  • the above-mentioned item display device 300 further includes a building block of the second mapping table, which is used for:
  • a second mapping table is constructed according to the user's second account number corresponding to the second platform and historical order numbers.
  • the final generated historical order number does not necessarily refer to the information corresponding to the displayed item.
  • the order number, and possibly the order number corresponding to the associated item It is understandable that as the number of operations placed by the user increases, the generated historical order numbers also gradually increase, which helps to improve the accuracy of the subsequently determined target items.
  • the second mapping table is constructed according to the historical order number generated by the user's order placing operation on the second platform, and the user's second account corresponding to the second platform, which helps to obtain the target order number through
  • the second mapping table quickly and accurately determines the second account number corresponding to the target order number, thereby improving the efficiency of determining the target item and further improving the efficiency of item display.
  • the above-mentioned target item determination module 303 is further configured to:
  • the second platform can determine the user portrait according to the user information corresponding to the user identity, and then determine the target item according to the user portrait.
  • the target items are well targeted.
  • the above-mentioned target item determination module 303 is further configured to:
  • the target item is determined according to the item information corresponding to the multiple order numbers.
  • the second platform determines the second account, that is, after determining the corresponding user identity, it can obtain the corresponding order items of the user on the second platform. It should be noted that after determining the user identity , it is not necessary to only obtain the items that the user places an order on the current second platform, but also obtain the items that the user places an order on other sales platforms, and finally combine the recommendation algorithm to determine the target item.
  • the display module 304 is configured to display the target item and corresponding item information to the user.
  • the target order number is determined, wherein the first mapping The table indicates the correspondence between the first account number and at least one historical order number; the target order number is sent to the second platform, and the target item and corresponding item information determined by the second platform according to the target order number are received; the target item And the technical means of displaying the corresponding item information to the user, so it overcomes the technical problems in the existing methods that the item display is difficult, there may be a risk of violating the user's privacy, the accuracy of the item display is low, and the display effect is poor.
  • FIG. 4 shows an exemplary system architecture 400 of an item display method or an item display device to which embodiments of the present disclosure can be applied.
  • the system architecture 400 may include terminal devices 401 , 402 , 403 , a network 404 and a server 405 .
  • the network 404 is used to provide a medium for communication links between the terminal devices 401, 402, 403 and the server 405.
  • Network 404 may include various connection types, such as wires, wireless communication links, or fiber optic cables, among others.
  • Terminal devices 401 , 402 , 403 Users can use terminal devices 401 , 402 , 403 to interact with server 405 via network 404 to receive or send messages and the like.
  • Various communication client applications can be installed on the terminal devices 401, 402, 403, such as item display applications, shopping applications, web browser applications, search applications, social platform software, etc. The above applications are just examples.
  • the terminal devices 401, 402, 403 may be various electronic devices with display screens and supporting web browsing, including but not limited to smart phones, tablet computers, laptop computers, desktop computers and the like.
  • the server 405 may be a server that provides various services, for example, a server that displays items to users using the terminal devices 401 , 402 , 403 .
  • the server can analyze and process the received access request and other data, and feed back the processing result to the terminal device, where the processing result can be a target order number, a target item, and the like.
  • the item display method provided by the embodiments of the present disclosure is generally executed by the server 405 , and correspondingly, the item display device is generally set in the server 405 .
  • terminal devices, networks and servers in Fig. 4 are only illustrative. According to the implementation needs, there can be any number of terminal devices, networks and servers.
  • FIG. 5 it shows a schematic structural diagram of a computer system 500 suitable for implementing a terminal device or a server according to an embodiment of the present disclosure.
  • the terminal device or server shown in FIG. 5 is only an example, and should not limit the functions and application scope of the embodiments of the present disclosure.
  • a computer system 500 includes a central processing unit (CPU) 501 that can be programmed according to a program stored in a read-only memory (ROM) 502 or a program loaded from a storage section 508 into a random-access memory (RAM) 503 Instead, various appropriate actions and processes are performed.
  • ROM read-only memory
  • RAM random-access memory
  • various programs and data required for the operation of the system 500 are also stored.
  • the CPU 501, ROM 502, and RAM 503 are connected to each other via a bus 504.
  • An input/output (I/O) interface 505 is also connected to the bus 504 .
  • the following components are connected to the I/O interface 505: an input section 506 including a keyboard, a mouse, etc.; an output section 507 including a cathode ray tube (CRT), a liquid crystal display (LCD), etc., and a speaker; a storage section 508 including a hard disk, etc. and a communication section 509 including a network interface card such as a LAN card, a modem, or the like.
  • the communication section 509 performs communication processing via a network such as the Internet.
  • a drive 510 is also connected to the I/O interface 505 as needed.
  • a removable medium 511 such as a magnetic disk, an optical disk, a magneto-optical disk, a semiconductor memory, etc., is mounted on the drive 510 as necessary so that a computer program read therefrom is installed into the storage section 508 as necessary.
  • embodiments of the present disclosure include a computer program product, which includes a computer program carried on a computer-readable medium, where the computer program includes program codes for executing the methods shown in the flowcharts.
  • the computer program may be downloaded and installed from a network via communication portion 509 and/or installed from removable media 511 .
  • this computer program is executed by a central processing unit (CPU) 501, the above-described functions defined in the system of the present disclosure are performed.
  • CPU central processing unit
  • the computer-readable medium shown in the present disclosure may be a computer-readable signal medium or a computer-readable storage medium or any combination of the above two.
