WO2022068464A1 - 多媒体资源匹配及展示方法、装置、电子设备和介质 - Google Patents

多媒体资源匹配及展示方法、装置、电子设备和介质 Download PDF

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Publication number
WO2022068464A1
WO2022068464A1 PCT/CN2021/113807 CN2021113807W WO2022068464A1 WO 2022068464 A1 WO2022068464 A1 WO 2022068464A1 CN 2021113807 W CN2021113807 W CN 2021113807W WO 2022068464 A1 WO2022068464 A1 WO 2022068464A1
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Prior art keywords
multimedia
target
entity object
search
card
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PCT/CN2021/113807
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English (en)
French (fr)
Inventor
吴怡雯
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北京字节跳动网络技术有限公司
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Application filed by 北京字节跳动网络技术有限公司 filed Critical 北京字节跳动网络技术有限公司
Priority to EP21874125.4A priority Critical patent/EP4160444A4/en
Publication of WO2022068464A1 publication Critical patent/WO2022068464A1/zh
Priority to US18/089,432 priority patent/US20230140681A1/en

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    • GPHYSICS
    • G06COMPUTING; CALCULATING OR COUNTING
    • G06FELECTRIC DIGITAL DATA PROCESSING
    • G06F16/00Information retrieval; Database structures therefor; File system structures therefor
    • G06F16/40Information retrieval; Database structures therefor; File system structures therefor of multimedia data, e.g. slideshows comprising image and additional audio data
    • G06F16/48Retrieval characterised by using metadata, e.g. metadata not derived from the content or metadata generated manually
    • G06F16/483Retrieval characterised by using metadata, e.g. metadata not derived from the content or metadata generated manually using metadata automatically derived from the content
    • GPHYSICS
    • G06COMPUTING; CALCULATING OR COUNTING
    • G06FELECTRIC DIGITAL DATA PROCESSING
    • G06F16/00Information retrieval; Database structures therefor; File system structures therefor
    • G06F16/40Information retrieval; Database structures therefor; File system structures therefor of multimedia data, e.g. slideshows comprising image and additional audio data
    • G06F16/43Querying
    • G06F16/438Presentation of query results
    • GPHYSICS
    • G06COMPUTING; CALCULATING OR COUNTING
    • G06FELECTRIC DIGITAL DATA PROCESSING
    • G06F3/00Input arrangements for transferring data to be processed into a form capable of being handled by the computer; Output arrangements for transferring data from processing unit to output unit, e.g. interface arrangements
    • G06F3/01Input arrangements or combined input and output arrangements for interaction between user and computer
    • G06F3/048Interaction techniques based on graphical user interfaces [GUI]
    • G06F3/0484Interaction techniques based on graphical user interfaces [GUI] for the control of specific functions or operations, e.g. selecting or manipulating an object, an image or a displayed text element, setting a parameter value or selecting a range
    • G06F3/04847Interaction techniques to control parameter settings, e.g. interaction with sliders or dials
    • GPHYSICS
    • G06COMPUTING; CALCULATING OR COUNTING
    • G06FELECTRIC DIGITAL DATA PROCESSING
    • G06F3/00Input arrangements for transferring data to be processed into a form capable of being handled by the computer; Output arrangements for transferring data from processing unit to output unit, e.g. interface arrangements
    • G06F3/01Input arrangements or combined input and output arrangements for interaction between user and computer
    • G06F3/048Interaction techniques based on graphical user interfaces [GUI]
    • G06F3/0487Interaction techniques based on graphical user interfaces [GUI] using specific features provided by the input device, e.g. functions controlled by the rotation of a mouse with dual sensing arrangements, or of the nature of the input device, e.g. tap gestures based on pressure sensed by a digitiser
    • G06F3/0488Interaction techniques based on graphical user interfaces [GUI] using specific features provided by the input device, e.g. functions controlled by the rotation of a mouse with dual sensing arrangements, or of the nature of the input device, e.g. tap gestures based on pressure sensed by a digitiser using a touch-screen or digitiser, e.g. input of commands through traced gestures

Definitions

  • the present disclosure relates to the technical field of electronic commerce, and in particular, to a method, apparatus, electronic device and medium for matching and displaying multimedia resources.
  • search result card list contains product pictures and product prices and some static resource description information.
  • embodiments of the present disclosure provide at least a method, apparatus, electronic device, and medium for matching and displaying multimedia resources.
  • an embodiment of the present disclosure provides a method for displaying multimedia resources, including:
  • the target multimedia resource includes target multimedia and target entity object information related to the search keyword;
  • At least one first search result card is displayed on the search result page, and the first search result card includes the target multimedia and the target entity object information.
  • the method before the displaying at least one first search result card on the search result page, the method further includes:
  • the target multimedia resources For any of the target multimedia resources, generate a multimedia presentation card based on the target multimedia included in the target multimedia resource;
  • the entity object display card and the multimedia display card are combined to obtain the first search result card.
  • combining the entity object display card with the multimedia display card specifically includes:
  • the entity object display card is spliced with the multimedia display card using a left-right structure
  • the entity object display card and the multimedia display card are spliced together using a top-bottom structure
  • the entity object display card is superimposed on the multimedia display card in a floating layer manner.
  • the search result page includes a first display area and a second display area
  • the method also includes:
  • Display at least one first search result card on the search results page including:
  • At least one second search result card is displayed in the second display area of the search result page, and the second search result card includes the candidate multimedia.
  • the method before displaying the aggregated result of the at least one first search result card in the first display area of the search result page, the method further includes:
  • the display order of the at least one first search result card is determined according to the number of multimedia frames.
  • the at least one first search result card is arranged and displayed in a horizontal direction;
  • the method also includes:
  • the at least one first search result card is controlled to slide in the direction of the horizontal sliding operation track.
  • the target multimedia includes a target animation
  • the target animation is generated according to a multimedia frame extracted from the target multimedia
  • the method also includes:
  • the target multimedia in the at least one first search result card is played; or the target animation included in the at least one first search result card is played.
  • a link address of a display details page is added to the target entity object display card.
  • the method also includes:
  • an embodiment of the present disclosure further provides a multimedia resource matching method, including:
  • the target multimedia resource includes target multimedia and target entity object information related to the search keyword
  • the at least one target multimedia resource is sent.
  • determining at least one target multimedia resource matching the search keyword includes:
  • the description information of the multimedia matches the search keyword, determine whether there is a target entity object matching the search keyword in at least one entity object bound by the multimedia;
  • the multimedia is determined as the target multimedia, and the target multimedia resource is obtained based on the target multimedia and target entity object information of the target entity object.
  • the method before the sending at least one target multimedia resource, the method further includes:
  • the method includes:
  • the association information between the multimedia and each of the entity objects is generated according to the number of multimedia frames.
  • determining at least one target multimedia resource matching the search keyword includes:
  • search keyword find a target entity object matching the search keyword
  • the target multimedia resource is obtained based on the target multimedia and target entity object information of the target entity object.
  • the sending the at least one target multimedia resource includes:
  • the target multimedia resources For any of the target multimedia resources, generate a multimedia presentation card based on the target multimedia included in the target multimedia resource;
  • an embodiment of the present disclosure further provides an apparatus for displaying multimedia resources, including:
  • a sending module for initiating a multimedia resource search request based on the obtained search keywords
  • an acquisition module configured to acquire at least one target multimedia resource matching the search keyword; wherein, the target multimedia resource includes target multimedia and target entity object information related to the search keyword;
  • the display module is configured to display at least one first search result card on the search result page, where the first search result card includes the target multimedia and the target entity object information.
  • the device further includes:
  • a generating module is configured to, for any of the target multimedia resources, generate a multimedia display card based on the target multimedia included in the target multimedia resource; generate an entity object display card according to the target entity object information corresponding to the target multimedia resource; The display card is combined with the multimedia display card to obtain the first search result card.
  • the generating module is specifically configured to use a left-right structure to splicing the entity object display card and the multimedia display card; or use a top-bottom structure to combine the entity object display card with the The multimedia display card is spliced; or the entity object display card is superimposed on the multimedia display card in a floating layer manner.
  • the search result page includes a first display area and a second display area
  • the obtaining module is further configured to obtain at least one candidate multimedia that matches the search keyword
  • the display module is specifically configured to display the aggregated result of the at least one first search result card in the first display area of the search result page; display at least one second search result card in the second display area of the search result page , the second search result card includes the candidate multimedia.
  • the display module is further configured to acquire association information between the target multimedia and the target entity object included in the target multimedia resource; determine the target based on the association information The number of multimedia frames in which the target entity object appears in the multimedia; the display order of the at least one first search result card is determined according to the number of multimedia frames.
  • the display module displays the at least one first search result card in a horizontal direction in the first display area
  • the device also includes:
  • a first response module configured to respond to a user's touch operation, if it is detected that the touch operation forms a horizontal sliding operation track in the first display area, control the at least one first search result card to follow the horizontal direction Swipe operation track direction swipe.
  • the target multimedia includes a target animation
  • the target animation is generated according to a multimedia frame extracted from the target multimedia
  • the device also includes:
  • the playing module is configured to play the target multimedia in the at least one first search result card according to the display sequence of each of the first search result cards; or play the target animation included in the at least one first search result card.
  • a link address of the display details page is added to the target entity object display card
  • the device also includes:
  • the detection module is configured to jump to the detail page of the target entity object according to the link address of the detail page when it is detected that the display card of the target entity object is triggered.
  • an embodiment of the present disclosure further provides an apparatus for matching multimedia resources, including:
  • a receiving module configured to receive a multimedia resource search request, where the multimedia resource search request includes search keywords
  • a matching module configured to determine at least one target multimedia resource that matches the search keyword; wherein, the target multimedia resource includes target multimedia and target entity object information related to the search keyword;
  • the sending module is used for sending at least one target multimedia resource.
  • the matching module is specifically configured to, for any multimedia, determine whether the description information of the multimedia matches the search keyword; In the case of keyword matching, determine whether there is a target entity object matching the search keyword in at least one entity object bound by the multimedia; if there is a target entity object matching the search keyword, the The multimedia is determined as the target multimedia, and the target multimedia resource is obtained based on the target multimedia and the target entity object information of the target entity object.
  • the apparatus further includes an identification module
  • the identifying module is configured to identify the target multimedia included in the target multimedia resource before the sending module sends at least one target multimedia resource, and determine at least one candidate entity object that appears in the target multimedia; In the at least one candidate entity object, determine whether there is a target entity object matching the search keyword; if there is no target entity object matching the search keyword, filter the target multimedia resource.
  • it also includes:
  • a statistics module configured to count the number of multimedia frames that each entity object appears in the multimedia based on at least one entity object bound by the multimedia
  • a generating module is configured to generate association information between the multimedia and each of the entity objects according to the number of the multimedia frames.
  • the matching module is further configured to search for a target entity object matching the search keyword according to the search keyword; to find out whether the target entity object has a pre-bound target Multimedia; if there is a pre-bound target multimedia, the target multimedia resource is obtained based on the target multimedia and target entity object information of the target entity object.
  • the device further includes:
  • the merging module is configured to, for any of the target multimedia resources, generate a multimedia display card based on the target multimedia included in the target multimedia resource; generate an entity object display card according to the target entity object information included in the target multimedia resource; combine the entity object The display card is combined with the multimedia display card to obtain a first search result card; and the first search result card is sent.
  • embodiments of the present disclosure further provide an electronic device, including: a processor, a memory, and a bus, where the memory stores machine-readable instructions executable by the processor, and when the electronic device runs, the processing A bus communicates between the processor and the memory, and when the machine-readable instructions are executed by the processor, the steps in any possible implementation manner of the first aspect or the second aspect are performed.
  • an embodiment of the present disclosure further provides a computer-readable storage medium, where a computer program is stored on the computer-readable storage medium, and when the computer program is run by a processor, any one of the first aspect or the second aspect is executed steps in a possible implementation.
