WO2022189309A1 - Système et interface de consultation de beauté basés sur un totem - Google Patents

Système et interface de consultation de beauté basés sur un totem Download PDF

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Publication number
WO2022189309A1
WO2022189309A1 PCT/EP2022/055641 EP2022055641W WO2022189309A1 WO 2022189309 A1 WO2022189309 A1 WO 2022189309A1 EP 2022055641 W EP2022055641 W EP 2022055641W WO 2022189309 A1 WO2022189309 A1 WO 2022189309A1
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WO
WIPO (PCT)
Prior art keywords
totem
beauty
consumer user
consumer
user
Prior art date
Application number
PCT/EP2022/055641
Other languages
English (en)
Inventor
Mario Conti
Original Assignee
Adamis Group Italia S.R.L.
Priority date (The priority date is an assumption and is not a legal conclusion. Google has not performed a legal analysis and makes no representation as to the accuracy of the date listed.)
Filing date
Publication date
Priority claimed from US17/198,180 external-priority patent/US11508002B2/en
Application filed by Adamis Group Italia S.R.L. filed Critical Adamis Group Italia S.R.L.
Priority to EP22713870.8A priority Critical patent/EP4305579A1/fr
Publication of WO2022189309A1 publication Critical patent/WO2022189309A1/fr

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Classifications

    • G—PHYSICS
    • G06—COMPUTING; CALCULATING OR COUNTING
    • G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q30/00—Commerce
    • G06Q30/06—Buying, selling or leasing transactions
    • G06Q30/0601—Electronic shopping [e-shopping]
    • G—PHYSICS
    • G06—COMPUTING; CALCULATING OR COUNTING
    • G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q30/00—Commerce
    • G06Q30/02—Marketing; Price estimation or determination; Fundraising
    • G06Q30/0241—Advertisements