  • a computer readable storage medium may be, for example, but not limited to, an electrical, magnetic, optical, electromagnetic, infrared, or semiconductor system, apparatus, or device, or any combination thereof. More specific examples of computer-readable storage media may include, but are not limited to, electrical connections with one or more wires, portable computer diskettes, hard disks, random access memory (RAM), read-only memory (ROM), erasable Programmable read-only memory (EPROM or flash memory), optical fiber, portable compact disk read-only memory (CD-ROM), optical storage device, magnetic storage device, or any suitable combination of the above.
  • a computer-readable storage medium may be any tangible medium that contains or stores a program that can be used by or in conjunction with an instruction execution system, apparatus, or device.
  • a computer-readable signal medium may include a data signal propagated in baseband or as part of a carrier wave, carrying computer-readable program code therein. Such propagated data signals may take many forms, including but not limited to electromagnetic signals, optical signals, or any suitable combination of the foregoing.
  • a computer-readable signal medium may also be any computer-readable medium other than a computer-readable storage medium, which can send, propagate, or transmit a program for use by or in conjunction with an instruction execution system, apparatus, or device.
  • Program code embodied on a computer readable medium may be transmitted using any appropriate medium, including but not limited to wireless, wireline, optical fiber cable, RF, etc., or any suitable combination of the foregoing.
  • each block in a flowchart or block diagram may represent a module, program segment, or portion of code that includes one or more logical functions for implementing specified executable instructions.
  • the functions noted in the block may occur out of the order noted in the figures. For example, two blocks shown in succession may, in fact, be executed substantially concurrently, or they may sometimes be executed in the reverse order, depending upon the functionality involved.
  • each block in the block diagrams or flowchart illustrations, and combinations of blocks in the block diagrams or flowchart illustrations can be implemented by a dedicated hardware-based system that performs the specified function or operation, or can be implemented by a A combination of dedicated hardware and computer instructions.
  • the modules involved in the embodiments described in the present disclosure may be implemented by software or by hardware.
  • the described modules can also be set in a processor, for example, it can be described as: a processor includes a receiving module, a target order number determining module, a target item determining module and a display module.