  • a method, device, electronic device, and medium for matching and displaying multimedia resources provided by the embodiments of the present disclosure search for a target multimedia resource based on a search keyword, and the target multimedia resource includes target entity object information matching the search keyword.
  • the object information and target multimedia generate corresponding search result cards and display them on the search result page.
  • the information conveyed in multimedia resources is more vivid, intuitive and real, thereby improving the efficiency of information conveying.
  • FIG. 1 shows a schematic diagram of an application scenario of a method for displaying multimedia resources provided by an embodiment of the present disclosure
  • FIG. 2 shows a flowchart of a method for displaying multimedia resources provided by an embodiment of the present disclosure
  • FIG. 3a shows a display diagram of a search result page provided by an embodiment of the present disclosure
  • FIG. 3b shows a display diagram of a search result page searched according to a search keyword in yet another multimedia resource display method provided by an embodiment of the present disclosure
  • Fig. 4 shows the flow chart of a kind of multimedia resource matching method provided by the present disclosure
  • FIG. 5 shows a flowchart of a specific method for finding a matching target multimedia resource according to the description information of the multimedia resource provided by an embodiment of the present disclosure
  • FIG. 6 shows a flowchart of a specific method for finding a matching target multimedia resource according to the feature information of the displayed entity object provided by an embodiment of the present disclosure
  • FIG. 7 shows a display diagram of a search result page searched according to search tag information and search keywords of a multimedia resource display method provided by an embodiment of the present disclosure
  • FIG. 8 shows a schematic diagram of an apparatus for displaying multimedia resources provided by an embodiment of the present disclosure
  • FIG. 9 shows a schematic diagram of a multimedia resource matching apparatus provided by an embodiment of the present disclosure.
  • FIG. 10 shows a schematic diagram of an electronic device provided by an embodiment of the present disclosure.
  • references herein to "a plurality or several” means two or more.
  • “And/or”, which describes the association relationship of the associated objects means that there can be three kinds of relationships, for example, A and/or B, which can mean that A exists alone, A and B exist at the same time, and B exists alone.
  • the character "/" generally indicates that the related objects are an "or" relationship.
  • the commodity list returned by the search result page only contains static resource description information such as commodity pictures and commodity prices, and the static resource description information has certain restrictions on the transmission of information.
  • static resource description information users cannot obtain real and intuitive product information, thus reducing the efficiency of information transmission.
  • the present disclosure provides a multimedia resource display method and a multimedia resource matching method, which can search for matching multimedia resources according to keywords contained in a multimedia resource search request, and generate search results according to the information of the entity objects corresponding to the multimedia resources. Cards are displayed on the search result page. Compared with describing information through static resources, the use of multimedia resources can vividly, intuitively and truly describe the displayed entity objects, thereby improving the efficiency of information transmission.
  • the electronic equipment includes, for example: terminal equipment or server or other processing equipment, the terminal equipment can be user equipment (User Equipment, UE), mobile equipment, user terminal, terminal, cellular phone, cordless phone, personal Digital processing (Personal Digital Assistant, PDA), handheld devices, computing devices, in-vehicle devices, wearable devices, etc.
  • the multimedia resource presentation method may be implemented by a processor invoking computer-readable instructions stored in a memory.
  • the method for displaying multimedia resources provided by the embodiments of the present disclosure will be described below by taking the execution subject as a terminal device as an example.
  • FIG. 1 it is a schematic diagram of an application scenario of a multimedia resource display method, wherein:
  • the user 101 logs in to the server 103 through an application client installed in the terminal device 102, wherein the application client may be a web browser, or an application client installed in a terminal device, such as a mobile phone or a tablet computer.
  • the terminal device 102 and the server 103 are connected through a network for communication, and the network may be a local area network, a cellular network, a wide area network, or the like.
  • the terminal device 102 may be a portable device (eg, a mobile phone, a tablet, a notebook computer, etc.), or a personal computer (PC, Personal Computer), and the server 103 may be any device capable of providing Internet services.
  • the user 101 inputs a multimedia resource search request through the client installed in the terminal device 102, and the terminal device 102 sends the request to the server 103.
  • the server 103 searches There are search keywords to find matching target multimedia resources.
  • the target multimedia resources include target multimedia and target entity objects, wherein the description information of the target multimedia matches the search keywords, and the target entity object information matches the search keywords.
  • Matching in this way, based on the solution provided by the embodiments of the present disclosure, in an implementation manner, the server may return the matched target multimedia resource to the client, and the client generates a target multimedia resource and a target entity object based on the acquired target multimedia resource.
  • the search result card of the information is displayed on the search result page.
  • the search result card can also be directly generated by the server 103 and sent to the client, and the client can display it on the search result page.
  • a flowchart of a method for displaying multimedia resources provided in Embodiment 1 of the present disclosure includes the following steps:
  • S201 Initiate a multimedia resource search request based on the acquired search keyword.
  • the user may submit search keywords through the client installed in the terminal device 102 according to his own needs, and the client initiates a multimedia resource search request to the server 103 based on the search keywords submitted by the user.
  • the multimedia involved in the embodiments of the present disclosure may be, but not limited to, videos, including long videos or short videos, and other network resources that can dynamically display physical objects.
  • the user submits the search keyword through the search box displayed on the client display interface, and the client initiates a multimedia resource search request to the server based on the search keyword submitted by the user.
  • S202 Acquire at least one target multimedia resource matching the search keyword; wherein, the target multimedia resource includes target multimedia and target entity object information related to the search keyword.
  • the entity objects may be commodities displayed in the multimedia.
  • commodities such as clothes and lipsticks displayed by the user in the video may be referred to as entity objects.
  • the server 103 searches for a target multimedia resource that satisfies the condition according to the search keyword carried therein, and returns it to the client.
  • the target multimedia that matches the search keywords may be firstly searched, and then the target multimedia content in the target multimedia may be further searched based on the search keywords.
  • the attribute information of the included entity objects is matched, the entity object whose attribute information matches is determined as the target entity object, and the target entity object information and the target multimedia are determined to form the target multimedia resource.
  • the server 103 first searches for the target entity object whose attribute information matches the search keyword, and then further determines whether the target entity object has a corresponding target pair of media, and determines the target multimedia object and the target entity object.
  • the information constitutes the target multimedia resource.
  • the entity object information includes at least one of the entity object's picture, entity object introduction, price, and link information
  • the entity object attribute information may include the entity object's name, category, and the name of the store that provides the entity object, etc.
  • the entity object information and the attribute information of the entity object may contain partially overlapping information.
  • S203 Display at least one first search result card on the search result page, where the first search result card includes target multimedia and target entity object information.
  • the client can generate a first search result card corresponding to the target paired media resource according to the following process:
  • Step 1 Generate a multimedia presentation card based on the target multimedia in the target multimedia resource.
  • the client can generate a multimedia display card according to the entire content of the target multimedia, or the client can extract some video frames from the target multimedia to generate a moving image corresponding to the target multimedia, and generate a multimedia display card according to the moving image.
  • FIG. 3a or Figure 3b it is a schematic diagram of the effect of the multimedia display card generated by the client based on the target multimedia resource returned by the server.
  • the matching description information for the keyword “girls wear” includes "what to wear to a wedding for a plus-size girl (168 jins to try on)” and "what to wear to a wedding”.
  • Step 2 Generate an entity object display card according to the target entity object information included in the target multimedia resource.
  • the entity object display card generated accordingly is shown in Figure 3a or Figure 3b.
  • Step 3 Combine the entity object display card and the multimedia display card to obtain a first search result card.
  • the entity object display card and the multimedia display card can be spliced using a left-right structure; Splicing with the multimedia display card, as shown in Figure 3a, which is a schematic diagram of the effect of splicing the entity object display card and the multimedia display card using the upper and lower structure; Above the multimedia display card, as shown in FIG. 3b, it is a schematic diagram of the effect of superimposing the entity object display card on the multimedia display card in a floating layer manner.
  • the client if there are multiple target multimedia resources returned by the server, for each target multimedia resource, the client generates a first search result card corresponding to the target multimedia resource according to the above process, and displays each first search result card on the search result page.
  • An aggregated result of the search result card as shown in Figure 3a or Figure 3b.
  • the first search result cards may be sorted according to the access popularity and online time of the target multimedia contained in the target multimedia resource, which is not limited in this embodiment of the present disclosure. .
  • the target multimedia included in the target multimedia resource may also be identified, and association information between the target multimedia included in the target multimedia resource and the target entity object may be obtained; and the target appearing in the target multimedia may be determined based on the obtained association information.
  • the number of multimedia frames of the entity object; the display order of at least one first search result card is determined according to the number of multimedia frames.
  • the association between the target media and the target entity object is generated according to the number of multimedia frames. information.
  • the association information between the target multimedia and the target entity object may be generated by the client according to the above process, or may be generated by the server and sent to the client, which is not limited in this embodiment of the present disclosure.
  • the at least one first search structure card may be sorted according to the order of the largest number of multimedia frames, and the like. Play the target multimedia contained in at least one first search result card according to the arrangement order of each first search result card; or, if the multimedia display card is generated according to the motion picture corresponding to the target multimedia, then according to the arrangement of each first search result card order, play the target animation contained in the first search result card.
  • the entity objects displayed in the candidate multimedia are called candidate entity objects.
  • the server may return at least one candidate multimedia resource while returning the target multimedia resource to the client.
  • the client For each candidate multimedia, the client generates a multimedia display card based on the candidate multimedia to obtain a second search result card.
  • the client can generate a multimedia display card according to the entire content of the candidate multimedia, or the client can extract some multimedia frames from the candidate multimedia to generate a motion image corresponding to the candidate multimedia, and generate a multimedia display card according to the motion image.
  • the above-mentioned at least one first search result card and the above-mentioned at least one second search result card can be displayed on the search result page at the same time.
  • the search result page may be divided into a first display area and a second display area, as shown in FIG. 3a or FIG. 3b, wherein the aggregated results of at least the first search result card are displayed in the first display area, At least one second search result card is displayed in the second display area.
  • At least one first search result card in the first display area, at least one first search result card can be displayed in a horizontal direction; in the second display area, at least one second search result card can be displayed in a vertical direction.
  • at least one first search result card is controlled. Slide in the direction of the horizontal slide operation track; if it is detected that the touch operation forms a vertical slide operation track in the second display area, control at least one second search result card to slide in the direction of the vertical slide operation track.
  • the aggregated results of the first search result card generated according to at least one target multimedia resource are displayed in the first display area of the search result page, and the first display area is arranged and displayed in the horizontal direction.
  • Search results card At least one second search result card is displayed in the second display area of the search result page, and the second search result cards are displayed in a vertical arrangement in the second display area.
  • the target in at least one first search result card may also be played according to the display order of the first search result cards.
  • multimedia or play the target animation contained in the first search result card ranked first, where the target animation is generated according to the multimedia frames extracted from the target multimedia.
  • a link address of the display details page may also be added to the entity object display card included in the first search result card; when detecting that the entity object display card is triggered, jump to the display page according to the link address of the display details page Details page.
  • a target multimedia link address can also be added to the entity object display card; when detecting that the entity object display card is triggered, jump to the display page of the target multimedia according to the target multimedia link address.
  • the following describes the multimedia resource matching method provided by the embodiment of the present disclosure by taking the execution subject as the server as an example.
  • a flowchart of a multimedia resource matching method provided in Embodiment 3 of the present disclosure includes the following steps:
  • S401 Receive a multimedia resource search request, where the multimedia resource search request includes search keywords.
  • the client after receiving the search keywords submitted by the user, the client sends a multimedia resource search request to the server based on the received search keywords.
  • S402 Determine at least one target multimedia resource matching the search keyword; wherein the target multimedia resource includes target multimedia and target entity object information related to the search keyword.
  • description information is added to the multimedia.
  • the description information may include, but is not limited to, the applicable scenarios and applicable user groups of the entity objects displayed in the multimedia.