Definitions

  • the described invention relates generally to a totem beauty consulting interface system.
  • the present disclose is directed to a totem based beauty consulting system and interface that is configured to combine existing totem, computers and mobile device facilitate the sale of goods to a consumer who can't see or hear the totem element of the present invention when initially contacted.
  • Retail totem are often used in retail environments in high-traffic areas, eye-catching totem displays allow brands to differentiate themselves over the competition and drive increased sales of good proximately located to said retail totems.
  • Said totem are made of a variety of material from corrugated cardboard which are lightweight, and can be moved around easily to rigid metal frames combined with removable panels which cannot be moved. Some existing totem have computer.
  • some totems have computer which display digital signage to sell goods proximal to said totems.
  • the present invention is directed to using a totem to sell goods to consumers who are remote to said totem (not with range to see said totem or to hear said totem). More specifically, the present invention initiates sales of good which are proximal to a totem disclosed in the present invention.
  • the present invention is directed to selling goods to remote consumer which are proximal to said totem (i.e. proximal means that the consumers are close enough to said totem that a consultant user of said totem, such as a beauty consultant service provider using said totem may receive an enhance image of said consumer user when they use goods proximal to said totem).
  • proximal means that the consumers are close enough to said totem that a consultant user of said totem, such as a beauty consultant service provider using said totem may receive an enhance image of said consumer user when they use goods proximal to said totem.
  • Each of these elements requires a minimum configuration.
  • These devices are configured into a system directed to allow a novel beauty consulting system and interface. More specifically, the novelty of said system and interface system is directed to allowing a user both remotely and proximally beauty consultations with a remote consultant via single interface.
  • Triangular Technology, Marketing and Merchandising Triangular Technology, Marketing and Merchandising.
  • the Digital Innovation Officer is a complex figure, who in addition to having experience in sales techniques knows the psychology of consumers, profiled by target, has a good dose of creativity to invent systems and solutions for engagement and promotion, knows what to ask the system integrators to get the best out of technological innovation and speak with IT to share processes and results in a useful way for all company departments.
  • the store must create a real relationship with its consumer. Often this new consumer can be a celebrity and/or an influencer (not just a normal customer) so his sharing will be even more extensive and important for the store
  • Retail stores must change from a physical form (location) at least temporarily to a non-physical form such as online.
  • retail entities need to remain relevant and indispensable (why enter a physical store if I find it online by avoiding traffic, people, bad weather etc.?)
  • Stores store must embrace the culture of change and study dedicated and innovative results. They need integration between services and customer engagement, as well as to have precise and specific profiling of customers to satisfy their requests. This is currently being done by having IT points in the store, linking physical store and e-commerce.
  • the current scenario therefore identifies three protagonists: retail, the consumer and online.
  • not all potential employees can may stand, possibly because they are disabled. Not all potential employees have the time to work an eight-hour shift; and not all customers want to go to stores and talk with people whom they do not know.
  • a mobile user interface suitable for mobile computing devices uses device location to select a portion of information content that is displayed.
  • Information content e.g., documents, contact information, files or video
  • Information content is presumed located in various locations with the mobile user interface displaying a portion of the content as if viewed in person.
  • Data from motion, distance or position sensors are used to determine the location of the device with respect to the content to select the portion for display.
  • Content elements can be selected by centering the display on the desired portion, obviating the need for cursors and pointing devices (e.g., mouse or touchscreen).
  • the present invention is a novel graphic interface which supports a streaming consulting service is an online service that, through APP and smartphone, allows any person to receive specific advice on the world of cosmetics with a specifically trained consultant.
  • the present invention results in electronic transactions designed to encourage, at the end of the consultation, the consultant, by geo-location, will indicate to the consumer the store closest to his position to go to for the purchase of the recommended products.
  • Said encouragement is based on the presence of particular agreements or periods of the year, the consultant may direct the consumer in certain stores, still close to his position, but on which there will be discounts, purchase vouchers, gifts or events/marketing activities.
  • the present invention results in work product.
  • the present invention will send a notification to the consultants physically present in the store, with the name and photo of the client who is about to go to the store and the product they intend to buy.
  • the present invention facilitates a beauty product consulting service through APP will be available 24/7 to the consumer and will provide advice on the beauty market generally intended (makeup, fragrances, skin care, hair, body).
  • Said consulting service as well as through the APP, will also be available in stores on specific Video Totems set up for this purpose. Through these totems the consumer can:
  • the present invention discloses the structure of a novel computer interface for beauty consulting and illustrates the functionalities and related service.
  • Totem are traditionally used to sell goods which are proximal to said totems. Totems are used sell goods to consumers who are proximal to said totems. Existing totems are not used or used to bring consumer who are remote to said totems into stores which said totems are located. Thus, existing totems are not directed to selling sell goods which are proximal to said totems to remote customer (i.e. consumer who are not aware of said totem).
  • the present invention is direct to prevailing over this short coming. Unlike totem disclosed in the prior art, the present invention is directed to selling beauty goods located proximally to the totem to remote consumers. The present invention is directed to providing a consumer user a single interface with a single consultant user whether said consumer user is remote and proximal to the beauty goods located proximally to the totem element of the present invention via single interface, wherein said interface may be continuously between said consumer user and said consultant user (also known as beauty consultant service provider hereinafter) of the present invention.
  • totems have been used in stores to sell goods which are proximal to said totems. Said totems can be configured to allow communications between consumers proximal to said totems and consultants (or sales representatives) that at located remotely from said totems.
  • the present invention is directed to permitting a consultant user to initiate contact a potential buyer of the goods located proximally (i.e. the consumer user of the present invention) to the totem disclosed by the present invention, continuous communication between said consultant user and said consumer user while said consumer user moves to a location proximal to said totem, and allow said consumer user to have enhanced visual images of said consumer user when communications are proximal to said totem. Said enhanced images will improve the consultation as said consumer user applies goods proximal to said totem.
  • connection between the APP and the totem can be used for events or training: the natural person in the store will no longer be required (cutting costs) but can be through the totems in more stores at the same time; and
  • the brand receives from the present invention customized and real reports on the geography and behavioral habits of consumers regarding the products of their brand.
  • the different totem options offer different solutions within the store, not only for consultancy but also for purchase;
  • connection between the APP and the totem can be used for events or training: the natural person in the store will no longer be required (cutting costs) but can be through the totems in more stores at the same time;
  • the consumer can also order finished products inside the physical store, directly from the totem and by connecting to the store's online store;
  • the present invention can also consult the catalog, read magazines or interact transversally with the online initiatives of the store but within it.
  • Other benefit of the present invention includes: assistance for disabled workers (allow disability more work and; allow disabled people to a job which they are not able; assistance for elderly worker (allow more consultant with high experience cannot work for 6/8 stand up in the store, with present invention they can work at home); and assistance for workers in poverty areas (allow worker who live in area without stores to work in their community).
  • the present invention relates generally to a totem beauty consulting interface system. More specifically, the present disclose is directed to a totem that is configured to combine existing computers and mobile device to be controlled jointed by a consumer user and a consultant user simultaneously to facilitate selling good proximally located to said totem. Said consumer user generally located remotely from said totem is contacted by said consultant user. Said consultant user may be in continuous or intermittent contact with said consumer user as said consumer user proceeds to said totem (note beauty goods are located proximally to said totem). Once said consumer user is proximal to said totem, said consultant user may view said consumer user using enhanced imaging camera located in said totem and said consumer user may access beauty goods located proximally to said totem.
  • the present invention is directed to facilitate a continuous interactive a beauty consulting for a consumer use who is initially remote from said totem until said consumer use is proximal to said totem using a single system and interface for the purpose of selling goods located proximal to said totem.
  • the present invention is a combination of existing technology including three hardware elements, namely a totem, a smart phone and a pad-tablet. Each of these elements requires a minimum configuration. These devices are configured into a system directed to allow a novel beauty consulting system and interface. More specifically, the novelty of said system and interface system is directed to allowing a user both remotely and proximally beauty consultations with a remote consultant via single interface.
  • the present invention is based on social values and principles and on the importance of the human relations, which is currently the missing factor in the relationship between store/brand, consumer/customer and online.
  • the present invention is a computer graphic interface to provide said missing human relations factor for the sale of beauty products in support of the relationship between store/brand, consumer/customer and online.
  • the present invention's computer graphic interface supports a streaming beauty consulting service is an online service that, through APP and smartphone, allows any person to receive specific advice on the world of cosmetics with a specifically trained consultant (such as a beauty consultant service provider).
  • a specifically trained consultant such as a beauty consultant service provider
