WO2022054791A1 - Information processing system - Google Patents

Information processing system Download PDF

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Publication number
WO2022054791A1
WO2022054791A1 PCT/JP2021/032817 JP2021032817W WO2022054791A1 WO 2022054791 A1 WO2022054791 A1 WO 2022054791A1 JP 2021032817 W JP2021032817 W JP 2021032817W WO 2022054791 A1 WO2022054791 A1 WO 2022054791A1
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WO
WIPO (PCT)
Prior art keywords
product
information
gift
information processing
provider
Prior art date
Application number
PCT/JP2021/032817
Other languages
French (fr)
Japanese (ja)
Inventor
幸央 園田
Original Assignee
株式会社ギフトパッド
Priority date (The priority date is an assumption and is not a legal conclusion. Google has not performed a legal analysis and makes no representation as to the accuracy of the date listed.)
Filing date
Publication date
Application filed by 株式会社ギフトパッド filed Critical 株式会社ギフトパッド
Priority to KR1020237009337A priority Critical patent/KR102654612B1/en
Priority to JP2022506308A priority patent/JP7117056B1/en
Publication of WO2022054791A1 publication Critical patent/WO2022054791A1/en

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    • GPHYSICS
    • G06COMPUTING; CALCULATING OR COUNTING
    • G06QINFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q30/00Commerce
    • G06Q30/06Buying, selling or leasing transactions
    • YGENERAL TAGGING OF NEW TECHNOLOGICAL DEVELOPMENTS; GENERAL TAGGING OF CROSS-SECTIONAL TECHNOLOGIES SPANNING OVER SEVERAL SECTIONS OF THE IPC; TECHNICAL SUBJECTS COVERED BY FORMER USPC CROSS-REFERENCE ART COLLECTIONS [XRACs] AND DIGESTS
    • Y02TECHNOLOGIES OR APPLICATIONS FOR MITIGATION OR ADAPTATION AGAINST CLIMATE CHANGE
    • Y02PCLIMATE CHANGE MITIGATION TECHNOLOGIES IN THE PRODUCTION OR PROCESSING OF GOODS
    • Y02P90/00Enabling technologies with a potential contribution to greenhouse gas [GHG] emissions mitigation
    • Y02P90/30Computing systems specially adapted for manufacturing

Definitions

  • the present invention relates to an information processing system.
  • a person who actually wants to purchase the product can purchase the product by browsing or searching the product on a mail-order website, etc., or only a purchase proposal is made based on the history. rice field. That is, the purchaser had no choice but to purchase directly from the person who wished to purchase.
  • the present invention has been made in view of such a situation, and an object of the present invention is to expand the sales channels of products and the like provided by the product and the like providers, and as a result, to acquire a new customer base of the products and the like. ..
  • the provider of the product, etc., the definition of the product, etc. will be described later in the form for carrying out the invention.
  • the information processing system of one aspect of the present invention is The first information processing device managed by the product provider who provides the product, etc. with the product or service as the product, etc.
  • a third information processing device that communicates with the first information processing device and the second information processing device, respectively.
  • the first information processing device is A registration requesting means for requesting registration to the third information processing apparatus using information about the product or the like as product information.
  • the order information acquisition means for acquiring the order information and the order information acquisition means.
  • a product or the like providing means that controls the provision of the product or the like to a customer based on the order information. Equipped with The second information processing device is A presentation means for presenting the product or the like information to a transfer candidate who is a candidate to receive the transfer of the product or the like based on the presentation request of the product or the like information from the third information processing apparatus. An order receiving means for accepting an order for the transfer of the product, etc. to a predetermined person among the transfer candidates. An order information generation means that generates the order information with the predetermined person as the customer and provides the third information processing apparatus with the order information generation means.
  • the third information processing device is A registration means for registering information such as products based on the registration request from the first information processing device, and A presentation request means for making the presentation request of information such as products to the second information processing device, and An order information transmission means for acquiring the order information of the product or the like information from the second information processing device and providing the order information to the first information processing device. To prepare for.
  • the present invention it is possible to expand the sales channels of products and the like provided by the product and the like providers, and as a result, acquire a new customer base of the products and the like.
  • FIG. 1 It is an image diagram which shows the outline of the conventional sales channel for comparison with this service which can be realized by the information processing system of one Embodiment of this invention. It is an image diagram which shows the outline of the sales channel made possible by this service which applied the information processing system of one Embodiment of this invention. It is a figure which shows the structure of one Embodiment of the information processing system of this invention. It is a block diagram which shows an example of the hardware composition of the platform server 1 in the information processing system of FIG. It is a functional block diagram which shows an example of the functional configuration of the information processing system of FIG. An outline of the processing for realizing the service of FIG. 2 executed by the information processing system having the functional configuration of FIG. 5 is shown. The details of the processing for realizing the present service of FIG.
  • FIG. 2 performed by the information processing system having the functional configuration of FIG. 5 are shown.
  • It is a figure which shows an example of the service flow of the person who gives a gift about a social gift. It is a figure which shows an example of the service flow of the person who receives a gift in a social gift.
  • It is a figure which shows the outline of the application destination of this service and the first specific example of the new sales channel which can be established by the application.
  • It is a figure which shows the outline of the 3rd specific example of the application destination of this service and the new sales channel which can be established by the application.
  • FIG. 1 is an image diagram showing an outline of a conventional sales channel for comparison with the service realized by the information processing system according to the embodiment of the present invention.
  • the product or the like provider T is a person who provides the product or the like with the product or service as the product or the like.
  • the provision of a product or the like means that the product or the like is first produced as a product or the like and the product or the like is provided to another person (customer U in the example of FIG. 1).
  • Manufacturers, production areas, producers, and service providers are examples of product provider T.
  • the product or the like distributor J is a person who acts between the product or the like provider T and the customer U described later and plays a role of transferring the product or the like from the product or the like provider T to the customer C.
  • Wholesale / retail and EC are examples of distributor J of goods and the like.
  • the customer U is a person who intends to purchase a product or the like provided by the product or the like provider T and distributed by the product or the like distributor J.
  • a person who has no experience of purchasing a product or the like but is a target of the product or the like provider T or the product or the like distributor J and has a potential purchase or the like is included in the customer U.
  • the products and the like provided by the product and the like provider T have been sold to the customer U by a small number of product and the like distributors J within a limited range. Therefore, the product or the like provider T needs to incur a cost for the product or the like distributor J to make the customer U recognize the product or the like.
  • the customer U was limited to those who were aware of the product or the like.
  • a sales channel from a product or the like distributor J within a limited range to a product or the like distributor J who recognizes the product or the like can be obtained.
  • FIG. 2 is an image diagram showing an outline of a sales channel made possible by this service to which the information processing system of one embodiment of the present invention is applied.
  • this service products and the like can be distributed from a large number of product and the like distributors J to a large number of customers T by controlling the platform server 1 described later using FIGS. 3 and later. That is, by providing the platform server 1 described later, this service makes it possible to realize a large number of sales channels including a new sales channel in which the product etc. is transferred to a new customer U who knows the product etc. for the first time. For the provider T, it will be possible to utilize the new DX sales channels of the company and others.
  • the merits of the product provider T are as follows, for example. That is, the product or the like provider T can easily register information about his or her own product or the like (hereinafter referred to as "product or the like information") using his or her smartphone (for example, the product or the like provider terminal 2 described later). If there are a large number of products, batch import, CSV upload, etc. will be possible in cooperation. Images (still images or moving images) can also be uploaded for product information. In addition, the sales channels of products, etc. will expand, and the scenes in which the products, etc. will be used will also expand. In addition, you can receive appropriate support from the service provider when using this service. In addition to the conventional in-house distribution (including wholesale, retail, and EC, see Fig.
  • QR code registered trademark
  • Customer C can be attracted to the store by location information interlocking, push notification, and remind function. It is possible to deliver the products, etc. to the person (customer U) who has pre-paid the products, etc. to be sold at the store without going through the cash register.
  • the person who bears the cost for example, the company (sales / general affairs) among the product distributor J, the "gift giver G" described later among the customer U, etc.
  • the merits are, for example, as follows. That is, it is delivered to the customer U as a gift, which will be described later, as soon as possible (if there is an email or SNS, it will be delivered separately from the arrival of the product or the like). If you have a membership function of this service and you are registered as a member, the work of giving gifts, which will be described later, will be reduced. Customer U's satisfaction can be increased by customizing the site for giving gifts, which will be described later. If you have the necessary templates, it will be easier to work with.
  • the company's products can also be registered (that is, the product distributor J can also be the product provider T itself). Those who bear the cost can collect and provide products by themselves.
  • the means of delivering the "right to receive a gift (gift code)" by card type or email type can be used as an in-house service.
  • the merits of the customer U are as follows, for example. That is, if there is a member function of this service and it is registered as a member, the input of the address and the name is reduced. Customer U can buy the same product or the like later by himself / herself. If the customer U is given as a gift by the gift giver G, the customer U can send back the gift. Customer U makes recommendations in a courteous manner.
  • FIG. 3 is a diagram showing a configuration of an embodiment of the information processing system of the present invention.
  • the information processing system shown in FIG. 3 includes a platform server 1, product provider terminals 2-1 to 2-n (n is an integer value of 1 or more), and product distributor terminals 3-1 to 3-m (n). m is configured to include (an integer value of 1 or more).
  • the platform server 1, the product provider terminals 2-1 to 2-n, and the product transfer s person terminals 3-1 to 3-m are connected to each other via a predetermined network Nw such as the Internet. ing.
  • Platform server 1 is an information processing device managed by a service provider.
  • the platform server 1 executes various processes for realizing this service while appropriately communicating with the product provider terminals 2-1 to 2-n and the product distributor terminals 3-1 to 3-m. ..
  • the platform server 1 requests registration of information (hereinafter referred to as "product information") related to a product or the like of the product or the like provider Tk (k is an arbitrary integer value from 1 to n) as a product.
  • product information information related to a product or the like of the product or the like provider Tk (k is an arbitrary integer value from 1 to n) as a product.
  • the platform server 1 requests at least a part of the product or the like distributor terminals 3-1 to 3-m to present the product or the like information.
  • the product or the like distributor terminal 3-p (p is an arbitrary integer value from 1 to m) that has received this presentation request presents the product or the like information as a target of transfer or the like by the product or the like distributor Jp.
  • the product or the like distributor terminal 3-p functions as one sales channel of the product or the like.
  • the transfer, etc. includes not only a direct transfer but also a transfer support act.
  • This support act includes, for example, issuing the right information by using the information indicating that the person has the right to receive the product or the like as a gift as the right information.
  • various specific examples such as transfer will be described later with reference to the drawings after FIG.
  • order information is generated and provided to the platform server 1. .
  • the platform server 1 acquires this order information from the product or the like distributor terminal 3-p, it transmits it to the product or the like provider terminal 2-k.
  • the product or the like is delivered from the product or the like provider Tk to the customer (customer U).
  • Each of the product or the like provider terminals 2-1 to 2-n is an information processing device operated by each of the product or the like provider T1 to Tn.
  • the product provider terminals 2-1 to 2-n are composed of, for example, smartphones, tablets, and the like.
  • Each of the product or the like provider terminals 2-1 to 2-n transmits a registration request for the product or the like information input by each of the product or the like providers T1 to Tn to the platform server 1. Further, when the order information indicating that the product or the like has been ordered by the customer U is provided from the platform server 1, each of the product or the like provider terminals 2-1 to 2-n receives the order information. get.
  • the product, etc. providers T1 to Tn are referred to as "product, etc. provider T" without distinction, the product, etc. provider terminals 2-1 to 2-n are collectively referred to as "product, etc. provider terminal 2". Is called.
  • a dedicated application program (hereinafter referred to as "dedicated application") for receiving the provision of this service is installed on the product or the like provider terminal 2.
  • the dedicated application for receiving the provision of this service is started and various operations are performed.
  • Each of the product or the like distributor terminals 3-1 to 3-m is an information processing device operated by each of the product or the like distributors J1 to Jm.
  • the product distributor terminals 3-1 to 3-m are composed of, for example, smartphones, tablets, and the like.
  • Each of the product or the like distributor terminals 3-1 to 3-m presents the product or the like information of the predetermined product or the like provider Tr provided by the platform server 1.
  • each of the product distributor terminals 3-1 to 3-m accepts (orders) a contract for the transfer of the product, etc. from the customer (candidate for customer U) who has been presented with the product information.
  • the order information is generated and transmitted to the platform server 1.
  • the product distributors J1 to Jm are referred to as "commodity distributor J" without distinction, the product distributor terminals 3-1 to 3-m are collectively referred to as "commodity distributor terminal 3". Is called.
  • a dedicated application for receiving the provision of this service is installed in the product or the like distributor terminal 3.
  • the expression "the product or the like distributor J operates the product or the like distributor terminal 3" it is installed by the product or the like distributor J on the product or the like distributor terminal 3. It shall mean that the dedicated application that has been installed is started and various operations are performed.
  • FIG. 4 is a block diagram showing an example of the hardware configuration of the platform server 1 in the information processing system of FIG.
  • the platform server 1 includes a CPU (Central Processing Unit) 21, a ROM (Read Only Memory) 22, a RAM (Random Access Memory) 23, a bus 24, an input / output interface 25, an output unit 26, and an input unit 27.
  • a storage unit 28, a communication unit 29, and a drive 30 are provided.
  • the CPU 21 executes various processes according to the program recorded in the ROM 22 or the program loaded from the storage unit 28 into the RAM 23. Data and the like necessary for the CPU 21 to execute various processes are also appropriately stored in the RAM 23.
  • the CPU 21, ROM 22 and RAM 23 are connected to each other via the bus 24.
  • An input / output interface 25 is also connected to the bus 24.
  • An output unit 26, an input unit 27, a storage unit 28, a communication unit 29, and a drive 30 are connected to the input / output interface 25.
  • the output unit 26 is composed of a display such as a liquid crystal display and displays various images.
  • the input unit 27 is composed of various hardware buttons and the like, and inputs various information according to an instruction operation by the operator.
  • the storage unit 28 is composed of a DRAM (Dynamic Random Access Memory) or the like, and stores various data.
  • the communication unit 29 controls communication with other devices (product and the like provider terminal 2 and the product and the like distributor terminal 3) via the network N including the Internet.
  • the drive 20 is provided as needed.
  • a removable media 41 made of a magnetic disk, an optical disk, a magneto-optical disk, a semiconductor memory, or the like is appropriately mounted on the drive 20.
  • the program read from the removable media 41 by the drive 30 is installed in the storage unit 28 as needed. Further, the removable media 41 can also store various data stored in the storage unit 28 in the same manner as the storage unit 28.
  • the product and the like provider terminal 2 and the product and the like distributor terminal 3 also have the hardware configuration shown in FIG.
  • the platform server 1, the product provider terminal 2, and the product distributor terminal 3 in FIG. 5 By collaborating with various hardware and various software of the platform server 1, the product provider terminal 2, and the product distributor terminal 3 in FIG. 5, the platform server 1, the product provider terminal 2, and the product It becomes possible to execute various processes on the equal distributor terminal 3. As a result, the service provider can provide the above-mentioned service to the product provider T and the product distributor J.
  • FIG. 5 is a functional block diagram showing an example of the functional configuration of the information processing system of FIG.
  • the registration request unit 51 in the product or the like provider terminal 2, the registration request unit 51, the order information acquisition unit 52, and the product or the like provision control unit 53 function.
  • the registration requesting unit 51 makes a registration request to the platform server 1 using the information about the product or the like as the product or the like information.
  • the product or the like information registered based on the registration request is presented to a plurality of customers U via the plurality of product or the like distributor terminals 3.
  • order information of the product or the like is transmitted from the distributor terminal 3 of the product or the like via the platform server 1. come.
  • the order information acquisition unit 52 acquires the order information.
  • the product provision control unit 53 executes control of provision of the product or the like to the customer U, for example, control of a delivery request of the product or the like to the customer.
  • the presentation unit 81, the order reception unit 82, and the order information generation unit 83 function.
  • the presentation unit 81 presents the product or the like information to the customer U based on the product or the like information presentation request from the platform server 1.
  • the order receiving unit 82 accepts an order for the transfer of the product or the like to a predetermined person among the customer U who wishes to make a contract for the transfer of the product or the like.
  • the order information generation unit 83 generates order information with the above-mentioned predetermined person as the customer U and provides it to the platform server 1.
  • the registration unit 61, the presentation request unit 62, the order information transmission unit 63, the provider management unit 64, and the distributor management unit 65 function. Further, the platform server 1 is provided with a product or the like DB 71, a provider DB 72, and a transferor DB 73.
  • the registration unit 61 registers the product or the like information in the product or the like DB 71 based on the registration request from the product or the like provider terminal 2. That is, the product or the like DB 71 stores the product or the like information about each of the various products or the like provided by the product or the like provider terminals 2-1 to 2-n.
  • the presentation requesting unit 62 transmits a request for presenting information on each product such as one or more products to at least a part of the product distributor terminals 3-1 to 3-m.
  • the order information transmission unit 63 acquires the order information and provides the predetermined product or the like. Provided to the product provider terminal 2-k of the product provider Tk.
  • the provider management unit 64 stores information about each of the n product or the like providers T1 to Tn in the provider DB 72 as the product or the like provider information and manages each of the n people. That is, in the provider DB 72, the product provider information of each of the product provider T1 to Tn of n people is stored.
  • the registration unit 61 registers the product or the like information by storing the product or the like information in the product or the like DB 71 for each n people.
  • the presentation requesting unit 62 transmits a request for presenting information on one or more designated products, etc. among the n product or the like providers T1 to Tn to at least a part of the product or the like provider terminal 2.
  • the transferor management unit 65 stores information about each of the m person's product distributors J1 to Jm as the product distributor information in the transferor DB 73 and manages each of the m people. That is, the transferor DB73 stores the product distributor information of each of the product distributors J1 to Jn of m people.
  • the presentation requesting unit 62 requests the presentation of the product information to the designated one or more product distributor terminals 3 among the m product distributors J1 to Jm.
  • FIG. 6 shows an outline of the processing for realizing the service of FIG. 2 executed by the information processing system having the functional configuration of FIG.
  • FIG. 7 shows the details of the processing for realizing the service of FIG. 2 executed by the information processing system having the functional configuration of FIG.
  • the food maker A whose head office is located in Kanagawa Prefecture is adopted as the product provider T.
  • the existing sales channels of food maker A are said to be their own stores, their own EC sites, and major mail-order sites.
  • the customer of this existing sales channel is an existing customer Ua (candidate), that is, a customer Ua who is aware of the product (own product, etc.) of the food manufacturer A.
  • the product provider terminal 2 of the food manufacturer A makes a registration request for this service to the platform server 1.
  • the service provider provides a system for using this service.
  • the system provision is defined as the provision of a dedicated application for exerting each function of the functional block of FIG. 5 of the product or the like provider terminal 2, but the system provision is not particularly limited to this.
  • the system may be provided by delegating at least a part of the functional block of FIG. 5 of the platform server 1.
  • the service provider performs system development, maintenance / operation of this service, authentication / activation, API linkage / customization.
  • the food maker A (an example of the product provider T) whose system is provided in this way uses the service by using its own product provider terminal 2, and the sales channels S1 to S1 to FIG. 6 are shown. It is possible to acquire a new sales channel such as S7. In other words, the food manufacturer A can acquire new reachable customers Ub by acquiring new sales channels such as sales channels S1 to S7.
  • the sales channel S1 is a sales channel established by installing a social gift function on the company's own site of the food manufacturer A.
  • the social gift means a gift realized by the service flow of FIGS. 8 and 9.
  • FIG. 8 is a diagram showing an example of the service flow of a person who gives a gift for a social gift.
  • the person giving the gift transfers the right to receive the gift, instead of directly delivering a specific product as a gift to the person receiving the gift.
  • a gift is to indicate that a person who has the right to receive a gift has that right as the person M who receives the gift (for example, by entering the gift code described later) to receive (ownership). It is a product etc. that can have).
  • the "gift giver G" in the present embodiment is not a person who directly gives a gift product or the like to a gift recipient M, but a right to receive a gift. It is a point to be a giver.
  • the right to receive a gift is primitively generated by the service provider of this service, and in this service, the customer U, the distributor J of the product, etc. becomes the "gift giver G" and receives this gift. Transfer the rights from the service provider (whether paid or free).
  • the "gift giver G” transfers the right to receive the gift to the desired person. That is, the person who finally has the right to receive the gift becomes the person M (final customer U) who receives the gift, and can receive the desired product or the like as a gift.
  • the gift giver G transfers the right to receive the gift from the service provider of this service, and the right is transferred to the gift recipient M.
  • the service provider of this service has a predetermined code (for example, a combination of alphabets and numbers, hereinafter referred to as "gift code"). Issuance. That is, the object given from the gift giver G to the gift recipient M is this "gift code”. That is, the person M who receives the gift can receive the desired product or the like as a gift by showing this "gift code" to the service provider of this service.
  • the terminal 102 operated by the gift giver G is hereinafter referred to as a "gift hand terminal 102".
  • the giver terminal 102 since the person G who gives the gift differs depending on the sales channel, the giver terminal 102 becomes a product or the like provider terminal 2, a product or the like distributor terminal 3, or a terminal that the customer U cannot show. Or something.
  • the giver terminal 102 is a predetermined website provided for selecting a gift course from the websites managed by the platform server 1 by the operation of the gift giver G. (Hereinafter referred to as "selection site for gift givers").
  • selection site for gift givers the gifter terminal 102 displays each page of the gifter selection site, for example, a page for selecting a predetermined type from a plurality of types of gift courses set by the provider of this service.
  • the gift giver G operates the giver terminal 102 to select an arbitrary type from the displayed plurality of types of gift courses and purchase the gift course of that type.
  • the gift course is a product list composed of one or more products and the like that can be given with a predetermined budget.
  • the product list includes the products of the food manufacturer A (an example of the product provider T).
  • "purchasing a gift course” here means purchasing the right to receive a gift by selecting any item from the products included in the gift course as the right to receive a gift.
  • the service provider (platform server 1) of this service issues a gift code associated with the predetermined type of the purchased gift course. .. That is, the service provider (platform server 1) of this service is informed that the person who entered this gift code has the right to receive any product or the like listed in the predetermined type of gift course as a gift. Can be shown.
  • the platform server 1 generates a predetermined screen (hereinafter referred to as “customization screen”) customized for each gift giver G, and displays the gift code on the customization screen. Then, the platform server 1 transmits a URL (Uniform Resource Locator) for specifying the customized screen to the giver terminal 102 by e-mail or the like.
  • customization screen a predetermined screen
  • URL Uniform Resource Locator
  • the giver terminal 102 can display the customization screen by accessing the URL described in the mail or the like.
  • the person G who gives the gift using the giver terminal 102 can receive the gift code.
  • the person who gives the gift G transfers the right to receive the gift from the service provider of this service by giving this gift code to the person who receives the gift.
  • the method of delivering the above-mentioned gift code is not particularly limited, and for example, there are the following methods.
  • the person G who gives the gift who received the gift code can deliver the gift code by sending the gift code to the person M who receives the gift by e-mail or the like.
  • the person G who gives a gift can also obtain the gift code by receiving a card such as a paper medium on which the gift code is printed (hereinafter referred to as a "gift card"). If the gift giver G wishes to receive the gift card, the staff (operator) O of the provider of this service delivers the gift card to the gift giver G.
  • a gift card such as a paper medium on which the gift code is printed
  • FIG. 9 is a diagram showing an example of a service flow of a person who receives a gift in a social gift.
  • the service flow is a flow from the person receiving the gift M to inputting the gift code received from the person G giving the gift and acquiring (acquiring) the product or the like.
  • the terminal 103 operated by the person M who receives the gift is hereinafter referred to as a "receiver terminal 103".
  • the person M who receives the final gift is the final customer U, so that the recipient terminal 103 is the terminal not shown by the final customer U.
  • the recipient terminal 3 is provided to select a product as a gift from the sites managed by the service provider by the operation of the person M who receives the gift to which the gift code is given by the person who gives the gift G. Access the site (hereinafter referred to as "the site for selecting products for customers") and enter the gift code. By entering the gift code in this way, the person receiving the gift M can indicate that he / she has the right to receive the gift to the service provider of this service. Then, the recipient terminal 3 displays (presents) one or more products, etc. posted on the gift course of the type corresponding to the gift code on the predetermined page of the recipient product selection site, and displays (presents) the one or more products, etc.
  • a screen for selecting a predetermined item as a gift (hereinafter referred to as a "product selection screen") is displayed.
  • the person receiving the gift M selects a favorite product from one or more products to be selected, and inputs his / her own address, contact information, and the like.
  • the product selection of the person M who receives the gift is completed.
  • the delivery information necessary for delivering the product or the like to the gift recipient M is generated as order information, and the manufacturer (FIGS. 6 and 7) is generated via the platform server 1.
  • the information is transmitted to the product or the like provider terminal 2 of the food manufacturer A).
  • the gift (the product of the food manufacturer A, etc.) is transferred to the person M who receives the gift.
  • the social gift function is a function for executing a series of processes that can realize the service flow of FIGS. 8 and 9.
  • the sales channel S1 such a social gift function will be installed in the company's own site of the food manufacturer A. That is, as shown in FIG.
  • each page of the gifter selection site, the customization screen, and each page of the recipient product selection site are displayed by the food manufacturer A. Will be included in the company's own site.
  • the food maker A can make a new customer Ub a partner who does not know the address. That is, in the sales channel S1, a new customer Ub is a person G who gives a gift or a person M who receives a gift to a person who does not know the address.
  • the sales channel S2 is issued by the service provider of this service as a gift card (see FIG. 8) with the product of food maker A as a gift, and the gift card (card type gift) is sold at the store of company A. It is a sales channel. That is, in the sales channel S2, the person G who gives the gift is the food manufacturer A. Therefore, as shown in FIG. 7, the gift card is created by the service provider and delivered to the food manufacturer A. Food maker A will pay a fee to the service provider. As a result, as shown in FIG. 6, a new usage scene that is not the actual product (product itself) is created for the food manufacturer A, and various business models can be realized.
  • the sales channel S3 is a sales channel on which information such as products of the food maker A's products is posted on the service provider sales site. That is, the service provider of this service itself also operates a website equipped with the above-mentioned social gift function by the platform server 1. This website is a service provider sales site. That is, in the sales channel S3, the service provider becomes the product distributor J. That is, since the products of the food maker A are included in the gifts sold by the service provider, the food maker A takes in the customer of the service provider (social gift user) as its own new customer Ub. Can be done.
  • the specific processing flow of the sales channel S3 is as shown in FIG. That is, in step S11, the registration requesting unit 51 of the product or the like provider terminal 2 requests the platform server 1 to register the information about the product of the food maker A as the product or the like information (product data).
  • the registration unit 61 of the platform server 1 registers the product information of the food maker A in the product DB 71 based on the registration request from the product provider terminal 2.
  • the customer of the service provider (candidate for customer Ub) becomes the person G who gives the gift, and the gift code is given to the person M (another candidate for customer Ub) who receives the gift.
  • the person receiving the gift M operates his / her own terminal (the receiving terminal 3 in FIG.
  • step S21a the presentation request unit 62 of the platform server 1 transmits a presentation request of product information of the food maker A to a device (product distributor terminal 3) that manages the website of the service provider.
  • the presentation unit 81 of the device (product distributor terminal 3) that manages the website of the service provider receives the product information of the food maker A as a gift based on the presentation request, via the product selection site for the hand. And present it to the customer of the service provider (candidate of customer Ub).
  • step S22a the person M who receives the gift operates his / her own terminal (the receiving terminal 3 in FIG.
  • the order receiving unit 82 of the device that manages the website of the service provider accepts the order for the transfer of the product of the food maker A to the person M who receives the gift. ..
  • the order information generation unit 83 generates order information and provides it to the platform server 1.
  • the order information transmission unit 63 of the platform server 1 acquires the order information and provides it to the product or the like provider terminal 2 of the food manufacturer A. As a result, the product of the food manufacturer A is delivered to the person M who receives the gift (the product is delivered).
  • the sales channel S4 is a sales channel where information such as products of the food maker A's products is posted on the campen site of the automobile dealer or transferred as a gift card. That is, in the sales channel S4, the automobile dealer is also the distributor J of goods and the like, and the person G who gives the gift.
  • a car dealer gift giver G
  • a car dealer presents a gift card or gift code to the car purchaser (gift giver M) of the company to commemorate the conclusion of the car purchase.
  • For a car purchaser (gift recipient M) to enter the gift code (including the one attached to the gift card) and select and operate the food manufacturer A's product to commemorate the conclusion of the car purchase.
  • the product selection site for the recipient is the car dealer's campaign site. In this way, since the product of the food maker A is included in the gift as a commemoration of the conclusion of the automobile purchase, the food maker A can take in the automobile purchaser as his / her new customer Ub.
  • step S11 the registration requesting unit 51 of the product or the like provider terminal 2 requests the platform server 1 to register the information about the product of the food maker A as the product or the like information (product data).
  • the registration unit 61 of the platform server 1 registers the product information of the food maker A in the product DB 71 based on the registration request from the product provider terminal 2.
  • a car purchaser (M who receives a gift) operates his / her own terminal (the receiving terminal 3 in FIG. 9) to access the car dealer's campaign site (the receiving product selection site) and enter the gift code. ..
  • step S21b the presentation request unit 62 of the platform server 1 transmits a presentation request of product information of the food maker A to a device (product distributor terminal 3) managed by the automobile dealer.
  • the presentation unit 81 of the device managed by the car dealer (product distributor terminal 3) includes the product information of the food maker A as a gift to commemorate the contract, and the car dealer's campaign site (for the recipient). It is presented to the car purchaser (M who receives the gift and is a candidate for the customer Ub) via the product selection site).
  • step S22a the automobile purchaser (the person receiving the gift M) operates his / her own terminal (the receiving terminal 3 in FIG. 9), selects the product of the food maker A, and makes a delivery request. do.
  • the order receiving unit 82 of the device (distributor terminal 3 for goods, etc.) managed by the car dealer receives an order for the transfer of the product of the food maker A to the car purchaser (the person M who receives the gift). Accept.
  • the order information generation unit 83 generates order information and provides it to the platform server 1.
  • the order information transmission unit 63 of the platform server 1 acquires the order information and provides it to the product or the like provider terminal 2 of the food manufacturer A.
  • the product of the food manufacturer A is delivered to the automobile purchaser (the person M who receives the gift) (the product is delivered).
  • the sales channel S5 is a sales channel in which information such as products of the food maker A's products is posted on a shareholder special gift (site) of a company listed on another company or transferred as a gift card. That is, in the sales channel S5, the other listed company is also the distributor J of goods and the like, and the person G who gives the gift.
  • a company listed on another company (gift giver G) presents a gift card or gift code to its shareholders and investors (gift giver M) as a shareholder benefit.
  • the selected site is a shareholder special gift (site) for a company listed on another company. In this way, since the products of food maker A are included in the gift of shareholder benefits of other listed companies, food maker A uses the shareholders and investors of other listed companies as its new customers Ub. Can be captured.
  • step S11 the registration requesting unit 51 of the product or the like provider terminal 2 requests the platform server 1 to register the information about the product of the food maker A as the product or the like information (product data).
  • the registration unit 61 of the platform server 1 registers the product information of the food maker A in the product DB 71 based on the registration request from the product provider terminal 2.
  • Shareholders and investors operate their own terminals (Gift terminal 3 in Fig. 9) to access shareholder special gifts (product selection site for recipients) of other listed companies, and give gifts. Enter the code.
  • step S21c the presentation request unit 62 of the platform server 1 transmits a presentation request of product information of the food maker A to a device (product distributor terminal 3) managed by another listed company.
  • the presentation unit 81 of the device (product distributor terminal 3) managed by another company's listed company includes the product information of food maker A as a shareholder special gift, and is a shareholder of another listed company. It is presented to shareholders and investors (M who receives the gift and a candidate for customer Ub) through a special gift (product selection site for the recipient).
  • step S22c the shareholder or the investor (the person receiving the gift M) operates his / her own terminal (the receiving terminal 3 in FIG. 9), selects the product of the food manufacturer A, and requests the delivery. do.
