WO2021051173A1 - Commercial media system for instant purchasing process - Google Patents

Commercial media system for instant purchasing process Download PDF

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Publication number
WO2021051173A1
WO2021051173A1 PCT/BR2019/050400 BR2019050400W WO2021051173A1 WO 2021051173 A1 WO2021051173 A1 WO 2021051173A1 BR 2019050400 W BR2019050400 W BR 2019050400W WO 2021051173 A1 WO2021051173 A1 WO 2021051173A1
Authority
WO
WIPO (PCT)
Prior art keywords
codes
digital
media
media system
instant
Prior art date
Application number
PCT/BR2019/050400
Other languages
French (fr)
Portuguese (pt)
Inventor
Geraldo SOARES COELHO
Original Assignee
Soares Coelho Geraldo
Priority date (The priority date is an assumption and is not a legal conclusion. Google has not performed a legal analysis and makes no representation as to the accuracy of the date listed.)
Filing date
Publication date
Application filed by Soares Coelho Geraldo filed Critical Soares Coelho Geraldo
Priority to PCT/BR2019/050400 priority Critical patent/WO2021051173A1/en
Publication of WO2021051173A1 publication Critical patent/WO2021051173A1/en

Links

Classifications

    • G—PHYSICS
    • G06—COMPUTING; CALCULATING OR COUNTING
    • G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q20/00—Payment architectures, schemes or protocols
    • G06Q20/30—Payment architectures, schemes or protocols characterised by the use of specific devices or networks
    • G06Q20/32—Payment architectures, schemes or protocols characterised by the use of specific devices or networks using wireless devices
    • G06Q20/327—Short range or proximity payments by means of M-devices
    • G06Q20/3276—Short range or proximity payments by means of M-devices using a pictured code, e.g. barcode or QR-code, being read by the M-device
    • G—PHYSICS
    • G06—COMPUTING; CALCULATING OR COUNTING
    • G06K—GRAPHICAL DATA READING; PRESENTATION OF DATA; RECORD CARRIERS; HANDLING RECORD CARRIERS
    • G06K19/00—Record carriers for use with machines and with at least a part designed to carry digital markings
    • G06K19/06—Record carriers for use with machines and with at least a part designed to carry digital markings characterised by the kind of the digital marking, e.g. shape, nature, code
    • G—PHYSICS
    • G06—COMPUTING; CALCULATING OR COUNTING
    • G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q20/00—Payment architectures, schemes or protocols
    • G06Q20/08—Payment architectures
    • G06Q20/12—Payment architectures specially adapted for electronic shopping systems
    • G06Q20/123—Shopping for digital content
    • H—ELECTRICITY
    • H04—ELECTRIC COMMUNICATION TECHNIQUE
    • H04N—PICTORIAL COMMUNICATION, e.g. TELEVISION
    • H04N1/00—Scanning, transmission or reproduction of documents or the like, e.g. facsimile transmission; Details thereof
    • H04N1/32—Circuits or arrangements for control or supervision between transmitter and receiver or between image input and image output device, e.g. between a still-image camera and its memory or between a still-image camera and a printer device

Definitions

  • [001] Refers to the present invention, which falls within the field of systems for purchase and electronic commerce, to a commercial media system (“M-commerce”) that allows to execute an instant and secure purchase process through reading 2D codes, arranged in the most varied media vehicles, in a specific application.
  • M-commerce commercial media system
  • the different media do not have an instant and totally secure purchase mechanism, precisely because the disclosures direct to physical addresses (stores) or links to the websites of each company, which are not always reliable and are subject to misdemeanors such as credit card cloning, for example.
  • the aforementioned 2D codes can be QR code, Data Matrix, PDF 147, or similar. These codes can be placed in the most diverse media such as: Catalog, Outdoor, Busdoor, Electronic panels, SmartTV, Game Devices, Newspaper and other printed media, videos and images, CD / DVD, except only the audio media that do not allow the consolidation of a 2D code.
  • Regarding the protection contained in the 2D code it is explained that it is digitally signed by the company responsible for the commercial media system and the company that supplies the product, and both are encrypted with several layers of security, generating, therefore, unique and specific codes for each product. These codes allow the ability to sell instantly by reading an interrelated application that promotes the direct link to the purchase.
  • the selling company must register with the supplier of the commercial media system, having the minimum criteria for digital certification, for the release and issuance of codes for its products and / or services. And, the supplier of this commercial media system, is responsible for promoting the connection with financial institutions (banks) to consolidate payments in a secure manner.