  • a processor includes a receiving module, a target order number determining module, a target item determining module and a display module.
  • the names of these modules do not constitute a limitation on the module itself under certain circumstances.
  • the receiving module can also be described as "used to receive the user's access request and determine that the user corresponds to the first account of the first platform.” module".
  • the present disclosure also provides a computer-readable medium, which may be included in the device described in the above embodiments, or may exist independently without being assembled into the device.
  • the computer-readable medium carries one or more programs, and when the one or more programs are executed by the device, the device includes: receiving a user's access request, and determining that the user corresponds to the first account of the first platform; Determine the target order number according to the first account number and the first mapping table, wherein the mapping table indicates the correspondence between the first account number and at least one historical order number; send the target order number to the second platform, and receive the second The platform determines the target item and the corresponding item information according to the target order number; and displays the target item and the corresponding item information to the user.
  • the target order number is determined, wherein the first mapping The table indicates the correspondence between the first account number and at least one historical order number; the target order number is sent to the second platform, and the target item and corresponding item information determined by the second platform according to the target order number are received; the target item And the technical means of displaying the corresponding item information to the user, so it overcomes the technical problems in the existing methods that the item display is difficult, there may be a risk of violating the user's privacy, the accuracy of the item display is low, and the display effect is poor.

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Abstract

本公开提供了物品展示方法和装置,涉及计算机技术领域。该方法的一具体实施方式包括:接收用户的访问请求,确定用户对应于第一平台的第一账号;根据第一账号和第一映射表,确定目标订单号,其中,第一映射表指示了第一账号和至少一个历史订单号之间的对应关系;将目标订单号发送至第二平台,并接收第二平台根据目标订单号确定的目标物品以及相应的物品信息;将目标物品以及相应的物品信息展示于用户。

Description

物品展示方法和装置
相关申请的交叉引用
本申请要求享有2021年9月28日提交的申请号为202111145495.3、发明名称为“物品展示方法和装置”的中国发明专利申请的优先权,其全部内容通过引用并入本申请中。
技术领域
本公开涉及计算机技术领域,尤其涉及物品展示方法和装置。
背景技术
随着互联网使用人数的增加,以及网上购物业务的发展,电商平台常常在网上应用平台上针对不同的用户进行针对性地物品展示,以实现物品推荐效果。现有方法中,常常通过网上应用平台获取用户登录的终端设备编号,然后将该终端设备编号发送至电商平台,电商平台再根据该终端设备编号确定相应的电商平台用户,进而确定待展示物品,最后在网上应用平台向用户展示该物品。