  • the order reception unit 82 of the device (distributor terminal 3 for products, etc.) of another company's listed company receives an order for the transfer of the product of the food manufacturer A to the shareholders and investors (person M who receives the gift). Accept.
  • the order information generation unit 83 generates order information and provides it to the platform server 1.
  • the order information transmission unit 63 of the platform server 1 acquires the order information and provides it to the product or the like provider terminal 2 of the food manufacturer A.
  • the products of the food manufacturer A are delivered to the shareholders and investors (the person M who receives the gift) (the goods are delivered).
  • the sales channel S6 is a sales channel that can be posted on "Miyaget (registered trademark)" provided by a tourist agency in Kanagawa Prefecture or transferred as a gift card.
  • "Miyaget (registered trademark)” is a service that sells gift cards or gift codes as gifts using social gifts, rather than selling products as souvenirs directly locally.
  • a tourist agency in Kanagawa Prefecture sells the souvenir gift card or gift code to tourists and business travelers who come to Kanagawa Prefecture for the products of food maker A.
  • tourists and business travelers can also give the gift card or gift code to another person (family member or person at work), so they can also be the gift giver G, but for convenience of explanation below, for convenience of explanation below.
  • Site is a product selection site for gifts used in Miyaget (registered trademark). In this way, the products of food maker A are included in the gifts of Miyaget (registered trademark) as souvenirs in Kanagawa prefecture, so food maker A makes tourists and business travelers new. It can be imported as a customer Ub.
  • step S11 the registration requesting unit 51 of the product or the like provider terminal 2 requests the platform server 1 to register the information about the product of the food maker A as the product or the like information (product data).
  • the registration unit 61 of the platform server 1 registers the product information of the food maker A in the product DB 71 based on the registration request from the product provider terminal 2.
  • Tourists and business travelers operate their own terminals (the recipient terminal 3 in Fig. 9) to access the souvenir (registered trademark) product selection site for recipients, and receive a gift code. Enter.
  • step S21d the presentation request unit 62 of the platform server 1 transmits a presentation request of product information of food maker A to a device (product distributor terminal 3) managed by a tourist agency in Kanagawa prefecture.
  • the presentation unit 81 of the device (product distributor terminal 3) managed by the tourist organization of Kanagawa Prefecture includes the product information of food maker A in the gift as a souvenir of Kanagawa Prefecture. It is presented to tourists and business travelers (M who receive gifts and Ub) through the product selection site for souvenirs by Miyaget (registered trademark).
  • the tourist or the business traveler operates his / her own terminal (the recipient terminal 3 in FIG.
  • the order reception unit 82 of the equipment of the tourist institution in Kanagawa Prefecture transfers the product of the food maker A to tourists and business travelers (person M who receives the gift). Accept orders for.
  • the order information generation unit 83 generates order information and provides it to the platform server 1.
  • the order information transmission unit 63 of the platform server 1 acquires the order information and provides it to the product or the like provider terminal 2 of the food manufacturer A.
  • the products of the food manufacturer A are delivered to tourists and business travelers (M who receive the gift) as souvenirs of Kanagawa prefecture (the products are delivered).
  • the sales channel S7 is a sales channel to be posted on the welfare cafeteria plan point exchange site.
  • the welfare cafeteria plan is a service provided by a service provider as a plan for the welfare of a predetermined company. Employees of a designated company can collect predetermined points through activities within the designated company. These predetermined points can be used for exchanging products, etc., and the site for this is the welfare cafeteria plan point exchange site.
  • the exchange target for points may be a single product or the like, but here, for convenience of explanation, it is assumed that the gift is a gift using a social gift. In this case, the welfare cafeteria plan point exchange site functions as a product selection site for the recipient.
  • the predetermined company is also a distributor J of goods and the like, and a person G who gives a gift.
  • the designated company (gift giver G) transfers the gift card or gift code to the employee of the food maker A as a target of points. Since the employee can also give the gift card or gift code to another person (a family member or another person at work), he / she can also be a gift giver G, but for the convenience of the following explanation, a gift I will explain it as the person M who receives.
  • M who receives a gift For an employee of a predetermined company (M who receives a gift) to enter the gift code (including the one attached to the gift card) and select and operate the food manufacturer A's product as a point exchange target.
  • the site is a welfare cafeteria plan point exchange site.
  • the food maker A uses the employees of the designated company as its own new customer Ub. Can be captured.
  • the specific processing flow of the sales channel S7 is as shown in FIG. That is, in step S11, the registration requesting unit 51 of the product or the like provider terminal 2 requests the platform server 1 to register the information about the product of the food maker A as the product or the like information (product data).
  • the registration unit 61 of the platform server 1 registers the product information of the food maker A in the product DB 71 based on the registration request from the product provider terminal 2.
  • An employee of a predetermined company (M, who receives a gift) operates his / her own terminal (the receiving terminal 3 in FIG. 9) to access the welfare cafeteria plan point exchange site (the receiving product selection site) and give a gift. Enter the code.
  • the presentation request unit 62 of the platform server 1 transmits a presentation request of product information of food maker A to a device (product distributor terminal 3) managed by a predetermined company.
  • the presentation unit 81 of the device (product distributor terminal 3) managed by the predetermined company includes the product information of the food manufacturer A in the gift as a point exchange target, and the welfare cafeteria plan points. It is presented to the employee (the person M who receives the gift and the customer Ub) via the exchange site (the product selection site for the recipient).
  • the employee the person receiving the gift M
  • the order receiving unit 82 of the device (distributor terminal 3 for goods, etc.) managed by the predetermined company transfers the product of the food maker A to the employee (M who receives the gift) of the predetermined company. Accept orders.
  • the order information generation unit 83 generates order information and provides it to the platform server 1.
  • the order information transmission unit 63 of the platform server 1 acquires the order information and provides it to the product or the like provider terminal 2 of the food manufacturer A.
  • the product of the food maker A is delivered to the employee of the predetermined company (the person M who receives the gift) as a point exchange target (the product is delivered).
  • the new sales channels S1 to S7 that can be established by applying the service of FIG. 2 have been described with reference to FIGS. 6 to 9 as appropriate.
  • the application destination of this service and the new sales channels that can be established by the application are not particularly limited to the above examples, and various forms exist. Therefore, with reference to FIGS. 10 to 20, specific examples of application destinations of this service and new sales channels that can be established by the application will be described below.
  • FIG. 10 is a diagram showing an outline of the application destination of this service and the first specific example of a new sales channel that can be established by the application.
  • FIG. 10 shows an example of applying this service in cooperation with the media.
  • the products and the like provided by the product and the like provider T are introduced by media (television broadcasting station) programs such as mail-order programs and variety shows.
  • the product or the like provider T is assumed to be, for example, a manufacturer, a production area, a restaurant, a service provider, or the like. That is, when the product provider T is interviewed, the product or the like provided by the product or the like provider is introduced by a program aired by the media, or is introduced by a general paper or a program book about the media. Or, it will be introduced on a special site.
  • the product or the like provider T registers the product or the like information of the product or the like in the platform server 1.
  • the platform server 1 presents product information on a site that sells products introduced in the media (hereinafter referred to as "dedicated sales site").
  • the dedicated sales site may be a site that sells a gift code or a gift card with a product or the like as a gift using a social gift, or an EC site that directly sells the product or the like.
  • the dedicated sales site may be managed by the media, may be managed by the service provider of this service, or may be managed by another person. That is, the administrator of the dedicated sales site becomes the distributor J of products and the like. Access to this dedicated sales site is made possible by, for example, issuing a QR code (QR sticker) in which the URL of the dedicated sales site is embedded and reading the QR code.
  • QR code QR sticker
  • Products sold by the dedicated sales site are purchased not only by the viewers of the programs aired by the media, but also by non-viewers. Will be done. That is, the viewer or the non-viewer becomes the customer U.
  • the dedicated sales site has a social gift function
  • gift codes and gift cards for products and the like may be given as gifts by viewers and non-viewers to others.
  • the recipient of the gift that is, the person M who receives the gift
  • the customer U is also the customer U.
  • the manager of the dedicated sales site is the distributor J of products, etc., and also the person G who gives a gift when the dedicated sales site has a social gift function. ..
  • Those who purchase products (or gift cards or gift codes) through this dedicated sales site, that is, viewers, non-viewers, and gift recipients (gift recipients M) are all customers Ub.
  • the customer Ub can easily purchase the products introduced by the media program from the dedicated sales site by operating his / her own terminal (smartphone).
  • the product or the like of the product or the like provider T can incorporate the viewer, the non-viewer, and the gift recipient (the person M who receives the gift) as a new customer Ub.
  • the sales channels of the products and the like introduced by the media programs are not limited to the dedicated sales sites, and it is naturally possible to arbitrarily adopt the sales channels S1 to S7 of FIGS. 6 and 7 described above. This makes it possible to transfer products introduced by the media in various forms such as corporate novelty, shareholder benefits, point exchanges, and welfare gifts.
  • FIG. 11 is a diagram showing an outline of the application destination of this service and the second specific example of a new sales channel that can be established by the application.
  • FIG. 11 shows an example of applying this service in cooperation with transportation infrastructure and accommodation facilities.
  • the products provided by the product provider T shall be introduced in the transportation infrastructure and accommodation facilities (railway, aviation, bus, taxi, etc.).
  • the product provider T is assumed to be, for example, a manufacturer, a production area, or the like. That is, the products and the like provided by the product and the like provider are introduced by the transportation infrastructure and the accommodation facility by the regional cooperation of the product and the like provider T.
  • the product or the like provider T registers the product or the like information of the product or the like in the platform server 1.
  • the platform server 1 presents product information on a dedicated sales site for registered products.
  • the dedicated sales site may be a site that sells a gift code or a gift card with a product or the like as a gift using a social gift, or an EC site that directly sells the product or the like.
  • the dedicated sales site may be managed by the transportation infrastructure or the accommodation facility, may be managed by the service provider of this service, or may be managed by another person. That is, the administrator of the dedicated sales site becomes the distributor J of products and the like. Access to this dedicated sales site is made possible by, for example, issuing a QR code (QR sticker) in which the URL of the dedicated sales site is embedded and reading the QR code.
  • QR code QR sticker
  • the traveler or the migrant becomes the customer U.
  • gift codes and gift cards for products may be given as gifts (souvenirs) by travelers and travelers to others.
  • the recipient of the gift that is, the person M who receives the gift
  • the customer U is also the customer U.
  • the manager of the dedicated sales site is the distributor J of products, etc., and also the person G who gives a gift when the dedicated sales site has a social gift function. ..
  • Those who purchase goods (or gift cards or gift codes) through this dedicated sales site, that is, travelers, travelers, and gift recipients (gift recipients M) are all customers Ub.
  • the customer Ub can easily purchase the products introduced by the media program from the dedicated sales site by operating his / her own terminal (smartphone).
  • the product or the like of the product or the like provider T can incorporate the traveler, the traveler, and the gift recipient (the person M who receives the gift) as a new customer Ub.
  • sales channels of products and the like in cooperation with transportation infrastructure and accommodation facilities are not limited to dedicated sales sites, and it is naturally possible to arbitrarily adopt the sales channels S1 to S7 of FIGS. 6 and 7 described above. This makes it possible to transfer products introduced by the media in various forms such as corporate novelty, shareholder benefits, point exchanges, and welfare gifts.
  • FIG. 12 is a diagram showing an outline of the application destination of this service and a third specific example of a new sales channel that can be established by the application.
  • FIG. 12 shows an example of applying this service in cooperation with sports.
  • the products, etc. provided by the product, etc. provider T shall be introduced by the sports team.
  • the product provider T is assumed to be, for example, a manufacturer, a production area, or the like. That is, the product or the like provided by the product or the like provider is introduced by the sports team when the product or the like provider T cooperates with the sponsor or the region.
  • the product or the like provider T registers the product or the like information of the product or the like in the platform server 1.
  • the platform server 1 presents product information on a dedicated sales site for registered products.
  • the dedicated sales site may be a site that sells a gift code or a gift card with a product or the like as a gift using a social gift, or an EC site that directly sells the product or the like.
  • the dedicated sales site may be managed by the sports team, may be managed by the service provider of this service, or may be managed by another person. That is, the administrator of the dedicated sales site becomes the distributor J of products and the like. Access to this dedicated sales site is made possible by, for example, issuing a QR code (QR sticker) in which the URL of the dedicated sales site is embedded and reading the QR code.
  • Products sold by the dedicated sales site (or gift codes and gift cards for obtaining them) are purchased by fans of the sports team when watching a game or visiting a stadium.
  • the fan becomes the customer U.
  • the dedicated sales site has a social gift function
  • gift codes and gift cards such as products may be given as gifts by fans to others.
  • the recipient of the gift that is, the person M who receives the gift
  • the recipient of the gift is also the customer U.
  • the manager of the dedicated sales site is the distributor J of products, etc., and also the person G who gives a gift when the dedicated sales site has a social gift function. ..
  • Those who purchase goods (or gift cards or gift codes) through this dedicated sales site, that is, travelers, travelers, and gift recipients (gift recipients M) are all customers Ub.
  • the customer Ub can easily purchase the products introduced by the sports team from the dedicated sales site by operating his / her own terminal (smartphone).
  • the product or the like of the product or the like provider T can take in the fan or the gift recipient (the person M who receives the gift) as a new customer Ub.
  • the sales channels of products and the like in cooperation with the sports team are not limited to the dedicated sales site, and it is naturally possible to arbitrarily adopt the sales channels S1 to S7 of FIGS. 6 and 7 described above. This makes it possible to transfer products introduced by the media in various forms such as corporate novelty, shareholder benefits, point exchanges, and welfare gifts. In addition to receiving products, this makes it possible to provide information on sports teams and the like, and to promote incentives for other information sites and the like.
  • FIG. 13 is a diagram showing an outline of the application destination of this service and a fourth specific example of a new sales channel that can be established by the application.
  • FIG. 13 shows an example of applying this service in cooperation with entertainment (for example, an idol photo session) and a local organization.
  • the products, etc. provided by the product, etc. provider T shall be introduced in entertainment (for example, idol photo session) and local organizations.
  • the product or the like provider T is assumed to be, for example, a manufacturer, a production area, or the like. That is, for example, when the product or the like provider T cooperates with the entertainment, the products or the like provided by the product or the like provider are introduced by the entertainment (for example, an idol photo session) or a local organization.
  • the product or the like provider T registers the product or the like information of the product or the like in the platform server 1.
  • the platform server 1 presents product information on a dedicated sales site for registered products.
  • the dedicated sales site may be a site that sells a gift code or a gift card with a product or the like as a gift using a social gift, or an EC site that directly sells the product or the like. Further, the dedicated sales site may be managed by entertainment (for example, an idol's office), may be managed by the service provider of this service, or may be managed by another person. That is, the administrator of the dedicated sales site becomes the distributor J of products and the like. Access to this dedicated sales site is made possible by, for example, issuing a QR code (QR sticker) in which the URL of the dedicated sales site is embedded and reading the QR code. Products sold by the dedicated sales site (or gift codes and gift cards for acquiring them) are purchased by fans of the idol, for example, at an idol photo session.
  • QR code QR sticker
  • the fan becomes the customer U.
  • the dedicated sales site has a social gift function
  • gift codes and gift cards such as products may be given as gifts by fans to others.
  • the recipient of the gift that is, the person M who receives the gift
  • the recipient of the gift is also the customer U.
  • the sales of the dedicated sales site will be contracted in the form of revenue sharing with entertainment (idol group and its office) and local groups (concert venue and ship).
  • the QR code QR sticker
  • the QR code is attached to, for example, an instant photograph in the shooting of an idol and is provided to a fan or the like.
  • fans can purchase gift codes such as products and gift cards. That is, a part of the reward for such purchase is paid to entertainment (idol group and its office) and local groups (concert venue and ship).
  • It also includes, for example, a link from the QR code to the entertainment fan club site (eg, a website operated by an idol fan club).
  • the sales channels of products and the like in collaboration with entertainment and local organizations are not limited to the dedicated sales sites, and it is naturally possible to arbitrarily adopt the sales channels S1 to S7 of FIGS. 6 and 7 described above.
  • This makes it possible to transfer products introduced by entertainment and local organizations in various forms such as corporate novelty, shareholder benefits, point exchanges, and welfare gifts.
  • this makes it possible to provide information on fan clubs and the like, and to promote incentives for other information sites and the like.
  • FIG. 14 is a diagram showing an outline of the application destination of this service and the fifth specific example of a new sales channel that can be established by the application.
  • FIG. 14 shows an example of applying this service in cooperation with a store solution (POSA card).
  • POSA card store solution
  • the product or the like provided by the product or the like provider T shall be introduced in a store solution (for example, a POSA card sold at a convenience store or the like).
  • the product provider T is assumed to be, for example, a manufacturer, a production area, or the like. That is, for example, when the product provider T cooperates with a store (for example, a convenience store), the product or the like provided by the product or the like provider is introduced by a store solution (for example, a POSA card sold at a convenience store or the like). Will be done.
  • the product or the like provider T registers the product or the like information of the product or the like in the platform server 1.
  • the platform server 1 presents product information on a dedicated sales site for registered products.
  • the dedicated sales site may be a site that sells a gift code or a gift card with a product or the like as a gift using a social gift, or an EC site that directly sells the product or the like.
  • the dedicated sales site may be managed by the store (for example, the franchising mother in the case of a convenience store), may be managed by the service provider of this service, or may be managed by another person. May be good. That is, the administrator of the dedicated sales site becomes the distributor J of products and the like. Access to this dedicated sales site is made possible by, for example, issuing a QR code (QR sticker) in which the URL of the dedicated sales site is embedded and reading the QR code.
  • QR code QR sticker
  • Products and the like sold by the dedicated sales site are purchased, for example, by users of the store (for example, neighbors of a convenience store, which is a store). That is, the user (purchaser) of the store becomes the customer U.
  • the dedicated sales site has a social gift function
  • a gift code or gift card for a product or the like may be given as a gift by the purchaser to another person.
  • the recipient of the gift that is, the person M who receives the gift
  • the customer U is also the customer U.
  • the manager of the dedicated sales site is the distributor J of products, etc., and also the person G who gives a gift when the dedicated sales site has a social gift function. ..
  • Those who purchase products (or gift cards or gift codes) through this dedicated sales site, that is, purchasers and gift recipients (gift recipients M) are all customers Ub. That is, in this new sales channel, the customer Ub can easily purchase the product or the like confirmed by the POSA card at the store from the dedicated sales site by operating his / her own terminal (smartphone).
  • the product or the like of the product or the like provider T can incorporate the purchaser or the gift recipient (the person M who receives the gift) as a new customer Ub.
  • the sales of the dedicated sales site conclude a revenue sharing contract as in the case of the above-mentioned entertainment (idol group and its office) and local groups (concert venue and ship).
  • a part of the reward for such a purchase is paid to the store (for example, a convenience store).
  • rewards are distributed to each person in the form of revenue sharing, so it is possible to further establish sales channels by jointly distributing gift codes and gift cards for products and the like.
  • the sales channels of products and the like by the store solution are not limited to the dedicated sales site, and it is naturally possible to arbitrarily adopt the sales channels S1 to S7 of FIGS. 6 and 7 described above. This makes it possible to transfer products introduced by stores in various forms such as corporate novelty, shareholder benefits, point exchanges, and welfare gifts.
  • FIG. 15 is a diagram showing an outline of the application destination of this service and the sixth specific example of a new sales channel that can be established by the application.
  • FIG. 15 shows an example of applying this service in cooperation with a store solution (pre-payment receipt).
  • the products, etc. provided by the product, etc. provider T shall be introduced in the store solution (delivery by advance payment).
  • the product provider T is assumed to be, for example, a manufacturer, a production factory, or the like. That is, for example, when the product or the like provider T cooperates with a store (for example, a convenience store), the product or the like provided by the product or the like provider is delivered via the store solution (for example, a convenience store or the like).
  • the product or the like provider T registers the product or the like information of the product or the like in the platform server 1.
  • the platform server 1 presents product information on a dedicated sales site for registered products.
  • the dedicated sales site may be a site that sells a gift code or a gift card with a product or the like as a gift using a social gift, or an EC site that directly sells the product or the like.
  • the dedicated sales site may be managed by the store (for example, the franchising mother in the case of a convenience store), may be managed by the service provider of this service, or may be managed by another person. May be good. That is, the administrator of the dedicated sales site becomes the distributor J of products and the like. Access to this dedicated sales site is made possible by, for example, issuing a QR code (QR sticker) in which the URL of the dedicated sales site is embedded and reading the QR code.
  • QR code QR sticker
  • Products and the like sold by the dedicated sales site are purchased by, for example, a person who browses the dedicated site. That is, the user (purchaser) of the dedicated site becomes the customer U.
  • a gift code or gift card for a product or the like may be given as a gift by the purchaser to another person.
  • the recipient of the gift (that is, the person M who receives the gift) is also the customer U.
  • the customer U can receive the product at the store. That is, the customer U inputs the information of the store that he / she wants to receive into the dedicated sales site by using the gift code of the product or the like or the gift card. As a result, the product or the like is delivered to the store, and the customer U can receive the product. In this way, it becomes possible to establish a new sales channel through a dedicated sales site. That is, in this new sales channel, as described above, the manager of the dedicated sales site is the distributor J of products, etc., and also the person G who gives a gift when the dedicated sales site has a social gift function. ..
  • Those who purchase products (or gift cards or gift codes) through this dedicated sales site that is, purchasers and gift recipients (gift recipients M) are all customers Ub. That is, in this new sales channel, the customer Ub can easily receive the product or the like presented on the dedicated sales site at the store by operating his / her own terminal (smartphone). That is, this makes it possible to avoid congestion in the store and speed up the delivery of the product to the customer U who has completed the pre-purchase. Furthermore, for stores, it is possible to collect customer information while avoiding the risk of excess inventory and unsold goods, and that information can be used for marketing. In this way, the product or the like of the product or the like provider T can incorporate the purchaser or the gift recipient (the person M who receives the gift) as a new customer Ub.
  • the sales of the dedicated sales site conclude a revenue sharing contract as in the case of the above-mentioned entertainment (idol group and its office) and local groups (concert venue and ship).
  • a part of the reward for such a purchase is paid to the store (for example, a convenience store).
  • rewards are distributed to each person in the form of revenue sharing, so it is possible to further establish sales channels by jointly distributing gift codes and gift cards for products and the like.
  • sales channels of products and the like in collaboration with entertainment and local organizations are not limited to the dedicated sales sites, and it is naturally possible to arbitrarily adopt the sales channels S1 to S7 of FIGS. 6 and 7 described above. This makes it possible to transfer products introduced by stores in various forms such as corporate novelty, shareholder benefits, point exchanges, and welfare gifts.
  • FIG. 16 is a diagram showing an outline of the application destination of this service and the seventh specific example of a new sales channel that can be established by the application.
  • FIG. 16 shows an example of applying this service in cooperation with a DX solution.
  • the product or the like provided by the product or the like provider T is introduced in the DX solution (for example, the EC site of the manufacturer of a certain product).
  • the product or the like provider T is assumed to be, for example, a manufacturer, a store, or the like. That is, for example, when the product or the like provider T cooperates with the DX solution, the product or the like provided by the product or the like provider is introduced by the DX solution (for example, the EC site of the manufacturer).
  • the product or the like provider T registers the product or the like information of the product or the like in the platform server 1.
  • the platform server 1 presents product information on a dedicated sales site for registered products.
  • the dedicated sales site may be a site that sells a gift code or a gift card with a product or the like as a gift using a social gift, or an EC site that directly sells the product or the like. Further, the dedicated sales site may be managed by the manufacturer (EC site operator), may be managed by the service provider of this service, or may be managed by another person. That is, the administrator of the dedicated sales site becomes the distributor J of products and the like. Access to this dedicated sales site is made possible by, for example, issuing a QR code (QR sticker) in which the URL of the dedicated sales site is embedded and reading the QR code. Products and the like sold by the dedicated sales site (or gift codes and gift cards for acquiring them) are purchased by DX solutions (for example, the manufacturer's EC site).
  • DX solutions for example, the manufacturer's EC site.
  • the user (purchaser) of the store becomes the customer U.
  • a gift code or gift card for a product or the like may be given as a gift by the purchaser to another person.
  • the recipient of the gift that is, the person M who receives the gift
  • the customer U is also the customer U.
  • the product or the like of the product or the like provider T can incorporate the purchaser or the gift recipient (the person M who receives the gift) as a new customer Ub.
  • the operator of the DX solution EC site
  • the operator of the DX solution normally sells products as they are, but it is possible to sell products in the form of gift codes or gift cards via the dedicated sales site of this service. Will be.
  • the sales channels of products and the like by the DX solution are not limited to the dedicated sales site, and it is naturally possible to arbitrarily adopt the sales channels S1 to S7 of FIGS. 6 and 7 described above. This makes it possible to transfer products introduced by stores in various forms such as corporate novelty, shareholder benefits, point exchanges, and welfare gifts.
  • FIG. 17 is a diagram showing an outline of the application destination of this service and the eighth specific example of a new sales channel that can be established by the application.
  • FIG. 17 shows an example of applying this service in cooperation with the company intranet.
  • the products, etc. provided by the product, etc. provider T shall be introduced on the company's intranet (for example, a welfare service site on the intranet of a certain corporation).
  • the product provider T is assumed to be, for example, a manufacturer, a production area, or the like. That is, for example, by forming a tie-up with a certain corporation, the product or the like provider T introduces the product or the like provided by the product or the like provider through the welfare service site on the intranet.
  • the product or the like provider T registers the product or the like information of the product or the like in the platform server 1.
  • the platform server 1 presents product information on a dedicated sales site for registered products.
  • the dedicated sales site may be a site that sells a gift code or a gift card with a product or the like as a gift using a social gift, or an EC site that directly sells the product or the like.
  • the dedicated sales site may be managed by the corporation that provides the welfare program, may be managed by the service provider of this service, or may be managed by another person. That is, the administrator of the dedicated sales site becomes the distributor J of products and the like. Access to this dedicated sales site is made possible by, for example, issuing a QR code (QR sticker) in which the URL of the dedicated sales site is embedded and reading the QR code.
  • QR code QR sticker
  • an employee of a corporation or the like who uses a welfare service site on an intranet becomes a customer U.
  • a gift code or gift card for a product or the like may be given as a gift by the purchaser to another person.
  • the recipient of the gift that is, the person M who receives the gift
  • the customer U is also the customer U.
  • the product or the like of the product or the like provider T can incorporate the purchaser or the gift recipient (the person M who receives the gift) as a new customer Ub.
  • the operator of the welfare service site on the intranet can provide the products registered on the dedicated sales site of this service in the form of gift codes or gift cards for the products as part of the welfare program.
  • the sales channels of products and the like through the company's intranet are not limited to the dedicated sales site, and it is naturally possible to arbitrarily adopt the sales channels S1 to S7 of FIGS. 6 and 7 described above. This makes it possible to transfer products introduced by stores in various forms such as corporate novelty, shareholder benefits, point exchanges, and welfare gifts.
  • FIG. 18 is a diagram showing an outline of the application destination of this service and the ninth specific example of a new sales channel that can be established by the application.
  • FIG. 18 shows an example of applying this service in cooperation with inbound demand.
  • the products, etc. provided by the product, etc. provider T shall be introduced by the inbound purchaser.
  • the product provider T is assumed to be, for example, a manufacturer, a production area, or the like. That is, for example, by forming an alliance with the product or the like provider T and the airport, station, or hotel, the product or the like provided by the product or the like provider is delivered via the airport, station, or hotel.
  • the product or the like provider T registers the product or the like information of the product or the like in the platform server 1.
  • the platform server 1 presents product information on a dedicated sales site for registered products.
  • the dedicated sales site may be a site that sells a gift code or a gift card with a product or the like as a gift using a social gift, or an EC site that directly sells the product or the like.
  • the dedicated sales site may be managed by the airport / station / hotel, may be managed by the service provider of this service, or may be managed by another person. That is, the administrator of the dedicated sales site becomes the distributor J of products and the like. Access to this dedicated sales site is made possible by, for example, issuing a QR code (QR sticker) in which the URL of the dedicated sales site is embedded and reading the QR code.
  • QR code QR sticker
  • the user (purchaser) of the dedicated site becomes the customer U.
  • a gift code or gift card for a product or the like may be given as a gift by the purchaser to another person.
  • the recipient of the gift that is, the person M who receives the gift
  • the customer U is also the customer U.
  • the customer U can receive the product at the airport, the station, or the hotel. That is, the customer U inputs the information of the airport, station, hotel, etc. that he / she wants to receive in the dedicated sales site by using the gift code of the product or the like or the gift card. As a result, the goods and the like are delivered to the airport, the station, and the hotel, and the customer U can receive the goods. In this way, it becomes possible to establish a new sales channel through a dedicated sales site. That is, in this new sales channel, as described above, the manager of the dedicated sales site is the distributor J of products, etc., and also the person G who gives a gift when the dedicated sales site has a social gift function.
  • Those who purchase products (or gift cards or gift codes) through this dedicated sales site, that is, purchasers and gift recipients (gift recipients M) are all customers Ub. That is, in this new sales channel, the customer Ub can easily receive the products and the like presented on the dedicated sales site at the airport, the station, and the hotel by operating his / her own terminal (smartphone). That is, the purchaser purchases products, etc. via the platform server 1 using the quarantine filter (filter for whether or not the product can be brought into his / her own country as a result of quarantine) or his / her native language for the country in which he / she returns. Can be done. In addition, there is no need to carry products to airports, train stations, and hotels. In this way, the product or the like of the product or the like provider T can incorporate the purchaser or the gift recipient (the person M who receives the gift) as a new customer Ub.
  • the quarantine filter filter for whether or not the product can be brought into his / her own country as a result of quarantine
  • sales channels of products and the like in collaboration with entertainment and local organizations are not limited to the dedicated sales sites, and it is naturally possible to arbitrarily adopt the sales channels S1 to S7 of FIGS. 6 and 7 described above. This makes it possible to transfer products introduced by stores in various forms such as corporate novelty, shareholder benefits, point exchanges, and welfare gifts.
  • FIG. 19 is a diagram showing an outline of an application destination of this service and a tenth specific example of a new sales channel that can be established by the application.
  • FIG. 19 shows an example of globally expanding and applying this service.
  • the products, etc. provided by the product, etc. provider T shall be globally expanded and introduced.
  • the product provider T is assumed to be, for example, a manufacturer, a production area, or the like. That is, for example, by forming a tie-up between the product provider T and the warehouse of the shipping source country (Japanese warehouse in FIG. 19) or the shipping destination country (overseas warehouse in FIG. 19), the product is provided by the product provider. Goods, etc. are delivered via Japanese warehouses and overseas warehouses.
  • the product or the like provider T registers the product or the like information of the product or the like in the platform server 1.
  • the platform server 1 presents product information on a dedicated sales site for registered products.
  • the dedicated sales site may be a site that sells a gift code or a gift card with a product or the like as a gift using a social gift, or an EC site that directly sells the product or the like.
  • the dedicated sales site may be managed by the airport / station / hotel, may be managed by the service provider of this service, or may be managed by another person. That is, the administrator of the dedicated sales site becomes the distributor J of products and the like. Access to this dedicated sales site is made possible by, for example, issuing a QR code (QR sticker) in which the URL of the dedicated sales site is embedded and reading the QR code.
  • QR code QR sticker
  • the user (purchaser) of the dedicated site becomes the customer U.
  • a gift code or gift card for a product or the like may be given as a gift by the purchaser to another person.
  • the recipient of the gift that is, the person M who receives the gift
  • the customer U is also the customer U.
  • the customer U is not in the country of the product or the like provider T, that is, the country of the shipping source, but the customer U himself resides. You will be able to receive the goods in your country. That is, the customer U inputs the home information or the like that he / she wants to receive on the dedicated sales site by using the gift code of the product or the like or the gift card. As a result, the product or the like is delivered to the customer U's home via the Japanese warehouse or the overseas warehouse, and the customer U can receive the product. In this way, it becomes possible to establish a new sales channel through a dedicated sales site.
  • the manager of the dedicated sales site is the distributor J of products, etc., and also the person G who gives a gift when the dedicated sales site has a social gift function. ..