  • the present invention is comprised of various existing computer and communion machines integrated via an Internet service that, through mobile APP, allows any person to receive specific advice on the world of cosmetics with a specially trained consultant. More specifically, The user from APP can make a video / audio call to one of the consultants available asking for directions on the beauty market generally understood (makeup, fragrance, skincare, hair, body). During the call, the consultant (sometimes known as consultant users and / or beauty consultant service provider) , on the basis of the user's geolocation, will be able to indicate the store nearest to his position where to go for the purchase of the recommended products.
  • consultants sometimes known as consultant users and / or beauty consultant service provider
  • the consultant can also tell the customer the consultant in the shop that can follow it directly and can stay in communication with said customer (also known as customer user) while said customer move from a location which is remote of the totem element of the present invention ( remote being said customer user can't see or hear the totem element of the present invention) to a location which is proximal to the totem element of the present invention ( proximal being close enough to said totem such that the customer user may apply the goods proximally located to said totem which a consultant user - such as a beauty consultant service provider- may see an enhanced — meaning detailed close up image of said consumer user — provided by said totem).
  • a consultant user - such as a beauty consultant service provider- may see an enhanced — meaning detailed close up image of said consumer user — provided by said totem.
  • the elements of the present invention include: an App Mobile which is The tool used by the end customer, allows to request assistance by voice and video call to the consultant, view the stores near him and / or the purchase history; CMS is The web interface for the consultant. It allows: receive calls from the end customer; view the user's location on the map; search and select products; search and select the stores and employees available in it; send push notifications to the end user with all the information collected during the call; a Totem which has a dedicated api and are connected through AWS iOT to connect user by scanning a qrcode; a Backend which is suitable to provide the API for the actors defined above and for the query with the CRM; Deputy APIs suitable to supply the API to collect information regarding the stores and the hours of availability of the employees; Paypal APIs suitable to supply the API to make a payment with credit cards or other type of payment; PubNub APIs suitable to supply the messaging service. It delivery messages to client platforms; Agora APIs suitable to supply the WEB RTC service to make an audio / video call between end customers
  • the main components are as follows: a Route 53 to be used as a DNS management to create individual zone(s); a Cloudfront as entry point for caching static resource or resource that do not change often over time; API Gateway for mapping path to Elastic Beanstalk exposed services; Elastic Beanstalk as the core of the business logic. Beanstalk host the web apis that delivery contents to the client applications, such as authentication, gives consultants and store list and much other; Bucket S3 for store files such as products images and user profde images.
  • AWS loT to connect totems to other systems.
  • the consumer facing element of the present invention is an application which may reside on a mobile device, such as a cell phone. Through the present invention said application is capable of creating personal profdes. A consumer-user of said profiles the present invention may:
  • the selection system will be a "ranking", i.e. if the consultant with the highest grade will not be available for consultancy, the one with the lowest grade will be selected.
  • the present invention is designed to make sure to give the consultant a quality service through the customer's preferred consultants.
  • the present invention will record all purchases made through the app's advice, the stores visited and the consultants used. In this way the consumer will have a continuous and always personalized experience.
  • the present invention includes a registration element.
  • the registration of purchases will be used by the consultant to guarantee the client a continuity of his beauty and treatment protocol, as well as to ensure that the consumer is always offered suitable products that meet his needs (preferred brand, intolerances and allergies, price range , location, treatment, nuances and compositions - especially for makeup, olfactory notes, etc).
  • the present invention discloses an application download, which is anticipated to be free for all consumer-users who at the time they download it will receive a series of call tokens (each corresponding to total time of call/advice).
  • the advice tokens will have different value based on the number of re-posts and followers that the consumer user has (the more followers, the more minutes/tokens earned).
  • the consultancy will be exclusively linked to the products of this brand, the service will be free and no limits for the consumer user.
  • the present invention at the conclusion of said consultation, the consumer user as identified by geo-location, will indicate to the consumer user the store closest to his position to go to for the purchase of the recommended products.
  • the consultant may direct the consumer in certain stores, still close to his position, but on which there will be discounts, purchase vouchers, gifts or events/marketing activities.
  • the present invention will send a notification to the consultants physically present in the store, with the name and photo of the client who is about to go to the store and the product they intend to buy.
  • the present invention provides a consumer-user interface to support a streaming beauty consultancy service.
  • the present invention may be used to implement an Internet service that, through a mobile application that allows any person to receive specific advice on the world of cosmetics with a specially trained consultant.