发明内容
为实现上述目的,根据本公开的实施例的第一方面,提供了一种物品展示方法,包括:
接收用户的访问请求,确定用户对应于第一平台的第一账号;
根据第一账号和第一映射表,确定目标订单号,其中,第一映射表指示了第一账号和至少一个历史订单号之间的对应关系;
将目标订单号发送至第二平台,并接收第二平台根据目标订单号确定的目标物品以及相应的物品信息;
将目标物品以及相应的物品信息展示于用户。
进一步地,接收第二平台根据目标订单号确定的目标物品,包括:
利用第二平台,根据目标订单号和第二映射表确定用户对应于第二平台的第二账号,并根据第二账号确定目标物品;其中,第二映射表指示了第二账号和至少一个历史订单号之间的对应关系。
进一步地,根据第二账号确定目标物品,包括:
获取与第二账号对应的用户画像;
根据用户画像确定目标物品。
进一步地,根据第二账号确定目标物品,还包括:
获取第二账号对应于第二平台的多个订单号;
根据多个订单号对应的物品信息,确定目标物品。
进一步地,还包括第一映射表的构建步骤,包括:
响应于用户对展示物品的点击操作,将用户页面跳转至展示物品在第二平台中对应的物品页面;
接收第二平台返回的历史订单号,根据历史订单号和第一账号构建第一映射表。
进一步地,在将用户页面跳转至展示物品在第二平台中对应的物品页面的步骤之后,还包括:
在展示物品对应的物品页面中展示关联物品,在用户点击所述关联物品的情况下,跳转至关联物品对应的物品页面,其中,关联物品是与展示物品对应的物品。
进一步地,还包括第二映射表的构建步骤,包括:
响应于用户在第二平台的物品页面内的下单操作,生成相应的历史订单号;
根据用户对应于第二平台的第二账号,以及历史订单号构建第二映射表。
根据本公开的实施例的第二方面,提供了一种物品展示装置,包括:
接收模块,用于接收用户的访问请求,确定用户对应于第一平台的第一账号;
目标订单号确定模块,用于根据第一账号和第一映射表,确定目标订单号,其中,第一映射表指示了第一账号和至少一个历史订单号之间的对应关系;
目标物品确定模块,用于将目标订单号发送至第二平台,并接收第二平台根据目标订单号确定的目标物品以及相应的物品信息;
展示模块,用于将目标物品以及相应的物品信息展示于用户。
根据本公开的实施例的第三方面,提供了一种电子设备,包括:
一个或多个处理器;
存储装置,用于存储一个或多个程序,
当一个或多个程序被一个或多个处理器执行,使得一个或多个处理器实现如上述任一种物品展示方法。
根据本公开的实施例的第四方面,提供了一种电子设备,包括:
一个或多个处理器;
存储装置,用于存储一个或多个程序,
当一个或多个程序被一个或多个处理器执行,使得一个或多个处理器实现如上述任一种物品展示方法。
上述的非惯用的可选方式所具有的进一步效果将在下文中结合具体实施方式加以说明。
附图说明
附图用于更好地理解本公开,不构成对本公开的不当限定。其中:
图1是根据本公开第一实施例提供的物品展示方法的主要流程的示意图;
图2是根据本公开第二实施例提供的物品展示方法的主要流程的示意图;
图3是根据本公开的实施例提供的物品展示装置的主要模块的示意图;
图4是本公开的实施例可以应用于其中的示例性系统架构图;
图5是适于用来实现本公开的实施例的终端设备或服务器的计算机系统的结构示意图。
具体实施方式
以下结合附图对本公开的示范性实施例做出说明,其中包括本公开的实施例的各种细节以助于理解,应当将它们认为仅仅是示范性的。因此,本领域普通技术人员应当认识到,可以对这里描述的实施例做出各种改变和修改,而不会背离本公开的范围和精神。同样,为了清楚和简明,以下的描述中省略了对公知功能和结构的描述。
图1是根据本公开第一实施例提供的物品展示方法的主要流程的示意图;如图1所示,本公开的实施例提供的物品展示方法主要包括:
步骤S101,接收用户的访问请求,确定用户对应于第一平台的第一账号。
具体地,响应于用户向第一平台发起的访问请求,确定该用户对应于第一平台的第一账号。根据本公开的实施例的一具体实施方式,第一账号是该用户登陆第一平台时所对应的账号,用于标识该用户在第一平台上的用户身份,可以为用户昵称、账户编号等形式表示。需要说明的是,为了避免侵犯用户隐私,本公开的实施例是在征得用户同意的情况下,对用户的相关信息进行获取,其中,用户的相关信息可以包括第一账号等信息。
第一平台通常为网络应用平台,第二平台为电商平台。电商平台将需要展示的物品及相应的物品信息发送至网络应用平台,以在网络应用平台上向用户展示相应的物品。
步骤S102,根据第一账号和第一映射表,确定目标订单号,其中,第一映射表指示了第一账号和至少一个历史订单号之间的对应关系。
第一映射表中第一账号对应着至少一个历史订单号根据本公开的实施例,可以根据历史订单号对应的时间戳,将最近一次产生的订单号确定为目标订单号,还可以将目标订单对应的物品的购买次数,将购买次数最多的一个物品所对应的订单号作为目标订单号;再比如,还可以根据相同物品类型的购买次数确定用户偏爱购买的目标物品类型,将该目标物品类型对应的至少一个订单号作为目标订单号。
具体地,根据本公开的实施例,上述方法还包括第一映射表的构建步骤,包括:
响应于用户对展示物品的点击操作,将用户页面跳转至展示物品在第二平台中对应的物品页面;
接收第二平台返回的历史订单号,根据历史订单号和第一账号构建第一映射表。
具体地,对于第一平台初始展示的物品,若用户在浏览第一平台展示物品的物品页面时,点击了该展示物品,则将用户在第一平台上对应的当前展示页面跳转至该物品在第二平台中的展示页面,以供用户下单。在用户完成下单操作后,第二平台将相应的下单物品对应的历史订单号发送至第一平台,以使得,第一平台根据第一账号和该历史账单号构建第一映射表;其中,第一平台上对应的当前展示页面是指用户页面,第二平台中的展示页面是指销售页面。
优选地,根据本公开的实施例,在将用户页面跳转至展示物品在第二平台中对应的物品页面的步骤之后,还包括:
在展示物品对应的物品页面中展示关联物品,在用户点击关联物品的情况下,跳转至关联物品对应的物品页面,其中,关联物品是与展示物品对应的物品。
通过上述设置,为了更好的满足用户需求,还可将与展示物品对应的关联物品在展示页面中进行一并展示,以便于用户进行选择比对, 提高物品下单率。
步骤S103,将目标订单号发送至第二平台,并接收第二平台根据目标订单号确定的目标物品以及相应的物品信息。
通过上述设置,将根据用户在第一平台中对应的第一账号确定的目标订单号发送至第二平台,继而利用第二平台确定目标物品,避免了侵犯用户隐私的风险,且目标订单号的确定流程较为简单且精准,提高了物品展示效率,以及后续物品展示效果。