  • the description of the schoolbag The information may include "schoolbag primary school girls in grades 1-3", etc.
  • the search keyword is matched with the description information of the multimedia.
  • the server can match the multimedia list that meets the condition according to the search keyword.
  • the server may also maintain an entity object library, and the entity object library contains entity object identifiers, attribute information of entity objects, and multimedia identifiers containing the entity objects. For any entity object, if the entity If the object has no corresponding multimedia, the corresponding field of the multimedia identifier in the entity object library is empty, as shown in Table 1, which is a possible structure of the entity object library maintained by the server:
  • the display object (which may include but is not limited to commodities) usually corresponds to the attribute information of the entity object.
  • the attribute information of the entity object may include the name, category, and name of the store that provides the entity object, etc.
  • the server Based on the search keywords, a list of entity objects that meet the conditions can be matched.
  • the multimedia may also include entity object information, and the entity object information includes at least one of pictures, entity object introductions, prices, and links.
  • the server further filters out the multimedia to which the entity object is added, and determines the target entity object whose attribute information matches the search keyword, including
  • the multimedia with the target entity object is used as the target multimedia, and the target multimedia and the target entity object information form the target multimedia resource; for the searched entity object list, the server further filters out the target entity object corresponding to the multimedia, and the multimedia corresponding to the target entity object is the target entity object.
  • Multimedia, target multimedia and target entity object information constitute target multimedia resources.
  • FIG. 5 it is a first kind of schematic flowchart of searching for a matching target multimedia resource according to the description information of multimedia, including the following steps:
  • step S501 For any multimedia, determine whether the description information of the multimedia matches the search keyword, if yes, go to step S503, otherwise, go to step S502.
  • the server when a user searches for "girls' outfits", the server first searches for multimedia resources whose description information matches the search keyword "girls' outfits”.
  • S502 Determine that the multimedia is not the target multimedia, filter out the multimedia, and end the process.
  • the description information of the multimedia does not match the search keyword, it means that the multimedia is not the target multimedia, and the multimedia is filtered out, and the process ends.
  • step S503 Determine whether there is a target entity object matching the search keyword in at least one entity object bound by the multimedia, if yes, go to step S504, if not, go to step S505.
  • step S501 When the description information of the multimedia in step S501 matches the search keyword, it is necessary to further judge whether the entity object corresponding to the multimedia is the target entity object, wherein whether the attribute information of the target entity object matches the search keyword, if so, go to step S501 S504, if not, go to step S505.
  • step S501 for the multimedia resources whose description information found in step S501 matches the search keyword "girls' outfits”, the multimedia resources that match "girls' outfits" in the feature information of the displayed products are selected.
  • S504 Determine that the multimedia is the target multimedia, obtain the target multimedia resource based on the target multimedia and the target entity object information of the target entity object, and end the process.
  • step S501 and step S503 are both established, that is, the description information of the multimedia matches the search keyword, and the attribute information of the entity object contained in the multimedia also matches the search keyword, then it is determined that the multimedia is the target multimedia, and the target multimedia and the corresponding target entity object information to form a target multimedia resource, and the process ends.
  • the multimedia when the description information of the multimedia matches the search keyword, but the attribute information of the entity object included in the multimedia does not match the search keyword, it is determined that the multimedia is a candidate multimedia.
  • the server sends the determined target multimedia resource to the client.
  • the server may also send the candidate multimedia to the client while sending the target multimedia resource.
  • the server may also count the number of multimedia frames appearing in the multimedia for each entity object, and generate a relationship between the multimedia and each entity object according to the number of multimedia frames. associated information.
  • a multimedia is bound to three entity objects, namely "lipstick”, “clothes” and "schoolbag”. For each entity object, by identifying the multimedia, it is determined that the multimedia contains each entity. The number of multimedia frames of the object, and the association information between multimedia and each entity object is generated according to the number of multimedia frames.
  • the associated information generated for each display object can be Expressed as (lipstick, 600), (clothes, 150), (schoolbag, 200), while returning the target multimedia resource to the client, it can also return the relationship between the target multimedia and the target entity object bound in the target multimedia. associated information.
  • the client can sort and display different target multimedia resources according to the association information.
  • FIG. 6 it is a schematic flowchart of a second method for finding a matching target multimedia resource according to the attribute information of an entity object, including the following steps:
  • S601 Search for a target entity object whose attribute information matches the search keyword according to the search keyword.
  • the server may search for attribute information of the entity object matching the search keyword in Table 1 according to the search keyword, generate a corresponding entity object list based on the entity object identifier corresponding to the matched attribute information, and For the generated entity object list, according to Table 1, determine whether each entity object has pre-bound target multimedia. For example, the server first searches for a product list that matches "girls' clothes", and then for each product contained in the found product list, the server determines whether there is a corresponding video. If there is a video, the corresponding video is used as the target. multimedia.
  • step S602 Determine whether the found target entity object has pre-bound target multimedia, if yes, go to step S603, if not, go to step S604.
  • S603 Obtain the target multimedia resource based on the target multimedia and target entity object information of the target entity object, and end the process.
  • step S601 for each commodity in the commodity list found in step S601, it is judged whether there is a corresponding video, and if so, it can be determined that the corresponding video is the target multimedia, and the process ends.
  • the found target entity object does not have the corresponding target multimedia
  • the found target entity object is filtered out.
  • S403 Send at least one target multimedia resource.
  • the server may further, before sending at least one target multimedia resource, for any target multimedia resource, identify the target multimedia included in the target multimedia resource, and determine at least one candidate entity object appearing in the target multimedia ; in at least one candidate entity object, determine whether there is a target entity object matching the search keyword; if there is no target entity object matching the search keyword, filter the target multimedia resource.
  • the server may generate a search result card according to the target multimedia and target entity object information contained therein, and return it to the client for display by the client.
  • the process of generating the search result card by the server is similar to the process of generating the search result card by the client, which is not repeated here.
  • Embodiment 4 On the basis of Embodiment 1, Embodiment 2 and Embodiment 3, classified search is supported, that is, a user can search under a certain category.
  • the search range in step S402 is limited to the category specified by the user.
  • the user can select search tag information on the search page, wherein the search tag information can be selected by the user according to the tags pre-designed by the client, and the client sends the search tag information and search keywords to the server based on the search tag information and search keywords selected by the user
  • the server determines the search range according to the search tag information, and searches for the target multimedia resource in the determined search range according to the process shown in Figure 5 or Figure 6.
  • the specific implementation process can refer to the steps shown in Figure 5 or Figure 6 above. The process shown is not repeated here.
  • FIG. 7 it is a search result page obtained by performing a search under a certain category.
  • the aggregated results of the search result cards generated according to the target multimedia resources are aggregated and displayed on the search result page.
  • the form of the window displays the target entity object display card.
  • the embodiment of the present disclosure searches for a target multimedia resource matching the search keyword through a search keyword, generates a search result card according to the target multimedia and target entity object information contained in the target multimedia resource, and displays it on the search result page.
  • the expression of information by multimedia resources is more realistic, intuitive and generated, thereby improving the efficiency of information conveying.
  • the writing order of each step does not mean a strict execution order but constitutes any limitation on the implementation process, and the specific execution order of each step should be based on its function and possible Internal logic is determined.
  • the embodiment of the present disclosure also provides a multimedia resource display device corresponding to the multimedia resource display method.
  • a multimedia resource display device corresponding to the multimedia resource display method.
  • the implementation of the apparatus reference may be made to the implementation of the method, and the repetition will not be repeated.
  • the apparatus includes: a sending module 701 , an obtaining module 702 and a displaying module 703 ; wherein,
  • a sending module 701, configured to initiate a multimedia resource search request based on the obtained search keywords
  • Obtaining module 702 configured to obtain at least one target multimedia resource matching the search keyword; wherein, the target multimedia resource includes target multimedia and target entity object information related to the search keyword;
  • the display module 703 is configured to display at least one first search result card on the search result page, where the first search result card includes the target multimedia and the target entity object information.
  • the device further includes:
  • a generating module is configured to, for any of the target multimedia resources, generate a multimedia display card based on the target multimedia included in the target multimedia resource; generate an entity object display card according to the target entity object information corresponding to the target multimedia resource; The display card is combined with the multimedia display card to obtain the first search result card.
  • the generating module is specifically configured to use a left-right structure to splicing the entity object display card and the multimedia display card; or use a top-bottom structure to combine the entity object display card with the The multimedia display card is spliced; or the entity object display card is superimposed on the multimedia display card in a floating layer manner.
  • the search result page includes a first display area and a second display area
  • the obtaining module is further configured to obtain at least one candidate multimedia that matches the search keyword
  • the display module is specifically configured to display the aggregated result of the at least one first search result card in the first display area of the search result page; display at least one second search result card in the second display area of the search result page , the second search result card includes the candidate multimedia.
  • the display module is further configured to acquire association information between the target multimedia and the target entity object included in the target multimedia resource; determine the target based on the association information The number of multimedia frames in which the target entity object appears in the multimedia; the display order of the at least one first search result card is determined according to the number of multimedia frames.
  • the display module displays the at least one first search result card in a horizontal direction in the first display area
  • the device also includes:
  • a first response module configured to respond to a user's touch operation, if it is detected that the touch operation forms a horizontal sliding operation track in the first display area, control the at least one first search result card to follow the horizontal direction Swipe operation track direction swipe.
  • the target multimedia includes a target animation
  • the target animation is generated according to a multimedia frame extracted from the target multimedia
  • the device also includes:
  • the playing module is configured to play the target multimedia in the at least one first search result card according to the display sequence of the first search result cards; or play the target animation included in the at least one first search result card.
  • a link address of the display details page is added to the target entity object display card
  • the device also includes:
  • the detection module is configured to jump to the detail page of the target entity object according to the link address of the detail page when it is detected that the display card of the target entity object is triggered.
  • the apparatus includes: a receiving module 801, a matching module 802, and a sending module 803; wherein,
  • a receiving module 801 configured to receive a multimedia resource search request, where the multimedia resource search request includes search keywords;
  • a matching module 802 configured to determine at least one target multimedia resource that matches the search keyword; wherein, the target multimedia resource includes target multimedia and target entity object information related to the search keyword;
  • the sending module 803 is configured to send at least one target multimedia resource.
  • the matching module is specifically configured to, for any multimedia, determine whether the description information of the multimedia matches the search keyword; In the case of keyword matching, determine whether there is a target entity object matching the search keyword in at least one entity object bound by the multimedia; if there is a target entity object matching the search keyword, the The multimedia is determined as the target multimedia, and the target multimedia resource is obtained based on the target multimedia and the target entity object information of the target entity object.
  • the apparatus further includes an identification module
  • the identifying module is configured to identify the target multimedia included in the target multimedia resource before the sending module sends at least one target multimedia resource, and determine at least one candidate entity object that appears in the target multimedia; In the at least one candidate entity object, determine whether there is a target entity object matching the search keyword; if there is no target entity object matching the search keyword, filter the target multimedia resource.
  • it also includes:
  • a statistics module configured to count the number of multimedia frames that each entity object appears in the multimedia based on at least one entity object bound by the multimedia
  • a generating module is configured to generate association information between the multimedia and each of the entity objects according to the number of the multimedia frames.
  • the matching module is further configured to search for a target entity object matching the search keyword according to the search keyword; to find out whether the target entity object has a pre-bound target Multimedia; if there is a pre-bound target multimedia, the target multimedia resource is obtained based on the target multimedia and target entity object information of the target entity object.
  • the device further includes:
  • the merging module is configured to, for any of the target multimedia resources, generate a multimedia display card based on the target multimedia included in the target multimedia resource; generate an entity object display card according to the target entity object information included in the target multimedia resource; combine the entity object The display card is combined with the multimedia display card to obtain a first search result card; and the first search result card is sent.
  • An embodiment of the present disclosure further provides an electronic device.