  • Those who purchase products (or gift cards or gift codes) through this dedicated sales site, that is, purchasers and gift recipients (gift recipients M) are all customers Ub. That is, in this new sales channel, the customer Ub can easily receive the products and the like presented on the dedicated sales site at the airport, the station, and the hotel by operating his / her own terminal (smartphone). That is, the purchaser purchases products, etc.
  • the platform server 1 using a quarantine filter for the country in which he / she resides (a filter as to whether or not the product can be brought into his / her own country as a result of quarantine) or his / her native language. Can be done.
  • the product or the like of the product or the like provider T can incorporate the purchaser or the gift recipient (the person M who receives the gift) as a new customer Ub.
  • sales channels of products and the like in collaboration with entertainment and local organizations are not limited to the dedicated sales sites, and it is naturally possible to arbitrarily adopt the sales channels S1 to S7 of FIGS. 6 and 7 described above. This makes it possible to transfer products introduced by stores in various forms such as corporate novelty, shareholder benefits, point exchanges, and welfare gifts.
  • FIG. 20 is a diagram showing an outline of the application destination of this service and the eleventh specific example of a new sales channel that can be established by the application.
  • FIG. 20 shows an example of globally expanding and applying this service.
  • the products, etc. provided by the product, etc. provider T shall be globally expanded and introduced.
  • the product provider T is assumed to be, for example, a manufacturer, a production area, or the like. That is, for example, by forming a tie-up with a product or the like provider T and another service, the product or the like provided by the product or the like provider is delivered via the other service.
  • the product or the like provider T registers the product or the like information of the product or the like in the platform server 1.
  • the platform server 1 presents product information on a dedicated sales site for registered products.
  • the dedicated sales site may be a site that sells a gift code or a gift card with a product or the like as a gift using a social gift, or an EC site that directly sells the product or the like.
  • the dedicated sales site may be managed by another-service operator, the service provider of this service, or another person. That is, the administrator of the dedicated sales site becomes the distributor J of products and the like. Access to this dedicated sales site is made possible by, for example, issuing a QR code (QR sticker) in which the URL of the dedicated sales site is embedded and reading the QR code.
  • Products and the like sold by the dedicated sales site are purchased by, for example, a person who browses the dedicated site. That is, the user (purchaser) of the dedicated site becomes the customer U.
  • a gift code or gift card for a product or the like may be given as a gift by the purchaser to another person.
  • the recipient of the gift that is, the person M who receives the gift
  • the customer U is also the customer U.
  • the customer U can purchase the gift code or gift card of the product or the like of this service on another service. Become. In this way, it becomes possible to establish a new sales channel through a dedicated sales site. That is, in this new sales channel, as described above, the manager of the dedicated sales site is the distributor J of products, etc., and also the person G who gives a gift when the dedicated sales site has a social gift function. .. Those who purchase products (or gift cards or gift codes) through this dedicated sales site, that is, purchasers and gift recipients (gift recipients M) are all customers Ub.
  • the customer Ub can easily receive the products and the like presented on the dedicated sales site at home by operating his / her own terminal (smartphone).
  • the product or the like of the product or the like provider T can incorporate the purchaser or the gift recipient (the person M who receives the gift) as a new customer Ub.
  • sales channels of products and the like in collaboration with entertainment and local organizations are not limited to the dedicated sales sites, and it is naturally possible to arbitrarily adopt the sales channels S1 to S7 of FIGS. 6 and 7 described above. This makes it possible to transfer products introduced by stores in various forms such as corporate novelty, shareholder benefits, point exchanges, and welfare gifts.
  • the product provider terminal 2 and the product distributor terminal 3 are each activated by activating the dedicated application installed on each of the product provider terminal 2 and the product distributor terminal 3. You can use this service at.
  • the present invention is not limited to this, and the service may be made available by accessing a predetermined website and performing a predetermined login operation without installing a dedicated application.
  • the IoT technology may be applied to a product adopted as a gift.
  • a product adopted as a gift for example, when the gift received by the gift recipient B is a refrigerator (not shown), a sensor or the like for discriminating food or the like stored in the refrigerator may be mounted. Then, for example, when the milk stored in the refrigerator is exhausted, that fact may be communicated to the gift giver (for example, user M) so that the next gift can be selected. ..
  • the products listed in the gift product list may include the right to receive services.
  • the products listed in the gift product list may include the right to receive services.
  • restaurant meal tickets, travel tickets, and concert tickets are all examples of products that can be included in the gift product list. That is, the "item" in the present invention is used as a concept including both a tangible product and an intangible product such as the right to receive services.
  • the hardware configuration of the platform server 1 shown in FIG. 5 is merely an example for achieving the object of the present invention, and is not particularly limited.
  • the functional block diagram shown in FIG. 6 is merely an example and is not particularly limited. That is, it suffices if the information processing system is provided with a function capable of executing the above-mentioned series of processes as a whole, and what kind of functional block is used to realize this function is not particularly limited to the example of FIG. ..
  • one functional block is not limited to FIG. 6, and may be arbitrary. Further, one functional block may be configured by a single piece of hardware, a single piece of software, or a combination thereof.
  • the programs constituting the software are installed in a computer or the like from a network or a recording medium.
  • the computer may be a computer embedded in dedicated hardware. Further, the computer may be a computer capable of executing various functions by installing various programs, for example, a general-purpose smartphone or a personal computer in addition to a platform server.
  • the recording medium containing such a program is not only composed of removable media, which is distributed separately from the main body of the device to provide the program to each user, but also is preliminarily incorporated in the main body of the device to each user. It is composed of the provided recording media and the like.
  • the steps for describing a program to be recorded on a recording medium are not only processed in chronological order but also in parallel or individually, even if they are not necessarily processed in chronological order. It also includes the processing to be executed.
  • the term of the system means an overall device composed of a plurality of devices, a plurality of means, and the like.
  • the information processing system to which the present invention is applied suffices to have the following configuration, and various embodiments can be taken. That is, the information processing system to which the present invention is applied (for example, the information processing system of FIG. 3) is A first information processing device (for example, the product or the like provider terminal 2 in FIG. 3) managed by the product or the like provider who provides the goods or the like with the goods or services as the goods or the like. A second information processing device managed by a product or the like distributor that distributes the product (for example, the product or the like distributor terminal 3 in FIG. 3) and A third information processing device (for example, the platform server 1 in FIG. 3) that communicates with the first information processing device and the second information processing device, respectively.
  • a first information processing device for example, the product or the like provider terminal 2 in FIG. 3
  • a second information processing device managed by a product or the like distributor that distributes the product
  • a third information processing device for example, the platform server 1 in FIG. 3) that communicates with the first information processing device and the second information processing device
  • the first information processing device is Registration request means (for example, registration request unit 51 in FIG. 5) for requesting registration to the third information processing apparatus using information about the product or the like as product information.
  • the order information acquisition means for acquiring the order information (for example, order information acquisition in FIG. 5).
  • a product or the like providing means for example, a product or the like providing control unit 53 in FIG. 5) that controls the provision of the product or the like to a customer based on the order information.
  • a presentation means for example, FIG.
  • a presentation request means for example, a presentation request unit 62 in FIG. 5) for making a presentation request for information such as products to the second information processing apparatus
  • An order information transmission means for example, an order information transmission unit 63 in FIG. 5) that acquires the order information of the product or the like information from the second information processing apparatus and provides the order information to the first information processing apparatus. It is enough to prepare. As a result, it is possible to expand the sales channels of the products and the like provided by the product and the like providers, and as a result, acquire a new customer base of the products and the like.
  • the second information processing device or the third information processing device is Issuing means for issuing the right information (for example, the presentation of FIG. 5) using information indicating that the first person who gives the product or the like as a gift has the right to receive the product or the like as the gift as the right information.
  • Request section 62 and Further prepare
  • the second information processing device is A right information receiving means that accepts input of the right information by operating the fourth information processing apparatus operated by the second person to whom the right information is provided by the first person. Equipped with In the second information processing device
  • the presenting means presents the information such as the product
  • the presenting means presents the information such as the product.
  • the order information generation means generates the order information with the second person as the customer. And can be provided to the third information processing apparatus.
  • the third information processing device is Further provided with a product provider management means that manages information about each of the product providers as product provider information for each of the n persons.
  • the registration means registers the product and the like information for each of the n people, and registers the product and the like information for each n people.
  • the presentation requesting means can make the presentation request of one or more designated product or the like information among the n product or the like providers to the second information processing apparatus.
  • the third information processing device is Further equipped with a product provider management means that manages information about each of the product distributors as product distributor information for each m person.
  • the presentation requesting means can request the presentation of the product or the like information to one or more designated second information processing devices among the m-person product or the like distributors.

Abstract

The present invention addresses the problem of expanding the market for a commodity or the like offered by a commodity provider, and, as a result, acquiring a new customer segment for said commodity or the like. This information processing system comprises: a commodity provider terminal 2 which is managed by a commodity provider providing a commodity or a service as a commodity or the like; a commodity distributor terminal 3 which is managed by a commodity distributor for distributing the commodity; and a platform server 1 which communicates with both a first information processing device and a second information processing device. A registration request unit 51 requests the platform server 1 to register information pertaining to the commodity or the like as commodity information. A presentation unit 81 presents the commodity information to purchase candidates who are candidates intending to purchase the commodity or the like, on the basis of a request made by the platform server 1 to present the commodity information. An order accepting unit 82 accepts an order to purchase the commodity or the like from a certain person among the purchase candidates. An order information generation unit 83 generates order information by specifying the certain person as a customer.

Description

情報処理システムInformation processing system
 本発明は、情報処理システムに関する。 The present invention relates to an information processing system.
 従来より、インターネット等を用いて商品を販売する通信販売が行われている(例えば、特許文献1参照)。 Conventionally, mail-order sales have been carried out in which products are sold using the Internet or the like (see, for example, Patent Document 1).
特開2013-3834号公報Japanese Unexamined Patent Publication No. 2013-3834
 しかしながら、実際にその商品の購入を希望する人が通信販売のウェブサイト等で商品を閲覧や検索することで購入することができる、若しくはその履歴等に基づいて購入の提案がなされるに過ぎなかった。即ち、購入者は、購入を希望する人が直接購入する他になかった。 However, a person who actually wants to purchase the product can purchase the product by browsing or searching the product on a mail-order website, etc., or only a purchase proposal is made based on the history. rice field. That is, the purchaser had no choice but to purchase directly from the person who wished to purchase.
 本発明は、このような状況に鑑みてなされたものであり、商品等提供者から提供される商品等の販路を拡大し、その結果商品等の新たな顧客層を獲得することを目的とする。なお、商品等提供者、商品等の定義等については、発明を実施するための形態において後述する。 The present invention has been made in view of such a situation, and an object of the present invention is to expand the sales channels of products and the like provided by the product and the like providers, and as a result, to acquire a new customer base of the products and the like. .. The provider of the product, etc., the definition of the product, etc. will be described later in the form for carrying out the invention.
 上記目的を達成するため、本発明の一態様の情報処理システムは、
 商品又は役務を商品等として商品等を提供する商品等提供者により管理される第1情報処理装置と、
 前記商品を流通させる商品等流通者により管理される第2情報処理装置と、
 前記第1情報処理装置及び前記第2情報処理装置の夫々と通信をする第3情報処理装置と、
 を含む情報処理システムにおいて、
 前記第1情報処理装置は、
  前記商品等に関する情報を商品等情報として、前記第3情報処理装置に登録依頼をする登録依頼手段と、
  前記商品等が顧客に受注されたことを示す情報が受注情報として、前記第3情報処理装置から提供されてきた場合、当該受注情報を取得する受注情報取得手段と、
  前記受注情報に基づいて、前記商品等の顧客への提供の制御を実行する商品等提供手段と、
 を備え、
 前記第2情報処理装置は、
  前記第3情報処理装置からの前記商品等情報の提示依頼に基づいて、当該商品等情報を、前記商品等の譲渡を受ける候補者である譲受候補人に提示する提示手段と、
  前記譲受候補人のうち所定の者に対して、前記商品等の譲渡の受注を受付ける受注受付手段と、
  前記所定の者を前記顧客として前記受注情報を生成して、前記第3情報処理装置に提供する受注情報生成手段と、
 を備え、
 前記第3情報処理装置は、
  前記第1情報処理装置からの前記登録依頼に基づいて、前記商品等情報を登録する登録手段と、
  前記商品等情報の提示依頼を前記第2情報処理装置にする提示依頼手段と、
  前記商品等情報の前記受注情報を前記第2情報処理装置から取得して前記第1情報処理装置に提供する受注情報伝達手段と、
 を備える。
In order to achieve the above object, the information processing system of one aspect of the present invention is
The first information processing device managed by the product provider who provides the product, etc. with the product or service as the product, etc.
A second information processing device managed by a distributor of products, etc. that distributes the product, and
A third information processing device that communicates with the first information processing device and the second information processing device, respectively.
In information processing systems including
The first information processing device is
A registration requesting means for requesting registration to the third information processing apparatus using information about the product or the like as product information.
When the information indicating that the product or the like has been ordered by the customer is provided as the order information from the third information processing apparatus, the order information acquisition means for acquiring the order information and the order information acquisition means.
A product or the like providing means that controls the provision of the product or the like to a customer based on the order information.
Equipped with
The second information processing device is
A presentation means for presenting the product or the like information to a transfer candidate who is a candidate to receive the transfer of the product or the like based on the presentation request of the product or the like information from the third information processing apparatus.
An order receiving means for accepting an order for the transfer of the product, etc. to a predetermined person among the transfer candidates.
An order information generation means that generates the order information with the predetermined person as the customer and provides the third information processing apparatus with the order information generation means.
Equipped with
The third information processing device is
A registration means for registering information such as products based on the registration request from the first information processing device, and
A presentation request means for making the presentation request of information such as products to the second information processing device, and
An order information transmission means for acquiring the order information of the product or the like information from the second information processing device and providing the order information to the first information processing device.
To prepare for.
 本発明によれば、商品等提供者から提供される商品等の販路を拡大し、その結果商品等の新たな顧客層を獲得することができる。 According to the present invention, it is possible to expand the sales channels of products and the like provided by the product and the like providers, and as a result, acquire a new customer base of the products and the like.
本発明の一実施形態の情報処理システムにより実現可能な本サービスと比較するための、従来の販路の概要を示すイメージ図である。It is an image diagram which shows the outline of the conventional sales channel for comparison with this service which can be realized by the information processing system of one Embodiment of this invention. 本発明の一実施形態の情報処理システムを適用した本サービスにより可能となる販路の概要を示すイメージ図である。It is an image diagram which shows the outline of the sales channel made possible by this service which applied the information processing system of one Embodiment of this invention. 本発明の情報処理システムの一実施形態の構成を示す図である。It is a figure which shows the structure of one Embodiment of the information processing system of this invention. 図3の情報処理システムのうちプラットフォームサーバ1のハードウェア構成の一例を示すブロック図である。It is a block diagram which shows an example of the hardware composition of the platform server 1 in the information processing system of FIG. 図4の情報処理システムの機能的構成の一例を示す機能ブロック図である。It is a functional block diagram which shows an example of the functional configuration of the information processing system of FIG. 図5の機能的構成を有する情報処理システムが実行する、図2の本サービスを実現するための処理の概要を示している。An outline of the processing for realizing the service of FIG. 2 executed by the information processing system having the functional configuration of FIG. 5 is shown. 図5の機能的構成を有する情報処理システムが実行する、図2の本サービスを実現するための処理の詳細を示している。The details of the processing for realizing the present service of FIG. 2 performed by the information processing system having the functional configuration of FIG. 5 are shown. ソーシャルギフトについて、ギフトを贈る人のサービスフローの一例を示す図である。It is a figure which shows an example of the service flow of the person who gives a gift about a social gift. ソーシャルギフトにおける、ギフトを貰う人のサービスフローの一例を示す図である。It is a figure which shows an example of the service flow of the person who receives a gift in a social gift. 本サービスの適用先及当該適用により確立が可能となる新たな販路の第1の具体例の概要を示す図である。It is a figure which shows the outline of the application destination of this service and the first specific example of the new sales channel which can be established by the application. 本サービスの適用先及当該適用により確立が可能となる新たな販路の第2の具体例の概要を示す図である。It is a figure which shows the outline of the application destination of this service and the second specific example of the new sales channel which can be established by the application. 本サービスの適用先及当該適用により確立が可能となる新たな販路の第3の具体例の概要を示す図である。It is a figure which shows the outline of the 3rd specific example of the application destination of this service and the new sales channel which can be established by the application. 本サービスの適用先及当該適用により確立が可能となる新たな販路の第4の具体例の概要を示す図である。It is a figure which shows the outline of the 4th specific example of the application destination of this service and the new sales channel which can be established by the application. 本サービスの適用先及当該適用により確立が可能となる新たな販路の第5の具体例の概要を示す図である。It is a figure which shows the outline of the 5th specific example of the application destination of this service and the new sales channel which can be established by the application. 本サービスの適用先及当該適用により確立が可能となる新たな販路の第6の具体例の概要を示す図である。It is a figure which shows the outline of the 6th specific example of the application destination of this service and the new sales channel which can be established by the application. 本サービスの適用先及当該適用により確立が可能となる新たな販路の第7の具体例の概要を示す図である。It is a figure which shows the outline of the 7th specific example of the application destination of this service and the new sales channel which can be established by the application. 本サービスの適用先及当該適用により確立が可能となる新たな販路の第8の具体例の概要を示す図である。It is a figure which shows the outline of the 8th specific example of the application destination of this service and the new sales channel which can be established by the application. 本サービスの適用先及当該適用により確立が可能となる新たな販路の第9の具体例の概要を示す図である。It is a figure which shows the outline of the 9th specific example of the application destination of this service and the new sales channel which can be established by the application. 本サービスの適用先及当該適用により確立が可能となる新たな販路の第10の具体例の概要を示す図である。It is a figure which shows the outline of the tenth specific example of the application destination of this service and the new sales channel which can be established by the application. 本サービスの適用先及当該適用により確立が可能となる新たな販路の第11の具体例の概要を示す図である。It is a figure which shows the outline of the eleventh specific example of the application destination of this service and the new sales channel which can be established by the application.
 以下、本発明の実施形態について図面を用いて説明する。 Hereinafter, embodiments of the present invention will be described with reference to the drawings.
 図1は、本発明の一実施形態の情報処理システムにより実現可能な本サービスと比較するための、従来の販路の概要を示すイメージ図である。 FIG. 1 is an image diagram showing an outline of a conventional sales channel for comparison with the service realized by the information processing system according to the embodiment of the present invention.
 商品等提供者Tは、商品又は役務を商品等として、商品等を提供する者である。ここで、商品等の提供とは、商品等を生産する等として最初に産み出して、当該商品等を他者(図1の例では顧客U)に提供することをいう。メーカ、産地、生産者、サービス提供者は、商品等提供者Tの一例である。
 商品等流通者Jは、商品等提供者Tと後述の顧客Uとの間を取り持って、商品等を商品等提供者Tから顧客Cへ移転させる役割を担う者である。卸・小売、ECは、商品等流通者Jの一例である。
 顧客Uは、商品等提供者Tから提供されて商品等流通者Jにより流通される商品等を購入する意思がある人である。商品等の購入等の経験がない者であっても、商品等提供者T又は商品等流通者Jのターゲットであり、潜在的に購入等の可能性がある者は、顧客Uに含まれる。
The product or the like provider T is a person who provides the product or the like with the product or service as the product or the like. Here, the provision of a product or the like means that the product or the like is first produced as a product or the like and the product or the like is provided to another person (customer U in the example of FIG. 1). Manufacturers, production areas, producers, and service providers are examples of product provider T.
The product or the like distributor J is a person who acts between the product or the like provider T and the customer U described later and plays a role of transferring the product or the like from the product or the like provider T to the customer C. Wholesale / retail and EC are examples of distributor J of goods and the like.
The customer U is a person who intends to purchase a product or the like provided by the product or the like provider T and distributed by the product or the like distributor J. A person who has no experience of purchasing a product or the like but is a target of the product or the like provider T or the product or the like distributor J and has a potential purchase or the like is included in the customer U.
 従来においては、商品等提供者Tから提供される商品等は、限られた範囲内の少数の商品等流通者Jから顧客Uに販売等されていた。
 このため、商品等提供者Tは、商品等を顧客Uに認知させるためのコストを、商品等流通者Jに対してかける必要であった。換言すると、従来においては、顧客Uは、当該商品等を認知している者に限定されていた。
 また、商品等流通者Jとしては、価格が安く、迅速に配送若しくは受け渡しができること、売り場の確保、検索上位等の要件を満たす者であることが必要であった。
 このように、従来においては、限られた範囲内の商品等流通者Jから、商品等を認知している商品等流通者Jへの販路しか得られなかった。
Conventionally, the products and the like provided by the product and the like provider T have been sold to the customer U by a small number of product and the like distributors J within a limited range.
Therefore, the product or the like provider T needs to incur a cost for the product or the like distributor J to make the customer U recognize the product or the like. In other words, in the past, the customer U was limited to those who were aware of the product or the like.
In addition, it was necessary for the distributor J of goods, etc. to be a person who had a low price, was able to deliver or deliver quickly, secured a sales floor, and satisfied the requirements such as high-ranking search.
As described above, conventionally, only a sales channel from a product or the like distributor J within a limited range to a product or the like distributor J who recognizes the product or the like can be obtained.
 これに対して、図2は、本発明の一実施形態の情報処理システムを適用した本サービスにより可能となる販路の概要を示すイメージ図である。
 図2に示すように、本サービスは、図3以降を用いて後述するプラットフォームサーバ1の制御により、多数の商品等流通者Jから多数の顧客Tに商品等が流通可能になる。
 即ち、本サービスは、後述するプラットフォームサーバ1を提供することで、商品等を初めて知る新たな顧客Uへ商品等が移転される新たな販路を含む、多数の販路が実現可能となり、また、商品等提供者Tにとって自社他者の新たなDX販路の活用も可能になる。
On the other hand, FIG. 2 is an image diagram showing an outline of a sales channel made possible by this service to which the information processing system of one embodiment of the present invention is applied.
As shown in FIG. 2, in this service, products and the like can be distributed from a large number of product and the like distributors J to a large number of customers T by controlling the platform server 1 described later using FIGS. 3 and later.
That is, by providing the platform server 1 described later, this service makes it possible to realize a large number of sales channels including a new sales channel in which the product etc. is transferred to a new customer U who knows the product etc. for the first time. For the provider T, it will be possible to utilize the new DX sales channels of the company and others.
 このような図2に示す本サービス(後述のプラットフォームサーバT)により、商品等提供者T、商品等流通者J、顧客Uの夫々は次のようなメリットを享受することが可能になる。 With this service (platform server T described later) shown in FIG. 2, each of the product provider T, the product distributor J, and the customer U can enjoy the following merits.
 商品等提供者Tのメリットは、例えば、次の通りである。
 即ち、商品等提供者Tは、自身の商品等に関する情報(以下、「商品等情報」と呼ぶ)を、自身のスマートフォン(例えば後述の商品等提供者端末2)を用いて簡単に登録できる。
 商品等が大量ならば、連携して一括取り込みや、CSVアップロード等が可能になる。
 商品等情報について、画像(静止画又は動画)もアップできるようになる。
 また、商品等の販路が広がり、当該商品等の使われるシーンも広がる。
 また、本サービスの利用において、サービス提供者から適切なサポートを受けられる。
 また、従来の自社流通(卸、小売、EC含む。図1参照)に加え、サービス提供者、及び後述のソーシャルギフトの利用企業が展開する様々な販路(シーン)に短期間で展開が可能となる。
 後述のソーシャルギフト機能を利用をすることで、商品等の卸売、小売だけでなく自社のDXを無償もしくは低予算で構築可能である。
 予約販売、受注販売等将来的な売上を期待する場合にも商品等の登録が可能である。
 自社ブランドを毀損しない販路の限定、親和性の高い利用企業とのマッチングを期待できる。即ち、AU機能を活用した自動マッチング(条件設定)を採用することで、商品等提供者Tにとって適切な商品等流通者Jのマッチングが可能になる。
 商品等の希望販売価格(卸値)を販路に合わせて設定、変更することができる。
 店舗において現物もしくは特定のQRコード(登録商標)を顧客Uの端末で読み込むことで、商品等(ギフト)の購入ができる、といったビジネスを展開できる。
 位置情報連動、プッシュ通知、リマインド機能によって顧客Cを店舗へ誘引することができる。
 店舗で販売する商品等を事前決済した者(顧客U)への商品等の受け渡しをレジ通過なく可能とする。
The merits of the product provider T are as follows, for example.
That is, the product or the like provider T can easily register information about his or her own product or the like (hereinafter referred to as "product or the like information") using his or her smartphone (for example, the product or the like provider terminal 2 described later).
If there are a large number of products, batch import, CSV upload, etc. will be possible in cooperation.
Images (still images or moving images) can also be uploaded for product information.
In addition, the sales channels of products, etc. will expand, and the scenes in which the products, etc. will be used will also expand.
In addition, you can receive appropriate support from the service provider when using this service.
In addition to the conventional in-house distribution (including wholesale, retail, and EC, see Fig. 1), it is possible to expand to various sales channels (scenes) developed by service providers and companies using social gifts, which will be described later, in a short period of time. Become.
By using the social gift function described later, it is possible not only to wholesale and retail products, but also to build your own DX free of charge or with a low budget.
Products can be registered even when future sales such as pre-order sales and order sales are expected.
You can expect to limit the sales channels that do not damage your brand and match with companies that have a high affinity. That is, by adopting automatic matching (condition setting) utilizing the AU function, it is possible to match the product distributor J, which is appropriate for the product provider T.
The suggested selling price (wholesale price) of products can be set and changed according to the sales channel.
By reading the actual product or a specific QR code (registered trademark) at the store with the terminal of the customer U, it is possible to develop a business in which products (gifts) can be purchased.
Customer C can be attracted to the store by location information interlocking, push notification, and remind function.
It is possible to deliver the products, etc. to the person (customer U) who has pre-paid the products, etc. to be sold at the store without going through the cash register.
 また、商品等流通者Jや顧客Uのうち費用負担する人(例えば商品等流通者Jのうち企業(営業・総務)等や、顧客Uのうち後述する「ギフトを贈る人G」等)のメリットは、例えば、次の通りである。
 即ち、後述するギフトとして顧客Uに対して早く届けられる(メールやSNSがあれば。商品等の到着とは別に届けられる)。
 本サービスの会員機能があり、会員として登録されれば、後述するギフトを贈る作業も軽減される。
 後述するギフトを贈るためのサイト等をカスタマイズで、顧客Uの満足度をあげられる。
 必要なテンプレートがあれば、作業も簡単になる。
 また、商品等以外に、自社製品も登録できるようになる(即ち、商品等流通者Jが、商品等提供者T自身にもなれる)。
 費用負担する人は、商品等を自分で集めて、提供できる。
 また、在庫を持つことなく、多種、多様な商材を販売することが可能となり、選択して提供できる。
 また即ち、AU機能を活用した自動マッチング(条件設定)を採用することで、商品等流通者Jにとって適切な商品等提供者Tのマッチングが可能になる。
 後述するソーシャルギフトにおける、カード型、メール型による「ギフトを貰う権利(ギフトコード)」の受け渡し手段が自社サービスとして利用できる。
 「ギフトを貰う権利(ギフトコード)」によるギフト(商品等)の受け渡しの際に、URLの有効化/無効化、情報収集、情報発信、抽選、レベニューシェア等、後述のソーシャルギフトのために提供される様々な機能を利用できる。
 自社商材、サービスを商品等として登録することで、商品等提供者Tにもなれる。
 情報・運用の管理、在庫リスクが軽減されることによって大幅なコスト削減が実現できる。
In addition, among the product distributor J and the customer U, the person who bears the cost (for example, the company (sales / general affairs) among the product distributor J, the "gift giver G" described later among the customer U, etc.) The merits are, for example, as follows.
That is, it is delivered to the customer U as a gift, which will be described later, as soon as possible (if there is an email or SNS, it will be delivered separately from the arrival of the product or the like).
If you have a membership function of this service and you are registered as a member, the work of giving gifts, which will be described later, will be reduced.
Customer U's satisfaction can be increased by customizing the site for giving gifts, which will be described later.
If you have the necessary templates, it will be easier to work with.
In addition to the products, the company's products can also be registered (that is, the product distributor J can also be the product provider T itself).
Those who bear the cost can collect and provide products by themselves.
In addition, it is possible to sell a wide variety of products without having inventory, and it is possible to select and provide them.
That is, by adopting automatic matching (condition setting) utilizing the AU function, it is possible to match the product provider T, which is appropriate for the product distributor J.
In the social gifts described later, the means of delivering the "right to receive a gift (gift code)" by card type or email type can be used as an in-house service.
Provided for the social gifts described below, such as validating / invalidating URLs, collecting information, disseminating information, lottery, revenue sharing, etc., when delivering gifts (products, etc.) under the "right to receive gifts (gift code)". Various functions are available.
By registering your company's products and services as products, you can also become a product provider T.
Significant cost reductions can be realized by managing information and operations and reducing inventory risk.
 また、顧客U(例えば後述の「ギフトを貰う人M」や体験する人)のメリットは、例えば次の通りである。
 即ち、本サービスの会員機能があり、会員として登録されれば、住所や氏名の入力が軽減される。
 顧客Uは、同一の商品等を後から自分で買える。
 顧客Uは、ギフトを贈る人Gからギフトとして贈られた場合、当該ギフトを送り返すことができる。
 顧客Uは、礼儀に沿った形で、リコメンドをする。
Further, the merits of the customer U (for example, "the person who receives the gift M" and the person who experiences it, which will be described later) are as follows, for example.
That is, if there is a member function of this service and it is registered as a member, the input of the address and the name is reduced.
Customer U can buy the same product or the like later by himself / herself.
If the customer U is given as a gift by the gift giver G, the customer U can send back the gift.
Customer U makes recommendations in a courteous manner.
 次に、図2に示す本サービスの提供を実現化させる情報処理システムの構成について説明する。
 図3は、本発明の情報処理システムの一実施形態の構成を示す図である。
Next, the configuration of the information processing system that realizes the provision of this service shown in FIG. 2 will be described.
FIG. 3 is a diagram showing a configuration of an embodiment of the information processing system of the present invention.
 図3に示す情報処理システムは、プラットフォームサーバ1と、商品等提供者端末2-1乃至2-n(nは1以上の整数値)と、商品等流通者端末3-1乃至3-m(mは1以上の整数値)とを含むように構成されている。
 プラットフォームサーバ1、商品等提供者端末2-1乃至2-n、及び商品等譲渡等s者端末3-1乃至3-mの夫々は、インターネット等の所定のネットワークNwを介して相互に接続されている。
The information processing system shown in FIG. 3 includes a platform server 1, product provider terminals 2-1 to 2-n (n is an integer value of 1 or more), and product distributor terminals 3-1 to 3-m (n). m is configured to include (an integer value of 1 or more).
The platform server 1, the product provider terminals 2-1 to 2-n, and the product transfer s person terminals 3-1 to 3-m are connected to each other via a predetermined network Nw such as the Internet. ing.
 プラットフォームサーバ1は、サービス提供者により管理される情報処理装置である。プラットフォームサーバ1は、商品等提供者端末2-1乃至2-n、及び商品等流通者端末3-1乃至3-mと適宜通信をしながら、本サービスを実現するための各種処理を実行する。 Platform server 1 is an information processing device managed by a service provider. The platform server 1 executes various processes for realizing this service while appropriately communicating with the product provider terminals 2-1 to 2-n and the product distributor terminals 3-1 to 3-m. ..
 具体的には例えば、プラットフォームサーバ1は、商品等提供者Tk(kは1乃至nのうち任意の整数値)の商品等に関する情報(以下、「商品等情報」と呼ぶ)の登録依頼を商品等提供者端末2-kから受けると、商品等情報を登録する。 Specifically, for example, the platform server 1 requests registration of information (hereinafter referred to as "product information") related to a product or the like of the product or the like provider Tk (k is an arbitrary integer value from 1 to n) as a product. When received from the provider terminal 2-k, information such as products is registered.