  • the present invention permits said consumer user to initiate communication (such as at least one remote offer) from an application via a video and or an audio call to another who is a beauty consultant service provider.
  • the present invention supports the interchange of beauty market content. Beauty market content is generally understood to be information relate to makeup, fragrance, skincare, hair care, and body care.
  • the present invention facilitates by selecting a beauty consultant service provider, on the basis of said consumer user's geolocation, produces beauty market content related to product available in a store near the geographical location of said consumer user.
  • the present invention allows said communication to be redirected to a totem at a store near the geographical location of said consumer user.
  • the present invention is a consumer user interface.
  • Said interface is composed of eight elements. These elements are: a mobile application; a content management system; a totem; a back-end system; an application programming interface system; payment system; a global data stream network (DSN) and real time infrastructure-as-a- service provider; and an Agora or Agora-type sub-system.
  • DSN global data stream network
  • the present invention requires three hardware elements, name a totem, a smart phone and a pad- tablet. Each of these elements requires a minimum configuration. More specifically:
  • Said smart phone's minimum specifications depend upon the device for example: Android version 6.0
  • ROM 8GB, add up to 32GB via Micro SD Dual cameras: 0.3 MP front and 2.0 MP rear (optional) Wi-Fi: 802.11 b/g/n Bluetooth: 4.0
  • 3G enable 3G dongle support G-sensor: support
  • Display 4 in (100 mm) diagonal (16:9 aspect ratio), multi -touch display, LED backlit IPS TFT LCD, 1,136x640 pixels at 326 ppi, 800: 1 contrast ratio (typical), 500 cd/m 2 max. brightness (typical), Fingerprint-resistant oleophobic coating on front" Rear camera "8 MP iSight back-side illuminated sensor, HD video (1080p) at
  • Multi-touch touchscreen display 3-axis gyroscope, 3-axis accelerometer, Digital compass, Proximity sensor, Ambient light sensor
  • Wi-Fi (802.11 a/b/g/n) (802.11h: 2.4 and 5 GHz), Bluetooth 4.0, GPS & GLONASS, Quad-band GSM/GPRS/EDGE (850, 900, 1800, 1900 MHz), Quad-band UMTS/HSDPA+/DC-HSDPA(850, 900,
  • GSM model (A1428) Dual-band LTE (Bands 4, 17: 1700 (AWS), 700b MHz);
  • the mobile application is a software program running in a consumer user's desktop computers and mobile computing device, allowing said consumer user to request assistance by voice and video call to said beauty consultant service provider, view the stores near said consumer user of the present invention and/or said consumer user's purchase history.
  • the content management system is a software tool that allows the creation, editing, and publishing content.
  • the present invention's content management system element of the present invention is designed exclusively to manage content on the Web.
  • said content management system allows an Internet interface for said beauty consultant service provider. It allows said beauty consultant service provider and said present invention's consumer user to communicate after said consumer user calls beauty consultant service provider, allows said beauty consultant service provider to view said consumer user's location on a map; both said consumer user and said beauty consultant service provider to research and select products based on said beauty market content residing in the which was stored in said content management system by beauty market content product sellers; allow both said consumer user and said beauty consultant service provider to search and select the stores which have desired beauty market content product and human staff to provide desired beauty market content product at said stores and send communications to both said consumer user and said beauty consultant service provider to encourage a visit to said store (such as a discount coupon).
  • the totem element of the present invention must have a dedicated application programming interface (API).
  • An API is a set of subroutine definitions, communication protocols, and tools for building software.
  • Said dedicated API is a set of clearly defined methods of communication among various components.
  • Said totems are connected through AWS internet of things (iOT) to receive update or OTA.
  • iOT internet of things
  • the consumer user of the present invention who happens to be a consumer can go to the store where said consumer user can find different types of totems and services including: 1) Multichoice, 2) "E-advisor”; 3) Multidevice, 4) Double and 5) Podium.
  • the Multichoice totem gives the consumer user the possibility to select different options and types of advice from a single totem.
  • the Multichoice can therefore be: Multi-brand and / or - Multi consult.
  • the customer can choose between the different brands that are present on the totem to receive specific and detailed advice on the products of the selected brand.
  • Multi-consult option works, through which the customer can select the type of advice he needs based on the desired axis.
  • This type of advice will not be tied to any particular type of brand, but will then indicate to the customer which product to buy based on those present in the store.
  • the Multichoice option allows the customer to quickly and easily select the brand or the axis of products to which he is most interested or of which he is a regular customer, without the need to needlessly need to turn for the store in search of the shelf or counter of the brand and immediately receiving customized advice.
  • the E-advisor option includes a totem in store with a consultant available in streaming for 10 hours.
  • the customer can: 1) continue a consultancy previously initiated via APP on your device.
  • a totem it will select an option such as a My Beauty Whisper option; and 2) start a new consultancy, directly through the totem in the store, selecting the Make a Call option.
  • the consumer after starting his advice on the main totem can easily continue the same on a tablet connected to the main totem.