  • a schematic structural diagram of the electronic device provided in Embodiment 7 of the present disclosure includes:
  • the processor 91 performs the following steps: S401: Receive a multimedia resource search request, where the multimedia resource search request includes a search keyword; S402: Determine at least one matching search keyword Target multimedia resource; wherein, the target multimedia resource includes target multimedia and target entity object information related to the search keyword; S403: Send at least one target multimedia resource.
  • the above-mentioned memory 92 includes a memory 921 and an external memory 922; the memory 921 here is also called an internal memory, and is used to temporarily store the operation data in the processor 91 and the data exchanged with the external memory 922 such as the hard disk.
  • the external memory 922 performs data exchange.
  • Embodiments of the present disclosure further provide a computer-readable storage medium, where a computer program is stored on the computer-readable storage medium, and when the computer program is run by a processor, the method for displaying multimedia resources described in the foregoing method embodiments, The steps of a multimedia resource matching method.
  • the storage medium may be a volatile or non-volatile computer-readable storage medium.
  • a computer program product of a method for displaying multimedia resources and a method for matching multimedia resources includes a computer-readable storage medium storing program codes, and the instructions included in the program codes can be used to execute the above method.
  • the steps of the method for displaying multimedia resources and the method for matching multimedia resources described in the example reference may be made to the foregoing method embodiments, which will not be repeated here.
  • Embodiments of the present disclosure also provide a computer program, which implements any one of the methods in the foregoing embodiments when the computer program is executed by a processor.
  • the computer program product can be specifically implemented by hardware, software or a combination thereof.
  • the computer program product is embodied as a computer storage medium, and in another optional embodiment, the computer program product is embodied as a software product, such as a software development kit (Software Development Kit, SDK), etc. Wait.
  • the units described as separate components may or may not be physically separated, and components displayed as units may or may not be physical units, that is, may be located in one place, or may be distributed to multiple network units. Some or all of the units may be selected according to actual needs to achieve the purpose of the solution in this embodiment.
  • each functional unit in each embodiment of the present disclosure may be integrated into one processing unit, or each unit may exist physically alone, or two or more units may be integrated into one unit.
  • the functions, if implemented in the form of software functional units and sold or used as stand-alone products, may be stored in a processor-executable non-volatile computer-readable storage medium.
  • the computer software products are stored in a storage medium, including Several instructions are used to cause a computer device (which may be a personal computer, a server, or a network device, etc.) to execute all or part of the steps of the methods described in various embodiments of the present disclosure.
  • the aforementioned storage medium includes: U disk, mobile hard disk, read-only memory (Read-Only Memory, ROM), random access memory (Random Access Memory, RAM), magnetic disk or optical disk and other media that can store program codes .

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Abstract

一种多媒体资源匹配及展示方法、装置、电子设备和介质,其中,所述方法包括:基于获取的搜索关键词发起多媒体资源搜索请求(S201);获取与所述搜索关键词匹配的至少一个目标多媒体资源;其中,所述目标多媒体资源包括目标多媒体和与所述搜索关键词相关的目标实体对象信息(S202);在搜索结果页面展示至少一个第一搜索结果卡片,所述第一搜索结果卡片包括所述目标多媒体和所述目标实体对象信息(S203)。提高了信息展示的生动性、真实性和直观性,提高了信息传达效率。

Description

多媒体资源匹配及展示方法、装置、电子设备和介质
相关申请的交叉引用
本申请基于申请号为202011052231.9、申请日为2020年9月29日、名称为“多媒体资源匹配及展示方法、装置、电子设备和介质”的中国专利申请提出,并要求该中国专利申请的优先权,该中国专利申请的全部内容在此引入本申请作为参考。
技术领域
本公开涉及电子商务技术领域,具体而言,涉及一种多媒体资源匹配及展示方法、装置、电子设备和介质。
背景技术
随着电子商务技术的发展,网上购物作为一种新的消费方式,正在逐渐深入我们的生活。网上购物最重要一点就是搜索需求商品。目前,在电商主页搜索商品关键词,返回的是满足条件的商品搜索结果卡片列表,搜索结果卡片列表中包含商品图片和商品价格一些静态资源描述信息。
由于静态资源描述信息可以表达的信息有限,且不够直观真实,导致用户无法深入了解商品,从而降低了信息传达效率。
发明内容
有鉴于此,本公开实施例至少提供一种多媒体资源匹配及展示方法、装置、电子设备和介质。
第一方面,本公开实施例提供了一种多媒体资源展示方法,包括:
基于获取的搜索关键词发起多媒体资源搜索请求;
获取与所述搜索关键词匹配的至少一个目标多媒体资源;其中,所述目标多媒体资源包括目标多媒体和与所述搜索关键词相关的目标实体对象信息;
在搜索结果页面展示至少一个第一搜索结果卡片,所述第一搜索结果卡片包括所述目标多媒体和所述目标实体对象信息。
在一种可能的实施方式中,在所述在搜索结果页面展示至少一个第一搜索结果卡片之前,所述方法还包括:
针对任一所述目标多媒体资源,基于该目标多媒体资源包括的目标多媒体生成多媒体展示卡片;
根据该目标多媒体资源包括的目标实体对象信息生成实体对象展示卡片;
将所述实体对象展示卡片与所述多媒体展示卡片进行合并,得到所述第一搜索结果 卡片。
在一种可能的实施方式中,将所述实体对象展示卡片与所述多媒体展示卡片进行合并,具体包括:
采用左右结构将所述实体对象展示卡片与所述多媒体展示卡片进行拼接;或者
采用上下结构将所述实体对象展示卡片与所述多媒体展示卡片进行拼接;或者
采用浮层方式将所述实体对象展示卡片叠加在所述多媒体展示卡片上方。
在一种可能的实施方式中,所述搜索结果页面包括第一展示区域和第二展示区域;以及
所述方法还包括:
获取至少一个与所述搜索关键词匹配的候选多媒体;以及
在搜索结果页面展示至少一个第一搜索结果卡片,包括:
在搜索结果页面的第一展示区域展示所述至少一个第一搜索结果卡片的聚合结果;以及