Landscapes

  • Engineering & Computer Science (AREA)
  • Business, Economics & Management (AREA)
  • Theoretical Computer Science (AREA)
  • Accounting & Taxation (AREA)
  • General Physics & Mathematics (AREA)
  • Physics & Mathematics (AREA)
  • General Business, Economics & Management (AREA)
  • Strategic Management (AREA)
  • Computer Networks & Wireless Communication (AREA)
  • Finance (AREA)
  • Multimedia (AREA)
  • Signal Processing (AREA)
  • Management, Administration, Business Operations System, And Electronic Commerce (AREA)

Abstract

The present invention, which pertains to the field of e-commerce and purchasing systems, relates to a commercial media system ("M-commerce") that enables execution of an instant secure purchase process by reading 2D codes in a specific application, said codes being provided in a wide range of media vehicles, including printed media and digital media. These codes are generated in signature layers using digital certification associated with encryption, thereby creating various layers of security that result in a smart code for each product or service, containing hundreds of protected data, with a view to fostering secure digital purchasing. The system requires a register of vendor companies with minimum digital certification requirements for issuing 2D codes for their products and/or services, and also promoting the direct link with financial institutions to transact the related payments.

Description

SISTEMA DE MÍDIA COMERCIAL PARA PROCESSO DE COMPRA COMMERCIAL MEDIA SYSTEM FOR PURCHASE PROCESS
INSTANTÂNEO SNAPSHOT
[001] Refere-se a presente invenção, que se insere no campo dos sistemas para compra e comércio eletrónico, a um sistema de mídia comercial (“M- commerce”) que permite executar um processo de compra instantâneo e seguro por meio da leitura de códigos 2D, dispostos nos mais variados veículos midiáticos, em aplicativo específico. [001] Refers to the present invention, which falls within the field of systems for purchase and electronic commerce, to a commercial media system (“M-commerce”) that allows to execute an instant and secure purchase process through reading 2D codes, arranged in the most varied media vehicles, in a specific application.
[002] Atualmente, a maneira mais utilizada para incitar a comercialização por meio das mídias, se configura como uma simples divulgação que direciona o consumidor a um site específico no qual é necessário executar todo o processo de busca do produto, inserção dos dados para pagamento, dentre outros pormenores para finalizar a compra. [002] Currently, the most used way to incite commercialization through the media, is configured as a simple disclosure that directs the consumer to a specific website in which it is necessary to perform the entire process of searching for the product, inserting the data for payment. , among other details to finalize the purchase.
[003] Ou seja, as diferentes mídias não possuem um mecanismo de compra instantânea e totalmente seguro, justamente porque as divulgações direcionam à endereços físicos (lojas) ou links dos sites de cada empresa, que nem sempre são confiáveis e estão sujeitos à contravenções como a clonagem do cartão de crédito, por exemplo. [003] That is, the different media do not have an instant and totally secure purchase mechanism, precisely because the disclosures direct to physical addresses (stores) or links to the websites of each company, which are not always reliable and are subject to misdemeanors such as credit card cloning, for example.
[004] Com o intuito de desenvolver soluções para a ineficiência de tais sistemas comerciais, desenvolve-se este sistema de mídia comercial que permite um processo de compra instantâneo, por meio da leitura de códigos 2D, em aplicativo específico, sendo que estes códigos 2D são gerados em camadas de assinatura por meio de certificação digital associada a criptografia, tornando-se um código inteligente com centenas de informações protegidas pelos mecanismos criptográficos. [004] In order to develop solutions for the inefficiency of such commercial systems, this commercial media system has been developed which allows an instant purchase process, through the reading of 2D codes, in a specific application, these 2D codes being they are generated in signature layers through digital certification associated with cryptography, becoming an intelligent code with hundreds of information protected by cryptographic mechanisms.
[005] Os códigos 2D supracitados podem ser QR code, Data Matrix, PDF 147, ou outro similar. Estes códigos podem ser colocados nas mais diversas mídias tais como: Catálogo, Outdoor, Busdoor, Painéis eletrónicos, SmartTV, Dispositivos de Games, Jornal e demais mídias impressas, vídeos e imagens, CD/DVD, excetuando-se somente as mídias de áudio que não permitem a consolidações de um código 2D. [006] No que se refere à proteção contida no código 2D, explica-se que o mesmo é assinado digitalmente pela empresa responsável pelo sistema de mídia comercial e pela empresa fornecedora do produto, e ambos são criptografados com várias camadas de segurança, gerando, portanto, códigos únicos e específicos para cada produto. Estes códigos permitem a capacidade de venda instantânea por meio da leitura de um aplicativo inter-relacionado que promove a ligação direta para a compra. [005] The aforementioned 2D codes can be QR code, Data Matrix, PDF 147, or similar. These codes can be placed in the most diverse media such as: Catalog, Outdoor, Busdoor, Electronic panels, SmartTV, Game Devices, Newspaper and other printed media, videos and images, CD / DVD, except only the audio media that do not allow the consolidation of a 2D code. [006] Regarding the protection contained in the 2D code, it is explained that it is digitally signed by the company responsible for the commercial media system and the company that supplies the product, and both are encrypted with several layers of security, generating, therefore, unique and specific codes for each product. These codes allow the ability to sell instantly by reading an interrelated application that promotes the direct link to the purchase.
[007] A empresa vendedora tem que realizar um cadastro com o fornecedor do sistema de mídia comercial, possuindo os mínimos critérios de certificação digital, para liberação e emissão dos códigos para os seus produtos e/ou serviços. E, o fornecedor deste sistema de mídia comercial, é o responsável por promover a ligação com as instituições financeiras (bancos) para consolidação dos pagamentos de forma segura. [007] The selling company must register with the supplier of the commercial media system, having the minimum criteria for digital certification, for the release and issuance of codes for its products and / or services. And, the supplier of this commercial media system, is responsible for promoting the connection with financial institutions (banks) to consolidate payments in a secure manner.
[008] É importante ressaltar que, somente o aplicativo especificamente desenvolvido para a leitura desses códigos promove a interpretação correta e validação, e, por conseguinte, o direcionamento do consumidor para efetuar a sua compra online em questão de poucos minutos, ou até segundos. [008] It is important to note that only the application specifically developed for reading these codes promotes the correct interpretation and validation, and, therefore, directing the consumer to make their purchase online in a matter of minutes, or even seconds.