  • the customer can go around the store freely but with a totally dedicated consultant, who will follow him in his purchases in the store and advising which products to try and then buy.
  • Another user of the present invention is an in-store consultant, also identified as a beauty consultant service provider.
  • Said consultant will find in the store not only the totem to carry out his consultancy (starting a new one or continuing one started through the My Beauty Whisper or other app) but also a totem with product demonstration, to be able to try immediately and a physical consultant who can accompany it in the store or guide it to the use of the totem.
  • totem This type of totem offers the store a double possibility: 1) Multi-brand and 2) Multi-consultant,
  • the Multi-brand allows the store to have on a single totem the possibility to choose different brands and therefore have a multiplicity of brands present simultaneously on a totem.
  • Each brand will then have one or more consultants based on the axes and products that its brand proposes. For the store it will be like having a variety of possible consultants and as many consultants (related to the brand) within the same totem.
  • the Multi-consultant option has the same potential and functionality as the Multichoice, with the difference that the totem is single-brand or owned by the store itself with the possibility of having several consultants for different axes with a single totem (makeup, fragrance, skin care, hair) each available 10 hours each and specialized on its own axis.
  • said e-advisor option provides a beauty consultant service provider constantly available for 10 hours, who can provide advice to the client: - through a new call/advice via the Make a call option and - continue one that the customer has previously initiated through the app, via the present invention.
  • the store with a single totem will have a full coverage of 10 working hours, possibly 7 days a week, at no cost.
  • the multidevice is a totem that has the ability to provide tablet devices connected to it, so that the customer can continue his personal advice within the store without any problem.
  • the multidevice option allows a large number of consultants present and operating all at the same time inside the store. Furthermore, the main video totem can be in the following mode:
  • Double Multi-choice (multi-brand or multi-consultant).
  • the Double are two totems, present simultaneously in the store, of which one is in E- advisor mode, with a streaming consultant available on video, and another totem the Multi choice or Multi-device mode.
  • the Podium mode provides for the simultaneousness of multiple elements, online and offline, simultaneously.
  • QR code abbreviated from Quick Response Code
  • QR code is the trademark for a type of matrix barcode (or two-dimensional barcode).
  • a barcode is a machine-readable optical label that contains information about the item to which it is attached.
  • the back-end element is suitable to provide the API for the actors defined above and for the query with an appropriate customer relationship management or CRM.
  • the present invention requires a digital CMR system which automatically allows the present invention to manage and analyze customer interactions and data throughout the customer lifecycle, with the goal of improving customer service relationships and assisting in customer retention and driving sale.
  • the APIs element of the present invention is a service performed primarily by software.
  • Said software for the present invention could be Software as a Service (SaaS) primarily exposed as an API (application programming interface). It allows consumer users to explore functionality of Web Services including Google Maps, and credit card processing.
  • SaaS Software as a Service
  • API application programming interface
  • These APIs normally provide multiple entry points for API calls ranging from REST, WebSockets, XML web services or TCP/IP.
  • the present invention requires an API element suitable to supply the API to collect information regarding the stores and the hours of availability of said beauty consultant service providers.
  • the payment system such as PayPal APIs must be suitable to supply the API to make a payment with credit cards or other type of payment.
  • the global Data Stream Network (DSN) and real time infrastructure-as-a-service provider such as PubNub, must be suitable to supply the messaging service. It delivers messages to client platforms.
  • DSN Data Stream Network
  • PubNub real time infrastructure-as-a-service provider
  • PubNub is a global Data Stream Network (DSN) and real time infrastructure-as-a-service (IaaS) company based in San Francisco, California. It produces products for software and hardware developers to build real time web, mobile, and Internet of Things (IoT) applications.
  • DSN Data Stream Network
  • IaaS infrastructure-as-a-service
  • the Agora sub-system must be suitable to supply the WEB RTC service to make an audio/video call between consumer users and beauty consultant service provider.
  • Agora is a reflective, object-oriented programming language that is based exclusively on message passing and not delegation.
  • An Agora sub-system may be incorporated into a totem and using for the analysis of communications including the identification of beauty products.
  • Agora may be substituted with another language which is reflective, object-oriented, and based exclusively on message passing and not delegation.
  • the Agora sub-system is merely a preferred language.
  • the preferred embodiment of the present invention uses the following components: first, a Route 53 resolver as DNS management to create individual zone. This allows a domain name associated with the present invention to resolve and integrate transmissions including: main domain, mail server TXT and DMARC, API for front end software, content management software (CMS) for beauty consultant service providers and static resources. Generally, the preferred embodiment of the current invention uses the inbound query capability is provided by Route 53 Resolver Endpoints, allowing DNS queries that originate on-premises to resolve AWS hosted domains.