在所述搜索结果页面的第二展示区域展示至少一个第二搜索结果卡片,所述第二搜索结果卡片包括所述候选多媒体。
在一种可能的实施方式中,在搜索结果页面的第一展示区域展示所述至少一个第一搜索结果卡片的聚合结果之前,还包括:
获取所述目标多媒体资源包括的所述目标多媒体与所述目标实体对象之间的关联信息;
基于所述关联信息确定所述目标多媒体中出现所述目标实体对象的多媒体帧数量;
根据所述多媒体帧数量确定所述至少一个第一搜索结果卡片的展示顺序。
在一种可能的实施方式中,在所述第一展示区域中按照水平方向排列展示所述至少一个第一搜索结果卡片;以及
所述方法,还包括:
响应于用户的触控操作,如果检测到所述触控操作在所述第一展示区域形成横向滑动操作轨迹,控制所述至少一个第一搜索结果卡片按照所述横向滑动操作轨迹方向滑动。
在一种可能的实施方式中所述目标多媒体包括目标动图,所述目标动图是根据所述目标多媒体中提取的多媒体帧生成的;以及
所述方法,还包括:
按照各所述第一搜索结果卡片的展示顺序,播放所述至少一个第一搜索结果卡片中的目标多媒体;或者播放至少一个第一搜索结果卡片中包含的目标动图。
在一种可能的实施方式中,所述目标实体对象展示卡片添加了展示详情页面链接地址;以及
所述方法,还包括:
在检测到所述目标实体对象展示卡片被触发时,根据详情页面链接地址跳转到所述 目标实体对象详情页面。
第二方面,本公开实施例还提供一种多媒体资源匹配方法,包括:
接收多媒体资源搜索请求,所述多媒体资源搜索请求包括搜索关键词;
确定与所述搜索关键词匹配的至少一个目标多媒体资源;其中,所述目标多媒体资源包括目标多媒体和与所述搜索关键词相关的目标实体对象信息;
发送所述至少一个目标多媒体资源。
在一种可能的实施方式中,确定与所述搜索关键词匹配的至少一个目标多媒体资源,包括:
针对任一多媒体,判断该多媒体的描述信息是否与所述搜索关键词匹配;
在所述多媒体的描述信息与所述搜索关键词匹配的情况下,判断所述多媒体绑定的至少一个实体对象中是否存在与所述搜索关键词匹配的目标实体对象;
若存在与所述搜索关键词匹配的目标实体对象,将所述多媒体确定为目标多媒体,基于所述目标多媒体和所述目标实体对象的目标实体对象信息,得到所述目标多媒体资源。
在一种可能的实施方式中,在所述发送至少一个目标多媒体资源之前,还包括:
对所述目标多媒体资源包括的目标多媒体进行识别,确定在所述目标多媒体中出现的至少一个候选实体对象;
在所述至少一个候选实体对象中,判断是否存在与所述搜索关键词匹配的目标实体对象;
若不存在与所述搜索关键词匹配的目标实体对象,过滤所述目标多媒体资源。
在一种可能的实施方式中,所述方法包括:
基于多媒体绑定的至少一个实体对象,分别统计各所述实体对象在所述多媒体中出现的多媒体帧数量;
根据所述多媒体帧数量生成所述多媒体与各所述实体对象之间的关联信息。
在一种可能的实施方式中,确定与所述搜索关键词匹配的至少一个目标多媒体资源,包括:
根据所述搜索关键词,查找与所述搜索关键词匹配的目标实体对象;
查找所述目标实体对象是否存在预先绑定的目标多媒体;
若存在预先绑定的目标多媒体,基于所述目标多媒体和所述目标实体对象的目标实体对象信息,得到所述目标多媒体资源。
在一种可能的实施方式中,所述发送所述至少一个目标多媒体资源包括:
针对任一所述目标多媒体资源,基于该目标多媒体资源包括的目标多媒体生成多媒体展示卡片;
根据该目标多媒体资源包括的目标实体对象信息生成实体对象展示卡片;
将所述实体对象展示卡片与所述多媒体展示卡片进行合并,得到第一搜索结果卡片;发送所述第一搜索结果卡片。
第三方面,本公开实施例还提供一种多媒体资源展示装置,包括:
发送模块,用于基于获取的搜索关键词发起多媒体资源搜索请求;
获取模块,用于获取与所述搜索关键词匹配的至少一个目标多媒体资源;其中,所述目标多媒体资源包括目标多媒体和与所述搜索关键词相关的目标实体对象信息;
展示模块,用于在搜索结果页面展示至少一个第一搜索结果卡片,所述第一搜索结果卡片包括所述目标多媒体和所述目标实体对象信息。
在一种可能的实施方式中,所述装置还包括:
生成模块,用于针对任一所述目标多媒体资源,基于该目标多媒体资源包括的目标多媒体生成多媒体展示卡片;根据该目标多媒体资源对应的目标实体对象信息生成实体对象展示卡片;将所述实体对象展示卡片与所述多媒体展示卡片进行合并,得到所述第一搜索结果卡片。
在一种可能的实施方式中,所述生成模块,具体用于采用左右结构将所述实体对象展示卡片与所述多媒体展示卡片进行拼接;或者采用上下结构将所述实体对象展示卡片与所述多媒体展示卡片进行拼接;或者采用浮层方式将所述实体对象展示卡片叠加在所述多媒体展示卡片上方。
在一种可能的实施方式中,所述搜索结果页面包括第一展示区域和第二展示区域;以及
所述获取模块,还用于获取至少一个与所述搜索关键词匹配的候选多媒体;
所述展示模块,具体用于在搜索结果页面的第一展示区域展示所述至少一个第一搜索结果卡片的聚合结果;在所述搜索结果页面的第二展示区域展示至少一个第二搜索结果卡片,所述第二搜索结果卡片包括所述候选多媒体。
在一种可能的实施方式中,所述展示模块,还用于获取所述目标多媒体资源包括的所述目标多媒体与所述目标实体对象之间的关联信息;基于所述关联信息确定所述目标多媒体中出现所述目标实体对象的多媒体帧数量;根据所述多媒体帧数量确定所述至少一个第一搜索结果卡片的展示顺序。
在一种可能的实施方式中,所述展示模块,在所述第一展示区域中按照水平方向排列展示所述至少一个第一搜索结果卡片;以及
所述装置还包括:
第一响应模块,用于响应于用户的触控操作,如果检测到所述触控操作在所述第一展示区域形成横向滑动操作轨迹,控制所述至少一个第一搜索结果卡片按照所述横向滑动操作轨迹方向滑动。
在一种可能的实施方式中,所述目标多媒体包括目标动图,所述目标动图是根据所述目标多媒体中提取的多媒体帧生成的;以及
所述装置还包括:
播放模块,用于按照各所述第一搜索结果卡片的展示顺序,播放所述至少一个第一搜索结果卡片中的目标多媒体;或者播放至少一个第一搜索结果卡片中包含的目标动 图。
在一种可能的实施方式中,所述目标实体对象展示卡片添加了展示详情页面链接地址;
所述装置还包括:
检测模块,用于在检测到所述目标实体对象展示卡片被触发时,根据详情页面链接地址跳转到所述目标实体对象详情页面。
第四方面,本公开实施例还提供一种多媒体资源匹配装置,包括:
接收模块,用于接收多媒体资源搜索请求,所述多媒体资源搜索请求包括搜索关键词;
匹配模块,用于确定与所述搜索关键词匹配的至少一个目标多媒体资源;其中,所述目标多媒体资源包括目标多媒体和与所述搜索关键词相关的目标实体对象信息;
发送模块,用于发送至少一个目标多媒体资源。
在一种可能的实施方式中,所述匹配模块,具体用于针对任一多媒体,判断该多媒体的描述信息是否与所述搜索关键词匹配;在判断出所述多媒体的描述信息与所述搜索关键词匹配的情况下,判断所述多媒体绑定的至少一个实体对象中是否存在与所述搜索关键词匹配的目标实体对象;若存在与所述搜索关键词匹配的目标实体对象,将所述多媒体确定为目标多媒体,基于所述目标多媒体和和所述目标实体对象的目标实体对象信息,得到所述目标多媒体资源。
在一种可能的实施方式中,所述装置还包括识别模块;
所述识别模块,用于在所述发送模块发送至少一个目标多媒体资源之前,对所述目标多媒体资源包括的目标多媒体进行识别,确定在所述目标多媒体中出现的至少一个候选实体对象;在所述至少一个候选实体对象中,判断是否存在与所述搜索关键词匹配的目标实体对象;若不存在与所述搜索关键词匹配的目标实体对象,过滤所述目标多媒体资源。
在一种可能的实施方式中,还包括:
统计模块,用于基于多媒体绑定的至少一个实体对象,分别统计各所述实体对象在所述多媒体中出现的多媒体帧数量;
生成模块,用于根据所述多媒体帧数量生成所述多媒体与各所述实体对象之间的关联信息。
在一种可能的实施方式中,所述匹配模块,还用于根据所述搜索关键词,查找与所述搜索关键词匹配的目标实体对象;查找所述目标实体对象是否存在预先绑定的目标多媒体;若存在预先绑定的目标多媒体,基于所述目标多媒体和所述目标实体对象的目标实体对象信息,得到所述目标多媒体资源。
在一种可能的实施方式中,所述装置还包括:
合并模块,用于针对任一所述目标多媒体资源,基于该目标多媒体资源包括的目标多媒体生成多媒体展示卡片;根据该目标多媒体资源包括的目标实体对象信息生成实体 对象展示卡片;将所述实体对象展示卡片与所述多媒体展示卡片进行合并,得到第一搜索结果卡片;发送所述第一搜索结果卡片。
第五方面,本公开实施例还提供一种电子设备,包括:处理器、存储器和总线,所述存储器存储有所述处理器可执行的机器可读指令,当电子设备运行时,所述处理器与所述存储器之间通过总线通信,所述机器可读指令被所述处理器执行时执行上述第一方面或第二方面中任一种可能的实施方式中的步骤。
第六方面,本公开实施例还提供一种计算机可读存储介质,该计算机可读存储介质上存储有计算机程序,该计算机程序被处理器运行时执行上述第一方面或第二方面中任一种可能的实施方式中的步骤。
关于上述一种多媒体资源匹配及展示装置、电子设备和介质的效果描述参见上述一种多媒体资源匹配及展示方法的说明,这里不再赘述。
本公开实施例提供的一种多媒体资源匹配及展示方法、装置、电子设备和介质,基于搜索关键词查找目标多媒体资源,目标多媒体资源中包括与搜索关键词匹配的目标实体对象信息,基于目标实体对象信息和目标多媒体生成相应的搜索结果卡片,并在搜索结果页面进行展示。与相关技术中通过静态资源描述信息传达信息相比,多媒体资源中传递的信息更加生动、直观和真实,从而提高了信息传达效率。
为使本公开的上述目的、特征和优点能更明显易懂,下文特举较佳实施例,并配合所附附图,作详细说明如下。
附图说明
为了更清楚地说明本公开实施例的技术方案,下面将对实施例中所需要使用的附图作简单地介绍,此处的附图被并入说明书中并构成本说明书中的一部分,这些附图示出了符合本公开的实施例,并与说明书一起用于说明本公开的技术方案。应当理解,以下附图仅示出了本公开的某些实施例,因此不应被看作是对范围的限定,对于本领域普通技术人员来讲,在不付出创造性劳动的前提下,还可以根据这些附图获得其他相关的附图。
图1示出了本公开实施例所提供的一种多媒体资源展示方法的应用场景示意图;
图2示出了本公开实施例所提供的一种多媒体资源展示方法的流程图;
图3a示出了本公开实施例所提供的一种搜索结果页面展示图;
图3b示出了本公开实施例所提供的又一种多媒体资源展示方法的根据搜索关键词搜索的搜索结果页面展示图;
图4示出了本公开实施所提供一种多媒体资源匹配方法的流程图;
图5示出了本公开实施例所提供根据多媒体资源的描述信息查找匹配的目标多媒体资源具体方法的流程图;
图6示出了本公开实施例所提供根据展示实体对象特征信息查找匹配的目标多媒体资源具体方法的流程图;
图7示出了本公开实施例所提供的一种多媒体资源展示方法的根据搜索标签信息和搜索关键词搜索的搜索结果页面展示图;
图8示出了本公开实施例所提供的一种多媒体资源展示装置的示意图;
图9示出了本公开实施例所提供的一种多媒体资源匹配装置的示意图;
图10示出了本公开实施例所提供的一种电子设备的示意图。
具体实施方式
为使本公开实施例的目的、技术方案和优点更加清楚,下面将结合本公开实施例中附图,对本公开实施例中的技术方案进行清楚、完整地描述,显然,所描述的实施例仅仅是本公开一部分实施例,而不是全部的实施例。通常在此处附图中描述和示出的本公开实施例的组件可以以各种不同的配置来布置和设计。因此,以下对在附图中提供的本公开的实施例的详细描述并非旨在限制要求保护的本公开的范围,而是仅仅表示本公开的选定实施例。基于本公开的实施例,本领域技术人员在没有做出创造性劳动的前提下所获得的所有其他实施例,都属于本公开保护的范围。
另外,本公开实施例中的说明书和权利要求书及上述附图中的术语“第一”、“第二”等是用于区别类似的对象,而不必用于描述特定的顺序或先后次序。应该理解这样使用的数据在适当情况下可以互换,以便这里描述的实施例能够以除了在这里图示或描述的内容以外的顺序实施。