具体地,根据本公开的实施例,上述接收第二平台根据目标订单号确定的目标物品,包括:
利用第二平台,根据目标订单号和第二映射表确定用户对应于第二平台的第二账号,并根据第二账号确定目标物品;其中,第二映射表指示了第二账号和至少一个历史订单号之间的对应关系。
第二平台根据目标订单号从第二映射表中进行查询,确定该订单号对应的第二账号,第二账号指示了登陆第二平台所对应的用户。第二平台获取订单号在本平台中对应的用户身份后,即可根据推荐算法等确定该用户感兴趣的目标物品,通过上述设置,显著提升了所展示物品的针对性、精准度。
进一步地,根据本公开的实施例,上述方法还包括第二映射表的构建步骤,包括:
响应于用户在第二平台的物品页面内的下单操作,生成相应的历史订单号;
根据用户对应于第二平台的第二账号,以及历史订单号构建第二映射表。
需要说明的是,由于物品页面中展示的并不一定仅仅是展示物品对应的信息,还可能包括关联物品对应的物品信息,因此,最终生成的历史订单号并不一定是指该展示物品对应的订单号,也可能相应的关联物品对应的订单号。可以理解的是,随着用户下单操作次数的增 加,所生成的历史订单号也逐渐增加,有助于提高后续确定的目标物品的精准率。
通过上述设置,根据用户在第二平台的下单操作生成的历史订单号,以及用户对应于第二平台的第二账号构建第二映射表,有助于在获取到目标订单号后,可以通过该第二映射表快速、精确地确定与目标订单号对应的第二账号,进而提高了确定目标物品的效率,进一步提升了物品展示效率。
优选地,根据本公开的实施例,上述根据第二账号确定目标物品,包括:
获取与第二账号对应的用户画像;
根据用户画像确定目标物品。
通过上述设置,第二平台在确定第二账号后,即确定相应的用户身份之后,可获取第二平台根据该用户身份对应的用户信息确定用户画像,再根据用户画像确定目标物品,所确定的目标物品具备良好的针对性。
示例性地,根据本公开的实施例,上述根据第二账号确定目标物品,还包括:
获取第二账号对应于第二平台的多个订单号;
根据多个订单号对应的物品信息,确定目标物品。
根据本公开的实施例,第二平台在确定第二账号后,即确定相应的用户身份之后,可获取该用户在第二平台上对应的下单物品,需要说明的是,在确定用户身份之后,并不一定只能获取用户在当前第二平台中下单的物品,还可以获取用户在其他销售平台中下单的物品,最后结合推荐算法确定目标物品。
步骤S104,将目标物品以及相应的物品信息展示于用户。
现有方法中由于网上应用平台的多样性,获取终端设备编号的难 度愈发困难,导致物品展示难度大,且存在可能侵犯用户隐私的风险,同时,基于终端设备编号来确定用户的精确度较低,进而导致物品展示的精确度较低,展示效果较差的技问题。根据本公开的实施例的技术方案,因为采用接收用户的访问请求,确定用户对应于第一平台的第一账号;根据第一账号和第一映射表,确定目标订单号,其中,第一映射表指示了第一账号和至少一个历史订单号之间的对应关系;将目标订单号发送至第二平台,并接收第二平台根据目标订单号确定的目标物品以及相应的物品信息;将目标物品以及相应的物品信息展示于用户的技术手段,所以克服了现有方法中存在的物品展示难度大,存在可能侵犯用户隐私的风险,物品展示的精确度较低,展示效果较差的技术问题,进而达到能够根据订单号精准确定相应的用户以及目标物品,进而进行物品展示,避免侵犯用户隐私的风险,降低物品展示难度,提高物品展示精确度,提升展示效果的技术效果。
图2是根据本公开第二实施例提供的物品展示方法的主要流程的示意图;如图2所示,本公开的实施例提供的物品展示方法应用于第一平台,主要包括:
步骤S201,接收第二平台发送的初始展示物品以及相应的物品信息,将初始展示物品以及相应的物品信息展示于用户。
第一平台通常为网络应用平台,第二平台为电商平台。电商平台将需要展示的物品及相应的物品信息发送至网络应用平台,以在网络应用平台上向用户展示相应的物品。
具体地,第二平台可根据展示需求确定初始展示物品,并将该初始展示物品以及相应的物品信息发送至第一平台,以在第一平台中面向用户进行展示。根据本公开的实施例的一具体实施方式,在初始阶段,可同时面向多个用户进行展示。
步骤S202,响应于用户对展示物品的点击操作,将用户页面跳转至展示物品在第二平台中对应的物品页面,并接收第二平台返回的历史订单号,根据第一账号和第二账号和历史订单号构建第一映射表; 其中,历史订单号是基于用户在第二平台中的物品页面的下单操作而生成的。
根据本公开的实施例的一具体实施方式,在步骤S202中接收第二平台返回的历史订单号的步骤之前,第二平台执行下列步骤:
响应于用户在第二平台的物品页面内的下单操作,生成相应的历史订单号;
根据用户对应于第二平台的第二账号,以及历史订单号构建第二映射表。
需要说明的是,由于物品页面中展示的并不一定仅仅是展示物品对应的信息,还可能包括关联物品对应的物品信息,因此,最终生成的历史订单号并不一定是指该展示物品对应的订单号,也可能相应的关联物品对应的订单号。可以理解的是,随着用户下单操作次数的增加,所生成的历史订单号也逐渐增加,有助于提高后续确定的目标物品的精准率。
通过上述设置,根据用户在第二平台的下单操作生成的历史订单号,以及用户对应于第二平台的第二账号构建第二映射表,有助于在获取到目标订单号后,可以通过该第二映射表快速、精确地确定与目标订单号对应的第二账号,进而提高了确定目标物品的效率,进一步提升了物品展示效率。
具体地,对于第一平台初始展示的物品,若用户在浏览第一平台展示物品的物品页面时,点击了该展示物品,则将用户在第一平台上对应的当前展示页面跳转至该物品在第二平台中的展示页面,以供用户下单。在用户完成下单操作后,第二平台将相应的下单物品对应的历史订单号发送至第一平台,以使得,第一平台根据第一账号和该历史账单号构建第一映射表;其中,第一平台上对应的当前展示页面是指用户页面,第二平台中的展示页面是指销售页面。
进一步地,根据本公开的实施例,在将用户页面跳转至展示物品在第二平台中对应的物品页面的步骤之后,第二平台的执行步骤包括:
在展示物品对应的物品页面中展示关联物品,在用户点击关联物品的情况下,跳转至关联物品对应的物品页面,其中,关联物品是与展示物品对应的物品。
通过上述设置,为了更好的满足用户需求,还可将与展示物品对应的关联物品在展示页面中进行一并展示,以便于用户进行选择比对,提高物品下单率。
优选地,根据本公开的实施例,上述第二平台根据第二账号确定目标物品的步骤,包括:
获取与第二账号对应的用户画像;