 プラットフォームサーバ1は、商品等流通者端末3-1乃至3-mのうち少なくとも一部に対して商品等情報の提示依頼をする。
 この提示依頼を受けた商品等流通者端末3-p(pは1乃至mのうち任意の整数値)は、商品等流通者Jpによる譲渡等の対象として、商品等情報を提示する。これにより、商品等提供者Tkの従来の顧客層のみならず、新たな顧客層(顧客U)に対しても広く商品等情報の提示が可能になる。換言すると、商品等流通者端末3-pは商品等の1つの販路として機能する。即ち、本例では、プラットフォームサーバ1にm台の商品等流通者端末3-1乃至3-mが登録されているので、最大mの販路により、商品等の譲渡等が可能になる。
 ここで、譲渡等とは、上述したように、直接的な譲渡の他、譲渡の支援行為も含む。この支援行為としては、例えば、商品等をギフトとして貰う権利を有することを示す情報を権利情報として、当該権利情報を発行することも含む。なお、譲渡等の各種具体例については、図6以降の図面を参照して後述する。
The platform server 1 requests at least a part of the product or the like distributor terminals 3-1 to 3-m to present the product or the like information.
The product or the like distributor terminal 3-p (p is an arbitrary integer value from 1 to m) that has received this presentation request presents the product or the like information as a target of transfer or the like by the product or the like distributor Jp. As a result, it becomes possible to widely present product information to not only the conventional customer group of the product provider Tk but also to a new customer group (customer U). In other words, the product or the like distributor terminal 3-p functions as one sales channel of the product or the like. That is, in this example, since m units of product or the like distributor terminals 3-1 to 3-m are registered in the platform server 1, it is possible to transfer the products or the like through the maximum m sales channel.
Here, as described above, the transfer, etc. includes not only a direct transfer but also a transfer support act. This support act includes, for example, issuing the right information by using the information indicating that the person has the right to receive the product or the like as a gift as the right information. In addition, various specific examples such as transfer will be described later with reference to the drawings after FIG.
 商品等流通者端末3-pにおいて所定の顧客(顧客Uの候補)により商品等の譲渡等の契約がなされる(受注が受け付けられる)と、受注情報が生成されてプラットフォームサーバ1に提供される。
 プラットフォームサーバ1は、この受注情報を商品等流通者端末3-pから取得すると商品等提供者端末2-kに送信する。
 これにより、商品等提供者Tkより顧客(顧客U)に対して商品等が配送等される。
When a contract for transfer of products, etc. is made (orders are accepted) by a predetermined customer (candidate for customer U) on the product distributor terminal 3-p, order information is generated and provided to the platform server 1. ..
When the platform server 1 acquires this order information from the product or the like distributor terminal 3-p, it transmits it to the product or the like provider terminal 2-k.
As a result, the product or the like is delivered from the product or the like provider Tk to the customer (customer U).
 商品等提供者端末2-1乃至2-nの夫々は、商品等提供者T1乃至Tnの夫々により操作される情報処理装置である。商品等提供者端末2-1乃至2-nは、例えばスマートフォン、タブレット等で構成される。
 商品等提供者端末2-1乃至2-nの夫々は、商品等提供者T1乃至Tnの夫々により入力された商品等情報の登録依頼をプラットフォームサーバ1に送信する。
 また、商品等提供者端末2-1乃至2-nの夫々は、商品等が顧客Uに受注されたことを示す受注情報がプラットフォームサーバ1から提供されてきた場合、当該受注情報を受信して取得する。
 以下、商品等提供者T1乃至Tnを区別せずに「商品等提供者T」と呼んでいる場合、商品等提供者端末2-1乃至2-nをまとめて、「商品等提供者端末2」と呼ぶ。
Each of the product or the like provider terminals 2-1 to 2-n is an information processing device operated by each of the product or the like provider T1 to Tn. The product provider terminals 2-1 to 2-n are composed of, for example, smartphones, tablets, and the like.
Each of the product or the like provider terminals 2-1 to 2-n transmits a registration request for the product or the like information input by each of the product or the like providers T1 to Tn to the platform server 1.
Further, when the order information indicating that the product or the like has been ordered by the customer U is provided from the platform server 1, each of the product or the like provider terminals 2-1 to 2-n receives the order information. get.
Hereinafter, when the product, etc. providers T1 to Tn are referred to as "product, etc. provider T" without distinction, the product, etc. provider terminals 2-1 to 2-n are collectively referred to as "product, etc. provider terminal 2". Is called.
 商品等提供者端末2には、例えば本実施形態では、本サービスの提供を受けるための専用のアプリケーションプログラム(以下、「専用アプリ」と呼ぶ)がインストールされている。なお、以下、断りのない限り、「商品等提供者Tが商品等提供者端末2を操作する」と表現している場合、それは、商品等提供者Tが、商品等提供者端末2にインストールされた専用アプリを起動して各種操作を行うことを意味するものとする。 For example, in the present embodiment, a dedicated application program (hereinafter referred to as "dedicated application") for receiving the provision of this service is installed on the product or the like provider terminal 2. In the following, unless otherwise specified, when the expression "the product, etc. provider T operates the product, etc. provider terminal 2", it is installed by the product, etc. provider T on the product, etc. provider terminal 2. It shall mean that the dedicated application that has been installed is started and various operations are performed.
 商品等流通者端末3-1乃至3-mの夫々は、商品等流通者J1乃至Jmの夫々により操作される情報処理装置である。商品等流通者端末3-1乃至3-mは、例えばスマートフォン、タブレット等で構成される。
 商品等流通者端末3-1乃至3-mの夫々は、プラットフォームサーバ1から提供された、所定の商品等提供者Trの商品等情報を提示する。
 また、商品等流通者端末3-1乃至3-mの夫々は、この商品等情報の提示を受けた顧客(顧客Uの候補)から当該商品等の譲渡の契約を受付ける(受注する)と、受注情報を生成してプラットフォームサーバ1に送信する。
 以下、商品等流通者J1乃至Jmを区別せずに「商品等流通者J」と呼んでいる場合、商品等流通者端末3-1乃至3-mをまとめて、「商品等流通者端末3」と呼ぶ。
Each of the product or the like distributor terminals 3-1 to 3-m is an information processing device operated by each of the product or the like distributors J1 to Jm. The product distributor terminals 3-1 to 3-m are composed of, for example, smartphones, tablets, and the like.
Each of the product or the like distributor terminals 3-1 to 3-m presents the product or the like information of the predetermined product or the like provider Tr provided by the platform server 1.
In addition, each of the product distributor terminals 3-1 to 3-m accepts (orders) a contract for the transfer of the product, etc. from the customer (candidate for customer U) who has been presented with the product information. The order information is generated and transmitted to the platform server 1.
Hereinafter, when the product distributors J1 to Jm are referred to as "commodity distributor J" without distinction, the product distributor terminals 3-1 to 3-m are collectively referred to as "commodity distributor terminal 3". Is called.
 商品等流通者端末3には、例えば本実施形態では、本サービスの提供を受けるための専用アプリがインストールされている。なお、以下、断りのない限り、「商品等流通者Jが商品等流通者端末3を操作する」と表現している場合、それは、商品等流通者Jが、商品等流通者端末3にインストールされた専用アプリを起動して各種操作を行うことを意味するものとする。 For example, in the present embodiment, a dedicated application for receiving the provision of this service is installed in the product or the like distributor terminal 3. In the following, unless otherwise specified, when the expression "the product or the like distributor J operates the product or the like distributor terminal 3", it is installed by the product or the like distributor J on the product or the like distributor terminal 3. It shall mean that the dedicated application that has been installed is started and various operations are performed.
 次に、図3の情報システムのうちプラットフォームサーバ1のハードウェア構成について説明する。
 図4は、図3の情報処理システムのうちプラットフォームサーバ1のハードウェア構成の一例を示すブロック図である。
Next, the hardware configuration of the platform server 1 in the information system of FIG. 3 will be described.
FIG. 4 is a block diagram showing an example of the hardware configuration of the platform server 1 in the information processing system of FIG.
 プラットフォームサーバ1は、CPU(Central Processing Unit)21と、ROM(Read Only Memory)22と、RAM(Random Access Memoy)23と、バス24と、入出力インターフェース25と、出力部26と、入力部27と、記憶部28と、通信部29と、ドライブ30と、を備えている。 The platform server 1 includes a CPU (Central Processing Unit) 21, a ROM (Read Only Memory) 22, a RAM (Random Access Memory) 23, a bus 24, an input / output interface 25, an output unit 26, and an input unit 27. A storage unit 28, a communication unit 29, and a drive 30 are provided.
 CPU21は、ROM22に記録されているプログラム、又は記憶部28からRAM23にロードされたプログラムに従って各種の処理を実行する。
 RAM23には、CPU21が各種の処理を実行する上において必要なデータ等も適宜記憶される。
The CPU 21 executes various processes according to the program recorded in the ROM 22 or the program loaded from the storage unit 28 into the RAM 23.
Data and the like necessary for the CPU 21 to execute various processes are also appropriately stored in the RAM 23.
 CPU21、ROM22及びRAM23は、バス24を介して相互に接続されている。このバス24にはまた、入出力インターフェース25も接続されている。入出力インターフェース25には、出力部26、入力部27、記憶部28、通信部29及びドライブ30が接続されている。 The CPU 21, ROM 22 and RAM 23 are connected to each other via the bus 24. An input / output interface 25 is also connected to the bus 24. An output unit 26, an input unit 27, a storage unit 28, a communication unit 29, and a drive 30 are connected to the input / output interface 25.
 出力部26は、液晶等のディスプレイにより構成され、各種画像を表示する。
 入力部27は、各種ハードウェア釦等で構成され、操作者の指示操作に応じて各種情報を入力する。
The output unit 26 is composed of a display such as a liquid crystal display and displays various images.
The input unit 27 is composed of various hardware buttons and the like, and inputs various information according to an instruction operation by the operator.
 記憶部28は、DRAM(Dynamic Random Access Memory)等で構成され、各種データを記憶する。
 通信部29は、インターネットを含むネットワークNを介して他の装置(商品等提供者端末2、及び商品等流通者端末3)との間で行う通信を制御する。
The storage unit 28 is composed of a DRAM (Dynamic Random Access Memory) or the like, and stores various data.
The communication unit 29 controls communication with other devices (product and the like provider terminal 2 and the product and the like distributor terminal 3) via the network N including the Internet.
 ドライブ20は、必要に応じて設けられる。ドライブ20には、磁気ディスク、光ディスク、光磁気ディスク、或いは半導体メモリ等よりなる、リムーバブルメディア41が適宜装着される。ドライブ30によってリムーバブルメディア41から読み出されたプログラムは、必要に応じて記憶部28にインストールされる。また、リムーバブルメディア41は、記憶部28に記憶されている各種データも、記憶部28と同様に記憶することができる。 The drive 20 is provided as needed. A removable media 41 made of a magnetic disk, an optical disk, a magneto-optical disk, a semiconductor memory, or the like is appropriately mounted on the drive 20. The program read from the removable media 41 by the drive 30 is installed in the storage unit 28 as needed. Further, the removable media 41 can also store various data stored in the storage unit 28 in the same manner as the storage unit 28.
 なお、図示はしないが、図3の情報処理システムのうち、商品等提供者端末2、及び商品等流通者端末3も、図4に示すハードウェア構成を有している。 Although not shown, among the information processing systems of FIG. 3, the product and the like provider terminal 2 and the product and the like distributor terminal 3 also have the hardware configuration shown in FIG.
 このような図5のプラットフォームサーバ1、商品等提供者端末2、及び商品等流通者端末3の各種ハードウェアと各種ソフトウェアとの協働により、プラットフォームサーバ1、商品等提供者端末2、及び商品等流通者端末3において、各種処理の実行が可能になる。その結果、サービス提供者は、商品等提供者Tや商品等流通者Jに対し、上述の本サービスを提供することができる。 By collaborating with various hardware and various software of the platform server 1, the product provider terminal 2, and the product distributor terminal 3 in FIG. 5, the platform server 1, the product provider terminal 2, and the product It becomes possible to execute various processes on the equal distributor terminal 3. As a result, the service provider can provide the above-mentioned service to the product provider T and the product distributor J.
 図5は、図4の情報処理システムの機能的構成の一例を示す機能ブロック図である。 FIG. 5 is a functional block diagram showing an example of the functional configuration of the information processing system of FIG.
 順不同に説明すると、図5に示すように、商品等提供者端末2においては、登録依頼部51と、受注情報取得部52と、商品等提供制御部53とが機能する。 Explaining in no particular order, as shown in FIG. 5, in the product or the like provider terminal 2, the registration request unit 51, the order information acquisition unit 52, and the product or the like provision control unit 53 function.
 登録依頼部51は、商品等に関する情報を商品等情報として、プラットフォームサーバ1に登録依頼をする。
 プラットフォームサーバ1において、登録依頼に基づいて登録された商品等情報は、複数の商品等流通者端末3を介して複数の顧客Uに提示される。所定の顧客Uと商品等の譲渡の契約がなされると(商品等流通者Jからすると受注すると)、当該商品等の受注情報が商品等流通者端末3からプラットフォームサーバ1を介して送信されてくる。
 受注情報取得部52は、当該受注情報を取得する。
 商品等提供制御部53は、この受注情報に基づいて、商品等の顧客Uへの提供の制御、例えば商品等の顧客への配送依頼等の制御を実行する。
The registration requesting unit 51 makes a registration request to the platform server 1 using the information about the product or the like as the product or the like information.
In the platform server 1, the product or the like information registered based on the registration request is presented to a plurality of customers U via the plurality of product or the like distributor terminals 3. When a contract for transfer of a product or the like is made with a predetermined customer U (when an order is received from the distributor J of the product or the like), order information of the product or the like is transmitted from the distributor terminal 3 of the product or the like via the platform server 1. come.
The order information acquisition unit 52 acquires the order information.
Based on this order information, the product provision control unit 53 executes control of provision of the product or the like to the customer U, for example, control of a delivery request of the product or the like to the customer.
 また、図6に示すように、商品等流通者端末3においては、提示部81と、受注受付部82と、受注情報生成部83とが機能する。 Further, as shown in FIG. 6, in the product distributor terminal 3, the presentation unit 81, the order reception unit 82, and the order information generation unit 83 function.
 提示部81は、プラットフォームサーバ1からの商品等情報の提示依頼に基づいて、当該商品等情報を顧客Uに提示する。
 受注受付部82は、顧客Uのうち当該商品等の譲受の契約を希望する所定の者に対して、当該商品等の譲渡の受注を受付ける。
 受注情報生成部83は、上述の所定の者を顧客Uとして受注情報を生成して、プラットフォームサーバ1に提供する。
The presentation unit 81 presents the product or the like information to the customer U based on the product or the like information presentation request from the platform server 1.
The order receiving unit 82 accepts an order for the transfer of the product or the like to a predetermined person among the customer U who wishes to make a contract for the transfer of the product or the like.
The order information generation unit 83 generates order information with the above-mentioned predetermined person as the customer U and provides it to the platform server 1.
 また、図6に示すように、プラットフォームサーバ1においては、登録部61と、提示依頼部62と、受注情報伝達部63と、提供者管理部64と、流通者管理部65とが機能する。
 また、プラットフォームサーバ1には、商品等DB71と、提供者DB72と、譲渡等者DB73とが設けられる。
Further, as shown in FIG. 6, in the platform server 1, the registration unit 61, the presentation request unit 62, the order information transmission unit 63, the provider management unit 64, and the distributor management unit 65 function.
Further, the platform server 1 is provided with a product or the like DB 71, a provider DB 72, and a transferor DB 73.
 登録部61は、商品等提供者端末2からの登録依頼に基づいて、商品等情報を商品等DB71に登録する。
 即ち、商品等DB71には、商品等提供者端末2-1乃至2-nの夫々が提供する各種各様な商品等の夫々についての商品等情報が格納される。
 提示依頼部62は、1以上の商品等の夫々の商品等情報の提示依頼を、商品等流通者端末3-1乃至3-mのうち少なくとも一部に対して送信する。
 上述のように所定の商品等流通者端末3-pから所定商品等の受注情報が送信されてくると、受注情報伝達部63は、当該受注情報を取得して、当該所定商品等を提供する商品等提供者Tkの商品等提供者端末2-kに対して提供する。
The registration unit 61 registers the product or the like information in the product or the like DB 71 based on the registration request from the product or the like provider terminal 2.
That is, the product or the like DB 71 stores the product or the like information about each of the various products or the like provided by the product or the like provider terminals 2-1 to 2-n.
The presentation requesting unit 62 transmits a request for presenting information on each product such as one or more products to at least a part of the product distributor terminals 3-1 to 3-m.
When the order information of the predetermined product or the like is transmitted from the predetermined product or the like distributor terminal 3-p as described above, the order information transmission unit 63 acquires the order information and provides the predetermined product or the like. Provided to the product provider terminal 2-k of the product provider Tk.
 本例では、商品等提供者Tは、n(nは1以上の整数値)人存在する。
 そこで、提供者管理部64は、n人の商品等提供者T1乃至Tnの夫々に関する情報を商品等提供者情報として提供者DB72に格納してn人毎に管理する。
 即ち、提供者DB72には、n人の商品等提供者T1乃至Tnの夫々の商品等提供者情報が格納される。
 この場合、登録部61は、商品等情報をn人毎に商品等DB71に格納することで登録する。
 提示依頼部62は、n人の商品等提供者T1乃至Tnのうち指定された1人以上の商品等情報の提示依頼を、商品等提供者端末2のうち少なくとも一部に送信する。
In this example, there are n (n is an integer value of 1 or more) as the provider T of the product or the like.
Therefore, the provider management unit 64 stores information about each of the n product or the like providers T1 to Tn in the provider DB 72 as the product or the like provider information and manages each of the n people.
That is, in the provider DB 72, the product provider information of each of the product provider T1 to Tn of n people is stored.
In this case, the registration unit 61 registers the product or the like information by storing the product or the like information in the product or the like DB 71 for each n people.
The presentation requesting unit 62 transmits a request for presenting information on one or more designated products, etc. among the n product or the like providers T1 to Tn to at least a part of the product or the like provider terminal 2.
 本例では、商品等流通者Jは、m(mは1以上の整数値)人存在する。
 そこで、譲渡等者管理部65は、m人の商品等流通者J1乃至Jmの夫々に関する情報を商品等流通者情報として譲渡等者DB73に格納してm人毎に管理する。
 即ち、譲渡等者DB73には、m人の商品等流通者J1乃至Jnの夫々の商品等流通者情報が格納される。
 この場合、提示依頼部62は、m人の商品等流通者J1乃至Jmのうち指定された1人以上の商品等流通者端末3に対して、商品等情報の提示依頼をする。
In this example, there are m (m is an integer value of 1 or more) as the distributor J of goods and the like.
Therefore, the transferor management unit 65 stores information about each of the m person's product distributors J1 to Jm as the product distributor information in the transferor DB 73 and manages each of the m people.
That is, the transferor DB73 stores the product distributor information of each of the product distributors J1 to Jn of m people.
In this case, the presentation requesting unit 62 requests the presentation of the product information to the designated one or more product distributor terminals 3 among the m product distributors J1 to Jm.
 次に、図2の本サービスを実現するための処理について説明する。
 図6は、図5の機能的構成を有する情報処理システムが実行する、図2の本サービスを実現するための処理の概要を示している。
 図7は、図5の機能的構成を有する情報処理システムが実行する、図2の本サービスを実現するための処理の詳細を示している。
Next, the process for realizing the service of FIG. 2 will be described.
FIG. 6 shows an outline of the processing for realizing the service of FIG. 2 executed by the information processing system having the functional configuration of FIG.
FIG. 7 shows the details of the processing for realizing the service of FIG. 2 executed by the information processing system having the functional configuration of FIG.
 図6及び図7の例では、商品等提供者Tとして、本店所在地が神奈川県である食品メーカA社が採用されている。
 食品メーカA社の既存販路は、自社店舗、自社ECサイト、及び大手通販サイトとされている。この既存販路の顧客が、既存の顧客Ua(候補)、即ち、食品メーカA社の商材(自社の商品等)を認知している顧客Uaである。
In the examples of FIGS. 6 and 7, the food maker A whose head office is located in Kanagawa Prefecture is adopted as the product provider T.
The existing sales channels of food maker A are said to be their own stores, their own EC sites, and major mail-order sites. The customer of this existing sales channel is an existing customer Ua (candidate), that is, a customer Ua who is aware of the product (own product, etc.) of the food manufacturer A.
 図6に示すように、食品メーカA社の商品等提供者端末2は、本サービスの登録依頼をプラットフォームサーバ1に対して行う。
 すると、サービス提供者は、本サービスを利用するためのシステム提供をする。
 本例では、システム提供は、商品等提供者端末2の図5の機能ブロックの各機能を発揮させるための専用アプリの提供とされているが、特にこれに限定されない。例えば、プラットフォームサーバ1の図5の機能ブロックの少なくとも一部を委譲させることを、システム提供としてもよい。
As shown in FIG. 6, the product provider terminal 2 of the food manufacturer A makes a registration request for this service to the platform server 1.
Then, the service provider provides a system for using this service.
In this example, the system provision is defined as the provision of a dedicated application for exerting each function of the functional block of FIG. 5 of the product or the like provider terminal 2, but the system provision is not particularly limited to this. For example, the system may be provided by delegating at least a part of the functional block of FIG. 5 of the platform server 1.
 その他、サービス提供者は、システム開発、本サービスの保守・運用、認証・アクティベート、API連携・カスタマイズをする。 In addition, the service provider performs system development, maintenance / operation of this service, authentication / activation, API linkage / customization.
 このようにしてシステム提供がなされた食品メーカA社(商品等提供者Tの一例)は、自身の商品等提供者端末2を用いて本サービスを利用することで、図6に示す販路S1乃至S7のような新たな販路を獲得することができる。
 換言すると、食品メーカA社は、販路S1乃至S7のような新たな販路の獲得により、新たにリーチできる顧客Ubを獲得することが可能になる。
The food maker A (an example of the product provider T) whose system is provided in this way uses the service by using its own product provider terminal 2, and the sales channels S1 to S1 to FIG. 6 are shown. It is possible to acquire a new sales channel such as S7.
In other words, the food manufacturer A can acquire new reachable customers Ub by acquiring new sales channels such as sales channels S1 to S7.
 以下、この新たな販路S1乃至S7の夫々について、その順番に個別に説明していく。 Hereinafter, each of the new sales channels S1 to S7 will be explained individually in that order.
 販路S1は、食品メーカA社の自社サイトにソーシャルギフト機能を搭載することで確立される販路である。
 ここで、ソーシャルギフトとは、図8及び図9のサービスフローにより実現されるものをいう。
The sales channel S1 is a sales channel established by installing a social gift function on the company's own site of the food manufacturer A.
Here, the social gift means a gift realized by the service flow of FIGS. 8 and 9.
 図8は、ソーシャルギフトについて、ギフトを贈る人のサービスフローの一例を示す図である。 FIG. 8 is a diagram showing an example of the service flow of a person who gives a gift for a social gift.
 ソーシャルギフトにおいては、ギフトを贈る人が、ギフトを貰う人に対して特定の商品等をギフトとして直接受け渡すのではなく、ギフトを貰う権利を譲渡する。 In social gifts, the person giving the gift transfers the right to receive the gift, instead of directly delivering a specific product as a gift to the person receiving the gift.
 ギフトとは、ギフトを貰う権利を有する者が、ギフトを貰う人Mとして、その権利を有していることを示すことで(例えば後述するギフトコードを入力することで)、貰うこと(所有権を有するようになること)ができる商品等である。
 ここで、注目すべき点は、本実施形態でいう「ギフトを贈る人G」とは、ギフトを貰う人Mに対して、ギフトとなる商品等を直接贈る人ではなく、ギフトを貰う権利を贈る人である点である。
 つまり、ギフトを貰う権利は、本サービスのサービス提供者が原始的に発生させるものであり、本サービスでは顧客Uや商品等流通者J等が「ギフトを贈る人G」となり、このギフトを貰う権利をサービス提供者から譲り受ける(有償と無償とは問わない)。そして、「ギフトを贈る人G」が、ギフトを貰う権利を、所望の相手に譲渡するのである。
 つまり、ギフトを貰う権利を最終的に有した者が、ギフトを貰う人M(最終的な顧客U)となり、所望の商品等をギフトとして受け取ることができる。
A gift is to indicate that a person who has the right to receive a gift has that right as the person M who receives the gift (for example, by entering the gift code described later) to receive (ownership). It is a product etc. that can have).
Here, it should be noted that the "gift giver G" in the present embodiment is not a person who directly gives a gift product or the like to a gift recipient M, but a right to receive a gift. It is a point to be a giver.
In other words, the right to receive a gift is primitively generated by the service provider of this service, and in this service, the customer U, the distributor J of the product, etc. becomes the "gift giver G" and receives this gift. Transfer the rights from the service provider (whether paid or free). Then, the "gift giver G" transfers the right to receive the gift to the desired person.
That is, the person who finally has the right to receive the gift becomes the person M (final customer U) who receives the gift, and can receive the desired product or the like as a gift.
 つまり、ギフトを贈る人Gが、本サービスのサービス提供者からギフトを貰う権利を譲受けることで、その権利をギフト貰う人Mに譲渡する。
 ここで、このギフトを貰う権利を有していることを示すために、本サービスのサービス提供者は、所定のコード(例えば、アルファベットや数字等の組み合わせであり、以下、「ギフトコード」呼ぶ)を発行する。
 つまり、ギフトを贈る人Gからギフトを貰う人Mへ贈られる対象が、この「ギフトコード」である。つまり、ギフトを貰う人Mは、この「ギフトコード」を本サービスのサービス提供者に示すことで、所望の商品等をギフトとして貰うことができる。
 ここで、ギフトを贈る人Gが操作する端末102を、以下、「贈り手端末102」と呼ぶ。本サービスでは、販路によってギフトを贈る人Gが異なるため、贈り手端末102は、商品等提供者端末2となったり、商品等流通者端末3となったり、顧客Uの図示せぬ端末になったりする。
That is, the gift giver G transfers the right to receive the gift from the service provider of this service, and the right is transferred to the gift recipient M.
Here, in order to show that the user has the right to receive this gift, the service provider of this service has a predetermined code (for example, a combination of alphabets and numbers, hereinafter referred to as "gift code"). Issuance.
That is, the object given from the gift giver G to the gift recipient M is this "gift code". That is, the person M who receives the gift can receive the desired product or the like as a gift by showing this "gift code" to the service provider of this service.
Here, the terminal 102 operated by the gift giver G is hereinafter referred to as a "gift hand terminal 102". In this service, since the person G who gives the gift differs depending on the sales channel, the giver terminal 102 becomes a product or the like provider terminal 2, a product or the like distributor terminal 3, or a terminal that the customer U cannot show. Or something.
 具体的には例えば、まず、贈り手端末102は、ギフトを贈る人Gの操作により、プラットフォームサーバ1により管理されるウェブサイトのうち、ギフトコースの選択をさせるために提供される所定のウェブサイト(以下、「贈り手用選択サイト」と呼ぶ)にアクセスする。
 これにより、贈り手端末102には、贈り手用選択サイトの各ページ、例えば本サービスの提供者が設定する複数種類のギフトコースの中から所定種類を選択するためのページが表示される。
 ギフトを贈る人Gは、贈り手端末102を操作して、表示された複数種類のギフトコースの中から任意の種類を選択し、その種類のギフトコースを購入する。
Specifically, for example, first, the giver terminal 102 is a predetermined website provided for selecting a gift course from the websites managed by the platform server 1 by the operation of the gift giver G. (Hereinafter referred to as "selection site for gift givers").
As a result, the gifter terminal 102 displays each page of the gifter selection site, for example, a page for selecting a predetermined type from a plurality of types of gift courses set by the provider of this service.
The gift giver G operates the giver terminal 102 to select an arbitrary type from the displayed plurality of types of gift courses and purchase the gift course of that type.
 ここで、ギフトコースとは、所定の予算で贈ることができる1以上の商品等によって構成される商品リストである。
 図6及び図7の例では、商品リストには、食品メーカA社(商品等提供者Tの一例)の商材が含まれていることになる。
Here, the gift course is a product list composed of one or more products and the like that can be given with a predetermined budget.
In the examples of FIGS. 6 and 7, the product list includes the products of the food manufacturer A (an example of the product provider T).
 また、ここで言う「ギフトコースを購入する」とは、ギフトを貰う権利として、当該ギフトコースに含まれる商品等の中から任意のものを選択してギフトとして貰う権利を購入することを言う。 Also, "purchasing a gift course" here means purchasing the right to receive a gift by selecting any item from the products included in the gift course as the right to receive a gift.
 ここで、ギフトを贈る人Gが、所定種類のギフトコースを購入すると、本サービスのサービス提供者(プラットフォームサーバ1)は、購入されたギフトコースの所定種類と紐づけられたギフトコードを発行する。
 即ち、このギフトコードを入力した人が、当該所定種類のギフトコースに掲載される任意の商品等をギフトとして貰う権利を有していることを、本サービスのサービス提供者(プラットフォームサーバ1)に示すことができる。
 図8の例では、プラットフォームサーバ1は、ギフトを贈る人G毎にカスタマイズした所定の画面(以下、「カスタマイズ画面」と呼ぶ)を生成し、当該カスタマイズ画面にギフトコードを表示する。
 そして、プラットフォームサーバ1は、当該カスタマイズ画面を特定するためのURL(Uniform Resource Locator)をメール等で贈り手端末102へ送信する。
 贈り手端末102は、当該メール等に記載されたURLにアクセスすることで、カスタマイズ画面を表示することができる。これにより、贈り手端末102を使用するギフトを贈る人Gは、ギフトコードを受け取ることができる。
 以上から、ギフトを贈る人Gは、ギフトを貰う人に対して、このギフトコードを渡すことで、本サービスのサービス提供者からギフトを貰う権利を譲渡する。
 ここで、上述したギフトコードを受け渡す(ギフトを貰う権利を譲渡する)方法については、特に限定されないが、例えば、以下のような方法がある。
 例えば、ギフトコードを受け取ったギフトを贈る人Gは、ギフトを貰う人Mに当該ギフトコードをメール等で送信することで、当該ギフトコードを受け渡すことができる。
 また例えば、ギフトを贈る人Gは、ギフトコードを印刷した紙媒体等のカード(以下、「ギフトカード」と呼ぶ)を受け取ることで、当該ギフトコードを取得することも出来る。
 なお、ギフトを贈る人Gが、ギフトカードの受け取りを希望する場合には、本サービスの提供者のスタッフ(オペレータ)Oは、ギフトを贈る人Gにギフトカードを配送する。
Here, when the gift giver G purchases a predetermined type of gift course, the service provider (platform server 1) of this service issues a gift code associated with the predetermined type of the purchased gift course. ..
That is, the service provider (platform server 1) of this service is informed that the person who entered this gift code has the right to receive any product or the like listed in the predetermined type of gift course as a gift. Can be shown.
In the example of FIG. 8, the platform server 1 generates a predetermined screen (hereinafter referred to as “customization screen”) customized for each gift giver G, and displays the gift code on the customization screen.
Then, the platform server 1 transmits a URL (Uniform Resource Locator) for specifying the customized screen to the giver terminal 102 by e-mail or the like.
The giver terminal 102 can display the customization screen by accessing the URL described in the mail or the like. As a result, the person G who gives the gift using the giver terminal 102 can receive the gift code.
From the above, the person who gives the gift G transfers the right to receive the gift from the service provider of this service by giving this gift code to the person who receives the gift.
Here, the method of delivering the above-mentioned gift code (transferring the right to receive the gift) is not particularly limited, and for example, there are the following methods.
For example, the person G who gives the gift who received the gift code can deliver the gift code by sending the gift code to the person M who receives the gift by e-mail or the like.
Further, for example, the person G who gives a gift can also obtain the gift code by receiving a card such as a paper medium on which the gift code is printed (hereinafter referred to as a "gift card").
If the gift giver G wishes to receive the gift card, the staff (operator) O of the provider of this service delivers the gift card to the gift giver G.