在本文中提及的“多个或者若干个”是指两个或两个以上。“和/或”,描述关联对象的关联关系,表示可以存在三种关系,例如,A和/或B,可以表示:单独存在A,同时存在A和B,单独存在B这三种情况。字符“/”一般表示前后关联对象是一种“或”的关系。
经研究发现,目前,针对商品等的搜索,在搜索结果页面返回的商品列表中,仅仅包含商品图片和商品价格等静态资源描述信息,而静态资源描述信息对于信息的传达有一定的限制性,通过静态资源描述信息,用户无法获取真实直观的商品信息,从而降低了信息传达效率。
基于上述研究,本公开提供了一种多媒体资源展示方法和多媒体资源匹配方法,能够根据多媒体资源搜索请求中包含的关键词查找匹配的多媒体资源,根据多媒体资源所对应的实体对象的信息生成搜索结果卡片在搜索结果页面展示,相比于通过静态资源描述信息,利用多媒体资源可以生动、直观和真实的对所展示实体对象进行描述,从而能够提高信息传达效率。
针对以上方案所存在的缺陷,均是发明人在经过实践并仔细研究后得出的结果,因此,上述问题的发现过程以及下文中本公开针对上述问题所提出的解决方案,都应该是发明人在本公开过程中对本公开做出的贡献。
应注意到:相似的标号和字母在下面的附图中表示类似项,因此,一旦某一项在一个附图中被定义,则在随后的附图中不需要对其进行进一步定义和解释。
为便于对本实施例进行理解,首先对本公开实施例所公开的一种多媒体资源展示方法和一种多媒体资源匹配方法进行详细介绍,本公开实施例所提供的多媒体资源展示方法的执行主体一般为具有一定计算能力的电子设备,该电子设备例如包括:终端设备或服务器或其它处理设备,终端设备可以为用户设备(User Equipment,UE)、移动设备、用户终端、终端、蜂窝电话、无绳电话、个人数字处理(Personal Digital Assistant,PDA)、手持设备、计算设备、车载设备、可穿戴设备等。在一些可能的实现方式中,该多媒体资源展示方法可以通过处理器调用存储器中存储的计算机可读指令的方式来实现。
下面以执行主体为终端设备为例对本公开实施例提供的多媒体资源展示方法加以说明。
参见图1所示,为一种多媒体资源展示方法的应用场景示意图,其中:
用户101通过终端设备102中安装的应用客户端登录服务器103,其中,应用客户端可以为网页的浏览器,也可以为安装于终端设备,如手机,平板电脑等中的应用程序客户端。终端设备102与服务器103之间通过网络进行通信连接,该网络可以为局域网、蜂窝网和广域网等。终端设备102可以为便携设备(例如:手机、平板、笔记本电脑等),也可以为个人电脑(PC,Personal Computer),服务器103可以为任何能够提供互联网服务的设备。
其中,用户101通过终端设备102中安装的客户端输入多媒体资源搜索请求,终端设备102将该请求发送给服务器103,响应于客户端发送的多媒体资源搜索请求,服务器103根据多媒体资源搜索请求中携带有搜索关键词查找匹配的目标多媒体资源,本公开实施例中,目标多媒体资源中包括目标多媒体和目标实体对象,其中,目标多媒体的描述信息与搜索关键词匹配,目标实体对象信息与搜索关键词匹配,这样,基于本公开实施例提供的方案,在一种实施方式中,服务器可以将匹配到的目标多媒体资源返回给客户端,客户端基于获取的目标多媒体资源生成包含目标多媒体和目标实体对象信息的搜索结果卡片,并在搜索结果页面上进行展示,在另外一种实施方式中,该搜索结果卡片也可由服务器103直接生成发送给客户端,客户端在搜索结果页面展示即可。
实施例一
参见图2所示,为本公开实施例一提供的一种多媒体资源展示方法的流程图,包括以下步骤:
S201:基于获取的搜索关键词发起多媒体资源搜索请求。
具体实施时,用户可以根据自身需求通过终端设备102中安装的客户端提交搜索关键词,客户端基于用户提交的搜索关键词向服务器103发起多媒体资源搜索请求。其中,本公开实施例中涉及的多媒体可以但不限于为视频,包括长视频或者短视频等可以动态展示实体对象的网络资源。
以搜索关键词为“女生穿搭”为例,用户通过客户端显示界面显示的搜索框提交搜索关键词,客户端基于用户提交的搜索关键词向服务器发起多媒体资源搜索请求。
S202:获取与搜索关键词匹配的至少一个目标多媒体资源;其中,目标多媒体资源 包括目标多媒体和与搜索关键词相关的目标实体对象信息。
其中,实体对象可以为多媒体中展示的商品,例如,用户在视频中展示的衣服、口红等商品均可称为实体对象。
本步骤中,服务器103在接收到客户端发送的多媒体资源搜索请求之后,根据其中携带的搜索关键词查找满足条件的目标多媒体资源并返回给客户端。本公开实施例中,为了提高信息传达效率,在一种实施方式中,可以根据用户提交的搜索关键词,首先查找与搜索关键词匹配的目标多媒体,再进一步基于搜索关键词对目标多媒体中所包含的实体对象的属性信息进行匹配,确定属性信息匹配的实体对象为目标实体对象,确定目标实体对象信息和目标多媒体组成目标多媒体资源。
在另外一种实施方式中,服务器103根据搜索关键词,首先查找属性信息与搜索关键词匹配的目标实体对象,再进一步判断目标实体对象是否存在对应的目标对媒体,确定目标多媒体与目标实体对象信息组成目标多媒体资源。
其中,实体对象信息包括实体对象的图片、实体对象介绍、价格和链接等信息中的至少一种,实体对象的属性信息可以包括实体对象的名称,类目,提供该实体对象的店铺名称等等,需要说明的是,实体对象信息和实体对象的属性信息可能包含部分重叠信息。
S203:在搜索结果页面展示至少一个第一搜索结果卡片,第一搜索结果卡片包括目标多媒体和目标实体对象信息。
本步骤中,针对步骤S202中获取的任一目标多媒体资源,客户端可以按照以下流程生成该目标对媒体资源对应的第一搜索结果卡片:
步骤1、基于该目标多媒体资源中的目标多媒体生成多媒体展示卡片。
具体实施时,客户端可以根据目标多媒体全部内容生成多媒体展示卡片,或者客户端可以从目标多媒体中抽取部分视频帧生成目标多媒体对应的动图,根据该动图生成多媒体展示卡片。
以搜索关键词为“女生穿搭”为例,如图3a或者图3b所示,为客户端基于服务器返回的目标多媒体资源生成的多媒体展示卡片的效果示意图,其中,目标多媒体中包含有与搜索关键词“女生穿搭”匹配的描述信息,包括“大码女生去参加婚礼穿什么(168斤试穿)”以及“去参加婚礼应该穿什么”。
步骤2、根据该目标多媒体资源包括的目标实体对象信息生成实体对象展示卡片。
以目标实体对象信息包括实体对象的图片、实体对象介绍、价格和链接等信息,据此生成的实体对象展示卡片如图3a或者图3b所示。
步骤3、将实体对象展示卡片与多媒体展示卡片进行合并,得到第一搜索结果卡片。
具体实施时,合并的方式有很多种,在一种实施例中,可以采用左右结构将实体对象展示卡片与多媒体展示卡片进行拼接;在另一实施例中,可以采用上下结构将实体对象展示卡片与多媒体展示卡片进行拼接,如图3a所示,其为采用上下结构拼接实体对象展示卡片与多媒体展示卡片的效果示意图;在又一实施例中,可以采用浮层方式将实 体对象展示卡片叠加在多媒体展示卡片上方,如图3b所示,其为采用浮层方式将实体对象展示卡片叠加在多媒体展示卡片上方的效果示意图。
需要说明的是,如果服务器返回的目标多媒体资源有多个,针对每一目标多媒体资源,客户端按照上述流程分别生成该目标多媒体资源对应的第一搜索结果卡片,并在搜索结果页面展示各第一搜索结果卡片的聚合结果,如图3a或者图3b所示。
具体实施时,如果第一搜索结果卡片有多个,可以根据目标多媒体资源中包含的目标多媒体的访问热度、上线时间等对各第一搜索结果卡片进行排序,本公开实施例对此不进行限定。
在另外一种实施方式中,还可以对目标多媒体资源包括的目标多媒体进行识别,获取目标多媒体资源包括的目标多媒体与目标实体对象之间的关联信息;基于获取的关联信息确定目标多媒体中出现目标实体对象的多媒体帧数量;根据多媒体帧数量确定至少一个第一搜索结果卡片的展示顺序。
具体实施时,针对任一目标多媒体,基于该目标多媒体绑定的目标实体对象,分别统计目标实体对象在多媒体中出现的多媒体帧数量,根据多媒体帧数量生成目标媒体与目标实体对象之间的关联信息。其中,目标多媒体与目标实体对象之间的关联信息可以是客户端根据上述流程生成的,也可以为服务器生成并发送给客户端的,本公开实施例对此不进行限定。
例如,可以按照多媒体帧数量由多至少的顺序对至少一个第一搜索结构卡片进行排序等。按照各第一搜索结果卡片的排列顺序,播放至少一个第一搜索结果卡片中包含的目标多媒体;或者,如果多媒体展示卡片根据目标多媒体对应的动图生成,则按照各第一搜索结果卡片的排列顺序,播放第一搜索结果卡片中包含的目标动图。
实施例二
在实施例一的基础上,针对描述信息与搜索关键词匹配,但所展示实体对象的属性信息与搜索关键词不匹配的多媒体,为了与上述的目标多媒体相区分,本公开实施例中称之为候选多媒体,候选多媒体中所展示的实体对象称为候选实体对象。
根据本公开实施例,服务器在向客户端返回目标多媒体资源的同时,还可以返回至少一个候选多媒体,针对每一候选多媒体,客户端基于该候选多媒体生成多媒体展示卡片,得到第二搜索结果卡片。具体实施时,客户端可以根据候选多媒体全部内容生成多媒体展示卡片,或者客户端可以从候选多媒体中抽取部分多媒体帧生成候选多媒体对应的动图,根据该动图生成多媒体展示卡片。
相应地,在搜索结果页面可以同时展示上述的至少一个第一搜索结果卡片和上述的至少一个第二搜索结果卡片。
在一个实施例中,可以将搜索结果页面划分为第一展示区域和第二展示区域,如图3a或者图3b所示,其中,在第一展示区域展示至少第一搜索结果卡片的聚合结果,在第二展示区域展示至少一个第二搜索结果卡片。
其中,在第一展示区域中,可以按照水平方向排列展示至少一个第一搜索结果卡片; 在第二展示区域中按照垂直方向排列展示至少一个第二搜索结果卡片。相应地,在检测到用户针对搜索结果卡片的触控操作时,响应于用户的触控操作,如果检测到触控操作在第一展示区域形成横向滑动操作轨迹,控制至少一个第一搜索结果卡片按照横向滑动操作轨迹方向滑动;如果检测到触控操作在第二展示区域形成纵向滑动操作轨迹,控制至少一个第二搜索结果卡片按照纵向滑动操作轨迹方向滑动。
参照图3a或者图3b所示,在搜索结果页面的第一展示区域展示根据至少一个目标多媒体资源生成的第一搜索结果卡片的聚合结果,并且第一展示区域中按照水平方向排列展示各第一搜索结果卡片。在搜索结果页面的第二展示区域展示至少一个第二搜索结果卡片,并在第二展示区域中按照垂直方向排列展示各第二搜索结果卡片。
在一个实施例中,在搜索结果页面展示各第一搜索结果卡片和第二搜索结果卡片的同时,还可以按照各第一搜索结果卡片的展示顺序,播放至少一个第一搜索结果卡片中的目标多媒体;或者播放排序第一的第一搜索结果卡片中包含的目标动图,目标动图为根据从目标多媒体中提取的多媒体帧生成的。
在一些实施例中,还可以为第一搜索结果卡片中包含的实体对象展示卡片添加展示详情页面的链接地址;在检测到实体对象展示卡片被触发时,根据展示详情页面链接地址跳转到展示详情页面。在另一实施例中,还可以为实体对象展示卡片添加目标多媒体链接地址;在检测到实体对象展示卡片被触发时,根据目标多媒体链接地址跳转到目标多媒体的展示页面。
下面以执行主体为服务器为例对本公开实施例提供的多媒体资源匹配方法加以说明。
实施例三
参见图4所示,为本公开实施例三提供的一种多媒体资源匹配方法的流程图,包括以下步骤:
S401:接收多媒体资源搜索请求,多媒体资源搜索请求包括搜索关键词。
本步骤中,客户端在接收到用户提交的搜索关键词之后,基于接收到的搜索关键词向服务器发送多媒体资源搜索请求。
S402:确定与搜索关键词匹配的至少一个目标多媒体资源;其中,目标多媒体资源包括目标多媒体和与搜索关键词相关的目标实体对象信息。
具体实施时,为了便于用户搜索,在一种实施方式中,针对多媒体添加描述信息,描述信息可以但不限于包括多媒体中所展示实体对象的适用场景、适用用户群体等,例如,对于书包的描述信息可以包括“书包小学生1-3年级女孩”等,将搜索关键词与多媒体的描述信息进行匹配,这种情况下服务器可以根据搜索关键词匹配到满足条件的多媒体列表。
在另外一种实施方式中,服务器还可以维护实体对象库,在实体对象库中包含有实体对象标识、实体对象的属性信息以及包含该实体对象的多媒体标识,对于任一实体对象,如果该实体对象没有对应的多媒体,则实体对象库中多媒体标识对应字段为空,如 表1所示,其为服务器维护的实体对象库的一种可能的结构:
表1
Figure PCTCN2021113807-appb-000001
展示对象(可以包括但不限于为商品)通常对应有实体对象的属性信息,实体对象属性信息可以包括实体对象的名称,类目,提供该实体对象的店铺名称等等,这种情况下,服务器基于搜索关键词可以匹配到满足条件的实体对象列表。
而为了满足有商品购买需求用户的需求,多媒体中还可以包含有实体对象信息,实体对象信息包括图片、实体对象介绍、价格和链接等信息中的至少一种。
基于此,本公开实施例中,基于搜索到的与搜索关键词匹配的多媒体列表,服务器进一步从中筛选出添加有实体对象的多媒体,并确定属性信息与搜索关键词匹配的目标实体对象,将包含有目标实体对象的多媒体作为目标多媒体,目标多媒体与目标实体对象信息组成目标多媒体资源;针对搜索到的实体对象列表,服务器进一步筛选出对应有多媒体的目标实体对象,目标实体对象对应的多媒体为目标多媒体,目标多媒体和目标实体对象信息组成目标多媒体资源。
以下分别结合图5和图6对上述两种匹配目标多媒体资源的流程进行说明。
第一种方式
如图5所示,其为第一种根据多媒体的描述信息查找匹配的目标多媒体资源的流程示意图,包括以下步骤:
S501:针对任一多媒体,判断该多媒体的描述信息是否与搜索关键词匹配,如果是,执行步骤S503,否则,执行步骤S502。
例如,用户搜索“女生穿搭”,服务器首先查找描述信息与“女生穿搭”这一搜索关键词匹配的多媒体资源。
S502:确定该多媒体不是目标多媒体,并过滤掉该多媒体,结束流程。
当该多媒体的描述信息与搜索关键词不匹配,说明该多媒体不是目标多媒体,并过滤掉该多媒体,结束流程。
S503:判断多媒体绑定的至少一个实体对象中是否存在与搜索关键词匹配的目标实体对象,如果是,执行步骤S504,如果否,执行步骤S505。
当步骤S501中的多媒体的描述信息与索关键词匹配,需要进一步判断该多媒体对应的实体对象是否为目标实体对象,其中,目标实体对象的属性信息与搜索关键词是否匹配,如果是,执行步骤S504,如果否,则执行步骤S505。
本步骤中,针对步骤S501中查找到的描述信息与搜索关键词“女生穿搭”匹配的多媒体资源,选择出所展示商品的特征信息中与“女生穿搭”匹配的多媒体资源。
S504:确定该多媒体为目标多媒体,基于目标多媒体和目标实体对象的目标实体对象信息得到目标多媒体资源,结束流程。
如果步骤S501与步骤S503的判断都成立,也即多媒体的描述信息与索关键词匹配,且该多媒体所包含实体对象的属性信息与搜索关键词也匹配,则确定该多媒体是目标多媒体,目标多媒体及其对应的目标实体对象信息组成目标多媒体资源,结束流程。
S505:确定该多媒体是候选多媒体。
具体实施时,多媒体的描述信息与搜索关键词匹配,但是该多媒体所包含实体对象的属性信息与搜索关键词不匹配时,确定该多媒体是候选多媒体。
服务器将确定出的目标多媒体资源发送给客户端,在另外一种实施方式中,服务器还可以在发送目标多媒体资源的同时将候选多媒体发送给客户端。
具体实施时,针对任一多媒体,基于该多媒体绑定的至少一个实体对象,服务器还可以分别统计各实体对象在该多媒体中出现的多媒体帧数量,根据多媒体帧数量生成多媒体与各实体对象之间的关联信息。
例如,某一多媒体绑定了三种实体对象,分别为“口红”,“衣服”和“书包”,针对每一实体对象,通过对该多媒体进行识别,分别确定该多媒体中包含每一种实体对象的多媒体帧数量,根据多媒体帧数量生成多媒体与各实体对象之间的关联信息。
以该多媒体中包含“口红”的多媒体帧数量为600,包含“衣服”的多媒体帧数量为150,包含“书包”的多媒体帧数量为200为例,则针对每一展示对象生成的关联信息可以表示为(口红,600),(衣服,150),(书包,200),在向客户端返回目标多媒体资源的同时,还可以返回目标多媒体与该目标多媒体中绑定的目标实体对象之间的关联信息。客户端根据该关联信息可以对不同的目标多媒体资源进行排序展示。
第二种方式
如图6所示,其为第二种根据实体对象的属性信息查找匹配的目标多媒体资源的方法流程示意图,包括以下步骤:
S601:根据搜索关键词,查找属性信息与搜索关键词匹配的目标实体对象。
这种实施方式中,服务器可以根据搜索关键词,在表1中查找与搜索关键词匹配的实体对象的属性信息,基于匹配到的属性信息所对应的实体对象标识生成相应的实体对象列表,基于生成的实体对象列表,根据表1判断每一实体对象是否存在预先绑定的目标多媒体。例如,服务器首先查找与“女生穿搭”匹配的商品列表,针对查找到的商品列表中包含的每一商品,服务器再判断其是否存在对应的视频,如果存在视频,则将对应的视频作为目标多媒体。
S602:判断查找到的目标实体对象是否存在预先绑定的目标多媒体,如果是,执行步骤S603,如果否,执行步骤S604。
S603:基于目标多媒体和目标实体对象的目标实体对象信息,得到目标多媒体资源,结束流程。
本步骤中,针对步骤S601中查找到的商品列表中的每一商品,判断其是否存在对应的视频,如果存在,则可以确定对应的视频为目标多媒体,结束流程。
S604:过滤查找到的目标实体对象。
当查找到的目标实体对象不存在对应的目标多媒体,则过滤掉查找到的目标实体对象。
通过上述流程,针对任一搜索关键词,无论通过哪种方式查找到的多媒体中,均包含与该搜索关键词匹配的目标实体对象信息。
S403:发送至少一个目标多媒体资源。
在一种实施方式中,服务器还可以在发送至少一个目标多媒体资源之前,针对任一目标多媒体资源,对该目标多媒体资源包括的目标多媒体进行识别,确定在目标多媒体中出现的至少一个候选实体对象;在至少一个候选实体对象中,判断是否存在与搜索关键词匹配的目标实体对象;若不存在与搜索关键词匹配的目标实体对象,过滤目标多媒体资源。
例如,针对搜索关键词“女生穿搭”匹配到的某一视频资源,如果通过解析从该视频资源中提取的视频帧确定该视频资源中并不包含与“女生穿搭”相关的商品,则在向客户端返回的目标多媒体资源中过滤掉该视频资源,以提高搜索结果的准确性。
针对确定出的目标多媒体资源,服务器可以根据其包含的目标多媒体和目标实体对象信息生成搜索结果卡片,并返回给客户端,由客户端进行展示即可。其中,服务器生成搜索结果卡片的流程与上述客户端生成搜索结果卡片的流程相似,这里不再赘述。
实施例四
实施例四在实施例一、实施例二和实施例三的基础上,支持分类搜索,即用户可以在某一类别下进行搜索。这种实施方式中,步骤S402中搜索范围仅限于用户指定的类别。
具体实施时,用户可以在搜索页面选择搜索标签信息,其中,搜索标签信息可以是用户根据客户端预先设计好的标签进行选择的,客户端基于用户选择的搜索标签信息和搜索关键词向服务器发送多媒体资源搜索请求,服务器根据搜索标签信息确定搜索范围,并在确定出的搜索范围根据图5或者图6所示的流程查找目标多媒体资源,其具体实施过程可以参照上述步骤图5或者图6所示的流程,这里不再赘述。
如图7所示,其为在某一类别下进行搜索得到的搜索结果页面,在搜索结果页面聚合显示根据目标多媒体资源生成的搜索结果卡片的聚合结果,在每一搜索结果卡片中可以以浮窗的形式展示目标实体对象展示卡片。
本公开实施例通过搜索关键词查找与搜索关键词匹配的目标多媒体资源,根据目标 多媒体资源中包含的目标多媒体和目标实体对象信息生成搜索结果卡片,并在搜索结果页面进行展示。与相关技术中通过静态资源描述信息传达信息相比,多媒体资源对信息的表达更加真实、直观和生成,从而提高了信息传达效率。
本领域技术人员可以理解,在具体实施方式的上述方法中,各步骤的撰写顺序并不意味着严格的执行顺序而对实施过程构成任何限定,各步骤的具体执行顺序应当以其功能和可能的内在逻辑确定。
基于同一发明构思,本公开实施例中还提供了与多媒体资源展示方法对应的多媒体资源展示装置,由于本公开实施例中的装置解决问题的原理与本公开实施例上述多媒体资源展示方法相似,因此装置的实施可以参见方法的实施,重复之处不再赘述。
实施例五
参照图8所示,为本公开实施例五提供的一种多媒体资源展示装置的示意图,所述装置包括:发送模块701、获取模块702和展示模块703;其中,
发送模块701,用于基于获取的搜索关键词发起多媒体资源搜索请求;
获取模块702,用于获取与所述搜索关键词匹配的至少一个目标多媒体资源;其中,所述目标多媒体资源包括目标多媒体和与所述搜索关键词相关的目标实体对象信息;
展示模块703,用于在搜索结果页面展示至少一个第一搜索结果卡片,所述第一搜索结果卡片包括所述目标多媒体和所述目标实体对象信息。
在一种可能的实施方式中,所述装置还包括:
生成模块,用于针对任一所述目标多媒体资源,基于该目标多媒体资源包括的目标多媒体生成多媒体展示卡片;根据该目标多媒体资源对应的目标实体对象信息生成实体对象展示卡片;将所述实体对象展示卡片与所述多媒体展示卡片进行合并,得到所述第一搜索结果卡片。
在一种可能的实施方式中,所述生成模块,具体用于采用左右结构将所述实体对象展示卡片与所述多媒体展示卡片进行拼接;或者采用上下结构将所述实体对象展示卡片与所述多媒体展示卡片进行拼接;或者采用浮层方式将所述实体对象展示卡片叠加在所述多媒体展示卡片上方。
在一种可能的实施方式中,所述搜索结果页面包括第一展示区域和第二展示区域;以及
所述获取模块,还用于获取至少一个与所述搜索关键词匹配的候选多媒体;
所述展示模块,具体用于在搜索结果页面的第一展示区域展示所述至少一个第一搜索结果卡片的聚合结果;在所述搜索结果页面的第二展示区域展示至少一个第二搜索结果卡片,所述第二搜索结果卡片包括所述候选多媒体。
在一种可能的实施方式中,所述展示模块,还用于获取所述目标多媒体资源包括的所述目标多媒体与所述目标实体对象之间的关联信息;基于所述关联信息确定所述目标多媒体中出现所述目标实体对象的多媒体帧数量;根据所述多媒体帧数量确定所述至少一个第一搜索结果卡片的展示顺序。
在一种可能的实施方式中,所述展示模块,在所述第一展示区域中按照水平方向排列展示所述至少一个第一搜索结果卡片;以及
所述装置还包括:
第一响应模块,用于响应于用户的触控操作,如果检测到所述触控操作在所述第一展示区域形成横向滑动操作轨迹,控制所述至少一个第一搜索结果卡片按照所述横向滑动操作轨迹方向滑动。
在一种可能的实施方式中,所述目标多媒体包括目标动图,所述目标动图是根据所述目标多媒体中提取的多媒体帧生成的;以及
所述装置还包括:
播放模块,用于按照各所述第一搜索结果卡片的展示顺序,播放所述至少一个第一搜索结果卡片中的目标多媒体;或者播放至少一个第一搜索结果卡片中包含的目标动图。
在一种可能的实施方式中,所述目标实体对象展示卡片添加了展示详情页面链接地址;
所述装置还包括:
检测模块,用于在检测到所述目标实体对象展示卡片被触发时,根据详情页面链接地址跳转到所述目标实体对象详情页面。
实施例六
参照图9所示,为本公开实施例六提供的一种多媒体资源匹配装置的示意图,所述装置包括:接收模块801、匹配模块802和发送模块803;其中,
接收模块801,用于接收多媒体资源搜索请求,所述多媒体资源搜索请求包括搜索关键词;
匹配模块802,用于确定与所述搜索关键词匹配的至少一个目标多媒体资源;其中,所述目标多媒体资源包括目标多媒体和与所述搜索关键词相关的目标实体对象信息;
发送模块803,用于发送至少一个目标多媒体资源。
在一种可能的实施方式中,所述匹配模块,具体用于针对任一多媒体,判断该多媒体的描述信息是否与所述搜索关键词匹配;在判断出所述多媒体的描述信息与所述搜索关键词匹配的情况下,判断所述多媒体绑定的至少一个实体对象中是否存在与所述搜索关键词匹配的目标实体对象;若存在与所述搜索关键词匹配的目标实体对象,将所述多媒体确定为目标多媒体,基于所述目标多媒体和和所述目标实体对象的目标实体对象信息,得到所述目标多媒体资源。
在一种可能的实施方式中,所述装置还包括识别模块;
所述识别模块,用于在所述发送模块发送至少一个目标多媒体资源之前,对所述目标多媒体资源包括的目标多媒体进行识别,确定在所述目标多媒体中出现的至少一个候选实体对象;在所述至少一个候选实体对象中,判断是否存在与所述搜索关键词匹配的目标实体对象;若不存在与所述搜索关键词匹配的目标实体对象,过滤所述目标多媒体 资源。