  • Route 53 Resolver Endpoints allowing DNS queries that originate on-premises to resolve AWS hosted domains.
  • the preferred embodiment of the current invention uses cloud front as entry point for caching static resource or resource that do not change often over time. More specifically, the Amazon product CloudFront.net is used to redirect Internet transmissions.
  • the preferred embodiment of the current invention uses API Gateway for mapping path to Elastic Beanstalk exposed services.
  • the present invention uses Elastic Beanstalk because it employs Auto Scaling and Elastic Load Balancing to scale and balance workloads. It provides tools in the form of Amazon CloudWatch to monitor the health of deployed applications as well.
  • Beanstalk hosts the web APIs that delivery contents to the client applications, such as authentication, gives consultants and store list and much other.
  • S3 bucket for store fdes such as products images and consumer-user profile images.
  • S3 is also used for store WEB CMS's source fdes; AWS Lambda to host microservices such as real time image resizes.
  • RDS as the main ecosystem's database.
  • Elasticache to cache very common data queries such as retrieve consultants list and store list based on a consumer user's geolocation, and SES as the app's mail service for sending e-mails such as registration mail. SES gives high delivery rate and don't degrade web service app performance.
  • FIG. 1 is an overview of the preferred embodiment of the current invention.
  • FIG. 2 through FIG. 10 are flowcharts of the front-end flow of the preferred embodiment of the current invention.
  • FIG. 11 through FIG. 16 are flowcharts of the CMS flow of the preferred embodiment of the current invention.
  • FIG. 17 is a diagram of the flow between the elements of the current invention.
  • the method is initiated by sending at least one remote offer (1) from a consumer user (11) who is using said mobile application (100) which is located on a mobile device (10) and is able to communicate using said global Data Stream Network (1000) to via said real time infrastructure (300) -as-a-service provider to said back-end system (200).
  • said back-end system (200) communicates with content management system (220) selects beauty product content from content resident on said content management system (220) appropriate for said moved consumer user (112), wherein said beauty product content includes price and availability information for beauty products; sending via a third communication (7) said price and availability information for said selected beauty products to said totem (400); displaying a plurality of products with associated price and availability information for beauty products on said totem (400) based on said third communication (7); receiving copies of real time communication (5) via a fourth communication (8) sound and video input from totem of both moved consumer user (112) of said beauty consultant service provider (121) indicating a quantity to be used to determine a quantity for each of a plurality of orders to be placed by said moved consumer user (112) at one or more price levels; alternatively, a proximal service provider may supplement said beauty consultant service provider (21) by further interaction with moved consumer user (112), said proximal service provider may bring and apply beauty products and otherwise promote a sale of said
  • Said product distributor (700) may include a product-distribution warehouse, a middleman distributor facility, shipment facility, vending machine, or employee entrusted with distributing or dispensing product.
  • the functions described herein may be performed by software (e.g., including modules) including executable code and instructions running on one or more systems including one or more computers.
  • Software may be stored in computer readable media (e.g., some or all of the following: optical media, CD-ROM, DVD, etc.), magnetic media (e.g., fixed or removable magnetic media), semiconductor memory (e.g., RAM, ROM, flash memory, EPROM, etc.), and/or other types of computer readable media.
  • the one or more computers can include one or more central processing units (CPUs) that execute program code and process data, non-transitory, tangible memory, including, for example, one or more of volatile memory, such as RAM for temporarily storing data and data structures during program execution, non-volatile memory, such as a hard disc drive, optical drive, or flash drive, for storing programs and data, including databases, a wired and/or wireless network interface for accessing an intranet and/or Internet, and/or other interfaces.
  • CPUs central processing units
  • the computers can include a display for displaying user interfaces, data, and the like, and one or more user input devices, such as a keyboard, mouse, pointing device, touch screen, microphone and/or the like, used to navigate, provide commands, enter information, provide search queries, and/or the like.
  • user input devices such as a keyboard, mouse, pointing device, touch screen, microphone and/or the like.
  • the systems described herein can also be implemented using general-purpose computers, special purpose computers, terminals, state machines, and/or hardwired electronic circuits.
  • Various embodiments provide for communications between one or more systems and one or more users. These user communications may be provided to a user terminal (e.g., an interactive television, a phone, a laptop/desktop computer, a device providing Internet access, or other networked device). For example, communications may be provided via Webpages, downloaded documents, email, SMS (short messaging service) message, MMS (multimedia messaging Service) message, terminal vibrations, other forms of electronic communication, text-to-speech message, or otherwise.
  • a user terminal e.g., an interactive television, a phone, a laptop/desktop computer, a device providing Internet access, or other networked device.
  • communications may be provided via Webpages, downloaded documents, email, SMS (short messaging service) message, MMS (multimedia messaging Service) message, terminal vibrations, other forms of electronic communication, text-to-speech message, or otherwise.

