WO2019104876A1 - Procédé et système de poussée de produit d'assurance, terminal, terminal client et support d'informations - Google Patents

Procédé et système de poussée de produit d'assurance, terminal, terminal client et support d'informations Download PDF

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Publication number
WO2019104876A1
WO2019104876A1 PCT/CN2018/076076 CN2018076076W WO2019104876A1 WO 2019104876 A1 WO2019104876 A1 WO 2019104876A1 CN 2018076076 W CN2018076076 W CN 2018076076W WO 2019104876 A1 WO2019104876 A1 WO 2019104876A1
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WO
WIPO (PCT)
Prior art keywords
color page
insurance product
product
instruction
editing
Prior art date
Application number
PCT/CN2018/076076
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English (en)
Chinese (zh)
Inventor
张四洋
李忠臻
Original Assignee
平安科技（深圳）有限公司
Priority date (The priority date is an assumption and is not a legal conclusion. Google has not performed a legal analysis and makes no representation as to the accuracy of the date listed.)
Filing date
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Publication of WO2019104876A1 publication Critical patent/WO2019104876A1/fr

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Classifications

    • G—PHYSICS
    • G06—COMPUTING; CALCULATING OR COUNTING
    • G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q40/00—Finance; Insurance; Tax strategies; Processing of corporate or income taxes
    • G06Q40/08—Insurance
    • G—PHYSICS
    • G06—COMPUTING; CALCULATING OR COUNTING
    • G06F—ELECTRIC DIGITAL DATA PROCESSING
    • G06F40/00—Handling natural language data
    • G06F40/10—Text processing
    • G06F40/103—Formatting, i.e. changing of presentation of documents
    • G06F40/106—Display of layout of documents; Previewing
    • G—PHYSICS
    • G06—COMPUTING; CALCULATING OR COUNTING
    • G06F—ELECTRIC DIGITAL DATA PROCESSING
    • G06F40/00—Handling natural language data
    • G06F40/10—Text processing
    • G06F40/103—Formatting, i.e. changing of presentation of documents
    • G06F40/117—Tagging; Marking up; Designating a block; Setting of attributes
    • G—PHYSICS
    • G06—COMPUTING; CALCULATING OR COUNTING
    • G06F—ELECTRIC DIGITAL DATA PROCESSING
    • G06F40/00—Handling natural language data
    • G06F40/10—Text processing
    • G06F40/166—Editing, e.g. inserting or deleting
    • G06F40/186—Templates
    • H—ELECTRICITY
    • H04—ELECTRIC COMMUNICATION TECHNIQUE
    • H04L—TRANSMISSION OF DIGITAL INFORMATION, e.g. TELEGRAPHIC COMMUNICATION
    • H04L67/00—Network arrangements or protocols for supporting network services or applications
    • H04L67/50—Network services
    • H04L67/55—Push-based network services