在一种可能的实施方式中,还包括:
统计模块,用于基于多媒体绑定的至少一个实体对象,分别统计各所述实体对象在所述多媒体中出现的多媒体帧数量;
生成模块,用于根据所述多媒体帧数量生成所述多媒体与各所述实体对象之间的关联信息。
在一种可能的实施方式中,所述匹配模块,还用于根据所述搜索关键词,查找与所述搜索关键词匹配的目标实体对象;查找所述目标实体对象是否存在预先绑定的目标多媒体;若存在预先绑定的目标多媒体,基于所述目标多媒体和所述目标实体对象的目标实体对象信息,得到所述目标多媒体资源。
在一种可能的实施方式中,所述装置还包括:
合并模块,用于针对任一所述目标多媒体资源,基于该目标多媒体资源包括的目标多媒体生成多媒体展示卡片;根据该目标多媒体资源包括的目标实体对象信息生成实体对象展示卡片;将所述实体对象展示卡片与所述多媒体展示卡片进行合并,得到第一搜索结果卡片;发送所述第一搜索结果卡片。
实施例七
本公开实施例还提供了一种电子设备,如图10所示,为本公开实施例七提供的电子设备结构示意图,包括:
处理器91和存储器92;所述存储器92存储有处理器91可执行的机器可读指令,处理器91用于执行存储器92中存储的机器可读指令,所述机器可读指令被处理器91执行时,处理器91执行下述步骤:S201:基于获取的搜索关键词发起多媒体资源搜索请求;S202获取与搜索关键词匹配的至少一个目标多媒体资源;其中,目标多媒体资源包括目标多媒体和与搜索关键词相关的目标实体对象信息;S203:在搜索结果页面展示至少一个第一搜索结果卡片,第一搜索结果卡片包括目标多媒体和目标实体对象信息。或者所述机器可读指令被处理器91执行时,处理器91执行下述步骤:S401:接收多媒体资源搜索请求,多媒体资源搜索请求包括搜索关键词;S402:确定与搜索关键词匹配的至少一个目标多媒体资源;其中,目标多媒体资源包括目标多媒体和与搜索关键词相关的目标实体对象信息;S403:发送至少一个目标多媒体资源。
上述存储器92包括内存921和外部存储器922;这里的内存921也称内存储器,用于暂时存放处理器91中的运算数据,以及与硬盘等外部存储器922交换的数据,处理器91通过内存921与外部存储器922进行数据交换。
本公开实施例还提供一种计算机可读存储介质,该计算机可读存储介质上存储有计算机程序,该计算机程序被处理器运行时执行上述方法实施例中所述的一种多媒体资源展示方法、一种多媒体资源匹配方法的步骤。其中,该存储介质可以是易失性或非易失的计算机可读取存储介质。
本公开实施例所提供的一种多媒体资源展示方法、一种多媒体资源匹配方法的计算 机程序产品,包括存储了程序代码的计算机可读存储介质,所述程序代码包括的指令可用于执行上述方法实施例中所述的一种多媒体资源展示方法、一种多媒体资源匹配方法的步骤,具体可参见上述方法实施例,在此不再赘述。
本公开实施例还提供一种计算机程序,该计算机程序被处理器执行时实现前述实施例的任意一种方法。该计算机程序产品可以具体通过硬件、软件或其结合的方式实现。在一个可选实施例中,所述计算机程序产品具体体现为计算机存储介质,在另一个可选实施例中,计算机程序产品具体体现为软件产品,例如软件开发包(Software Development Kit,SDK)等等。
所属领域的技术人员可以清楚地了解到,为描述的方便和简洁,上述描述的系统和装置的具体工作过程,可以参考前述方法实施例中的对应过程,在此不再赘述。在本公开所提供的几个实施例中,应该理解到,所揭露的系统、装置和方法,可以通过其它的方式实现。以上所描述的装置实施例仅仅是示意性的,例如,所述单元的划分,仅仅为一种逻辑功能划分,实际实现时可以有另外的划分方式,又例如,多个单元或组件可以结合或者可以集成到另一个系统,或一些特征可以忽略,或不执行。另一点,所显示或讨论的相互之间的耦合或直接耦合或通信连接可以是通过一些通信接口,装置或单元的间接耦合或通信连接,可以是电性,机械或其它的形式。
所述作为分离部件说明的单元可以是或者也可以不是物理上分开的,作为单元显示的部件可以是或者也可以不是物理单元,即可以位于一个地方,或者也可以分布到多个网络单元上。可以根据实际的需要选择其中的部分或者全部单元来实现本实施例方案的目的。
另外,在本公开各个实施例中的各功能单元可以集成在一个处理单元中,也可以是各个单元单独物理存在,也可以两个或两个以上单元集成在一个单元中。
所述功能如果以软件功能单元的形式实现并作为独立的产品销售或使用时,可以存储在一个处理器可执行的非易失的计算机可读取存储介质中。基于这样的理解,本公开的技术方案本质上或者说对现有技术做出贡献的部分或者该技术方案的部分可以以软件产品的形式体现出来,该计算机软件产品存储在一个存储介质中,包括若干指令用以使得一台计算机设备(可以是个人计算机,服务器,或者网络设备等)执行本公开各个实施例所述方法的全部或部分步骤。而前述的存储介质包括:U盘、移动硬盘、只读存储器(Read-Only Memory,ROM)、随机存取存储器(Random Access Memory,RAM)、磁碟或者光盘等各种可以存储程序代码的介质。
最后应说明的是:以上所述实施例,仅为本公开的具体实施方式,用以说明本公开的技术方案,而非对其限制,本公开的保护范围并不局限于此,尽管参照前述实施例对本公开进行了详细的说明,本领域的普通技术人员应当理解:任何熟悉本技术领域的技术人员在本公开揭露的技术范围内,其依然可以对前述实施例所记载的技术方案进行修改或可轻易想到变化,或者对其中部分技术特征进行等同替换;而这些修改、变化或者替换,并不使相应技术方案的本质脱离本公开实施例技术方案的精神和范围,都应涵盖 在本公开的保护范围之内。因此,本公开的保护范围应所述以权利要求的保护范围为准。

Claims (15)

  1. 一种多媒体资源展示方法,其特征在于,包括:
    基于获取的搜索关键词发起多媒体资源搜索请求;
    获取与所述搜索关键词匹配的至少一个目标多媒体资源;其中,所述目标多媒体资源包括目标多媒体和与所述搜索关键词相关的目标实体对象信息;
    在搜索结果页面展示至少一个第一搜索结果卡片,所述第一搜索结果卡片包括所述目标多媒体和所述目标实体对象信息。
  2. 根据权利要求1所述的方法,其特征在于,在所述在搜索结果页面展示至少一个第一搜索结果卡片之前,所述方法还包括:
    针对任一所述目标多媒体资源,基于该目标多媒体资源包括的目标多媒体生成多媒体展示卡片;
    根据该目标多媒体资源包括的目标实体对象信息生成实体对象展示卡片;
    将所述实体对象展示卡片与所述多媒体展示卡片进行合并,得到所述第一搜索结果卡片。
  3. 根据权利要求2所述的方法,其特征在于,将所述实体对象展示卡片与所述多媒体展示卡片进行合并,包括:
    采用左右结构将所述实体对象展示卡片与所述多媒体展示卡片进行拼接;或者
    采用上下结构将所述实体对象展示卡片与所述多媒体展示卡片进行拼接;或者
    采用浮层方式将所述实体对象展示卡片叠加在所述多媒体展示卡片上方。
  4. 根据权利要求1所述的方法,其特征在于,所述搜索结果页面包括第一展示区域和第二展示区域;以及
    所述方法还包括:
    获取至少一个与所述搜索关键词匹配的候选多媒体;以及
    所述在搜索结果页面展示至少一个第一搜索结果卡片,包括:
    在搜索结果页面的第一展示区域展示所述至少一个第一搜索结果卡片的聚合结果;以及
    在所述搜索结果页面的第二展示区域展示至少一个第二搜索结果卡片,所述第二搜索结果卡片包括所述候选多媒体。
  5. 根据权利要求4所述的方法,其特征在于,在搜索结果页面的第一展示区域展示所述至少一个第一搜索结果卡片的聚合结果之前,还包括:
    获取所述目标多媒体资源包括的所述目标多媒体与所述目标实体对象之间的关联信息;
    基于所述关联信息确定所述目标多媒体中出现所述目标实体对象的多媒体帧数量;
    根据所述多媒体帧数量确定所述至少一个第一搜索结果卡片的展示顺序。
  6. 根据权利要求4所述的方法,其特征在于,在所述第一展示区域中按照水平方 向排列展示所述至少一个第一搜索结果卡片;以及
    所述方法,还包括:
    响应于用户的触控操作,如果检测到所述触控操作在所述第一展示区域形成横向滑动操作轨迹,控制所述至少一个第一搜索结果卡片按照所述横向滑动操作轨迹方向滑动。
  7. 根据权利要求5所述的方法,其特征在于,所述目标多媒体包括目标动图,所述目标动图是根据所述目标多媒体中提取的多媒体帧生成的;以及,所述方法还包括:
    按照各所述第一搜索结果卡片的展示顺序,播放所述至少一个第一搜索结果卡片中的目标多媒体;或者播放至少一个第一搜索结果卡片中包含的目标动图。
  8. 根据权利要求1所述的方法,其特征在于,所述目标实体对象展示卡片添加了展示详情页面链接地址;以及
    所述方法,还包括:
    在检测到所述目标实体对象展示卡片被触发时,根据详情页面链接地址跳转到所述目标实体对象详情页面。
  9. 一种多媒体资源匹配方法,其特征在于,包括:
    接收多媒体资源搜索请求,所述多媒体资源搜索请求包括搜索关键词;
    确定与所述搜索关键词匹配的至少一个目标多媒体资源;其中,所述目标多媒体资源包括目标多媒体和与所述搜索关键词相关的目标实体对象信息;
    发送所述至少一个目标多媒体资源。
  10. 根据权利要求9所述的方法,其特征在于,确定与所述搜索关键词匹配的至少一个目标多媒体资源,包括:
    针对任一多媒体,判断该多媒体的描述信息是否与所述搜索关键词匹配;
    在所述多媒体的描述信息与所述搜索关键词匹配的情况下,判断所述多媒体绑定的至少一个实体对象中是否存在与所述搜索关键词匹配的目标实体对象;
    若存在与所述搜索关键词匹配的目标实体对象,将所述多媒体确定为目标多媒体,基于所述目标多媒体和所述目标实体对象的目标实体对象信息,得到所述目标多媒体资源。
  11. 根据权利要求9所述方法,其特征在于,确定与所述搜索关键词匹配的至少一个目标多媒体资源,包括:
    根据所述搜索关键词,查找与所述搜索关键词匹配的目标实体对象;
    查找所述目标实体对象是否存在预先绑定的目标多媒体;
    若存在预先绑定的目标多媒体,基于所述目标多媒体和所述目标实体对象的目标实体对象信息,得到所述目标多媒体资源。
  12. 一种多媒体资源展示装置,其特征在于,包括:
    发送模块,用于基于获取的搜索关键词发起多媒体资源搜索请求;
    获取模块,用于获取与所述搜索关键词匹配的至少一个目标多媒体资源;其中,所 述目标多媒体资源包括目标多媒体和与所述搜索关键词相关的目标实体对象信息;
    展示模块,用于在搜索结果页面展示至少一个第一搜索结果卡片,所述第一搜索结果卡片包括所述目标多媒体和所述目标实体对象信息。
  13. 一种多媒体资源匹配装置,其特征在于,包括:
    接收模块,用于接收多媒体资源搜索请求,所述多媒体资源搜索请求包括搜索关键词;
    匹配模块,用于确定与所述搜索关键词匹配的至少一个目标多媒体资源;其中,所述目标多媒体资源包括目标多媒体和与所述搜索关键词相关的目标实体对象信息;
    发送模块,用于发送至少一个目标多媒体资源。
  14. 一种电子设备,其特征在于,包括:处理器、存储器和总线,所述存储器存储有所述处理器可执行的机器可读指令,当电子设备运行时,所述处理器与所述存储器之间通过总线通信,所述机器可读指令被所述处理器执行时执行如权利要求1至8任一项所述的一种多媒体资源展示的方法的步骤;或者权利要求9至11任一项所述的一种多媒体资源匹配的方法的步骤。
  15. 一种计算机可读存储介质,其特征在于,该计算机可读存储介质上存储有计算机程序,该计算机程序被处理器运行时执行如权利要求1至8任一项所述的一种多媒体资源展示的方法的步骤;或者权利要求9至11任一项所述的一种多媒体资源匹配的方法的步骤。
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