根据用户画像确定目标物品。
通过上述设置,第二平台在确定第二账号后,即确定相应的用户身份之后,可获取第二平台根据该用户身份对应的用户信息确定用户画像,再根据用户画像确定目标物品,所确定的目标物品具备良好的针对性。
示例性地,根据本公开的实施例,上述第二平台根据第二账号确定目标物品的步骤,还包括:
获取第二账号对应于第二平台的多个订单号;
根据多个订单号对应的物品信息,确定目标物品。
根据本公开的实施例,第二平台在确定第二账号后,即确定相应的用户身份之后,可获取该用户在第二平台上对应的下单物品,需要说明的是,在确定用户身份之后,并不一定只能获取用户在当前第二平台中下单的物品,还可以获取用户在其他销售平台中下单的物品,最后结合推荐算法确定目标物品。
步骤S203,接收用户的访问请求,确定用户对应于第一平台的第一账号,根据第一账号和第一映射表,确定目标订单号。
第一映射表中第一账号对应着至少一个历史订单号根据本公开的实施例,可以根据历史订单号对应的时间戳,将最近一次产生的订单 号确定为目标订单号,还可以将目标订单对应的物品的购买次数,将购买次数最多的一个物品所对应的订单号作为目标订单号;再比如,还可以根据相同物品类型的购买次数确定用户偏爱购买的目标物品类型,将该目标物品类型对应的至少一个订单号作为目标订单号。
步骤S204,将目标订单号发送至第二平台,并接收第二平台返回的目标物品以及相应的物品信息,其中所述目标物品是第二平台根据第二账号确定的,第二账号是第二平台根据目标订单号和第二映射表确定的。
通过上述设置,将根据用户在第一平台中对应的第一账号确定的目标订单号发送至第二平台,继而利用第二平台确定目标物品,避免了侵犯用户隐私的风险,且目标订单号的确定流程较为简单且精准,提高了物品展示效率,以及后续物品展示效果。
步骤S205,将目标物品以及相应的物品信息展示于用户。
根据本公开的实施例的技术方案,因为采用接收用户的访问请求,确定用户对应于第一平台的第一账号;根据第一账号和第一映射表,确定目标订单号,其中,第一映射表指示了第一账号和至少一个历史订单号之间的对应关系;将目标订单号发送至第二平台,并接收第二平台根据目标订单号确定的目标物品以及相应的物品信息;将目标物品以及相应的物品信息展示于用户的技术手段,所以克服了现有方法中存在的物品展示难度大,存在可能侵犯用户隐私的风险,物品展示的精确度较低,展示效果较差的技术问题,进而达到能够根据订单号精准确定相应的用户以及目标物品,进而进行物品展示,避免侵犯用户隐私的风险,降低物品展示难度,提高物品展示精确度,提升展示效果的技术效果。
图3是根据本公开的实施例提供的物品展示装置的主要模块的示意图;如图3所示,本公开的实施例提供的物品展示装置300主要包括:
接收模块301,用于接收用户的访问请求,确定用户对应于第一平台的第一账号。
具体地,响应于用户向第一平台发起的访问请求,确定该用户对应于第一平台的第一账号。根据本公开的实施例的一具体实施方式,第一账号是该用户登陆第一平台时所对应的账号,用于标识该用户在第一平台上的用户身份,可以为用户昵称、账户编号等形式表示。需要说明的是,为了避免侵犯用户隐私,本公开的实施例是在征得用户同意的情况下,对用户的相关信息进行获取,其中,用户的相关信息可以包括第一账号等信息。
第一平台通常为网络应用平台,第二平台为电商平台。电商平台将需要展示的物品及相应的物品信息发送至网络应用平台,以在网络应用平台上向用户展示相应的物品。
目标订单号确定模块302,用于根据第一账号和第一映射表,确定目标订单号,其中,第一映射表指示了第一账号和至少一个历史订单号之间的对应关系。
第一映射表中第一账号对应着至少一个历史订单号,根据本公开的实施例,可以根据历史订单号对应的时间戳,将最近一次产生的订单号确定为目标订单号,还可以将目标订单对应的物品的购买次数,将购买次数最多的一个物品所对应的订单号作为目标订单号;再比如,还可以根据相同物品类型的购买次数确定用户偏爱购买的目标物品类型,将该目标物品类型对应的至少一个订单号作为目标订单号。
具体地,根据本公开的实施例,上述物品展示装置300还包括第一映射表的构建模块,用于:
响应于用户对展示物品的点击操作,将用户页面跳转至展示物品在第二平台中对应的物品页面;
接收第二平台返回的历史订单号,根据历史订单号和第一账号构建第一映射表。
具体地,对于第一平台初始展示的物品,若用户在浏览第一平台 展示物品的物品页面时,点击了该展示物品,则将用户在第一平台上对应的当前展示页面跳转至该物品在第二平台中的展示页面,以供用户下单。在用户完成下单操作后,第二平台将相应的下单物品对应的历史订单号发送至第一平台,以使得,第一平台根据第一账号和该历史账单号构建第一映射表;其中,第一平台上对应的当前展示页面是指用户页面,第二平台中的展示页面是指销售页面。
优选地,根据本公开的实施例,在将用户页面跳转至展示物品在第二平台中对应的物品页面的步骤之后,第二平台还用于:
在展示物品对应的物品页面中展示关联物品,在用户点击关联物品的情况下,跳转至关联物品对应的物品页面,其中,关联物品是与展示物品对应的物品。
通过上述设置,为了更好的满足用户需求,还可将与展示物品对应的关联物品在展示页面中进行一并展示,以便于用户进行选择比对,提高物品下单率。
目标物品确定模块303,用于将目标订单号发送至第二平台,并接收第二平台根据目标订单号确定的目标物品以及相应的物品信息。
通过上述设置,将根据用户在第一平台中对应的第一账号确定的目标订单号发送至第二平台,继而利用第二平台确定目标物品,避免了侵犯用户隐私的风险,且目标订单号的确定流程较为简单且精准,提高了物品展示效率,以及后续物品展示效果。
具体地,根据本公开的实施例,上述目标物品确定模块303还用于:
利用第二平台,根据目标订单号和第二映射表确定用户对应于第二平台的第二账号,并根据第二账号确定目标物品;其中,第二映射表指示了第二账号和至少一个历史订单号之间的对应关系。
第二平台根据目标订单号从第二映射表中进行查询,确定该订单号对应的第二账号,第二账号指示了登陆第二平台所对应的用户。第 二平台获取订单号在本平台中对应的用户身份后,即可根据推荐算法等确定该用户感兴趣的目标物品,通过上述设置,显著提升了所展示物品的针对性、精准度。
进一步地,根据本公开的实施例,上述物品展示装置300还包括第二映射表的构建模块,用于:
响应于用户在第二平台的物品页面内的下单操作,生成相应的历史订单号;
根据用户对应于第二平台的第二账号,以及历史订单号构建第二映射表。