Definitions

  • the present application relates to the field of information interaction technologies, and in particular, to a method, system, terminal, client terminal, and storage medium for pushing an insurance product.
  • the main purpose of the present application is to provide a method for pushing insurance products, which aims to improve the safety and interactivity of insurance products in sales.
  • the method for pushing an insurance product proposed by the present application is for a terminal, and the pushing method includes the following steps:
  • the color page editing window pops up on the display interface of the terminal
  • the color page picture is pushed to the cloud or the client terminal to realize online transaction and instant interaction of the insurance product.
  • the step of popping up the color page editing window on the display interface of the terminal includes:
  • a color page editing instruction is generated, and a color page editing window is popped up on the display interface.
  • the step of acquiring an editing operation in the color page editing window to generate a corresponding product color page includes:
  • the step of saving the product color page as a color page image with an identification code includes:
  • the preview prompt is output
  • the link address corresponding to the insurance product is generated according to a preset encoding rule, or the communication address corresponding to the insurance product corresponding link address and the employee authentication information is encoded according to a preset.
  • the rule generates an identification code and saves the product color page as a color page picture with the identification code.
  • the color page picture is pushed to the cloud or the client terminal to implement the transaction and instant interaction of the insurance product, including:
  • the color page picture is pushed to the cloud or the client terminal according to the sharing instruction to realize online transaction and instant interaction of the insurance product.
  • the present application further provides a terminal, the terminal including a first memory, a first processor, and a push program of the first insurance product stored in the first memory and running on the first processor, the first The step of pushing the insurance product as described above when the push program of the insurance product is executed by the first processor.
  • the present application also provides a client terminal including a second memory, a second processor, and a push program of a second insurance product stored in the second memory and running on the second processor, When the push program of the second insurance product is executed by the second processor, the following operations are implemented:
  • a voice or vibration prompt is output.
  • the application also proposes a push system for an insurance product, the push system of the insurance product comprising:
  • the terminal as described above performs editing and pushing of the color page picture with the identification code
  • the client terminal as described above implements transaction and instant interaction of the insurance product according to the color page picture pushed by the terminal.
  • the present application also proposes a storage medium storing a push program of an insurance product, the push program of the insurance product being executed by the processor to implement the steps of the push method of the insurance product as described above.
  • the push method, system, terminal, client terminal and storage medium of the insurance product of the present application are used for executing editing and pushing of the color page picture with the identification code in the terminal, so as to realize online transaction and instant interaction of the insurance product in the client terminal.
  • the specific operation is: when receiving the color page editing instruction, popping up the color page editing window on the display interface of the terminal, obtaining an editing operation in the color page editing window, generating a corresponding product color page, and then receiving a preview instruction After that, the product color page is saved as a color page image with an identification code, and finally, when receiving the sharing instruction, the color page image is pushed to the cloud or the client terminal to realize online transaction and instant interaction of the insurance product.
  • the pushing method of the insurance product avoids the link address of the existing insurance product by editing the insurance product into a color page picture with an identification code, and then pushing the color picture picture to the cloud or the client terminal to realize online transaction of the insurance product, thereby avoiding the link address of the existing insurance product.
  • the possibility of being tampered with during the forwarding process improves the security of the insurance product in the network sales, and the instant interaction with the business personnel can be realized through the color page picture, so that the user can consult relevant professional knowledge and improve the customer and the business personnel. Interactivity between.
  • FIG. 1 is a flow chart of an embodiment of a method for pushing an insurance product according to the present application
  • step S10 in FIG. 1 is a specific flowchart of step S10 in FIG. 1;
  • step S20 in FIG. 1 is a specific flowchart of step S20 in FIG. 1;
  • step S30 in FIG. 1 is a specific flowchart of step S30 in FIG. 1;
  • FIG. 5 is a specific flowchart of step S40 in FIG. 1;
  • FIG. 6 is a schematic structural diagram of an embodiment of a push system for an insurance product according to the present application.
  • FIG. 7 is a schematic structural diagram of a terminal according to an embodiment of the present application.
  • FIG. 8 is a schematic structural diagram of an embodiment of a client terminal according to the present application.
  • the terminal can be implemented in various forms.
  • the terminal described in this application may include, for example, a mobile phone, a tablet, a laptop, a palmtop, a personal digital assistant (Personal) Digital Assistant, PDA), Portable Media Player (Portable Media) Player, PMP), navigation device, wearable device, smart bracelet, pedometer, etc.
  • PDA Personal digital assistant
  • PMP Portable Media Player
  • navigation device wearable device, smart bracelet, pedometer, etc.
  • the terminal will be described as an example, and those skilled in the art will understand that the configuration according to the embodiment of the present application can be applied to a terminal of a fixed type in addition to an element particularly for mobile purposes.
  • the terminal 300 may include a first processor 3001, such as a CPU, a network interface 3004, a user interface 3003, a first memory 3005, and a communication bus 3002.
  • the communication bus 3002 is used to implement connection communication between these components.
  • FIG. 1 does not constitute a limitation to terminal 300, and may include more or fewer components than those illustrated, or some components may be combined, or different component arrangements.