 続いて、ギフトを貰う人側のサービスフローを説明する。
 図9は、ソーシャルギフトにおける、ギフトを貰う人のサービスフローの一例を示す図である。
 なお、当該サービスフローは、図8のサービスフローにおいて、ギフトを貰う人Mが、ギフトを贈る人Gから受け取ったギフトコードを入力し、商品等を取得(譲受ける)するまでのフローである。
 ここで、ギフトを貰う人Mが操作する端末103を、以下、「貰い手端末103」と呼ぶ。本サービスでは、最終的なギフトを貰う人Mは、最終的な顧客Uとなるため、貰い手端末103は、最終的な顧客Uの図示せぬ端末となる。
Next, the service flow on the side of the person receiving the gift will be explained.
FIG. 9 is a diagram showing an example of a service flow of a person who receives a gift in a social gift.
In the service flow of FIG. 8, the service flow is a flow from the person receiving the gift M to inputting the gift code received from the person G giving the gift and acquiring (acquiring) the product or the like.
Here, the terminal 103 operated by the person M who receives the gift is hereinafter referred to as a "receiver terminal 103". In this service, the person M who receives the final gift is the final customer U, so that the recipient terminal 103 is the terminal not shown by the final customer U.
 貰い手端末3は、ギフトを贈る人Gからギフトコードが渡されたギフトを貰う人Mの操作により、まずは、サービス提供者により管理されるサイトのうち、ギフトとしての商品等を選択させるために提供するサイト(以下、「貰い手用商品選択サイト」と呼ぶ)へとアクセスし、ギフトコードを入力する。
 ギフトを貰う人Mは、このようにギフトコードを入力することで、本サービスのサービス提供者に対してギフトを貰う権利を有していることを示すことができる。
 そして、貰い手端末3は、貰い手用商品選択サイトの所定ページにおいて、当該ギフトコードに対応する種類のギフトコースに掲載された1以上の商品等を表示(提示)し、当該1以上の商品等の中から所定のものをギフトとして選択するための画面(以下、「商品選択画面」と呼ぶ)が表示される。
 ギフトを貰う人Mは、表示された商品選択画面において、選択対象となる1以上の商品等の中から好みのものを選択し、自身の住所や連絡先等を入力する操作を行う。
 これにより、ギフトを貰う人Mの商品選択は終了する。
 本例では、この商品選択がなされると、ギフトを貰う人Mへ当該商品等を配送するために必要な配送情報が受注情報として生成され、プラットフォームサーバ1を介してメーカ(図6及び図7の例では食品メーカA社)の商品等提供者端末2に送信される。これにより、ギフト(食品メーカA社の商材等)は、ギフトを貰う人Mに譲渡される。
The recipient terminal 3 is provided to select a product as a gift from the sites managed by the service provider by the operation of the person M who receives the gift to which the gift code is given by the person who gives the gift G. Access the site (hereinafter referred to as "the site for selecting products for customers") and enter the gift code.
By entering the gift code in this way, the person receiving the gift M can indicate that he / she has the right to receive the gift to the service provider of this service.
Then, the recipient terminal 3 displays (presents) one or more products, etc. posted on the gift course of the type corresponding to the gift code on the predetermined page of the recipient product selection site, and displays (presents) the one or more products, etc. A screen for selecting a predetermined item as a gift (hereinafter referred to as a "product selection screen") is displayed.
On the displayed product selection screen, the person receiving the gift M selects a favorite product from one or more products to be selected, and inputs his / her own address, contact information, and the like.
As a result, the product selection of the person M who receives the gift is completed.
In this example, when this product selection is made, the delivery information necessary for delivering the product or the like to the gift recipient M is generated as order information, and the manufacturer (FIGS. 6 and 7) is generated via the platform server 1. In the example of, the information is transmitted to the product or the like provider terminal 2 of the food manufacturer A). As a result, the gift (the product of the food manufacturer A, etc.) is transferred to the person M who receives the gift.
 以上、ソーシャルギフトについて、図8を参照してギフトを贈る人Gのサービスフローについて説明し、図9を参照してギフトを貰う人Mのサービスフローに分けて簡単に説明した。なお、ソーシャルギフトの仕組み等の詳細については、本出願人により既に出願された特開2019-021286号公報における明細書及び図面を参照するとよい。
 即ち、ソーシャルギフト機能とは、図8及び図9のサービスフローを実現可能な一連の処理を実行させる機能である。
 図6に戻り、販路S1においては、このようなソーシャルギフト機能が、食品メーカA社の自社サイトに搭載されることになる。
 即ち、図7に示すように、販路S1においては、プラットフォームサーバ1とAPI連携することにより、贈り手用選択サイトの各ページ、カスタマイズ画面、貰い手用商品選択サイトの各ページが、食品メーカA社の自社サイトに盛り込まれることになる。
 これにより、図6に示すように、食品メーカA社は、住所を知らない相手を新規な顧客Ubとすることが可能になる。
 即ち、販路S1では、住所を知らない相手を新規な顧客Ubが、ギフトを贈る人G又はギフトを貰う人Mである。
As described above, regarding the social gift, the service flow of the person G who gives the gift is described with reference to FIG. 8, and the service flow of the person M who receives the gift is briefly described with reference to FIG. For details of the mechanism of the social gift, etc., it is advisable to refer to the specification and drawings in Japanese Patent Application Laid-Open No. 2019-021286 already filed by the present applicant.
That is, the social gift function is a function for executing a series of processes that can realize the service flow of FIGS. 8 and 9.
Returning to FIG. 6, in the sales channel S1, such a social gift function will be installed in the company's own site of the food manufacturer A.
That is, as shown in FIG. 7, in the sales channel S1, by linking with the platform server 1 and API, each page of the gifter selection site, the customization screen, and each page of the recipient product selection site are displayed by the food manufacturer A. Will be included in the company's own site.
As a result, as shown in FIG. 6, the food maker A can make a new customer Ub a partner who does not know the address.
That is, in the sales channel S1, a new customer Ub is a person G who gives a gift or a person M who receives a gift to a person who does not know the address.
 販路S2は、食品メーカA社の商材をギフトとするギフトカード(図8参照)として本サービスのサービス提供者に発行してもらい、当該ギフトカード(カード型ギフト)をA社店舗で販売する販路である。
 即ち、販路S2では、ギフトを贈る人Gが食品メーカA社である。このため、図7に示すように、ギフトカードは、サービス提供者により作成されて、食品メーカA社に納品される。食品メーカAは手数料をサービス提供者に支払うことになる。
 これにより、図6に示すように、食品メーカA社にとって、現物(商材自体)ではない新たな利用シーンが創出されることになり、各種各様なビジネスモデルの実現が可能になる。
The sales channel S2 is issued by the service provider of this service as a gift card (see FIG. 8) with the product of food maker A as a gift, and the gift card (card type gift) is sold at the store of company A. It is a sales channel.
That is, in the sales channel S2, the person G who gives the gift is the food manufacturer A. Therefore, as shown in FIG. 7, the gift card is created by the service provider and delivered to the food manufacturer A. Food maker A will pay a fee to the service provider.
As a result, as shown in FIG. 6, a new usage scene that is not the actual product (product itself) is created for the food manufacturer A, and various business models can be realized.
 販路S3は、サービス提供者販売サイトにて、食品メーカA社の商材の商品等情報を掲載させる販路である。
 即ち、本サービスのサービス提供者自身も、プラットフォームサーバ1により、上述のソーシャルギフト機能を搭載したWebサイトを運営している。このWebサイトが、サービス提供者販売サイトである。即ち、販路S3では、サービス提供者が商品等流通者Jになる。
 即ち、食品メーカA社の商材が、サービス提供者が販売するギフトに含められるため、食品メーカA社は、サービス提供者の顧客(ソーシャルギフト利用者)を自身の新たな顧客Ubとして取り込むことができる。
The sales channel S3 is a sales channel on which information such as products of the food maker A's products is posted on the service provider sales site.
That is, the service provider of this service itself also operates a website equipped with the above-mentioned social gift function by the platform server 1. This website is a service provider sales site. That is, in the sales channel S3, the service provider becomes the product distributor J.
That is, since the products of the food maker A are included in the gifts sold by the service provider, the food maker A takes in the customer of the service provider (social gift user) as its own new customer Ub. Can be done.
 販路S3の具体的な処理の流れは、図7に示す通りになる。
 即ち、ステップS11において、商品等提供者端末2の登録依頼部51は、食品メーカA社の商材に関する情報を商品等情報(商品データ)として、プラットフォームサーバ1に登録依頼をする。プラットフォームサーバ1の登録部61は、商品等提供者端末2からの登録依頼に基づいて、食品メーカA社の商品等情報を商品等DB71に登録する。
 サービス提供者の顧客(顧客Ubの候補)がギフトを贈る人Gとなり、ギフトコードを、ギフトを貰う人M(顧客Ubの別候補)に贈る。ギフトを貰う人Mが、自身の端末(図9の貰い手端末3)を操作して、サービス提供者により管理されるサイトのうち貰い手用商品選択サイトへとアクセスし、ギフトコードを入力する。
 ステップS21aにおいて、プラットフォームサーバ1の提示依頼部62は、食品メーカA社の商品等情報の提示依頼を、サービス提供者のWebサイトを管理する装置(商品等流通者端末3)に送信する。サービス提供者のWebサイトを管理する装置(商品等流通者端末3)の提示部81は、提示依頼に基づいて、食品メーカA社の商品等情報をギフトに含めて貰い手用商品選択サイトを介して、サービス提供者の顧客(顧客Ubの候補)に提示する。
 次に、ステップS22aにおいて、ギフトを貰う人Mは、自身の端末(図9の貰い手端末3)を操作して、食品メーカA社の商材を選択して、配送依頼をする。すると、サービス提供者のWebサイトを管理する装置(商品等流通者端末3)の受注受付部82は、ギフトを貰う人Mに対して、当該食品メーカA社の商材の譲渡の受注を受付ける。受注情報生成部83は、受注情報を生成して、プラットフォームサーバ1に提供する。
 ステップS12において、プラットフォームサーバ1の受注情報伝達部63は、当該受注情報を取得して、食品メーカA社の商品等提供者端末2に対して提供する。これにより、食品メーカA社の商材は、ギフトを貰う人Mに対して配送される(商品配送がなされる)。
The specific processing flow of the sales channel S3 is as shown in FIG.
That is, in step S11, the registration requesting unit 51 of the product or the like provider terminal 2 requests the platform server 1 to register the information about the product of the food maker A as the product or the like information (product data). The registration unit 61 of the platform server 1 registers the product information of the food maker A in the product DB 71 based on the registration request from the product provider terminal 2.
The customer of the service provider (candidate for customer Ub) becomes the person G who gives the gift, and the gift code is given to the person M (another candidate for customer Ub) who receives the gift. The person receiving the gift M operates his / her own terminal (the receiving terminal 3 in FIG. 9) to access the receiving product selection site among the sites managed by the service provider and enter the gift code.
In step S21a, the presentation request unit 62 of the platform server 1 transmits a presentation request of product information of the food maker A to a device (product distributor terminal 3) that manages the website of the service provider. The presentation unit 81 of the device (product distributor terminal 3) that manages the website of the service provider receives the product information of the food maker A as a gift based on the presentation request, via the product selection site for the hand. And present it to the customer of the service provider (candidate of customer Ub).
Next, in step S22a, the person M who receives the gift operates his / her own terminal (the receiving terminal 3 in FIG. 9), selects the product of the food maker A, and makes a delivery request. Then, the order receiving unit 82 of the device (product distributor terminal 3) that manages the website of the service provider accepts the order for the transfer of the product of the food maker A to the person M who receives the gift. .. The order information generation unit 83 generates order information and provides it to the platform server 1.
In step S12, the order information transmission unit 63 of the platform server 1 acquires the order information and provides it to the product or the like provider terminal 2 of the food manufacturer A. As a result, the product of the food manufacturer A is delivered to the person M who receives the gift (the product is delivered).
 販路S4は、自動車ディーラーのキャンペンサイトにて、食品メーカA社の商材の商品等情報を掲載させたり、ギフトカードとして譲渡させたりする販路である。
 即ち、販路S4では、自動車ディーラーは、商品等流通者Jでもあり、ギフトを贈る人Gでもある。自動車ディーラー(ギフトを贈る人G)が、自社の自動車の購入者(ギフトを貰う人M)に対して、自動車購入の成約記念として、ギフトカード又はギフトコードを贈る。
 自動車の購入者(ギフトを貰う人M)が、当該ギフトコード(ギフトカードに付されたもの含む)を入力して、自動車購入の成約記念として食品メーカA社の商材を選択操作するための貰い手用商品選択サイトが、自動車ディーラーのキャンペンサイトである。
 このように、食品メーカA社の商材が、自動車購入の成約記念としてのギフトに含められるため、食品メーカA社は、自動車購入者を自身の新たな顧客Ubとして取り込むことができる。
The sales channel S4 is a sales channel where information such as products of the food maker A's products is posted on the campen site of the automobile dealer or transferred as a gift card.
That is, in the sales channel S4, the automobile dealer is also the distributor J of goods and the like, and the person G who gives the gift. A car dealer (gift giver G) presents a gift card or gift code to the car purchaser (gift giver M) of the company to commemorate the conclusion of the car purchase.
For a car purchaser (gift recipient M) to enter the gift code (including the one attached to the gift card) and select and operate the food manufacturer A's product to commemorate the conclusion of the car purchase. The product selection site for the recipient is the car dealer's campaign site.
In this way, since the product of the food maker A is included in the gift as a commemoration of the conclusion of the automobile purchase, the food maker A can take in the automobile purchaser as his / her new customer Ub.
 販路S4の具体的な処理の流れは、図7に示す通りになる。
 即ち、ステップS11において、商品等提供者端末2の登録依頼部51は、食品メーカA社の商材に関する情報を商品等情報(商品データ)として、プラットフォームサーバ1に登録依頼をする。プラットフォームサーバ1の登録部61は、商品等提供者端末2からの登録依頼に基づいて、食品メーカA社の商品等情報を商品等DB71に登録する。
 自動車購入者(ギフトを貰う人M)が、自身の端末(図9の貰い手端末3)を操作して、自動車ディーラーのキャンペンサイト(貰い手用商品選択サイト)へとアクセスし、ギフトコードを入力する。
 ステップS21bにおいて、プラットフォームサーバ1の提示依頼部62は、食品メーカA社の商品等情報の提示依頼を、自動車ディーラーが管理する装置(商品等流通者端末3)に送信する。自動車ディーラーが管理する装置(商品等流通者端末3)の提示部81は、提示依頼に基づいて、食品メーカA社の商品等情報を成約記念のギフトに含めて自動車ディーラーのキャンペンサイト(貰い手用商品選択サイト)を介して、自動車購入者(ギフトを貰う人Mであり、顧客Ubの候補)に提示する。
 次に、ステップS22aにおいて、自動車購入者(ギフトを貰う人M)は、自身の端末(図9の貰い手端末3)を操作して、食品メーカA社の商材を選択して、配送依頼をする。すると、自動車ディーラーが管理する装置(商品等流通者端末3)の受注受付部82は、自動車購入者(ギフトを貰う人M)に対して、当該食品メーカA社の商材の譲渡の受注を受付ける。受注情報生成部83は、受注情報を生成して、プラットフォームサーバ1に提供する。
 ステップS12において、プラットフォームサーバ1の受注情報伝達部63は、当該受注情報を取得して、食品メーカA社の商品等提供者端末2に対して提供する。これにより、食品メーカA社の商材は、自動車購入者(ギフトを貰う人M)に対して配送される(商品配送がなされる)。
The specific processing flow of the sales channel S4 is as shown in FIG.
That is, in step S11, the registration requesting unit 51 of the product or the like provider terminal 2 requests the platform server 1 to register the information about the product of the food maker A as the product or the like information (product data). The registration unit 61 of the platform server 1 registers the product information of the food maker A in the product DB 71 based on the registration request from the product provider terminal 2.
A car purchaser (M who receives a gift) operates his / her own terminal (the receiving terminal 3 in FIG. 9) to access the car dealer's campaign site (the receiving product selection site) and enter the gift code. ..
In step S21b, the presentation request unit 62 of the platform server 1 transmits a presentation request of product information of the food maker A to a device (product distributor terminal 3) managed by the automobile dealer. Based on the presentation request, the presentation unit 81 of the device managed by the car dealer (product distributor terminal 3) includes the product information of the food maker A as a gift to commemorate the contract, and the car dealer's campaign site (for the recipient). It is presented to the car purchaser (M who receives the gift and is a candidate for the customer Ub) via the product selection site).
Next, in step S22a, the automobile purchaser (the person receiving the gift M) operates his / her own terminal (the receiving terminal 3 in FIG. 9), selects the product of the food maker A, and makes a delivery request. do. Then, the order receiving unit 82 of the device (distributor terminal 3 for goods, etc.) managed by the car dealer receives an order for the transfer of the product of the food maker A to the car purchaser (the person M who receives the gift). Accept. The order information generation unit 83 generates order information and provides it to the platform server 1.
In step S12, the order information transmission unit 63 of the platform server 1 acquires the order information and provides it to the product or the like provider terminal 2 of the food manufacturer A. As a result, the product of the food manufacturer A is delivered to the automobile purchaser (the person M who receives the gift) (the product is delivered).
 販路S5は、他者上場企業の株主優待ギフト(サイト)へ、食品メーカA社の商材の商品等情報を掲載させたり、ギフトカードとして譲渡させたりする販路である。
 即ち、販路S5では、他者上場企業は、商品等流通者Jでもあり、ギフトを贈る人Gでもある。他者上場企業(ギフトを贈る人G)が、自社の株主や投資家(ギフトを貰う人M)に対して、株主優待として、ギフトカード又はギフトコードを贈る。
 株主や投資家(ギフトを貰う人M)が、当該ギフトコード(ギフトカードに付されたもの含む)を入力して、株主優待として食品メーカA社の商材を選択操作するための貰い手用商品選択サイトが、他者上場企業の株主優待ギフト(サイト)である。
 このように、食品メーカA社の商材が、他者上場企業の株主優待のギフトに含められるため、食品メーカA社は、他者上場企業の株主や投資家を自身の新たな顧客Ubとして取り込むことができる。
The sales channel S5 is a sales channel in which information such as products of the food maker A's products is posted on a shareholder special gift (site) of a company listed on another company or transferred as a gift card.
That is, in the sales channel S5, the other listed company is also the distributor J of goods and the like, and the person G who gives the gift. A company listed on another company (gift giver G) presents a gift card or gift code to its shareholders and investors (gift giver M) as a shareholder benefit.
A gift product for shareholders and investors (M, who receives a gift) to enter the gift code (including the one attached to the gift card) and select and operate the products of food manufacturer A as a shareholder benefit. The selected site is a shareholder special gift (site) for a company listed on another company.
In this way, since the products of food maker A are included in the gift of shareholder benefits of other listed companies, food maker A uses the shareholders and investors of other listed companies as its new customers Ub. Can be captured.
 販路S5の具体的な処理の流れは、図7に示す通りになる。
 即ち、ステップS11において、商品等提供者端末2の登録依頼部51は、食品メーカA社の商材に関する情報を商品等情報(商品データ)として、プラットフォームサーバ1に登録依頼をする。プラットフォームサーバ1の登録部61は、商品等提供者端末2からの登録依頼に基づいて、食品メーカA社の商品等情報を商品等DB71に登録する。
 株主や投資家(ギフトを貰う人M)が、自身の端末(図9の貰い手端末3)を操作して、他者上場企業の株主優待ギフト(貰い手用商品選択サイト)へとアクセスし、ギフトコードを入力する。
 ステップS21cにおいて、プラットフォームサーバ1の提示依頼部62は、食品メーカA社の商品等情報の提示依頼を、他者上場企業が管理する装置(商品等流通者端末3)に送信する。他社上場企業が管理する装置(商品等流通者端末3)の提示部81は、提示依頼に基づいて、食品メーカA社の商品等情報を株主優待のギフトに含めて、他者上場企業の株主優待ギフト(貰い手用商品選択サイト)を介して、株主や投資家(ギフトを貰う人Mであり、顧客Ubの候補)に提示する。
 次に、ステップS22cにおいて、株主や投資家(ギフトを貰う人M)は、自身の端末(図9の貰い手端末3)を操作して、食品メーカA社の商材を選択して、配送依頼をする。すると、他社上場企業の装置(商品等流通者端末3)の受注受付部82は、株主や投資家(ギフトを貰う人M)に対して、当該食品メーカA社の商材の譲渡の受注を受付ける。受注情報生成部83は、受注情報を生成して、プラットフォームサーバ1に提供する。
 ステップS12において、プラットフォームサーバ1の受注情報伝達部63は、当該受注情報を取得して、食品メーカA社の商品等提供者端末2に対して提供する。これにより、食品メーカA社の商材は、株主や投資家(ギフトを貰う人M)に対して配送される(商品配送がなされる)。
The specific processing flow of the sales channel S5 is as shown in FIG.
That is, in step S11, the registration requesting unit 51 of the product or the like provider terminal 2 requests the platform server 1 to register the information about the product of the food maker A as the product or the like information (product data). The registration unit 61 of the platform server 1 registers the product information of the food maker A in the product DB 71 based on the registration request from the product provider terminal 2.
Shareholders and investors (Gift recipient M) operate their own terminals (Gift terminal 3 in Fig. 9) to access shareholder special gifts (product selection site for recipients) of other listed companies, and give gifts. Enter the code.
In step S21c, the presentation request unit 62 of the platform server 1 transmits a presentation request of product information of the food maker A to a device (product distributor terminal 3) managed by another listed company. Based on the presentation request, the presentation unit 81 of the device (product distributor terminal 3) managed by another company's listed company includes the product information of food maker A as a shareholder special gift, and is a shareholder of another listed company. It is presented to shareholders and investors (M who receives the gift and a candidate for customer Ub) through a special gift (product selection site for the recipient).
Next, in step S22c, the shareholder or the investor (the person receiving the gift M) operates his / her own terminal (the receiving terminal 3 in FIG. 9), selects the product of the food manufacturer A, and requests the delivery. do. Then, the order reception unit 82 of the device (distributor terminal 3 for products, etc.) of another company's listed company receives an order for the transfer of the product of the food manufacturer A to the shareholders and investors (person M who receives the gift). Accept. The order information generation unit 83 generates order information and provides it to the platform server 1.
In step S12, the order information transmission unit 63 of the platform server 1 acquires the order information and provides it to the product or the like provider terminal 2 of the food manufacturer A. As a result, the products of the food manufacturer A are delivered to the shareholders and investors (the person M who receives the gift) (the goods are delivered).
 販路S6は、神奈川県の観光機関が提供する「みやげっと(登録商標)」へ掲載させたり、ギフトカードとして譲渡させたりする販路である。
 「みやげっと(登録商標)」とは、お土産としての商品等を、現地で直接販売するのではなく、ソーシャルギフトを利用したギフトとして、そのギフトカード又はギフトコードを販売するサービスをいう。なお、「みやげっと(登録商標)」の仕組み等の詳細については、本出願人により既に出願された特開2018-152071号公報における明細書及び図面を参照するとよい。
 即ち、販路S6では、神奈川県の観光機関は、商品等流通者Jでもあり、ギフトを贈る人Gでもある。神奈川県の観光機関(ギフトを贈る人G)が、食品メーカA社の商材を神奈川県にきた観光客や出張者に対して、当該お土産のギフトカード又はギフトコードを販売する。なお、観光客や出張者は、当該ギフトカード又はギフトコードをさらに別の者(家族や職場の人)に贈ることもできるので、ギフトを贈る人Gにもなり得るが、以下説明の便宜上、ギフトを貰う人Mとして説明する。
 観光客や出張者(ギフトを貰う人M)が、当該ギフトコード(ギフトカードに付されたもの含む)を入力して、神奈川県のお土産として食品メーカA社の商材を選択操作するためのサイトが、みやげっと(登録商標)で用いられる貰い手用商品選択サイトである。
 このように、食品メーカA社の商材が、みやげっと(登録商標)による神奈川県のお土産としてのギフトに含められるため、食品メーカA社は、観光客や出張者を自身の新たな顧客Ubとして取り込むことができる。
The sales channel S6 is a sales channel that can be posted on "Miyaget (registered trademark)" provided by a tourist agency in Kanagawa Prefecture or transferred as a gift card.
"Miyaget (registered trademark)" is a service that sells gift cards or gift codes as gifts using social gifts, rather than selling products as souvenirs directly locally. For details of the mechanism of "Miyaget (registered trademark)", it is advisable to refer to the specification and drawings in Japanese Patent Application Laid-Open No. 2018-152071 already filed by the present applicant.
That is, in the sales channel S6, the tourist institution in Kanagawa Prefecture is both a distributor J of goods and the like and a person G who gives a gift. A tourist agency in Kanagawa Prefecture (gift giver G) sells the souvenir gift card or gift code to tourists and business travelers who come to Kanagawa Prefecture for the products of food maker A. In addition, tourists and business travelers can also give the gift card or gift code to another person (family member or person at work), so they can also be the gift giver G, but for convenience of explanation below, for convenience of explanation below. Explain as the person M who receives the gift.
For tourists and business travelers (M who receive gifts) to enter the gift code (including those attached to the gift card) and select and operate the products of food manufacturer A as souvenirs of Kanagawa prefecture. Site is a product selection site for gifts used in Miyaget (registered trademark).
In this way, the products of food maker A are included in the gifts of Miyaget (registered trademark) as souvenirs in Kanagawa prefecture, so food maker A makes tourists and business travelers new. It can be imported as a customer Ub.
 販路S6の具体的な処理の流れは、図7に示す通りになる。
 即ち、ステップS11において、商品等提供者端末2の登録依頼部51は、食品メーカA社の商材に関する情報を商品等情報(商品データ)として、プラットフォームサーバ1に登録依頼をする。プラットフォームサーバ1の登録部61は、商品等提供者端末2からの登録依頼に基づいて、食品メーカA社の商品等情報を商品等DB71に登録する。
 観光客や出張者(ギフトを貰う人M)が、自身の端末(図9の貰い手端末3)を操作して、みやげっと(登録商標)による貰い手用商品選択サイトへとアクセスし、ギフトコードを入力する。
 ステップS21dにおいて、プラットフォームサーバ1の提示依頼部62は、食品メーカA社の商品等情報の提示依頼を、神奈川県の観光機関が管理する装置(商品等流通者端末3)に送信する。神奈川県の観光機関が管理する装置(商品等流通者端末3)の提示部81は、提示依頼に基づいて、食品メーカA社の商品等情報を神奈川県のお土産としてのギフトに含めて、みやげっと(登録商標)による貰い手用商品選択サイトを介して、観光客や出張者(ギフトを貰う人Mであり、顧客Ub)に提示する。
 次に、ステップS22dにおいて、観光客や出張者(ギフトを貰う人M)は、自身の端末(図9の貰い手端末3)を操作して、食品メーカA社の商材を神奈川県のお土産として選択して、配送依頼をする。すると、神奈川県の観光機関の装置(商品等流通者端末3)の受注受付部82は、観光客や出張者(ギフトを貰う人M)に対して、当該食品メーカA社の商材の譲渡の受注を受付ける。受注情報生成部83は、受注情報を生成して、プラットフォームサーバ1に提供する。
 ステップS12において、プラットフォームサーバ1の受注情報伝達部63は、当該受注情報を取得して、食品メーカA社の商品等提供者端末2に対して提供する。これにより、食品メーカA社の商材は、観光客や出張者(ギフトを貰う人M)に対して神奈川県のお土産として配送される(商品配送がなされる)。
The specific processing flow of the sales channel S6 is as shown in FIG.
That is, in step S11, the registration requesting unit 51 of the product or the like provider terminal 2 requests the platform server 1 to register the information about the product of the food maker A as the product or the like information (product data). The registration unit 61 of the platform server 1 registers the product information of the food maker A in the product DB 71 based on the registration request from the product provider terminal 2.
Tourists and business travelers (M, who receive gifts) operate their own terminals (the recipient terminal 3 in Fig. 9) to access the souvenir (registered trademark) product selection site for recipients, and receive a gift code. Enter.
In step S21d, the presentation request unit 62 of the platform server 1 transmits a presentation request of product information of food maker A to a device (product distributor terminal 3) managed by a tourist agency in Kanagawa prefecture. Based on the presentation request, the presentation unit 81 of the device (product distributor terminal 3) managed by the tourist organization of Kanagawa Prefecture includes the product information of food maker A in the gift as a souvenir of Kanagawa Prefecture. It is presented to tourists and business travelers (M who receive gifts and Ub) through the product selection site for souvenirs by Miyaget (registered trademark).
Next, in step S22d, the tourist or the business traveler (the person M who receives the gift) operates his / her own terminal (the recipient terminal 3 in FIG. 9) to make the food maker A's product a souvenir from Kanagawa prefecture. Select as to request delivery. Then, the order reception unit 82 of the equipment of the tourist institution in Kanagawa Prefecture (distributor terminal 3 for goods, etc.) transfers the product of the food maker A to tourists and business travelers (person M who receives the gift). Accept orders for. The order information generation unit 83 generates order information and provides it to the platform server 1.
In step S12, the order information transmission unit 63 of the platform server 1 acquires the order information and provides it to the product or the like provider terminal 2 of the food manufacturer A. As a result, the products of the food manufacturer A are delivered to tourists and business travelers (M who receive the gift) as souvenirs of Kanagawa prefecture (the products are delivered).
 販路S7は、福利厚生カフェテリアプランポイント交換サイトへ掲載させる販路である。
 福利厚生カフェテリアプランとは、所定企業の福利厚生のためのプランとしてサービス提供者から提供されるサービスである。所定企業の従業員は、当該所定企業内の活動等を通じて所定のポイントを集めることができる。この所定のポイントは商品等の交換に利用することができて、このためのサイトが、福利厚生カフェテリアプランポイント交換サイトである。
 なお、ポイントによる交換対象は、商品等単体でもよいが、ここでは説明の便宜上ソーシャルギフトを利用したギフトであるものとする。この場合、福利厚生カフェテリアプランポイント交換サイトは、貰い手用商品選択サイトとして機能する。
 即ち、販路S7では、所定企業は、商品等流通者Jでもあり、ギフトを贈る人Gでもある。所定企業(ギフトを贈る人G)が、食品メーカA社の商材を従業員に対して、ポイントこうかんの対象として、ギフトカード又はギフトコードを譲渡する。なお、従業員は、当該ギフトカード又はギフトコードをさらに別の者(家族や職場の別の人)に贈ることもできるので、ギフトを贈る人Gにもなり得るが、以下説明の便宜上、ギフトを貰う人Mとして説明する。
 所定企業の従業員(ギフトを貰う人M)が、当該ギフトコード(ギフトカードに付されたもの含む)を入力して、ポイント交換の対象として食品メーカA社の商材を選択操作するためのサイトが、福利厚生カフェテリアプランポイント交換サイトである。
 このように、食品メーカA社の商材が、所定企業の福利厚生としてのポイント交換対象としてギフトに含められるため、食品メーカA社は、当該所定企業の従業員を自身の新たな顧客Ubとして取り込むことができる。
The sales channel S7 is a sales channel to be posted on the welfare cafeteria plan point exchange site.
The welfare cafeteria plan is a service provided by a service provider as a plan for the welfare of a predetermined company. Employees of a designated company can collect predetermined points through activities within the designated company. These predetermined points can be used for exchanging products, etc., and the site for this is the welfare cafeteria plan point exchange site.
The exchange target for points may be a single product or the like, but here, for convenience of explanation, it is assumed that the gift is a gift using a social gift. In this case, the welfare cafeteria plan point exchange site functions as a product selection site for the recipient.
That is, in the sales channel S7, the predetermined company is also a distributor J of goods and the like, and a person G who gives a gift. The designated company (gift giver G) transfers the gift card or gift code to the employee of the food maker A as a target of points. Since the employee can also give the gift card or gift code to another person (a family member or another person at work), he / she can also be a gift giver G, but for the convenience of the following explanation, a gift I will explain it as the person M who receives.
For an employee of a predetermined company (M who receives a gift) to enter the gift code (including the one attached to the gift card) and select and operate the food manufacturer A's product as a point exchange target. The site is a welfare cafeteria plan point exchange site.
In this way, since the products of the food maker A are included in the gift as a point exchange target as the welfare of the designated company, the food maker A uses the employees of the designated company as its own new customer Ub. Can be captured.