需要说明的是,由于物品页面中展示的并不一定仅仅是展示物品对应的信息,还可能包括关联物品对应的物品信息,因此,最终生成的历史订单号并不一定是指该展示物品对应的订单号,也可能相应的关联物品对应的订单号。可以理解的是,随着用户下单操作次数的增加,所生成的历史订单号也逐渐增加,有助于提高后续确定的目标物品的精准率。
通过上述设置,根据用户在第二平台的下单操作生成的历史订单号,以及用户对应于第二平台的第二账号构建第二映射表,有助于在获取到目标订单号后,可以通过该第二映射表快速、精确地确定与目标订单号对应的第二账号,进而提高了确定目标物品的效率,进一步提升了物品展示效率。
优选地,根据本公开的实施例,上述目标物品确定模块303还用于:
获取与第二账号对应的用户画像;
根据用户画像确定目标物品。
通过上述设置,第二平台在确定第二账号后,即确定相应的用户身份之后,可获取第二平台根据该用户身份对应的用户信息确定用户画像,再根据用户画像确定目标物品,所确定的目标物品具备良好的针对性。
示例性地,根据本公开的实施例,上述目标物品确定模块303还用于:
获取第二账号对应于第二平台的多个订单号;
根据多个订单号对应的物品信息,确定目标物品。
根据本公开的实施例,第二平台在确定第二账号后,即确定相应的用户身份之后,可获取该用户在第二平台上对应的下单物品,需要说明的是,在确定用户身份之后,并不一定只能获取用户在当前第二平台中下单的物品,还可以获取用户在其他销售平台中下单的物品,最后结合推荐算法确定目标物品。
展示模块304,用于将目标物品以及相应的物品信息展示于用户。
根据本公开的实施例的技术方案,因为采用接收用户的访问请求,确定用户对应于第一平台的第一账号;根据第一账号和第一映射表,确定目标订单号,其中,第一映射表指示了第一账号和至少一个历史订单号之间的对应关系;将目标订单号发送至第二平台,并接收第二平台根据目标订单号确定的目标物品以及相应的物品信息;将目标物品以及相应的物品信息展示于用户的技术手段,所以克服了现有方法中存在的物品展示难度大,存在可能侵犯用户隐私的风险,物品展示的精确度较低,展示效果较差的技术问题,进而达到能够根据订单号精准确定相应的用户以及目标物品,进而进行物品展示,避免侵犯用户隐私的风险,降低物品展示难度,提高物品展示精确度,提升展示效果的技术效果。
图4示出了可以应用本公开的实施例的物品展示方法或物品展示装置的示例性系统架构400。
如图4所示,系统架构400可以包括终端设备401、402、403,网络404和服务器405。网络404用以在终端设备401、402、403和服务 器405之间提供通信链路的介质。网络404可以包括各种连接类型,例如有线、无线通信链路或者光纤电缆等等。
用户可以使用终端设备401、402、403通过网络404与服务器405交互,以接收或发送消息等。终端设备401、402、403上可以安装有各种通讯客户端应用,例如物品展示类应用、购物类应用、网页浏览器应用、搜索类应用、社交平台软件等,上述应用仅为示例。
终端设备401、402、403可以是具有显示屏并且支持网页浏览的各种电子设备,包括但不限于智能手机、平板电脑、膝上型便携计算机和台式计算机等等。
服务器405可以是提供各种服务的服务器,例如对用户利用终端设备401、402、403所进行物品展示的服务器。该服务器可以对接收到的访问请求等数据进行分析等处理,并将处理结果反馈给终端设备,其中,处理结果可以是目标订单号、目标物品等。
需要说明的是,本公开的实施例所提供的物品展示方法一般由服务器405执行,相应地,物品展示装置一般设置于服务器405中。
应该理解,图4中的终端设备、网络和服务器的数目仅仅是示意性的。根据实现需要,可以具有任意数目的终端设备、网络和服务器。
下面参考图5,其示出了适于用来实现本公开的实施例的终端设备或服务器的计算机系统500的结构示意图。图5示出的终端设备或服务器仅仅是一个示例,不应对本公开的实施例的功能和使用范围带来任何限制。
如图5所示,计算机系统500包括中央处理单元(CPU)501,其可以根据存储在只读存储器(ROM)502中的程序或者从存储部分508 加载到随机访问存储器(RAM)503中的程序而执行各种适当的动作和处理。在RAM 503中,还存储有系统500操作所需的各种程序和数据。CPU 501、ROM 502以及RAM 503通过总线504彼此相连。输入/输出(I/O)接口505也连接至总线504。
以下部件连接至I/O接口505:包括键盘、鼠标等的输入部分506;包括诸如阴极射线管(CRT)、液晶显示器(LCD)等以及扬声器等的输出部分507;包括硬盘等的存储部分508;以及包括诸如LAN卡、调制解调器等的网络接口卡的通信部分509。通信部分509经由诸如因特网的网络执行通信处理。驱动器510也根据需要连接至I/O接口505。可拆卸介质511,诸如磁盘、光盘、磁光盘、半导体存储器等等,根据需要安装在驱动器510上,以便于从其上读出的计算机程序根据需要被安装入存储部分508。
特别地,根据本公开的实施例,上文参考流程图描述的过程可以被实现为计算机软件程序。例如,本公开的实施例包括一种计算机程序产品,其包括承载在计算机可读介质上的计算机程序,该计算机程序包含用于执行流程图所示的方法的程序代码。在这样的实施例中,该计算机程序可以通过通信部分509从网络上被下载和安装,和/或从可拆卸介质511被安装。在该计算机程序被中央处理单元(CPU)501执行时,执行本公开的系统中限定的上述功能。
需要说明的是,本公开所示的计算机可读介质可以是计算机可读信号介质或者计算机可读存储介质或者是上述两者的任意组合。计算机可读存储介质例如可以是——但不限于——电、磁、光、电磁、红外线、或半导体的系统、装置或器件,或者任意以上的组合。计算机可读存储介质的更具体的例子可以包括但不限于:具有一个或多个导线的电连接、便携式计算机磁盘、硬盘、随机访问存储器(RAM)、只读存储器(ROM)、可擦式可编程只读存储器(EPROM或闪存)、光纤、便携式紧凑磁盘只读存储器(CD-ROM)、光存储器件、磁存储器件、或者上述的任意合适的组合。在本公开中,计算机可读存储 介质可以是任何包含或存储程序的有形介质,该程序可以被指令执行系统、装置或者器件使用或者与其结合使用。而在本公开中,计算机可读的信号介质可以包括在基带中或者作为载波一部分传播的数据信号,其中承载了计算机可读的程序代码。这种传播的数据信号可以采用多种形式,包括但不限于电磁信号、光信号或上述的任意合适的组合。计算机可读的信号介质还可以是计算机可读存储介质以外的任何计算机可读介质,该计算机可读介质可以发送、传播或者传输用于由指令执行系统、装置或者器件使用或者与其结合使用的程序。计算机可读介质上包含的程序代码可以用任何适当的介质传输,包括但不限于:无线、电线、光缆、RF等等,或者上述的任意合适的组合。