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Abstract

L'invention concerne un procédé de fonctionnement d'un totem (400) pour afficher des informations de transaction et faciliter des produits du marché de la beauté pour vendre des marchandises à un utilisateur consommateur (11) qui sont à la fois à proximité et à distance dudit totem (400) en établissant un système de communication électronique parmi une application mobile (100), le totem (400), un système dorsal (200) et plusieurs autres éléments. Un système et un système d'interface sont également divulgués, ceux-ci permettant à un utilisateur de faire des consultations de beauté aussi bien à distance qu'à proximité avec un consultant à distance par l'intermédiaire d'une interface unique.
PCT/EP2022/055641 2021-03-10 2022-03-04 Système et interface de consultation de beauté basés sur un totem WO2022189309A1 (fr)

Priority Applications (1)

Application Number Priority Date Filing Date Title
EP22713870.8A EP4305579A1 (fr) 2021-03-10 2022-03-04 Système et interface de consultation de beauté basés sur un totem

Applications Claiming Priority (2)

Application Number Priority Date Filing Date Title
US17/198,180 2021-03-10
US17/198,180 US11508002B2 (en) 2019-07-15 2021-03-10 Totem based beauty consulting system and interface

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WO2022189309A1 true WO2022189309A1 (fr) 2022-09-15

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Citations (2)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
US20150235021A1 (en) * 2014-02-19 2015-08-20 Avaya Inc. Distribution of ephemeral extension to communication sessions
US20210019785A1 (en) * 2019-07-15 2021-01-21 Mario Conti Desktop computers and mobile computing device interface for beauty consulting

Patent Citations (2)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
US20150235021A1 (en) * 2014-02-19 2015-08-20 Avaya Inc. Distribution of ephemeral extension to communication sessions
US20210019785A1 (en) * 2019-07-15 2021-01-21 Mario Conti Desktop computers and mobile computing device interface for beauty consulting

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