 販路S7の具体的な処理の流れは、図7に示す通りになる。
 即ち、ステップS11において、商品等提供者端末2の登録依頼部51は、食品メーカA社の商材に関する情報を商品等情報(商品データ)として、プラットフォームサーバ1に登録依頼をする。プラットフォームサーバ1の登録部61は、商品等提供者端末2からの登録依頼に基づいて、食品メーカA社の商品等情報を商品等DB71に登録する。
 所定企業の従業員(ギフトを貰う人M)が、自身の端末(図9の貰い手端末3)を操作して、福利厚生カフェテリアプランポイント交換サイト(貰い手用商品選択サイト)へとアクセスし、ギフトコードを入力する。
 ステップS21deにおいて、プラットフォームサーバ1の提示依頼部62は、食品メーカA社の商品等情報の提示依頼を、所定企業が管理する装置(商品等流通者端末3)に送信する。所定企業が管理する装置(商品等流通者端末3)の提示部81は、提示依頼に基づいて、食品メーカA社の商品等情報をポイント交換対象としてのギフトに含めて、福利厚生カフェテリアプランポイント交換サイト(貰い手用商品選択サイト)を介して、従業員(ギフトを貰う人Mであり、顧客Ub)に提示する。
 次に、ステップS22eにおいて、従業員(ギフトを貰う人M)は、自身の端末(図9の貰い手端末3)を操作して、食品メーカA社の商材をポイント交換対象として選択して、配送依頼をする。すると、所定企業が管理する装置(商品等流通者端末3)の受注受付部82は、所定企業の従業員(ギフトを貰う人M)に対して、当該食品メーカA社の商材の譲渡の受注を受付ける。受注情報生成部83は、受注情報を生成して、プラットフォームサーバ1に提供する。
 ステップS12において、プラットフォームサーバ1の受注情報伝達部63は、当該受注情報を取得して、食品メーカA社の商品等提供者端末2に対して提供する。これにより、食品メーカA社の商材は、所定企業の従業員(ギフトを貰う人M)に対してポイント交換対象として配送される(商品配送がなされる)。
The specific processing flow of the sales channel S7 is as shown in FIG.
That is, in step S11, the registration requesting unit 51 of the product or the like provider terminal 2 requests the platform server 1 to register the information about the product of the food maker A as the product or the like information (product data). The registration unit 61 of the platform server 1 registers the product information of the food maker A in the product DB 71 based on the registration request from the product provider terminal 2.
An employee of a predetermined company (M, who receives a gift) operates his / her own terminal (the receiving terminal 3 in FIG. 9) to access the welfare cafeteria plan point exchange site (the receiving product selection site) and give a gift. Enter the code.
In step S21de, the presentation request unit 62 of the platform server 1 transmits a presentation request of product information of food maker A to a device (product distributor terminal 3) managed by a predetermined company. Based on the presentation request, the presentation unit 81 of the device (product distributor terminal 3) managed by the predetermined company includes the product information of the food manufacturer A in the gift as a point exchange target, and the welfare cafeteria plan points. It is presented to the employee (the person M who receives the gift and the customer Ub) via the exchange site (the product selection site for the recipient).
Next, in step S22e, the employee (the person receiving the gift M) operates his / her own terminal (the receiving terminal 3 in FIG. 9) to select the product of the food maker A as the point exchange target. Make a delivery request. Then, the order receiving unit 82 of the device (distributor terminal 3 for goods, etc.) managed by the predetermined company transfers the product of the food maker A to the employee (M who receives the gift) of the predetermined company. Accept orders. The order information generation unit 83 generates order information and provides it to the platform server 1.
In step S12, the order information transmission unit 63 of the platform server 1 acquires the order information and provides it to the product or the like provider terminal 2 of the food manufacturer A. As a result, the product of the food maker A is delivered to the employee of the predetermined company (the person M who receives the gift) as a point exchange target (the product is delivered).
 以上、図6乃至図9を適宜参照して、図2の本サービスの適用により確立が可能となる新たな販路S1乃至S7について説明した。
 ただし、本サービスの適用先や、当該適用により確立が可能となる新たな販路は、上述の例に特に限定されず、各種各様な形態が存在する。
 そこで、さらに以下、図10乃至図20を参照して、本サービスの適用先及当該適用により確立が可能となる新たな販路の具体例について説明する。
As described above, the new sales channels S1 to S7 that can be established by applying the service of FIG. 2 have been described with reference to FIGS. 6 to 9 as appropriate.
However, the application destination of this service and the new sales channels that can be established by the application are not particularly limited to the above examples, and various forms exist.
Therefore, with reference to FIGS. 10 to 20, specific examples of application destinations of this service and new sales channels that can be established by the application will be described below.
 図10は、本サービスの適用先及当該適用により確立が可能となる新たな販路の第1の具体例の概要を示す図である。
 図10は、本サービスをメディアと連携させて適用させる例を示している。
FIG. 10 is a diagram showing an outline of the application destination of this service and the first specific example of a new sales channel that can be established by the application.
FIG. 10 shows an example of applying this service in cooperation with the media.
 前提として、商品等提供者Tにより提供される商品等が、メディア(テレビジョン放送局)の番組、例えば通販番組やバラエティ番組により紹介されるものとする。
 ここで、商品等提供者Tは、例えば、メーカ、産地、飲食店、サービス提供事業者等が想定される。
 即ち、商品等提供者Tが取材を受けることにより、当該商品等提供者により提供される商品等が、メディアによりオンエアされる番組により紹介されたり、当該メディアについての一般紙や番組本で紹介されたり、或いは、特設サイトで紹介される。
 商品等提供者Tは、上述したように、商品等の商品等情報をプラットフォームサーバ1に登録する。
 プラットフォームサーバ1は、メディアで紹介された商品等を販売等するサイト(以下、「専用販売サイト」と呼ぶ)において商品等情報を提示する。
 なお、専用販売サイトは、ソーシャルギフトを用いて商品等をギフトとしてギフトコード又はギフトカードの販売をするサイトでもよいし、商品等を直接販売するECサイトでもよい。また、専用販売サイトは、メディアが管理してもよいし、本サービスのサービス提供者が管理してもよいし、その他の者が管理してもよい。即ち、専用販売サイトの管理者が、商品等流通者Jになる。
 この専用販売サイトへのアクセスは、例えば当該専用販売サイトのURLが埋め込まれたQRコード(QRステッカー)が発行されて、QRコードの読み込みにより可能とされている。
 専用販売サイトにより販売される商品等(又はそれを取得するためのギフトコードやギフトカード)は、メディアによりオンエアされた番組の視聴者により購入されることは勿論のこと、未視聴者によっても購入される。即ち、視聴者や未視聴者が、顧客Uになる。また、専用販売サイトがソーシャルギフト機能を有している場合、商品等のギフトコードやギフトカードは、視聴者や未視聴者から他者にギフトとして贈られることもある。この場合、ギフトの受取手(即ち、ギフトを貰う人M)もまた、顧客Uになる。
As a premise, it is assumed that the products and the like provided by the product and the like provider T are introduced by media (television broadcasting station) programs such as mail-order programs and variety shows.
Here, the product or the like provider T is assumed to be, for example, a manufacturer, a production area, a restaurant, a service provider, or the like.
That is, when the product provider T is interviewed, the product or the like provided by the product or the like provider is introduced by a program aired by the media, or is introduced by a general paper or a program book about the media. Or, it will be introduced on a special site.
As described above, the product or the like provider T registers the product or the like information of the product or the like in the platform server 1.
The platform server 1 presents product information on a site that sells products introduced in the media (hereinafter referred to as "dedicated sales site").
The dedicated sales site may be a site that sells a gift code or a gift card with a product or the like as a gift using a social gift, or an EC site that directly sells the product or the like. In addition, the dedicated sales site may be managed by the media, may be managed by the service provider of this service, or may be managed by another person. That is, the administrator of the dedicated sales site becomes the distributor J of products and the like.
Access to this dedicated sales site is made possible by, for example, issuing a QR code (QR sticker) in which the URL of the dedicated sales site is embedded and reading the QR code.
Products sold by the dedicated sales site (or gift codes and gift cards for acquiring them) are purchased not only by the viewers of the programs aired by the media, but also by non-viewers. Will be done. That is, the viewer or the non-viewer becomes the customer U. In addition, when the dedicated sales site has a social gift function, gift codes and gift cards for products and the like may be given as gifts by viewers and non-viewers to others. In this case, the recipient of the gift (that is, the person M who receives the gift) is also the customer U.
 このようにして、専用販売サイトによる新たな販路が確立可能になる。
 即ち、この新たな販路では、上述したように専用販売サイトの管理者は、商品等流通者Jであり、専用販売サイトがソーシャルギフト機能を有している場合にはギフトを贈る人Gでもある。
 この専用販売サイトにより商品等(或いはギフトカード又はギフトコード)を購入する者、即ち視聴者、未視聴者、ギフト受取手(ギフトを貰う人M)は全て、顧客Ubである。
 つまり、この新たな販路では、顧客Ubは、自身の端末(スマートフォン)を操作することで、専用販売サイトから、メディアの番組により紹介された商品等を容易に購入することができる。
 このように、商品等提供者Tの商品等は、視聴者、未視聴者、ギフト受取手(ギフトを貰う人M)を新たな顧客Ubとして取り込むことができる。
In this way, it becomes possible to establish a new sales channel through a dedicated sales site.
That is, in this new sales channel, as described above, the manager of the dedicated sales site is the distributor J of products, etc., and also the person G who gives a gift when the dedicated sales site has a social gift function. ..
Those who purchase products (or gift cards or gift codes) through this dedicated sales site, that is, viewers, non-viewers, and gift recipients (gift recipients M) are all customers Ub.
That is, in this new sales channel, the customer Ub can easily purchase the products introduced by the media program from the dedicated sales site by operating his / her own terminal (smartphone).
In this way, the product or the like of the product or the like provider T can incorporate the viewer, the non-viewer, and the gift recipient (the person M who receives the gift) as a new customer Ub.
 なお、メディアの番組により紹介された商品等の販路は、専用販売サイトに限定されず、上述の図6及び図7の販路S1乃至S7を任意に採用することは当然に可能である。
 これにより、例えば、法人ノベルティ、株主優待、ポイント交換、福利厚生ギフト等の各種各様な形態で、メディアにより紹介された商品等の譲渡等が可能になる。
The sales channels of the products and the like introduced by the media programs are not limited to the dedicated sales sites, and it is naturally possible to arbitrarily adopt the sales channels S1 to S7 of FIGS. 6 and 7 described above.
This makes it possible to transfer products introduced by the media in various forms such as corporate novelty, shareholder benefits, point exchanges, and welfare gifts.
 図11は、本サービスの適用先及当該適用により確立が可能となる新たな販路の第2の具体例の概要を示す図である。
 図11は、本サービスを交通インフラや宿泊施設と連携させて適用させる例を示している。
FIG. 11 is a diagram showing an outline of the application destination of this service and the second specific example of a new sales channel that can be established by the application.
FIG. 11 shows an example of applying this service in cooperation with transportation infrastructure and accommodation facilities.
 前提として、商品等提供者Tにより提供される商品等が、交通インフラや宿泊施設(鉄道、航空、バス、タクシー等)において紹介されるものとする。
 ここで、商品等提供者Tは、例えば、メーカ、産地等が想定される。
 即ち、商品等提供者Tが地域連携することにより、当該商品等提供者により提供される商品等が、交通インフラや宿泊施設により紹介される。
 商品等提供者Tは、上述したように、商品等の商品等情報をプラットフォームサーバ1に登録する。
 プラットフォームサーバ1は、登録された商品等について専用販売サイトにおいて商品等情報を提示する。
 なお、専用販売サイトは、ソーシャルギフトを用いて商品等をギフトとしてギフトコード又はギフトカードの販売をするサイトでもよいし、商品等を直接販売するECサイトでもよい。また、専用販売サイトは、交通インフラや宿泊施設が管理してもよいし、本サービスのサービス提供者が管理してもよいし、その他の者が管理してもよい。即ち、専用販売サイトの管理者が、商品等流通者Jになる。
 この専用販売サイトへのアクセスは、例えば当該専用販売サイトのURLが埋め込まれたQRコード(QRステッカー)が発行されて、QRコードの読み込みにより可能とされている。
 専用販売サイトにより販売される商品等(又はそれを取得するためのギフトコードやギフトカード)は、移動時や宿泊時、観光中に旅行者や移動者により購入される。即ち、旅行者や移動者が、顧客Uになる。また、専用販売サイトがソーシャルギフト機能を有している場合、商品等のギフトコードやギフトカードは、旅行者や移動者から他者にプレゼント(お土産)として贈られることもある。この場合、ギフトの受取手(即ち、ギフトを貰う人M)もまた、顧客Uになる。
As a premise, the products provided by the product provider T shall be introduced in the transportation infrastructure and accommodation facilities (railway, aviation, bus, taxi, etc.).
Here, the product provider T is assumed to be, for example, a manufacturer, a production area, or the like.
That is, the products and the like provided by the product and the like provider are introduced by the transportation infrastructure and the accommodation facility by the regional cooperation of the product and the like provider T.
As described above, the product or the like provider T registers the product or the like information of the product or the like in the platform server 1.
The platform server 1 presents product information on a dedicated sales site for registered products.
The dedicated sales site may be a site that sells a gift code or a gift card with a product or the like as a gift using a social gift, or an EC site that directly sells the product or the like. In addition, the dedicated sales site may be managed by the transportation infrastructure or the accommodation facility, may be managed by the service provider of this service, or may be managed by another person. That is, the administrator of the dedicated sales site becomes the distributor J of products and the like.
Access to this dedicated sales site is made possible by, for example, issuing a QR code (QR sticker) in which the URL of the dedicated sales site is embedded and reading the QR code.
Products sold by the dedicated sales site (or gift codes and gift cards for obtaining them) are purchased by travelers and travelers during travel, accommodation, and sightseeing. That is, the traveler or the migrant becomes the customer U. In addition, when the dedicated sales site has a social gift function, gift codes and gift cards for products may be given as gifts (souvenirs) by travelers and travelers to others. In this case, the recipient of the gift (that is, the person M who receives the gift) is also the customer U.
 このようにして、専用販売サイトによる新たな販路が確立可能になる。
 即ち、この新たな販路では、上述したように専用販売サイトの管理者は、商品等流通者Jであり、専用販売サイトがソーシャルギフト機能を有している場合にはギフトを贈る人Gでもある。
 この専用販売サイトにより商品等(或いはギフトカード又はギフトコード)を購入する者、即ち旅行者、移動者、ギフト受取手(ギフトを貰う人M)は全て、顧客Ubである。
 つまり、この新たな販路では、顧客Ubは、自身の端末(スマートフォン)を操作することで、専用販売サイトから、メディアの番組により紹介された商品等を容易に購入することができる。
 このように、商品等提供者Tの商品等は、旅行者、移動者、ギフト受取手(ギフトを貰う人M)を新たな顧客Ubとして取り込むことができる。
In this way, it becomes possible to establish a new sales channel through a dedicated sales site.
That is, in this new sales channel, as described above, the manager of the dedicated sales site is the distributor J of products, etc., and also the person G who gives a gift when the dedicated sales site has a social gift function. ..
Those who purchase goods (or gift cards or gift codes) through this dedicated sales site, that is, travelers, travelers, and gift recipients (gift recipients M) are all customers Ub.
That is, in this new sales channel, the customer Ub can easily purchase the products introduced by the media program from the dedicated sales site by operating his / her own terminal (smartphone).
In this way, the product or the like of the product or the like provider T can incorporate the traveler, the traveler, and the gift recipient (the person M who receives the gift) as a new customer Ub.
 なお、交通インフラ、宿泊施設との連携による商品等の販路は、専用販売サイトに限定されず、上述の図6及び図7の販路S1乃至S7を任意に採用することは当然に可能である。
 これにより、例えば、法人ノベルティ、株主優待、ポイント交換、福利厚生ギフト等の各種各様な形態で、メディアにより紹介された商品等の譲渡等が可能になる。
It should be noted that the sales channels of products and the like in cooperation with transportation infrastructure and accommodation facilities are not limited to dedicated sales sites, and it is naturally possible to arbitrarily adopt the sales channels S1 to S7 of FIGS. 6 and 7 described above.
This makes it possible to transfer products introduced by the media in various forms such as corporate novelty, shareholder benefits, point exchanges, and welfare gifts.
 図12は、本サービスの適用先及当該適用により確立が可能となる新たな販路の第3の具体例の概要を示す図である。
 図12は、本サービスをスポーツと連携させて適用させる例を示している。
FIG. 12 is a diagram showing an outline of the application destination of this service and a third specific example of a new sales channel that can be established by the application.
FIG. 12 shows an example of applying this service in cooperation with sports.
 前提として、商品等提供者Tにより提供される商品等が、スポーツチームにおいて紹介されるものとする。
 ここで、商品等提供者Tは、例えば、メーカ、産地等が想定される。
 即ち、商品等提供者Tがスポンサ提携や地域連携することにより、当該商品等提供者により提供される商品等が、スポーツチームにより紹介される。
 商品等提供者Tは、上述したように、商品等の商品等情報をプラットフォームサーバ1に登録する。
 プラットフォームサーバ1は、登録された商品等について専用販売サイトにおいて商品等情報を提示する。
 なお、専用販売サイトは、ソーシャルギフトを用いて商品等をギフトとしてギフトコード又はギフトカードの販売をするサイトでもよいし、商品等を直接販売するECサイトでもよい。また、専用販売サイトは、スポーツチームが管理してもよいし、本サービスのサービス提供者が管理してもよいし、その他の者が管理してもよい。即ち、専用販売サイトの管理者が、商品等流通者Jになる。
 この専用販売サイトへのアクセスは、例えば当該専用販売サイトのURLが埋め込まれたQRコード(QRステッカー)が発行されて、QRコードの読み込みにより可能とされている。
 専用販売サイトにより販売される商品等(又はそれを取得するためのギフトコードやギフトカード)は、観戦時やスタジアム等への来場時にそのスポーツチームのファンにより購入される。即ち、ファンが、顧客Uになる。また、専用販売サイトがソーシャルギフト機能を有している場合、商品等のギフトコードやギフトカードは、ファンから他者にプレゼントとして贈られることもある。この場合、ギフトの受取手(即ち、ギフトを貰う人M)もまた、顧客Uになる。
As a premise, the products, etc. provided by the product, etc. provider T shall be introduced by the sports team.
Here, the product provider T is assumed to be, for example, a manufacturer, a production area, or the like.
That is, the product or the like provided by the product or the like provider is introduced by the sports team when the product or the like provider T cooperates with the sponsor or the region.
As described above, the product or the like provider T registers the product or the like information of the product or the like in the platform server 1.
The platform server 1 presents product information on a dedicated sales site for registered products.
The dedicated sales site may be a site that sells a gift code or a gift card with a product or the like as a gift using a social gift, or an EC site that directly sells the product or the like. In addition, the dedicated sales site may be managed by the sports team, may be managed by the service provider of this service, or may be managed by another person. That is, the administrator of the dedicated sales site becomes the distributor J of products and the like.
Access to this dedicated sales site is made possible by, for example, issuing a QR code (QR sticker) in which the URL of the dedicated sales site is embedded and reading the QR code.
Products sold by the dedicated sales site (or gift codes and gift cards for obtaining them) are purchased by fans of the sports team when watching a game or visiting a stadium. That is, the fan becomes the customer U. In addition, when the dedicated sales site has a social gift function, gift codes and gift cards such as products may be given as gifts by fans to others. In this case, the recipient of the gift (that is, the person M who receives the gift) is also the customer U.
 このようにして、専用販売サイトによる新たな販路が確立可能になる。
 即ち、この新たな販路では、上述したように専用販売サイトの管理者は、商品等流通者Jであり、専用販売サイトがソーシャルギフト機能を有している場合にはギフトを贈る人Gでもある。
 この専用販売サイトにより商品等(或いはギフトカード又はギフトコード)を購入する者、即ち旅行者、移動者、ギフト受取手(ギフトを貰う人M)は全て、顧客Ubである。
 つまり、この新たな販路では、顧客Ubは、自身の端末(スマートフォン)を操作することで、専用販売サイトから、スポーツチームにより紹介された商品等を容易に購入することができる。
 このように、商品等提供者Tの商品等は、ファンやギフト受取手(ギフトを貰う人M)を新たな顧客Ubとして取り込むことができる。
In this way, it becomes possible to establish a new sales channel through a dedicated sales site.
That is, in this new sales channel, as described above, the manager of the dedicated sales site is the distributor J of products, etc., and also the person G who gives a gift when the dedicated sales site has a social gift function. ..
Those who purchase goods (or gift cards or gift codes) through this dedicated sales site, that is, travelers, travelers, and gift recipients (gift recipients M) are all customers Ub.
That is, in this new sales channel, the customer Ub can easily purchase the products introduced by the sports team from the dedicated sales site by operating his / her own terminal (smartphone).
In this way, the product or the like of the product or the like provider T can take in the fan or the gift recipient (the person M who receives the gift) as a new customer Ub.
 なお、スポーツチームとの連携による商品等の販路は、専用販売サイトに限定されず、上述の図6及び図7の販路S1乃至S7を任意に採用することは当然に可能である。
 これにより、例えば、法人ノベルティ、株主優待、ポイント交換、福利厚生ギフト等の各種各様な形態で、メディアにより紹介された商品等の譲渡等が可能になる。また、これにより、商品等の受け取りのみならず、スポーツチーム等に関する情報の提供や、別の情報サイト等への誘因を推進することもできる。
The sales channels of products and the like in cooperation with the sports team are not limited to the dedicated sales site, and it is naturally possible to arbitrarily adopt the sales channels S1 to S7 of FIGS. 6 and 7 described above.
This makes it possible to transfer products introduced by the media in various forms such as corporate novelty, shareholder benefits, point exchanges, and welfare gifts. In addition to receiving products, this makes it possible to provide information on sports teams and the like, and to promote incentives for other information sites and the like.
 図13は、本サービスの適用先及当該適用により確立が可能となる新たな販路の第4の具体例の概要を示す図である。
 図13は、本サービスをエンタメ(例えばアイドル撮影会)及び地方の団体と連携させて適用させる例を示している。
FIG. 13 is a diagram showing an outline of the application destination of this service and a fourth specific example of a new sales channel that can be established by the application.
FIG. 13 shows an example of applying this service in cooperation with entertainment (for example, an idol photo session) and a local organization.
 前提として、商品等提供者Tにより提供される商品等が、エンタメ(例えばアイドル撮影会)及び地方の団体において紹介されるものとする。
 ここで、商品等提供者Tは、例えば、メーカ、産地等が想定される。
 即ち、例えば、商品等提供者Tがエンタメと提携することにより、当該商品等提供者により提供される商品等が、エンタメ(例えばアイドル撮影会)及び地方の団体等により紹介される。
 商品等提供者Tは、上述したように、商品等の商品等情報をプラットフォームサーバ1に登録する。
 プラットフォームサーバ1は、登録された商品等について専用販売サイトにおいて商品等情報を提示する。
 なお、専用販売サイトは、ソーシャルギフトを用いて商品等をギフトとしてギフトコード又はギフトカードの販売をするサイトでもよいし、商品等を直接販売するECサイトでもよい。また、専用販売サイトは、エンタメ(例えばアイドルの事務所)が管理してもよいし、本サービスのサービス提供者が管理してもよいし、その他の者が管理してもよい。即ち、専用販売サイトの管理者が、商品等流通者Jになる。
 この専用販売サイトへのアクセスは、例えば当該専用販売サイトのURLが埋め込まれたQRコード(QRステッカー)が発行されて、QRコードの読み込みにより可能とされている。
 専用販売サイトにより販売される商品等(又はそれを取得するためのギフトコードやギフトカード)は、例えばアイドル撮影会においてはそのアイドルのファン等により購入される。即ち、ファンが、顧客Uになる。また、専用販売サイトがソーシャルギフト機能を有している場合、商品等のギフトコードやギフトカードは、ファンから他者にプレゼントとして贈られることもある。この場合、ギフトの受取手(即ち、ギフトを貰う人M)もまた、顧客Uになる。
As a premise, the products, etc. provided by the product, etc. provider T shall be introduced in entertainment (for example, idol photo session) and local organizations.
Here, the product or the like provider T is assumed to be, for example, a manufacturer, a production area, or the like.
That is, for example, when the product or the like provider T cooperates with the entertainment, the products or the like provided by the product or the like provider are introduced by the entertainment (for example, an idol photo session) or a local organization.
As described above, the product or the like provider T registers the product or the like information of the product or the like in the platform server 1.
The platform server 1 presents product information on a dedicated sales site for registered products.
The dedicated sales site may be a site that sells a gift code or a gift card with a product or the like as a gift using a social gift, or an EC site that directly sells the product or the like. Further, the dedicated sales site may be managed by entertainment (for example, an idol's office), may be managed by the service provider of this service, or may be managed by another person. That is, the administrator of the dedicated sales site becomes the distributor J of products and the like.
Access to this dedicated sales site is made possible by, for example, issuing a QR code (QR sticker) in which the URL of the dedicated sales site is embedded and reading the QR code.
Products sold by the dedicated sales site (or gift codes and gift cards for acquiring them) are purchased by fans of the idol, for example, at an idol photo session. That is, the fan becomes the customer U. In addition, when the dedicated sales site has a social gift function, gift codes and gift cards such as products may be given as gifts by fans to others. In this case, the recipient of the gift (that is, the person M who receives the gift) is also the customer U.
 このようにして、専用販売サイトによる新たな販路が確立可能になる。
 即ち、この新たな販路では、上述したように専用販売サイトの管理者は、商品等流通者Jであり、専用販売サイトがソーシャルギフト機能を有している場合にはギフトを贈る人Gでもある。
 この専用販売サイトにより商品等(或いはギフトカード又はギフトコード)を購入する者、即ちファン、ギフト受取手(ギフトを貰う人M)は全て、顧客Ubである。
 つまり、この新たな販路では、顧客Ubは、自身の端末(スマートフォン)を操作することで、専用販売サイトから、アイドル等により紹介された商品等を容易に購入することができる。
 このように、商品等提供者Tの商品等は、ファンやギフト受取手(ギフトを貰う人M)を新たな顧客Ubとして取り込むことができる。
In this way, it becomes possible to establish a new sales channel through a dedicated sales site.
That is, in this new sales channel, as described above, the manager of the dedicated sales site is the distributor J of products, etc., and also the person G who gives a gift when the dedicated sales site has a social gift function. ..
Those who purchase products (or gift cards or gift codes) through this dedicated sales site, that is, fans and gift recipients (gift recipients M) are all customers Ub.
That is, in this new sales channel, the customer Ub can easily purchase the product introduced by the idol or the like from the dedicated sales site by operating his / her own terminal (smartphone).
In this way, the product or the like of the product or the like provider T can take in the fan or the gift recipient (the person M who receives the gift) as a new customer Ub.
 このとき、専用販売サイトの売り上げは、エンタメ(アイドルグループやその事務所)、地方の団体(コンサート会場や船)に対して、レベニューシェア形態の契約を結ぶ。そして、QRコード(QRステッカー)は、例えば、アイドルの撮影におけるインスタント写真に付されて、ファン等に提供される。ファンは、このQRコードの読み込みにより、商品等のギフトコードやギフトカードの購入が可能となる。即ち、このように購入された際の報酬の一部が、エンタメ(アイドルグループやその事務所)、地方の団体(コンサート会場や船)に対して支払われるのである。
 また例えば、QRコードから、そのエンタメのファンクラブサイト(例えば、アイドルのファンクラブの運営するウェブサイト)へのリンクを含む。これにより、購入者(顧客U)がファンクラブサイトを介して購入した商品等のギフトコードやギフトカードの報酬の一部が支払われる(分配される)のである。
 このように、各者にレベニューシェア形態による報酬の分配が行われるため、商品等のギフトコードやギフトカードの流通を共同で行うことで、よりいっそうの販路の確立が可能となるのである。
At this time, the sales of the dedicated sales site will be contracted in the form of revenue sharing with entertainment (idol group and its office) and local groups (concert venue and ship). Then, the QR code (QR sticker) is attached to, for example, an instant photograph in the shooting of an idol and is provided to a fan or the like. By reading this QR code, fans can purchase gift codes such as products and gift cards. That is, a part of the reward for such purchase is paid to entertainment (idol group and its office) and local groups (concert venue and ship).
It also includes, for example, a link from the QR code to the entertainment fan club site (eg, a website operated by an idol fan club). As a result, a part of the gift code or gift card reward of the product or the like purchased by the purchaser (customer U) through the fan club site is paid (distributed).
In this way, rewards are distributed to each person in the form of revenue sharing, so it is possible to further establish sales channels by jointly distributing gift codes and gift cards for products and the like.
 なお、エンタメや地方の団体との連携による商品等の販路は、専用販売サイトに限定されず、上述の図6及び図7の販路S1乃至S7を任意に採用することは当然に可能である。
 これにより、例えば、法人ノベルティ、株主優待、ポイント交換、福利厚生ギフト等の各種各様な形態で、エンタメや地方の団体により紹介された商品等の譲渡等が可能になる。また、これにより、商品等の受け取りのみならず、ファンクラブ等に関する情報の提供や、別の情報サイト等への誘因を推進することもできる。
It should be noted that the sales channels of products and the like in collaboration with entertainment and local organizations are not limited to the dedicated sales sites, and it is naturally possible to arbitrarily adopt the sales channels S1 to S7 of FIGS. 6 and 7 described above.
This makes it possible to transfer products introduced by entertainment and local organizations in various forms such as corporate novelty, shareholder benefits, point exchanges, and welfare gifts. In addition to receiving products, this makes it possible to provide information on fan clubs and the like, and to promote incentives for other information sites and the like.
 図14は、本サービスの適用先及当該適用により確立が可能となる新たな販路の第5の具体例の概要を示す図である。
 図14は、本サービスを店舗ソリューション(POSAカード)と連携させて適用させる例を示している。
FIG. 14 is a diagram showing an outline of the application destination of this service and the fifth specific example of a new sales channel that can be established by the application.
FIG. 14 shows an example of applying this service in cooperation with a store solution (POSA card).
 前提として、商品等提供者Tにより提供される商品等が、店舗ソリューション(例えばコンビニ等で販売されているPOSAカード)において紹介されるものとする。
 ここで、商品等提供者Tは、例えば、メーカ、産地等が想定される。
 即ち、例えば、商品等提供者Tが店舗(例えばコンビニ)と提携することにより、当該商品等提供者により提供される商品等が、店舗ソリューション(例えばコンビニ等で販売されているPOSAカード)により紹介される。
 商品等提供者Tは、上述したように、商品等の商品等情報をプラットフォームサーバ1に登録する。
 プラットフォームサーバ1は、登録された商品等について専用販売サイトにおいて商品等情報を提示する。
 なお、専用販売サイトは、ソーシャルギフトを用いて商品等をギフトとしてギフトコード又はギフトカードの販売をするサイトでもよいし、商品等を直接販売するECサイトでもよい。また、専用販売サイトは、店舗(例えば、コンビニであればフランチャイズしている母体)が管理してもよいし、本サービスのサービス提供者が管理してもよいし、その他の者が管理してもよい。即ち、専用販売サイトの管理者が、商品等流通者Jになる。
 この専用販売サイトへのアクセスは、例えば当該専用販売サイトのURLが埋め込まれたQRコード(QRステッカー)が発行されて、QRコードの読み込みにより可能とされている。
 専用販売サイトにより販売される商品等(又はそれを取得するためのギフトコードやギフトカード)は、例えば店舗においてはその店舗の利用者(例えば店舗たるコンビニの近隣住民)等により購入される。即ち、店舗の利用者(購入者)が、顧客Uになる。また、専用販売サイトがソーシャルギフト機能を有している場合、商品等のギフトコードやギフトカードは、購入者から他者にプレゼントとして贈られることもある。この場合、ギフトの受取手(即ち、ギフトを貰う人M)もまた、顧客Uになる。
As a premise, the product or the like provided by the product or the like provider T shall be introduced in a store solution (for example, a POSA card sold at a convenience store or the like).
Here, the product provider T is assumed to be, for example, a manufacturer, a production area, or the like.