  • the main solution of the embodiment of the present application is: when receiving the color page editing instruction, popping up the color page editing window on the display interface of the terminal, obtaining an editing operation in the color page editing window, generating a corresponding product color page, and then After receiving the preview instruction, the product color page is saved as a color page picture with an identification code, and finally, when receiving the sharing instruction, the color page picture is pushed to the cloud or the client terminal to realize the online of the insurance product. Trading and instant interaction.
  • a first memory 3005 as a computer storage mechanism may include an operating system, a wireless communication module, and a push program of an insurance product.
  • the network interface 3004 of the terminal 300 is mainly used to connect to the background server or the big data cloud, and performs data communication with the background server or the big data cloud;
  • the user structure 3003 is mainly used to connect the user end with the user. Data communication;
  • the color page editing window pops up on the display interface of the terminal
  • the color page picture is pushed to the cloud or the client terminal to realize online transaction and instant interaction of the insurance product.
  • the first processor 3001 may further invoke a push program of the first insurance product stored in the first memory 3005 to perform the following operations:
  • a color page editing instruction is generated, and a color page editing window is popped up on the display interface.
  • the first processor 3001 may further invoke a push program of the first insurance product stored in the first memory 3005 to perform the following operations:
  • the first processor 3001 may further invoke a push program of the first insurance product stored in the first memory 3005 to perform the following operations:
  • the preview prompt is output
  • the link address corresponding to the insurance product is generated according to a preset encoding rule, or the communication address corresponding to the insurance product corresponding link address and the employee authentication information is encoded according to a preset.
  • the rule generates an identification code and saves the product color page as a color page picture with the identification code.
  • the first processor 3001 may further invoke a push program of the first insurance product stored in the first memory 3005 to perform the following operations:
  • the color page picture is pushed to the cloud or the client terminal according to the sharing instruction to realize online transaction and instant interaction of the insurance product.
  • the application further proposes a method for pushing an insurance product.
  • FIG. 1 is a flow chart of an embodiment of a method for pushing an insurance product according to the present application.
  • the pushing method of the insurance product includes the following steps:
  • the service personnel can perform color page editing on the responsible insurance product based on the terminal (such as the PC end or the mobile terminal), and the terminal can obtain the operation when the business personnel perform the operation.
  • the editing operation or the preset action performed by the salesperson for example, when the salesperson opens the color page editing application on the terminal such as a computer, a mobile phone or a tablet, the terminal generates a color page editing instruction when acquiring the corresponding startup operation of the salesperson.
  • the color page in the color page database is called according to the preset program, and a color page editing window including different types of color page information is popped up, so that the salesperson selects a color page of a desired type to edit the content of the insurance product and the personal information.
  • the color page editing prompting program may be started, and the salesperson is prompted to perform the color page editing operation. If the salesperson sells the health insurance product, the salesperson is working on the coloring page.
  • the theme name of the color page can be edited first (such as “Ping An E-Life Insurance”), then the information of the health insurance product is edited into the color page, and the personal identification of the salesperson can be added to the customer.
  • the health insurance product is purchased through the color page, it may be directly linked to the business statistics of the salesperson, where the personal identification includes the name of the salesperson, the work department, the job number, the communication method, and the photo, the insurance product.
  • the information includes the product name, brief description, premium, coverage, commitment description and link address.
  • the preview option can be clicked to preview the edited information of the coloring page, thereby checking whether the editing content has an error, and the terminal is obtained based on the manipulation interface or the peripheral terminal.
  • the generated product color page is processed into a zoom-only image to facilitate verification check of the edited information of the color page editing window, and after confirming that the edited information is correct, the content can be further received.
  • the link address in the insurance product information is generated according to the preset encoding rule to generate an identification code that can be read and read, such as a barcode, a two-dimensional code, etc., and at the same time, in order to facilitate subsequent customers, the customer can directly communicate with the salesperson or promptly.
  • the interaction can also process the information such as the communication mode of the salesperson and the link address of the insurance product into an identifiable read identification code, and finally save the identification code and other information in the color page editing window as being impossible to edit.
  • Color page image to prevent the insurance product's link address from being tampered with during the forwarding process, improving the insurance product The sale of the security.
  • the terminal Save the color page image of the insurance product to the local storage of the terminal, such as the hard disk of the PC or the RAM of the mobile terminal (Read Only) Memory, read-only memory), the terminal will get the save action, based on this, the terminal can push whether to share the prompt of the color page picture, when the salesperson clicks the "share" option by touch or mouse, the terminal will pop up sharing Path information, such as sharing to the cloud or sharing to the client terminal, for example, after editing the insurance product color page using the mobile phone WeChat, the edited information is checked by the preview function, and after the check is correct, the sharing option in the upper right corner is adopted. Perform client terminal forwarding or friend circle (cloud) sharing.
  • other applications may also be used for color page editing, and then the previewed color page image is sent to the cloud or client terminal through the “send to customer option” or other sharing icon of the sharing interface, so that the customer can use the terminal according to the terminal.