附图中的流程图和框图,图示了按照本公开各种实施例的系统、方法和计算机程序产品的可能实现的体系架构、功能和操作。在这点上,流程图或框图中的每个方框可以代表一个模块、程序段、或代码的一部分,上述模块、程序段、或代码的一部分包含一个或多个用于实现规定的逻辑功能的可执行指令。也应当注意,在有些作为替换的实现中,方框中所标注的功能也可以以不同于附图中所标注的顺序发生。例如,两个接连地表示的方框实际上可以基本并行地执行,它们有时也可以按相反的顺序执行,这依所涉及的功能而定。也要注意的是,框图或流程图中的每个方框、以及框图或流程图中的方框的组合,可以用执行规定的功能或操作的专用的基于硬件的系统来实现,或者可以用专用硬件与计算机指令的组合来实现。
描述于本公开的实施例中所涉及到的模块可以通过软件的方式实现,也可以通过硬件的方式来实现。所描述的模块也可以设置在处理器中,例如,可以描述为:一种处理器包括接收模块、目标订单号确定模块、目标物品确定模块和展示模块。其中,这些模块的名称在某种情况下并不构成对该模块本身的限定,例如,接收模块还可以被描述为“用于接收用户的访问请求,确定用户对应于第一平台的第一账号的模块”。
作为另一方面,本公开还提供了一种计算机可读介质,该计算机可读介质可以是上述实施例中描述的设备中所包含的;也可以是单独存在,而未装配入该设备中。上述计算机可读介质承载有一个或者多个程序,当上述一个或者多个程序被一个该设备执行时,使得该设备包括:接收用户的访问请求,确定用户对应于第一平台的第一账号;根据第一账号和第一映射表,确定目标订单号,其中,映射表指示了第一账号和至少一个历史订单号之间的对应关系;将目标订单号发送至第二平台,并接收第二平台根据目标订单号确定的目标物品以及相应的物品信息;将目标物品以及相应的物品信息展示于用户。
根据本公开的实施例的技术方案,因为采用接收用户的访问请求,确定用户对应于第一平台的第一账号;根据第一账号和第一映射表,确定目标订单号,其中,第一映射表指示了第一账号和至少一个历史订单号之间的对应关系;将目标订单号发送至第二平台,并接收第二平台根据目标订单号确定的目标物品以及相应的物品信息;将目标物品以及相应的物品信息展示于用户的技术手段,所以克服了现有方法中存在的物品展示难度大,存在可能侵犯用户隐私的风险,物品展示的精确度较低,展示效果较差的技术问题,进而达到能够根据订单号精准确定相应的用户以及目标物品,进而进行物品展示,避免侵犯用户隐私的风险,降低物品展示难度,提高物品展示精确度,提升展示效果的技术效果。
上述具体实施方式,并不构成对本公开保护范围的限制。本领域技术人员应该明白的是,取决于设计要求和其他因素,可以发生各种各样的修改、组合、子组合和替代。任何在本公开的精神和原则之内所作的修改、等同替换和改进等,均应包含在本公开保护范围之内。

Claims (10)

  1. 一种物品展示方法,包括:
    接收用户的访问请求,确定所述用户对应于第一平台的第一账号;
    根据所述第一账号和第一映射表,确定目标订单号,其中,所述第一映射表指示了第一账号和至少一个历史订单号之间的对应关系;
    将所述目标订单号发送至第二平台,并接收所述第二平台根据所述目标订单号确定的目标物品以及相应的物品信息;
    将所述目标物品以及相应的物品信息展示于所述用户。
  2. 根据权利要求1所述的物品展示方法,所述接收所述第二平台根据所述目标订单号确定的目标物品,包括:
    利用所述第二平台,根据所述目标订单号和第二映射表确定所述用户对应于所述第二平台的第二账号,并根据所述第二账号确定目标物品;其中,所述第二映射表指示了第二账号和至少一个历史订单号之间的对应关系。
  3. 根据权利要求2所述的物品展示方法,所述根据所述第二账号确定目标物品,包括:
    获取与所述第二账号对应的用户画像;
    根据所述用户画像确定目标物品。
  4. 根据权利要求2所述的物品展示方法,所述根据所述第二账号确定目标物品,还包括:
    获取所述第二账号对应于所述第二平台的多个订单号;
    根据所述多个订单号对应的物品信息,确定目标物品。
  5. 根据权利要求1所述的物品展示方法,还包括第一映射表的构建步骤,包括:
    响应于所述用户对展示物品的点击操作,将用户页面跳转至所述展示物品在第二平台中对应的物品页面;
    接收所述第二平台返回的历史订单号,根据所述历史订单号和所述第一账号构建所述第一映射表。
  6. 根据权利要求5所述的物品展示方法,在所述将用户页面跳转至所述展示物品在第二平台中对应的物品页面的步骤之后,还包括:
    在所述展示物品对应的物品页面中展示关联物品,在用户点击所述关联物品的情况下,跳转至所述关联物品对应的物品页面,其中,所述关联物品是与所述展示物品对应的物品。
  7. 根据权利要求5所述的物品展示方法,还包括第二映射表的构建步骤,包括:
    响应于所述用户在所述第二平台的物品页面内的下单操作,生成相应的历史订单号;
    根据所述用户对应于所述第二平台的第二账号,以及所述历史订单号构建所述第二映射表。
  8. 一种物品展示装置,包括:
    接收模块,用于接收用户的访问请求,确定所述用户对应于第一平台的第一账号;
    目标订单号确定模块,用于根据所述第一账号和第一映射表,确定目标订单号,其中,所述映射表指示了第一账号和至少一个历史订单号之间的对应关系;
    目标物品确定模块,用于将所述目标订单号发送至第二平台,并接收所述第二平台根据所述目标订单号确定的目标物品以及相应的物品信息;
    展示模块,用于将所述目标物品以及相应的物品信息展示于所述用户。
  9. 一种电子设备,包括:
    一个或多个处理器;
    存储装置,用于存储一个或多个程序,
    当所述一个或多个程序被所述一个或多个处理器执行,使得所述一个或多个处理器实现如权利要求1-7中任一所述的方法。
  10. 一种计算机可读介质,其上存储有计算机程序,所述程序被处理器执行时实现如权利要求1-7中任一所述的方法。
PCT/CN2022/108082 2021-09-28 2022-07-27 物品展示方法和装置 WO2023050989A1 (zh)

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