That is, for example, when the product provider T cooperates with a store (for example, a convenience store), the product or the like provided by the product or the like provider is introduced by a store solution (for example, a POSA card sold at a convenience store or the like). Will be done.
As described above, the product or the like provider T registers the product or the like information of the product or the like in the platform server 1.
The platform server 1 presents product information on a dedicated sales site for registered products.
The dedicated sales site may be a site that sells a gift code or a gift card with a product or the like as a gift using a social gift, or an EC site that directly sells the product or the like. In addition, the dedicated sales site may be managed by the store (for example, the franchising mother in the case of a convenience store), may be managed by the service provider of this service, or may be managed by another person. May be good. That is, the administrator of the dedicated sales site becomes the distributor J of products and the like.
Access to this dedicated sales site is made possible by, for example, issuing a QR code (QR sticker) in which the URL of the dedicated sales site is embedded and reading the QR code.
Products and the like sold by the dedicated sales site (or gift codes and gift cards for acquiring them) are purchased, for example, by users of the store (for example, neighbors of a convenience store, which is a store). That is, the user (purchaser) of the store becomes the customer U. In addition, when the dedicated sales site has a social gift function, a gift code or gift card for a product or the like may be given as a gift by the purchaser to another person. In this case, the recipient of the gift (that is, the person M who receives the gift) is also the customer U.
 このようにして、専用販売サイトによる新たな販路が確立可能になる。
 即ち、この新たな販路では、上述したように専用販売サイトの管理者は、商品等流通者Jであり、専用販売サイトがソーシャルギフト機能を有している場合にはギフトを贈る人Gでもある。
 この専用販売サイトにより商品等(或いはギフトカード又はギフトコード)を購入する者、即ち購入者、ギフト受取手(ギフトを貰う人M)は全て、顧客Ubである。
 つまり、この新たな販路では、顧客Ubは、自身の端末(スマートフォン)を操作することで、専用販売サイトから、店舗にてPOSAカードで確認した商品等を容易に購入することができる。
 このように、商品等提供者Tの商品等は、購入者やギフト受取手(ギフトを貰う人M)を新たな顧客Ubとして取り込むことができる。
In this way, it becomes possible to establish a new sales channel through a dedicated sales site.
That is, in this new sales channel, as described above, the manager of the dedicated sales site is the distributor J of products, etc., and also the person G who gives a gift when the dedicated sales site has a social gift function. ..
Those who purchase products (or gift cards or gift codes) through this dedicated sales site, that is, purchasers and gift recipients (gift recipients M) are all customers Ub.
That is, in this new sales channel, the customer Ub can easily purchase the product or the like confirmed by the POSA card at the store from the dedicated sales site by operating his / her own terminal (smartphone).
In this way, the product or the like of the product or the like provider T can incorporate the purchaser or the gift recipient (the person M who receives the gift) as a new customer Ub.
 このとき、専用販売サイトの売り上げは、上述のエンタメ(アイドルグループやその事務所)、地方の団体(コンサート会場や船)の例と同様に、レベニューシェア形態の契約を結ぶ。これにより、このように購入された際の報酬の一部が、店舗(例えばコンビニ)に対して支払われるのである。
 このように、各者にレベニューシェア形態による報酬の分配が行われるため、商品等のギフトコードやギフトカードの流通を共同で行うことで、よりいっそうの販路の確立が可能となるのである。
At this time, the sales of the dedicated sales site conclude a revenue sharing contract as in the case of the above-mentioned entertainment (idol group and its office) and local groups (concert venue and ship). As a result, a part of the reward for such a purchase is paid to the store (for example, a convenience store).
In this way, rewards are distributed to each person in the form of revenue sharing, so it is possible to further establish sales channels by jointly distributing gift codes and gift cards for products and the like.
 なお、店舗ソリューション(POSAカード)による商品等の販路は、専用販売サイトに限定されず、上述の図6及び図7の販路S1乃至S7を任意に採用することは当然に可能である。
 これにより、例えば、法人ノベルティ、株主優待、ポイント交換、福利厚生ギフト等の各種各様な形態で、店舗により紹介された商品等の譲渡等が可能になる。
The sales channels of products and the like by the store solution (POSA card) are not limited to the dedicated sales site, and it is naturally possible to arbitrarily adopt the sales channels S1 to S7 of FIGS. 6 and 7 described above.
This makes it possible to transfer products introduced by stores in various forms such as corporate novelty, shareholder benefits, point exchanges, and welfare gifts.
 図15は、本サービスの適用先及当該適用により確立が可能となる新たな販路の第6の具体例の概要を示す図である。
 図15は、本サービスを店舗ソリューション(事前決済受取)と連携させて適用させる例を示している。
FIG. 15 is a diagram showing an outline of the application destination of this service and the sixth specific example of a new sales channel that can be established by the application.
FIG. 15 shows an example of applying this service in cooperation with a store solution (pre-payment receipt).
 前提として、商品等提供者Tにより提供される商品等が、店舗ソリューション(事前決済による受け渡し)において紹介されるものとする。
 ここで、商品等提供者Tは、例えば、メーカ、生産工場等が想定される。
 即ち、例えば、商品等提供者Tが店舗(例えばコンビニ)と提携することにより、当該商品等提供者により提供される商品等が、店舗ソリューション(例えばコンビニ等)を介して受け渡しされる。
 商品等提供者Tは、上述したように、商品等の商品等情報をプラットフォームサーバ1に登録する。
 プラットフォームサーバ1は、登録された商品等について専用販売サイトにおいて商品等情報を提示する。
 なお、専用販売サイトは、ソーシャルギフトを用いて商品等をギフトとしてギフトコード又はギフトカードの販売をするサイトでもよいし、商品等を直接販売するECサイトでもよい。また、専用販売サイトは、店舗(例えば、コンビニであればフランチャイズしている母体)が管理してもよいし、本サービスのサービス提供者が管理してもよいし、その他の者が管理してもよい。即ち、専用販売サイトの管理者が、商品等流通者Jになる。
 この専用販売サイトへのアクセスは、例えば当該専用販売サイトのURLが埋め込まれたQRコード(QRステッカー)が発行されて、QRコードの読み込みにより可能とされている。
 専用販売サイトにより販売される商品等は、例えば専用サイトを閲覧した者等により購入される。即ち、専用サイトの利用者(購入者)が、顧客Uになる。また、専用販売サイトがソーシャルギフト機能を有している場合、商品等のギフトコードやギフトカードは、購入者から他者にプレゼントとして贈られることもある。この場合、ギフトの受取手(即ち、ギフトを貰う人M)もまた、顧客Uになる。
As a premise, the products, etc. provided by the product, etc. provider T shall be introduced in the store solution (delivery by advance payment).
Here, the product provider T is assumed to be, for example, a manufacturer, a production factory, or the like.
That is, for example, when the product or the like provider T cooperates with a store (for example, a convenience store), the product or the like provided by the product or the like provider is delivered via the store solution (for example, a convenience store or the like).
As described above, the product or the like provider T registers the product or the like information of the product or the like in the platform server 1.
The platform server 1 presents product information on a dedicated sales site for registered products.
The dedicated sales site may be a site that sells a gift code or a gift card with a product or the like as a gift using a social gift, or an EC site that directly sells the product or the like. In addition, the dedicated sales site may be managed by the store (for example, the franchising mother in the case of a convenience store), may be managed by the service provider of this service, or may be managed by another person. May be good. That is, the administrator of the dedicated sales site becomes the distributor J of products and the like.
Access to this dedicated sales site is made possible by, for example, issuing a QR code (QR sticker) in which the URL of the dedicated sales site is embedded and reading the QR code.
Products and the like sold by the dedicated sales site are purchased by, for example, a person who browses the dedicated site. That is, the user (purchaser) of the dedicated site becomes the customer U. In addition, when the dedicated sales site has a social gift function, a gift code or gift card for a product or the like may be given as a gift by the purchaser to another person. In this case, the recipient of the gift (that is, the person M who receives the gift) is also the customer U.
 顧客Uは、このようにして購入された商品等のギフトコードやギフトカードを用いることで、顧客Uは、店舗で商品を受け取ることが可能となる。即ち、顧客Uは、商品等のギフトコードやギフトカードを用いて、専用販売サイトに受取を希望する店舗の情報等を入力する。その結果、商品等は店舗に配送され、顧客Uは、その商品を受け取ることが可能となる。
 このようにして、専用販売サイトによる新たな販路が確立可能になる。
 即ち、この新たな販路では、上述したように専用販売サイトの管理者は、商品等流通者Jであり、専用販売サイトがソーシャルギフト機能を有している場合にはギフトを贈る人Gでもある。
 この専用販売サイトにより商品等(或いはギフトカード又はギフトコード)を購入する者、即ち購入者、ギフト受取手(ギフトを貰う人M)は全て、顧客Ubである。
 つまり、この新たな販路では、顧客Ubは、自身の端末(スマートフォン)を操作することで、専用販売サイトで提示された商品等を店舗にて容易に受け取ることができる。
 即ち、これにより、店舗の混雑を避け、事前購入を済ませた顧客Uへの商品受け渡しを迅速化することができる。更に言えば、店舗にとっては、過剰在庫や売れ残りのリスクを回避しつつ、顧客情報収集が可能となり、マーケティングにその情報を用いることができる。
 このように、商品等提供者Tの商品等は、購入者やギフト受取手(ギフトを貰う人M)を新たな顧客Ubとして取り込むことができる。
By using the gift code or gift card of the product or the like purchased in this way, the customer U can receive the product at the store. That is, the customer U inputs the information of the store that he / she wants to receive into the dedicated sales site by using the gift code of the product or the like or the gift card. As a result, the product or the like is delivered to the store, and the customer U can receive the product.
In this way, it becomes possible to establish a new sales channel through a dedicated sales site.
That is, in this new sales channel, as described above, the manager of the dedicated sales site is the distributor J of products, etc., and also the person G who gives a gift when the dedicated sales site has a social gift function. ..
Those who purchase products (or gift cards or gift codes) through this dedicated sales site, that is, purchasers and gift recipients (gift recipients M) are all customers Ub.
That is, in this new sales channel, the customer Ub can easily receive the product or the like presented on the dedicated sales site at the store by operating his / her own terminal (smartphone).
That is, this makes it possible to avoid congestion in the store and speed up the delivery of the product to the customer U who has completed the pre-purchase. Furthermore, for stores, it is possible to collect customer information while avoiding the risk of excess inventory and unsold goods, and that information can be used for marketing.
In this way, the product or the like of the product or the like provider T can incorporate the purchaser or the gift recipient (the person M who receives the gift) as a new customer Ub.
 このとき、専用販売サイトの売り上げは、上述のエンタメ(アイドルグループやその事務所)、地方の団体(コンサート会場や船)の例と同様に、レベニューシェア形態の契約を結ぶ。これにより、このように購入された際の報酬の一部が、店舗(例えばコンビニ)に対して支払われるのである。
 このように、各者にレベニューシェア形態による報酬の分配が行われるため、商品等のギフトコードやギフトカードの流通を共同で行うことで、よりいっそうの販路の確立が可能となるのである。
At this time, the sales of the dedicated sales site conclude a revenue sharing contract as in the case of the above-mentioned entertainment (idol group and its office) and local groups (concert venue and ship). As a result, a part of the reward for such a purchase is paid to the store (for example, a convenience store).
In this way, rewards are distributed to each person in the form of revenue sharing, so it is possible to further establish sales channels by jointly distributing gift codes and gift cards for products and the like.
 なお、エンタメや地方の団体との連携による商品等の販路は、専用販売サイトに限定されず、上述の図6及び図7の販路S1乃至S7を任意に採用することは当然に可能である。
 これにより、例えば、法人ノベルティ、株主優待、ポイント交換、福利厚生ギフト等の各種各様な形態で、店舗により紹介された商品等の譲渡等が可能になる。
It should be noted that the sales channels of products and the like in collaboration with entertainment and local organizations are not limited to the dedicated sales sites, and it is naturally possible to arbitrarily adopt the sales channels S1 to S7 of FIGS. 6 and 7 described above.
This makes it possible to transfer products introduced by stores in various forms such as corporate novelty, shareholder benefits, point exchanges, and welfare gifts.
 図16は、本サービスの適用先及当該適用により確立が可能となる新たな販路の第7の具体例の概要を示す図である。
 図16は、本サービスをDXソリューションと連携させて適用させる例を示している。
FIG. 16 is a diagram showing an outline of the application destination of this service and the seventh specific example of a new sales channel that can be established by the application.
FIG. 16 shows an example of applying this service in cooperation with a DX solution.
 前提として、商品等提供者Tにより提供される商品等が、DXソリューション(例えばある商品のメーカのECサイト)において紹介されるものとする。
 ここで、商品等提供者Tは、例えば、メーカ、店舗等が想定される。
 即ち、例えば、商品等提供者TがDXソリューションと提携することにより、当該商品等提供者により提供される商品等が、DXソリューション(例えばメーカのECサイト)により紹介される。
 商品等提供者Tは、上述したように、商品等の商品等情報をプラットフォームサーバ1に登録する。
 プラットフォームサーバ1は、登録された商品等について専用販売サイトにおいて商品等情報を提示する。
 なお、専用販売サイトは、ソーシャルギフトを用いて商品等をギフトとしてギフトコード又はギフトカードの販売をするサイトでもよいし、商品等を直接販売するECサイトでもよい。また、専用販売サイトは、メーカ(ECサイト運営者)が管理してもよいし、本サービスのサービス提供者が管理してもよいし、その他の者が管理してもよい。即ち、専用販売サイトの管理者が、商品等流通者Jになる。
 この専用販売サイトへのアクセスは、例えば当該専用販売サイトのURLが埋め込まれたQRコード(QRステッカー)が発行されて、QRコードの読み込みにより可能とされている。
 専用販売サイトにより販売される商品等(又はそれを取得するためのギフトコードやギフトカード)は、DXソリューション(例えばメーカのECサイト)等により購入される。即ち、店舗の利用者(購入者)が、顧客Uになる。また、専用販売サイトがソーシャルギフト機能を有している場合、商品等のギフトコードやギフトカードは、購入者から他者にプレゼントとして贈られることもある。この場合、ギフトの受取手(即ち、ギフトを貰う人M)もまた、顧客Uになる。
As a premise, it is assumed that the product or the like provided by the product or the like provider T is introduced in the DX solution (for example, the EC site of the manufacturer of a certain product).
Here, the product or the like provider T is assumed to be, for example, a manufacturer, a store, or the like.
That is, for example, when the product or the like provider T cooperates with the DX solution, the product or the like provided by the product or the like provider is introduced by the DX solution (for example, the EC site of the manufacturer).
As described above, the product or the like provider T registers the product or the like information of the product or the like in the platform server 1.
The platform server 1 presents product information on a dedicated sales site for registered products.
The dedicated sales site may be a site that sells a gift code or a gift card with a product or the like as a gift using a social gift, or an EC site that directly sells the product or the like. Further, the dedicated sales site may be managed by the manufacturer (EC site operator), may be managed by the service provider of this service, or may be managed by another person. That is, the administrator of the dedicated sales site becomes the distributor J of products and the like.
Access to this dedicated sales site is made possible by, for example, issuing a QR code (QR sticker) in which the URL of the dedicated sales site is embedded and reading the QR code.
Products and the like sold by the dedicated sales site (or gift codes and gift cards for acquiring them) are purchased by DX solutions (for example, the manufacturer's EC site). That is, the user (purchaser) of the store becomes the customer U. In addition, when the dedicated sales site has a social gift function, a gift code or gift card for a product or the like may be given as a gift by the purchaser to another person. In this case, the recipient of the gift (that is, the person M who receives the gift) is also the customer U.
 このようにして、専用販売サイトによる新たな販路が確立可能になる。
 即ち、この新たな販路では、上述したように専用販売サイトの管理者は、商品等流通者Jであり、専用販売サイトがソーシャルギフト機能を有している場合にはギフトを贈る人Gでもある。
 この専用販売サイトにより商品等(或いはギフトカード又はギフトコード)を購入する者、即ち購入者、ギフト受取手(ギフトを貰う人M)は全て、顧客Ubである。
 つまり、この新たな販路では、顧客Ubは、自身の端末(スマートフォン)を操作することで、専用販売サイトから、商品等を容易に購入することができる。
 このように、商品等提供者Tの商品等は、購入者やギフト受取手(ギフトを貰う人M)を新たな顧客Ubとして取り込むことができる。
 つまり、DXソリューション(ECサイト)の運営者は、通常、そのまま商品等を販売していたところ、本サービスの専用販売サイトを介して、商品等のギフトコードやギフトカードの形態での販売が可能となる。
In this way, it becomes possible to establish a new sales channel through a dedicated sales site.
That is, in this new sales channel, as described above, the manager of the dedicated sales site is the distributor J of products, etc., and also the person G who gives a gift when the dedicated sales site has a social gift function. ..
Those who purchase products (or gift cards or gift codes) through this dedicated sales site, that is, purchasers and gift recipients (gift recipients M) are all customers Ub.
That is, in this new sales channel, the customer Ub can easily purchase a product or the like from a dedicated sales site by operating his / her own terminal (smartphone).
In this way, the product or the like of the product or the like provider T can incorporate the purchaser or the gift recipient (the person M who receives the gift) as a new customer Ub.
In other words, the operator of the DX solution (EC site) normally sells products as they are, but it is possible to sell products in the form of gift codes or gift cards via the dedicated sales site of this service. Will be.
 なお、DXソリューションによる商品等の販路は、専用販売サイトに限定されず、上述の図6及び図7の販路S1乃至S7を任意に採用することは当然に可能である。
 これにより、例えば、法人ノベルティ、株主優待、ポイント交換、福利厚生ギフト等の各種各様な形態で、店舗により紹介された商品等の譲渡等が可能になる。
The sales channels of products and the like by the DX solution are not limited to the dedicated sales site, and it is naturally possible to arbitrarily adopt the sales channels S1 to S7 of FIGS. 6 and 7 described above.
This makes it possible to transfer products introduced by stores in various forms such as corporate novelty, shareholder benefits, point exchanges, and welfare gifts.
 図17は、本サービスの適用先及当該適用により確立が可能となる新たな販路の第8の具体例の概要を示す図である。
 図17は、本サービスを自社イントラネットと連携させて適用させる例を示している。
FIG. 17 is a diagram showing an outline of the application destination of this service and the eighth specific example of a new sales channel that can be established by the application.
FIG. 17 shows an example of applying this service in cooperation with the company intranet.
 前提として、商品等提供者Tにより提供される商品等が、自社イントラネット(例えばある法人のイントラネット上の福利厚生サービスサイト)において紹介されるものとする。
 ここで、商品等提供者Tは、例えば、メーカ、産地等が想定される。
 即ち、例えば、商品等提供者Tがある法人と提携することにより、当該商品等提供者により提供される商品等が、イントラネット上の福利厚生サービスサイトにより紹介される。
 商品等提供者Tは、上述したように、商品等の商品等情報をプラットフォームサーバ1に登録する。
 プラットフォームサーバ1は、登録された商品等について専用販売サイトにおいて商品等情報を提示する。
 なお、専用販売サイトは、ソーシャルギフトを用いて商品等をギフトとしてギフトコード又はギフトカードの販売をするサイトでもよいし、商品等を直接販売するECサイトでもよい。また、専用販売サイトは、その福利厚生を提供する法人が管理してもよいし、本サービスのサービス提供者が管理してもよいし、その他の者が管理してもよい。即ち、専用販売サイトの管理者が、商品等流通者Jになる。
 この専用販売サイトへのアクセスは、例えば当該専用販売サイトのURLが埋め込まれたQRコード(QRステッカー)が発行されて、QRコードの読み込みにより可能とされている。
 専用販売サイトにより販売される商品等(又はそれを取得するためのギフトコードやギフトカード)は、イントラネット上の福利厚生サービスサイト等により購入される。即ち、イントラネット上の福利厚生サービスサイトを利用する法人の従業員等が、顧客Uになる。また、専用販売サイトがソーシャルギフト機能を有している場合、商品等のギフトコードやギフトカードは、購入者から他者にプレゼントとして贈られることもある。この場合、ギフトの受取手(即ち、ギフトを貰う人M)もまた、顧客Uになる。
As a premise, the products, etc. provided by the product, etc. provider T shall be introduced on the company's intranet (for example, a welfare service site on the intranet of a certain corporation).
Here, the product provider T is assumed to be, for example, a manufacturer, a production area, or the like.
That is, for example, by forming a tie-up with a certain corporation, the product or the like provider T introduces the product or the like provided by the product or the like provider through the welfare service site on the intranet.
As described above, the product or the like provider T registers the product or the like information of the product or the like in the platform server 1.
The platform server 1 presents product information on a dedicated sales site for registered products.
The dedicated sales site may be a site that sells a gift code or a gift card with a product or the like as a gift using a social gift, or an EC site that directly sells the product or the like. In addition, the dedicated sales site may be managed by the corporation that provides the welfare program, may be managed by the service provider of this service, or may be managed by another person. That is, the administrator of the dedicated sales site becomes the distributor J of products and the like.
Access to this dedicated sales site is made possible by, for example, issuing a QR code (QR sticker) in which the URL of the dedicated sales site is embedded and reading the QR code.
Products sold by the dedicated sales site (or gift codes and gift cards for obtaining them) are purchased from the welfare service site on the intranet. That is, an employee of a corporation or the like who uses a welfare service site on an intranet becomes a customer U. In addition, when the dedicated sales site has a social gift function, a gift code or gift card for a product or the like may be given as a gift by the purchaser to another person. In this case, the recipient of the gift (that is, the person M who receives the gift) is also the customer U.
 このようにして、専用販売サイトによる新たな販路が確立可能になる。
 即ち、この新たな販路では、上述したように専用販売サイトの管理者は、商品等流通者Jであり、専用販売サイトがソーシャルギフト機能を有している場合にはギフトを贈る人Gでもある。
 この専用販売サイトにより商品等(或いはギフトカード又はギフトコード)を購入する者、即ち購入者、ギフト受取手(ギフトを貰う人M)は全て、顧客Ubである。
 つまり、この新たな販路では、顧客Ubは、自身の端末(スマートフォン)を操作することで、専用販売サイトから、商品等を容易に購入することができる。
 このように、商品等提供者Tの商品等は、購入者やギフト受取手(ギフトを貰う人M)を新たな顧客Ubとして取り込むことができる。
 つまり、イントラネット上の福利厚生サービスサイトの運営者は、本サービスの専用販売サイトに登録された商品等を、商品等のギフトコードやギフトカードの形態で、福利厚生の一環として提供可能となる。
In this way, it becomes possible to establish a new sales channel through a dedicated sales site.
That is, in this new sales channel, as described above, the manager of the dedicated sales site is the distributor J of products, etc., and also the person G who gives a gift when the dedicated sales site has a social gift function. ..
Those who purchase products (or gift cards or gift codes) through this dedicated sales site, that is, purchasers and gift recipients (gift recipients M) are all customers Ub.
That is, in this new sales channel, the customer Ub can easily purchase a product or the like from a dedicated sales site by operating his / her own terminal (smartphone).
In this way, the product or the like of the product or the like provider T can incorporate the purchaser or the gift recipient (the person M who receives the gift) as a new customer Ub.
In other words, the operator of the welfare service site on the intranet can provide the products registered on the dedicated sales site of this service in the form of gift codes or gift cards for the products as part of the welfare program.
 なお、自社イントラネットによる商品等の販路は、専用販売サイトに限定されず、上述の図6及び図7の販路S1乃至S7を任意に採用することは当然に可能である。
 これにより、例えば、法人ノベルティ、株主優待、ポイント交換、福利厚生ギフト等の各種各様な形態で、店舗により紹介された商品等の譲渡等が可能になる。
The sales channels of products and the like through the company's intranet are not limited to the dedicated sales site, and it is naturally possible to arbitrarily adopt the sales channels S1 to S7 of FIGS. 6 and 7 described above.
This makes it possible to transfer products introduced by stores in various forms such as corporate novelty, shareholder benefits, point exchanges, and welfare gifts.
 図18は、本サービスの適用先及当該適用により確立が可能となる新たな販路の第9の具体例の概要を示す図である。
 図18は、本サービスをインバウンド需要と連携させて適用させる例を示している。
FIG. 18 is a diagram showing an outline of the application destination of this service and the ninth specific example of a new sales channel that can be established by the application.
FIG. 18 shows an example of applying this service in cooperation with inbound demand.
 前提として、商品等提供者Tにより提供される商品等が、インバウンドの購入者において紹介されるものとする。
 ここで、商品等提供者Tは、例えば、メーカ、産地等が想定される。
 即ち、例えば、商品等提供者Tと空港・駅・ホテルと提携することにより、当該商品等提供者により提供される商品等が、空港・駅・ホテルを介して受け渡しされる。
 商品等提供者Tは、上述したように、商品等の商品等情報をプラットフォームサーバ1に登録する。
 プラットフォームサーバ1は、登録された商品等について専用販売サイトにおいて商品等情報を提示する。
 なお、専用販売サイトは、ソーシャルギフトを用いて商品等をギフトとしてギフトコード又はギフトカードの販売をするサイトでもよいし、商品等を直接販売するECサイトでもよい。また、専用販売サイトは、空港・駅・ホテルが管理してもよいし、本サービスのサービス提供者が管理してもよいし、その他の者が管理してもよい。即ち、専用販売サイトの管理者が、商品等流通者Jになる。
 この専用販売サイトへのアクセスは、例えば当該専用販売サイトのURLが埋め込まれたQRコード(QRステッカー)が発行されて、QRコードの読み込みにより可能とされている。
 専用販売サイトにより販売される商品等は、例えば専用サイトを閲覧した者等により購入される。即ち、専用サイトの利用者(購入者)が、顧客Uになる。また、専用販売サイトがソーシャルギフト機能を有している場合、商品等のギフトコードやギフトカードは、購入者から他者にプレゼントとして贈られることもある。この場合、ギフトの受取手(即ち、ギフトを貰う人M)もまた、顧客Uになる。
As a premise, the products, etc. provided by the product, etc. provider T shall be introduced by the inbound purchaser.
Here, the product provider T is assumed to be, for example, a manufacturer, a production area, or the like.
That is, for example, by forming an alliance with the product or the like provider T and the airport, station, or hotel, the product or the like provided by the product or the like provider is delivered via the airport, station, or hotel.
As described above, the product or the like provider T registers the product or the like information of the product or the like in the platform server 1.
The platform server 1 presents product information on a dedicated sales site for registered products.
The dedicated sales site may be a site that sells a gift code or a gift card with a product or the like as a gift using a social gift, or an EC site that directly sells the product or the like. In addition, the dedicated sales site may be managed by the airport / station / hotel, may be managed by the service provider of this service, or may be managed by another person. That is, the administrator of the dedicated sales site becomes the distributor J of products and the like.
Access to this dedicated sales site is made possible by, for example, issuing a QR code (QR sticker) in which the URL of the dedicated sales site is embedded and reading the QR code.
Products and the like sold by the dedicated sales site are purchased by, for example, a person who browses the dedicated site. That is, the user (purchaser) of the dedicated site becomes the customer U. In addition, when the dedicated sales site has a social gift function, a gift code or gift card for a product or the like may be given as a gift by the purchaser to another person. In this case, the recipient of the gift (that is, the person M who receives the gift) is also the customer U.
 顧客Uは、このようにして購入された商品等のギフトコードやギフトカードを用いることで、顧客Uは、空港・駅・ホテルで商品を受け取ることが可能となる。即ち、顧客Uは、商品等のギフトコードやギフトカードを用いて、専用販売サイトに受取を希望する空港・駅・ホテルの情報等を入力する。その結果、商品等はその空港・駅・ホテルに配送され、顧客Uは、その商品を受け取ることが可能となる。
 このようにして、専用販売サイトによる新たな販路が確立可能になる。
 即ち、この新たな販路では、上述したように専用販売サイトの管理者は、商品等流通者Jであり、専用販売サイトがソーシャルギフト機能を有している場合にはギフトを贈る人Gでもある。
 この専用販売サイトにより商品等(或いはギフトカード又はギフトコード)を購入する者、即ち購入者、ギフト受取手(ギフトを貰う人M)は全て、顧客Ubである。
 つまり、この新たな販路では、顧客Ubは、自身の端末(スマートフォン)を操作することで、専用販売サイトで提示された商品等を空港・駅・ホテルにて容易に受け取ることができる。
 即ち、購入者は、自身の帰国する国向けの検疫フィルタ(検疫の結果自国に持ち込み可能か否かのフィルタ)や自身の母国語を用いてプラットフォームサーバ1を介して商品等の購入をすることができる。また、空港・駅・ホテルに商品等を持ち運ぶ必要がなくなる。
 このように、商品等提供者Tの商品等は、購入者やギフト受取手(ギフトを貰う人M)を新たな顧客Ubとして取り込むことができる。
By using the gift code or gift card of the product or the like purchased in this way, the customer U can receive the product at the airport, the station, or the hotel. That is, the customer U inputs the information of the airport, station, hotel, etc. that he / she wants to receive in the dedicated sales site by using the gift code of the product or the like or the gift card. As a result, the goods and the like are delivered to the airport, the station, and the hotel, and the customer U can receive the goods.
In this way, it becomes possible to establish a new sales channel through a dedicated sales site.
That is, in this new sales channel, as described above, the manager of the dedicated sales site is the distributor J of products, etc., and also the person G who gives a gift when the dedicated sales site has a social gift function. ..
Those who purchase products (or gift cards or gift codes) through this dedicated sales site, that is, purchasers and gift recipients (gift recipients M) are all customers Ub.
That is, in this new sales channel, the customer Ub can easily receive the products and the like presented on the dedicated sales site at the airport, the station, and the hotel by operating his / her own terminal (smartphone).
That is, the purchaser purchases products, etc. via the platform server 1 using the quarantine filter (filter for whether or not the product can be brought into his / her own country as a result of quarantine) or his / her native language for the country in which he / she returns. Can be done. In addition, there is no need to carry products to airports, train stations, and hotels.
In this way, the product or the like of the product or the like provider T can incorporate the purchaser or the gift recipient (the person M who receives the gift) as a new customer Ub.
 なお、エンタメや地方の団体との連携による商品等の販路は、専用販売サイトに限定されず、上述の図6及び図7の販路S1乃至S7を任意に採用することは当然に可能である。
 これにより、例えば、法人ノベルティ、株主優待、ポイント交換、福利厚生ギフト等の各種各様な形態で、店舗により紹介された商品等の譲渡等が可能になる。
It should be noted that the sales channels of products and the like in collaboration with entertainment and local organizations are not limited to the dedicated sales sites, and it is naturally possible to arbitrarily adopt the sales channels S1 to S7 of FIGS. 6 and 7 described above.
This makes it possible to transfer products introduced by stores in various forms such as corporate novelty, shareholder benefits, point exchanges, and welfare gifts.
 図19は、本サービスの適用先及当該適用により確立が可能となる新たな販路の第10の具体例の概要を示す図である。
 図19は、本サービスをグローバル展開させて適用させる例を示している。
FIG. 19 is a diagram showing an outline of an application destination of this service and a tenth specific example of a new sales channel that can be established by the application.
FIG. 19 shows an example of globally expanding and applying this service.
 前提として、商品等提供者Tにより提供される商品等が、グローバル展開されて紹介されるものとする。
 ここで、商品等提供者Tは、例えば、メーカ、産地等が想定される。
 即ち、例えば、商品等提供者Tと発送元の国(図19の日本倉庫)の倉庫や発送先の国(図19の海外倉庫)と提携することにより、当該商品等提供者により提供される商品等が、日本倉庫や海外倉庫を介して受け渡しされる。
 商品等提供者Tは、上述したように、商品等の商品等情報をプラットフォームサーバ1に登録する。
 プラットフォームサーバ1は、登録された商品等について専用販売サイトにおいて商品等情報を提示する。
 なお、専用販売サイトは、ソーシャルギフトを用いて商品等をギフトとしてギフトコード又はギフトカードの販売をするサイトでもよいし、商品等を直接販売するECサイトでもよい。また、専用販売サイトは、空港・駅・ホテルが管理してもよいし、本サービスのサービス提供者が管理してもよいし、その他の者が管理してもよい。即ち、専用販売サイトの管理者が、商品等流通者Jになる。
 この専用販売サイトへのアクセスは、例えば当該専用販売サイトのURLが埋め込まれたQRコード(QRステッカー)が発行されて、QRコードの読み込みにより可能とされている。
 専用販売サイトにより販売される商品等は、例えば専用サイトを閲覧した者等により購入される。即ち、専用サイトの利用者(購入者)が、顧客Uになる。また、専用販売サイトがソーシャルギフト機能を有している場合、商品等のギフトコードやギフトカードは、購入者から他者にプレゼントとして贈られることもある。この場合、ギフトの受取手(即ち、ギフトを貰う人M)もまた、顧客Uになる。
As a premise, the products, etc. provided by the product, etc. provider T shall be globally expanded and introduced.