  • Pushed color page images enable online trading and instant interaction of insurance products.
  • the method for pushing the insurance product of the embodiment is used for performing editing and pushing of the color page picture with the identification code in the terminal, so as to implement online transaction and instant interaction of the insurance product in the client terminal, the specific operation is: when receiving the color When the page editing instruction is executed, a color page editing window is popped up on the display interface of the terminal, an editing operation in the color page editing window is acquired, a corresponding product color page is generated, and then the product color page is saved after receiving the preview instruction. For the color page picture with the identification code, finally, when receiving the sharing instruction, the color page picture is pushed to the cloud or the client terminal to realize online transaction and instant interaction of the insurance product.
  • the pushing method of the insurance product avoids the link address of the existing insurance product by editing the insurance product into a color page picture with an identification code, and then pushing the color picture picture to the cloud or the client terminal to realize online transaction of the insurance product, thereby avoiding the link address of the existing insurance product.
  • the possibility of being tampered with during the forwarding process improves the security of the insurance product in the network sales, and the instant interaction with the business personnel can be realized through the color page picture, so that the user can consult relevant professional knowledge and improve the customer and the business personnel. Interactivity between.
  • step S10 includes:
  • the color page editing may be started based on an application loaded in the terminal, or may be initiated based on the color page editing program of the terminal, such as writing a click or double-click color page editing program in the first memory of the terminal in advance.
  • the preset operation map starts the control instruction of the color page editing program, or pre-sets the color page editing of the application by clicking or double-clicking the preset operation mapping of the color page editing function of another application in the first memory of the terminal.
  • the control command of the function when the terminal detects that the preset operation is performed on the display interface, outputs a prompt for color page editing based on the preset program, and the prompt may be a text window prompt or a voice prompt.
  • step S20 includes:
  • a plurality of color page types that can be selected are synchronously popped, and the salesperson can be based on a peripheral terminal or terminal such as a mouse.
  • the display interface performs a selection of a color page type, and the terminal retrieves a color page editing template matching the selected color page type in the color page database when acquiring a color page type selection operation in the color page editing window. It is convenient for the salesman to edit the color page picture.
  • S22 Acquire employee authentication information inputting the color page editing template according to the color page editing prompt, obtain the business authority of the employee according to the employee authentication information, and import the insurance product information in the business authority into the color page editing template. ;
  • the color page editing prompting program is started synchronously, prompting the salesperson to input relevant information according to the color page editing prompt, for example, the salesperson inputs the employee according to the color page editing prompt.
  • the terminal synchronously obtains the employee authentication information input to the color page editing template, and further obtains the employee's business authority according to the employee authentication information, and then imports the insurance product information within the scope of the authority into the color page. Edit the template.
  • the color page editing prompting program will continue to prompt to import the communication mode matching the employee authentication information, and finally, the communication mode matching the employee authentication information is detected.
  • the color page editing template is saved as an editable product color page, so as to facilitate subsequent modification or increase the operation of inputting information.
  • step S30 includes:
  • the terminal detects the edited information of the color page editing window in real time, and when it is detected that the required input box of the color page editing window is filled with the information of the editing rule that conforms to the color page editing template, the prompt of whether to preview is output.
  • the editable mode of the current product color page is maintained for the salesperson to modify the edited information of the color page editing window or to increase the information entry.
  • the product color page is processed into a zoom-only picture, so that the salesperson can check the information to ensure the correctness of the information in the product color page.
  • the link address corresponding to the insurance product is generated according to a preset encoding rule, or the communication address corresponding to the link address of the insurance product and the employee authentication information is pre-pressed.
  • the encoding rule generates an identification code, and saves the product color page as a color page image with the identification code.
  • the link address corresponding to the insurance product is generated according to a preset encoding rule, or the communication address corresponding to the insurance product corresponding link address and the employee authentication information is encoded according to a preset code.
  • the rule generates an identification code, and at the same time, the product color page is saved as a color page picture with the identification code, so as to prevent the link address of the insurance product or the contact information of the salesperson from being tampered with during the forwarding process, thereby improving the insurance product in the Security during the push process.
  • step S40 includes:
  • a local scanning program for scanning local storage information every preset time interval may be preset in the system, and a local scanning instruction is generated according to the preset scanning duration of the local scanning program to store information locally. Get it. Save the color page image of the insurance product to the local storage of the terminal, such as the hard disk of the PC or the ROM of the mobile terminal (Read Only In the case of a memory (read only memory), the terminal detects a color page image with an identification code saved to the local memory according to the local scan command, and based on this, the terminal can push a prompt for sharing the color page image.