Claims

REIVINDICAÇÕES
1) SISTEMA DE MÍDIA COMERCIAL PARA PROCESSO DE COMPRA INSTANTÂNEO caracterizado por possibilitar instantaneamente a compra de produtos e serviços, com códigos 2D associados, por meio da leitura destes códigos únicos em aplicativo específico, expostos tanto em mídias impressas como em mídias digitais, e, gerados em camadas de assinaturas por meio de certificação digital associada a criptografia com várias camadas de segurança, sendo, portanto, um código inteligente com centenas de informações protegidas para promover uma compra digital segura. 1) COMMERCIAL MEDIA SYSTEM FOR INSTANT PURCHASE PROCESS characterized by instantly enabling the purchase of products and services, with associated 2D codes, by reading these unique codes in a specific application, exposed both in print and digital media, and, generated in layers of signatures by means of digital certification associated with encryption with several layers of security, being, therefore, an intelligent code with hundreds of protected information to promote a secure digital purchase.
2) SISTEMA DE MÍDIA COMERCIAL PARA PROCESSO DE COMPRA INSTANTÂNEO, de acordo com a reivindicação 1 , caracterizado por exigir um cadastro das empresas vendedoras, com requisitos mínimos de certificação digital, para liberação dos códigos 2D para seus produtos e/ou serviços, bem como, promovendo o link direto com as instituições financeiras para execução dos pagamentos devidos. 2) COMMERCIAL MEDIA SYSTEM FOR INSTANT PURCHASE PROCESS, according to claim 1, characterized by requiring a registration of the selling companies, with minimum requirements for digital certification, for the release of 2D codes for their products and / or services, as well as , promoting a direct link with financial institutions for the execution of payments due.
PCT/BR2019/050400 2019-09-16 2019-09-16 Commercial media system for instant purchasing process WO2021051173A1 (en)

Priority Applications (1)

Application Number Priority Date Filing Date Title
PCT/BR2019/050400 WO2021051173A1 (en) 2019-09-16 2019-09-16 Commercial media system for instant purchasing process

Applications Claiming Priority (1)

Application Number Priority Date Filing Date Title
PCT/BR2019/050400 WO2021051173A1 (en) 2019-09-16 2019-09-16 Commercial media system for instant purchasing process

Publications (1)

Publication Number Publication Date
WO2021051173A1 true WO2021051173A1 (en) 2021-03-25

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Citations (3)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
US8699087B2 (en) * 2009-01-30 2014-04-15 Sharp Kabushiki Kaisha Image generating apparatus, image processing apparatus, image forming apparatus, and recording medium
US20150269556A9 (en) * 2012-07-23 2015-09-24 Sumit Duggal Mobile application for identifying and purchasing goods and services using mobile device in-built camera
KR20170072093A (en) * 2015-12-16 2017-06-26 서철욱 System for purchasing/delivering goods immediately using leaflet advertisement

Patent Citations (3)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
US8699087B2 (en) * 2009-01-30 2014-04-15 Sharp Kabushiki Kaisha Image generating apparatus, image processing apparatus, image forming apparatus, and recording medium
US20150269556A9 (en) * 2012-07-23 2015-09-24 Sumit Duggal Mobile application for identifying and purchasing goods and services using mobile device in-built camera
KR20170072093A (en) * 2015-12-16 2017-06-26 서철욱 System for purchasing/delivering goods immediately using leaflet advertisement

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