Here, the product provider T is assumed to be, for example, a manufacturer, a production area, or the like.
That is, for example, by forming a tie-up between the product provider T and the warehouse of the shipping source country (Japanese warehouse in FIG. 19) or the shipping destination country (overseas warehouse in FIG. 19), the product is provided by the product provider. Goods, etc. are delivered via Japanese warehouses and overseas warehouses.
As described above, the product or the like provider T registers the product or the like information of the product or the like in the platform server 1.
The platform server 1 presents product information on a dedicated sales site for registered products.
The dedicated sales site may be a site that sells a gift code or a gift card with a product or the like as a gift using a social gift, or an EC site that directly sells the product or the like. In addition, the dedicated sales site may be managed by the airport / station / hotel, may be managed by the service provider of this service, or may be managed by another person. That is, the administrator of the dedicated sales site becomes the distributor J of products and the like.
Access to this dedicated sales site is made possible by, for example, issuing a QR code (QR sticker) in which the URL of the dedicated sales site is embedded and reading the QR code.
Products and the like sold by the dedicated sales site are purchased by, for example, a person who browses the dedicated site. That is, the user (purchaser) of the dedicated site becomes the customer U. In addition, when the dedicated sales site has a social gift function, a gift code or gift card for a product or the like may be given as a gift by the purchaser to another person. In this case, the recipient of the gift (that is, the person M who receives the gift) is also the customer U.
 顧客Uは、このようにして購入された商品等のギフトコードやギフトカードを用いることで、顧客Uは、商品等提供者Tの国、即ち発送元の国ではなく、顧客U自身の在住している国で商品を受け取ることが可能となる。即ち、顧客Uは、商品等のギフトコードやギフトカードを用いて、専用販売サイトに受取を希望する自宅の情報等を入力する。その結果、商品等は日本倉庫や海外倉庫を介して顧客Uの自宅に配送され、顧客Uは、その商品を受け取ることが可能となる。
 このようにして、専用販売サイトによる新たな販路が確立可能になる。
 即ち、この新たな販路では、上述したように専用販売サイトの管理者は、商品等流通者Jであり、専用販売サイトがソーシャルギフト機能を有している場合にはギフトを贈る人Gでもある。
 この専用販売サイトにより商品等(或いはギフトカード又はギフトコード)を購入する者、即ち購入者、ギフト受取手(ギフトを貰う人M)は全て、顧客Ubである。
 つまり、この新たな販路では、顧客Ubは、自身の端末(スマートフォン)を操作することで、専用販売サイトで提示された商品等を空港・駅・ホテルにて容易に受け取ることができる。
 即ち、購入者は、自身の在住する国向けの検疫フィルタ(検疫の結果自国に持ち込み可能か否かのフィルタ)や自身の母国語を用いてプラットフォームサーバ1を介して商品等の購入をすることができる。
 このように、商品等提供者Tの商品等は、購入者やギフト受取手(ギフトを貰う人M)を新たな顧客Ubとして取り込むことができる。
By using the gift code or gift card of the product or the like purchased in this way, the customer U is not in the country of the product or the like provider T, that is, the country of the shipping source, but the customer U himself resides. You will be able to receive the goods in your country. That is, the customer U inputs the home information or the like that he / she wants to receive on the dedicated sales site by using the gift code of the product or the like or the gift card. As a result, the product or the like is delivered to the customer U's home via the Japanese warehouse or the overseas warehouse, and the customer U can receive the product.
In this way, it becomes possible to establish a new sales channel through a dedicated sales site.
That is, in this new sales channel, as described above, the manager of the dedicated sales site is the distributor J of products, etc., and also the person G who gives a gift when the dedicated sales site has a social gift function. ..
Those who purchase products (or gift cards or gift codes) through this dedicated sales site, that is, purchasers and gift recipients (gift recipients M) are all customers Ub.
That is, in this new sales channel, the customer Ub can easily receive the products and the like presented on the dedicated sales site at the airport, the station, and the hotel by operating his / her own terminal (smartphone).
That is, the purchaser purchases products, etc. via the platform server 1 using a quarantine filter for the country in which he / she resides (a filter as to whether or not the product can be brought into his / her own country as a result of quarantine) or his / her native language. Can be done.
In this way, the product or the like of the product or the like provider T can incorporate the purchaser or the gift recipient (the person M who receives the gift) as a new customer Ub.
 なお、エンタメや地方の団体との連携による商品等の販路は、専用販売サイトに限定されず、上述の図6及び図7の販路S1乃至S7を任意に採用することは当然に可能である。
 これにより、例えば、法人ノベルティ、株主優待、ポイント交換、福利厚生ギフト等の各種各様な形態で、店舗により紹介された商品等の譲渡等が可能になる。
It should be noted that the sales channels of products and the like in collaboration with entertainment and local organizations are not limited to the dedicated sales sites, and it is naturally possible to arbitrarily adopt the sales channels S1 to S7 of FIGS. 6 and 7 described above.
This makes it possible to transfer products introduced by stores in various forms such as corporate novelty, shareholder benefits, point exchanges, and welfare gifts.
 図20は、本サービスの適用先及当該適用により確立が可能となる新たな販路の第11の具体例の概要を示す図である。
 図20は、本サービスをグローバル展開させて適用させる例を示している。
FIG. 20 is a diagram showing an outline of the application destination of this service and the eleventh specific example of a new sales channel that can be established by the application.
FIG. 20 shows an example of globally expanding and applying this service.
 前提として、商品等提供者Tにより提供される商品等が、グローバル展開されて紹介されるものとする。
 ここで、商品等提供者Tは、例えば、メーカ、産地等が想定される。
 即ち、例えば、商品等提供者Tと他サービスと提携することにより、当該商品等提供者により提供される商品等が、他サービスを介して受け渡しされる。
 商品等提供者Tは、上述したように、商品等の商品等情報をプラットフォームサーバ1に登録する。
 プラットフォームサーバ1は、登録された商品等について専用販売サイトにおいて商品等情報を提示する。
 なお、専用販売サイトは、ソーシャルギフトを用いて商品等をギフトとしてギフトコード又はギフトカードの販売をするサイトでもよいし、商品等を直接販売するECサイトでもよい。また、専用販売サイトは、他―サービスの運営者が管理してもよいし、本サービスのサービス提供者が管理してもよいし、その他の者が管理してもよい。即ち、専用販売サイトの管理者が、商品等流通者Jになる。
 この専用販売サイトへのアクセスは、例えば当該専用販売サイトのURLが埋め込まれたQRコード(QRステッカー)が発行されて、QRコードの読み込みにより可能とされている。
 専用販売サイトにより販売される商品等は、例えば専用サイトを閲覧した者等により購入される。即ち、専用サイトの利用者(購入者)が、顧客Uになる。また、専用販売サイトがソーシャルギフト機能を有している場合、商品等のギフトコードやギフトカードは、購入者から他者にプレゼントとして贈られることもある。この場合、ギフトの受取手(即ち、ギフトを貰う人M)もまた、顧客Uになる。
As a premise, the products, etc. provided by the product, etc. provider T shall be globally expanded and introduced.
Here, the product provider T is assumed to be, for example, a manufacturer, a production area, or the like.
That is, for example, by forming a tie-up with a product or the like provider T and another service, the product or the like provided by the product or the like provider is delivered via the other service.
As described above, the product or the like provider T registers the product or the like information of the product or the like in the platform server 1.
The platform server 1 presents product information on a dedicated sales site for registered products.
The dedicated sales site may be a site that sells a gift code or a gift card with a product or the like as a gift using a social gift, or an EC site that directly sells the product or the like. In addition, the dedicated sales site may be managed by another-service operator, the service provider of this service, or another person. That is, the administrator of the dedicated sales site becomes the distributor J of products and the like.
Access to this dedicated sales site is made possible by, for example, issuing a QR code (QR sticker) in which the URL of the dedicated sales site is embedded and reading the QR code.
Products and the like sold by the dedicated sales site are purchased by, for example, a person who browses the dedicated site. That is, the user (purchaser) of the dedicated site becomes the customer U. In addition, when the dedicated sales site has a social gift function, a gift code or gift card for a product or the like may be given as a gift by the purchaser to another person. In this case, the recipient of the gift (that is, the person M who receives the gift) is also the customer U.
 顧客Uは、このようにして購入された商品等のギフトコードやギフトカードを用いることで、顧客Uは、他サービス上で本サービスの商品等のギフトコードやギフトカードを購入することが可能となる。
 このようにして、専用販売サイトによる新たな販路が確立可能になる。
 即ち、この新たな販路では、上述したように専用販売サイトの管理者は、商品等流通者Jであり、専用販売サイトがソーシャルギフト機能を有している場合にはギフトを贈る人Gでもある。
 この専用販売サイトにより商品等(或いはギフトカード又はギフトコード)を購入する者、即ち購入者、ギフト受取手(ギフトを貰う人M)は全て、顧客Ubである。
 つまり、この新たな販路では、顧客Ubは、自身の端末(スマートフォン)を操作することで、専用販売サイトで提示された商品等を自宅にて容易に受け取ることができる。
 このように、商品等提供者Tの商品等は、購入者やギフト受取手(ギフトを貰う人M)を新たな顧客Ubとして取り込むことができる。
By using the gift code or gift card of the product or the like purchased in this way, the customer U can purchase the gift code or gift card of the product or the like of this service on another service. Become.
In this way, it becomes possible to establish a new sales channel through a dedicated sales site.
That is, in this new sales channel, as described above, the manager of the dedicated sales site is the distributor J of products, etc., and also the person G who gives a gift when the dedicated sales site has a social gift function. ..
Those who purchase products (or gift cards or gift codes) through this dedicated sales site, that is, purchasers and gift recipients (gift recipients M) are all customers Ub.
That is, in this new sales channel, the customer Ub can easily receive the products and the like presented on the dedicated sales site at home by operating his / her own terminal (smartphone).
In this way, the product or the like of the product or the like provider T can incorporate the purchaser or the gift recipient (the person M who receives the gift) as a new customer Ub.
 なお、エンタメや地方の団体との連携による商品等の販路は、専用販売サイトに限定されず、上述の図6及び図7の販路S1乃至S7を任意に採用することは当然に可能である。
 これにより、例えば、法人ノベルティ、株主優待、ポイント交換、福利厚生ギフト等の各種各様な形態で、店舗により紹介された商品等の譲渡等が可能になる。
It should be noted that the sales channels of products and the like in collaboration with entertainment and local organizations are not limited to the dedicated sales sites, and it is naturally possible to arbitrarily adopt the sales channels S1 to S7 of FIGS. 6 and 7 described above.
This makes it possible to transfer products introduced by stores in various forms such as corporate novelty, shareholder benefits, point exchanges, and welfare gifts.
 以上、本発明の一実施形態について説明したが、本発明は、上述の実施形態に限定されるものではなく、本発明の目的を達成できる範囲での変形、改良等は本発明に含まれるものである。 Although one embodiment of the present invention has been described above, the present invention is not limited to the above-described embodiment, and modifications, improvements, etc. within the range in which the object of the present invention can be achieved are included in the present invention. Is.
 例えば、上述の実施形態では、商品等提供者端末2及び商品等流通者端末3の夫々にインストールされた専用アプリを起動させることで、商品等提供者端末2及び商品等流通者端末3の夫々において本サービスを利用することができる。ただし、これに限定されず、専用アプリをインストールすることなく、所定のウェブサイトにアクセスし、所定のログイン操作を行うことで本サービスを利用できるようにしてもよい。 For example, in the above-described embodiment, the product provider terminal 2 and the product distributor terminal 3 are each activated by activating the dedicated application installed on each of the product provider terminal 2 and the product distributor terminal 3. You can use this service at. However, the present invention is not limited to this, and the service may be made available by accessing a predetermined website and performing a predetermined login operation without installing a dedicated application.
 また、上述の実施形態では、明確に言及はしてはいないが、ギフトとして採用される商品には、IoTの技術が応用されてもよい。
 具体的に例えば、ギフト受取者Bが受け取ったギフトが冷蔵庫(図示せず)であった場合、その冷蔵庫に保存されている食品等を判別するセンサ等を搭載する等してもよい。
 そして、例えば、冷蔵庫に保存されていた牛乳がなくなった場合には、その旨がギフトを贈る者(例えば利用者M)等に伝達されて、次回贈るギフトの選択に考慮できるようにしてもよい。
Further, although not explicitly mentioned in the above-described embodiment, the IoT technology may be applied to a product adopted as a gift.
Specifically, for example, when the gift received by the gift recipient B is a refrigerator (not shown), a sensor or the like for discriminating food or the like stored in the refrigerator may be mounted.
Then, for example, when the milk stored in the refrigerator is exhausted, that fact may be communicated to the gift giver (for example, user M) so that the next gift can be selected. ..
 また例えば、ギフト商品リストに掲載される商品には、役務の提供を受ける権利が含まれていてもよい。例えばレストランの食事券、旅行券、コンサートチケットは、いずれもギフト商品リストに掲載され得る商品の一例である。つまり、本発明における「アイテム」は、有体物である商品と、役務の提供を受ける権利のように無体物である商品とのいずれをも包含する概念として用いられる。 Also, for example, the products listed in the gift product list may include the right to receive services. For example, restaurant meal tickets, travel tickets, and concert tickets are all examples of products that can be included in the gift product list. That is, the "item" in the present invention is used as a concept including both a tangible product and an intangible product such as the right to receive services.
 また、図5に示すプラットフォームサーバ1のハードウェア構成は、本発明の目的を達成するための例示に過ぎず、特に限定されない。 Further, the hardware configuration of the platform server 1 shown in FIG. 5 is merely an example for achieving the object of the present invention, and is not particularly limited.
 また、図6に示す機能ブロック図は、例示に過ぎず、特に限定されない。即ち、上述した一連の処理を全体として実行できる機能が情報処理システムに備えられていれば足り、この機能を実現するためにどのような機能ブロックを用いるのかは、特に図6の例に限定されない。 Further, the functional block diagram shown in FIG. 6 is merely an example and is not particularly limited. That is, it suffices if the information processing system is provided with a function capable of executing the above-mentioned series of processes as a whole, and what kind of functional block is used to realize this function is not particularly limited to the example of FIG. ..
 また、機能ブロックの存在場所も、図6に限定されず、任意でよい。
 また、1つの機能ブロックは、ハードウェア単体で構成してもよいし、ソフトウェア単体で構成してもよいし、それらの組み合わせで構成してもよい。
Further, the location of the functional block is not limited to FIG. 6, and may be arbitrary.
Further, one functional block may be configured by a single piece of hardware, a single piece of software, or a combination thereof.
 各機能ブロックの処理をソフトウェアにより実行させる場合には、そのソフトウェアを構成するプログラムが、コンピュータ等にネットワークや記録媒体からインストールされる。
 コンピュータは、専用のハードウェアに組み込まれているコンピュータであってもよい。また、コンピュータは、各種のプログラムをインストールすることで、各種の機能を実行することが可能なコンピュータ、例えばプラットフォームサーバの他汎用のスマートフォンやパーソナルコンピュータであってもよい。
When the processing of each functional block is executed by software, the programs constituting the software are installed in a computer or the like from a network or a recording medium.
The computer may be a computer embedded in dedicated hardware. Further, the computer may be a computer capable of executing various functions by installing various programs, for example, a general-purpose smartphone or a personal computer in addition to a platform server.
 このようなプログラムを含む記録媒体は、各ユーザにプログラムを提供するために装置本体とは別に配布される、リムーバブルメディアにより構成されるだけではなく、装置本体に予め組み込まれた状態で各ユーザに提供される記録媒体等で構成される。 The recording medium containing such a program is not only composed of removable media, which is distributed separately from the main body of the device to provide the program to each user, but also is preliminarily incorporated in the main body of the device to each user. It is composed of the provided recording media and the like.
 なお、本明細書において、記録媒体に記録されるプログラムを記述するステップは、その順序に添って時系列的に行われる処理はもちろん、必ずしも時系列的に処理されなくとも、並列的或いは個別に実行される処理をも含むものである。 In this specification, the steps for describing a program to be recorded on a recording medium are not only processed in chronological order but also in parallel or individually, even if they are not necessarily processed in chronological order. It also includes the processing to be executed.
 また、本明細書において、システムの用語は、複数の装置や複数の手段等より構成される全体的な装置を意味するものである。 Further, in the present specification, the term of the system means an overall device composed of a plurality of devices, a plurality of means, and the like.
 以上まとめると、本発明が適用される情報処理システムは、次のような構成を取れば足り、各種各様な実施形態を取ることができる。
 即ち、本発明が適用される情報処理システム(例えば、図3の情報処理システム)は、
 商品又は役務を商品等として商品等を提供する商品等提供者により管理される第1情報処理装置(例えば、図3の商品等提供者端末2)と、
 前記商品を流通させる商品等流通者により管理される第2情報処理装置(例えば、図3の商品等流通者端末3)と、
 前記第1情報処理装置及び前記第2情報処理装置の夫々と通信をする第3情報処理装置(例えば、図3のプラットフォームサーバ1)と、
 を含む情報処理システムにおいて、
 前記第1情報処理装置は、
  前記商品等に関する情報を商品等情報として、前記第3情報処理装置に登録依頼をする登録依頼手段(例えば、図5の登録依頼部51)と、
  前記商品等が顧客に受注されたことを示す情報が受注情報として、前記第3情報処理装置から提供されてきた場合、当該受注情報を取得する受注情報取得手段(例えば、図5の受注情報取得部52)と、
  前記受注情報に基づいて、前記商品等の顧客への提供の制御を実行する商品等提供手段(例えば、図5の商品等提供制御部53)と、
 を備え、
 前記第2情報処理装置は、
  前記第3情報処理装置からの前記商品等情報の提示依頼に基づいて、当該商品等情報を、前記商品等の譲渡を受ける候補者である譲受候補人に提示する提示手段(例えば、図5の提示部81)と、
  前記譲受候補人のうち所定の者に対して、前記商品等の譲渡の受注を受付ける受注受付手段(例えば、図5の受注受付部82)と、
  前記所定の者を前記顧客として前記受注情報を生成して、前記第3情報処理装置に提供する受注情報生成手段(例えば、図5の受注情報生成部83)と、
 を備え、
 前記第3情報処理装置は、
  前記第1情報処理装置からの前記登録依頼に基づいて、前記商品等情報を登録する登録手段(例えば、図5の登録部61)と、
  前記商品等情報の提示依頼を前記第2情報処理装置にする提示依頼手段(例えば、図5の提示依頼部62)と、
  前記商品等情報の前記受注情報を前記第2情報処理装置から取得して前記第1情報処理装置に提供する受注情報伝達手段(例えば、図5の受注情報伝達部63)と、
 を備えれば足りる。
 これにより、商品等提供者から提供される商品等の販路を拡大し、その結果商品等の新たな顧客層を獲得することができる。
In summary, the information processing system to which the present invention is applied suffices to have the following configuration, and various embodiments can be taken.
That is, the information processing system to which the present invention is applied (for example, the information processing system of FIG. 3) is
A first information processing device (for example, the product or the like provider terminal 2 in FIG. 3) managed by the product or the like provider who provides the goods or the like with the goods or services as the goods or the like.
A second information processing device managed by a product or the like distributor that distributes the product (for example, the product or the like distributor terminal 3 in FIG. 3) and
A third information processing device (for example, the platform server 1 in FIG. 3) that communicates with the first information processing device and the second information processing device, respectively.
In information processing systems including
The first information processing device is
Registration request means (for example, registration request unit 51 in FIG. 5) for requesting registration to the third information processing apparatus using information about the product or the like as product information.
When the information indicating that the product or the like has been ordered by the customer is provided as order information from the third information processing apparatus, the order information acquisition means for acquiring the order information (for example, order information acquisition in FIG. 5). Part 52) and
A product or the like providing means (for example, a product or the like providing control unit 53 in FIG. 5) that controls the provision of the product or the like to a customer based on the order information.
Equipped with
The second information processing device is
A presentation means (for example, FIG. 5) in which the product information is presented to a transfer candidate who is a candidate to receive the product transfer based on the product information presentation request from the third information processing apparatus. Presentation section 81) and
An order receiving means (for example, an order receiving unit 82 in FIG. 5) for accepting an order for the transfer of the product or the like to a predetermined person among the transfer candidates.
An order information generation means (for example, an order information generation unit 83 in FIG. 5) that generates the order information with the predetermined person as the customer and provides the order information to the third information processing apparatus.
Equipped with
The third information processing device is
Based on the registration request from the first information processing device, a registration means for registering the product or the like information (for example, the registration unit 61 in FIG. 5) and
A presentation request means (for example, a presentation request unit 62 in FIG. 5) for making a presentation request for information such as products to the second information processing apparatus, and
An order information transmission means (for example, an order information transmission unit 63 in FIG. 5) that acquires the order information of the product or the like information from the second information processing apparatus and provides the order information to the first information processing apparatus.
It is enough to prepare.
As a result, it is possible to expand the sales channels of the products and the like provided by the product and the like providers, and as a result, acquire a new customer base of the products and the like.
 前記第2情報処理装置又は第3情報処理装置は、
  前記商品等をギフトとして贈る第1の人に対して、前記商品等を前記ギフトとして貰う権利を有することを示す情報を権利情報として、当該権利情報を発行する発行手段(例えば、図5の提示依頼部62)と、
 をさらに備え、
 前記第2情報処理装置は、
  前記第1の人から前記権利情報が提供された第2の人が操作する第4情報処理装置に対する操作により、当該権利情報の入力を受付ける権利情報受付手段、
 を備え、
 前記第2情報処理装置において、
  前記提示手段は、前記権利情報の入力が受け付けられた場合、前記商品等情報を提示し、
  前記受注情報生成手段は、提示された前記商品等情報が前記第2の人の前記第4情報処理装置に対する操作により選択された場合、前記第2の人を前記顧客として、前記受注情報を生成して前記第3情報処理装置に提供する、ことができる。
The second information processing device or the third information processing device is
Issuing means for issuing the right information (for example, the presentation of FIG. 5) using information indicating that the first person who gives the product or the like as a gift has the right to receive the product or the like as the gift as the right information. Request section 62) and
Further prepare
The second information processing device is
A right information receiving means that accepts input of the right information by operating the fourth information processing apparatus operated by the second person to whom the right information is provided by the first person.
Equipped with
In the second information processing device
When the input of the right information is accepted, the presenting means presents the information such as the product, and the presenting means presents the information such as the product.
When the presented product information is selected by the operation of the second person with respect to the fourth information processing apparatus, the order information generation means generates the order information with the second person as the customer. And can be provided to the third information processing apparatus.
 前記商品等提供者はn(nは1以上の整数値)人存在し、
 前記第3情報処理装置は、
  前記商品等提供者の夫々に関する情報を商品等提供者情報として前記n人毎に管理する商品等提供者管理手段
 をさらに備え、
 前記第3情報処理装置において、
  前記登録手段は、前記商品等情報を前記n人毎に登録し、
  前記提示依頼手段は、前記n人の商品等提供者のうち指定された1人以上の前記商品等情報の前記提示依頼を前記第2情報処理装置にする、ことができる。
There are n (n is an integer value of 1 or more) as the provider of the product or the like.
The third information processing device is
Further provided with a product provider management means that manages information about each of the product providers as product provider information for each of the n persons.
In the third information processing apparatus
The registration means registers the product and the like information for each of the n people, and registers the product and the like information for each n people.
The presentation requesting means can make the presentation request of one or more designated product or the like information among the n product or the like providers to the second information processing apparatus.
 前記商品等流通者はm(mは1以上の整数値)人存在し、
 前記第3情報処理装置は、
  前記商品等流通者の夫々に関する情報を商品等流通者情報として前記m人毎に管理する商品等提供者管理手段
 をさらに備え、
 前記第3情報処理装置において、
  前記提示依頼手段は、前記m人の商品等流通者のうち指定された1人以上の前記第2情報処理装置に対して、前記商品等情報の前記提示依頼をする、ことができる。
There are m (m is an integer value of 1 or more) people who distribute the products, etc.
The third information processing device is
Further equipped with a product provider management means that manages information about each of the product distributors as product distributor information for each m person.
In the third information processing apparatus
The presentation requesting means can request the presentation of the product or the like information to one or more designated second information processing devices among the m-person product or the like distributors.
 1:プラットフォームサーバ、2,2-1乃至2-n:提供者端末、3,3-1乃至3-m:利用者端末、11:CPU、12:ROM、13:RAM、14:バス、15:入出力インターフェース、16:出力部、17:入力部、18:記憶部、19:通信部、20:ドライブ、30:リムーバブルメディア 1: Platform server, 2,2-1 to 2-n: provider terminal, 3,3-1 to 3-m: user terminal, 11: CPU, 12: ROM, 13: RAM, 14: bus, 15 : Input / output interface, 16: Output unit, 17: Input unit, 18: Storage unit, 19: Communication unit, 20: Drive, 30: Removable media

Claims (4)

  1.  商品又は役務を商品等として商品等を提供する商品等提供者により管理される第1情報処理装置と、
     前記商品を流通させる商品等流通者により管理される第2情報処理装置と、
     前記第1情報処理装置及び前記第2情報処理装置の夫々と通信をする第3情報処理装置と、
     を含む情報処理システムにおいて、
     前記第1情報処理装置は、
      前記商品等に関する情報を商品等情報として、前記第3情報処理装置に登録依頼をする登録依頼手段と、
      前記商品等が顧客に受注されたことを示す情報が受注情報として、前記第3情報処理装置から提供されてきた場合、当該受注情報を取得する受注情報取得手段と、
      前記受注情報に基づいて、前記商品等の顧客への提供の制御を実行する商品等提供手段と、
     を備え、
     前記第2情報処理装置は、
      前記第3情報処理装置からの前記商品等情報の提示依頼に基づいて、当該商品等情報を、前記商品等の譲渡を受ける候補者である譲受候補人に提示する提示手段と、
      前記譲受候補人のうち所定の者に対して、前記商品等の譲渡の受注を受付ける受注受付手段と、
      前記所定の者を前記顧客として前記受注情報を生成して、前記第3情報処理装置に提供する受注情報生成手段と、
     を備え、
     前記第3情報処理装置は、
      前記第1情報処理装置からの前記登録依頼に基づいて、前記商品等情報を登録する登録手段と、
      前記商品等情報の提示依頼を前記第2情報処理装置にする提示依頼手段と、
      前記商品等情報の前記受注情報を前記第2情報処理装置から取得して前記第1情報処理装置に提供する受注情報伝達手段と、
     を備える、
     情報処理システム。
    The first information processing device managed by the product provider who provides the product, etc. with the product or service as the product, etc.
    A second information processing device managed by a distributor of products, etc. that distributes the product, and
    A third information processing device that communicates with the first information processing device and the second information processing device, respectively.
    In information processing systems including
    The first information processing device is
    A registration requesting means for requesting registration to the third information processing apparatus using information about the product or the like as product information.
    When the information indicating that the product or the like has been ordered by the customer is provided as the order information from the third information processing apparatus, the order information acquisition means for acquiring the order information and the order information acquisition means.
    A product or the like providing means that controls the provision of the product or the like to a customer based on the order information.
    Equipped with
    The second information processing device is
    A presentation means for presenting the product or the like information to a transfer candidate who is a candidate to receive the transfer of the product or the like based on the presentation request of the product or the like information from the third information processing apparatus.
    An order receiving means for accepting an order for the transfer of the product, etc. to a predetermined person among the transfer candidates.
    An order information generation means that generates the order information with the predetermined person as the customer and provides the third information processing apparatus with the order information generation means.
    Equipped with
    The third information processing device is
    A registration means for registering information such as products based on the registration request from the first information processing device, and
    A presentation request means for making the presentation request of information such as products to the second information processing device, and
    An order information transmission means for acquiring the order information of the product or the like information from the second information processing device and providing the order information to the first information processing device.
    To prepare
    Information processing system.
  2.  前記第2情報処理装置又は第3情報処理装置は、
      前記商品等をギフトとして贈る第1の人に対して、前記商品等を前記ギフトとして貰う権利を有することを示す情報を権利情報として、当該権利情報を発行する発行手段と、
     をさらに備え、
     前記第2情報処理装置は、
      前記第1の人から前記権利情報が提供された第2の人が操作する第4情報処理装置に対する操作により、当該権利情報の入力を受付ける権利情報受付手段、
     を備え、
     前記第2情報処理装置において、
      前記提示手段は、前記権利情報の入力が受け付けられた場合、前記商品等情報を提示し、
      前記受注情報生成手段は、提示された前記商品等情報が前記第2の人の前記第4情報処理装置に対する操作により選択された場合、前記第2の人を前記顧客として、前記受注情報を生成して前記第3情報処理装置に提供する、
     請求項1に記載の情報処理システム。
    The second information processing device or the third information processing device is
    An issuing means for issuing the right information, using information indicating that the first person who gives the product or the like as a gift has the right to receive the product or the like as the gift as the right information.
    Further prepare
    The second information processing device is
    A right information receiving means that accepts input of the right information by operating the fourth information processing apparatus operated by the second person to whom the right information is provided by the first person.
    Equipped with
    In the second information processing device
    When the input of the right information is accepted, the presenting means presents the information such as the product, and the presenting means presents the information such as the product.
    When the presented product information is selected by the operation of the second person with respect to the fourth information processing apparatus, the order information generation means generates the order information with the second person as the customer. And provide it to the third information processing apparatus.
    The information processing system according to claim 1.
  3.  前記商品等提供者はn(nは1以上の整数値)人存在し、
     前記第3情報処理装置は、
      前記商品等提供者の夫々に関する情報を商品等提供者情報として前記n人毎に管理する商品等提供者管理手段
     をさらに備え、
     前記第3情報処理装置において、
      前記登録手段は、前記商品等情報を前記n人毎に登録し、
      前記提示依頼手段は、前記n人の商品等提供者のうち指定された1人以上の前記商品等情報の前記提示依頼を前記第2情報処理装置にする、
     請求項1又は2に記載の情報処理システム。
    There are n (n is an integer value of 1 or more) as the provider of the product or the like.
    The third information processing device is
    Further provided with a product provider management means that manages information about each of the product providers as product provider information for each of the n persons.
    In the third information processing apparatus
    The registration means registers the product and the like information for each of the n people, and registers the product and the like information for each of the n people.
    The presentation requesting means makes the presentation request of the product or the like information of one or more designated one or more of the n product or the like providers into the second information processing apparatus.
    The information processing system according to claim 1 or 2.
  4.  前記商品等流通者はm(mは1以上の整数値)人存在し、
     前記第3情報処理装置は、
      前記商品等流通者の夫々に関する情報を商品等流通者情報として前記m人毎に管理する商品等提供者管理手段
     をさらに備え、
     前記第3情報処理装置において、
      前記提示依頼手段は、前記m人の商品等流通者のうち指定された1人以上の前記第2情報処理装置に対して、前記商品等情報の前記提示依頼をする、
     請求項1乃至3のうち何れか1項に記載の情報処理システム。
    There are m (m is an integer value of 1 or more) people who distribute the products, etc.
    The third information processing device is
    Further equipped with a product provider management means that manages information about each of the product distributors as product distributor information for each m person.
    In the third information processing apparatus
    The presentation requesting means requests the presentation of the product information to one or more designated second information processing devices among the m product distributors.
    The information processing system according to any one of claims 1 to 3.
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JP7432648B2 (en) 2022-04-12 2024-02-16 ユーザーライク株式会社 Order management device, order management system, and order management method

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