  • the terminal When the salesperson clicks the “Share” option by touch or mouse, the terminal will pop up the sharing path information, such as sharing to the cloud or sharing to the client terminal. According to different sharing paths selected by the salesperson, the system will generate different sharing instructions. If the information shared to the cloud is received, the first sharing instruction is generated; when the information shared to the client terminal is received, the second sharing instruction is generated.
  • S43 Push the color page picture to the cloud or the client terminal according to the sharing instruction to implement online transaction and instant interaction of the insurance product.
  • the color page picture carrying the insurance product information and the salesperson identification information is pushed to and according to the first sharing instruction or the second sharing instruction.
  • the cloud or the client terminal so that the customer obtains the color page picture based on the cloud or the client terminal, thereby implementing online transaction and instant interaction of the insurance product, thereby avoiding the possibility that the link address of the existing insurance product is tampered with during the forwarding process.
  • the security of the insurance product in the network sales is improved, and the color page picture can be used to realize real-time interaction with the business personnel, so that the user can consult relevant professional knowledge and improve the interaction between the customer and the business person.
  • the above-mentioned storage medium may be a read only memory, a magnetic disk or an optical disk or the like.
  • FIG. 8 is a schematic structural diagram of hardware of a client terminal for implementing various embodiments of the present application.
  • the client terminal 100 may include: a Bluetooth module 101 , a WiFi module 102 , an audio output unit 103 , and an A/V (audio/video).
  • the client terminal structure shown in FIG. 8 does not constitute a limitation to the client terminal, and the client terminal may include more or less components than those illustrated, or combine some components, or different components. Arrangement.
  • the present application further provides a client terminal 100.
  • the client terminal 100 includes a second memory 109, a second processor 110, and is stored in the second memory 109 and runs on the second processor 110.
  • the pushing program of the second insurance product when the pushing program of the second insurance product is executed by the second processor 110, implements the following operations:
  • the client terminal may receive the color page image based on the direct push of the terminal, and further, the client terminal may also obtain the color from the cloud.
  • the page picture for example, is pushed through a WeChat friend circle, a public number, a QQ space, or a microblog.
  • the client terminal pays attention to the WeChat friend circle, the public number, the QQ space, or the Weibo account, the terminal push may be received.
  • the color picture of the WeChat friend circle, the public number, the QQ space, or the Weibo is received, when receiving the color page image with the identification code pushed by the terminal, it is necessary to detect the running status of the client terminal, because the client terminal can be awake
  • the status may also be in a standby state.
  • the read permission of the color page picture may be directly obtained, and the read permission may be performed by the identification terminal reading function loaded on the client terminal.
  • App application acquisition after obtaining the read permission, identifying the identification code in the color page picture, such as receiving the terminal in the WeChat friend circle
  • the identification code may be read by WeChat, or the identification code may be saved to a local memory and then read and read by other applications such as Alipay or Weibo, when the identification code is read.
  • the online transaction of the insurance product is performed based on the link address indicated by the identification code and linked to the transaction interface of the insurance product, and the identification code is preferably a two-dimensional code.
  • the customer when the customer has relevant questions that need to be consulted based on the insurance product, the customer can also perform real-time interaction with the salesperson responsible for the insurance product according to the communication mode in the color picture or the identification code to obtain a better user experience and improve the interaction. Sex.
  • a voice or vibration prompt is output.
  • the client terminal when the terminal pushes the color page picture to the client terminal, the client terminal is in a standby state, and therefore, the client cannot directly obtain the color page picture through the client terminal, in order to improve feedback,
  • the voice or vibration prompt is output, so that the client terminal can realize the online transaction of the insurance product according to the color page picture pushed by the terminal in time.
  • the present application further provides a push system for an insurance product, the push system comprising:
  • the terminal 300 as described above performs editing and pushing of a color page picture with an identification code
  • the client terminal 100 as described above implements transaction and instant interaction of the insurance product according to the color page picture pushed by the terminal.
  • the push system of the insurance product includes a terminal and a client terminal, and the terminal is configured to pop up a color page editing window on the display interface of the terminal when the color page editing instruction is received, to obtain the color page editing
  • the editing operation of the window generates a corresponding product color page, and then, after receiving the preview instruction, saves the product color page as a color page image with an identification code, and finally, when receiving the sharing instruction, the color page image is received Pushed to the client terminal so that the customer can implement online transactions and instant interaction of the insurance product at the client terminal.
  • the insurance product push system edits the insurance product into a color page picture with an identification code, and then pushes the color page picture to the cloud or the client terminal to realize online transaction of the insurance product, thereby avoiding the link address of the existing insurance product.
  • the possibility of being tampered with during the forwarding process improves the security of the insurance product in the network sales, and the instant interaction with the business personnel can be realized through the color page picture, so that the user can consult relevant professional knowledge and improve the customer and the business personnel. Interactivity between.
  • the embodiment of the present application further provides a storage medium storing a push program of the insurance product, and the push program of the insurance product is executed by the processor to implement the step of pushing the insurance product as described above.

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Abstract

La présente invention concerne un procédé et un système de poussée de produit d'assurance, un terminal, un terminal client, ainsi qu'un support d'informations permettant d'éditer et de pousser une image de page en couleur possédant un identifiant au niveau d'un terminal de façon à mettre en œuvre la transaction et l'interaction instantanée en ligne d'un produit d'assurance au niveau d'un terminal client. Par l'édition d'un produit d'assurance dans une image de page en couleur possédant un identifiant, puis par la poussée l'image de page en couleur vers un nuage ou un terminal client afin de mettre en œuvre la transaction en ligne du produit d'assurance, le procédé de poussée de produit d'assurance permet d'éviter la possibilité qu'une adresse de liaison d'un produit d'assurance existant soit changée pendant un processus de transfert et d'améliorer la sécurité du produit d'assurance dans des ventes sur Internet. De plus, une interaction instantanée avec le personnel commercial peut être mise en œuvre au moyen de l'image de page en couleur, ce qui permet à un utilisateur de consulter des connaissances professionnelles associées et d'améliorer l'interaction entre des clients et le personnel commercial.
PCT/CN2018/076076 2017-11-30 2018-02-09 Procédé et système de poussée de produit d'assurance, terminal, terminal client et support d'informations WO2019104876A1 (fr)

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CN201711247281.0A CN107945029A (zh) 2017-11-30 2017-11-30 保险产品的推送方法、系统、终端、客户终端及存储介质
CN201711247281.0 2017-11-30

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CN114049225A (zh) * 2021-10-13 2022-02-15 北京博瑞彤芸科技股份有限公司 一种智能推荐保险产品的方法、系统和电子设备
CN117974331A (zh) * 2024-03-28 2024-05-03 探保网络科技(广州)有限公司 一种基于电子商务平台的保险推荐方法及系统

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CN109447632A (zh) * 2018-09-26 2019-03-08 平安国际融资租赁有限公司 电子交易跟踪处理方法、系统、计算机设备和存储介质
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